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Disrupting Digital Identity: Sentry’s Biometric Solution to Stop Fraud

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2 years ago

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Traditional security measures are failing as identity theft skyrockets. Mark Bennett, CEO of Sentry Enterprises, reveals how biometric authentication is replacing passwords with their fingerprint-activated smart card—eliminating fraud, enhancing security, and redefining digital identity in an AI-driven world.

TAMPA BAY, Fla., March 25, 2025 /PRNewswire-PRWeb/ — With identity theft reaching an all-time high—over 1.1 million cases reported in 2024—it’s clear that traditional security measures are no longer enough. Credit card fraud alone accounted for 458,538 cases last year, a 7% increase from 2023. (1-2) Mark Bennett, Co-Founder and CEO of Sentry Enterprises, joins host Karla Jo Helms (KJ) in this week’s episode of the Disruption Interruption podcast to discuss why traditional identity systems are broken and how his biometric-embedded smart card is disrupting digital security. “We started with usernames and passwords, and at the time, they seemed sufficient,” explains Bennett. “But as cyber threats evolved, so did our attempts to counter them.”

“We need digital identity solutions that are truly about your identity.” — Mark Bennett, Co-Founder and CEO of Sentry Enterprises.

The Password Paradox and the Cryptographic Identity Revolution
For decades, passwords have been the foundation of digital security, evolving from simple logins to complex multifactor authentication systems. This never-ending cycle has led to a paradox: the more layers of security we add, the more unmanageable and ineffective they become, much like 35-character passwords that change every 90 days. “If you go back into large enterprises today and flip over keyboards, you’ll find Post-it notes again,” Bennett points out.

In a world where deepfakes and AI-generated content are eroding trust in digital interactions, real-time identity verification could be a game changer. “Let’s take our call from today as an example. If this was fully implemented with Zoom when we started the call, I might get a pop-up notification on my phone asking for proof of identity,” illustrates Bennett.

With Sentry’s biometric card, you could authenticate yourself instantly, ensuring that every frame of the video call is cryptographically signed and validated in real time. “The challenge is mass adoption,” Bennett explains. “It’s cumbersome for users to install. If you’re not tech-savvy, registering your public keys is relatively difficult.”

Sentry’s Biometric Card: The Future of Secure Authentication
Using biometrics instead of passwords isn’t new, but its implementation has been slow. While facial recognition and voice authentication have been widely adopted, they come with risks. “Those are the very things that generative AI is being trained on,” Bennett warns. “We believe the fingerprint is the key biometric data at this point.”

Unlike traditional authentication methods, biometric credentials are tied to an individual in a way that can’t be duplicated. That’s why Sentry is redefining digital identity by prioritizing biometric authentication. “We need digital identity solutions that are truly about your identity,” says Bennett.

Sentry’s approach involves a biometric-activated physical card, where a user’s fingerprint is securely stored and encrypted within the card itself. Unlike traditional methods, this card ensures that only the rightful owner can access their credentials. “Our technology creates a three-dimensional topographical map of the user’s finger. To authenticate, they simply place their finger on the sensor, triggering a real-time verification process,” concludes Bennett.

Links
Disrupting the Digital Identity Game: Mark Bennett’s Biometric Breakthroughs
https://omny.fm/shows/disruption-interruption/disrupting-the-digital-identity-game-mark-bennett

LinkedIn: https://www.linkedin.com/in/markwbennett
Company Website: https://sentryenterprises.com/

Disruption Interruption is the podcast where you will hear from today’s biggest Industry Disruptors. Learn what motivated them to bring about innovation and how they overcame opposition to adoption.
Disruption Interruption can be listened to in Apple’s App Store and Spotify.

About Disruption InterruptionTM
Disruption is happening on an unprecedented scale, impacting all manner of industries— MedTech, Finance, IT, eCommerce, shipping, logistics, and more—and COVID has moved their timelines up a full decade or more. But WHO are these disruptors and when did they say, “THAT’S IT! I’VE HAD IT!”? Time to Disrupt and Interrupt with host Karla Jo “KJ” Helms, veteran communications disruptor. KJ interviews badasses who are disrupting their industries and altering economic networks that have become antiquated with an establishment resistant to progress. She delves into uncovering secrets from industry rebels and quiet revolutionaries that uncover common traits—and not-so-common—that are changing our economic markets… and lives. Visit the world’s key pioneers that persist to success, despite arrows in their backs at http://www.disruption-interruption.com.

