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Intent-based Networking Market to be Worth $8.9 Billion by 2031 – Exclusive Report by Meticulous Research®

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REDDING, Calif., July 30, 2024 /PRNewswire/ — According to a new market research report titled, ‘Intent-based Networking Market by Offering, Deployment Mode, Organization Size, Application (Network Automation & Orchestration, Policy Enforcement & Security, Network Monitoring & Analytics), End User, and Geography – Global Forecast to 2031,’ the intent-based networking market is expected to reach $8.9 billion by 2031, at a CAGR of 23.9% from 2024 to 2031.

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Intent-based networking (IBN) is a software-enabled automation technique that uses advanced intelligence, analytics, and orchestration to improve network performance and reliability. It is an emerging technology expected to replace manual network configuration and issue resolution processes with a higher level of intelligence and intended state. IBN uses artificial intelligence and machine learning to prescribe and execute routine tasks, establish policies, respond to system events, and ensure that goals and actions are met.

Intent-based networking is a declarative network operation model. It differs from usual imperative networking, which requires network engineers to specify the sequence of activities required on specific network nodes, resulting in a high potential for error.

The intent-based networking market is expanding due to increasing network complexity, increased need for network agility and efficiency, and a growing requirement for Zero-touch Provisioning (ZTP) and unified network visibility. However, the absence of standardization hinders the growth of this market.

The integration of networking with Artificial Intelligence (AI) and Machine Learning (ML) technologies is poised to transform the intent-based networking business, creating significant growth potential. However, the challenges of deploying and integrating these solutions present a substantial impediment to market growth.

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The global intent-based networking market is segmented by offering (solutions and services), deployment mode (on-premise deployment and cloud-based deployment), organization size (large enterprises and small & medium-sized enterprises), application (network automation & orchestration, policy enforcement & security, dynamic network optimization, network monitoring & analytics, and network policy compliance & governance), end user (CSPs, data centers, and enterprises (IT & telecommunications, manufacturing, government & public sector, retail, BFSI, healthcare and life sciences, education, energy and utilities, media & entertainment, and other end-use industries), and geography (Asia-Pacific, Europe, North America, Latin America, and the Middle East & Africa). This study also evaluates industry competitors and analyzes the market at the country and regional levels.

Based on offering, the global intent-based networking market is segmented into solutions and services. In 2024, the solutions segment is expected to account for a larger share of around 60% of the intent-based networking market. The growth of this segment is attributed to the increasing R&D investments and rising demand for dynamic connectivity among communication service providers.

However, the services segment is estimated to register the highest CAGR during the forecast period. This segment’s rapid growth is driven by enterprises’ growing requirements for network integration and key market players’ emphasis on providing advanced network automation professional services.

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Based on deployment mode, the global intent-based networking market is broadly segmented into on-premise deployment and cloud-based deployment. In 2024, the on-premise deployment segment is expected to account for the larger share of 64% of the intent-based networking market. This segment’s growth is attributed to the high acceptance of intent-based networking among large enterprises, the rising demand for comprehensive network security and control, the increasing deployment of network automation solutions across on-premises data centers, and the growing demand for custom configurations to suit organizations’ unique requirements. The advantages of on-premise deployment of intent-based networking include higher network visibility, decreased manual configuration tasks, improved network security, better compliance with business objectives, and increased network efficiency and reliability.

However, the cloud-based deployment segment is poised to register the highest CAGR during the forecast period. This segment’s rapid growth is driven by organizations’ growing need to handle complex network requirements while lowering infrastructure startup and operational costs, as well as their increased investments in network infrastructure expansion through cloud deployments.

Based on organization size, the global intent-based networking market is segmented into large and small & medium-sized enterprises. In 2024, the small & medium-sized enterprises segment is expected to account for the larger share of the intent-based networking market. This segment’s growth is attributed to the SMEs’ rising need to create agile, secure, and efficient work environments and the growing demand for intent-based networking solutions among SMEs operating in the education, retail, healthcare, manufacturing, government, and manufacturing sectors.

Moreover, this segment is also expected to record a higher CAGR during the forecast period.

