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Video Streaming Software Market worth $26.13 billion in 2031 | Report by MarketsandMarkets™

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DELRAY BEACH, Fla., June 5, 2026 /PRNewswire/ — According to MarketsandMarkets™, the Video Streaming Software Market is expanding rapidly, with a projected market size rising from about USD 13.80 billion in 2026 to USD 26.13 billion by 2031, for a CAGR of 13.6%.

Browse 250 market data Tables and 150 Figures spread through 320 Pages and in-depth TOC on ‘Video Streaming Software Market – Global Forecast to 2031’

Video Streaming Software Market Size & Forecast:

Market Size Available for Years: 2021–20312026 Market Size: USD 13.80 billion2031 Projected Market Size: USD 26.13 billionCAGR (2026–2031): 13.6%

Video Streaming Software Market Trends & Insights:

The growth of OTT video streaming platforms, the increased demand for live streaming software, and the rise in online video content consumption are driving the expansion of the Video Streaming Software Market.The AI video workflow tools segment is estimated to grow at the fastest rate of 21.1% in the Video Streaming Software Market during the forecast period.By streaming type, live streaming is estimated to grow at the fastest rate of 15.6% during the forecast period.Connected TV (CTV) & Streaming Platforms are expected to hold the largest market share of USD 9.86 billion in 2031 in the global Video Streaming Software Market by consumption mode/device.Asia Pacific is growing fastest in the Video Streaming Software Market, driven by expanding OTT video streaming platforms, rising mobile video consumption, and rapid digital content distribution across smartphones and connected devices requiring scalable, cloud-based video streaming software infrastructure.

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Globally, the Video Streaming Software Market is strengthening as media companies, OTT providers, enterprises, and educational institutions expand live streaming and on-demand video delivery to support digital engagement and global audience reach. Large-scale streaming deployments across North America, Europe, and the Asia Pacific are generating substantial concurrent traffic volumes, driving demand for scalable cloud video streaming platforms and high-performance content delivery networks. Organizations are transitioning from legacy on-premises media servers to centralized and hybrid cloud video streaming software architectures that enable cross-platform distribution, AI-powered video analytics, and advanced audience insights. Streaming platforms must sustain high-concurrency workloads while ensuring low-latency playback, adaptive bitrate streaming, and seamless multi-device compatibility. Rising data privacy regulations and digital content protection standards are accelerating the adoption of DRM-secured streaming, encrypted video delivery, and region-specific compliance controls. As global digital media consumption expands, scalable, secure, and analytics-driven video streaming software is becoming a foundational component of modern content distribution ecosystems.

By streaming type, Live Streaming is expected to capture the highest CAGR during the forecast period.

Live streaming technologies enable real-time video delivery across sports broadcasting, entertainment events, enterprise communication, live commerce, gaming, digital learning, and interactive audience engagement environments. Standard live streaming continues to support large-scale OTT broadcasting and digital events where delivery stability and audience scalability are prioritized over real-time interaction. Low-latency streaming technologies are rapidly expanding across live auctions, sports engagement, virtual classrooms, and enterprise collaboration workflows where playback delays must remain within a few seconds to support synchronized viewer participation. Ultra-low latency streaming is becoming increasingly critical for cloud gaming, real-time betting, immersive sports streaming, and interactive communication applications that require sub-second response times and highly synchronized viewer interactions. Technological innovation is accelerating around WebRTC delivery, Low-Latency HLS, AI-assisted bitrate optimization, edge-native orchestration, and adaptive streaming intelligence designed to improve stream stability during high-concurrency events.

According to Agora, in March 2025, the company launched its Conversational AI Engine optimized for ultra-low latency voice and interactive streaming experiences. According to Agora documentation updated in March 2025, its Interactive Live Streaming Premium infrastructure supported ultra-low latency streaming between 400 ms and 800 ms for real-time engagement applications. According to Wowza, in September 2024, the company expanded low-latency streaming interoperability through partnerships supporting LCEVC and advanced real-time streaming workflows. Strategic collaborations between cloud providers, CDN vendors, AI companies, and streaming infrastructure providers are increasingly focused on scalable ultra-low latency architectures, synchronized audience engagement, and AI-driven stream optimization ecosystems.

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By consumption mode/device, mobile/handheld devices are expected to have the largest market share during the forecast period.