About Mark Bennett
Mark Bennett is a visionary technology executive redefining the future of digital identity as the CEO of Sentry Enterprises. With over 25 years of experience in cybersecurity, digital transformation, and technology leadership, he has built and managed world-class operations, pioneering secure authentication solutions that challenge outdated security models.
At Sentry, Mark is leading the charge in biometric authentication, introducing cutting-edge solutions that eliminate the vulnerabilities of traditional passwords and key phrases. His work spans from developing space-based systems to designing global electronic trading platforms that handle billions of secure transactions. Under his leadership, Sentry is setting a new standard for identity security with its biometric-activated smart card, ensuring trust and protection in an increasingly digital world.
A recognized New Frontier Leader and futurist, Mark is actively involved in global innovation circles such as Abundance360, Strategic Coach, and the Planetary Society. His expertise and strategic vision continue to shape the next frontier of secure digital identity, driven by his passion for solving complex challenges and making trusted authentication accessible for all.

About Karla Jo Helms
Karla Jo Helms is the Chief Evangelist and Anti-PR® Strategist for JOTO PR Disruptors™. Karla Jo learned firsthand how unforgiving business can be when millions of dollars are on the line — and how the control of public opinion often determines whether one company is happily chosen, or another is brutally rejected. Being an alumnus of crisis management, Karla Jo has worked with litigation attorneys, private investigators, and the media to help restore companies of goodwill into the good graces of public opinion — Karla Jo operates on the ethic of getting it right the first time, not relying on second chances and doing what it takes to excel. Helms speaks globally on public relations, how the PR industry itself has lost its way, and how, in the right hands, corporations can harness the power of Anti-PR to drive markets and impact market perception.

References
1.    Federal Trade Commission. “New FTC Data Show a Big Jump in Reported Losses to Fraud to $12.5 Billion in 2024.” Federal Trade Commission, 10 Mar. 2025, ftc.gov/news-events/news/press-releases/2025/03/new-ftc-data-show-big-jump-reported-losses-fraud-125-billion-2024.
2.    Caporal, Jack. “Identity Theft and Credit Card Fraud Statistics for 2025.” Motley Fool Money, 13 Apr. 2025, fool.com/money/research/identity-theft-credit-card-fraud-statistics/.

Media Inquiries:
Karla Jo Helms
JOTO PR™
727-777-4629

Media Contact

Karla Jo Helms, JOTO PR™, 727-777-4629, khelms@jotopr.com, jotopr.com

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Delixi Electric at the 140th Canton Fair Expanding Solutions Strengthening Global Partnerships

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26 minutes ago

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October 26, 2026

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GUANGZHOU, China, Oct. 26, 2026 /PRNewswire/ — The 140th China Import and Export Fair, widely known as the Canton Fair, opened in Guangzhou on October 15, 2026, marking the event’s 70th anniversary. Delixi Electric returned with an expanded portfolio spanning power distribution, industrial control, home electrical products and tools, while inviting distributors and business partners worldwide to explore new opportunities for cooperation.

Under the brand philosophy “Making it happen,” the company presented products for industrial, commercial and residential applications. The display was designed to give international customers more choice and help channel partners broaden their offerings.

A key highlight was the official Canton Fair debut of Delixi Electric’s tool portfolio. Presented under the theme “The right tool for every task,” the range covers hand tools, power tools and measuring tools. A dedicated trial area allowed visitors to experience the products firsthand.

Among Delixi Electric’s industrial offerings, the H500 Series high-performance vector drive and CDC8 Series AC contactor were key highlights. Winner of the 2025 iF Design Award and a CIIF industrial automation award, the H500 targets mid- to high-end drive applications, while the CDC8 supports reliable control in demanding equipment-manufacturing environments. The wider display also featured wall switches, multi-standard sockets and adapters, and power distribution products.

Qi Wenjie, General Manager of Delixi Electric’s Overseas Business Division, said:

“For many years, the Canton Fair has been an important platform for us to understand how market needs are evolving and to engage closely with customers and partners from around the world. As the Fair marks its 70th anniversary, we are pleased to meet global customers and partners here once again.”

“For Delixi Electric, participating in the Canton Fair is about more than presenting individual products. It is also an opportunity to better understand local needs, demonstrate our broader capabilities in power distribution, and explore long-term value together with our customers and partners.”

