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GenCell Wows Austin Crowd of Energy Professionals with Hydrogen-Fueled Products that Will Revolutionize Grid Resilience and Disaster Response

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From thought-provoking to life-saving, GenCell engaged a rapt audience with truly sustainable and resilient energy solutions

AUSTIN, Texas, May 24, 2024 /PRNewswire/ — On Tuesday May 21st, GenCell® hosted a first U.S. demonstration of the Company’s revolutionary hydrogen fuel products, GenCell EVOX® and GenCell REX™. GenCell Inc., the U.S.-based subsidiary of GenCell Ltd., (TASE: GNCL), a leading provider of Hydrogen2Power™ technologies, announced the U.S. rollout of the company’s EVOX multipurpose distributed energy resource (DER) power solution combining energy storage and hydrogen-fueled on-site power generation to supplement the grid day-to-day for EV charging and to in parallel provide backup power for facilities, critical EV fleets and reliable, long-duration portable power for emergencies.

The Hydrogen2Power event, held at the Palmer Center in Austin, TX, drew over one hundred attendees from organizations as diverse as The Texas Commission on Environmental Equality, GE Vernova, the University of Texas at Austin, and the City of Austin Fire Department. All were on hand to learn about the sustainability and resilience challenges facing the U.S. energy sector and to preview how the GenCell EVOX® and GenCell REX™ products contribute to resolving these issues.

The day – taking place only days after thunderstorms caused power outages affecting over a million customers in the Houston area – kicked off with a keynote address about the challenges for Texas to achieve resilience by Karl Popham, Chair of the Electric Vehicle Leadership Council and founder of Mobility+Energy Consulting LLC. Popham discussed meeting the key power challenge of reliability – which talks in seconds, minutes and hours – by describing his experience establishing a hybrid microgrid; next he suggested meeting the challenge of resiliency – which talks in hours, days and weeks – by adding a second phase to the microgrid incorporating new technologies such as hydrogen.

Next up was held a thought-provoking panel on energy and climate resilience moderated by Andrew Higgins, Chair of the Board at TxETRA, featuring Ken Snipes, Director of Austin’s Office of Homeland Security; Jay Joseph, VP, Sustainability & Business Development, American Honda; Brian Hoff, VP Product Management, GE Vernova; Teesee Murray, Turtle Chief Strategist and President, TurtleX, and Michael Lewis, Sr. Research Engineer/Scientist at the University of Texas. The panelists shared their insights on the constraints limiting grid resilience, the need for innovation and the potential of hydrogen to overcome the constraints.

“The potential of hydrogen is just starting to be realized. Hydrogen is a great enabler of renewables on our grid, for bottling the wind and solar, transporting, exporting and moving it around the world,” explained panelist Jay Joseph, American Honda Motor. “The energy density of hydrogen, its storability and transportability lends itself really well to solving that problem and that’s a big part of the future we envision. That’s why we are excited about the relationship with GenCell because it helps enable that vision of generating, storing, transporting, and then utilizing hydrogen when and where it’s needed.”

Added Teesee Murray from Turtle Inc., “Hydrogen offers the best resilience with the lowest environmental impact and when we talk about social justice and how we can improve the human condition for everybody, hydrogen is the answer – it’s green business, it’s good business.”

Following the panel GenCell CEO Rami Reshef presented to the delighted crowd how the EVOX and REX technologies can help bridge the power gap and deliver agile resilient power wherever first responders require it when disasters happen, keeping EV fleets and facilities operationally ready 24/7.”

“Our journey is driven by a bold vision: to realize a comprehensive, emission-free energy future. In the first phase we focused on Hydrogen2Power technology,” said Reshef.  “We are powering commercial applications with long-lasting tested backup solutions, tailored for even the most remote or extreme conditions. The conversations and connections made here today are just the beginning.”

Continued Reshef, “GenCell harnesses the elements to generate power that is both Resilient and Sustainable – it doesn’t have to be a tradeoff – to deliver zero-emission, distributed energy wherever the grid is instable or insufficient, empowering the world for future generations.”

