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HOUSING MARKETS FACING GREATER RISK OF DECLINE CONCENTRATED IN CALIFORNIA, NEW JERSEY, ILLINOIS AND FLORIDA

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New York City and Chicago Areas More Vulnerable to Drop-offs Along with Inland California; South Still Faces Relatively Small Exposure;

IRVINE, Calif., Dec. 5, 2024 /PRNewswire/ — ATTOM, a leading curator of land, property data, and real estate analytics, today released its latest Special Housing Market Impact Risk Report spotlighting county-level housing markets around the United States that are more or less vulnerable to declines, based on home affordability, equity and other measures in the third quarter of 2024. The report shows that California, New Jersey and Illinois once again had high concentrations of the most-at-risk markets in the country, with parts of Florida also joining that mix. Less-vulnerable markets continued to be clustered in the South region of the nation.

The third-quarter patterns – derived from gaps in affordability, underwater mortgages, foreclosures and unemployment – revealed that two-thirds of the 50 counties around the U.S. considered most exposed to potential fallbacks were in California, Florida, Illinois and New Jersey. Florida was a new addition to that group in the third quarter after earlier periods when it had fewer markets making the list of areas at elevated risk of downturns.

County-level housing markets on the latest list included six in and around Chicago, IL, five in or near New York City and four in southern New Jersey. Another 13 were in California, mostly inland from the Pacific coast. The rest were scattered largely around the Northeast, South and Midwest.

At the other end of the risk spectrum, more than half the markets considered least likely to decline fell in Virginia, Wisconsin, Tennessee, Montana and New Hampshire. They included four in the Washington, DC, area.

The latest gaps come as the nation’s 13-year housing-market boom, along with the broader economy, continue to affect different parts of the country in different ways.

An almost unrelenting increase in home prices has surpassed most wage gains around the country to varying degrees. That has led to home ownership costs consuming more than triple the portion of average wages in some parts of the country compared to others. Similar disparities can be found in several other measures: unemployment rates, the level of homeowners facing foreclosure and the portion owing more on their mortgages than their homes are worth.

“The recent market risk patterns changed a bit in the third quarter, with some new areas making the list of places more or less exposed to downfalls. But the big picture remained pretty much the same around the country as differences in important metrics helped produce varying pockets of vulnerability,” said Rob Barber, CEO at ATTOM. “As with past reports, this one is not meant to suggest any given area is about to fall or is immune from problems. Rather, it spotlights locations that look to be more or less able to withstand significant changes in market conditions. We will continue to keep a close watch on markets throughout the country to see how things track.”

Counties were considered more or less at risk based on the percentage of homes facing possible foreclosure, the portion with mortgage balances that exceeded estimated property values, the percentage of average local wages required to pay for major home ownership expenses on median-priced single-family homes and local unemployment rates. The conclusions were drawn from an analysis of the most recent home affordability, equity and foreclosure reports prepared by ATTOM. Unemployment rates came from federal government data. Rankings were based on a combination of those four categories in 578 counties around the United States with sufficient data to analyze in the third quarter of 2024. Counties were ranked in each category, from lowest to highest, with the overall conclusion based on a combination of the four ranks. See below for the full methodology.

Significant differences in risk continue around the U.S. at a time when market forces could combine to push home values up even further or tamp them down.

Vulnerable housing markets clustered around Chicago, New York City and inland California
The metropolitan areas around New York, NY, and Chicago, IL, as well as broad swaths of California, had 24 of the 50 U.S. counties considered most vulnerable in the third quarter of 2024 to housing market troubles. The counties were among 578 around the nation with enough data to analyze.

The most at-risk counties included Cook, Kane, Kendall, McHenry and Will counties in Illinois and Lake County in Indiana, two in New York City (Kings County, which covers Brooklyn, and New York County, which covers Manhattan) and three in the New York City suburbs (Essex, Passaic and Sussex counties, all in northern New Jersey).

