Technology

Palatants Market to Grow by USD 585.9 Million (2024-2028) as Pet Ownership Rises, AI Transforming Market Dynamics – Technavio

Published

2 years ago

September 3, 2024

NEW YORK, Sept. 3, 2024 /PRNewswire/ — Report with market evolution powered by AI- The global palatants market size is estimated to grow by USD 585.9 million from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 6.55% during the forecast period. Increasing pet ownership is driving market growth, with a trend towards plant-based and natural palatants gaining traction. However, stringent regulations on palatants by food regulatory bodies poses a challenge. Key market players include Adisseo Co., Archer Daniels Midland Co., BHJ, Bitek Industries, BRAIN Biotech AG, BRF, Ensign-Bickford Industries Inc., Innov Ad NV SA, Kemin Industries Inc., Kent Corp., Kerry Group Plc, Novozymes AS, Ohly GmbH, Susheela Group, Symrise AG, Trilogy Flavors, and Vetio.

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Forecast period

2024-2028

Base Year

2023

Historic Data

–

Segment Covered

Type (Dry and Liquid), Source (Meat and Vegetable), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

Adisseo Co., Archer Daniels Midland Co., BHJ, Bitek Industries, BRAIN Biotech AG, BRF, Ensign-Bickford Industries Inc., Innov Ad NV SA, Kemin Industries Inc., Kent Corp., Kerry Group Plc, Novozymes AS, Ohly GmbH, Susheela Group, Symrise AG, Trilogy Flavors, and Vetio

Key Market Trends Fueling Growth

The Palatants Market is a thriving business platform, offering a wide range of quality products. Merchants from various industries showcase their offerings, ensuring customer satisfaction. Transactions are secure and efficient, with reliable payment processing systems in place. The market provides excellent opportunities for businesses to expand their reach and increase sales. It’s a win-win situation for both buyers and sellers.

The Palatants Market is experiencing significant growth in various sectors, including pet food, animal feed, and compliance processes. With the rise in pet ownerships, there’s a increasing demand for nutritious and palatable solutions for pets, especially those with sensitive stomachs. Natural products, such as proteins from meat, vegetables, yeasts, phosphates, antioxidants, and antimicrobials, are popular ingredients in pet nutrition. Pet food manufacturers focus on enhancing the sensorial profile of their products through flavors and aroma compounds. The trend towards humanizing pets has led to an increase in demand for healthy and nutrient-rich pet food, as well as vegetarian pet diets. The e-commerce sector is also driving growth in the market, with convenient options for purchasing treats, supplements, and personalized pet food. In the animal feed sector, there’s a focus on preventing infections and improving life expectancy through the use of natural ingredients. Livestock farmers use palatants to ensure their animals consume a balanced diet, with poultry and swine being major consumers. The market also caters to freshwater pets, offering plant-based palatants and specialized diets. Overall, the Palatants Market is a dynamic and growing industry, with a focus on delivering nutritious and palatable solutions for pets and livestock. From proteins and phosphates to flavors and aroma compounds, manufacturers continue to innovate and meet the evolving needs of pet owners and farmers alike.

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Market Challenges

Palatants Market is a thriving business platform, offering a wide range of products to its valued customers. Our offerings include high-quality food items, household essentials, and digital goods. We prioritize customer satisfaction, ensuring timely delivery and excellent service. Our team works diligently to source the best products from trusted suppliers. Join US to explore a vast selection of offerings and enjoy the convenience of shopping from the comfort of your home.

Palatants Market: Catering to the Needs of Sensitive Stomachs and Various Pet Types The pet food industry faces unique challenges, including catering to pets with sensitive stomachs and diverse pet types such as dogs, cats, and freshwater pets. Pet treat and supplement sectors are growing, driven by the humanization of pets and the desire for nutrient-rich, palatable food. Pet food manufacturers focus on sensorial profile, flavors, and palatability to ensure pets consume their food. Sensitive stomachs require gentle, plant-based palatants and vegetarian diets. In the e-commerce sector, personalized pet food is a trend, with options for cats, dogs, and even fish. Nutrient-rich, healthy pet food is essential for preventing infections and improving life expectancy. Poultry and swine are common protein sources, but sustainability concerns and eco-friendly practices are driving the use of plant-based ingredients and upcycled ingredients in both dry and liquid forms. Premium pricing for organic, plant-derived, and meat-derived palatants reflects the importance of pet health and the growing demand for high-quality, nutritious pet food. Challenges include addressing dry skin, obesity, and ensuring palatability for pets with specific dietary needs. The dry segment and liquid segment continue to evolve, with a focus on meeting the diverse needs of pets and their owners.

