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Fiberglass Recycling Market to Grow by USD 543.2 Million (2024-2028) as Eco-Friendly Practices Drive Revenue; AI-Redefined Market Landscape Report – Technavio

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NEW YORK, Oct. 29, 2024 /PRNewswire/ — Report with market evolution powered by AI – The global fiberglass recycling market  size is estimated to grow by USD 543.2 million from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  6.4%  during the forecast period. Emphasis on eco-friendly practices for resource efficiency is driving market growth, with a trend towards methods for recycling fiberglass from wind turbines. However, challenges in recycling wind turbine blades  poses a challenge.Key market players include Adesso Advanced Materials, Borealis AG, Carbon Rivers Inc., Eco Wolf Inc., European Metal Recycling Ltd., Gen 2 Carbon Ltd., General Kinematics Corp., Global Fiberglass Solutions Inc., Johns Manville Corp, Neowa GmbH, Owens Corning, ReFiber ApS, Sinoma Science and Technology Co. Ltd., Strategic Materials Inc., Toray Industries Inc., Veolia Environnement SA, Vestas Wind Systems AS, and WindEurope VZW ASBL.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

End-user (Construction, Automotive, Aerospace, Wind energy, and Others), Type (Mechanical recycling, Thermal recycling, and Chemical recycling), and Geography (APAC, North America, Europe, South America, and Middle East and Africa)

Region Covered

APAC, North America, Europe, South America, and Middle East and Africa

Key companies profiled

Adesso Advanced Materials, Borealis AG, Carbon Rivers Inc., Eco Wolf Inc., European Metal Recycling Ltd., Gen 2 Carbon Ltd., General Kinematics Corp., Global Fiberglass Solutions Inc., Johns Manville Corp, Neowa GmbH, Owens Corning, ReFiber ApS, Sinoma Science and Technology Co. Ltd., Strategic Materials Inc., Toray Industries Inc., Veolia Environnement SA, Vestas Wind Systems AS, and WindEurope VZW ASBL

Key Market Trends Fueling Growth

The fiberglass recycling market is experiencing notable progress, particularly in the development of advanced methods for recycling fiberglass from wind turbines. A recent innovation is a new facility in Fairfax, US, which unveiled a groundbreaking turbine blade recycling process in June 2024. This facility utilizes a patent-pending technology to process around 12 tons of turbine blades per hour. The process consists of shredding the blades and separating non-recyclable components, resulting in shredded fiberglass composite available in various forms such as fine powder and different sizes. This recycled fiberglass is poised to make a significant impact in the construction industry. Once fully operational, the facility will supply these materials for use in concrete and asphalt production, offering a sustainable alternative to traditional construction materials. This not only reduces the environmental impact of wind turbine disposal but also supports the circular economy by reintroducing recycled materials into the supply chain. The trend towards more efficient and eco-friendly recycling methods is anticipated to fuel growth in the fiberglass recycling market. As more facilities adopt similar technologies, an increase in the availability of recycled fiberglass for various applications is expected, attracting investments and fostering collaborations to improve recycling processes and expand the market for recycled fiberglass products. 

The Fiberglass Recycling Market is experiencing significant growth due to the increasing demand for Fiber-reinforced plastic (FRP) in various industries, particularly Building and Construction and Transportation. The generation of FRP waste is a growing concern, leading to a need for effective recycling solutions. Recycling technologies, such as Mechanical Recycling, Pyrolysis, and Chemical Recycling, are being explored to reduce landfill waste and increase sales revenue. The Engineering Sector is embracing the Circular Economy, using recycled materials to produce new Fiberglass Composites for applications like Lightweight Vehicles, Electric Vehicles, and Green Building Initiatives. Woven Roving and Thermoplastic Fiberglass waste are valuable resources for Renewable Energy projects like Wind Energy and industries such as Aerospace and Defense with high fiberglass content. However, high recycling costs and waste disposal regulations pose challenges. Closed-loop recycling systems are being developed to address these issues, ensuring a sustainable future for Fiberglass Recycling. 