Another 13 were in California: Butte County (Chico), Contra Costa County (outside Oakland), El Dorado County (outside Sacramento), Humboldt County (Eureka) and Solano County (outside Sacramento) in the northern part of the state, plus Kern County (Bakersfield), Kings County (outside Fresno), Madera County (outside Fresno), Merced County, San Joaquin County (Stockton) and Stanislas County (Modesto) in central California. Two others, Riverside and San Bernardino counties, were in southern California.

Worse levels of affordability, underwater mortgages, foreclosures and unemployment continue in most-at-risk markets
Major home-ownership costs (mortgage payments, property taxes and insurance) on median-priced single-family homes and condos were considered seriously unaffordable in 30 of the 50 counties deemed most vulnerable to market drop-offs in the third quarter of 2024. That means those expenses consumed at least 43 percent of average local wages. Nationwide, major expenses on typical homes sold in the third quarter required 34 percent of average local wages, a level also above basic affordability benchmarks.

The highest percentages in the most at-risk markets were in Kings County (Brooklyn), NY (108 percent of average local wages needed for major ownership costs); Riverside County, CA (70.2 percent); El Dorado County, CA (outside Sacramento) (66.3 percent); Passaic County, NJ (outside New York City) (65.9 percent) and New York County (Manhattan), NY (65.1 percent).

At least 6 percent of residential mortgages were underwater in the third quarter of 2024 in 23 of the 50 most-at-risk counties. Nationwide, 5.5 percent of mortgages fell into that category, with homeowners owing more on their mortgages than the estimated value of their properties. Those with the highest underwater rates among the 50 most at-risk counties were St. Clair County, IL (outside St. Louis, MO) (15 percent underwater); Tangipahoa Parish, LA (east of Baton Rouge) (13.7 percent); Pinal County, AZ (outside Phoenix) (12.4 percent); Philadelphia County, PA (11.9 percent) and Marion County, FL (outside Gainesville) (11 percent).

More than one of every 1,000 residential properties faced a foreclosure action in the third quarter of 2024 in 35 of the 50 most vulnerable counties. Nationwide, one in 1,618 homes were in that position. The highest foreclosure-case rates in those counties were in Charlotte County (Punta Gorda), FL (one in 449 residential properties facing possible foreclosure); Osceola County, FL (outside Orlando) (one in 473); Dorchester County, SC (outside Charleston) (one in 509); Cumberland County (Vineland), NJ (one in 571) and Warren County, NJ (outside Allentown, PA) (one in 574).

The August 2024 unemployment rate was at least 5 percent in 34 of the 50 most at-risk counties, while the nationwide figure stood at 4.2 percent. The highest rates were in Merced County, CA (9.1 percent); Kern County (Bakersfield), CA (8.7 percent); Kings County, CA (outside Fresno) (8.2 percent); Cumberland County (Vineland), NJ (7.7 percent) and Madera County, CA (outside Fresno) (7.4 percent).

South has largest portion of counties least at risk
Twenty-two of the 50 counties considered least vulnerable to housing market problems from among the 578 reviewed in the third-quarter report were in the South. Another 13 were in Midwest, followed by 11 in the Northeast and just four in the West.

Tennessee had eight of the least at-risk counties in the third quarter: They included Rutherford and Williamson counties in the Nashville metro area, Blount and Knox County in the Knoxville metro area, Hamilton County (Chattanooga), Bradley County (outside Chattanooga), Sullivan County (Kingsport) and Washington County (Johnson City).

Wisconsin had seven. They were Brown County (Green Bay), Outagamie County (outside Green Bay), Dane County (Madison), Rock County (outside Madison), Eau Claire County, La Crosse County and Winnebago County (Oshkosh).

Less-vulnerable counties aided by better market conditions
Major ownership costs on median-priced single-family homes and condos were seriously unaffordable in only 17 of the 50 counties that were considered least vulnerable to market problems in the third quarter of 2024 (compared to 30 of the most at-risk counties).

The lowest portions of wages required for home ownership were in Potter County (Amarillo), TX (19.1 percent); Oswego County, NY (outside Syracuse) (21.8 percent); Sullivan County (Kingsport), TN (25.9 percent); Shawnee County (Topeka), KS (26.5 percent) and Madison County (Huntsville), AL (26.9 percent).

