Technology
Flex Announces Leadership Teams for Flex and Planned Cloud and Power Infrastructure Spin-Off (SpinCo)
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3 hours agoon
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AUSTIN, Texas, July 29, 2026 /PRNewswire/ — Flex (Nasdaq: FLEX) today announced key leadership roles for both Flex and “SpinCo,” the planned independent, publicly traded company comprising its Cloud and Power Infrastructure segment following the expected spin-off in the first calendar quarter of 2027 (Spin-Off).
These appointments further strengthen the leadership teams expected to lead both companies following the Spin-Off, alongside previously announced Chief Executive Officers Revathi Advaithi and Michael Hartung at SpinCo and Flex, respectively.
SpinCo Leadership
Bill Watkins, Non-Executive Chairman of the Board of DirectorsRevathi Advaithi, Chief Executive OfficerKevin Krumm, Chief Financial Officer*Rob Campbell, Chief Commercial OfficerMattias Jansson, President, Embedded PowerTodd Hoover, President, Critical PowerHooi Tan, Chief Operating OfficerChris Butler, Chief Technology & Strategy Officer
“AI is fundamentally reshaping how infrastructure is built, powered, and scaled, and this is the right time to create two focused companies, each aligned to a distinct opportunity,” said Advaithi. “I’m excited to lead SpinCo, and grateful to build this next chapter with a leadership team that reflects the depth and expertise this business will need as an independent company.”
*Krumm, currently Flex Chief Financial Officer (CFO), is expected to become SpinCo CFO upon completion of the separation. He will continue serving as Flex CFO through the transaction. Flex has initiated a search for a permanent CFO and expects to appoint a successor before the transaction is completed.
Flex Leadership
Revathi Advaithi, Non-Executive Chairman of the Board of Directors (transitional period)Michael Hartung, Chief Executive OfficerDennis Kirkpatrick, President, Integrated Technology SolutionsMike Thoeny, President, Regulated Manufacturing SolutionsRodrigo DallOglio, Chief Operating OfficerIvan Brockman, Chief Business Transformation Officer
“I’m honored to build on Flex’s proven playbook as we enter our next chapter with a clear focus on the long-term growth opportunities shaping the markets we serve,” said Hartung. “With the exceptional leadership team we’re announcing today, Flex is well positioned to create lasting value for our customers, employees, and shareholders.”
For more information about the proposed executive leadership team, please visit the Executive Bios page.
About Flex
Flex (Reg. No. 199002645H) is the manufacturing partner of choice that helps leading brands design, build, and manage products that improve the world. With a global footprint spanning 30 countries, Flex delivers advanced manufacturing and supply chain solutions, innovative products and technology, and lifecycle services that support customers from concept to scale. In the AI era, Flex is helping customers accelerate data center deployment by solving power, heat, and scale challenges through cutting-edge power and cooling technology and scalable IT infrastructure solutions. For information about Flex’s intent to spin off its Cloud and Power Infrastructure portfolio, visit: https://flex.com/transaction-resources
Contacts
Flex Investors & Analysts
Michelle Simmons
Senior Vice President, Global Investor Relations and Public Relations
(669) 242-6332
Michelle.Simmons@flex.com
Flex Media & Press
press@flex.com
Cautionary Statement Regarding Forward-Looking Statements
This communication contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Words such as “anticipate,” “believe,” “expect,” “intend,” “may,” “plan,” “project,” “will,” and similar expressions identify forward-looking statements. These forward-looking statements include, without limitation, statements regarding the planned Spin-Off of Flex’s cloud and power infrastructure business into an independent, publicly traded company; the expected timing of the Spin-Off and the ability to complete the Spin-Off; the anticipated benefits of the Spin-Off, including enhanced strategic focus, financial flexibility, and value creation for shareholders; the expected tax-free treatment of the Spin-Off for U.S. federal income tax purposes; the expected future performance of each company following completion of the Spin-Off; management changes and leadership of each company; and statements about business strategies, growth opportunities, market position, and financial outlook for each company. These forward-looking statements are based on current expectations, estimates, and assumptions involving risks and uncertainties that could cause actual outcomes and results to differ materially from those anticipated by these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements.