Based on application, the global intent-based networking market is segmented into network automation & orchestration, policy enforcement & security, dynamic network optimization, network monitoring & analytics, and network policy compliance & governance. In 2024, the network monitoring & analytics segment is expected to account for the largest share of around 36% of the Intent-based networking market. This segment’s growth is attributed to organizations’ increasing use of network monitoring to identify and resolve issues quickly, growing demand for network monitoring tools, demand for improved overall network security, and demand for highly reliable and scalable network monitoring solutions.

However, the network automation and orchestration segment is estimated to record the highest CAGR during the forecast period. This segment’s growth is driven by a growing demand for safe and smart healthcare systems with intent-based networking technology, a growing need to detect and identify old hardware, compliance issues, and storage issues, and the increasing need for zero-touch provisioning and unified network visibility.

Based on end user, the global intent-based networking market is broadly segmented into CSPs, data centers, and enterprises. In 2024, the data centers segment is expected to account for the largest share of around 42% of the global intent-based networking market. The growth of this segment is attributed to the data centers’ growing need to automate routine workflows and processes, reduce repetitive/mundane tasks, speed up processes, and drive down overheads, and the increasing deployment of network automation solutions among data centers.

However, the enterprises segment is expected to record the highest CAGR during the forecast period. The enterprises segment is further sub-segmented into IT & telecommunications, manufacturing, government & public sector, retail, BFSI, healthcare & life sciences, education, energy & utilities, media & entertainment, and other end-use industries. This segment’s rapid growth is driven by the rising demand for intent-based networking solutions and increasing deployments of network automation solutions across enterprises.

Based on geography, the intent-based networking market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, North America is expected to account for the largest share of around 37% of the intent-based networking market. This region’s large market share is attributed to an established sales force for network automation solutions, service providers’ initiatives towards network automation, and increasing demand for data center and IT infrastructure automation.

Moreover, Asia-Pacific is anticipated to register the highest CAGR of 11% during the forecast period. The increasing deployment of SDN and NFV by enterprises and rising demand for a broad range of value-added network services are the major factors contributing to the market’s growth.

The key players operating in the global intent-based networking market are Arista Networks, Inc. (U.S), Cisco Systems, Inc. (U.S.), Juniper Networks, Inc (U.S.), Fortinet, Inc. (U.S.), VMware, Inc. (U.S.), Hewlett Packard Enterprise Company (U.S.), Nokia Corporation (Finland), Huawei Technologies Co., Ltd. (China), IBM Corporation(U.S.), Anuta Networks International LLC (U.S.), NetBrain Technologies, Inc. (U.S.), Forward Networks, Inc. (U.S.), Gluware, Inc. (U.S.), NetYCE BV (Netherlands), AppViewX (U.S.), and Itential (U.S.).

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Scope of the Report:

Intent-based Networking Market Assessment—by Offering                  

SolutionsServices

Intent-based Networking Market Assessment—by Deployment Mode

On-premise DeploymentCloud-based Deployment

Intent-based Networking Market Assessment—by Organization Size   

Small & Medium-sized EnterprisesLarge Enterprises

Intent-based Networking Market Assessment—by Application

Network Monitoring & AnalyticsDynamic Network OptimizationNetwork Automation & OrchestrationPolicy Enforcement & SecurityNetwork Policy Compliance & Governance

Intent-based Networking Market Assessment—by End User

Data CentersEnterprisesBFSIIT & TelecommunicationsMedia & EntertainmentManufacturing Healthcare & Life SciencesRetailGovernment & Public SectorEducationEnergy & UtilitiesOther End-Use IndustriesCSPs

Intent-based Networking Market Assessment—by Geography

North AmericaU.S.CanadaAsia-PacificChinaJapanIndiaSouth KoreaThailandIndonesiaAustralia & New ZealandRest of Asia-PacificEuropeGermanyU.K.FranceItalySpainNetherlandsRest of EuropeLatin AmericaBrazilMexicoRest of Latin AmericaMiddle East & AfricaUAEIsraelRest of Middle East & Africa

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Related Reports:

Network Security Firewall Market by Type (Unified Threat Management, Next-generation Firewall), Component (Solution, Services), Deployment (On-premise, Cloud), Industry Size (SME, Large Enterprises), and Geography – Global Forecast to 2025