More than 6 percent of residential mortgages were underwater in the third quarter of 2024 (with owners owing more than their properties were worth) in only one of the 50 least-at-risk counties. Those with the lowest rates were Chittenden County (Burlington), VT (0.8 percent underwater); Loudoun County, VA (outside Washington, DC) (1.6 percent); Rockingham County (Portsmouth), NH (1.9 percent); Henrico County (Richmond), VA (2 percent) and Hillsborough County (Manchester), NH (2 percent).

More than one in 1,000 residential properties faced a foreclosure action during the third quarter of 2024 in none of the least-at-risk counties. Those with the lowest rates were Yellowstone County (Billings), MT (one in 72,252 residential properties faced possible foreclosure); Missoula County, MT (one in 55,084); Berkeley County (Martinsburg), WV (one in 25,646); Medina County, OH (outside Akron) (one in 18,785) and Chittenden County (Burlington), VT (one in 18,302).

The August 2024 unemployment rate was less than the national level of 4.2 percent in 48 of the 50 least-at-risk counties. The lowest rates among those counties were in Dane County (Madison), WI (2.1 percent); Chittenden County (Burlington), VT (2.1 percent); La Crosse County, WI (2.2 percent); Outagamie County, WI (2.3 percent) and Cumberland County (Portland) ME (2.3 percent).

Report methodology
The ATTOM Special Market Impact Report is based on ATTOM’s third-quarter 2024 residential foreclosure, home affordability and underwater property reports, plus August 2024 unemployment figures from the U.S. Bureau of Labor Statistics. (Press releases for affordability, foreclosure and underwater-property reports show the methodology for each.) Counties with sufficient data to analyze were ranked based on the third-quarter percentage of residential properties with a foreclosure filing, the percentage of average local wages needed to afford the major expenses of owning a median-priced home and the percentage of properties with outstanding mortgage balances that exceeded their estimated market values, along with August 2024 county-level unemployment rates. Ranks then were added up to develop a composite ranking across all four categories. Equal weight was given to each category. Counties with the lowest composite rank were considered most vulnerable to housing market problems. Those with the highest composite rank were considered least vulnerable.

About ATTOM
ATTOM provides premium property data and analytics that power a myriad of solutions that improve transparency, innovation, digitization and efficiency in a data-driven economy. ATTOM multi-sources property tax, deed, mortgage, foreclosure, environmental risk, natural hazard, and neighborhood data for more than 155 million U.S. residential and commercial properties covering 99 percent of the nation’s population. A rigorous data management process involving more than 20 steps validates, standardizes, and enhances the real estate data collected by ATTOM, assigning each property record with a persistent, unique ID — the ATTOM ID. The 30TB ATTOM Data Warehouse fuels innovation in many industries including mortgage, real estate, insurance, marketing, government and more through flexible data delivery solutions that include ATTOM Cloudbulk file licensesproperty data APIsreal estate market trendsproperty navigator and more. Also, introducing our newest innovative solution, making property data more readily accessible and optimized for AI applications – AI-Ready Solutions.

Media Contact:
Megan Hunt
megan.hunt@attomdata.com 

Data and Report Licensing:
datareports@attomdata.com

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ATTACK SHARK Unveils RS6 ULTRA, a Flagship Esports Mouse Featuring Its Proprietary Magnetic Hot-Swappable Battery Technology

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NEW YORK , July 21, 2026 /PRNewswire/ — Gaming peripheral brand ATTACK SHARK has announced the upcoming launch of the RS6 ULTRA, its most advanced wireless gaming mouse to date. Designed for competitive FPS players and the premium esports peripheral market, the new model combines a lightweight carbon fiber structure, flagship sensing technology, low-latency wireless performance, and a magnetic hot-swappable battery system.

The RS6 ULTRA’s magnetic hot-swappable battery system is designed to eliminate the compromises associated with conventional wireless gaming mice. Unlike integrated lithium battery designs that require wired charging and eventually suffer from battery aging, or conventional removable battery systems that depend on battery doors and latch mechanisms, the RS6 ULTRA features a proprietary magnetic alignment design with gold-plated contacts, enabling fast, tool-free battery replacement without disrupting wireless operation. Its dual-battery system further ensures uninterrupted gameplay by allowing one battery to power the mouse while the included 8K receiver simultaneously charges the spare, providing continuous wireless performance and a longer product lifecycle through easily replaceable batteries.