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Market Challenges

The wind energy sector encounters a substantial challenge in recycling wind turbine blades, which make up a significant portion of the turbine’s composition. These blades, engineered to withstand extreme weather conditions, are primarily made of fiberglass reinforced with epoxy resin, making them incredibly durable. However, this durability poses a challenge during the recycling process. Approximately 90% of wind turbine components are easily recyclable. However, the fiberglass and epoxy resin blend in the blades is resistant to conventional recycling methods. This resistance necessitates the development of specialized recycling technologies, which are often expensive and not widely available. The high costs and technical difficulties involved in recycling these blades deter many companies from investing in the necessary infrastructure. As the number of wind turbines reaching the end of their operational life continues to increase, so does the volume of waste generated by decommissioned turbine blades. This growing waste stream underscores the urgent need for innovative recycling solutions that can efficiently and cost-effectively process these materials. The fiberglass recycling market faces significant growth hurdles due to these challenges. The high costs and technical difficulties associated with recycling fiberglass and epoxy resin blades will likely limit market expansion during the forecast period.Fiberglass recycling is a growing market with significant challenges. Mechanical and thermal recycling are common methods, but high recycling costs limit their use. Incineration and landfill waste reduction are alternatives, but they don’t fully address the circular economy goal. Demand for recycling in the engineering sector is increasing, but recycling technologies must improve to meet this need. Fiberglass waste comes from various types, including woven roving, thermoplastic fiberglass, and surface mat. Recycling applications include lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and more. Waste disposal regulations drive the need for closed-loop recycling systems. Fiberglass composites, with high, medium, and low fiberglass content, present different recycling challenges. Renewable materials offer potential solutions, but the recycling methods and costs must be competitive. Recycling fiberglass composites requires specialized technologies, such as chemical recycling. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. Recycling fiberglass types, including woven roving, thermoplastic fiberglass, and surface mat, presents various challenges. Mechanical recycling can be used for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are options for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The recycling market for fiberglass composites is growing, driven by the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. The recycling of fiberglass composites, which include woven roving, thermoplastic fiberglass, and surface mat, presents various challenges. Mechanical recycling is an option for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites, but each has its challenges. The recycling market for fiberglass composites is growing, driven by the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. The recycling of fiberglass composites, which include woven roving, thermoplastic fiberglass, and surface mat, presents various challenges. Mechanical recycling is an option for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Recycling fiberglass composites, which include woven roving, thermoplastic fiberglass, and surface mat, presents various challenges. Mechanical recycling is an option for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites, but each has its challenges. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market. The circular economy vision calls for closed-loop systems, but the current high costs and regulatory landscape limit progress. The fiberglass recycling market is growing due to the demand for lightweight vehicles, electric vehicles, green building initiatives, wind energy, aerospace and defense, and other applications. However, the high recycling costs and regulatory landscape limit the market’s growth potential. Mechanical recycling, thermal recycling, and chemical recycling are the main recycling methods for fiberglass composites. Mechanical recycling is suitable for woven roving and thermoplastic fiberglass, while thermal recycling and chemical recycling are alternatives for other types. Renewable materials offer potential solutions, but their recycling methods and costs must be competitive. Waste disposal regulations and recycling technologies are evolving, creating opportunities for innovation in the fiberglass recycling market.

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Segment Overview 

This fiberglass recycling market report extensively covers market segmentation by

End-user 1.1 Construction1.2 Automotive1.3 Aerospace1.4 Wind energy1.5 OthersType 2.1 Mechanical recycling2.2 Thermal recycling2.3 Chemical recyclingGeography 3.1 APAC3.2 North America3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 Construction-  The construction industry is a major consumer of recycled fiberglass materials, particularly fiberglass mats, which are extensively used in roofing applications. These mats are a preferred choice for residential roofing due to their versatility and cost-effectiveness. Available in a wide range of colors and styles, they cater to various architectural designs and neighborhood aesthetics. Although they may not match the luxurious appearance of high-end materials like wood shakes or natural slate, fiberglass mats have become the standard visual choice for many residential buildings. Thicker architectural shingles can even mimic the look of wood or slate, providing homeowners with more design options. Recycled fiberglass offers superior fire resistance, with a Class A fire rating, making it a suitable choice for areas prone to wildfires. While other fire-resistant materials like metal and slate exist, fiberglass shingles have an edge over organic asphalt and wood shakes and shingles due to their fire resistance. This feature not only enhances safety but also contributes to the durability and longevity of the roofing materials. In commercial construction, recycled fiberglass is valued for its durability and ease of installation. The ability to recycle fiberglass materials into new roofing products supports sustainability goals and reduces the environmental impact of construction projects. Recycled fiberglass mats maintain the same high performance and safety standards as new ones, making them a dependable choice for commercial buildings. These factors contribute significantly to the growth of the global fiberglass recycling market in the construction sector.