Managed Network Services Market by Service Type, Organization Size, Deployment Mode, Industry Vertical (BFSI, Retail & E-commerce, IT & Telecommunications, Manufacturing, Government, and Education), and Geography – Global Forecast to 2030

Software-Defined Wide Area Network (SD-WAN) Market by Component, Organization Size, Deployment Mode, End User (Communication Service Providers, Data Centers, and Enterprises), and Geography—Global Forecast to 2029

About Meticulous Research®

Meticulous Research® was founded in 2010 and incorporated as Meticulous Market Research Pvt. Ltd. in 2013 as a private limited company under the Companies Act, 1956. Since its incorporation, the company has become the leading provider of premium market intelligence in North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa.

The name of our company defines our services, strengths, and values. Since the inception, we have only thrived to research, analyze, and present the critical market data with great attention to details. With the meticulous primary and secondary research techniques, we have built strong capabilities in data collection, interpretation, and analysis of data including qualitative and quantitative research with the finest team of analysts. We design our meticulously analyzed intelligent and value-driven syndicate market research reports, custom studies, quick turnaround research, and consulting solutions to address business challenges of sustainable growth.

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Technology

Haier Announces Global Partnership with UEFA Champions League

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September 4, 2026

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New brand building milestone deepens Haier’s global consumer connections

BERLIN, Sept. 4, 2026 /PRNewswire/ — Haier, the world’s No.1 major home appliances brand, today announced a global partnership with UC3, under which Haier will become a Global Partner of the UEFA Champions League from the 2027/28 season through the 2030/31 season.

The four-year partnership, running from July 1, 2027 to June 30, 2031, grants Haier exclusive worldwide rights in the home appliances, televisions and commercial display screens categories across a range of UEFA club competitions, including the UEFA Champions League.

More than a commercial sponsorship, the collaboration outlines Haier’s transition from a globally recognized appliances company towards developing a deeper relationship with consumers worldwide.

“This partnership represents a key milestone in Haier’s global brand strategy,” said Wang Meiyan, Vice President and Chief Brand Officer of Haier Group. “The UEFA Champions League brings together millions of fans around the world through a shared pursuit of excellence. Through this collaboration, we aim to bring the passion and spirit of champions closer to consumers’ everyday life, creating new possibilities through intelligent technologies.”

“We are delighted to welcome Haier as a new global partner of the UEFA Champions League. Its international presence, ability to innovate and ambition to create increasingly relevant experiences for people make Haier an ideal partner for the competition. Together, we aim to develop new opportunities to engage fans around the world and bring them even closer to our competitions, while celebrating the emotion, excellence and sense of belonging that make European football unique,” said Guy-Laurent Epstein Co-Managing Director, UC3.

From Global Recognition to Global Connection

Upon entering international markets in 1991, Haier was among the earliest Chinese companies to pursue global growth by building its own brands rather than relying on product exports. Over the decades, Haier has established a strong local presence across more than 200 countries and regions, with leading positions in over 30 markets.

This global presence is supported by a network of 10 R&D centers, 35 industrial parks and 173 manufacturing centers worldwide. By combining global capabilities with local insights, Haier develops products, solutions and experiences tailored to consumers’ diverse needs across markets.

This approach has driven sustained global recognition. Haier has ranked as the world’s No.1 major appliances brand by retail volume for 17 consecutive years and has been recognized among the Kantar BrandZ Top 100 Most Valuable Global Brands for eight consecutive years.

Building on this track record, Haier will continue to strengthen its presence in premium markets while developing brands, products and solutions that respond to evolving consumer expectations and create new possibilities for intelligent living.

Leading Through Technology, Connecting Through Sports

Technology has long been a key driver of Haier’s global development. As AI becomes increasingly integrated into products, connected scenarios and smart living ecosystems, Haier is expanding from individual product innovation towards more integrated experiences across the home.

The interconnection between technological development in everyday lives and the cultural centrality of sport provides a powerful platform for closer relationships with consumers. For more than two decades, Haier has developed a global sports partnership portfolio spanning leading football clubs, including Paris Saint-Germain and Liverpool Football Club, as well as major international sporting events including the Australian Open and Roland-Garros.