Another key feature is ATTACK SHARK’s patented adjustable sensor positioning system. Five mechanical adjustment positions allow players to customize sensor placement to suit hand size, grip style, and aiming preference. This personalized alignment is designed to support more consistent aiming and reduce tracking deviation during rapid movements.

The RS6 ULTRA is powered by a customized PixArt PAW3955MAX sensor and the latest Nordic nRF54L15 wireless MCU, delivering the performance demanded by today’s competitive FPS players. The sensor natively supports polling rates of up to 8,000Hz (8K), as well as 1-DPI incremental adjustment for precise sensitivity control. With up to 52,000 DPI, 850 IPS tracking speed, 75G acceleration, and five adjustable lift-off distance settings, it ensures exceptional tracking accuracy and responsiveness during rapid flick shots, precise target acquisition, and high-speed movement in fast-paced titles such as VALORANT, Counter-Strike 2, and Apex Legends.

Built on the Nordic nRF54L15 platform, the RS6 ULTRA delivers enhanced scanning performance, wireless stability, and power efficiency. At a 1,000Hz polling rate, it provides up to 800 hours of battery life, reducing charging interruptions during extended training and competition. The combination of stable wireless connectivity and long endurance allows players to stay focused on performance rather than power management.

Complementing the hardware, ATTACK SHARK’s proprietary wireless transmission technology delivers button latency of less than 0.168 milliseconds in 8K mode, helping ensure that every click is transmitted with exceptional speed and consistency. The shark fin-inspired 8K receiver features an extended antenna for improved signal strength, along with LED indicators for connection status, polling rate, and battery level. Together, these technologies make the RS6 ULTRA a wireless flagship solution for fast-paced competitive shooters, providing the responsiveness and reliability demanded by players of VALORANT, Counter-Strike 2, and Apex Legends.

The RS6 ULTRA features a carbon fiber hybrid injection-molded chassis with a ventilated hollow-shell design that balances low weight, structural strength, comfort, and heat dissipation during extended gaming sessions. A glass-like cooling surface treatment helps reduce discomfort caused by perspiration, while a CNC-machined metal scroll wheel and anodized components improve durability and wear resistance.

Built for serious FPS competitors and enthusiasts, the RS6 ULTRA delivers precision, responsiveness, customization, and endurance expected from a flagship esports mouse.

For more information, visit https://attackshark.com/ or connect with the brand on social media and Discord.

To place an order, visit ATTACK SHARK Amazon Store for the US, UK, Europe, AU, MX, SA and Japan.

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EnKash Introduces India’s First Meal Card with UPI Payments

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EnKash extends its UPI capabilities to meal card allowances, combining the convenience of UPI, the reach of RuPay, and tax-efficient employee benefits.

MUMBAI, India, July 22, 2026 /PRNewswire/ — EnKash, India’s leading business payments and spend management platform, today announced the launch of UPI-based payments on its Meal Card. With this addition, employees can make payments directly from their meal card balance by scanning eligible UPI QR codes at food and grocery merchants.

This makes EnKash the first provider in India to enable UPI payments directly from a meal benefit balance.

The new capability extends the UPI infrastructure that EnKash already offers across its Prepaid Payment Instrument portfolio. It brings the familiarity and convenience of UPI to structured meal benefits, allowing employees to use their meal allowance through a payment method that has become a part of everyday life in India.

The timing is also significant. Under the revised Income-tax reforms, eligible meal benefits of up to ₹200 per meal are available under both the old and new tax regimes, subject to prescribed conditions. Employees can receive up to ₹1,05,600 annually as a tax-free meal benefit. For HR teams, this makes meal benefits more inclusive, valuable and easier to offer across the workforce.

