Data shows Amazon, LG, and Vizio hold smaller shares as platform control drives content discovery, advertising, and monetization

PLANO, Texas, April 22, 2026 /PRNewswire/ — Parks Associates’ latest US household research from the Streaming Video Tracker shows the connected TV platform market remains concentrated among a small group of leading operating systems, with Roku OS (28%) and Samsung’s Tizen OS (23%) accounting for the largest share of usage in US broadband households.

The firm’s data shows Amazon Fire TV, LG webOS, and Vizio SmartCast maintain mid-tier positions, while platforms such as Apple tvOS, gaming consoles, and Android TV hold smaller shares. This distribution reinforces the role of smart TV operating systems as the primary gateway for streaming content and services.

“Control of the platform layer is central to competition in the connected TV market,” said Michael Goodman, Director, Entertainment, Parks Associates. “Operating systems determine what content consumers see, how services are positioned, and how advertising is delivered.”

Recent trends highlighted in the research include:

Platform concentration: A small number of operating systems account for the majority of CTV (connected TV) usage, limiting visibility for services without strong distribution partnerships.Stable market share: Platform rankings have remained consistent over time, with Roku showing modest growth and Samsung maintaining a strong installed base.Advertising control: Leading platforms manage ad inventory, data collection, and targeting, shaping monetization across the ecosystem.Discovery and engagement: The TV OS plays a key role in recommendations, search, and user experience, influencing viewing behavior.

The data highlights the importance of platform ecosystems, as control of the TV operating system impacts content distribution, advertising revenue, and consumer engagement across the CTV market. With the growing role of AI in the TV OS for search and personalization, the importance of platform ecosystems is only going to grow in the coming years.

For more information, contact Mindi Sue Sternblitz-Rubenstein. Request information about Parks Associates’ Streaming Video Tracker.

Parks Associates will host the ninth annual Future of Video at the Marina del Rey Marriott in California, November 17-18. 

About Parks Associates
Parks Associates helps companies identify new opportunities, refine strategy, and accelerate growth in connected technology markets through data-driven insights and industry expertise. With more than 40 years of experience, the firm delivers proprietary consumer and industry research, market forecasts, and strategic analysis that guide business decisions across personal, connected home, small business, and commercial technology ecosystems. Parks Associates supports clients in navigating evolving markets including AI, security, smart home, broadband, entertainment, energy, multifamily, smart buildings, and connected health.

The firm also fosters industry growth and collaboration by convening thousands of leaders each year through its flagship executive conferences, including CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. Learn more at https://www.parksassociates.com.

Follow Parks Associates on LinkedIn, Facebook, and Instagram.

Mindi Sue Sternblitz-Rubenstein
Parks Associates
972.490.1113
412621@email4pr.com 

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SOURCE Parks Associates

FINBOA recognized in ‘Best of RegTech’ and ‘Best-as-a-Service’ categories

HOUSTON, April 22, 2026 /PRNewswire/ — FINBOA, Inc., a leader in process automation solutions for regulatory compliance in financial institutions, is proud to announce it has been named a finalist in two categories for the 2026 Banking Tech Awards: Excellence in Tech Awards. The company was recognized in the Best RegTech Solution category for its FINBOA BI-Disputes solution and in the Best “as-a-Service” Solution category for its FINBOA Treasury Onboarding solution. As a shortlist finalist, FINBOA’s software has been identified as an innovation leader in the U.S. Banking and RegTech space.

“Being named a finalist in two categories at the Banking Tech Awards is a strong validation of our mission to simplify and modernize complex banking operations,” said Raj Singal, CEO of FINBOA. “FINBOA Treasury Onboarding and BI-Disputes solutions were built to solve real challenges our bank and credit union clients face every day; such as eliminating manual effort, improving regulatory compliance and timely access to information to guide decision-making. We’re proud to see both solutions recognized for their impact and innovation.”

The FINBOA Treasury Onboarding solution was selected as a finalist in the Best “as-a-Service” category for providing intuitive automated workflows to replace manual, paper-based, and fragmented processes for new account setups. The solution accelerates account activation, shortens time to revenue, and enhances the commercial client experience, without requiring core system integration. Its zero-integration deployment model enables financial institutions to modernize quickly while minimizing operational disruption. FINBOA clients using the solution have noted the time-saving impact of process automation on their workflows. For example, First Oklahoma Bank’s Senior Vice President, Kristy Smith noted, “Within just two months, we transformed our Treasury Onboarding from a slow, manual process—relying on paper and email—to a fully digitized workflow. The feedback from both customers and staff has been overwhelmingly positive. FINBOA made that possible.”

