geoConvergence, OTM Cyber, and Quality Recording Solutions join DATAMARK Technologies’ growing partner ecosystem to strengthen agency operations, security, and community outcomes

PITTSBURGH, Aug. 4, 2026 /PRNewswire/ — DATAMARK Technologies, a Michael Baker International Company and leader in interoperable solutions for public safety location services, today announced that industry leaders geoConvergence, OTM Cyber, and Quality Recording Solutions have joined its collaborative partner ecosystem for system integrators and technology providers in delivering mission-critical Geographic Information Systems (GIS) and Next Generation 9-1-1 (NG9-1-1) solutions. These new partnerships bring trusted expertise in cybersecurity, indoor mapping, LiDAR data collection, and mission-critical recording solutions, helping emergency communications agencies improve resilience, operational efficiency, and service to the communities they protect.

“At DATAMARK Technologies, our mission is to deliver the most trusted and effective solutions for the public safety community,” said Robert Murphy, ENP, Vice President and Chief Revenue Officer at DATAMARK Technologies. “When 9-1-1 telecommunicators and emergency responders are making critical decisions, they need accurate information and dependable technology. By bringing together leaders across multiple disciplines within our partner ecosystem, we are making it easier for agencies to access the solutions and services they need to support mission-critical functions, navigate evolving challenges, and achieve their operational goals.”

The addition of these organizations further expands DATAMARK Technologies’ partner ecosystem, bringing specialized experience and complementary capabilities that help public safety agencies address evolving operational, technology, and security needs. Partners include:

geoConvergence provides onsite indoor mapping and LiDAR services that enable efficient data capture, helping customers maintain project scope and budget. The partnership with DATAMARK Technologies expands the ability to deliver comprehensive geospatial and mapping solutions for customers.OTM Cyber provides critical cybersecurity services for 9-1-1, Emergency Communications Centers (ECCs), Public Safety Answering Points (PSAPs), and emergency communications for customers. The partnership with DATAMARK Technologies expands the ability to help customers protect their mission-critical infrastructure from cyber-attacks. Quality Recording Solutions provides public safety voice and data recording solutions for emergency communications agencies across the Southeast. The partnership with DATAMARK Technologies expands the ability to deliver reliable recording, compliance, and information management capabilities for customers.

“We’re excited to partner with DATAMARK Technologies to expand the reach of purpose-built digital twins across public safety agencies and critical infrastructure,” said Prem Radhakrishnan, CEO and Founder of geoConvergence. “Combining DATAMARK Technologies’ expertise in GIS and NG9-1-1 solutions with geoConvergence’s purpose-built digital twins creates a powerful foundation for delivering accurate, accessible, and actionable spatial information. Together, we can help agencies improve situational awareness, support emergency response, and make more informed operational decisions.”

“Successful NG9-1-1 deployments depend on more than accurate GIS data or secure networks alone, they require both working together,” said Devin Lukomski, President at OTM Cyber. “Together with DATAMARK Technologies, we’re providing agencies with the expertise needed to strengthen cyber resilience, safeguard critical systems, and advance the next generation of emergency communications.”

Through these partnerships, DATAMARK Technologies continues to strengthen its trusted public safety ecosystem, connecting customers with innovative technologies and specialized expertise that support their unique operational requirements, budget considerations, and implementation timelines.

DATAMARK Technologies is a driving force within Michael Baker’s GovTech business vertical, which encompasses a portfolio of technology and service solutions that enable governments to operate more efficiently, respond to crises, and better serve their communities. Complementing DATAMARK Technologies, AstreaX, a Michael Baker International Company, is a leading provider of tech-enabled solutions for government modernization and secure digital identity. Tidal Basin Group, a Michael Baker International Company, offers a range of tech-enabled services, including grant, case and debris management software and support, software-as-a-service (SaaS), and commercial off-the-shelf (COTS) consulting, and custom solutions for infrastructure protection, cybersecurity hardening and disaster recovery planning.

Together, these companies enable Michael Baker to deliver digital government capabilities that enhance recovery, logistics, emergency management, and operational efficiency.

About DATAMARK Technologies
DATAMARK Technologies provides a new era of 9-1-1 and redefines interoperability for the public safety industry. The company combines DATAMARK, Michael Baker International’s public safety division known for best-in-class geographic information systems (GIS) data management and software solutions, with Digital Data Technologies, LLC (DDT), a top-tier Next Generation 9-1-1 (NG9-1-1) location services provider.

