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Drowsiness Monitoring System Market to Grow by USD 0.51 Million (2024-2028) as Road Safety Concerns Rise, AI-Redefined Market Landscape Report – Technavio

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NEW YORK, Oct. 30, 2024 /PRNewswire/ — Report with market evolution powered by AI – The global drowsiness monitoring system market size is estimated to grow by USD 0.51 million from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  10.4%  during the forecast period. Escalating concerns about road safety is driving market growth, with a trend towards increasing emphasis by vendors on launching new products. However, high likelihood of generating false alarms  poses a challenge.Key market players include AISIN CORP., Aptiv Plc, Continental Engineering Services, DENSO Corp., Faststream Technologies, Harman International Industries Inc., HELLA GmbH and Co. KGaA, Infineon Technologies AG, Magna International Inc., Mitsubishi Electric Corp., NVIDIA Corp., OMRON Corp., Optalert Australia Pty Ltd, Panasonic Holdings Corp., Robert Bosch GmbH, Seeing Machines Ltd, Smart Eye AB, Tobii AB, Valeo SA, and Visteon Corp..

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View the snapshot of this report

Drowsiness Monitoring System Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 10.4%

Market growth 2024-2028

USD 519.07 th

Market structure

Fragmented

YoY growth 2022-2023 (%)

10.2

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 35%

Key countries

US, Germany, China, France, and Japan

Key companies profiled

AISIN CORP., Aptiv Plc, Continental Engineering Services, DENSO Corp., Faststream Technologies, Harman International Industries Inc., HELLA GmbH and Co. KGaA, Infineon Technologies AG, Magna International Inc., Mitsubishi Electric Corp., NVIDIA Corp., OMRON Corp., Optalert Australia Pty Ltd, Panasonic Holdings Corp., Robert Bosch GmbH, Seeing Machines Ltd, Smart Eye AB, Tobii AB, Valeo SA, and Visteon Corp.

Market Driver

The drowsiness monitoring system market is experiencing a notable trend with key vendors introducing advanced products to comply with safety regulations and enhance driver monitoring systems. In January 2024, Seeing Machines launched the Guardian Generation 3, an upgraded aftermarket Driver Monitoring System (DMS) verified to meet the European Commission’s General Safety Regulation for Drowsiness Detection. This system boasts improved microsleep detection and eye-gaze tracking capabilities. In June 2023, Smart Eye showcased its innovative DMS metric, integrating vital sign detection for remote monitoring of drivers’ heart and respiration rates. This feature enhances road safety and driver well-being by detecting sudden illnesses or unresponsive behavior. Both companies utilize AI and non-contact, camera-based methods for accurate detection under various lighting conditions. Vendors’ focus on new product launches continues to drive market growth, ensuring technological advancements and compliance with evolving safety standards. 

The Drowsiness Monitoring System market is experiencing significant growth due to increasing road safety concerns and the integration of advanced driver monitoring technologies in electric and autonomous vehicles. These systems use sophisticated sensors like infrared, steering angle, and vehicle speed sensors, along with algorithms and machine learning, to detect driver distraction and tiredness. False alarms are minimized through multi-modal detection systems, including facial recognition and eye-tracking. Real-time monitoring and alerts help prevent accidents, making vehicle safety systems a priority for fleet management solutions. Road safety awareness is crucial, and traffic accidents caused by tiredness or distraction can be reduced through these advanced technologies. The future of automotive technology lies in driver assistance systems, artificial intelligence, and machine learning, all working together to ensure safer journeys for all. 

