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Island Kitty Co. Launches the First Sustainable, Clumping Coconut-Based Cat Litter, Redefining a $4.4B Category

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A category-disrupting alternative that outperforms clay – lighter, cleaner, and more accessible for all cat owners.

ENCINITAS, Calif., June 8, 2026 /PRNewswire-PRWeb/ — Island Kitty Co. today announced the official launch of its patent-pending CocoCloud™ litter, the first sustainable, clumping coconut-based cat litter. A true performance upgrade to a $4.4 billion U.S. category that, until now, has largely been stuck in the past.

Island Kitty Co. was built on the belief that cat owners shouldn’t have to choose between what works and what’s right,” said Kate Nelson, Co-Founder of Island Kitty Co. “We didn’t set out to make a better eco product. We set out to make a better product, period.”

Despite rapid growth in pet ownership and premium pet products, 81% of the cat litter market is still dominated by heavy, non-renewable clay, a product that is strip-mined, difficult to handle, and environmentally damaging. Island Kitty Co. enters the market not as a niche eco alternative, but as a category-defining innovation designed to replace clay entirely.

Powered by its proprietary CocoCloud™ formula, Island Kitty Co. delivers measurable performance advantages over traditional litter, including:

6.8x more absorbent than clay10.3x lighter (just ~2.5 lbs vs. 30–40 lb clay bags)2.5x better odor controlFully flushable, dust-free, and biodegradable100% cat acceptance rate in testing

The result is a product that is not only more sustainable, but also objectively superior across the five core attributes cat owners care about most: weight, cleanliness, odor control, flushability, and environmental impact.

Beyond performance, Island Kitty Co. addresses a major but often overlooked usability issue in the category: weight and accessibility. Traditional litter bags can weigh up to 40 pounds, creating a real barrier for older adults, smaller individuals, and anyone with physical limitations.

By contrast, Island Kitty Co.’s lightweight formula makes litter easier to carry, pour, and maintain, expanding usability for a broader demographic, including elderly cat owners and those seeking a more manageable, everyday solution.

“Island Kitty Co. was built on the belief that cat owners shouldn’t have to choose between what works and what’s right,” said Kate Nelson, Co-Founder of Island Kitty Co. “We didn’t set out to make a better eco product. We set out to make a better product, period. CocoCloud™ is lighter, cleaner, and performs at a level clay simply can’t match.”

Early testing has reinforced both performance and adoption, a critical barrier in the alternative litter category.

“This was the first alternative litter that our cats not only accepted but immediately loved.” — April, Beta Tester

“My dumbass cat pooped all over my floor out of rebellion for weeks once I ran out of Island Kitty Co.” – Oliver, Beta Tester

This level of acceptance is a key differentiator in a category where many alternatives have struggled to gain traction due to rejection by cats.

Island Kitty Co. also enters the market at a time when consumer behavior is shifting rapidly. Millennials and Gen Z now account for the majority of premium pet purchases, with 73% of consumers willing to pay more for sustainable products – yet the litter aisle has remained largely stagnant.

With strong performance metrics, a compelling sustainability story, and a brand built for modern pet owners, Island Kitty Co. is positioned to lead the next evolution of the category. The product will be available for purchase beginning May 2026 via direct-to-consumer channels, including a subscription offering, with retail expansion planned.

About Island Kitty Co.

Island Kitty Co. exists because cat litter is kind of a disaster. Clay is heavy, dusty, strip-mined, and somehow still bad at controlling smell… so we made something better. CocoCloud™ is the first clumping, coconut-based litter, made from renewable materials and built to outperform clay across the board. Built for today’s cat owners, it’s lighter, cleaner, fully flushable, and designed to reimagine one of the least-loved parts of pet ownership. Most importantly, cats actually use it. No protests, no side-eye, no surprise “gifts” on your floor.

Media Contact

Kate Nelson, Island Kitty Co, 1 4153006337, kate@islandkitty.com, https://islandkitty.com

View original content:https://www.prweb.com/releases/island-kitty-co-launches-the-first-sustainable-clumping-coconut-based-cat-litter-redefining-a-4-4b-category-302791500.html

SOURCE Island Kitty Co

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Hoymiles Partners with QSSUN to Accelerate Solar and Energy Storage Growth Across the Gulf Region

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BURAYDAH, Saudi Arabia, July 30, 2026 /PRNewswire/ — Hoymiles, a global leader in smart solar and storage solutions, extends its partnership with Qssun, a leading renewable energy distributor in Saudi Arabia, to accelerate PV and energy storage deployment in Kuwait and the wider Gulf region. Centering around residential, commercial, and industrial applications, this strategic collaboration builds on the success in Saudi Arabia and reinforces Hoymiles’ commitment to delivering high-performance solar energy and storage solutions in the broader Gulf region.