This strategic union heralds a new era of 9-1-1 and redefines geospatial data management for the public safety industry. DATAMARK Technologies offers a fully integrated solution that empowers public safety agencies to manage, maintain and leverage GIS data to the highest industry standards. The unified approach breaks down barriers of data silos to improve call routing accuracy, offer seamless discrepancy resolution and provide unwavering location fidelity for call takers with enhanced interoperability.

About Michael Baker International
Michael Baker International is a leading provider of engineering, architecture, consulting, and technology services spanning four Verticals: Infrastructure, Places and Facilities, Federal and Government Services, and GovTech. The firm’s Practices encompass all facets of infrastructure, including design and civil engineering for diverse bridge, highway, water, rail and transit, and aviation projects, as well as planning, architecture, environmental, and construction and program management. For more than 85 years, the company has been a trusted partner to clients, providing comprehensive services and solutions, delivering expertise and quality, and embracing emerging technologies and the latest innovations – like intelligent transportation, engineered models and public safety software as a service (SaaS).

The company has more than 6,000 employees across more than 120 office locations. Michael Baker’s Wolf Pack is committed to Making a Difference for clients and communities through a culture of innovation, collaboration and technological advancement while evolving its business to become a full-service engineering and consulting firm.

To learn more, visit https://mbakerintl.com/.

Julia Covelli
julia.covelli@mbakerintl.com
(866) 293-4609

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F.A.S.T. Haircare, Rewind It 10 and Cloud Haircare Earn Six National Beauty Honors Amid Major Retail Expansion and Portfolio Growth

MIAMI, Aug. 4, 2026 /PRNewswire/ — It’s a 10® Enterprises, the independently owned beauty company founded by entrepreneur, stylist and product visionary Carolyn Aronson, is celebrating six wins in the SheFinds 2026 Best New Beauty Awards, with products from three of its growing haircare brands, F.A.S.T. Haircare, Rewind It 10, and Cloud Haircare, recognized among the year’s standout beauty launches.

The recognition marks another milestone in a defining year for Carolyn Aronson and It’s a 10 Enterprises, demonstrating that the entrepreneur behind one of professional haircare’s most recognizable brands is building far beyond a single success story.

Twenty years after founding It’s a 10® Haircare and creating the iconic Miracle Leave-In, Aronson has expanded her vision into a diversified portfolio of brands addressing distinct consumer needs, price points and generations. The six SheFinds wins across three separate brands underscore the momentum of that strategy and Aronson’s evolution from the founder of a hero-product-driven haircare brand into the architect of a growing beauty empire.

The 2026 SheFinds Best New Beauty Award winners from the It’s a 10® Enterprises portfolio include:

F.A.S.T. Maximum Length Duo KitRewind It 10 Progressive Greyaway ShampooCloud Haircare Glow ShampooCloud Haircare Glow ConditionerCloud Haircare Glow Texture SprayCloud Haircare Glow Texture Crème

The SheFinds editorial team selected the winners after spending the past year testing hundreds of new beauty launches, innovations and emerging favorites to identify products that stood out for performance.

“Seeing three completely different brands within our portfolio recognized at the same time is incredibly meaningful because it validates what we’ve been building,” said Carolyn Aronson, Founder, CEO and sole owner of It’s a 10® Enterprises. “I’m incredibly proud of what It’s a 10® Haircare has become over the past 20 years, but I’ve never viewed myself as a one-brand entrepreneur. I’ve always believed that great brands begin by identifying what the consumer is missing and creating products that solve real problems. It’s a 10® started with that philosophy, and every brand we’ve built since follows the same principle. Cloud, F.A.S.T. and Rewind It 10 each have a distinct reason to exist and a different consumer to serve, and seeing all three recognized at this level tells me we’re doing exactly what we set out to do.”

The awards arrive amid significant momentum across the It’s a 10® Enterprises portfolio.