The solution combines:

UPI-based scan-and-pay convenienceLargest acceptance infrastructure of RuPayMerchant category-based spending controlsPhysical and virtual meal cardsReal-time transaction visibilityCentralised card issuance, loading and management for employers

Employers can issue cards, load meal balances, set spending controls and track transactions through a centralised platform. Merchant category controls help ensure that the meal balance is used only for eligible expenses.

“Employee benefits should be as seamless as everyday payments. By bringing UPI to meal benefits, we’re enabling employees to pay the way they already do while helping employers deliver a simpler and more digital-first experience,” said Priya Sharma, Head of Product at EnKash.

“This launch brings together the power of RuPay, the familiarity of UPI and the tax efficiency of meal benefits. It also reflects the strength of the payments stack EnKash has already built across its PPI products.”

The UPI-enabled Meal Card is supported by EnKash’s existing payments and prepaid infrastructure. The company already provides UPI-based payment capabilities across its prepaid products and also offers businesses a wider payments suite covering prepaid cards, employee benefits, expense management, petty cash, corporate payments, payment gateway, and rewards.

About EnKash

EnKash is India’s first full-stack payments and spend management platform, empowering 5,000+ businesses to automate payments, expenses, and employee benefits. Holding PA, PPI, and Bharat Connect (BBPOU) licenses, EnKash offers a unified financial orchestration suite backed by $23M in funding. By partnering with leading banks and networks like NPCI and Visa, EnKash delivers secure, scalable solutions that make enterprise financial operations faster, smarter, and fully compliant.

For media inquiries, email: marketing@enkash.com

 

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SunTec India Launches Proprietary eCommerce Price Monitoring Platform Delivering 99%+ Accuracy with Human-Verified Pricing Intelligence

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NEW DELHI, July 21, 2026 /PRNewswire/ — SunTec India today announced the launch of its proprietary, in-house-built eCommerce price monitoring platform, a purpose-built pricing intelligence solution that tracks competitor prices across multiple channels in real time and pairs automated data collection with human QA verification.

The platform supports pricing, sales, and marketplace teams by combining automated data collection, AI-powered product matching, anomaly detection, and analyst-led verification for quality assurance. It enables businesses to monitor competitor prices, promotional movements, Buy Box signals, and Minimum Advertised Price (MAP) violations across key marketplaces & retailer websites.

Unlike generic SaaS tools that hand back raw data for clients to clean and interpret, SunTec India controls its platform end-to-end, from data collection to matching rules, allowing continuous improvement based directly on client needs.

The platform’s core capabilities include:

Real-time, multi-channel monitoring across Amazon, eBay, Walmart, and other marketplaces, and custom URL tracking for any publicly accessible website.AI-powered product matching using EAN/GTIN identifiers for exact matches and ML models for comparable products, achieving 99%+ matching accuracy.MAP violation alerts delivered within agreed SLA windows, with violation logs formatted for legal, sales, and distributor review.Buy Box and dynamic repricing intelligence compatible with Repricer.com, Linnworks, ChannelAdvisor, and other major repricing platforms.Promotional and deal monitoring timed to peak events like Black Friday, Prime Day, and Q4, giving teams lead time to respond.

Built on a proprietary AI crawler, optimized for dynamic page rendering and anti-bot environments, the platform handles JavaScript-rendered pages and pricing overlays that defeat standard scrapers, while continuously learning from detection patterns to maintain collection reliability.

“Self-service tools give you a dashboard and leave the hard part to you,” said Mr. Ravi Kant, Vice President – eCommerce Division, SunTec India.

“What sets our platform apart is the human-in-the-loop layer. AI detects; our analysts verify. Every anomaly is reviewed by a QA analyst before it reaches the client. Our goal is to help clients identify pricing gaps, protect margins, track violations, and respond to competitor moves before they impact revenue,” he added.

About SunTec India

SunTec India is an IT and digital services company delivering technology-led, data-driven business solutions. Founded in 1999, the company has served 8,530+ clients across 50 countries, supported by 1,500+ full-time professionals and a 95%+ client retention rate. SunTec India combines human expertise with AI-enabled technologies to improve operational efficiency, strengthen competitiveness, and create long-term value for businesses worldwide.

Media Contact: 
Rohit
rohit@suntecindia.com  

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