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Private Tutoring Market in the US is set to Grow by USD 28.85 Billion from 2025-2029, Fueled by the Growing Emphasis on STEM Education, with AI Driving Market Evolution – Technavio

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NEW YORK, Feb. 3, 2025 /PRNewswire/ — Report on how AI is driving market transformation – The private tutoring market in us size is estimated to grow by USD 28.85 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  11.1%  during the forecast period. Growing emphasis on stem education is driving market growth, with a trend towards increasing emphasis on microlearning. However, availability of open-source material  poses a challenge. Key market players include American Tutor Inc., ArborBridge, Boston Tutoring Services, Chegg Inc., Club Z Inc., Coursera Inc., Graham Holdings Co., Growing Stars Inc., Huntington Mark LLC, IXL Learning Inc., John Wiley and Sons Inc., Mathnasium LLC, Pearson Plc, Superprof SAS, Sylvan Learning LLC, Think and Learn Pvt. Ltd., Tutor Doctor, TutorMe LLC, Tutors International Ltd., and Varsity Tutors LLC.

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Private Tutoring Market In US Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2022

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 11.1%

Market growth 2025-2029

USD 28.85 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

9.7

Regional analysis

US

Performing market contribution

North America at 100%

Key countries

US

Key companies profiled

American Tutor Inc., ArborBridge, Boston Tutoring Services, Chegg Inc., Club Z Inc., Coursera Inc., Graham Holdings Co., Growing Stars Inc., Huntington Mark LLC, IXL Learning Inc., John Wiley and Sons Inc., Mathnasium LLC, Pearson Plc, Superprof SAS, Sylvan Learning LLC, Think and Learn Pvt. Ltd., Tutor Doctor, TutorMe LLC, Tutors International Ltd., and Varsity Tutors LLC

Market Driver

The private tutoring market in the US is on the rise, with a growing number of students opting for one-on-one instruction to boost their academic performance. Technology-based learning is a major trend, with online subscriptions offering access to subject-related content, presentations, 3D colored diagrams, flashcards, animations, and education technology. Wealthy parents and students from private schools are the primary consumers, spending a significant dollar amount on annual private tuition services. However, public school-based students and median household income families also utilize private tutoring for literacy, mathematics, sciences, career development, and competitive examinations. Private tutors use teaching methods tailored to individual students, offering offline and online mode services. The market includes allied industries like test preparation services, mentorships, coaching courses, and microlearning platforms from institutions like UpGrad, Caltech University, and Fullstack Academy. The Bramble survey reports that the market size is expected to grow post K-12, with a focus on academic and non-academic subjects, short-term and long-term courses, and subject tutoring services like Deeksha Classes. Education technology continues to play a crucial role, with billionaire investors and online banks offering competitive interest rates for savings accounts to cover monthly bills, expenses, and accidental overdrafts, making private tutoring more accessible. 

The private tutoring market in the US is witnessing a significant trend towards microlearning. This approach to education breaks down learning content into smaller, manageable modules. Vendors in the industry are integrating microlearning into course materials to enhance comprehension and engagement. Microlearning segments broad topics into bite-sized units, which may consist of video, audio, text, or infographics. Typically, video and audio sessions last between 5 and 10 minutes, making learning more accessible and convenient for students. 

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Market Challenges

The private tutoring market in the US is thriving, with a significant number of students seeking extra help in literacy, mathematics, sciences, career development, and other academic and non-academic subjects. The market caters to both online and offline modes, with technology-based learning gaining popularity through presentations, 3D colored diagrams, flashcards, animations, and education technology. However, challenges persist, including the high cost of annual service for private tuition, which is often out of reach for the median household income. Wealthy parents and private schools continue to dominate the market, while public school-based students rely on shadow education. The Sutton Trust reports that students from lower socio-economic backgrounds often lack access to these resources, creating a widening educational gap. Private tutors employ various teaching methods, and the market includes short-term and long-term courses, test preparation services, subject tutoring services, mentorships, and coaching courses. The billion-dollar industry includes allied industries like UpGrad, Caltech University, Fullstack Academy, and Microlearning. Parents face monthly bills and expenses that can lead to accidental overdrafts, making affordable options essential. Online banks and savings accounts with competitive interest rates can help manage these costs. Bramble survey reveals that post-K-12 students prepare for competitive examinations, and the market offers various services to cater to their needs.The private tutoring market in the United States faces competition from open-source tutoring services, which offer free learning materials. Established tutoring service providers like Club Z! and Kaplan offer tutoring sessions for various subjects at a fee. In contrast, platforms such as Coursera, edX, Udacity, and FutureLearn provide Massive Open Online Courses (MOOCs) with flexible accessibility and course duration. While some MOOCs charge for certification, their primary educational content is accessible for free. The growing popularity of MOOCs in the US can be attributed to their comprehensive and adaptable curriculum.

