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Retail Market in Indonesia to Grow by USD 49.9 Billion from 2025-2029, Driven by Expansion of Retail Landscape, Report on AI’s Role in Market Transformation – Technavio

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NEW YORK, Feb. 5, 2025 /PRNewswire/ — Report with the AI impact on market trends – The Retail market in indonesia size is estimated to grow by USD 49.9 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  4.7%  during the forecast period. Expansion of retail landscape is driving market growth, with a trend towards growing preference for local brands. However, underdeveloped infrastructure  poses a challenge. Key market players include Adidas AG, Apple Inc., Authentic Brands Group LLC, Decathlon SA, Inter IKEA Holding BV, Levi Strauss and Co., LG Corp., Marks and Spencer Group plc, Nike Inc., Panasonic Holdings Corp., PT Fujita Indonesia, PT Hino Motors Manufacturing Indonesia, PT Indomarco Prismatama, PT SGMW Motor Indonesia, PT Siantar Top Tbk, PT Sumber Alfaria Trijaya Tbk, Samsung Electronics Co. Ltd., and Sony Group Corp..

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View Free Sample PDF

Retail Market In Indonesia Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2022

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 4.7%

Market growth 2025-2029

USD 49.9 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

4.5

Regional analysis

Indonesia

Performing market contribution

APAC at 100%

Key countries

Indonesia

Key companies profiled

Adidas AG, Apple Inc., Authentic Brands Group LLC, Decathlon SA, Inter IKEA Holding BV, Levi Strauss and Co., LG Corp., Marks and Spencer Group plc, Nike Inc., Panasonic Holdings Corp., PT Fujita Indonesia, PT Hino Motors Manufacturing Indonesia, PT Indomarco Prismatama, PT SGMW Motor Indonesia, PT Siantar Top Tbk, PT Sumber Alfaria Trijaya Tbk, Samsung Electronics Co. Ltd., and Sony Group Corp.

Market Driver

The retail market in Indonesia is witnessing significant trends with the rise of modern spending habits. Physical distribution channels continue to dominate, but digital technology is transforming consumption patterns. Prices remain a key concern for consumers, with credit cost and employment affecting purchasing power. Social welfare and household consumption are driving economic growth. Modern retail formats like organized retail markets, retail chains, and e-commerce are gaining popularity. Goods and services, including palm oil, fish, cocoa, coffee, wheat, dairy, and processed food products, are in high demand. Digital technology, social media, and online commerce are disrupting traditional retail, with e-commerce brands using AI, visual merchandising, and inventory management to boost sales. Middle-class consumers seek product quality, accessibility, and brand loyalty. Small business owners and entrepreneurs are leveraging digital platforms for sales, while eco-friendly practices and sustainability efforts are gaining traction. Circular retail models, including resale, rental, refurbishment, 3D printing, and augmented reality, are emerging trends. Cashback, discounts, and special offers continue to influence customer sentiments. The government is investing in infrastructure to support retail growth, while exports and private consumption contribute to the economy. The Ramadan period sees increased spending on traditional goods and services. Overall, the retail market in Indonesia is dynamic and evolving, offering opportunities for businesses across various sectors. 

Indonesian consumers exhibit strong brand loyalty and a preference for local brands, with 75% of people deciding in advance about their product purchases. Over 65% of individuals frequently shop at the same store for food and beverages. PT Fujita Indonesia and PT Hino Motors Manufacturing Indonesia are popular local brands, while non-premium foreign brands also cater to consumers’ needs and offer better value. Foreign companies entering the market have adopted localization and acquisition strategies to succeed. 

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Market Challenges

The retail market in Indonesia faces several challenges in 2023. Modern spending habits shift towards digital technology and online commerce, impacting physical distribution channels. Consumption is influenced by prices, credit cost, employment, and social welfare. Economic growth, income, and product quality also play a role in private consumption. Modern retail includes organized retail markets, retail chains, e-commerce, and online retail. Goods and services are sold through websites, mobile apps, and online marketplaces. Retailers use visual merchandising techniques, inventory management, and economic growth to boost sales. Challenges include adapting to digital technology and social media, managing e-commerce brands, and implementing eco-friendly practices and sustainability efforts. Small business owners and entrepreneurs face competition from large retailers and e-commerce brands. Key sectors include palm oil, fish, cocoa, coffee, wheat, dairy, and processed food products. Ramadan period sees increased demand for these items. The government focuses on investment, exports, and employment. Customer sentiments, brand loyalty, and accessibility are crucial factors. E-commerce offers cashback, discounts, and special offers to attract customers. Ride sharing services, financial services, and media distribution are growing sectors. Artificial intelligence (AI), circular retail models, resale, rental, refurbishment, 3D printing, and augmented reality are emerging trends. Middle class consumers prioritize product quality and accessibility. Sustainability efforts and eco-friendly practices are important for brand loyalty.The retail market in Indonesia presents both opportunities and challenges for businesses. Traditional warungs and minimarts remain popular among consumers, requiring extensive distribution networks for companies to gain market traction. However, the lack of developed infrastructure and limited network services increases inefficiency and transaction costs. Moreover, the population’s dispersal across numerous islands and underdeveloped connectivity to proper roads restricts consumer access to various goods and services. Companies must focus on innovations, particularly in packaging, to secure shelf space in traditional retail outlets.

