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RODDENBERRY ENTERTAINMENT AND NASA’s JET PROPULSION LABORATORY JOIN TO CELEBRATE LANDMARK ANNIVERSARIES

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Historic collaboration will feature w programming to mark 60 years of Star Trek and 90 years of JPL

LOS ANGELES, Oct. 5, 2026 /PRNewswire/ — As both storied institutions observe milestone anniversaries in 2026, Roddenberry Entertainment, torchbearers of the Star Trek franchise and Gene Roddenberry’s legacy, and NASA’s Jet Propulsion Laboratory, managed by Caltech have planned an exciting activation, bringing two stargazing stewards of science fiction and science together in an exciting extension of their enduring collaboration.

For Roddenberry Entertainment, September 8 marks the 60th anniversary of the day Gene Roddenberry’s groundbreaking sci-fi drama premiered on NBC. In over half a century since, The Original Series has grown into a sprawling universe of 12 spin-off television series, 13 feature films, and countless books, comics, and video games.

Meanwhile, October 31 marks nine decades since a group of Caltech graduate students and fellow enthusiasts began experimenting with rocketry in a dry riverbed near La Cañada Flintridge, Calif. The years that followed would see JPL grow from a test site in the Arroyo Seco to the crown jewel of Earth’s extra-planetary robotic research ambitions. Voyager, the Mars rovers, and the Deep Space Network all trace their beginnings to JPL.

Caltech JPL and Roddenberry Entertainment have shared a special relationship over their histories. Throughout the development and production of Star Trek, Gene Roddenberry consulted often with JPL scientists and engineers to ensure that his vision of a spacefaring future was as feasible and believable as possible. In the 1970s, Roddenberry contacted John Casani, then JPL’s Voyager project manager, who loaned Roddenberry a physical model of the Voyager probe, inspiring the sentient spacecraft V’Ger from “Star Trek: The Motion Picture.”

Roddenberry’s desire to ground his science fiction in real-world science meant a continued need to work closely with the real-world scientists at JPL. His stories and those that followed have honored those scientific advancements that have enabled us to travel to the stars in our time. In turn, many at JPL and Caltech proudly attribute their career paths to Star Trek and its vision of an interstellar future guided by reason, inclusion, and mutual aspiration.

The hub of this united celebration comes in the form of a uniquely exciting interview series titled “Those Who Look Up.”

VIEW “THOSE WHO LOOK UP” TEASER HERE

Those Who Look Up

Going all the way back to The Original Series, Gene Roddenberry sought inspiration from scientists of the day, whose work could catapult the mind into the 23rd century. Honoring the inspiration Gene found in science, and looking at the subsequent reverberative effect Star Trek has had on the scientific community, Roddenberry Entertainment will be releasing its “Those Who Look Up” series – A collection of interviews featuring JPL and Caltech subject matter experts and Star Trek actors. The series will showcase the synergy between the two entities, and give human faces to the enduring intersection between science and science fiction. JPLers and Star Trek stars will explore how the work they do every day has influenced another person, another industry, and the world at large.

The series will be structured in a way that reflects the cyclical nature of the rapport between Star Trek and Caltech JPLers. Including four people from JPL and four members of Star Trek talent, the series begins with a JPLer interviewing a Star Trek actor, who, in turn, interviews another JPLer. That JPLer then interviews another Star Trek actor, who interviews another JPLer. At the series conclusion, the last person in the sequence will close the loop by interviewing the person who conducted the first interview.

“Having been lucky enough to visit JPL on a number of occasions, I’ve often considered the wonderful gift JPL gave to my father and Star Trek so long ago,” said Roddenberry Entertainment CEO Eugene “Rod” Roddenberry, Jr. “Now, to recognize that his creation has reciprocated in such a significant way, and to see that in the faces of individuals who participated in our series, is tremendously rewarding.”

ABOUT RODDENBERRY ENTERTAINMENT

Roddenberry Entertainment is a science fiction leader, passionately providing thought-provoking, quality genre entertainment that sustains the legacy of our founder, Gene Roddenberry. We are devoted to producing viewer-centric entertainment that actively recognizes the integral role audiences play in the creation of any franchise, as well as the role substantive entertainment can play in bettering society. Our productions promote experience over observation; encouraging audiences to think, question and challenge the status quo of the world in which we live.