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Segment Overview

This private tutoring market in US report extensively covers market segmentation by  

TypeCurriculum-based LearningTest PreparationLearning MethodOnlineBlendedClassroom-basedGeographyNorth AmericaEnd-UserPreschool And Primary StudentsMiddle School Students

1.1 Curriculum-based learning-  The private tutoring market in the US is experiencing growth, particularly in the segment focusing on STEM subjects, arts, and foreign languages. The increasing importance of STEM education and the resulting job opportunities have led in demand for private tutoring services. Parents are eager to ensure their children are proficient in STEM concepts from an early age. Vendors specializing in specific subjects, such as mathematics or science, are gaining popularity due to their expertise. For instance, Mathnasium LLC offers customized math tutoring plans, while Wyzant and Sylvan Learning provide online and in-person tutoring for various academic subjects. With the shift towards digital learning, vendors offering online testing and assessment solutions are also experiencing growth. The curriculum-based learning segment is expected to witness moderate growth due to collaborations between educational institutions and vendors in this area.

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Research Analysis

The tutoring market in the US has seen significant growth in recent years, driven by the increasing demand for personalized learning solutions. With the advent of technology-based learning, students now have access to a wealth of subject-related content, presentations, 3D colored diagrams, animations, and flashcards through online subscription services. Education technology has revolutionized the way students learn, making it possible to access academic subjects like Literacy, Mathematics, Sciences, and non-academic subjects from the comfort of their homes. The market caters to both short-term and long-term courses, including competitive examinations and post-K-12 education. UpGrad, Caltech University, Fullstack Academy, and other institutions offer microlearning, mentorships, coaching courses, and test preparation services to help students excel in their chosen fields. The tutoring market continues to evolve, providing innovative solutions to meet the diverse learning needs of students.

Market Research Overview

The tutoring market in the US has seen significant growth in recent years, particularly in the realm of technology-based learning. Students from various backgrounds, including private schools and public schools, are turning to tutoring for academic improvement in subjects like Literacy, Mathematics, Sciences, Career development, and more. With the rise of online subscriptions, tutoring is now accessible from anywhere, offering presentations, 3D colored diagrams, animations, and other interactive tools. Education technology companies provide subject-related content, teaching methods, and annual service plans. Wealthy parents and median household income earners alike invest in private tuition, including shadow education, to ensure their children’s academic success. The market includes short-term and long-term courses, test preparation services, and mentorships. UpGrad, Caltech University, Fullstack Academy, and other allied industries offer microlearning and coaching courses. The Bramble survey reports that the market for online tutoring is expected to reach a billionaire-dollar amount in the coming years. However, monthly bills and expenses like accidental overdrafts, debit card transactions at supermarkets, clothing stores, movie theaters, savings accounts with interest rates, and online banks with CD terms can add up, making affordability a concern for some families.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeCurriculum-based LearningTest PreparationLearning MethodOnlineBlendedClassroom-basedGeographyNorth AmericaEnd-UserPreschool And Primary StudentsMiddle School Students

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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BitcoinIRA Expands Beyond Retirement With Freedom Accounts

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New taxable investing accounts give BitcoinIRA clients more flexibility to invest in cryptocurrency beyond IRA limits, transfer digital assets in-kind, access staking rewards and Crypto Bundles, and manage retirement and non-retirement assets from one platform.

LAS VEGAS, Sept. 1, 2026 /PRNewswire/ — BitcoinIRA, the pioneer of cryptocurrency retirement investing, today announced the launch of Freedom Accounts, individual taxable crypto investment accounts designed to give clients greater flexibility to invest in and manage digital assets alongside their Crypto IRA. 

Freedom Accounts expand the BitcoinIRA platform beyond retirement, allowing eligible clients to manage both retirement and non-retirement crypto investments from one platform and a single dashboard. 

Unlike an IRA, a Freedom Account is not subject to annual IRA contribution limits, requiring minimum distributions or retirement-age withdrawal restrictions. Clients can fund their account with cash or transfer supported cryptocurrency directly from external platforms and wallets through an in-kind transfer without first selling the assets. 