FINBOA BI-Disputes, recognized in the RegTech category, extends the value of FINBOA Payment Disputes solution by transforming dispute data into clear, actionable insights through an intuitive interface that eliminates time-consuming manual reporting and provides instant visibility into detailed views of dispute information. The solution enables stakeholders to quickly generate audit and board-ready reports while strengthening compliance by tracking Reg E deadlines, provisional credits, and resolution requirements. Advanced fraud analytics provide insights on emerging trends and high-risk merchants, empowering financial institutions to make more confident decisions, reduce risk, and optimize dispute management performance.

The 2026 Banking Tech Awards celebrate excellence and innovation in the use of IT in financial services worldwide. Winners will be announced on May 28, 2026 at a special awards event in New York.

About FINBOA

FINBOA provides intelligent process automation software to banks, credit unions and service providers to simplify compliance processing by eliminating manual systems. Solutions include FINBOA Payment Disputes, FINBOA BI-Disputes, FINBOA Exception Management, and FINBOA Treasury Onboarding. FINBOA delivers transformative software proven to enable institutional growth by reducing operational costs and risk. Headquartered in Houston, FINBOA is trusted to help over 500 financial institutions nationwide achieve targeted business outcomes and peace of mind. Learn more at www.finboa.com or follow us on LinkedIn and X social media platforms.

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WASHINGTON, April 22, 2026 /PRNewswire/ — A new platform is changing how journalists find sources and how experts get quoted in the media. Interview Click, a free service from Broadcast Interview Source, Inc., allows journalists to post questions and experts to respond publicly, creating a searchable database of real-time media conversations.

Unlike traditional services such as HARO and ProfNet, where users receive long email lists of queries, Interview Click enables users to search for specific topics and view both the questions and the answers. This open-access approach provides transparency and insight into how media interviews are sourced and developed.

PRWeek has described the service as “a dating service for PR,” reflecting its role in directly connecting journalists with qualified sources.

A New Model for Media Access

Interview Click is designed to remove barriers on both sides of the media equation:

Journalists can post questions at no costExperts can respond at no costAll public exchanges are indexed on the internet for visibility, including distribution to Google News and LexisNexis

Paid members also have access to a cloaked system for private, direct communication when needed.

“This flips the traditional model,” said Mitchell P Davis, owner and spokesperson for the company. “Instead of gatekeeping access, we’re making it easier for journalists to find credible voices—and for experts to demonstrate their expertise in real time.”

Beyond Q&A: A Full Media Visibility Platform

Experts who join the platform can also create a free press room through the company’s related service, ExpertClick, which has been called a “hot-site” by USA Today.

Public speakers can build profiles through SpeakerBank, operated by the International Platform Association—founded in 1831 by Daniel Webster.

Nonprofit organizations (501(c)(3) and 501(c)(6)) can also participate through discounted membership in the News Council, providing a centralized channel for spokesperson outreach.

Association Trends noted the impact of the model, writing: “It will make your group the central point for quotes & interviews.”

A Proven Legacy in Media

Interview Click is the latest offering from Broadcast Interview Source, publisher of the long-running Yearbook of Experts, Authorities & Spokespersons. First introduced in 1984 as the Talk Show Guest Directory, the publication has been widely used by major media figures including Larry King, Paul Harvey, Rush Limbaugh, and Walter Cronkite.

The service has been called “Dial-an-Expert” by The New York Times and featured in The New Yorker’s “Talk of the Town.”

“Something every talk show producer must have,” said Larry King.

Free Access Now Available

Interview Click is currently offering free registration for both journalists and experts.

Experts can register at: www.ExpertClick.com/FREEJournalists can register at: www.ExpertClick.com/Journalist/Registerjournalist.aspxLearn more: www.InterviewClick.com

For more information, call (202) 333-5000 or toll-free 1-800-YEARBOOK. For urgent inquiries, call (202) 864-9420.

The 2026 edition of the Yearbook is available at www.ExpertBook.com, and a full brochure can be downloaded at www.ExpertBrochure.com.

About Interview Click
Interview Click is a service of Broadcast Interview Source, Inc., connecting journalists with experts through an open, searchable platform. The company has supported media sourcing and expert visibility since 1984.

Contact:
Mitchell P. Davis
202-333-5000
412591@email4pr.com 

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SOURCE Interview Click