ABOUT NASA JET PROPULSION LABORATORY

A division of Caltech in Pasadena, California, JPL is NASA’s center of excellence for robotics and deep space exploration. The federally funded research and development center helped launch America’s first satellite, Explorer 1, in 1958, and became a part of the agency later that year. Since then, JPL has managed such historic missions as Voyager, Galileo, Cassini, the Mars Exploration Rover program, the Perseverance Mars rover, the Ingenuity Mars Helicopter, Europa Clipper, and many more.

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SOURCE Roddenberry Entertainment

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Lexar Partners with Bolt PR to Accelerate Consumer Technology Brand Growth

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Bolt PR to lead strategic communications and brand visibility for the high-performance memory and storage global leader

NEW YORK, Oct. 5, 2026 /PRNewswire/ — Bolt PR, an award-winning integrated marketing communications agency, is now the public relations agency of record for Lexar, a global leader in memory and storage solutions.

Lexar delivers high-performance memory and storage for consumers, creators and professionals who capture, store and move data. Its portfolio includes memory cards, SSDs and DRAM, and it pairs reliability with innovation for a data-driven world. As data needs grow, Lexar is bringing decades of expertise into the AI era.

“As Lexar extends its reach and pushes storage innovation forward for consumers and professionals worldwide, strategic communications becomes essential to how we build our brand and own our narrative,” said Van Baer, General Manager of Lexar North America. “We are pleased to partner with Bolt PR to showcase the technology behind our products, elevate our expertise across the memory and storage category, and connect Lexar with the audiences that matter most.”

“Lexar has built a strong reputation for delivering innovative, high-performance memory and storage solutions. We’re excited to help bring that story to a broader audience,” said Erin Vadala, Group President at Bolt PR. “As data demands continue to grow across everything from content creation and gaming to AI and everyday digital life, Lexar has a compelling role to play in the conversation. We look forward to building a PR program that reinforces its category expertise and creates meaningful opportunities for visibility.”

About Lexar
Founded in California in 1996, Lexar has spent 30 years advancing reliable, high-performance memory solutions and now operates more than 100,000 sales channels across six continents, serving over 100 million users in more than 70 countries. Its award-winning portfolio—from memory cards and SSDs to DRAM and mobile storage—continues to empower creators, professionals, and everyday users worldwide. For more information, please visit lexar.com.

About Bolt PR
Bolt PR is an award-winning, integrated digital marketing and public relations agency. With a presence in major markets across the country, Bolt PR partners with emerging and established brands across B2B, technology, consumer, and hospitality sectors to drive meaningful visibility, credibility, and growth. Through strategic media relations, content marketing, digital advertising, and social media management, Bolt PR delivers creative, results-driven programs that move businesses forward. For more information, visit boltpr.com.

Media Contact
Lexar Bolt PR Team
lexar@boltpr.com

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SOURCE Bolt PR LLC

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Shooks Expands Privacy & Cybersecurity Group with Washington, D.C. Partner Catherine Muir

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WASHINGTON, Oct. 5, 2026 /PRNewswire/ — Shook, Hardy & Bacon is pleased to announce that Catherine Muir has joined the firm as a partner in its Privacy & Cybersecurity practice group.

Based in Washington, D.C., Muir brings significant experience advising clients on privacy and cybersecurity issues, investigations, regulatory enforcement matters, and matters involving the Federal Trade Commission.

“Catherine is a highly respected strategic counselor whose cybersecurity experience will be an outstanding asset to our practice,” said Al Saikali, chair of Shook’s Privacy Group. “Her ability to help clients manage risk in fast-moving, high-profile matters aligns with our practice’s focus on developing innovative strategies and defenses.”

Muir counsels clients across a broad range of industries, including retail, automotive, technology, financial services and healthcare, among others, on managing digital risk, cybersecurity preparedness and response, privacy compliance, and operational resilience, and has guided organizations through significant cybersecurity incidents, including destructive malware events, zero-day vulnerabilities and other high-stakes matters.

