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Authena AG Disrupting the B2B2C Supply Chain With IoT Traceability, NFT Phygital Authentication, and Metaverse Portability at Scale for Web3

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Zug-based company poised to save companies billions in counterfeiting and product fakes with powerful IoT sensor-based blockchain technology using the tap of a smartphone

@ Swisstech Pavilion, Tech West Venetian Expo, Eureka Park, Booth Demos #61433

ZUG, Switzerland, Dec. 29, 2022 /PRNewswire/ — Authena AG, the premier provider of NFT ownership certificates and “phygital” authentication at the single SKU level announces M3TA™ at CES 2023 in the Swisstech Pavilion. QR codes, holograms, and barcodes can be easily copied – product fakes and counterfeiting cost industries hundreds of billions in lost revenue and put human lives at risk by fostering exploitive forced labor that diminishes global ESG goals.

 

“In the past all objects were physical, but the explosion of cryptocurrency, avatars, and digital art has brought with it an explosion of digital objects,” says Matteo Panzavolta, founder and CEO of Authena AG. “In the future all objects will have a physical soul and a digital identity, creating the new “phygital” universe. But these phygital objects are vulnerable to attacks, leaving consumers exposed to counterfeit physical products and unknowingly purchasing fake NFTs, rendering them useless. Authena solves this for the consumer with the tap of a smartphone.”

Using powerful sensor-based, IoT blockchain technology, Authena Shield™, Authena L1VE™, and the newly-announced Authena M3TA™ puts the power of product authentication at the single SKU level in the consumer’s hands with the tap of a smartphone.

Authena allows companies to track every touchpoint in the supply chain, including environmental conditions, geo-tracking, border crossings, rough handling and offers NFT authentication with metaverse portability in multiple vertical industries.

“We started by protecting the authenticity of physical goods in the pharma, food, and luxury markets,” Panzavolta continues. “M3TA™ is the next evolution of Authena’s commitment to provide the authenticity connection for manufacturers and producers to secure the bridge between their physical products and digital twins.”

Using M3TA™, Authena recently worked with Adidas and FIBA’s Serbian Red Stars team to exploit the full potential of Web3 by providing fans with NFTs for access to exclusive events, video content, and photos. At the upcoming EuroLeague game against Real Madrid on January 10, 2023, NFT owners will be invited to assist at the match, and at the end, players will personally hand them over their authentic signed jersey, a trend that will be de rigueur in the future of sports.

Product Details

Authena L1VE™ boasts the smallest rechargeable tracker at the single SKU level and monitors in real-time in 185 countries. Brands track their products using an AI-enabled dashboard with embedded alerts and analytics. Sophisticated sensors deployed via blockchain detect:

Temperature changes and multi-environmental conditionsReal-time location monitoring and “world first” capability for brands to steer supply chains across country borders, even with poor connectivitySelf-detection of diversion attempts, percussion detection, or “rough handling”

Authena M3TA™ provides authenticity and ownership certificates via NFTs associated with their physical twin. In a world of counterfeiting with the explosion of NFTs, companies can guarantee secure phygital, and product safety with authenticity and ownership certificates and experiential benefits including portability to metaverse worlds.

Authena Shield™, is an end-to-end authenticity platform integrated with physical digital-seals that provide security and authenticity for physical products, making counterfeiting difficult and unprofitable at scale. Using multiple layers of encryption, Authena Shield™ enables direct alerts from the manufacturer to the consumer related to product tampering or damage at every point in the supply chain – from initial sealing to the receipt and opening of the product by the consumer.

Authena technology has been working in more than 185 countries with more than 20 customers, many of them global corporations that are moving from pilot to production integration.

Customer Case Studies:

Pharma – working with one of the largest pharma companies in the world currently under NDA.Sports memorabilia – Phygital collectible pre-sold through NFT for the Serbian basketball team and in collaboration with Adidas.Wine and spirits – Bored Gorilla wine linked to NFT collection unlocking phygital benefits for the owners; limited release of Karl Locher’s 60th – Founder’s Anniversary Reserve” Swiss whiskey NFT secured physically and in the metaverse, each bottle value increased to over $5000 USD.Fragrance and cosmetics, luxury goods, industrial applications.

For more information visit www.authena.io or schedule a meeting at CES.