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Segment Overview

This palatants market report extensively covers market segmentation by

Type1.1 Dry1.2 LiquidSource2.1 Meat2.2 VegetableGeography3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Dry- The dry palatants market is experiencing growth due to the significant demand for dry pet food, particularly in the form of kibble. These palatants play a vital role in making dry pet food appealing to pets, thereby driving sales. Advanced production methods have improved the performance and variety of dry palatants, while their longer shelf life reduces wastage and simplifies logistics. Consumer preferences for natural, minimally processed ingredients have led to the popularity of dry palatants derived from plant-based and meat-based sources. The increasing trend of pet ownership and the desire for customized pet food options have further fueled the demand for dry palatants, enabling the incorporation of functional ingredients and tailored flavor profiles. As a result, the global dry palatants market is anticipated to expand during the forecast period.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data ( – ) – Download a Sample Report

Research Analysis

Palatants Market: Nourishing the World of Pet Food and Animal Feed The Palatants Market encompasses a wide range of products and solutions that cater to the nutritional needs of pets and livestock. From pet food and animal feed to nutritional delivery solutions, this market is a vital sector in ensuring the health and well-being of our companions and livestock. Palatants offer nutrient-rich formulations in both dry and liquid forms, available in natural and organic options, as well as conventional and plant- or meat-derived alternatives. Natural products, plant-based ingredients, and upcycled ingredients are increasingly popular choices, reflecting the growing trend towards sustainable and ethical consumption. Palatability plays a crucial role in the Palatants Market, with pet food manufacturers focusing on flavors and aromas that appeal to cats and dogs, ensuring they consume a balanced and nutritious diet. Compliance processes are rigorously followed to maintain the highest standards of safety and quality. The market also addresses the need for healthy pet food and infection prevention, offering a diverse range of treats and nutrients to support the overall health and well-being of pets and livestock. Whether it’s a dry kibble for a dog or a liquid supplement for a sick animal, the Palatants Market has a solution to meet the unique needs of each animal.

Market Research Overview

The Palatants Market encompasses a wide range of products and solutions that enhance the palatability and nutritional value of pet food, animal feed, and human food. These include natural products like vegetables, yeasts, phosphates, antioxidants, antimicrobials, aroma compounds, and various animal protein sources. The market caters to the nutritional needs of various species, including dogs, cats, and freshwater pets, with a focus on sensitive stomachs, healthy diets, and personalized nutrition. The market offers nutritional delivery solutions for pets with specific health concerns, such as dry skin and obesity. The sensorial profile of pet food, including flavors and textures, is a crucial factor in ensuring palatability. The market includes both dry and liquid forms, with a growing trend towards plant-based and upcycled ingredients, as well as sustainable and environmentally friendly practices. The e-commerce sector plays a significant role in the distribution of pet food and treats, with premium pricing a common trend for nutrient-rich and natural products. The market also includes compliance processes to ensure the safety and quality of pet food and animal feed, with a focus on infection prevention and life expectancy. The market serves various industries, including pet nutrition, livestock, and human food, with poultry, swine, and other animal protein sources playing a significant role.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeDryLiquidSourceMeatVegetableGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

Technology

Luxor Expands LuxOS to MicroBT WhatsMiner, and MicroBT Intends for a Strategic Investment

Published

51 minutes ago

April 27, 2026

SEATTLE, April 26, 2026 /PRNewswire/ — Today, Luxor Technology Corporation (“Luxor”) announces the expansion of LuxOS firmware support to MicroBT WhatsMiner series miners, growing the LuxOS ecosystem. In addition, MicroBT, via its investment manager Inflection Technology Limited (“ITL”), has signed a term sheet to make a strategic investment into Luxor. Luxor has also committed to a US$100,000,000 purchase of MicroBT WhatsMiner hardware.

Luxor is working directly with a select group of mining partners to deploy and expand model support over time. With more than 300,000 Bitcoin mining machines already running LuxOS globally, Luxor brings to the WhatsMiner ecosystem the same enterprise-grade firmware infrastructure that large-scale mining operators rely on. MicroBT hardware represents a significant share of global Bitcoin mining capacity, and with this expansion, those operators now have access to flexible firmware features.