Since its Canton Fair debut in 2023, Delixi Electric has participated for four consecutive years. Its business network now covers more than 80 countries and regions.

Looking ahead, the company will continue investing in product development, quality management, international certification, supply chain capabilities and local service. By expanding its portfolio and working closely with local partners, Delixi Electric aims to support market development and create sustainable growth opportunities for distributors, customers and industry partners worldwide.

View original content to download multimedia:https://www.prnewswire.com/news-releases/delixi-electric-at-the-140th-canton-fair-expanding-solutions-strengthening-global-partnerships-302918778.html

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SSI SCHAEFER’s Four-Way Pallet Roaming Shuttle Is Expanding Warehouse Design Possibilities

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October 26, 2026

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SEOUL, South Korea, Oct. 26, 2026 /PRNewswire/ — For warehouse operators in South Korea, warehouse design is increasingly shaped by competing demands: making better use of available space, managing labor constraints and maintaining reliable operations without committing to automation that exceeds business needs.

The challenge is not simply to store more pallets, but to determine how storage capacity can be configured around the inventory characteristics and the movement the operation actually requires.

Rethinking the use of warehouse space

Warehouse capacity is often assessed by the number of pallet positions available. However, the same building footprint can support different storage configurations, each with its own implications for accessibility, material flow and operating requirements.

Four-way pallet roaming shuttles, such as the SSI Pallet Roaming Shuttle, use onboard multi-sensor navigation to determine their position, monitor their surroundings in real time, and accurately detect obstacles. This enables flexible pallet handling across multiple storage levels, opening up greater possibilities for high-density, single- or multi-deep pallet storage configurations.

For facilities where building expansion is restricted, the ability to use available space more effectively can be an important design consideration. With system heights of 24 metres and options for 40 metres subject to configuration, solutions like the shuttle allow warehouse planners to evaluate storage designs that make greater use of the space.

Matching movement capability to operational needs

The significance of four-way movement lies in the flexibility it introduces into storage design. This can be particularly relevant to manufacturing operations storing raw materials or finished goods, food and beverage distribution, and temperature-controlled warehouses where storage conditions and space utilisation are crucial design considerations.

The shuttle supports payloads of up to 3000 kg and uses RFID and photoelectric positioning, with a specified positioning accuracy of ±5 mm. Operating at a maximum aislewise speed of 1.5 m/s when loaded and 1.6 m/s when unloaded, it provides a technical basis for evaluating its suitability against a warehouse’s storage and movement requirement.

Automation solving the right challenges, at the right time

For South Korean warehouse operators facing a rapidly aging population and labor constraints, the question is whether automating pallet storage and movement will address a meaningful operational need. Suited to medium-to-low SKU ranges and lower-throughput applications, the SSI Pallet Roaming Shuttle is worth considering where frequent retrievals and reduced reliance on repetitive manual handling are priorities, rather than high-volume pallet retrieval.

“The value of warehouse automation lies in how well a system fits the operation it is designed to serve. More automation does not automatically mean a better warehouse.

The real measure of an effective solution is how well its storage density, retrieval capability and throughput match the operation’s needs. Investing in capacity or performance that the business cannot fully utilise—or sacrificing retrieval flexibility for density—misses the point of warehouse automation,” said Jeon Jae Beom, Head of Sales, SSI Schaefer Korea.

For South Korean businesses balancing space, labor and investment pressures, the key is to select systems according to its intended role in the wider operation, not on the assumption that greater automation will resolve every capacity or productivity challenge.

For more information, visit www.ssi-schaefer.com/ko-kr.

About SSI SCHAEFER

The SSI SCHAEFER Group is a leading global solution provider for all areas of intralogistics. With innovative technologies and software, the company empowers small to medium-sized enterprises as well as large companies to increase the efficiency and sustainability of their storage, picking, and transport processes. SSI SCHAEFER offers complete solutions ranging from fully automated warehouses with tailored service and maintenance packages to robotics and automated guided vehicles, as well as manual and semi-automated systems such as workstations, racks and containers.