Risks and uncertainties related to the proposed Spin-Off include, but are not limited to: uncertainties as to whether the Spin-Off will be completed and the timing thereof; the possibility that various conditions to the completion of the Spin-Off may not be satisfied or waived; the possibility that the Spin-Off will not qualify for the expected tax-free treatment for U.S. federal income tax purposes; the risk that the Spin-Off may be more difficult, time-consuming, or costly than expected, including the impact on Flex’s resources, systems, procedures, and controls; the possibility that the strategic, operational, and financial benefits of the Spin-Off may not be achieved or may take longer to achieve than expected; the failure to obtain, or delays in obtaining, required legal, regulatory or other approvals necessary to complete the Spin-Off; disruption from the Spin-Off, including potential adverse effects on relationships with customers, suppliers, employees, and other business partners; competitive responses to the announcement or completion of the Spin-Off; diversion of management’s attention from ongoing business operations; the possibility of disputes, litigation, or unanticipated costs in connection with the Spin-Off; uncertainty regarding the financial performance of either company following the Spin-Off; negative effects of the announcement or pendency of the Spin-Off on the market price of Flex’s securities and/or on Flex’s financial performance; the ability to achieve anticipated capital structures, credit ratings, and financing in connection with the Spin-Off; the ability to retain key personnel; impacts of geopolitical conflicts; and any changes in general economic and/or industry-specific conditions. Additional information concerning risks relating to Flex’s business is described under “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in Flex’s most recent Annual Report on Form 10-K and in Flex’s subsequent filings with the U.S. Securities and Exchange Commission (the “SEC”). All forward-looking statements are made as of the date hereof, and Flex assumes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by applicable law.
Important Information and Where to Find It
In connection with the proposed Spin-Off, Flex intends to file relevant materials with the SEC, including, among other filings, a proxy statement on Schedule 14A that will be mailed or otherwise disseminated to shareholders of Flex seeking their approval of the Spin-Off-related proposals. In addition, a registration statement on Form 10 (the “Form 10”) is expected to be filed with the SEC by SpinCo with respect to its common stock. This communication is not a substitute for the proxy statement and Form 10 or any other document that may be filed with the SEC by Flex or SpinCo. INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THE PROXY STATEMENT, THE FORM 10 AND ANY OTHER RELEVANT DOCUMENTS THAT ARE FILED OR WILL BE FILED BY EACH OF FLEX AND SPINCO WITH THE SEC IN CONNECTION WITH THE PROPOSED SPIN-OFF (INCLUDING ANY AMENDMENTS OR SUPPLEMENTS THERETO) CAREFULLY AND IN THEIR ENTIRETY WHEN THEY BECOME AVAILABLE BECAUSE THEY CONTAIN OR WILL CONTAIN IMPORTANT INFORMATION ABOUT FLEX, SPINCO, THE PROPOSED SPIN-OFF AND RELATED MATTERS. Investors will be able to obtain free copies of the proxy statement and Form 10 and other relevant documents (when they become available) that will be filed by each of Flex and SpinCo with the SEC on the SEC’s website at http://www.sec.gov. Investors also will be able to obtain free copies of the proxy statement and other relevant documents that will be filed by Flex with the SEC from the investor relations page on Flex’s website at investors.flex.com.
Participants in the Solicitation
Flex and certain of its directors and executive officers may be deemed to be participants in the solicitation of proxies from the shareholders of Flex in connection with the proposed Spin-Off. Information regarding Flex’s directors and executive officers and their ownership of Flex ordinary shares is contained in Flex’s proxy statement for its 2026 annual meeting of shareholders, which was filed with the SEC on June 24, 2026, including under the headings “Corporate Governance,” “Fiscal Year 2026 Non-Employee Directors’ Compensation,” “Proposal No. 1: Re-election of Directors,” “Proposal No. 3: Non-Binding, Advisory Resolution on Executive Compensation,” “Compensation Discussion and Analysis,” “Executive Compensation,” “Information about our Executive Officers” and “Security Ownership of Certain Beneficial Owners and Management.” To the extent the holdings of the Flex securities by the Flex directors and executive officers have changed since the amounts set forth in the proxy statement for its 2026 annual meeting of shareholders, such changes have been or will be reflected on Initial Statements of Beneficial Ownership on Form 3 or Statements of Beneficial Ownership on Form 4 filed with the SEC. More detailed information regarding the identity of potential participants, and their direct or indirect interests, by securities, holdings or otherwise, will be set forth in the proxy statement and other materials when they are filed with the SEC in connection with the proposed Spin-Off. You may obtain free copies of these documents using the sources indicated above.