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 Market Challenges

The drowsiness monitoring system market encounters substantial challenges, primarily due to the high occurrence of false alarms. These false alerts can be disruptive and distracting for drivers, potentially compromising road safety instead of enhancing it. Accurately detecting driver drowsiness is intricate and can be influenced by various factors, including environmental conditions and individual differences. Technical challenges include reliably capturing facial and eye features, which can be affected by external factors like bright lights, sudden movements, or changes in posture. These conditions can trigger false alarms, making it difficult for the system to accurately assess the driver’s state. Moreover, the limitations of current systems can lead to malfunctions or failures. For instance, bumpy roads or traffic congestion can inadvertently increase driver alertness, while smooth, low-traffic environments may increase driver comfort and the likelihood of drowsiness. This variability poses a significant risk, as the system may either fail to detect drowsiness or generate unnecessary alerts, leading to driver frustration and potential disengagement from the system. Individual differences also impact the effectiveness of drowsiness monitoring systems. Variations in facial features, eye movements, and behavioral patterns can affect the system’s ability to accurately detect drowsiness across different drivers. This reliance on technology can sometimes give drivers a false sense of security, leading them to overly depend on system alerts without remaining adequately vigilant. To overcome these challenges, ongoing technological advancements and refinements are necessary to improve the accuracy and reliability of these systems. Ensuring that they effectively enhance road safety without causing undue distraction or annoyance to drivers is crucial. By addressing these issues, the drowsiness monitoring system market can provide a valuable solution to combat driver fatigue and improve overall road safety.The Drowsiness Monitoring System market is gaining significant traction due to the increasing road safety awareness and the rising number of traffic accidents caused by drowsiness. Safety measures such as public awareness campaigns, automotive technology, and driver assistance systems are being employed to combat this issue. Advanced technologies like Artificial Intelligence (AI) and Machine Learning (ML) are being integrated into sensor technologies and real-time monitoring systems to detect drowsiness in drivers. Electric and autonomous vehicles, fleet management solutions, and passenger cars are all adopting Drowsiness Monitoring Systems (DMS) to prevent drowsiness-related accidents. These systems use image processing and driver monitoring technologies to detect physiological indicators such as eye movements and steering patterns. However, challenges such as false alarms and the integration of hardware and software components remain. Great Wall Motor and other automotive production companies are investing in DMS to improve automotive safety technology and reduce accidents. The transportation and logistics industries also stand to benefit from these systems, ensuring the health and safety of their corporate fleet and commercial vehicle operations.

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Segment Overview 

This drowsiness monitoring system market report extensively covers market segmentation by  

Type 1.1 Hardware devices1.2 Software systemsApplication 2.1 Passenger vehicles2.2 Commercial vehiclesGeography 3.1 North America3.2 Europe3.3 APAC3.4 Middle East and Africa3.5 South America

1.1 Hardware devices-  The Drowsiness Monitoring System market is growing due to increasing road accidents caused by driver fatigue. These systems use sensors to detect signs of drowsiness and alert drivers, preventing potential accidents. Companies like Bosch, Honeywell, and Texas Instruments lead the market with innovative solutions. Growing demand from automotive and transportation industries drives market growth. Government regulations and consumer awareness further boost the market.

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Research Analysis

The Drowsiness Monitoring System market is gaining significant traction due to the increasing road safety awareness and the alarming number of traffic accidents caused by drowsiness-related drivers. To mitigate this issue, automotive technology companies are developing advanced driver assistance systems (ADAS) that utilize artificial intelligence (AI) and machine learning algorithms to monitor driver behavior and detect signs of drowsiness. These systems use sophisticated sensors, including cameras and eye movement sensors, to track driver eye movements, steering patterns, and vehicle position. In real-time, the system analyzes this data to determine if the driver is showing signs of drowsiness and issues timely warnings to prevent potential accidents. Corporate fleet management and commercial vehicle operations are also adopting these technologies to ensure the safety of their drivers and reduce the risk of accidents. The integration of facial recognition technology further enhances the system’s ability to detect driver fatigue accurately. Electric and autonomous vehicles are also expected to incorporate drowsiness monitoring systems as part of their safety features. Overall, the market for drowsiness monitoring systems is poised for growth as the importance of vehicle safety continues to be a top priority.

Market Research Overview

The Drowsiness Monitoring System market is gaining significant traction due to the increasing road safety awareness and the rising number of traffic accidents caused by drowsiness. These systems use advanced technologies like Artificial Intelligence (AI) and Machine Learning (ML) to detect drowsiness in real-time. Sensor technologies such as infrared sensors, steering angle sensors, and vehicle speed sensors are integrated into these systems to monitor driver behavior and vehicle conditions. DMS or Driver Monitoring Systems are becoming essential components of Automotive Technology, particularly in the context of Driver Assistance Systems (ADAS) and Autonomous Vehicles. These systems use sophisticated sensors and algorithms to detect physiological indicators like eye movements, steering patterns, and vehicle position to issue timely warnings to prevent drowsiness-related accidents. The market for Drowsiness Monitoring Systems is expanding to include Electric Vehicles (EVs) and Commercial Vehicles, with fleet management solutions being a significant application area. The integration of Multi-Modal Detection Systems and Real-Time Monitoring Alerts is expected to further enhance the market’s growth. Road safety, corporate fleet management, and commercial vehicle operations are some of the key areas where these systems can make a significant impact on public health and preventive measures. However, the challenge of minimizing false alarms remains a significant concern for the market’s growth. The automotive industry, transportation, logistics, and Great Wall Motor are some of the sectors investing in Drowsiness Monitoring Systems to ensure vehicle safety and reduce accidents.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeHardware DevicesSoftware SystemsApplicationPassenger VehiclesCommercial VehiclesGeographyNorth AmericaEuropeAPACMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Laifen Expands U.S. Retail Footprint with Costco Launch of Best-Selling SE Hair Dryer

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Starting July 18, Costco Members Can Shop Laifen’s Award-Winning Hair Dryer in Select Warehouse Locations Across the U.S.