F.A.S.T. Haircare, the science-backed hair growth brand built around clinically proven technology, has undergone a significant transformation since being acquired by It’s a 10® Enterprises. With virtually no U.S. retail distribution at the time of acquisition, the brand has since been reimagined and rebranded under Aronson’s leadership, expanding into more than 5,000 retail locations nationwide across CVS, Sally Beauty, JCPenney and H-E-B, with additional availability through Amazon. Today, F.A.S.T. Haircare is available in 40 countries, demonstrating the brand’s evolution from an acquisition with limited U.S. presence into a rapidly growing global haircare business.Rewind It 10, founded in partnership with Fat Joe, is disrupting the men’s grooming category through innovation, high-profile cultural partnerships and a rapidly expanding retail presence. Now available in more than 7,000 retail locations nationwide across CVS, H-E-B, Stop & Shop and Amazon, the brand continues to build significant momentum across the U.S. Earlier this year, Rewind It 10 teamed with Global Brand Ambassador DJ Khaled to introduce its Progressive Greyaway Shampoo, a breakthrough innovation designed to gradually blend grey hair and restore natural-looking color through a simple shampoo routine. That same innovation has now earned recognition in the SheFinds 2026 Best New Beauty Awards.Cloud Haircare, created to bring high-performance haircare to a new generation at an accessible price point, has experienced rapid national growth since entering the mass market in 2025. Building on its nationwide Walmart presence, Cloud has expanded its footprint to more than 7,000 retail locations nationwide across CVS, H-E-B, Giant Eagle, Sally Beauty and JCPenney, with additional availability on Amazon, significantly broadening its reach across mass, specialty and e-commerce channels.

The portfolio-wide recognition comes during a landmark year for the company. Earlier this year, Inc. named Carolyn Aronson to its 2026 Female Founders 500, recognizing the entrepreneurs shaping the future of their industries through innovation, growth and leadership. At the same time, the company’s flagship It’s a 10® Haircare is celebrating its 20th anniversary and named Khloé Kardashian its first-ever Global Brand Ambassador, pairing one of beauty’s most recognizable personalities with an upcoming comprehensive visual evolution designed to introduce the heritage brand to a new generation while preserving the professional formulas that built its reputation.

What began two decades ago with Aronson behind the salon chair and a belief that one exceptional product could simplify a woman’s hair routine has evolved into something considerably larger: a portfolio of brands spanning professional haircare, accessible beauty, hair growth, men’s grooming and emerging innovation. The six SheFinds wins further establish It’s a 10® Enterprises as an emerging multi-brand force in beauty, with Aronson continuing to apply the product development expertise, entrepreneurial instincts and consumer-first philosophy behind It’s a 10® Haircare to an increasingly diverse portfolio.

About It’s a 10® Enterprises
Founded by entrepreneur, stylist and product visionary Carolyn Aronson, It’s a 10® Enterprises is an independently owned beauty company built on professional-quality performance, innovation, inclusivity and accessibility. Its flagship brand, It’s a 10® Haircare, celebrates its 20th anniversary in 2026 and is one of the only Latina female-owned professional haircare brands in the world, offering exceptional products through salons, beauty supply stores and retailers worldwide. Recognized for its multifunctional, award-winning products, It’s a 10® Haircare is home to the category-defining Miracle Leave-In and a portfolio of salon-quality formulas. Building on that success, It’s a 10® Enterprises encompasses It’s a 10® Haircare, It’s a 10® Haircare Tools, Be a 10 Cosmetics, EX10SIONS, F.A.S.T. Haircare, CLOUD Haircare, Rewind It 10 and upcoming launch, ARISE Haircare, uniting a growing portfolio of brands designed to serve distinct consumer needs. Under Aronson’s leadership, It’s a 10® Enterprises continues to expand across categories, consumer demographics and global markets while remaining independently owned and grounded in the product-performance philosophy that launched It’s a 10® Haircare two decades ago.

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Agentic search and orchestration turn questions across distributed data into complete investigations, with the context needed to act on them.

LAS VEGAS, Aug. 4, 2026 /PRNewswire/ — Black Hat USA 2026 — DataBahn unveiled Federated Search and Orchestration, an expansion of its agentic data control plane today at Black Hat USA 2026. Security teams and their AI agents can now search every source they own in place, ground each answer in the context of their environment, and hand the work to an agent that returns a cited investigation, without moving or duplicating data.

Search capabilities from existing solutions let teams query the sources they point it at; DataBahn goes further, combining natural language search with a live knowledge graph, a governed gateway for AI agents, and the pipeline that feeds both, all in one platform.

Federated Search and Orchestration arrives as enterprises rethink how they store and use their telemetry. To control SIEM costs, security teams increasingly route data to less costly tiers: data lakes, cloud object storage and cold archives. The data required for an investigation is now spread across many stores, each with its own console, query language and access model. Enterprises solved a cost problem but created a search problem.