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SOURCE Flex
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Technology
AtkinsRéalis welcomes four new ambassador organizations to Canadians for CANDU
Published
14 minutes agoon
July 29, 2026By
Eclipse Automation, Fermi Solutions, Imagine 4D, and Stern Laboratories join national coalition supporting Canadian nuclear technology
MONTREAL, July 29, 2026 /CNW/ — AtkinsRéalis, a world-class engineering services and nuclear company with offices around the world, today welcomed four new Ambassadors to the Canadians for CANDU campaign: Eclipse Automation, Fermi Solutions, Imagine 4D, and Stern Laboratories.
The addition of four new Ambassadors reflects the continuing momentum behind the Canadians for CANDU campaign and support behind a sovereign Canadian nuclear industry.
These organizations represent the breadth and diversity of Canadian expertise: advanced manufacturing and automation, specialized nuclear engineering, digital twin training technology, and reactor safety and reliability testing. Together, they demonstrate how Canada’s nuclear ecosystem extends well beyond electricity generation to support high-skilled Canadian jobs, innovation, advanced manufacturing, scientific research, healthcare, and Canadian intellectual property.
“The addition of these four outstanding organizations is an important milestone for Canadians for CANDU and a powerful demonstration of the breadth of expertise that has developed around Canadian nuclear technology,” said Joe St. Julian, President, Nuclear, AtkinsRéalis. “From engineering and advanced automation to digital innovation, and reactor safety, each of these organizations contributes a unique capability to Canada’s world-class nuclear ecosystem. Their support reinforces that choosing CANDU is not only an energy decision; it is an investment in Canadian workers, businesses, innovation, healthcare, and long-term energy security.”
Launched in 2024, the Canadians for CANDU campaign represents a strong coalition that includes organized labour, members of Canada’s nuclear supply chain, Indigenous organizations, academic institutions, healthcare organizations, and other Canadian businesses.
Led by Co-Chairs The Right Honourable Jean Chrétien and The Honourable Mike Harris, the movement brings together leaders from across Canada who share a belief that Canada’s energy future should be built on Canadian technology, Canadian expertise and Canadian resources.
Together, Canadians for CANDU is advocating for a stronger, more secure and more prosperous future powered by homegrown innovation built by Canadians, for Canadians.
Eclipse Automation
Eclipse Automation is a global factory automation company that designs and builds intelligent, precision automation systems for complex manufacturing environments. Its end-to-end capabilities extend from engineering and concept development through tooling, integration, installation, and lifecycle support.
“The future of Canada’s nuclear industry depends on our ability to develop world-class capabilities at home. Achieving this requires the integration of engineering excellence, advanced manufacturing, and automation to deliver complex projects with unmatched certainty, speed, and quality,” said President and CEO Steve Mai. “Eclipse Automation is proud to help shape this future by strengthening Canada’s nuclear supply chain, cultivating highly skilled talent, and enabling technologies crucial for energy security, economic prosperity, and the next generation of clean energy infrastructure. Through our C4C Ambassadorship, we affirm our belief that Canada’s greatest advantage lies in the innovation and collaboration we foster together.”
Fermi Solutions
Fermi Solutions is an Ontario-based nuclear engineering company specializing in CANDU systems and the delivery of practical, technology-driven solutions across the project lifecycle.
“Canada’s nuclear industry has earned its global reputation through an unwavering commitment to safety, technical excellence, and continuous innovation. At Fermi Solutions, we’re proud to support that mission every day,” said Managing Partner Sahil Gupta. “Joining Canadians for CANDU as an Ambassador allows us to help demonstrate that Canada’s nuclear future is built not only on world-class technology, but also on the expertise, professionalism, and dedication of the people who make safe nuclear operations possible.”