The event also showcased live demos of the REX auxiliary DC power solution for utility substations, the containerized EVOX hydrogen-fueled long-duration DER solution, including a demonstration of the EVOX charging a Ford Lightning truck and a demo of GenCell’s GEMS™ proprietary DERMS software that optimizes the performance and economics of operating GenCell solutions.

Event attendees came away with not just a better understanding of how GenCell hydrogen fuel technology works, but how attainable a truly sustainable and resilient energy system can be.

“Capturing solar and wind in a bottle, this demonstration showed a lot of promise,” said Amy Atchley, EV Equity Development Manager for Austin Energy. “The conversations featured an emphasis on powering critical locations, decarbonizing transportation, providing renewable energy access to vulnerable communities and more. Experiencing the show and tell of the life-size very quiet, clean generator that was charging-up an EV on-site made it feel real and was inspiring! Exciting stuff! It will take much collaboration between multiple stakeholders and entities for infrastructure deployment and affordability.”

For more information, you can watch a recording of the event here. Photos with credits are below.

About GenCell:

GenCell Ltd. (TASE: GNCL) develops GreenFSG power solutions based on reliable, zero-emission alkaline fuel cells, Hydrogen2Power™, Ammonia2Power™ and Water2Power® technologies that deliver uninterrupted power to help the world #SayNoToDiesel and transition to clean energy. The ability to produce not only clean power from GenCell’s fuel cells, but also the green fuel on which the fuel cells run, sets GenCell in a far superior position as a well-to-wheel total green energy solution provider. GenCell delivers resilient, robust and weather-resistant backup power for utilities, telecom, EV charging and other mission-critical applications which have been deployed in 23 countries. GenCell numbers some 130 employees, including veterans of space and submarine projects. With GenCell Inc. based in Los Angeles, CA, the company operates a worldwide distribution and support network and retains unique intellectual property that includes patents, trade secrets and know-how.

CONTACTS: 
Shelli Zargary
GenCell Ltd.
shelliz@gencellenergy.com
www.gencellenergy.com
Tel: +972.54.561.7161

Bethany Ruhe
bethany.ruhe@zpryme.com
Tel: 412.443.7969

Photo: https://mma.prnewswire.com/media/2420873/GenCell_Energy_1.jpg
Photo: https://mma.prnewswire.com/media/2420872/GenCell_Energy_2.jpg
Logo: https://mma.prnewswire.com/media/2303086/GenCell_Logo.jpg

 

 

View original content:https://www.prnewswire.co.uk/news-releases/gencell-wows-austin-crowd-of-energy-professionals-with-hydrogen-fueled-products-that-will-revolutionize-grid-resilience-and-disaster-response-302155161.html

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Taiwan’s Smart Tolling Technology Goes Global as Thailand Launches AI-Powered M81 Motorway System

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TAIPEI, April 22, 2026 /PRNewswire/ — Sightings of electronic toll collection (ETC) gantries resembling those used on Taiwan’s freeways have recently drawn attention on social media along the Bangkok–Kanchanaburi highway. Far Eastern Electronic Toll Collection Co., Ltd. (FETC) confirmed that the system is part of Thailand’s newly launched M-Flow multi-lane free-flow tolling system on the Intercity Motorway No. 81 Bang Yai – Kanchanaburi Route (M81).

Developed in collaboration with FETC International (Thailand) Co., Ltd. (FETCi Thailand) and the BGSR81 Co., Ltd, the system has officially entered operation, marking a significant milestone in Thailand’s transition toward smart, digitally enabled highway infrastructure.

The launch also strengthens connectivity between Bangkok and Kanchanaburi, effectively creating a “one-day travel corridor” and supporting regional tourism and economic activity.

AI-Driven Tolling Cuts Travel Time to 48 Minutes

According to Kenny Chen, Managing Director of FETCi Thailand, the M81 project demonstrates the flexibility and scalability of Taiwan’s ETC technology in complex international environments.

