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Private Tutoring Market in Canada to grow by USD 5.36 Billion (2025-2029), driven by emphasis on STEM education, AI impact on market trends – Technavio

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NEW YORK, Jan. 27, 2025 /PRNewswire/ — Report on how AI is redefining market landscape – The private tutoring market in canada size is estimated to grow by USD 5.36 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  10%  during the forecast period. Growing emphasis on stem education is driving market growth, with a trend towards rising popularity of mobile applications and connected devices in private tutoring. However, availability of open-source material  poses a challenge. Key market players include Canada Online Tutoring Inc., GetJoeZoo, John Wiley and Sons Inc., Kesson Group Inc., Mathnasium LLC, Mobile Tutors Ltd., My Tutor Source, Nerdy Inc., Nirvana Tutoring, Oxford Learning Centers Inc., Paper Education Co. Inc., Pearson Plc, PrepAnywhere Inc., Preply Inc., Superprof SAS, Sylvan Learning LLC, Tutor Doctor, TutorOne Inc., Tutors Co., and Wyzant Inc..

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Private Tutoring Market In Canada Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2022

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 10%

Market growth 2025-2029

USD 5359.8 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

8.8

Regional analysis

Canada

Performing market contribution

North America at 100%

Key countries

Canada and North America

Key companies profiled

Canada Online Tutoring Inc., GetJoeZoo, John Wiley and Sons Inc., Kesson Group Inc., Mathnasium LLC, Mobile Tutors Ltd., My Tutor Source, Nerdy Inc., Nirvana Tutoring, Oxford Learning Centers Inc., Paper Education Co. Inc., Pearson Plc, PrepAnywhere Inc., Preply Inc., Superprof SAS, Sylvan Learning LLC, Tutor Doctor, TutorOne Inc., Tutors Co., and Wyzant Inc.

Market Driver

The private tutoring market in Canada is experiencing a proliferation due to various trends. Stem education’s importance is driving parents to seek additional support for their children’s education. Online private tutoring, mobile applications, and connected devices are making learning more accessible and convenient. Data analytics and personalized learning are key components of modern educational infrastructure. My Tutor Source and Nirvana Tutoring are popular digital tutorial platforms using AI to provide personalized guidance. The competitive examination-oriented education system puts pressure on students to perform well, leading to increased adoption of private tutoring services. Affordability is a concern for lower-income families, but the middle class segment continues to show popularity for these services. Technological advancements, such as online booking and edutainment, are making private tutoring more attractive. Reputed universities and admissions are significant factors in the intense competition among students. Private schools and mainstream schooling also contribute to the demand for private tutoring. Families prioritize their children’s academic success in the globalized world, leading to a growing market for private tutoring centers. Academic private tutors help students understand exam syllabi and testing methods, providing essential support in the face of extracurricular competition. Private tutoring caters to the needs of students, from primary learning to career-oriented courses, offering excellent grades and personalized guidance in the digital learning landscape. 

The private tutoring market in Canada has experienced significant growth due to the integration of advanced education technology. Vendors are incorporating innovative tools like mobile applications and wearables to improve student learning experiences. The increasing popularity of smartphones and expanding internet infrastructure has led in demand for mobile-based tutoring services. Companies such as Sylvan Learning LLC offer online tutoring through their website and a proprietary mobile application. This technological integration enhances accessibility and flexibility for students, making private tutoring more convenient and effective. 