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SOURCE Authena AG

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WOMEN in the Spotlight! The 2026 Yiwugo Top Boss Ladies Awards Gala Held

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YIWU, China, April 18, 2026 /PRNewswire/ — Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. In the bright and warm days of April, with spring in full bloom, the grand ballroom on the third floor of the Yiwu Marriott Hotel was a vibrant gathering. Outstanding female entrepreneurs from various sections of the Yiwu Market gathered in their elegant attire to share the glorious moment of the 2026 Yiwugo Top Boss Ladies Awards Gala. The selection campaign, launched on March 8, attracted thousands of female entrepreneurs from the Yiwu Market. Voting was conducted across the Yiwugo app, official WeChat accounts, and the website. The evaluation criteria continued to cover multiple dimensions, including Business Excellence and Image Excellence, aiming to fully showcase the achievements of Yiwugo’s female entrepreneurs and their enterprises in areas such as digital transformation, overseas market expansion, and global supply chain integration.

Ultimately, the title of 2026 Yiwugo Top Boss Ladies was awarded to: Fu Jiangyan (Zhangweichao Socks Firm), Xu Xiaohui (Little Bee Towels), Peng Jirong (Dongyang Jirong Plastic Industrial Co., Ltd), Li Chuanzhi (Chengfa Tableware Firm), Wang Xiaohong (Yiwu Aishang Daily Necessities Factory), Bao Qiaoli (Bole Plush Pendant Toy), Li Hong (Yiwu Hanbang Daily Necessities Firm), Wu Yajun (Ziyi Stationery Firm), Wang Chunxing (Butterfly Fly Lace Firm), and Zheng Huili (Yiwu Lihong household products Co., Ltd).

In addition, twenty other entrepreneurs, including He Wenjuan (Zhihua Jewelry Box), Jin Chengfeng (Lanmo Textile Co., Ltd), Cui Yanping (Xin Tai Yang Shower Curtain And Towel Factory), and Zhang Huoqing (Happy Sisters Plush Toy), received the Top Boss Ladies Nomination award.

“Women hold up half the sky” – nowhere is this more evident than in the Yiwu Market. To showcase the entrepreneurial spirit and “she-power” of female business owners in the market, Yiwugo launched the Top Boss Ladies Awards in 2016. To date, this campaign has been held for 11 consecutive years, becoming one of the benchmark activities in the Yiwu Market.

Over the years, driven by this campaign, participating female entrepreneurs have become increasingly active, with nearly 700 Top Boss Ladies recognized. They have not only steadfastly managed their shops but have also leveraged their unique empathy and customer insight as female entrepreneurs to drive comprehensive brand upgrades, from product innovation to communication methods, breathing new life into traditional brands in the new era.

Amid the surging digital wave, artificial intelligence is reshaping industries at unprecedented speed and scale. This year’s Top Boss Ladies winners and nominees have bravely stepped into the spotlight, keeping pace with the times, actively embracing evolving business models and technological change. By replacing experience with data, using digital platforms to break geographical boundaries, and leveraging digital intelligence to break through development bottlenecks, they are driving a transition from OEM exports to global branding.

Fu Jiangyan of Zhangweichao Socks Firm is a typical example. Having shifted from initially waiting for customers to now skillfully using AI tools and mastering live streaming and short videos, she has used the platform as a lever to swiftly move her traditional foreign trade enterprise into a new stage of digital-intelligent trade, applying new technologies and business models to enhance enterprise development.

This year marks the 20th anniversary of the introduction of the Yiwu Development Experience. Over the past two decades, the Yiwu Market has completed its iterative upgrade from market stalls to a global digital trade center. Generations of business owners have transformed from street stall vendors into modern commercial entities, achieving a deep integration of personal growth with the market’s development. Yiwugo, always in sync with the rhythm of the Yiwu Market, will continue to focus on its female entrepreneurs, constantly uncovering their vivid and dynamic stories of striving, thoughtfully documenting the journeys of these resilient women who shine in their own quiet ways, and witnessing, supporting, and accompanying their growth and success.

As a local e-commerce platform rooted in and serving the market, Yiwugo will continue to gain deeper insights into user needs, strengthen its technological capabilities, explore cutting-edge applications, and accelerate product iteration. Amid a volatile external environment, it will connect market entrepreneurs with more global resources, helping them expand into broader international markets.

View original content to download multimedia:https://www.prnewswire.com/news-releases/women-in-the-spotlight-the-2026-yiwugo-top-boss-ladies-awards-gala-held-302745799.html

SOURCE Yiwugo.com

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KTGHR leverages AI-powered real-time transaction capabilities to expand its e-commerce infrastructure, reshaping the engine of enterprise growth.