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Research Analysis

Fiber-reinforced plastic (FRP), also known as Glass-fiber reinforced plastic (GFRP), is a composite material with excellent strength and durability, widely used in the building and construction and transportation industries. However, the end-of-life management of FRP waste remains a challenge due to the complex composition and low recycling demand. The recycling market for FRP is growing as the circular economy gains momentum and waste management becomes increasingly important. Recycling technologies, such as pyrolysis, mechanical, and chemical methods, are being explored to reduce landfill waste and generate revenue from recycled materials. High recycling costs and the variety of fiberglass types and applications pose challenges, but advancements in technology and increasing regulations on plastic pollution offer opportunities. Renewable materials are also being explored as alternatives to fiberglass in some applications to reduce the overall environmental impact.

Market Research Overview

Fiberglass recycling refers to the process of converting waste from fiber-reinforced plastic (FRP), also known as glass-fiber reinforced plastic, into valuable resources. With the increasing use of FRP in various industries, including building and construction and transportation, the generation of FRP waste is becoming a significant challenge. Recycling technologies, such as mechanical, thermal, and chemical methods, are being explored to reduce landfill waste and increase recycling demand in the engineering sector. Pyrolysis, chemical recycling, and mechanical recycling are common recycling methods for FRP waste. Mechanical recycling involves shredding and melting the waste, while thermal recycling uses high temperatures to break down the materials into their constituent parts. Chemical recycling, on the other hand, involves breaking down the polymers in the FRP waste into their monomers, which can then be reused to produce new FRP products. The circular economy is a key driver for fiberglass recycling, as it promotes the reuse of resources and reduces plastic pollution. Renewable materials and waste disposal regulations are also playing a role in increasing the demand for recycled materials. However, high recycling costs and the need for closed-loop recycling systems are challenges that need to be addressed. Fiberglass recycling has various applications, including the production of new fiberglass composites for use in lightweight vehicles, electric vehicles, wind energy, and aerospace and defense. Different fiberglass types, such as woven roving, thermoplastic fiberglass, and surface mat, have different recycling methods and applications. In conclusion, fiberglass recycling is an essential aspect of the circular economy, and various recycling technologies are being explored to reduce waste and increase the demand for recycled materials. The engineering sector, building and construction, transportation, and renewable energy industries are key areas where fiberglass recycling can make a significant impact. However, challenges such as high recycling costs and the need for closed-loop recycling systems need to be addressed to make fiberglass recycling more economically viable and sustainable.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

End-userConstructionAutomotiveAerospaceWind EnergyOthersTypeMechanical RecyclingThermal RecyclingChemical RecyclingGeographyAPACNorth AmericaEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Sequel Brands Launches MOVE Powered by SEQUELai, the Company’s Sixth Brand and First Digital Wellness Platform

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MOVE closes the gap between knowing what to do and actually doing it with an AI coach designed for everyone – not just people who already exercise.

NEWPORT BEACH, Calif., July 20, 2026 /PRNewswire/ — Sequel Brands today announced the launch of MOVE powered by SEQUELai, the company’s sixth brand and first digital wellness platform. Joining a portfolio that includes Pilates Addiction, BODY20, iFlex Stretch Studios, Beem Light Sauna, and Ultimate Longevity Center, MOVE is available now on iOS and Android for $5/month or $25/year – a price point designed to make personalized wellness more accessible, regardless of fitness background. The platform combines AI-powered coaching, personalized workouts, recovery guidance, nutrition support, and daily accountability to help users build healthier routines that last.