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 Market Challenges

The private tutoring market in Canada is experiencing significant growth due to various challenges in the educational sector. Stem education and competitive, examination-oriented academics put pressure on children to perform well. Online private tutoring, mobile applications, and connected devices offer accessibility and convenience, leading to their proliferation. Data analytics and personalized learning provide additional support for learners. My Tutor Source and Nirvana Tutoring are popular digital tutorial platforms using AI to offer personalized guidance. Parents seek private tutors to help their children excel, leading to increased competition among reputed universities and admissions. The middle class segment faces affordability issues, making private tutoring a popular alternative for primary learning. Technological advancements, such as edutainment, educational tourism, and augmented reality games, offer innovative solutions. However, financial compromise and budget constraints in undeveloped countries limit adoption. The Harvard study highlights the importance of cultural capital and exam results, making private tutoring centers a preferred choice for affluent households. Academic private tutors offer personalized guidance on exam syllabi and testing methods, addressing the needs of students in a globalized world. Career-oriented courses for college students and private schools catering to mainstream schooling further fuel the demand for private tutoring services. Families prioritize their children’s education, leading to intense competition among students. The digital learning landscape continues to evolve, offering accessible and affordable solutions for learners.The Canadian private tutoring market encounters significant competition from free open-source tutoring services, which offer learning materials. Various private tutoring service providers in Canada offer tutoring sessions for various subjects against a fee. However, platforms like Coursera, edX, Udacity, and Future Learn, provide Massive Open Online Courses (MOOCs) with flexible accessibility and course duration. Although some MOOCs require a fee for certification, their content is generally accessible for free. The popularity of MOOCs in Canada escalates due to their adaptable curriculum and convenience. These courses have become a feasible supplement or alternative to traditional school education for many learners.

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Segment Overview 

This private tutoring market in Canada report extensively covers market segmentation by  

Type 1.1 Curriculum-based learning1.2 Test preparationLearning Method2.1 Online2.2 Blended2.3 Classroom-basedGeography 3.1 North America

1.1 Curriculum-based learning- The Canadian private tutoring market encompasses services for academic subjects, including STEM, arts, and foreign languages. The significance of STEM education in Canada’s education sector has driven the segment’s growth in recent years. Educational institutions prioritize practical, hands-on learning approaches for STEM subjects. STEM learning’s popularity among students and parents is increasing due to the abundance of job opportunities in STEM fields. Parents in Canada are increasingly seeking private tutoring services to ensure their children excel in STEM basics from an early age. Vendors focusing on specific subjects, like Mathnasium LLC with its math-only learning centers, can build a strong learner base. Wyzant Inc. And Sylvan Learning LLC offer in-person and online tutoring for curriculum-based learning, emphasizing STEM education. With the shift towards digital testing, collaborations between vendors and educational institutions for digital assessment solutions are on the rise. The moderate growth of the curriculum-based learning segment is expected to positively impact the market’s growth during the forecast period.

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Research Analysis

The private tutoring market in Canada is experiencing a significant proliferation, driven by the growing demand for personalized learning solutions, particularly in STEM education. Online private tutoring has become increasingly popular, with mobile applications and connected devices enabling flexible and convenient learning experiences. Data analytics plays a crucial role in delivering customized instruction, catering to the unique needs of each student. Parents are embracing this trend to enhance their children’s education, leading to intense competition among private tutors. Consumer preferences for affordability and accessibility are shaping the market, with online booking systems streamlining the process. Career-oriented courses and edutainment are also gaining traction, while educational tourism offers opportunities for students seeking international exposure. The market is further evolving with the integration of augmented and virtual reality games, creating learning experiences for students. Despite the high cost, private tutoring services remain popular among students and families, especially those from lower income backgrounds, who view it as a valuable investment in their future.