“BitcoinIRA pioneered crypto retirement investing, but our clients’ financial lives don’t stop at their IRA,” said Chris Kline, Co-Founder of BitcoinIRA. “Freedom Accounts are the next step in expanding our platform, giving clients greater flexibility to manage retirement and non-retirement crypto investments in one place. We’re building a more complete digital asset investing experience while maintaining the custody, security and simplicity our clients expect from BitcoinIRA.” 

One Platform for Retirement and Non-Retirement Crypto Investing

Freedom Accounts are designed to complement a BitcoinIRA retirement account rather than replace it. While Crypto IRAs provide tax advantages available through qualified retirement accounts, Freedom Accounts provide additional flexibility for taxable digital asset investing outside of an IRA. 

Freedom Accounts expand the BitcoinIRA experience with capabilities including: 

No IRA restrictions: No annual IRA contribution limits, required minimum distributions or retirement-age withdrawal restrictions.In-kind crypto transfers: Clients can transfer supported cryptocurrency directly from platforms and wallets including Coinbase, Kraken, Robinhood and others without selling the assets first. BitcoinIRA does not charge a fee for eligible incoming in-kind crypto transfers, although network or sending-platform fees may apply.Access to 100+ cryptocurrencies: Clients can buy, sell and swap supported digital assets 24/7.Staking rewards: Eligible cryptocurrencies held in a Freedom Account can be staked to earn potential rewards. Staking rewards are not guaranteed, and eligible assets may vary.Crypto Bundles and rebalancing: Clients can diversify across collections of digital assets through Crypto Bundles, with automatic rebalancing options, or build custom Bundles based on their preferences.Institutional-grade custody and security: Assets are custodied with Digital Trust, a qualified custodian and Nevada-chartered trust company, and secured using BitGo multi-signature wallets, the same institutional-grade infrastructure used across the BitcoinIRA platform.

Transfer Crypto Without Selling First

Freedom Accounts also give clients another way to consolidate supported cryptocurrency they already own. 

Through in-kind transfers, eligible digital assets can be moved directly from an external exchange or wallet into a Freedom Account without first liquidating the assets, transferring cash and repurchasing the same cryptocurrency

BitcoinIRA supports inbound transfers from many leading crypto platforms and wallets, including Coinbase, Kraken and Robinhood. Once transferred, supported assets can be held, traded, staked when eligible, or used within other available BitcoinIRA platform features. 

Expanding the BitcoinIRA Investing Experience

BitcoinIRA built its business by giving Americans a new way to invest in digital assets through self-directed retirement accounts. Freedom Accounts expand that experience beyond retirement by bringing taxable crypto investing, in-kind transfers, staking, Crypto Bundles and retirement investing together within the BitcoinIRA platform. 

Rather than managing retirement and non-retirement crypto investments across separate platforms, eligible clients can now access both account types through BitcoinIRA. 

Freedom Accounts are available now and are automatically included with eligible BitcoinIRA accounts. 

To learn more, visit bitcoinira.com/freedom-account

About BitcoinIRA

Founded in 2016, BitcoinIRA pioneered the crypto retirement category, becoming the first company to enable Americans to invest in Bitcoin and other digital assets through a self-directed IRA. Since then, the company has processed billions of dollars in transactions and grown to serve more than 200,000 Americans.

Today, BitcoinIRA provides access to more than 100 cryptocurrencies, 24/7 trading, staking on eligible assets, and institutional-grade custody and security through Digital Trust and BitGo. The platform continues to expand with offerings including Crypto IRAs, Crypto Bundles and Freedom Accounts, giving clients more ways to invest in and manage digital assets. To learn more, visit www.bitcoinira.com

Media Contact

Steven Coufal
media@bitcoinira.com
bitcoinira.com

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Nozomi Networks Extends Milestone Year with Recognition as a Leader in Operational Technology Security Solutions, Q3 2026 Analyst Report

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Latest analyst firm recognition follows a year of AI-powered product innovation, new leadership, and growth

SAN FRANCISCO, Sept. 1, 2026 /PRNewswire/ — Nozomi Networks, the global leader in OT, IoT and CPS security, today announced it has been named a Leader in The Forrester Wave™: Operational Technology Security Solutions, Q3 2026. The recognition extends a milestone year for the company, marked by continued analyst firm recognition, major product launches, an expanding partner ecosystem, and significant corporate growth.