NEW YORK, July 18, 2026 /PRNewswire/ — Laifen, ranked the world’s No.1 high-speed hair dryer brand, today announced the launch of its best-selling SE High-Speed Hair Dryer at select Costco warehouse locations, marking the brand’s largest U.S. retail expansion to date and bringing its award-winning haircare technology to Costco members across select U.S. markets.

The launch brings Laifen’s award-winning haircare technology to Costco, making it easier for consumers to experience the brand through one of the nation’s leading membership retailers. Laifen joins Costco’s growing portfolio of premium beauty and personal care brands. The initial rollout includes select Costco warehouse locations across the United States, with a strong presence across the Western U.S., including California, the Pacific Northwest and the Southwest.

Costco’s reputation for quality and its highly selective merchandising approach make this partnership especially meaningful. The Costco launch reflects Laifen’s continued expansion beyond direct-to-consumer channels as the brand accelerates its U.S. omnichannel retail strategy. “Costco represents an important milestone in our U.S. retail strategy,” said Romeo, General Manager of International Business of Laifen. “As more consumers seek salon-quality performance at an accessible price, we’re excited to make Laifen available through one of America’s most trusted retailers.”

Engineered to deliver professional-level performance in a sleek, lightweight design, the Laifen SE is powered by the brand’s proprietary high-speed brushless motor, delivering fast drying, reduced heat damage and smoother styling. An intelligent temperature control system continuously monitors airflow to help minimize frizz while protecting hair from excessive heat.

The Costco launch represents the next phase of Laifen’s U.S. retail expansion as the brand continues to grow beyond its direct-to-consumer and online channels. By expanding into one of the nation’s most trusted retailers, Laifen aims to broaden access to its category-disrupting haircare solutions while advancing its mission to bring more thoughtful design and everyday excellence into more homes.

The Laifen SE High-Speed Hair Dryer in White will be available at select Costco locations, while Costco.com shoppers will have access to additional color options including Purple and Pink, alongside the White model.

For more information on Laifen, please visit LaifenTech.com.

About Laifen: 

Founded in 2019, Laifen is a global personal care technology brand combining high-performance engineering with modern design across hair care, oral care, and grooming categories. Ranked the world’s No. 1 high-speed hair dryer brand by Euromonitor International, Laifen first gained recognition for its self-developed 110,000 RPM high-speed brushless motor, the proprietary technology behind its award-winning hair dryers.

Building on this innovation, Laifen has expanded its portfolio to include electric toothbrushes and shavers, delivering premium technology and elevated everyday experiences to consumers worldwide. Today, Laifen products and accessories are used by over 22 million households across more than 60 countries, supported by more than 600 patents and recognized with over 50 international design and innovation awards. Driven by continuous technological breakthroughs, Laifen is committed to making cutting-edge personal care technology more accessible to consumers around the world.

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SOURCE Laifen

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Pillsbury Notice of Data Breach

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NEW YORK, July 18, 2026 /PRNewswire/ — Pillsbury Winthrop Shaw Pittman LLP (“Pillsbury”) was among many law firms targeted by sophisticated social engineering attempts in an incident last year. While the firm quickly detected and blocked the activity, an unauthorized actor was able to access some of the firm’s documents during a short window of time. Pillsbury notified any impacted clients last year and undertook a detailed process to review the accessed documents for personal information. Pillsbury then began notifying individuals whose personal information was affected. That process is now complete, and today, Pillsbury is publishing substitute notice as a final step.