WhatsMiner fleets running LuxOS gain access to Power Targeting, Advanced Thermal Management, safe rapid curtailment, and faster ramp-up time — unlocking new capabilities beyond stock settings. Power Targeting delivers consistent, predictable performance across individual machines and makes infrastructure planning easier at scale. When shifting power targets, LuxOS completes the transition in 30-60 seconds while continuing to hash at higher hashrates — capturing additional hashrate. LuxOS also improves ramp-up time across curtailment events, reaching full capacity faster and reducing the unharvested hashrate lost every time machines cycle. Initial support spans select models in the M50 series. For the full list of supported models, visit docs.luxor.tech.

“We are excited to build on the MicroBT WhatsMiner platform. We are consistently impressed by their ability to execute with high-quality machines. Our clients have been asking for WhatsMiner firmware for years, and we have shipped a product that is going to help deliver significant profitability and usability benefits. We are also excited to welcome MicroBT as a strategic investor.”

— Lauren Lin, Head of Hardware and Software of Luxor

“Luxor has continued to be one of MicroBT’s trusted global partners. With their talented engineering team, we are excited they are building on top of the Whatsminer platform. We are happy to be taking a strategic position in Luxor and supporting their continued growth through this hardware partnership.”

— Dr.Yang, CEO and Co-Founder of MicroBT

Operators running LuxOS have access to Luxor’s full-stack mining experience: pool, hashrate derivatives, energy services, and Luxor Commander for fleet management — unified under a single platform. Commander includes Intelligent Miner, which keeps fleets running at peak profitability by continuously adjusting power settings based on real-time hashprice and energy prices.

Luxor is rolling out LuxOS for WhatsMiner in a phased approach, onboarding operations directly to ensure a high-quality deployment experience. Mining operations running WhatsMiner hardware can express interest in access at luxor.tech/contact.

About Luxor Technology Corporation

Luxor delivers hardware, software, and financial services that power the global compute and energy industry. Its product suite spans Bitcoin Mining Pools, ASIC Firmware, Hardware trading, Hashrate Derivatives, Energy services, a Miner Management software, Commander, and a bitcoin mining data platform, Hashrate Index.

If you are interested in contacting Luxor, please email sales@luxor.tech.

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SOURCE Luxor Technology

Technology

GLN Connects to Vietnam’s National QR Network, Enabling Nationwide QR Payments

Published

2 hours ago

April 26, 2026

Direct access to Vietnam’s nationwide QR payment networkEnabling payments via partners’ home-market banking and fintech apps without currency exchange

SEOUL, South Korea, April 26, 2026 /PRNewswire/ — GLN International has launched a nationwide QR payment service in Vietnam in partnership with NAPAS, marking its direct integration into the country’s national QR payment infrastructure.

The service was introduced at a launch ceremony on April 23 in Vietnam, attended by the State Bank of Vietnam (SBV), NAPAS, BIDV, and Hana Bank.

GLN leads the operation of the payment system connected to Vietnam’s national QR network and has driven its technical integration, as part of Hana Financial Group’s cross-border initiatives. Hana Bank participates as the only Korean financial institution designated as a settlement bank under SBV approval.

Vietnam’s payment infrastructure is built on the VietQR Global system operated by NAPAS, linking banks and merchants nationwide. Through this integration, GLN enables users of partner apps to access the network, expanding acceptance. The partnership is also expected to support inbound use cases, allowing Vietnamese users to make QR payments in Korea via their local apps.

The service is available across tourist destinations, including Da Nang, Phu Quoc, Nha Trang, and Ho Chi Minh City, across everyday merchants. Payments can be made through GLN-connected partner applications, including major Korean fintech apps such as Toss, PurpleGLN, Hana OneQ, Hana Money, and Hana Card, without currency exchange. The service is expected to expand to platforms, including Naver Pay and KB Banking App.

Seok Lee, CEO of GLN, said, “This launch marks a significant step in connecting Korea and Vietnam through a unified QR payment infrastructure. By integrating with Vietnam’s national QR network, we enable a simple payment experience for travelers using the apps they already use in their home market, without currency exchange. We will continue to lead overseas payments and cash withdrawals without physical cards.”

Meanwhile, GLN, a subsidiary of Hana Bank under Hana Financial Group, provides QR payment and QR withdrawal services across 14 countries in Asia, including Vietnam, China, Thailand, the Philippines, Laos, and Japan, with access to more than 200 million QR merchants globally. The company is a leading cross-border payment infrastructure provider in Asia, connecting users and merchants across markets. It has also established partnerships with overseas financial platforms, including Moreta Pay (North America), DeCard App (Singapore), and Taishin Bank (Taiwan).

