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Typeform Delivers Solution to Help Companies Capture and Convert More Customers

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Innovations including video capabilities, data enrichment, and AI-powered analysis enable businesses to boost customer acquisition with end-to-end solution

LONDON, July 1, 2024 /PRNewswire/ — Typeform, the intuitive form builder and conversational data collection platform, today announced Typeform for Growth, a suite of new capabilities designed to help businesses capture, qualify, and convert leads to boost revenue growth. The capabilities were designed with growing businesses in mind, providing go-to-market (GTM) teams with an intuitive platform to streamline customer acquisition. Now it’s easier than ever to create engaging experiences to collect zero-party customer data, automatically enrich responses, and harness the power of AI to automate marketing workflows.

“For over a decade, Typeform has continuously redefined online engagement,” said Aleks Bass, Chief Product Officer, Typeform. “With the launch of Typeform for Growth, we’re once again leading the charge, empowering businesses to interact with audiences in more dynamic and personalised ways. This new suite of capabilities consolidates multiple tools into one seamless solution, making it easier than ever to understand, engage, and convert customers.”

Typeform has been on a mission to make collecting data more engaging and enjoyable for both creators and respondents since its beginning, empowering more than 150,000 customers to gather the information they need to grow their businesses. Today’s launch expands on that vision by introducing new features that enable companies to collect data in more interactive ways and integrate it throughout their technology stack. With a more complete customer picture, GTM teams can enhance engagement and personalise every journey, all while increasing efficiency. The innovations come at a critical time, as McKinsey & Company’s 2023 Global B2B Pulse found that 77% of companies using direct one-to-one personalisation observed an increase in market share.1

Key benefits of Typeform for Growth include: 

Use interactive, multimedia forms to stand out. Capture more leads with on-brand, hyper-personalised forms that include a mix of text, audio, images, and video. In 2023, forms created with Typeform saw an average completion rate of 47.3%, more than 25 percentage points higher than the industry average completion rate of 21.5%, according to Typeform’s The Data on Data Report.

Video forms: Record, edit, and embed personalised videos into forms to connect with customers, boost engagement, and increase conversion rates.

Gain deeper insights with less lift. Enrich data directly in Typeform to better understand customers and streamline customer acquisition workflows, eliminating the need for a separate lead data enrichment tool.

Automated enrichment: Focus on asking the important questions and let Typeform fill in the rest with real-time B2B data enrichment.Data quality controls: Protect the integrity and quality of data with reCAPTCHA and advanced spam-blocking measures.

Convert more leads into pipeline. Create touchpoints for all leads and use automation to connect with high-value leads faster. Leverage AI to improve marketing and sales efficiency and effectiveness.

Workflow automation: Automate scoring, routing, and emailing to quickly prioritise and connect with promising opportunities. Smart Insights and Ask AI: Uncover key data insights by using AI to analyse large volumes of data and query data with natural language. 

“The way Typeform integrates data across sources provides deeper insights than what we’ve had access to before,” said Justin Lubomirsky, Senior SEO Manager, OrCam. “With a more complete image of our audience, we can better customise content, creating more effective customer engagements that positively impact our business.” 

The suite of capabilities is available now in the company’s newly released Typeform for Growth plans, providing companies of all sizes, industries, and budgets access to sophisticated marketing tools in one platform. Existing customers can upgrade their plan immediately to gain access to the new features. 

To learn more about how Typeform is helping companies drive growth, visit: www.typeform.com/growth

About Typeform
Typeform is a distinctly intuitive form builder that helps over 150,000 customers collect and validate the data they need to grow their businesses. Designed with striking visuals, a conversational flow, and powerful data capabilities, Typeform empowers brands to give and get more with each form. Typeform drives more than 500 million responses each year and integrates with essential tools including Zapier, HubSpot, and Slack. For more information, visit www.typeform.com.

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1 Brailovsky, E., Hernandez, F., Plotkin, C. L., & Stanley, J. (2023, April 13). The multiplier effect: How B2B winners grow. McKinsey & Company. https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-multiplier-effect-how-b2b-winners-grow#/

 

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TMGM Enters Esports Through New Collaboration with OG Esports as Official Global Partner

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SYDNEY, June 18, 2026 /PRNewswire/ — TMGM today announced a new collaboration with OG Esports, marking TMGM’s first esports campaign. As the Official CFD Partner of OG’s Dota 2 and Counter-Strike 2 teams, TMGM will engage esports audiences through fan-focused digital activations, exclusive rewards and branded content.

The collaboration reflects TMGM’s commitment to engaging digitally native audiences through performance-driven communities. The initiative highlights similarities between competitive gaming and financial markets, where preparation, precision, speed and resilience drive success.