For more information, please visit the substitute notice on our website at https://www.pillsburylaw.com/en/breach-notice.html

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SOURCE Pillsbury Winthrop Shaw Pittman LLP

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From Remote Racing to Embodied AI: Fibocom and Intedigo Bring 5G Bidirectional Data Transmission into Real-World Applications

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SHANGHAI, July 18, 2026 /PRNewswire/ — From July 17 to 20, Fibocom and Intedigo will jointly present a cross-regional, beyond-visual-line-of-sight (BVLOS) teleoperation demonstration at Booth H3-C408 during the World Artificial Intelligence Conference (WAIC) 2026. Visitors will be able to enter a remote driving cockpit and control a real race car located at HURA PARK in Jiading, Shanghai, steering, accelerating, and braking in real time while experiencing how 5G connectivity enables remote operation.

More than an immersive driving experience, the demonstration provides a live validation of 5G bidirectional data transmission for embodied AI teleoperation. The vehicle continuously sends live track video, vehicle status, and operating data to the remote cockpit, while control commands are transmitted back to the vehicle, creating a closed-loop teleoperation system. Stable, low-latency, and highly reliable connectivity is essential for high-dynamic maneuvers such as high-speed cornering, precision braking, and continuous lane changes.

Developed by Intedigo, the remote driving system connects a real race car with an immersive remote driving cockpit. It supports 1080p@60Hz video transmission, glass-to-glass (G2G) video latency of less than 80 ms, and control latency of less than 10 ms. The demanding racing environment magnifies differences in video continuity and control responsiveness, making communications performance directly perceptible, measurable, and verifiable.

At the joint demonstration, Fibocom’s FM160 5G module provides cellular connectivity for the system. Powered by the Qualcomm Snapdragon™ X62 5G Modem-RF System, the FM160 supports SA and NSA network architectures as well as 3GPP Release 16. On the downlink, it supports NR Carrier Aggregation (NR CA) with bandwidth of up to 120 MHz, delivering peak speeds of up to 3.5 Gbps in NSA mode and 2.5 Gbps in SA mode. On the uplink, it supports UL MIMO and delivers peak speeds of up to 900 Mbps in SA mode. These capabilities support the continuous transmission of HD video and vehicle status data, along with reliable delivery of control commands.

As embodied AI moves into factories, data centers, logistics operations, and industrial parks, robots are becoming increasingly capable of performing tasks autonomously. Yet complex environments, unexpected events, and edge cases still require Human-in-the-Loop (HITL) remote intervention to help ensure safe and reliable operation.

Daniel Liu, CEO of Intedigo, said:

“5G represents the pinnacle of human communications and the starting point of machine communications. In the past, communications connected people to people; in the future, they will connect people to robots and robots to robots. Remote racing is simply the easiest entry point for people to understand this concept. What we are truly validating is a communications system capable of supporting remote collaboration for embodied AI. HURA makes low-latency remote driving a tangible experience, while RoBOX extends this capability to robots and a broader range of intelligent terminals. Together with Fibocom, we hope to enable more machines to receive remote assistance whenever needed while remaining continuously connected and operating reliably.”

Simon Tao, VP of Wireless Solutions Business Group and General Manager of MBB BU at Fibocom, said:

“As embodied AI enters real-world industrial environments, reliable connectivity will become the foundation for telemetry feedback, remote control and operational management. Fibocom’s 5G solutions, represented by FM160, provide the cellular connectivity required for continuous on-site data transmission and reliable control command delivery. Fibocom will continue collaborating with ecosystem partners such as Intedigo to bring cellular connectivity to more robots, autonomous machines and mobile intelligent terminals, enabling embodied AI systems to stay continuously connected and respond reliably in real-world applications.”

From remote race cars to robots, unmanned equipment, and mobile intelligent terminals, 5G is evolving from connecting people to connecting machines. This joint demonstration makes the capabilities of 5G bidirectional data transmission directly perceptible, experiential, and verifiable, helping pave the way for embodied AI to scale across real-world applications.
 

About Fibocom

Fibocom, founded in 1999, is China’s first wireless communication module company listed on both the A-share and H-share markets (300638.SZ, 0638.HK). As a global leading provider of wireless communication modules and AI solutions, Fibocom leverages wireless communication and artificial intelligence as its core technologies to provide integrated hardware and software solutions that empower industry applications. These solutions accelerate the transformation from “Connect Everything” to “Intelligent Connectivity” across diverse industries.

Fibocom’s one-stop solutions encompass cellular communication, AI, automotive, and GNSS modules, as well as AI toolchains, supporting industry-side and mainstream large model integration, and providing AI Agent, global connectivity, and cloud services, driving the digital intelligence upgrades in industries such as robotics, consumer electronics, low-altitude economy, intelligent transportation, smart retail, and smart energy.

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SOURCE Fibocom Wireless Inc.

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