Mobile and handheld streaming environments are driving significant transformation across the Video Streaming Software Market as consumers increasingly prefer personalized, on-the-go video experiences across smartphones and tablets. iOS streaming applications are increasingly optimized for premium video rendering, low-power playback efficiency, secure content protection, and immersive user interfaces designed for high-value OTT and subscription streaming experiences within the Apple ecosystem. Android streaming platforms continue to dominate global streaming accessibility through scalable device compatibility, adaptive playback optimization, AI-powered recommendation integration, and flexible monetization support across a highly fragmented device landscape.

Innovation is accelerating around AI-assisted bandwidth optimization, vertical video interfaces, offline playback intelligence, and 5G-enabled low-latency streaming architectures designed to improve mobile engagement and reduce playback interruptions. According to Brightcove, in December 2025, the company introduced Vertical Video experiences and enhanced AI-powered localization capabilities supporting mobile-first streaming consumption and personalized audience engagement workflows. Streaming providers are increasingly prioritizing mobile-native engagement models, AI-powered playback optimization, and low-latency mobile delivery architectures to support rising global mobile video consumption and creator-driven streaming ecosystems.

North America is expected to lead the market during the forecast period.

North America remains a highly attractive region for video streaming software vendors due to widespread broadband penetration, mature OTT ecosystems, strong cloud infrastructure, and high enterprise demand for digital video engagement platforms. Media companies, enterprises, educational institutions, and sports broadcasters across the US and Canada are increasingly investing in scalable video streaming software to support live streaming, video-on-demand, hybrid events, employee communication, and personalized viewer experiences. According to TV Technology in August 2025, streaming intelligence provider NPAW reported that smart TVs and set-top boxes accounted for 69% of video-on-demand viewing time in North America, highlighting continued consumer preference for high-quality large-screen streaming experiences.

At the same time, vendors are strengthening AI-powered video capabilities such as automated captioning, multilingual localization, metadata generation, and adaptive content delivery to improve audience retention and operational efficiency. AI-enabled dubbing and localization are becoming major competitive differentiators for streaming software providers operating in North America. Reuters reported in March 2025 that Amazon Prime Video introduced AI-aided dubbing for licensed movies and series in English and Spanish to expand multilingual content accessibility and viewer engagement. Similarly, Business Wire reported in April 2026 that 3Play Media launched an AI dubbing solution for YouTube creators that combines AI-based translation, human linguistic refinement, and performance analytics to support global content distribution. These developments indicate that vendors are rapidly integrating generative AI, real-time captioning, and automated localization workflows to reduce content adaptation costs while accelerating cross-border streaming expansion.

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Top Companies in Video Streaming Software Market:

The Top Companies in Video Streaming Software Market include Amazon Web Services (AWS) (US), Comcast Technology Solutions (US), Vimeo.com (US), Microsoft (US), Synamedia (England), IBM (US), Brightcove (US), Kaltura (US), Edgio (US), Agile Content (Spain), Haivision (Canada), Panopto (US), Enghouse Video (Canada), Akamai Technologies (US), Dailymotion (France), Hive Streaming (Sweden), and Blue Billywig (Netherlands).

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About MarketsandMarkets™ 

MarketsandMarkets™ has been recognized as one of America’s Best Management Consulting Firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. With the widest lens on emerging technologies, we are proficient in co-creating supernormal growth for clients across the globe.

Today, 80% of Fortune 2000 companies rely on MarketsandMarkets, and 90 of the top 100 companies in each sector trust us to accelerate their revenue growth. With a global clientele of over 13,000 organizations, we help businesses thrive in a disruptive ecosystem.

The B2B economy is witnessing the emergence of $25 trillion in new revenue streams that are replacing existing ones within this decade. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the ‘GIVE Growth’ principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts.

MarketsandMarkets™ SalesPlay is an AI-driven Revenue Intelligence Co-Pilot designed to help revenue teams prioritize the right accounts, identify critical changes early, and surface opportunities ahead of demand, so pipeline builds naturally and deals close with greater consistency.

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Tuya Smart Unveils Doova at IFA 2026, an AI Home Companion Robot Designed to Support Independently Living Seniors

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BERLIN, Sept. 5, 2026 /PRNewswire/ — Tuya Smart (NYSE: TUYA; HKEX: 2391), a global AI cloud platform service provider, today unveiled Doova, its new AI home companion robot, at IFA 2026. Designed for seniors living alone, Doova moves beyond the traditional roles of security devices and household robots, combining proactive safety protection, emotionally intelligent companionship, and seamless smart home coordination to support a safer, more connected, and more comfortable daily life.

For many seniors living independently, the greatest concern is not simply an accident itself, but the time that passes before anyone realizes something is wrong.