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DALLAS, April 18, 2026 /PRNewswire-PRWeb/ — Against the backdrop of artificial intelligence continuously reshaping the global business landscape, KTGHR officially launched its new B2B AI-powered intelligent solution for enterprises, dedicated to helping them achieve comprehensive upgrades in cost reduction and efficiency improvement, precise customer acquisition, and intelligent operations.

KTGHR Launches New B2B AI Solution, Reshaping the Engine of Enterprise Growth

As an innovative platform focused on the deep integration of AI technology and business scenarios, KTGHR’s newly released system integrates core functions such as intelligent data analysis, AI-automated marketing, customer behavior prediction, and intelligent customer service. This enables enterprises to make rapid decisions in a complex and ever-changing market environment, achieving sustained business growth.

AI-Driven Precise Customer Acquisition, Comprehensively Improving Conversion Efficiency KTGHR uses advanced algorithm models to conduct in-depth analysis of global market data, helping enterprises accurately target potential customer groups. The system can automatically generate high-conversion marketing content and intelligently distribute it through multiple channels, significantly improving customer reach and conversion rates, enabling enterprises to truly achieve “automated customer acquisition.”

Intelligent Operation System, Relieving Pressure on Human Resource Costs With AI-automated processes, KTGHR can intelligently handle order management, customer follow-up, and data statistics, reducing manual intervention and improving overall operational efficiency. Enterprises can complete global business layouts without a large team.

Integrated B2B Ecosystem, Connecting the Global Supply Chain KTGHR is not just an AI tool platform, but a complete B2B ecosystem. By integrating supply chain resources and intelligent matching mechanisms, it achieves efficient connections between supply and demand, helping companies rapidly expand into international markets and build a borderless business network.

Technology Empowering the Future, Driving Enterprise Digital Transformation KTGHR states that it will continue to increase investment in artificial intelligence, promoting the implementation of more innovative functions to help companies seize opportunities in the digital economy era. With the continuous maturation of AI technology, the B2B industry is ushering in unprecedented development opportunities.

The launch of KTGHR is not only a technological upgrade but also a revolution in business models. For companies seeking breakthroughs and growth, this may be a key step towards the next stage of success.

KTGHR leverages advanced AI algorithms and big data analytics capabilities to achieve a leap from “information matching” to “intelligent decision-making.” The platform can automatically match supply and demand, accurately recommending high-potential partners, significantly reducing the time and cost for companies to find customers and supply chain resources.

By intelligently analyzing market trends and user behavior, KTGHR helps businesses anticipate opportunities, making every transaction more efficient and precise.

End-to-End Intelligent Management, Creating a Seamless Business Ecosystem

KTGHR is not just a transaction platform, but a complete AI business ecosystem. Its core functions include:

AI-powered Intelligent Customer Matching and RecommendationReal-time Data Analysis and Business ForecastingAutomated Order and Supply Chain ManagementSeamless Global Market Connection

Whether you are a small or medium-sized enterprise (SME) or a large multinational corporation, you can achieve digital transformation and global expansion through KTGHR.

Cost Reduction and Efficiency Improvement, Unleashing Business Growth Potential In the traditional B2B model, high communication costs, information asymmetry, and low conversion rates have long been problems. KTGHR, through AI-automated processes, significantly reduces human intervention, helping businesses: Reduce operating costs Increase conversion rates Shorten transaction cycles Enhance customer experience Allow businesses to truly focus on core business and strategic growth.

Seize the AI Business Opportunities and Win the Future As artificial intelligence technology matures, the B2B industry is entering a new era of “intelligent-driven” growth. KTGHR stands at the forefront of this transformation, providing businesses with a sustainable competitive advantage. Choosing KTGHR is not just choosing a platform, but choosing a high-speed gateway to the future of business. For more information, please visit the official KTGHR platform and begin your AI-powered business journey.