Imagine 4D
Imagine 4D is a Canadian technology company specializing in digital twins and immersive visualization solutions for operations and sustainment activities of raining solutions for complex assets, systems, and industrial environments.
“Canada has built a world-class nuclear industry by combining engineering excellence with innovation. As the sector evolves, technologies such as digital twins, immersive visualization, and AI will play an increasingly important role in making nuclear energy safer, smarter, and more efficient,” said CEO George Karam. “We are proud to join Canadians for CANDU because we believe Canada’s nuclear future depends not only on world-class reactor technology, but also on the Canadian companies developing the advanced digital capabilities that will power the next generation of clean energy.”
Stern Laboratories
Stern Laboratories conducts specialized reactor safety and reliability experiments for nuclear utilities, reactor and fuel vendors, government agencies, regulators, laboratories, universities, and equipment suppliers.
“At Stern Labs, we’ve spent over 60 years protecting the health and safety of Canadians through trusted testing and certification of Canadian nuclear technology,” said President Gordon Hadaller. “Joining Canadians for CANDU is a natural extension of that commitment. Canada’s nuclear industry is built on a foundation of rigorous quality, innovation, and world-class standards–values that we share every day. We’re proud to support a uniquely Canadian technology that strengthens our economy, advances clean energy, creates high-value jobs, and reinforces Canada’s leadership in science and engineering for generations to come.”
The CANDU moment
Canada has world-leading expertise in the design, construction, operation, maintenance, refurbishment, and overall program management of nuclear reactors, supported by a highly qualified domestic supply chain.
CANDU technology is one of Canada’s most important innovations and remains the country’s only domestically developed and licensed large-scale nuclear reactor technology. CANDU reactors can use natural uranium, provide reliable, emissions-free baseload electricity, and support the production of medical isotopes used in healthcare systems around the world. More than 250 Canadian companies contribute to the CANDU supply chain, creating economic benefits that reach communities across the country.
Each new CANDU project generates thousands of high-quality jobs and billions of dollars in economic activity, helping to sustain Canadian expertise in one of the world’s most advanced industries. From uranium mining and fuel fabrication to engineering, construction and long-term operations, CANDU creates opportunities throughout the entire nuclear value chain.
By investing in Canadian technology, Canada invests in Canadian workers, businesses and communities – strengthening domestic industrial capacity while building the infrastructure needed to power future economic growth.
The Canadians for CANDU campaign calls on federal and provincial governments to support the deployment of made-in-Canada CANDU technology as part of the country’s long-term energy and economic strategy.
The choice is clear. It’s time to choose CANDU.
About Canadians for CANDU
Canadians for CANDU includes industry leaders, members of the domestic supply chain, organized labour, Indigenous organizations, academic institutions, healthcare organizations, and Canadians who believe domestic expertise and innovation should play a leading role in the deployment of nuclear energy solutions at home and abroad.
The campaign is spearheaded by Co-Chairs the Right Honourable Jean Chrétien and former Ontario Premier Mike Harris. Additional information is available at canadiansforcandu.com.
About Eclipse Automation
Eclipse Automation is a global factory automation company that designs and builds reliable, intelligent automation systems for manufacturers. From full turnkey automation to precision tooling and systems integration, Eclipse helps clients address complex production challenges and improve safety, speed, reliability, quality, and operational performance. Founded in Cambridge, Ontario, Eclipse serves customers across multiple industries through a network of locations in Canada, the United States, and Europe. Additional information is available at eclipseautomation.com.
About Fermi Solutions
Fermi Solutions Inc. is an Ontario-based nuclear engineering company delivering quality, cost-effective, and technology-driven services. Specializing in CANDU systems, Fermi Solutions provides project-lifecycle engineering support from technical consultation and concept development through design, procurement, field implementation, and system turnover. Its capabilities also include project management, consulting, and alternative project-delivery services. Additional information is available at fermisolutions.com.