Despite widespread awareness of healthy living, millions of Americans still struggle to consistently put healthy habits into practice. According to the CDC, fewer than half of U.S. adults meet federal guidelines for aerobic physical activity. MOVE was built to close that gap by making healthy movement simple, achievable, and sustainable – especially for those who don’t consider themselves “fitness people.”

Extending Sequel’s Mission Beyond the Studio

For Sequel Founder and CEO Anthony Geisler, who has spent his career building and scaling some of the industry’s most recognizable studio brands – from Club Pilates and Pure Barre to Sequel’s portfolio today – MOVE is the culmination of a belief he has championed for years: movement is the foundation of better health. Through industry stages, interviews, and podcasts – including his keynote at last year’s Athletech News Innovation Summit – Geisler has consistently argued that America’s health challenge isn’t a lack of information; it’s turning knowledge into consistent action.

“Movement is medicine – it’s the catalyst for all other health habits. Get a workout in, and a bowl of ice cream stops sounding like a good idea. Skip it, and the rest of the day tends to follow,” said Geisler. “The goal with MOVE is simple: more people moving more often, in more accessible ways.”

SmartCoach: AI That Adapts as You Do

At the heart of MOVE is SmartCoach, an AI-powered wellness coach that creates a personalized plan based on each member’s goals, fitness level, and schedule – then continuously learns and adapts as they progress. While most wellness apps are built for people who already exercise regularly, SmartCoach is designed for the millions who don’t, meeting users where they are and helping them build sustainable habits over time. Beyond personalized coaching, MOVE delivers programming across strength, cardio, mobility, recovery, sleep, meditation, nutrition, mental wellness, women’s health, GLP-1 companion support, and clinically informed musculoskeletal (MSK) recovery.

The platform will continue to evolve with new AI-powered experiences. Upcoming features include MePod, a personalized weekly podcast that recaps each member’s progress and prepares them for the week ahead, and Daily Recommendations, a dynamic workout feed that updates in real time based on how each person is actually training. Wearables integration follows, connecting with fitness trackers and health apps members are already using.

AI-Powered Innovation Across the Sequel Ecosystem

MOVE marks the beginning of Sequel’s broader AI strategy. The company is already developing the next generation of AI-powered member experiences designed to help people build healthier daily habits that drive long-term health and longevity, while giving franchisees new ways to improve retention, deepen member relationships, and drive more visits to their studios.

“Technology should make healthy living easier, not more overwhelming,” said Alex Isaly, Sequel Brands’ President of Platform and AI Strategy. “MOVE meets people where they are, with coaching that adapts as they do. This is the first step in Sequel’s broader AI strategy to turn education into execution – creating better experiences for members and unlocking new ways to support our growing wellness ecosystem.”

The MOVE Smarter, Live Brighter Challenge

To celebrate the launch, Sequel is introducing the MOVE Smarter, Live Brighter Challenge, starting July 20. Designed for every fitness level, participants complete four sessions each week – including walking, strength, mobility, and sleep – for a total of 16 guided sessions, while a live in-app tracker measures the community’s total minutes of movement in real time. No gym, equipment, or fitness background is required to get started.

To join the challenge, download MOVE powered by SEQUELai, available now on iOS and Android, or visit sequelbrands.com/move-challenge.

ABOUT SEQUEL BRANDS
Sequel Brands is a next-generation fitness franchisor redefining the future of movement, recovery, wellness, and longevity. With an experienced leadership team and a portfolio of high-growth concepts – including Pilates Addiction, iFlex Stretch Studios, Beem Light Sauna, BODY20, Ultimate Longevity Center, and MOVE Powered by SEQUELai – Sequel delivers a scalable platform built for lasting success, cultural impact, and real results in how people move, recover, and optimize their longevity. For more information, visit sequelbrands.com