Doova is equipped with LDS LiDAR, a four-microphone sound source localization system, and AI vision-based skeletal recognition algorithms. If a user falls or encounters another emergency, they can call out, “Hey Tuya, help,” and Doova will quickly locate the user, move to their side, and assess the situation in real time.

If no response is detected within 60 seconds, Doova automatically initiates an emergency response workflow, sending a two-way live video call alert to family members so assistance can be arranged without delay.

An AI Companion for Everyday Life

Doova combines emotional companionship, daily assistance, and wellness support in a single AI-powered home companion designed specifically for older adults. Its conversational ability is powered by a multimodal large language model, allowing it to hold natural, free-flowing conversations rather than respond only to fixed commands.

During quiet moments at home, Doova can hold conversations, offer company, and play entertainment content to ease feelings of loneliness. In day-to-day life, it can help interpret complex bills and letters, identify potential scam risks, and guide users through operating smart appliances. For health and routine management, Doova can provide reminders for medication, weather updates, and schedules, while also engaging users with light interactive games.

Over time, Doova learns user preferences and becomes more personally helpful in everyday areas such as meal suggestions, gardening advice, and outfit recommendations. In the future, Tuya also plans to introduce value-added services including autonomous item-finding throughout the home, helping reduce anxiety around misplaced belongings.

Smarter In-Home Monitoring for Greater Peace of Mind

When users are away from home, Doova helps make home monitoring simpler and less intrusive.

Unlike conventional patrol-style security devices that follow walls in fixed routes and can feel like overt surveillance, Doova uses a node-oriented coverage strategy designed around the center of each room. It can move from space to space on a dual-wheel drive with caster wheels, perform a 360-degree scan at each location, and automatically generate a safety report that is delivered to the user’s mobile phone, making it easier to stay informed about conditions throughout the home from anywhere. Doova also supports autonomous docking and recharging, so monitoring continues without day-to-day intervention.

A Gentle Smart Home Hub Built for Daily Living

Powered by Tuya’s mature AIoT ecosystem, Doova also serves as a central smart home control hub. With simple voice commands, users can coordinate connected devices across the home, including lighting, curtains, kitchen appliances, and bathroom devices, without complicated setup or operations, lowering the barrier to smart living for seniors.

Doova is also designed to feel like a natural part of the household rather than a piece of equipment. Its soft, curved form moves away from the cold, mechanical look often associated with robots, allowing it to blend more naturally into living spaces. The device height is optimized for interaction whether a user is standing, seated, or reclining, while a 10.1-inch high-definition display and dynamic facial expressions make conversations feel warmer and more engaging.

Doova has drawn strong interest from attendees at IFA 2026, reflecting growing demand for AI solutions that support independent living. With Doova, Tuya continues to extend its AI+IoT ecosystem into new areas of daily life, bringing safety, companionship, and connected living together for seniors who choose to age independently.

About Tuya Smart

Tuya Inc. (NYSE: TUYA; HKEX: 2391) is a leading global AI cloud platform service provider dedicated to bringing AI into everyday life. Through its TuyaOpen open-source development framework and universal AI Agent engines, including the AI Agent development platform, Tuya integrates multimodal AI capabilities to lower barriers for AI development, efficiently advancing the realization of AI-driven lifestyles and accelerating AI integration with the physical world. Tuya offers innovative physical AI solutions for smart devices, commercial applications, and industry developers through its cloud computing and spatial intelligence capabilities. It also provides a complete, open, and neutral global AIoT ecosystem.

As of June 30, 2026, the Tuya AI Developer Platform had over 2,092,000 registered AI developers from more than 200 countries and regions.

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NonPublic delivers over 10x return on SpaceX investments for early investors

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Private markets technology investment platform NonPublic delivered over a 10x return to early investors, after they saw SpaceX’s valuation soar to a peak of 2.6 trillion following the biggest IPO in history.

SYDNEY, Sept. 5, 2026 /PRNewswire-PRWeb/ — Private markets technology investment platform NonPublic has delivered over a 10x return to early investors, after they saw SpaceX’s valuation soar to a peak of 2.6 trillion following the biggest IPO in history.

“What this outcome illustrates is that the most significant growth in today’s leading technology companies increasingly belongs to private market investors. Most of the money is made before the bell rings, and as companies stay private for longer, that window only widens.”

The NonPublic Group ran 14 vehicles across SpaceX, and xAI which merged into SpaceX, growing US $4.4 million of investor capital into around US$16 million at the IPO price and US$24 million at the June peak, before fees.

SpaceX stock surged 67 percent above its IPO valuation within days of listing, and total market cap still currently sits at over US $2 trillion, but the vast majority of investor returns were realised well before the public markets were granted access.