About Imagine 4D
Imagine 4D is a Canadian company specializing in digital twin technologies and immersive visualization solutions. Its integrated software allows organizations to visualize, understand, monitor, and optimize complex systems, processes, and assets by connecting interactive 3D environments with engineering information, enterprise data, and analytics. Imagine 4D serves organizations in sectors including power and utilities, defence, and infrastructure. Additional information is available at imagine-4d.com.
About Stern Laboratories
Stern Laboratories Inc. is an employee-owned Canadian company that conducts reactor safety and reliability experiments for nuclear utilities, reactor and fuel vendors, government agencies, regulators, laboratories, universities, and nuclear equipment suppliers. Based in Hamilton, Ontario, Stern has served the Canadian and international nuclear industries since 1962. Its capabilities include specialized heat-transfer testing, reactor fuel and safety-system simulation, fuel simulators, remote handling and inspection equipment, and computational fluid dynamics. Additional Information is available at sternlab.com.
About AtkinsRéalis
Created by the integration of long-standing organizations dating back to 1911, AtkinsRéalis is a world-class engineering services and nuclear company dedicated to engineering a better future for our planet and its people. We create sustainable solutions that connect people, data and technology to transform the world’s infrastructure and energy systems. We deploy global capabilities locally to our clients and deliver unique end-to-end services across the whole life cycle of an asset including consulting, advisory & environmental services, intelligent networks & cybersecurity, design & engineering, procurement, project & construction management, operations & maintenance, decommissioning and capital advisory services. The breadth and depth of our capabilities are delivered to clients in strategic sectors such as Engineering Services and Nuclear, as steward of CANDU® nuclear technology. News and information are available at www.atkinsrealis.com or follow us on LinkedIn.
CANDU® is a registered trademark of Atomic Energy of Canada Limited, used under exclusive licence by Candu Energy Inc., an AtkinsRéalis company.
Sign up at canadiansforcandu.com to support the movement and follow on LinkedIn.
SOURCE AtkinsRéalis
Technology
Fraud Detection and Prevention (FDP) in BFSI Market worth $15.06 billion by 2031 – Exclusive Report by MarketsandMarkets™
Published
14 minutes agoon
July 29, 2026By
DELRAY BEACH, Fla., July 29, 2026 /PRNewswire/ — According to MarketsandMarkets™, the global Fraud Detection and Prevention in BFSI Market is projected to grow from USD 7.78 billion in 2026 to USD 15.06 billion by 2031, at a CAGR of 14.1% during the forecast period.
Browse 350 market data Tables and 50 Figures spread through 300 Pages and in-depth TOC on ‘Fraud Detection and Prevention (FDP) in BFSI Market – Global Forecast to 2031’
Fraud Detection and Prevention (FDP) in BFSI Market Size & Forecast:
Market Size Available for Years: 2020–20312025 Market Size: USD 6.92 billion2026 Market Size: USD 7.78 billion2031 Projected Market Size: USD 15.06 billionCAGR (2026–2031): 14.1%
Fraud Detection and Prevention (FDP) in BFSI Market Trends & Insights:
The market is gaining momentum due to rising financial fraud losses, increasing digital transactions, and a stronger regulatory focus on fraud prevention.By offering, solutions are projected to dominate the market with a share of 80.2% in 2026.By solution, authentication is expected to grow at the fastest rate with the CAGR of 14.7%.By organization size, SMEs are estimated to have the highest CAGR of 15.7% during the forecast period.By fraud type, the identity fraud segment is projected to lead in terms of growth rate.By region, North America is projected to have the largest market share in 2026.
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The expansion of digital banking and real-time payment ecosystems is increasing the need for advanced fraud prevention capabilities, while the growing adoption of digital identity and behavioral authentication is enhancing transaction security. Financial institutions are increasingly integrating behavioral biometrics and identity intelligence into fraud detection platforms to continuously verify user legitimacy throughout digital interactions. Mastercard’s AI-powered Scam Protect portfolio reflects this shift toward identity-centric fraud prevention.
Based on solution, the fraud analytics segment accounts for the largest market size.