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Segment Overview 

This retail market in Indonesia report extensively covers market segmentation by  

Distribution ChannelOfflineOnlineProductFood And BeveragesElectrical And ElectronicsApparel And FootwearHome Improvement And Household ProductsOthersGeographyAPAC

1.1 Offline-  Convenience stores are small retail outlets providing everyday essentials such as groceries, confectioneries, soft drinks, snacks, personal care items, and toiletries. Some stores may sell alcohol with a license and are often situated near highways or busy roads in cities. Department stores offer a wide range of consumer goods including clothing, home appliances, toys, furniture, cosmetics, housewares, sports goods, jewelry, books, and electronics. Drug stores and pharmacies sell medicines and medical products like thermometers, ointments, health drinks, sanitary napkins, and diapers, typically staying open 24 hours. In July 2022, Jaminan Kesehatan Nasional (JKN) implementation and foreign investment in pharmacy retail sector are projected to boost drugstore and pharmacy sales in Indonesia. Supermarkets, larger self-service stores, offer a wide variety of household products, medicines, clothes, food, and seasonal items. Hypermarkets combine a supermarket and convenience store, providing a wide range of general merchandise and grocery items, focusing on high volume and low-margin sales. These factors are expected to fuel the growth of the offline retail market in Indonesia during the forecast period.

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Research Analysis

The retail market in Indonesia is experiencing significant growth driven by rising household purchasing power and modern spending habits. With an increasing middle class population, private consumption plays a crucial role in the economy, contributing to investment and exports. Prices remain a key consideration for consumers, with credit costs also influencing spending decisions. Employment and social welfare are also important factors, as is government spending. Digital technology and social media are transforming the retail landscape, with online commerce and media distribution gaining popularity. Ride sharing services and financial services are also on the rise. Consumption trends in Indonesia include a strong demand for staples such as palm oil, fish, cocoa, coffee, wheat, and dairy. Key sectors like retail companies continue to innovate and adapt to meet the evolving needs of consumers.

Market Research Overview

The retail market in Indonesia is witnessing a shift in modern spending habits, with consumers increasingly relying on physical distribution channels for their daily needs and wants. Household consumption is a significant driver of the economy, with private consumption contributing to over 50% of the country’s Gross Domestic Product (GDP). Prices, credit cost, employment, and social welfare are crucial factors influencing consumption patterns. Digital technology and social media are transforming the retail landscape, with online commerce, media distribution, ride-sharing services, and financial services gaining popularity. E-commerce retail and online marketplaces are becoming increasingly competitive, with visual merchandising techniques, inventory management, and economic growth playing essential roles. The organized retail market includes retail chains, department stores, boutiques, and e-commerce retailers, selling a wide range of goods and services, from palm oil, fish, cocoa, coffee, wheat, dairy, processed food products, to digital technology and eco-friendly practices. The Ramadan period is a significant time for retail sales, with consumers seeking brand loyalty and special offers. Small business owners and entrepreneurs are also thriving in the retail sector, leveraging digital platforms and eco-friendly practices to compete with larger players. The middle class is a key demographic, driving demand for product quality, accessibility, and customer sentiments. Artificial intelligence (AI), sustainability efforts, circular retail models, resale, rental, refurbishment, 3D printing, and augmented reality are emerging trends shaping the future of retail in Indonesia.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

Distribution ChannelOfflineOnlineProductFood And BeveragesElectrical And ElectronicsApparel And FootwearHome Improvement And Household ProductsOthersGeographyAPAC

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Corgi Insurance Announces Artist Residency to Support Local Creatives at Corgi Cafe

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SAN FRANCISCO, July 20, 2026 /PRNewswire/ — Corgi Insurance has announced the launch of its Artist Residency Program, a new initiative designed to support artists, illustrators, writers, photographers, filmmakers, and creators working at the intersection of technology and culture.

The residency will be based at Corgi Cafe, the company’s 24/7 community space in San Francisco built for founders, engineers, investors, and operators. Since opening, the cafe has become a home for hackathons, demo days, founder dinners, product launches, and late-night building sessions. With the residency, Corgi is expanding that community to include the creatives documenting, interpreting, and shaping this moment in technology.