Over the years, Haier’s sports marketing has evolved from building brand visibility to creating deeper consumer connections through global sports partnerships and locally relevant experiences. Beyond football and established international sporting events, Haier has expanded its sports portfolio across markets, including badminton, marathon running, cricket and basketball.

The partnership with UEFA club competitions, including the UEFA Champions League, UEFA Super Cup, UEFA Youth League Finals and UEFA Futsal Champions League Finals, represents the next stage of this journey. By bringing together the passion and excellence of elite football with the possibilities of intelligent living, Haier aims to create experiences that extend beyond the stadium and become part of consumers’ everyday lives.

Unveiled during IFA 2026 in Berlin, one of the world’s leading consumer electronics and home appliance exhibitions, the partnership reinforces Haier’s commitment to building stronger connections with consumers worldwide. Together with the UEFA Champions League, Haier will connect the spirit of champions with intelligent living, creating new experiences for consumers and fans around the world.

ABOUT HAIER GROUP

Founded in 1984, Haier Group is a leading global provider of better life and digital transformation solutions, with the purpose of “More Creation, More Possibilities”. The company has established 10 R&D centers, 35 industrial parks and 173 manufacturing centers, achieving a global revenue of USD 59.8 billion in 2025. Haier has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 8 consecutive years. Additionally, Haier has held the No.1 position in Euromonitor International Global Major Appliances Brand for 17 consecutive years. Haier has 8 listed companies, with its subsidiary Haier Smart Home named among the Fortune Global 500 and Fortune World’s Most Admired Companies.

ABOUT UC3

UC3 unites European football’s governing body UEFA and European Football Clubs (EFC), representing more than 800 top European clubs, around a new vision for managing commercial rights to UEFA club competitions (the “UCCs”). It is the commercial entity responsible for generating revenues from the UCCs and creating value for our partners. UC3 oversees the management, sales and delivery of all commercial rights (including media, sponsorship and licensing rights) for UEFA’s elite men’s and women’s club competitions.

SOURCE Haier Group

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Aurzen Introduces “Unfold the Art,” a New Creative Chapter Inspired by Basquiat for Portable Projection

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September 4, 2026

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IRVINE, Calif., Sept. 4, 2026 /CNW/ — Aurzen today announced “Unfold the Art,” a new creative collection inspired by Jean-Michel Basquiat, bringing the brand’s portable projection vision into closer dialogue with art, design, and everyday living. By combining Aurzen’s design-led approach to portable devices with Basquiat’s bold visual energy, the initiative marks the beginning of a long-term platform dedicated to exploring new expressions across art, space, and modern lifestyle.

Known for making portable projection easier to carry, place, and enjoy across different environments, Aurzen sees this special collection as a natural extension of its design philosophy. With “Unfold the Art,” the brand connects portable technology with a stronger visual point of view and a more expressive sense of atmosphere.

The collection draws on a shared belief that everyday objects can be both functional and emotionally resonant. Aurzen’s clean, flexible design language meets the raw energy, layered symbolism, and unmistakable immediacy associated with Basquiat’s iconic visual world, creating a project shaped by contrast, expression, and personality.

“Aurzen has always believed technology should feel easy to live with and meaningful to experience,” said Jason Zhang, Senior Director of Product at Aurzen. “Through this collection inspired by Basquiat, we are exploring a more expressive side.”

Designed to grow beyond a single launch moment, “Unfold the Art” will evolve as a broader creative story. Future expressions will build on this foundation, exploring how portable projection can feel more personal, more visual, and more culturally alive in the home.

For Aurzen, this initiative reflects a commitment to shaping not only how projection performs, but how it looks and feels in everyday living spaces, where useful technology and artistic inspiration can naturally coexist.

This project was done in collaboration with Artestar, a global licensing agency and creative consultancy representing world-renowned visual artists, estates, and foundations. Artestar conceptualizes and develops some of the world’s most iconic brand partnerships across an array of categories and geographic regions, all while preserving and elevating each artist’s unique legacy. Through strategic planning and thoughtful curation, Artestar powers creative collaborations to make art accessible to everyone. Learn more at artestar.com.