Fraud analytics is expected to hold the largest market share in the FDP in BFSI market during the forecast period, owing to the increasing need for real-time analysis of high-volume financial transactions across banking, payments, lending, and insurance. Financial institutions are leveraging AI, machine learning, and behavioral analytics to identify anomalous transaction patterns, reduce false positives, and detect sophisticated fraud schemes before financial losses occur. The growing adoption of instant payments and digital banking further reinforces demand for advanced fraud analytics platforms that provide continuous risk assessment and actionable insights. For example, SAS Fraud Management enables financial institutions to combine predictive analytics and machine learning to detect and prevent fraud across multiple payment channels in real time.
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By fraud type, the identity fraud segment will grow at the highest CAGR during the forecast period.
Identity fraud is expected to register the fastest growth in the FDP in BFSI market during the forecast period, driven by the rapid rise in digital banking, remote onboarding, and AI-enabled impersonation attacks. Fraudsters are increasingly exploiting stolen credentials, synthetic identities, deepfakes, and account takeover techniques to bypass traditional authentication methods, prompting financial institutions to strengthen identity verification and continuous authentication capabilities. As a result, banks and insurers are investing in advanced identity-centric FDP solutions that combine biometrics, behavioral analytics, and AI-based risk assessment to detect fraudulent identities in real time. According to TransUnion, suspected digital account takeover fraud increased by 37% between 2024 and 2025, highlighting the growing need for stronger identity fraud prevention capabilities.
By use case, the insurance segment is expected to grow at the highest CAGR during the forecast period.
Insurance is expected to register the fastest growth in the FDP in BFSI market during the forecast period, driven by the increasing frequency of fraudulent claims, identity theft, and AI-enabled document and image manipulation. The growing adoption of digital policy issuance and claims processing has expanded opportunities for fraud, prompting insurers to invest in AI-powered fraud detection, behavioral analytics, and automated claims verification. These solutions help identify suspicious claims, reduce investigation time, and improve claims accuracy while minimizing operational costs. According to the National Insurance Crime Bureau (NICB), insurance fraud linked to identity theft is projected to increase by 49% in 2025, reinforcing the need for advanced FDP capabilities across the insurance sector.
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Top Companies in Fraud Detection and Prevention (FDP) in BFSI Market:
The Top Companies in Fraud Detection and Prevention (FDP) in BFSI Market are FIS Global (US), Fiserv (US), TransUnion (US), LexisNexis (US), ACI Worldwide (US), Experian (Ireland), SAS Institute (US), NICE Actimize (US), BioCatch (US), Feedzai (US), RSA Security (US), Equifax (US), SIFT (US), DataVisor (US), IBM (US), GBG (UK), Featurespace (UK), XTN Cognitive (Italy), PIPL (US), JuicyScore (UAE), Amani Technologies (UAE), Cleafy (Italy), Alpha Group (Italy), and FUGU-IT (Israel).
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Fraud Detection and Prevention (FDP) Market by Fraud Type (Identity, Payment, Insider, Investment), Offering (Solutions (Fraud Analytics, Authentication, and GRC) and Services), Vertical (BFSI, Healthcare, Retail), and Region – Global Forecast to 2031
Anti-money Laundering (AML) Market by Offering (Solutions (KYC/CDD & Sanctions Screening, Transaction Monitoring, Case Management & Reporting)), End User (Banks & Financial Institutes, Insurance, Gaming & Gambling), and Region – Global Forecast to 2030
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Technology
Babylist Welcomes Jennifer Hyman as Chief Executive Officer as Founder Natalie Gordon Transitions to Executive Chair Role
Published
14 minutes agoon
July 29, 2026By
Hyman, co-founder and former CEO of Rent the Runway and current Babylist Board Member, will assume the role of CEO in September 2026
OAKLAND, Calif., July 29, 2026 /PRNewswire/ — Babylist, the leading platform for growing families, today announced that founder and CEO Natalie Gordon will transition into the role of Executive Chair. Jennifer Hyman, co-founder and former CEO of Rent the Runway, will succeed Gordon as Chief Executive Officer, effective September 9, 2026.