FETCi Thailand led the design, installation, and implementation of the tolling system and its Traffic Operations Center (TOC). The platform integrates artificial intelligence (AI) and Internet of Things (IoT) technologies to enable data-driven traffic management and operational decision-making. It is also designed for future expansion, including applications such as weigh-in-motion enforcement.

Thailand’s diverse vehicle types and more complex license plate formats presented technical challenges. These were addressed through advanced AI-powered automatic license plate recognition (ALPR), ensuring high accuracy in vehicle identification. Combined with multiple digital payment options, the system allows vehicles to pass through toll points without stopping.

Since its launch, travel time between Bangkok and Kanchanaburi has been reduced from nearly two hours to approximately 48 minutes. Weekend traffic volumes have reached around 55,000 vehicles per day, improving both tourism access and logistics efficiency in western Thailand.

M9 Experience Highlights Strong Economic and Environmental Benefits

FETC has also supported Thailand’s Department of Highways (DOH) since 2022 in deploying and operating the M-Flow system on the M9 motorway, including gantry design and operational consulting.

According to DOH data, the system has increased traffic throughput fivefold and saves motorists an estimated 3.33 million hours annually. It has achieved a benefit-cost ratio of 6.94, meaning each dollar invested generates nearly seven dollars in overall societal value.

In environmental terms, the system reduces fuel consumption by approximately 13.91 million liters per year and cuts carbon emissions by more than 36,000 metric tons, contributing to more sustainable transportation.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/taiwans-smart-tolling-technology-goes-global-as-thailand-launches-ai-powered-m81-motorway-system-302748486.html

SOURCE FETC International

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Critical Link Launches World’s First AI-Driven SOM Recommendation Engine, Powered by Rapidflare

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Critical Link and Rapidflare have jointly launched the world’s first AI-driven System on Module Recommendation Engine. Engineers can now describe their requirements in plain language and receive accurate, tailored SOM recommendations in seconds. Together, the two companies are redefining how electronics teams discover and select embedded solutions.

SAN JOSE, Calif., April 21, 2026 /PRNewswire-PRWeb/ — Critical Link LLC, a leader in system-on-module solutions, has introduced the world’s first AI-driven System on Module Recommendation Engine, powered by Rapidflare’s Rapid Product Selection Agent. The new engine advances Critical Link’s mission to help customers bring embedded products to market faster and more cost-effectively.

Together, Rapidflare and Critical Link are combining their strengths to make the journey from concept to product faster, smarter, and more closely aligned with customer needs. – Amber Thousand, Sr. Director of Marketing, Critical Link

In the electronics industry, selecting the right product often requires manually comparing hundreds of pages of datasheets or relying on rigid parametric search tools. Critical Link’s SOM Recommendation Engine is set to change that. With Rapidflare’s conversational AI agent, customers can describe their requirements in natural language and receive tailored recommendations in a fraction of the time.

“For years customers have asked for a better way to find the right SOM for their application. Launching this AI-driven engine with Rapidflare’s technology is a game changer,” said Amber Thousand, Sr. Director of Marketing at Critical Link. “Their accuracy, domain expertise, and speed of integration made them the clear choice to support our mission.”

Unlike generic AI agents, Rapidflare’s technology is purpose-built for complex product selection workflows. It combines knowledge graph-based reasoning, domain-specific intelligence, and industry guardrails to deliver recommendations that are both fast and reliable for electronics teams.

“The best partnerships happen when your mission aligns with your partner’s mission,” said Navanee Sundaramoorthy, CEO and Founder at Rapidflare. “We’re proud to partner with Critical Link to help make SOM product selection more seamless, intuitive, and efficient for their team and customers.”