View original content to download multimedia:https://www.prnewswire.com/news-releases/gln-connects-to-vietnams-national-qr-network-enabling-nationwide-qr-payments-302753730.html

SOURCE GLN International

Technology

VARON Celebrates 5 Years Supporting Easier Breathing for Customers Worldwide

Published

2 hours ago

April 26, 2026

NEW YORK, April 24, 2026 /PRNewswire/ — VARON is celebrating a meaningful milestone, its 5th anniversary, and is taking this moment to thank customers around the world who have trusted its oxygen therapy solutions over the years. What started as a mission to make breathing support more accessible has grown into a global community of users relying on VARON’s advanced oxygen machines in their daily lives.

This anniversary is not just about the company’s growth, but about the people behind it—the individuals and families who have chosen VARON for comfort, independence, and peace of mind.

Five Years of Supporting Easier Breathing and Everyday Living

Over the past five years, VARON has focused on one simple idea: making oxygen therapy easier to use, easier to move with, and easier to trust. From home use to travel needs, the brand has continued improving its range of oxygen machines to support different lifestyles and health needs.

Today, VARON offers a full lineup that includes compact portable oxygen concentrator models and reliable at home oxygen concentrator systems designed for long-term use. Many users also prefer VARON’s lightweight oxygen concentrator options, which allow more freedom of movement without sacrificing performance.

“Our customers are at the center of everything we do,” VARON CEO shared in a message marking the anniversary. “We are deeply grateful for the trust placed in us over the past five years. Every device we create is built with real people and real daily needs in mind.”

Designed for Real Life: Home and On-the-Go Oxygen Support

VARON’s oxygen solutions are designed to fit into everyday routines—whether at home, during travel, or while staying active.

At home users continue to rely on models like the Serene 5 Home Oxygen Concentrator, which delivers steady medical-grade oxygen with quiet operation and simple controls. The Serene 3 offers a compact option for those who want efficient oxygen support in a smaller footprint.

For users needing flexibility, the VH-2 Pro Home Oxygen Concentrator provides adjustable flow settings and added features like nebulization support, making it a practical choice for daily home use.

On the portable side, VARON continues to expand independence for users who need oxygen on the move. The VP-8G Ultra Portable Oxygen Concentrator stands out for its ultra-lightweight design at just 4.37 lbs, making it easy to carry while traveling or running errands. The VP-6 Continuous Portable Oxygen Concentrator and VP-2 Portable Oxygen Concentrator offer additional options with adjustable flow settings and dependable oxygen delivery.

Each portable oxygen concentrator is designed with user comfort in mind—lightweight, easy to operate, and built for mobility without stress.

A Simple Way to Say Thank You: Anniversary Discounts and Free Gifts

To celebrate its 5th year, VARON is launching a limited-time global appreciation event with special savings across its entire product range.

Customers can enjoy featured anniversary offers:

18% OFF sitewide across all oxygen machinesFree VARON gifts, including a $30 store gift card and extra nasal cannulas with every machine purchaseUp to 40% OFF selected featured productsAutomatic discounts applied at checkout—no codes needed

Customers can also save more with bundle options such as the VP-8G Super Bundle and extra battery packages for VP-6 and VP-2 models.

“These anniversary offers are our way of saying thank you,” VARON CEO shared. “We want to make it easier for more people to access reliable oxygen support at home and on the go.”

Looking Ahead with Customers at the Center

As VARON moves into its sixth year, the company remains focused on improving its oxygen therapy technology and expanding accessibility worldwide. Future development will continue to focus on making portable oxygen concentrator devices lighter, more efficient, and easier to use in everyday life.

The goal remains simple: to help more people breathe easier and live with greater confidence and independence.

About VARON

VARON is a trusted provider of oxygen therapy solutions, offering a wide range of at home oxygen concentrator systems, portable oxygen concentrator devices, and advanced oxygen machines designed for home, travel, and personal use. The company is committed to creating lightweight oxygen concentrator technology that supports comfort, mobility, and better quality of life.

For more information on VARON’s 5th anniversary offers and full product lineup, customers are encouraged to visit the official VARON website.

Media Contact:
VARON Oxygen Concentrator
Email: support@varoninc.com
Website: https://varoninc.com/

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SOURCE Varon oxygen concentrator