MEDIA CONTACTS
Sequel Brands Communications
E: communications@sequelbrands.com

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SOURCE Sequel Brands

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B&R Technology Merger Corp. Announces Pricing of $325 Million Initial Public Offering

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NEW YORK, July 20, 2026 /PRNewswire/ — B&R Technology Merger Corp. (the “Company”) announced the pricing of its initial public offering of 32,500,000 units at $10.00 per unit. The units will be listed on the Nasdaq Global Market (“Nasdaq”) under the symbol “BRTMU” commencing on July 21, 2026. Each unit consists of one Class A ordinary share of the Company and one-third of one warrant, each whole warrant entitling the holder thereof to purchase one Class A ordinary share of the Company at an exercise price of $11.50 per share. Once the securities constituting the units begin separate trading, the Company expects that the Class A ordinary shares and warrants will be listed on Nasdaq under the symbols ” BRTM” and ” BRTMW,” respectively.

The Company was formed for the purpose of effecting a merger, amalgamation, share exchange, asset acquisition, share purchase, reorganization or similar business combination with one or more businesses. It may pursue an initial business combination target in any business or industry.

Citigroup Global Markets Inc. (“Citigroup”) is acting as sole bookrunner and representative of the underwriters. The Company has granted the underwriters a 45-day option to purchase up to 4,875,000 additional units at the initial public offering price to cover over-allotments, if any.

This offering will only be made by means of a prospectus. Copies of the preliminary prospectus relating to the offering and final prospectus, when available, may be obtained from Citigroup, c/o Broadridge Financial Solutions, 1155 Long Island Avenue, Edgewood, New York 11717 or by telephone at (800) 831-9146.

A registration statement relating to these securities has been declared effective by the U.S. Securities and Exchange Commission (the “SEC”). This press release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any State or jurisdiction in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such State or jurisdiction.

FORWARD-LOOKING STATEMENTS

This press release contains statements that constitute “forward-looking statements,” including with respect to the proposed initial public offering and the anticipated use of the net proceeds. No assurance can be given that the offering discussed above will be completed on the terms described, or at all, or that the net proceeds of the offering will be used as indicated. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and preliminary prospectus for the Company’s offering filed with the SEC. Copies are available on the SEC’s website, www.sec.gov. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

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SOURCE B&R Technology Merger Corp.

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Paris-Planet Is Back with a Fresh New Way to Explore Paris

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MONTREAL, July 20, 2026 /PRNewswire/ — Planning a trip to Paris just got a little easier.

Paris-Planet has officially relaunched with a completely redesigned website that helps travelers discover and book some of Paris’s best museums, attractions, tours, and local experiences in one place.

The new site was built for people who want to spend less time jumping between dozens of websites and more time getting excited about their trip. Whether it’s your first visit to Paris or your fifth, Paris-Planet brings together the experiences that make the city unforgettable.

“We wanted to build the kind of website we would actually use ourselves,” said Chaz Desousa, founder of Paris-Planet. “There are so many incredible things to see in Paris, but planning a trip can quickly become overwhelming. Our goal was to make discovering and booking experiences simple, inspiring, and enjoyable.”

Visitors can browse everything from famous landmarks and museums to food tours, river cruises, walking tours, family activities, and seasonal events. Along with tickets and experiences, the site also features destination guides, travel tips, and ideas for making the most of every day in Paris.

The relaunch also includes a faster website, improved navigation, and a mobile-friendly design, making it easy for travelers to plan before they leave home or while they’re already exploring the city.

Activity provider can sign up here to Sell Paris Tours & Tickets Online

Paris remains one of the world’s most visited destinations, welcoming millions of visitors every year. Paris-Planet was created to help those travelers spend less time searching and more time experiencing everything the city has to offer.

About Paris-Planet

Paris-Planet is an online travel guide and booking platform focused exclusively on Paris. The website helps visitors discover museums, attractions, tours, activities, and unique local experiences while making trip planning simple and enjoyable.

For more information, visit www.paris-planet.com.

View original content:https://www.prnewswire.com/news-releases/paris-planet-is-back-with-a-fresh-new-way-to-explore-paris-302829953.html

SOURCE Paris-Planet

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