Hyman co-founded Rent the Runway in 2009 and led the company as CEO for nearly two decades. During her tenure, she created the category of clothing rental, reshaped how fashion brands acquire customers, and pioneered just-in-time reverse logistics. In 2021, she took Rent the Runway public, becoming one of a small number of women to found a company and lead it through an IPO. Hyman joined Babylist’s board earlier this year, establishing a foundational connection to the company’s team, culture, and mission.
“Founding and leading Babylist has been the honor of my life. I’m so proud of our team and what we’ve built over the last 15 years,” said Gordon. “I have complete confidence in Jenn as Babylist’s next CEO. Jenn is a visionary leader who has created entirely new categories and markets throughout her career. She’s a builder of extraordinary teams and culture, and the kind of leader people choose to follow, not just work for. Jenn is customer-obsessed, sees growth opportunities before anyone else does, and knows what it takes to build customer trust and connection. I can’t imagine a better person to lead Babylist into its next chapter, and I look forward to partnering with her for years to come as I move into the Executive Chair role.”
Founded in 2011 by Gordon who has served as CEO for the last 15 years, Babylist surpassed $750 million in annual revenue in 2025, achieving 45% year-over-year growth and its eighth consecutive year of profitability. The company is tracking toward $1 billion in revenue in 2026. Under Gordon’s leadership, Babylist has asserted itself as the go-to platform for parenting resources, with nearly 40% of first-time parents in the United States using Babylist to navigate their parenting needs across commerce, health and financial products. The largest consumer brands have taken notice, turning to Babylist as a powerful partner and marketing channel to acquire customers who are at this pivotal stage of life. In a baby’s first year alone, families spend an average of $28,000, with more than 80% of spending in the category being deemed essential. Babylist helped more than 10 million people make purchases in 2025 alone.
While the U.S. baby and kids market represents an estimated $235 billion annually, supporting a growing family includes much more than buying essential goods. According to internal Babylist data, nearly 60% of new parents open or plan to open an investment or savings account. Babylist, which started as a universal gifting registry, has expanded into this broader ecosystem to support the additional decisions families make at every stage of parenthood. Babylist Health launched in 2022 to simplify access to insurance-covered benefits and services for new moms, and is already approaching $100M in revenue. In July 2026, Babylist launched Early Investor, a platform that makes educational gifting celebratory and effortless. The Babylist showrooms — in LA now and coming to NYC in September 2026 — are designed for in-person discovery, education, and hands-on comparison, while also serving as a content studio for creators. Time and again, Babylist has earned the trust of families by turning complex experiences into simple ones, and is now extending that proven model across the full arc of parenthood from birth to 18 years.
“I’m honored to step into the CEO role at Babylist,” said Hyman. “Spending the past several months on the Board, I’ve seen firsthand the strength of this team and the size of the opportunity ahead. Babylist has already built a trusted platform with deeply engaged families that serves a significant portion of new parents in the U.S. every year with a strong, profitable business to match. Becoming a parent is one of the only moments in adult life when the consumer is excited to change many parts of their life all at once – where they live, how they save and spend, which community and schools they choose. This makes new parents the most valuable and high-intent consumers, and Babylist has already earned their trust. In partnership with Natalie, my focus as CEO will be to accelerate and broaden Babylist as the modern parenting platform that families turn to for the decisions that matter most across health, finances, and community – and across all stages of parenthood.”
Babylist currently employs approximately 800 people across the United States. Hyman, who will be based in New York, will work closely with Gordon to ensure a smooth transition.
About Babylist
Babylist is the leading registry, e-commerce and content platform for growing families. More than 10 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, trusted guidance and expert product recommendations for new parents and the people who love them.
What began as a universal registry has grown into a full ecosystem for new parents — including Babylist Health, Babylist Money, experiential showrooms, and podcasts — driving over $750 million in revenue in 2025. As we build a generational brand in baby, Babylist is reshaping the $235 billion kids and baby market by connecting growing families with everything they need to thrive and helping parents feel confident, connected, and cared for at every step. To learn more, visit www.babylist.com.
Media Contact
press@babylist.com
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SOURCE BabyList
AtkinsRéalis welcomes four new ambassador organizations to Canadians for CANDU
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Babylist Welcomes Jennifer Hyman as Chief Executive Officer as Founder Natalie Gordon Transitions to Executive Chair Role
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