Direct access to US private placements like these has historically required Australian investors to hold US SEC accreditation or qualified purchaser status, leverage a US-licensed broker, and commit a minimum of US$1 to 5 million per deal.

These requirements are operationally and legally impractical for most eligible Australian investors to meet directly, however NonPublic gave eligible wholesale Australian investors access to the deal by pooling funds through a Special Purpose Vehicle (SPV).

This access was critical given SpaceX remained private for 24 years accruing value before listing, as the average time from founding to IPO for major US technology companies has grown from around four years in the early 2000s to 12 years today.

SpaceX joined the Nasdaq 100 on 7 July. NonPublic believes its investors already captured the bulk of the company’s value creation before public markets opened.

Milan Reinartz, founder and CEO at NonPublic, said: “When we first accessed SpaceX in 2021 at a US$108 billion valuation, many people thought the ceiling was closed. They missed what Starlink represented as a commercial engine, and the long-term mission that gives SpaceX a purpose no competitor can replicate.

“What this outcome illustrates is that the most significant growth in today’s leading technology companies increasingly belongs to private market investors. Most of the money is made before the bell rings, and as companies stay private for longer, that window only widens.

“For eligible Australian wholesale investors, that opportunity has historically been out of reach. Our goal is to provide access to these companies at transparent fee structures through familiar Australian structures, while being clear that disciplined diversification across a portfolio is how investors manage the genuine risks of this asset class.”

Please contact Priyanka Dogra for any interview requests: 0410 593 587

NonPublic (www.nonpublic.com) is an Australian-licensed investment platform providing sophisticated/accredited and professional investors with curated access to exclusive pre-IPO and private market opportunities, with a focus on leading US technology companies. Through a transparent, technology-enabled platform, NonPublic connects investors with high-growth private companies, secondary transactions, and alternative investment opportunities that have traditionally been difficult to access.

NonPublic Pty Ltd holds Australian Financial Services Licence (AFSL) 482668.

Media Contact

Priyanka Dogra, NonPublic, 61 0410593587, priyanka@thirdhemisphere.agency, https://nonpublic.com/

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CHiQ Wins AI Home Ecosystem Brand Award, Exploring New Smart Living Experiences Through AI Innovation

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BERLIN, Sept. 5, 2026 /PRNewswire/ — CHiQ, a global smart home brand, received the AI Home Ecosystem Brand Award at IFA 2026 in recognition of its continued innovation in AI technology and smart home ecosystems. The award further highlights CHiQ’s pioneering work in AI-powered smart homes and its ongoing efforts to enhance the user experience through technological breakthrough.

Presented jointly by IDG and IFA, the award is one of the technology innovation honors closely watched by the global consumer electronics and home appliance industry during IFA. It recognizes notable advances in cutting-edge AI technology across the sector, with a focus on practical innovations and applications that contribute to industry development.

“Receiving the AI Home Ecosystem Brand Award is a recognition of CHiQ’s continued exploration of AI-powered smart homes,” said Vinson Fan, Deputy General Manager of Changhong International Brand Business Center. “The value of AI should be reflected not only in the smart features of individual products, but also in understanding users’ needs and enabling different devices and scenarios to work together naturally. CHiQ will continue to deepen the integration of AI into everyday home life, making smart home technology more responsive to users and delivering more convenient, intuitive and personalized experiences to consumers worldwide.”

At this year’s IFA, CHiQ unveiled a range of flagship AI-powered smart home products across key categories, including TVs, refrigerators, washing machines and air conditioners. The RGB MiniLED AI TV features an AI Sports Platform that expands opportunities for exercising at home, while the AI refrigerator uses AI-powered precision control technology to improve food preservation. The washing machines and air conditioners employ intelligent sensing to further optimize garment care and indoor climate control.

Beyond its products, CHiQ continues to explore the intersection of technology, culture and lifestyle. The brand has incorporated panda-inspired elements into its AI interactions to engage users in a more approachable way. Through sports partnerships such as the FIS Ski Jumping World Cup, CHiQ is also connecting its brand with sports and lifestyles familiar to European consumers, further strengthening its localized brand presence.

In recent years, CHiQ has continued to advance the development and application of AI technology, extending its AI capabilities from individual products to a broader range of home appliances and everyday scenarios while steadily strengthening its technological and product innovation capabilities. Building on this award, CHiQ will further expand the role of AI in everyday home life. Through a more open ecosystem and continued technological development, the brand aims to strengthen its global presence and bring more personalized smart living experiences to consumers worldwide.

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