In this Forrester Wave™, Nozomi Networks is positioned in the Leaders category, one of only four providers to earn that placement in an evaluation of the OT security vendors Forrester determined matter most in today’s market. The report notes that, “Nozomi Networks is best for security leaders who want to safely incorporate AI-powered features into their OT Security solution.”

“This Forrester recognition is just one more acknowledgment of a defining year for Nozomi Networks and the critical markets we serve,” said Andrea Carcano, co-founder and CEO of Nozomi Networks. “We’ve launched the industry’s first private, company-trained AI assistant for OT and IoT security teams, expanded our markets and partner ecosystem, and continued to earn recognition from the analysts and customers who matter most. This is the result of more than a decade of investment in AI-powered OT security, and we’re just getting started.”

Analyst Recognition
The Forrester Wave recognition adds to a string of independent acknowledgments Nozomi Networks has earned over the last 12 months:

Named a Leader in The Forrester Wave™: IoT Security Solutions, Q3 2025 — with the highest score of all evaluated providers in the Current Offering category.Recognized by Gartner as “the Company to Beat for AI in Cyber-Physical Systems Security” in its AI Vendor Race report.Named a Leader for the second consecutive year in the 2026 Gartner® Magic Quadrant™ for Cyber-Physical Systems Protection Platforms.Received the highest scores across all four use cases evaluated in Gartner’s Critical Capabilities for CPS Protection Platforms report.Named a Leader in The Forrester Wave™: Operational Technology Security Solutions, Q3 2026.Named a Customers’ Choice in Gartner® Peer Insights™ Voice of the Customer for CPS Protection Platforms — the only vendor in the category to do so for two consecutive years.

Product Innovation

Co-developed with Schneider Electric the industry’s first security sensor embedded directly in a remote terminal unit, bringing Nozomi Arc Embedded to Schneider’s SCADAPack 47xi Smart RTUs.Released the industry’s first cybersecurity solution to safely automate threat response in operational environments, via the latest version of Nozomi Arc.Launched Vantage IQ, the industry’s first private, company-trained AI assistant purpose-built for OT/IoT security teams, giving analysts and executives context-aware, board-ready insights.Introduced RF geofencing in Guardian Air, letting teams define protected wireless zones and receive real-time alerts when devices cross them.Launched an AI-powered Integration Accelerator for Vantage, enabling teams to rapidly build integrations with third-party security tools — more than 30 were built or updated in Q1 2026 alone. Embedded Vantage IQ as a context-aware widget directly in the Vantage platform UI, following users across pages without requiring a separate tool switch.Brought Guardian Network and the Central Management Console to the Google Cloud Marketplace, expanding deployment options for customers.Added an AI-powered threat detection engine to Nozomi Threat Intelligence, identifying novel malware and emerging threats before signatures are available.

Corporate Growth and Leadership

Mitsubishi Electric completed its acquisition of Nozomi Networks, which continues to operate as an independent, wholly owned subsidiary with its existing brand, leadership, and go-to-market partnerships.Surpassed $100 million in annual revenue — $101.7 million in net revenue for fiscal year 2025 — serving several of the world’s largest enterprises across oil and gas, pharmaceuticals, utilities, and mining.Established a new Asia Pacific & Japan (APJ) headquarters in Singapore, naming David Hope as APJ Regional Vice President to lead the region’s growing team and customer base.Co-founder Andrea Carcano returned to the role of Chief Executive Officer, succeeding Edgard Capdevielle, to lead the company’s next phase of AI-driven growth.

Partnerships and Ecosystem

Joined Anthropic’s Project Glasswing to bring AI-driven vulnerability discovery to operational technology, IoT, and cyber-physical systems, applying advanced AI models to vulnerability discovery within its platform.Entered an alliance with the UAE Cybersecurity Council to advance national cyber capabilities and resilience, including plans for a joint OT/IoT Innovation and Excellence Center in Abu Dhabi.Published joint research with BlastWave on the State of AI in OT, examining how AI is reshaping OT security strategy.Expanded its global technology partner ecosystem with new or deepened relationships including Hitachi Cyber, Sophos, Dispel, Xona, Bastazo and Sekoia.

The Forrester Wave™: Operational Technology Security Solutions, Q3 2026 evaluates the OT security providers that matter most and how they stack up, to help security leaders select the solution best suited to their needs.

Learn more about Nozomi Networks’ position in the report here.Get more information about Nozomi Networks’ OT Security solutions here.

Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change.  This report is part of a broader collection of Forrester resources, including interactive models, frameworks, tools, data, and access to analyst guidance. For more information, read about Forrester’s objectivity here.

About Nozomi Networks
Nozomi Networks protects the world’s critical infrastructure from cyber threats. Our platform uniquely combines network and endpoint visibility, threat detection, and AI-powered analysis for faster, more effective incident response. Customers rely on us to minimize risk and complexity while maximizing operational resilience. www.nozominetworks.com

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Claroty Named a Leader and a Customer Favorite in OT Security by Leading Independent Research Firm

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Claroty is a Customer Favorite in new analyst report, receiving highest score possible in nine criteria

NEW YORK, Sept. 1, 2026 /PRNewswire/ — Claroty, the cyber-physical systems (CPS) protection company, today announced it was named a Leader and a Customer Favorite in The Forrester Wave™: Operational Technology Security Solutions, Q3 2026 by Forrester Research. Claroty received the highest score possible in nine criteria within the categories of current offering (vulnerability management, risk modeling & exposure prioritization, secured access management, reporting, IT/OT convergence support & SOC integration depth, and OT‑safe deployment model & operational resilience) and strategy (innovation, adoption, and pricing flexibility & transparency).

Recognized for Strategy and Capabilities
According to the report, “Claroty’s industry-focused teams make it a good fit for customers seeking to secure OT environments across different sectors.” Findings from Claroty’s vendor profile in the report include:

Strategy: “Claroty’s innovative approach to redesign its platform through heavy investments in R&D has evolved its offering from passive monitoring to a security solution for heterogeneous OT environments. To improve adoption, it built industry-focused teams from sales through support that understand customer needs and challenges. Claroty sees value in AI for OT security but is cautious in its use, ensuring that customers can interrupt its actions. It has recently increased the flexibility of its pricing models to meet customers’ evolving needs.”

Capabilities: “Claroty’s vulnerability and risk posture management provides deep context on how vulnerabilities may affect devices or OT operations as a whole, including configuration assessments and benchmarking against similar customers for risk scoring. Its OT-specific secure remote access applies Zero Trust principles with live session monitoring and full audit trails that monitor all actions.”

Customer Praise and Adoption of the AI-powered Claroty Platform
A contributing factor to Claroty’s Customer Favorite distinction is, per the report: “Customers value Claroty’s close engagement and partnership approach.”

This recognition comes shortly after Claroty was named a Customers’ Choice in the 2026 Gartner® Peer Insights™ Voice of the Customer for CPS Protection Platforms.1 Earlier this year, Claroty was named a Leader in the 2026 Gartner® Magic Quadrant™ for CPS Protection Platforms for the second year in a row.2

“We’re incredibly proud to be named both a Leader and a Customer Favorite following Forrester’s rigorous evaluation of the OT security market,” said Claroty CEO Yaniv Vardi. “We believe this provides strong validation of our approach to securing the world’s mission-critical infrastructure and that our latest innovations, including the first OT-native AI security agent and helping customers take a programmatic approach to operationalizing OT security, are propelling the entire industry forward.”

Read the full report: The Forrester Wave™: Operational Technology Security Solutions, Q3 2026

1 Gartner, Voice of the Customer for CPS Protection Platforms, Peer Contributors, 27 August 2026

2 Gartner, Magic Quadrant for CPS Protection Platforms, Katell Thielemann, Ruggero Contu, Wam Voster, Sumit Rajput, 3 March 2026

Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. This report is part of a broader collection of Forrester resources, including interactive models, frameworks, tools, data, and access to analyst guidance. For more information, read about Forrester’s objectivity here.

Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT and PEER INSIGHTS is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

About Claroty
Claroty empowers organizations to protect the mission-critical infrastructure that underpins modern life. The AI-powered Claroty Platform serves as the single source of operational truth, providing the deepest visibility and broadest protection across cyber-physical systems (CPS), leveraging five core solutions: asset inventory, exposure management, network protection, secure access, and threat detection. Claroty helps organizations operationalize CPS protection through a programmatic approach designed to reduce risk, maintain operational integrity, and meet compliance–whether in the cloud with Claroty xDome or on-premise with Claroty Continuous Threat Detection (CTD). Claroty is deployed by hundreds of organizations at thousands of sites globally. The company is headquartered in New York City and has a presence in Europe, Asia-Pacific, and Latin America. To learn more, visit claroty.com.

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