Comprehensive Solutions for Diverse Applications

With abundant solar resources and growing energy demands, the Middle East presents substantial opportunities for innovative renewable energy technologies.

Addressing the unique challenges of the Middle Eastern environment, including high temperatures and arid conditions, Hoymiles offers integrated energy solutions:

Residential Sector: Enhancing household energy efficiency, optimizing energy management, and ensuring reliable backup power supply.Commercial & Industrial Sector: Enabling peak shaving, improving power supply stability, and reducing energy costs for businesses.

The collaboration will also explore emerging applications such as microgrid systems and hybrid power plants to deliver flexible, efficient, and reliable power supply solutions.

Strategic Expansion Strengthens Middle East Presence

The partnership with Qssun represents another important step in Hoymiles’ global expansion strategy and its commitment to building localized energy ecosystems in key markets. By combining Hoymiles’ advanced technology and global experience with Qssun’s strong regional presence and market expertise, both companies aim to deliver more efficient, reliable, and accessible clean energy solutions to customers across Kuwait and the wider Gulf region.

Commitment to Sustainable Energy Future

“This partnership with Qssun demonstrates our dedication to supporting the Middle East’s energy transformation,” said Mr Guy Rong, Vice President of Hoymiles. “By working closely with regional leaders who understand local market dynamics, we can accelerate the adoption of sustainable energy solutions and contribute to the region’s long-term energy security.”

“Hoymiles has established a strong reputation worldwide for its innovative technology, product quality, and customer-focused approach,” said Zaid Almuhnna, CEO of Qssun. “Through this strategic partnership, we are confident that together we can deliver greater value to customers in Kuwait and the Gulf region while supporting the growing demand for sustainable and resilient energy infrastructure.”

Together, Hoymiles and Qssun will explore new possibilities in renewable energy applications, ushering in a new chapter of sustainable energy development in the Middle East.

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/hoymiles-partners-with-qssun-to-accelerate-solar-and-energy-storage-growth-across-the-gulf-region-302838712.html

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Keep your personal number private: Rinkel gives UK business owners a professional number in under five minutes

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Many UK sole traders and small business owners use a single mobile number for both work and personal life. Rinkel wants to change that — without a second handset, a new SIM, or a lengthy contract.

ROTTERDAM, Netherlands, July 30, 2026 /PRNewswire/ — When you run your own business, your mobile number ends up everywhere: on invoices, websites, business cards and quotes. It’s convenient at first. But it also means clients can reach you at any hour, work and personal calls blur into one, and switching off after hours becomes almost impossible.

“The same thing comes up again and again from UK business owners: they want to keep their personal number private,” says Jeroen van Vierzen, CEO at Rinkel. “They want to look professional and stay reachable, without handing their personal mobile to every customer they meet.”

Rinkel gives business owners a second, professional number that works on the phone they already own. Personal calls stay on the personal number; business calls come in on the business one. One phone, two numbers — and a clear line between work and life.

Set up in minutes, not days

Getting started takes under five minutes. There’s no engineer visit, no hardware to install and no technical knowledge required. Business owners choose a local or national number, download the app, and start making and taking calls straight away — on the device already in their pocket.

From there, they can set business hours, record a professional voicemail and forward calls to colleagues, so they never miss a call that matters and can genuinely switch off when the day is done.

Trusted by businesses across Europe

Rinkel is used by more than 15,000 customers across seven countries and is rated as Excellent on Trustpilot. The service is designed to be easy to use and reliable, with calls running on the existing mobile network rather than depending on a WiFi connection.

There’s no commitment: plans can be cancelled at any time, no hardware is needed, and business owners who aren’t happy within 30 days get their money back.

Plans start from £7.19 per user per month, with the first number included.

About Rinkel

Rinkel is a business phone service that gives entrepreneurs, freelancers and small businesses a professional number on the mobile they already use. Founded to make business calls simple, Rinkel helps business owners keep work and personal life separate, stay reachable wherever they are, and set everything up themselves in minutes — no hardware, no hassle, no lengthy contracts. Rinkel serves more than 15,000 customers across seven countries.

View original content to download multimedia:https://www.prnewswire.co.uk/news-releases/keep-your-personal-number-private-rinkel-gives-uk-business-owners-a-professional-number-in-under-five-minutes-302837788.html

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3iQ and Bhutan’s Gelephu Mindfulness City Announce Strategic Partnership to Advance GMC’s Digital Asset Ambitions

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3iQ secures a dedicated mandate to manage a portion of Gelephu Mindfulness City’s (GMC) Bitcoin reserves.3iQ and GMC will collaborate closely to support the vision of building a next-generation institutional-grade digital asset management ecosystem focused on innovation and sustainability.