Market Research Overview

The private tutoring market in Canada is experiencing a proliferation due to the adoption of technological advancements and changing educational preferences. Stem education is a significant driver, with online private tutoring becoming increasingly popular. Mobile applications and connected devices are transforming the way children’s education is delivered. Data analytics and personalized learning are key components of digital tutorial platforms, providing parents and private tutors with valuable insights to enhance the learning experience. The competitive landscape is intense, with reputed universities and admissions driving the demand for additional support. The middle class segment is the primary consumer, with affordability being a key concern. Technological innovations, such as AI, online booking, and edutainment, are increasing the popularity of private tutoring services. Career-oriented courses for college students and private schools are also contributing to the market’s growth. The educational infrastructure in Canada is undergoing a significant shift, with mainstream schooling facing increased competition from alternative educational methods. Families are seeking personalized guidance for their children in a globalized world, leading to the increased adoption of digital learning landscapes. However, budget constraints and financial compromise remain challenges for some communities, particularly those in undeveloped countries. Private tutoring centers cater to the academic needs of students, offering excellent grades and personalized attention. Academic private tutors are in high demand, particularly for exam syllabi and testing methods, as students strive for academic success in a competitive world. The use of augmented reality and virtual reality games in private tutoring is also gaining popularity, providing an engaging and effective learning experience. In conclusion, the private tutoring market in Canada is a dynamic and competitive landscape, driven by technological advancements, changing educational preferences, and the need for academic excellence. With the increasing popularity of online learning and personalized guidance, private tutoring services are becoming an essential component of children’s education, particularly in the middle class segment. However, affordability and accessibility remain challenges, and the market must continue to innovate to meet the diverse needs of learners in a globalized world.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeCurriculum-based LearningTest PreparationLearning MethodOnlineBlendedClassroom-basedGeographyNorth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Intesa Communications Group Named ‘Customers First’ Winner in San Diego Regional Chamber of Commerce 2026 Small Business Awards

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The award-winning, women-owned San Diego public relations and government affairs firm was recognized for exceptional client service that has fueled 14 years of growth

SAN DIEGO, July 21, 2026 /PRNewswire/ — Intesa Communications Group, a leading San Diego public relations and government affairs firm, has been named the “Customers First” winner in the San Diego Regional Chamber of Commerce’s 2026 Small Business Awards. Announced July 9 at the Chamber’s annual Small Business Awards event, the recognition honors the small business whose commitment to customer service most clearly sets it apart from the competition.

Founded in 2012, the certified women-owned San Diego firm has grown from a boutique agency into one of the region’s leading public relations and government affairs firms. Intesa has doubled its team over the past two years, sustained three consecutive years of double-digit revenue growth and expanded its client portfolio by 26% last year. Intesa provides public relations, strategic communications, and government affairs services for a wide range of organizations, including San Diego State University, SeaWorld San Diego, Expedia Group, H.G. Fenton Company, San Diego Foundation, San Diego Workforce Partnership, and SBCS.

“This award belongs to every member of our team and to the clients who trust us with their most valuable asset: their reputation,” said Margie Newman Tsay, founding partner of Intesa Communications Group. “Our clients stay with us for years because we show up prepared, fully invested and ready for the moments that matter most. Being recognized for putting customers first is the highest compliment our business community can pay us.”

Intesa’s client-first approach has produced measurable results across public relations and government affairs efforts throughout the region. For example, in its first month working with the Jacobs & Cushman San Diego Food Bank, the firm helped reimagine the organization’s summer food drive messaging, generating more than 15 million impressions and helping deliver 489,026 pounds of food and $344,505 in donations — the equivalent of more than one million meals and a 175% increase from the previous year. Similarly, Logan Heights Community Development Corporation credits the firm with an 81:1 return on investment after Intesa parachuted in to help the nonprofit promote the California Mortgage Relief Program.

“Small businesses are the heart of our economy: fueling innovation, creating jobs and defining the character of communities across the San Diego region,” said Chris Cate, president and CEO of the Chamber. “We celebrate the resilience, ingenuity and community impact of our small business leaders. They are the very spirit behind our purpose to champion business and empower leaders.”

The Chamber award is as much a reflection of Intesa’s clients as it is the firm itself. The opportunity to partner with organizations doing meaningful work across the region is what makes recognition like this possible. True to form, the Intesa team plans to mark the win by thanking the clients behind the work.

“We call ourselves dot connectors, and this award is what that looks like in practice,” said Maddy Kilkenny, partner at Intesa Communications Group, who leads the firm’s government affairs practice. “Whether our team of 10 people is helping a client navigate a policy decision at City Hall or a story on the front page of the newspaper, we aim to leave them stronger and more confident than before. Hearing our clients say we deliver on that is the best win of all.”

According to the Chamber’s award requirements, businesses with 100 or fewer employees were eligible for nomination. They were voted on by a panel of chamber members, who reviewed the nominations and selected the winners of all four categories.