Beyond accelerating product selection, the AI engine gives engineers a new way to engage with Critical Link. “We’ve always offered thorough documentation and product support to customers via our website, our engineering wiki, and personal contact. Adding the SOM Recommendation Engine creates a more efficient path for self-discovery, which we see as a growing trend,” said Thousand. “Together, Rapidflare and Critical Link are combining their strengths to make the journey from concept to product faster, smarter, and more closely aligned with customer needs.”

To explore Critical Link’s SOM Recommendation Engine, visit https://www.criticallink.com/som-recommendation-ai-agent/.

To learn more about Rapidflare and its AI-powered product selection solutions, visit Rapidflare’s website: https://www.rapidflare.ai/

About Rapidflare

Rapidflare builds AI-powered domain specific agents for electronics, semiconductors, and other technically complex industries. Its product intelligence powered AI platform gives teams natural-language access to product and engineering knowledge, making it easier to find accurate answers, support customers, and move faster across critical workflows. Rapidflare multiplies the impact of GTM teams by making critical technical knowledge instantly accessible, helping sales, solutions engineering, product marketing, support, and customer success teams move faster and operate with confidence. For more information, visit rapidflare.ai

About Critical Link

Critical Link designs and manufactures CPU-based, FPGA-based, and DSP-based system-on-modules (SOMs) for industrial electronic applications. Its production-ready embedded solutions help customers bring products to market faster and at lower cost by reducing development complexity, risk, and time spent building core processing subsystems from scratch. With a focus on product quality, long-term availability, lifecycle support, and close customer engagement, Critical Link serves OEMs across a wide range of industrial and technically demanding applications. For more information, visit the website: criticallink.com

Media Contact

Balpreet, Rapidflare, 1 2068614231, balpreet@rapidflare.ai, rapidflare.ai

View original content to download multimedia:https://www.prweb.com/releases/critical-link-launches-worlds-first-ai-driven-som-recommendation-engine-powered-by-rapidflare-302749279.html

SOURCE Rapidflare

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COMAU SHOWCASES AUTOMATION SOLUTIONS FOR SOUTHEAST ASIA’S COMMERCIAL VEHICLE INDUSTRY AT GIICOMVEC 2026

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SHANGHAI, April 22, 2026 /PRNewswire/ — Comau participated in the Indonesia International Commercial Vehicle Expo (GIICOMVEC 2026), held in Jakarta, where it engaged with local OEMs and supply chain partners on manufacturing upgrades and the application of automation technologies. During the event, Comau presented its capabilities in body-in-white automation, flexible production systems for multi-model manufacturing, and digital manufacturing solutions, drawing on its experience in managing complex automotive production environments.

Through its participation at GIICOMVEC 2026, Comau further expanded its engagement with the Southeast Asian market. Leveraging its global project experience and strong presence in China, Comau supports complex, high-volume automotive production for both domestic and international OEMs, and combines this experience with local insights to address evolving regional manufacturing requirements.

GIICOMVEC 2026 featured 14 leading commercial vehicle brands from multiple regions, showcasing developments in light commercial vehicles, heavy-duty trucks, buses, and specialty vehicles. As demand continues to grow and industrial modernization accelerates, Indonesia is becoming an increasingly important production base and end market for commercial vehicles in Southeast Asia. At the same time, the expanding presence of Chinese automakers is contributing to a more competitive landscape and a shifting supplier ecosystem.

In this context, manufacturers are managing broader product portfolios and short production cycles. As a result, greater emphasis is being placed on automation solutions that enable efficient multi-model production, improve consistency in body-in-white manufacturing, and support the adoption of digital production management systems.

At the policy level, initiatives such as Making Indonesia 4.0 and the national push toward vehicle electrification are reinforcing the transition toward efficient and sustainable manufacturing. Comau’s proven track record in e-Mobility and battery assembly solutions further aligns with these developments, creating new opportunities to add value across the entire commercial vehicle value chain in Southeast Asia.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/comau-showcases-automation-solutions-for-southeast-asias-commercial-vehicle-industry-at-giicomvec-2026-302748494.html

SOURCE Comau

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