About Aurzen

Aurzen is a global innovator in smart projection technology. By combining advanced optical engineering with intuitive software and user-focused design, Aurzen delivers products that bring big-screen experiences to any space. The company pioneered the world’s first Tri-Fold Truly Portable Projector, ZIP, and its designs have been recognized with multiple international awards, including the iF Design Award, Red Dot Award, G-Mark Award, and IDEA Award. For more information, visit www.aurzen.com.

About JEAN-MICHEL BASQUIAT

Jean-Michel Basquiat stands as one of the most influential artists of his generation and is widely regarded as a defining figure of 20th-century art. Though his career lasted less than a decade, it transformed contemporary art and continues to shape culture today.

Basquiat’s art is raw, charged with energy, and fiercely original. With a fearless approach to color and composition, he balanced opposing forces with control and spontaneity, menace and humor, urban grit and primal expression. His work embraced a fusion of media, incorporating painting, drawing, and collage. The surfaces of his canvases teem with language and coded imagery: words, numbers, symbols, diagrams, and pictograms merge with fragments of popular culture, history, and personal iconography. His multi-panel constructions, exposed stretcher bars, and dense overlays of text and imagery became hallmarks of Jean-Michel Basquiat’s inimitable style, positioning him as a true innovator who blurred boundaries between fine art and street culture.

© Estate of Jean-Michel Basquiat. Licensed by Artestar, New York.

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SOURCE Aurzen Official

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ECOVACS Robotics Unveils Next Generation of Intelligent Cleaning at IFA 2026

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September 4, 2026

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BERLIN, Sept. 4, 2026 /PRNewswire/ — As ECOVACS unveils the next generation of intelligent cleaning at IFA, Forbes Asia has recognised ECOVACS as the ‘Global No. 1 Home Robotics Brand’, acknowledging the company’s leadership across multiple categories from floor care to windows, lawns, and pools. Its products are currently used across 38 million households in nearly 180 markets, demonstrating ECOVACS’ successful expansion and innovation trajectory.

“Launching into the UK and Irish markets earlier this year was a huge milestone for us,” said Graham Mitchell, Head of Sales, UK and Ireland. “From day one, our goal has been to give people the freedom from daily chores and the latest innovations revealed at IFA represent the next generation of cleaning, delivering power, innovation and seamless integration to UK and Irish homes”.

NEW PRODUCT LAUNCHES AT IFA

DEEBOT X12S OmniCyclone: Features industry-leading suction, built-in AGENT YIKO 3.0 AI assistant helping consumers create automated routines that fit their lifestyle, and an auto-empty station eliminating bag costs and allergen exposure. RRP: £1,199. Available 9th September

DEEBOT T90S PRO OMNI: Combines 27cm self-cleaning OZMO Roller with 40,000 Pa suction and superior hygiene technology preventing residue build-up and reducing odours. RRP: £699. Available 24th September

DEEBOT T90 MAX PRO OMNI: Boasts flagship mopping technology at an accessible price point, 40,000 Pa suction, and slim 95mm design for under-furniture access. RRP: £549, 9th September

All three DEEBOT models feature industry leading OZMO Roller 3.0 mopping system, upgraded AI navigation, enhanced OMNI stations with self-cleaning technology, and powerful suction (27,000-40,000 Pa) capturing fine dust and pet hair.

WINBOT W2S PRO OMNI: Window-cleaning robot with TruEdge 2.0 edge-to-edge coverage and three-nozzle spray technology delivering 46% improved efficiency. WIN-SLAM 4.0 navigation enables safe cleaning up to 75m² per fill with 12-step protection. RRP: £529. Available from 9th September

All models to be available through Amazon and major UK retailers including Argos, Currys, and Very.

2027 INNOVATIONS

ECOVACS previewed upcoming launches including the GOAT T-Series lawnmower and the ULTRAMARINE L1 PRO pool-cleaning robot, signalling expansion beyond home floor care.

IFA visitors can experience innovations live September 4-8 in Hall 9, Booth 113.

For more information on all new ECOVACS products, please visit ecovacs.com. You can find individual press releases and product cards for each new launch here, or a selection of images for each product here. 

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