TORONTO and GELEPHU, Bhutan, July 30, 2026 /CNW/ — 3iQ Corp. (“3iQ”), a global pioneer in digital asset investment solutions, and Gelephu Mindfulness City, a Special Administrative Region in southern Bhutan, today announced a strategic partnership to advance GMC’s building of a leading digital asset fund ecosystem. As part of the partnership, 3iQ will manage a dedicated mandate backed by a portion of GMC’s bitcoin treasury, while also investing in local talent and knowledge transfer, and establishing a long-term presence in the city to help build GMC into Bhutan’s new digital offshore financial hub.

As GMC continues to build out its digital asset ecosystem, its decision to work with 3iQ reflects its approach of pairing its national plan and capital with trusted, proven and institutional-grade expertise.

In December 2025, it was announced that up to 10,000 Bitcoin would be allocated from Bhutan’s national holding to support the city’s development. This partnership represents the next step in achieving its objective through the strategic deployment of a portion of those reserves.

GMC selected 3iQ as its partner for the firm’s reputation for institutional robustness and track record in digital asset management. 

“To be entrusted by GMC in this capacity is a significant responsibility, and one we take seriously,” said Pascal St-Jean, Director & CEO of 3iQ. “GMC’s ambition for Gelephu is bold and forward-thinking, and we’re proud to bring our institutional discipline and global track record to help realize it, putting Bhutan’s capital to work responsibly, transparently and for the long term. From the very inception we were aligned with GMC’s vision to create a next-generation economic hub that attracts global talent while being committed to Bhutan’s cultural values and environmental principles.”

“This partnership marks an important first step in building GMC’s next-generation institutional digital asset management hub,” said Jigdrel Singay, Board Director of Gelephu Mindfulness City. “We are delighted to welcome 3iQ as one of our founding institutional partners, helping to lay the foundations for a world-class fund ecosystem in GMC. Beyond their institutional expertise and global track record in digital asset management, what stood out to us was their genuine commitment to investing in people, transferring knowledge and building local capabilities. We see this as the start of a broader ecosystem that will attract leading asset managers, investment firms and talent from around the world.” 

Today’s announcement is the first of several milestones GMC and 3iQ plan to share over the coming months, as the two organizations build toward GMC’s goal of establishing Gelephu as a leading digital offshore financial center.

About Gelephu Mindfulness City

The Gelephu Mindfulness City Special Administrative Region (SAR) is a visionary initiative creating a world-class economic hub in southern Bhutan, centered on mindfulness, sustainability, and innovation. The SAR integrates traditional Bhutanese values with globally recognized legal frameworks, cutting-edge design and technology, while harnessing the Kingdom’s abundant renewable energy resources to serve as a global exemplar of holistic development.

For more information, visit www.gmc.bt or contact info@gmc.bt 

Investment inquiries: invest@gmc.bt 

About 3iQ Digital Asset Management

Founded in 2012, 3iQ is one of the world’s leading alternative digital asset managers, pioneering institutional-grade investments. 3iQ launched the world’s first Digital Assets Managed Account Platform (QMAP), a hedge fund investment solution, offering innovative risk-managed investment solutions to gain exposure to digital assets. 3iQ was also the first to launch a Bitcoin and Ethereum ETP listed on a major global stock exchange, integrate staking into its Ethereum and Solana ETPs boosting investor returns, and offer other regulated ETPs. 3iQ is a subsidiary of Coincheck Group N.V. (NASDAQ: CNCK), a NASDAQ-listed holding company based in the Netherlands. Since 2012, 3iQ has been at the forefront of innovation in digital asset investment management. To learn more about 3iQ, visit 3iq.io.

W: https://www.3iq.io/
L: https://www.linkedin.com/company/3iq-corp/
X: https://x.com/3iq_corp 

Contact Information
Pascal St-Jean — Director & CEO
E: info@3iQ.ca
P: +1 (416) 639-2130

Media Contacts
Gelephu Mindfulness City: comms@gmc.bt 

North America
Ryan Graham
JConnelly
+1 862-777-4274
rgraham@jconnelly.com

Julie Mercuro
JConnelly
+1 973-349-6471
jmercuro@jconnelly.com

Europe
Angus Campbell
Nominis Advisory
angus@nominis.co

View original content to download multimedia:https://www.prnewswire.com/news-releases/3iq-and-bhutans-gelephu-mindfulness-city-announce-strategic-partnership-to-advance-gmcs-digital-asset-ambitions-302838444.html

SOURCE 3iQ

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