Residents will receive workspace at the cafe’s central warehouse in San Francisco, featuring 30-foot ceilings, creative tools and materials, access to Corgi’s network of founders and builders, and opportunities to showcase their work through exhibitions, talks, installations, publications, and community events. The program gives artists proximity to the people and ideas driving technological change while bringing creative perspectives and storytelling into the startup ecosystem.

The launch reflects Corgi’s belief that the next generation of iconic technology companies will be built not only by engineers and operators, but also by writers, designers, filmmakers, and artists capable of translating complex ideas into culture.

“I fell in love with art and culture while working in crypto and digital art. Seeing creators flourish around community and new technology shaped me deeply, and that vision now lives on through Corgi Cafe,” said Trevor Owens, Head of Cafe at Corgi. “Some of the most important movements in digital art emerged not from institutions, but from people gathering in shared spaces, experimenting together, and supporting one another’s work. We want to bring that same ethos to Corgi Cafe. San Francisco has an incredible community of local artists, and the Artist Residency is our way of investing in the people documenting, interpreting, and shaping this moment in technology and culture.”

The Artist Residency is an effort to make Corgi Cafe a place not only where companies are built, but where culture around technology is created. Applications for the inaugural Corgi Artist Residency are now open. Local artists interested in joining San Francisco’s builder community and creating work alongside founders, engineers, and operators can apply today. The residency will launch in San Francisco before expanding to additional Corgi Cafe locations across the country. Apply here: corgicafe.com/residency

About Corgi

Corgi Insurance is the first AI-native insurance company. Backed by decades of insurance expertise, Corgi has raised $374 million since its founding, most recently at a $2.6B valuation.

Media Contact: Erika Lee, erika@corgi.com 

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Infobip research reveals APAC businesses scaling AI-powered defenses to counter surge in automated fraud

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Fraudsters are leveraging AI to automate and personalize attacks, but enterprises are fighting back

KUALA LUMPUR, Malaysia, July 21, 2026 /PRNewswire/ — New research from global AI-first cloud communications platform Infobip reveals a growing surge in AI-powered fraud and enterprise defenses. Analyzing billions of interactions globally, Infobip’s 2026 Fraud & Security Report highlights a year of dramatic contrasts. There have been record volumes of blocked fraudulent traffic alongside the rapid scaling of intelligent, AI-powered defenses.

The report reveals that while fraudsters are using AI to scale and personalize harmful messaging, leading to a 77% increase in detected threats, businesses are responding in kind. Adoption of AI-powered fraud detection grew by 71% year-on-year, while pattern-based detection increased by 105%, underscoring a shift toward adaptive security.

Matija Ražem, Chief Commercial Telecom Officer at Infobip, said: “Fraudsters are using AI to automate and scale campaigns faster than ever, but AI-powered protection is evolving just as fast. The significant growth in AI-driven detection proves that leading organizations are no longer treating security as an afterthought, they are building it directly into their communication infrastructure.”

The report also highlights distinct fraud trends emerging across the Asia Pacific region.

Across APAC, enterprises are navigating an increasingly complex fraud environment as digital engagement and mobile-first banking continue to accelerate. At the network level, APAC is among the most technologically advanced regions based on Infobip data. Operator firewalls are highly automated, while mature AI-powered detection models can identify and block most threats without human intervention.

At the enterprise level, however, OTP-based fraud remains a significant challenge in several key markets. Certain territories continue to record elevated suspicious authentication rates, indicating structural fraud patterns rather than isolated campaigns.

Regulatory scrutiny is also intensifying across the region. In countries such as the Philippines, Malaysia, Singapore, and India, regulators have introduced stronger authentication requirements, reflecting a broader regional shift toward treating SMS OTP vulnerabilities as both a security and compliance priority.

This growing focus on fraud prevention is driving stronger enterprise action across APAC. For example, PLDT Enterprise strengthened security across Smart’s network after deploying Infobip’s SMS and Voice Firewall. The deployment helped reduce spam, smishing, and fraudulent SMS traffic, blocking more than 1.3 billion spam and fraud attempts while improving SMS delivery and overall network security.

“In APAC’s rapidly growing digital economy, trust is emerging as a key competitive advantage, and businesses need to make Network APIs a core part of their fraud prevention and authentication strategy. Companies should consider leveraging Network APIs’ capabilities such as Number Verify, SIM Swap detection, KYC Match, and Device Location Verification to better stay ahead of evolving threats while delivering seamless customer experiences. By taking this a step further and orchestrating these capabilities through a CPaaS platform, businesses can create a centralized, resilient security framework that helps reduce fraud without disrupting the user experience,” commented Goran Valjak, Director of Telecom Growth and Strategy Asia at Infobip.

Download the full Fraud & Security Trends 2026 report to find out more insights: https://bit.ly/3R2W9pl.