“Catherine’s arrival reflects our continued investment in areas that are increasingly important to clients across sectors and practices,” said Shook Chair Madeleine McDonough. “Her ability to address litigation, regulatory and cybersecurity issues together make her a valuable addition.”

Muir’s arrival expands the firm’s capabilities in matters involving government enforcement, information governance and emerging cyber and privacy risks. She also has experience in regulatory and policy issues in automotive cybersecurity and autonomous vehicles.

“What sets Shook apart is its people,” said Muir. “The combination of extraordinary talent, a genuinely collaborative culture and deep litigation capabilities creates a powerful platform. I saw an opportunity not simply to join an exceptional firm, but to bring an even more integrated approach to helping clients navigate risks in an increasingly complex and evolving landscape.”

About Shook, Hardy & Bacon

Founded in 1889, Shook, Hardy & Bacon L.L.P. has 18 offices in the United States with attorneys and professional staff serving clients in the health, science and technology sectors in areas ranging from product liability defense and business litigation to intellectual property prosecution and litigation, environmental and toxic tort, privacy and data security and regulatory counseling.

View original content to download multimedia:https://www.prnewswire.com/news-releases/shooks-expands-privacy–cybersecurity-group-with-washington-dc-partner-catherine-muir-302898834.html

SOURCE Shook, Hardy & Bacon L.L.P.

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Wells Vehicle Electronics Announces New President, Joe Robinson

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FOND DU LAC, Wis., Oct. 5, 2026 /PRNewswire/ — Wells Vehicle Electronics, a leading global source of advanced vehicle electronics solutions and a member of the Omega Holdings family of companies, today announced the appointment of Joe Robinson as President, effective October 15, 2026. Robinson succeeds Patrick Sommerfeld, who has served as President since 2022.

Robinson brings more than 15 years of automotive aftermarket experience to the role and most recently served as Vice President of Product Development for Omega Holdings. Throughout his career, he has led initiatives spanning new product development, product quality and validation, and strategic customer engagement.

As President, Robinson will lead the continued growth of Wells Vehicle Electronics, building on the company’s more than 120-year history of serving the automotive aftermarket while supporting its integration into the Omega Holdings portfolio.

“Joe’s extensive industry experience and strategic vision make him uniquely qualified to lead Wells Vehicle Electronics into its next phase of growth,” said Randy Rankin, Chief Executive Officer of Omega Holdings. “As we expand our presence in vehicle electronics, Joe’s leadership will help strengthen the Wells brand while continuing to deliver the quality, innovation, and service our customers expect.”

“I am honored to lead this exceptional team of automotive professionals” said Robinson. “I look forward to driving the continued success of Wells Vehicle Electronics. As we navigate this upcoming transition, our commitment remains firmly focused on delivering premium quality products, expanding our extensive product offering, and cultivating our strong customer partnerships”

The announcement follows Omega Holdings’ recent acquisition of the automotive aftermarket electronic components business of Wells Vehicle Electronics, further strengthening Omega Holdings’ position in the vehicle electronics category and expanding its ability to serve customers with a broader range of high-quality aftermarket solutions.

About Wells Vehicle Electronics

Since 1903, Wells Vehicle Electronics has met the fast-growing auto industry’s need for accurate and quality electrical components. Working alongside early automobile innovators, Wells became a pioneer in the design, engineering and manufacturing of these parts.

Wells continues to remain a long-standing distribution partner dedicated to serving the needs of the automotive aftermarket industry. Always considering that customers are looking for innovative, high quality electronics that meet the strict requirements of not only today’s vehicles, but tomorrow’s as well.

Wells Vehicle Electronics | Automotive Electronics & Components

About Omega Holdings
Premier automotive parts distributor specializing in air conditioning, turbochargers, sensors, and other high demand components for light-duty, heavy-duty, and off-highway vehicles. Market leaders in a diverse range of channels, Omega Holdings leverages its expansive product offering and customer partnerships to service the automotive aftermarket industry. 

With an unwavering commitment to quality and reliability, Omega Holdings serves the unique needs of over 3,000 customers across 85 countries. As a trusted value added partner, Omega Holdings offers an extensive product portfolio supported by comprehensive technical, marketing, and merchandising services.
https://www.linkedin.com/company/omegaholdings/

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SOURCE Omega Holdings

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