The recognition adds to more than 60 awards Intesa has earned for excellence in public relations, strategic communications, and public affairs, including honors from PR News, the Public Relations Society of America, PR Daily, the International Association of Business Communicators, the San Diego Business Journal (SDBJ), MARCOM, and the American Marketing Association, among others. It also comes on the heels of two Intesa team members, Emily Alvarenga and Margaret Lutz Chantung, recently receiving SDBJ’s “40 Under 40” and “Indispensable” awards, respectively.

For more information about Intesa Communications Group, visit www.intesacom.com.

About Intesa Communications Group
Intesa Communications Group is a certified women-owned San Diego public relations and government affairs firm that helps leaders communicate and advocate with confidence. Since 2012, Intesa has partnered with the region’s trusted leaders and organizations, providing strategic communications and public affairs counsel on high-stakes issues at the intersection of reputation, policy and public perception. The firm’s work has earned more than 60 industry awards across 53 recognized client campaigns, including the San Diego Regional Chamber of Commerce “Customers First” 2026 award. Learn more at www.intesacom.com.

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SOURCE Intesa Communications Group

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The Inner Circle acknowledges Shankari Thiagarajan as Pinnacle Professional of The Year

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HOUSTON, July 21, 2026 /PRNewswire/ — Prominently featured in The Inner Circle, Shankari Thiagarajan is acknowledged as a Pinnacle Professional of The Year for her contributions to Information Technology and Agile Delivery.     

Shankari Thiagarajan has established a distinguished career in information technology project and program management, recognized for her expertise in agile delivery, digital transformation, and cross functional leadership across multiple industries. Currently serving as project manager and scrum master at Astellas Pharma Inc., she oversees agile delivery initiatives supporting global life science programs.

With more than 15 years of experience spanning technology and pharmaceutical sectors, Ms. Thiagarajan has developed a reputation for leading complex implementations and driving operational efficiency. Her expertise includes agile methodologies, project and delivery management, product ownership, healthcare IT, telecom and network optimization, financial services modernization, retail technology upgrades, and GIS and digital mapping solutions.

Ms. Thiagarajan earned a Master of Business Administration in Organizational Leadership from Campbellsville University, a Master of Science in Information Systems from Virginia Tech, and a Bachelor of Engineering in Information Technology from Jawaharlal Nehru Technological University College of Engineering Hyderabad.

Throughout her career, she has contributed to major organizations across a wide range of industries. Her accomplishments include leading agile transformations at Cigna, overseeing retail technology upgrades at Walmart, managing large scale telecom transformation initiatives at T Mobile and Verizon, and modernizing financial platforms at Security Finance. She also contributed to the early development of Google Maps during her tenure at Google India, advancing to team lead within a year.

In addition to her corporate achievements, Ms. Thiagarajan is the creator of the YouTube channel My Experiments with Life – #Positivity #Learning, launched in 2023. Through this platform, she shares motivational content and insights focused on personal growth, technology, spirituality, and lifelong learning.

Her professional accomplishments have been recognized through honors including Marquis Who’s Who 2026, a featured podcast interview with Jim Masters on Close Up TV hosted across Apple Radio, Spotify, and iHeart., recognition in The National Law Review & EIN Presswire, and a certificate of appreciation from Virginia Tech for academic excellence and community involvement.

Outside of her professional work, Ms. Thiagarajan enjoys creating motivational YouTube content, exploring technology and spirituality, listening to contemporary music, and pursuing philanthropic and educational interests. She credits her strong work ethic and determination to the example set by her parents.

Looking ahead, she plans to continue advancing her leadership capabilities and pursue executive level opportunities that allow her to make significant contributions within the information technology sector.

Guided by a philosophy rooted in courage, persistence, and continuous learning, Ms. Thiagarajan remains committed to professional growth while inspiring others to pursue excellence and self-improvement.