About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey, with AI as the driving force of innovation. Through a single, natively built platform, Infobip delivers omnichannel engagement, identity, user authentication and contact centre solutions that help businesses and partners overcome the complexity of consumer communications while driving growth and increasing customer loyalty. Infobip is focused on enabling and accelerating AI adoption as it continues its transformation into an AI-first company. Infobip’s technology has the capacity to reach over seven billion mobile devices in 6 continents connected to 10k+ connections of which 800+ are direct operator connections. The company was established in 2006 and is led by its co-founders, CEO Silvio Kutić and CTO Izabel Jelenić.

Recent award wins include:

Infobip ranked #16 in Fortune’s Europe’s Most Innovative Companies 2026 (June 2026), up from its inaugural #68 ranking in 2025.Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) for the fourth consecutive year. Positioned furthest for Completeness of Vision for the second time (May 2026)Infobip named the number one Established Leader in the Juniper Research RCS for Business 2026 Leaderboard (Feb 2026) Infobip recognized as a growth and innovation leader in Frost Radar™: Communications Platform as a Service (CPaaS) by Frost & Sullivan (Oct 2025)Infobip ranked as the number one Established Leader in the Juniper Research Mobile Messaging Fraud Prevention Market report (Sept 2025)Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024) Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)

 

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Brown Health Medical Group-MA Data Breach Alert: Edelson Lechtzin LLP Investigates Class Action Claims

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National data breach law firm offering free case evaluations to individuals whose Social Security numbers, financial account information, government-issued IDs, and health records may have been exposed in the Brown Health Medical Group-MA data breach.

NEWTOWN, Pa., July 20, 2026 /PRNewswire/ — Edelson Lechtzin LLP, a national class action law firm, is investigating data privacy claims arising from the Brown Health Medical Group-MA data breach, a cybersecurity incident that exposed the sensitive personal, financial, and health information of hundreds of thousands of patients. Lifespan Physician Group of Massachusetts, Inc., which does business as Brown Health Medical Group-MA, reported the breach to the Vermont Attorney General’s Office on July 16, 2026.

What Happened

According to a report filed with the Vermont Attorney General’s Office on July 16, 2026, Lifespan Physician Group of Massachusetts, Inc., doing business as Brown Health Medical Group-MA, experienced a data breach that may have exposed sensitive personal, financial, and health information entrusted to it by its patients. The incident affected at least 290,357 residents of Massachusetts and 86 residents of Vermont. Brown Health Medical Group-MA has not publicly disclosed the total number of individuals affected across all states.

Information Exposed

The Brown Health Medical Group-MA data breach may have compromised a broad range of sensitive personal, financial, and health information. According to the notice filed with the Vermont Attorney General, the exposed data may include Social Security numbers, financial account codes, credit and debit account information, government-issued identification numbers, driver’s license numbers, and health and medical records.

Who May Be Impacted

Individuals who are notified that their information was involved in the Brown Health Medical Group-MA data breach — including patients of Brown Health Medical Group-MA and its affiliated physician practices — may face an increased risk of identity theft, financial fraud, and medical identity theft.

Your Legal Options

Edelson Lechtzin LLP is investigating a potential class action to pursue legal remedies on behalf of individuals whose sensitive personal, financial, and health information may have been compromised in the Brown Health Medical Group-MA data breach. Through such an action, affected individuals may be able to recover compensation for loss of privacy, time spent responding to the breach, out-of-pocket costs, and other harms. The firm will evaluate your rights and potential claims at no cost.

Contact Us for a Free Case Evaluation

Speak confidentially with a data privacy attorney today: Marc Edelson, Esq., Edelson Lechtzin LLP, 411 S. State Street, Suite N-300, Newtown, PA 18940; Phone: 844-696-7492 ext. 2; Email: medelson@edelson-law.com; Web: www.edelson-law.com. Or click HERE to request a free consultation.

Recommended Protective Steps

Review your account statements, credit reports, and any explanation-of-benefits statements from your health insurer regularly, and remain vigilant for suspicious activity. If Brown Health Medical Group-MA offered you complimentary credit monitoring or identity protection services, consider enrolling before any deadline stated in your notice. Confirm whether your information was involved in the incident and preserve any letters or emails you received about the breach. Consider placing fraud alerts or a security freeze on your credit, and consider requesting an IRS Identity Protection PIN to guard against tax-related fraud.

About Edelson Lechtzin LLP

Edelson Lechtzin LLP is a national class action law firm with offices in Pennsylvania and California. In addition to data breach litigation, the firm handles class and collective actions involving securities and investment fraud, federal antitrust violations, ERISA employee benefit plans, wage theft, and consumer fraud

Media and Partnership Inquiries: Use the contact information above to connect with our team regarding interviews, co-counsel opportunities, and referral partnerships.

Legal Notice: This press release may be considered Attorney Advertising in some jurisdictions.

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