Two factors now make that problem urgent. First, data volumes have grown past the point where centralizing everything into one index just to search it is affordable, so data must be searched where it lives. At the same time, AI agents are moving into investigation and security operations work, where they need governed access to enterprise data in place and the ability to create actionable outcomes, quickly.

For security teams, the stakes are concrete. Investigations that should take minutes stretch into days. Long-range hunts are abandoned because they cost too much to run. And the AI everyone wants to deploy stalls on data it cannot trust. Federated Search and Orchestration is aimed at that gap.

Federated Search and Orchestration extends the agentic data control plane, from applying intelligence after data has moved through pipelines to orchestrating it as the data moves. Enterprises can ask one question across every store they own and hand the hunt to an AI agent, without a second copy of their data.

DataBahn searches every source where it lives, whether it is already flowing through the pipeline or sitting untouched in raw storage no one has onboarded, so no analyst has to know where the data is or point a query at the right store. Every result connects to Reef, a live knowledge graph of the environment that turns an IP address into a device, an owner and a blast radius, so results arrive already meaning something instead of rows that still need manual enrichment. Analysts ask Lumen, DataBahn’s threat-hunting and forensics agent, to investigate in plain language, and it runs the hunt end to end, handing back a cited timeline instead of a pile of tabs to correlate by hand. AI agents reach the systems they need through MCP Hub, one governed and audited gateway rather than a set of brittle one-off integrations. Search and orchestration run on the same pipeline that already collects, reduces and governs the telemetry. That’s what keeps DataBahn independent by design: any source, any destination, any model, with customer-owned keys, so it keeps working when a tool underneath it is swapped.

“Enterprises have spent the past decade moving security data from one system to another simply to ask questions of it,” said Aditya Sundararam, chief product officer of DataBahn. “Federated Search and Orchestration changes that. Security teams and AI agents can now search data across every source, retrieve answers grounded in enterprise context, and turn those answers into completed investigations. This marks the shift from managing data pipelines to orchestrating intelligence, and it is exactly what DataBahn’s agentic data control plane was built to enable.”

Industry analysts have documented the shift. In its November 2025 report, The Rise of Security Data Pipeline Platforms as a Control Plane for the SOC, Software Analyst Cyber Research (SACR) observed that security data pipelines “are becoming the control plane for how security teams manage, govern and trust their telemetry across SIEM, detection, response, AI, observability and long-term analytics,” and noted that “AI systems depend on high-quality, normalized, enriched and complete data.” In its September 2025 analysis of security data fabrics, Omdia observed that democratized access to telemetry “can significantly increase the value of existing security telemetry and reduce vendor lock-in and reliance on proprietary data schemas.”

The launch follows DataBahn’s $40 million Series B round led by Insight Partners, announced in July to accelerate R&D across the company’s agentic data control plane. Federated Search and Orchestration extends a platform that already reduces telemetry volumes by 40 to 70 percent across more than 600 integrations, and its Indicator Index identifies indicators of compromise in seconds, making long-range hunts far less costly to run. DataBahn is also named as a Best AI-Powered SaaS Solution finalist in the 2026 SaaS Awards.

Federated Search and Orchestration is generally available today. DataBahn will demonstrate its full feature-set at Black Hat USA 2026, August 4–6 at the Mandalay Bay Convention Center in Las Vegas, booth # 5923, including:

Search: Ask a question the way you naturally would, with no query syntax to learn, and get an answer from every connected source at once, wherever it lives. No re-ingest, no central index, no waiting on the one analyst who knows the query language.Reef: A live knowledge graph of your environment turns an IP address into a device, an owner, and a blast radius, so results mean something without manual enrichment.Lumen: Ask DataBahn’s threat-hunting and forensics agent to investigate in plain language, and it correlates across sources and hands back a cited timeline instead of a pile of tabs to correlate by hand.MCP Hub: Your AI agents get the same access your analysts have, with permissions and a full audit trail, so they can safely reach the systems they need without brittle one-off integrations.

About DataBahn
DataBahn is the agentic data control plane for the enterprise. Its platform ingests, normalizes, enriches, governs and routes telemetry from 600+ sources with complete data and AI neutrality: any source, any destination, any model, no vendor lock-in, at Fortune 100 scale. DataBahn is headquartered in Dallas and serves Fortune 500 enterprises. Learn more at databahn.ai.

Media Contact:
Cristin Connelly
Cathey Communications for DataBahn
cristin@cathey.co

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SOURCE DataBahn