Contact: Katherine Green, 516-825-5634, editorialteam@continentalwhoswho.com

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SOURCE The Inner Circle

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University of Phoenix Leaders Present at Building Blackboard Together 2026

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Presentations explored learning technology, accessibility and online pedagogy as higher education adapts to an AI-enabled future

PHOENIX, July 21, 2026 /PRNewswire/ — University of Phoenix leaders shared insights on artificial intelligence, accessibility, online learning and student support at Building Blackboard Together 2026, Blackboard’s flagship user conference, held July 13-15 in Dallas, Texas. The conference brought together educators, institutional leaders and industry experts to explore innovations, technologies and emerging practices shaping the future of teaching and learning.

Representing University of Phoenix were Marc Booker, Ph.D., vice provost of strategy; Kelly Hermann, vice president of Accessibility and Student Affairs; and Erin Amsden, group product manager. Through presentations and panel discussions, the leaders shared perspectives on responsible AI adoption, accessibility leadership, student engagement and the evolving role of learning technologies in supporting institutional goals and student success.

“Building Blackboard Together provides an opportunity to engage with peers across higher education who are navigating many of the same opportunities and challenges around technology, accessibility and learning mobility,” said Dr. Booker. “These conversations help advance practical approaches for supporting learners while thoughtfully integrating innovation into the educational experience.”

During the conference, University of Phoenix was also recognized with the 2026 Blackboard Catalyst Award for Ethical AI Leadership, which honors institutions advancing responsible, transparent and inclusive approaches to artificial intelligence that promote trust and equitable outcomes for learners and educators. The recognition follows the University’s ongoing efforts to support AI literacy, responsible use and AI-enabled learning experiences.

Exploring the Expanding Role of the Learning Management System

As part of the Strategic Leadership Summit, Booker served as a panelist for “The LMS as Mission-Critical: Connecting Learning, Experience & Evidence.” The session examined how learning management systems are evolving beyond course management to support learning, engagement and institutional insight across the student lifecycle.

Panelists discussed how institutions are leveraging learning technologies alongside student information systems to support teaching and learning, advising, co-curricular engagement and data-informed decision-making while addressing increasing expectations surrounding artificial intelligence, student success and accountability.

Sharing Lessons from AI-Powered Student Support

Booker also presented “Scaling AI-Powered Support Across the Student Experience at University of Phoenix,” a session focused on the University’s process for expanding its AI support assistant across the online classroom environment, moving from proof of concept to full-scale deployment over a six-month period.

In addition, Booker participated in “Online Pedagogy to Drive Institutional Growth: Best Practices and Success Stories,” a panel discussion exploring how institutions are designing engaging online learning experiences and leveraging Blackboard technologies to support quality course delivery and student engagement.

Advancing Accessibility Leadership

Hermann joined the session “Communicating Up: Turning Accessibility Work into Leadership-Ready Stories.” The presentation focused on strategies for translating accessibility initiatives into narratives, evidence and visualizations that resonate with institutional leaders.

The discussion explored ways to connect accessibility efforts to broader institutional priorities, demonstrate impact through data and support informed decision-making that advances accessibility and learner success.

Examining Emerging Challenges in Artificial Intelligence

Amsden served as a panelist for “Agentic AI in Pedagogy: Threats and Opportunities.” The session addressed the growing influence of agentic AI and its implications for academic integrity, assessment design and learner engagement.

Panelists explored how technology, pedagogy and security practices can work together to promote authentic student work while helping institutions balance innovation with responsible AI implementation.

Contributing to the Future of Teaching and Learning

Amsden, Booker and Hermann are key members of University of Phoenix’s dynamic leadership team, frequently invited to share their expertise at prestigious national conferences and events. In 2026, University leaders will participate in the ASU + GSV Summit, 1EdTech Learning Impact Conference, SXSW EDU Conference, and PESC Data Summit. These engagements underscore the University’s commitment to innovation and thought leadership in higher education, providing valuable insights and fostering collaborations that drive the future of learning.

About University of Phoenix

University of Phoenix is Built for Real Life. 50 Years Strong. The University innovates to help working adults enhance their careers and develop skills in a rapidly changing world through flexible online learning, relevant courses, academic AI pillars, and skills-mapped curriculum for associate, bachelor’s and master’s degree programs. Active students and alumni have access to Career Services for Life® resources including career guidance and tools. For more information, visit phoenix.edu.

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