“Success, whether in financial markets or competitive gaming, is built on preparation, resilience and the ability to adapt in a fast-changing environment. These qualities are deeply embedded in both TMGM and OG Esports,” said Nick Yang, Chief Commercial Officer of TMGM.

“We are pleased to collaborate with an organisation that has built a strong reputation within the esports industry, and we look forward to delivering meaningful experiences that resonate with audiences around the world.”

Throughout the campaign, fans can look forward to cashback rewards, signed OG Dota 2 and Counter-Strike 2 team jerseys, branded content and social media activations.

TMGM’s presence will be integrated across OG’s website, social channels and streaming platforms.

Through the collaboration, TMGM aims to deliver meaningful experiences and lasting value to OG’s global community.

“OG has a global fanbase that deserves the very best experiences. That’s why we’ve partnered with TMGM. As a leading CFD trading platform, TMGM will offer our community new ways to engage both through trading and unique OG experiences. We’re proud to support TMGM’s first step into esports and look forward to building a strong partnership that delivers lasting value for our fans,” said Xavier Oswald, Chief Executive Officer of OG Esports.

About TMGM

Founded in 2013 in Sydney, Australia, TMGM Group is the Official Regional Partner of Chelsea Football Club. As a broker providing global financial product trading, TMGM is regulated by ASIC(Australia), VFSC (Vanuatu), FSC Mauritius, and FSA (Seychelles).

Disclaimer: Investing in leveraged products carries high risks and is not suitable for all investors. You have no interest in the underlying asset. Read the Client Agreement and other disclosure documents set forth on our website. The above information is provided by TMGM Group (Trademax Australia Limited, ABN 76 162 331 311, AFSL 436416, Trademax Global Markets (SE) Limited, FSA licence number SD224, Trademax Global Limited, VFSC 40356 & Trademax Global Markets (International) Pty Ltd, Company No. 195323, Mauritius Investment Dealer Licence No. GB22201012). 

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Huawei Expands Health and Fitness Ecosystem on HUAWEI WATCH FIT 5 Series, Deepening Commitment to Women’s Wellbeing

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New app partnerships with Life: Period Tracker, Clue, and The Ginger Club signal growing momentum for third-party developers building on Huawei’s wearable platform

LONDON, June 18, 2026 /PRNewswire/ — Huawei announced the continued expansion of its health and fitness app ecosystem on the newly launched HUAWEI WATCH FIT 5 Series, reinforcing its strategy to build an open, partner-driven platform that delivers meaningful everyday value to users. The latest additions include Life: Period Tracker, the globally recognized women’s health app; Clue, the #1 women-led  period and cycle tracker; and The Ginger Club, a running community founded around women’s physiology, bringing advanced cycle tracking, data-driven health insights, and personalized training directly to the wrist.

The applications are available through HUAWEI AppGallery across all models of the HUAWEI WATCH FIT 5 Series. They reflect a broader ambition: to attract best-in-class app developers to Huawei’s wearable ecosystem and give them the platform, data integrations, and user reach to build health experiences that genuinely improve daily life.

A Platform Built Around Women’s Health

With women’s health being a clear strategic priority, Huawei’s ecosystem team has worked closely with partners to ensure the HUAWEI WATCH FIT 5 Series goes beyond step counting. Life: Period Tracker allows users to log cycle data, symptoms, mood, and flow level directly from the watch, discreetly and without reaching for a phone.

For users seeking deeper analysis, Clue’s integration with the Huawei Health app brings sleep data and body temperature readings from the watch into cycle analysis, supporting more personalized and data-driven health insights. Available with a Clue Plus subscription, the integration allows users to make the most of the data their watch already captures.  

From Wrist Data to Intelligent Coaching

The Ginger Club, founded by renowned running coach Candela Pérez, takes the ecosystem’s women’s health focus into athletic performance. With a Ginger Club subscription, training plans, from 5K to marathon, are designed around menstrual cycle phases. In addition, through seamless syncing with the HUAWEI WATCH FIT 5 Series, the app draws on real-time pace, heart rate, and recovery data to guide users on when to push and when to rest, enabling the watch to become a genuine coaching companion.

These partnerships illustrate the growing appeal of Huawei’s wearable platform: lightweight, all-day wear design enables higher data continuity and more engaged users, delivering a compelling proposition for developers looking to reach people in the real moments of their lives.

An Open Ecosystem Invitation

To celebrate the launch, new HUAWEI WATCH FIT 5 Series buyers will receive an exclusive three-month premium subscription, valued at €15, to Life: Period Tracker at no cost, and a 3-month free trial to Clue Plus, as part of Huawei’s commitment to making its ecosystem genuinely rewarding from day one.