Media Contact

William, Ktghr.com, 1 +14255550100 99762, service@ktghr.it.com, Ktghr.com

View original content:https://www.prweb.com/releases/ktghr-leverages-ai-powered-real-time-transaction-capabilities-to-expand-its-e-commerce-infrastructure-reshaping-the-engine-of-enterprise-growth-302745582.html

SOURCE Ktghr.com

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Link Infinite: Hollyland Pyro Ultra Simplifies Multi-User Monitoring with 4K60 Wireless

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SHENZHEN, China, April 18, 2026 /PRNewswire/ — Hollyland, a global provider of professional wireless audio and video solutions, today announced the launch of Pyro Ultra, the new flagship in its Pyro series, featuring next-gen wireless video transmission technology that enables streamlined setup and uncompromised real-time performance. Engineered for professional creators and high-end production environments, Pyro Ultra balances high-performance transmission with practical on-set usability.

Building on Hollyland’s self-developed TWiFi technology, Pyro Ultra delivers one-to-many transmission, native 4K60 support, and a dedicated ultra-low-latency mode for focus pulling. Fully integrated into the Pyro ecosystem and equipped with DFS-ready operation, it is built to meet the demands of modern digital cinema workflows.

The New Standard for One-to-Many On-Set Transmission

In today’s production landscape, the video village is no longer confined to a single monitor. Directors, assistants, clients, and multiple departments require simultaneous, high-fidelity access to the live image across different positions on set.

While existing systems often force a choice between costly, over-engineered solutions and entry-level gear that struggles in demanding environments, Pyro Ultra offers a third approach. As one-to-many transmission becomes increasingly common across productions, it can introduce practical limits on device count and system stability in larger setups. Pyro Ultra’s Broadcast Mode addresses the issue by enabling a single transmitter to connect with an unlimited number of receivers, creating a fluid workflow. Every department, from lighting to hair and makeup, can monitor independently, which helps eliminate bottlenecks and accelerate decision-making.

Cinematic 4K60 Clarity Without Compromise

Image integrity is central to Pyro Ultra. With support for 4K60 transmission, the system delivers the detail and color accuracy required for high-end videography work. It also supports fractional frame rates, including 23.98 and 59.94 fps, commonly used in broadcast and professional pipelines. Its native compatibility enables direct connection to switchers and monitors without external converters, simplifying the signal path and reducing potential points of failure.

20ms Latency for Precise Focus Pulling

For first assistant camera operators and focus pullers, every millisecond counts. Pyro Ultra’s dedicated Focus Mode cuts latency to just 20ms, ensuring the real-time responsiveness needed for razor-sharp adjustments at any distance. The technical edge provides the freedom to navigate tight spaces or complex choreography with absolute confidence.

Powered by TWiFi Technology

At the core of Pyro Ultra is Hollyland’s TWiFi (dual-band wireless) technology. It leverages intelligent frequency management across the 2.4 GHz and 5 GHz bands to enable automatic hopping, ensuring a stable, high-bitrate connection even in congested RF environments. Pyro Ultra’s robust link supports a 1.5 km (4,900 ft) range and is fully DFS-ready, providing professional crews with reliable, globally compliant operation

Engineered for Modern Workflows & Seamless Integration

Pyro Ultra is built for today’s hybrid production workflows. With UVC (USB Video Class) support, it can connect directly to a computer for instant webcam functionality, removing the need for a capture card. Its RTMP support enables direct streaming to web platforms, simplifying remote collaboration. As part of the Pyro ecosystem, Ultra integrates seamlessly with existing Pyro devices. The modular design allows production teams to scale their setups based on project requirements, ensuring consistent performance across different production scenarios.

Pricing and Availability

Launched on April 18, 2026, Hollyland’s Pyro Ultra is now available through local distributors, the official Hollyland online store, and the Hollyland Amazon store.

The 1TX/1RX kit is priced at $1,199, and the 1TX/2RX kit at $1,699. Individual units can also be purchased separately, with transmitters starting at $699 and receivers at $579.

For more information, visit https://www.hollyland.com/product/pyro-ultra

About Hollyland

Hollyland is a leading provider of wireless products, specializing in wireless intercom systems, video transmission systems, monitors, wireless microphones, and live streaming cameras. Since 2013, Hollyland has been serving millions of users around the world in various sectors, including filmmaking, telecasting, video production, live events, exhibitions, theaters, houses of worship, and individual content creators. It has built a sales network covering approximately 150 countries and regions with support from dozens of localized operation offices worldwide. For more information, please visit https://www.hollyland.com/, Hollyland Facebook, and Hollyland Instagram.

View original content to download multimedia:https://www.prnewswire.com/news-releases/link-infinite-hollyland-pyro-ultra-simplifies-multi-user-monitoring-with-4k60-wireless-302742508.html

SOURCE Hollyland

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