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SOURCE SSI Schaefer Korea

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Heybike Launches V1 Pro, a 72V Power Beast with 8,000W Peak Power and Bigger Attitude

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1 hour ago

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October 26, 2026

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ONTARIO, Calif., Oct. 23, 2026 /PRNewswire/ — Heybike today announced the launch of the V1 Pro, a 72V electric dirt bike designed for riders who want bigger tires, bigger attitude, and ultimate off-road performance. With 8,000W peak power, 17-inch front and 14-inch rear tires, and Wheelie Boost Assist, the V1 Pro delivers powerful off-road performance while featuring hydraulic disc brakes and a magnetic emergency kill switch. Available now on Heybike’s official website, the V1 Pro is offered at an Early Bird price of $1,999, compared with its $2,199 MSRP.

The 72V Power Beast, Ready for Every Trail

With its oversized Big Foot tires, bold styling, and powerful 72V drive system, the Heybike V1 Pro is built to stand out. Delivering 8,000W peak power and 250 N•m of wheel torque, it reaches speeds of up to 50 MPH and tackles inclines of up to 45°, bringing serious power to demanding off-road adventures.

Its staggered 17-inch front and 14-inch rear Big Foot tires provide a larger rear contact patch for traction, while 285 mm of ground clearance helps the bike clear rocks, roots, and ruts. A 150 mm-travel front fork and rear hydraulic shock help absorb bumps on uneven terrain.

Powered by a 72V 27Ah battery with 1,944 Wh of capacity, the Heybike V1 Pro offers a range of up to 60 miles on a single charge, with charging taking approximately 5.5–6 hours using the included 84V 5A charger.

Smart Control. Your Ride, Your Way.

The Heybike app lets riders adjust speed limits and throttle response, choose from ECO, LINEAR, and SPORT riding modes, and configure regenerative braking to suit their riding preferences and terrain.

For added personalization, an optional Bluetooth speaker and horn accessory supports music playback and multiple simulated motorcycle engine sounds.

Enhanced Protection for Every Adventure

The Heybike V1 Pro combines performance with multiple safety-focused features. Its 220 mm front and 190 mm rear hydraulic disc brakes provide stopping power, while regenerative braking adds another layer of deceleration control.

A magnetic emergency kill switch is designed to cut power if the rider falls or steps away from the bike. A throttle-reset safety mechanism prevents power delivery until the throttle has returned to its reset position.

The Heybike V1 Pro features a UL 2849-certified battery system and an IPX6 waterproof rating, offering added protection for outdoor riding in changing weather conditions.

Together, these features complement the V1 Pro’s performance-focused design with added control and protection for off-road riding.

Wheelie Boost Assist: Unleash Your Wild Side

Experience wheelies like never before. With just a single mode control, Wheelie Boost™ lifts the front wheel to a fixed angle, safely turning a complex trick into an exciting riding experience. Less effort, more wild — unleash your bigger attitude and take your V1 Pro ride to the next level.

Bring the Family Together. Conquer Every Terrain.

More than an off-road ride, the Heybike V1 Pro opens the door to shared outdoor adventures and memorable family moments. Designed to bring riders together, it makes weekend trail rides and outdoor exploration opportunities for parents and teens to connect, build confidence, and discover new terrain side by side.

From family outings to challenging off-road adventures, the V1 Pro brings power, excitement, and the freedom to explore together.

A Step Up From the Original Heybike V1

Launched in the first half of 2026, the Heybike V1 quickly gained popularity among teens across the United States. Building on that success, the V1 Pro takes off-road performance to the next level with nearly 100% more peak power, 43.8% greater battery capacity, 11% higher top speed, 20% more range, and a 50% higher maximum climbing angle.

Beyond raw power, the V1 Pro delivers 31.5% more wheel torque and 14.5% greater ground clearance, along with stronger front and rear suspension system for a smoother ride. Its larger 17-inch front and 14-inch rear Big Foot tires further enhance off-road control and rear traction, while the full-size frame is designed to accommodate a broader range of riders.

Make Their Next Ride Unforgettable

The Heybike V1 Pro is available now for $1,999 (MSRP $2,199). Customers can also receive a limited-quantity launch gift box with their purchase, while supplies last. 

More riding challenges, giveaways, and community activities are on the way. Stay tuned for more ways to ride, connect, and share the adventure.

Shop the Heybike V1 Pro on its official website.

About Heybike

Heybike is a leading global e-bike brand making joy easy to reach for every age and every terrain, from city commutes to off-road adventures, blending accessible innovation, safety-first engineering, and design that connects. Every ride connects you to a worldwide community — to your family, to your city, and to the simple joy of moving. Learn more on Heybike’s official website.

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SOURCE Heybike

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