For developers and health brands, the path to collaboration is open: whether through Health Kit integration or native app development for HUAWEI AppGallery, Huawei provides the tools, APIs, and go-to-market support to bring compelling wearable experiences to market. On top of this, the HUAWEI WATCH FIT 5 Series also supports contactless payments with Curve Pay, as well as access to Huawei MultiPass, including Huawei Health+ membership and exclusive benefits from popular sports, fitness, and lifestyle apps such as komoot, Naviki, URUNN and FIIT.

Developers and health brands interested in building for Huawei’s wearable platform are encouraged to explore partnership opportunities through the Huawei Developer Portal at https://developer.huawei.com/consumer/en/.

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SOURCE Huawei Consumer Business Group

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HDC 2026 Global Eco Summit: Huawei Ecosystem Fuels Partners’ Growth in China and Cross-Border Success

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DONGGUAN, China, June 18, 2026 /PRNewswire/ — At the HDC 2026 Global Eco Summit, Huawei convened global ecosystem partners, brands, and developers to explore how its innovative technologies are reshaping digital interaction in an increasingly interconnected, multi-device world. Spanning luxury retail, tourism, financial services, and digital platforms, the summit highlighted how enterprises are leveraging Huawei’s ecosystem to drive innovation and business growth, with key partners sharing real-world collaboration cases and practical insights.

China Market Mastery: AI-Powered Audience Insights and Story-Driven Strategies for Scalable Brand Growth

Huawei’s ecosystem has established itself as a powerful platform enabling brands to navigate the China market with precision and creativity. Leveraging Petal Ads’ advanced AI capabilities and rich consumer insights, brands access multi-dimensional audience portraits, real-time behavioral signals, and omnichannel measurement tools. The ecosystem also provides access to affluent consumer segments, including over 22 million yearly outbound travelers — 76% of whom belong to middle-to-high consumption groups with strong interest in luxury goods, technology, and premium lifestyles.

A global leading luxury house demonstrated how these capabilities translate into meaningful China growth. To connect with high-net-worth consumers, the brand partnered with Huawei to leverage Petal Ads’ precision targeting, reaching premium audiences including foldable device users with immersive splash screen visuals optimized for Huawei devices. The campaigns generated tens of millions of impressions and strong click-through rates. The partnership has since expanded into experiential collaborations and in-store initiatives, blending the brand’s heritage with Huawei’s intelligent technology.

A Southeast Asian national tourism board showed how China-market strategy becomes more effective when media, content, devices, and offline experiences are connected. This collaboration leveraged Petal Ads, Huawei Wearables, SkyTone, and offline retail experiences to create a 360-degree immersive travel journey for Chinese consumers — including customized watch faces featuring destination mascots and KOL collaborations. The campaign generated hundreds of millions of exposures, significantly lifted brand awareness, and solidified the destination as a top choice for Chinese outbound travelers.

Expanding Global Horizons: Overseas Partners Strengthen Huawei’s Global Ecosystem

As cross-border travel and consumption grow, overseas partners are increasingly engaging with Huawei’s ecosystem to deliver seamless, locally relevant experiences for users abroad, embedding essential services such as ticketing, payments, and connectivity directly into users’ daily digital lives.

A leading Hong Kong ticketing platform partnered with Huawei to redefine cross-border event and travel experiences for Chinese outbound travelers. Leveraging Huawei’s hybrid architecture, localized support, and Huawei Login capabilities, the platform built a high-performance, cross-device application for concerts, sports events, and travel services across Hong Kong and Asia. Beyond ticketing, the integration spans the full travel journey: users can book tickets, navigate to venues via Petal Maps, and stay connected via SkyTone — all within Huawei’s ecosystem — transforming standalone transactions into continuous, connected travel moments.

BonusFlaş, Garanti BBVA’s digital payment and smart wallet platform and one of Türkiye’s leading digital payment solutions, demonstrated how Huawei’s ecosystem enables seamless and secure transactions. Through this partnership, BonusFlaş enabled NFC-based contactless payments on HUAWEI WATCH 5, HUAWEI WATCH GT 6 series, and other NFC-supported wearables, allowing users to make secure, one-tap payments at millions of POS terminals across Türkiye directly from their wrists. BonusFlaş’s upgraded platform brought together cards, digital payments, exclusive campaigns, and favorite brands in a single, user-friendly interface, expanding its user base and setting a new standard for fintech-wearable collaboration in Türkiye.

Forging a Connected Future Together

The HDC 2026 Global Eco Summit reaffirmed Huawei’s role as an open, collaborative global bridge, connecting brands, developers, and consumers to drive shared growth. As cross-border commerce and travel expand, Huawei stands ready to empower partners with its innovative technologies and expansive ecosystem. Huawei invites all global brands, developers, and ecosystem partners to join together building a fully connected, intelligent world that turns cross-border challenges into opportunities.

About HUAWEI Consumer BG

For more information, please visit https://www.huawei.com/en

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SOURCE Huawei Consumer Business Group

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