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Gearset launches Cam, the AI agent that helps Salesforce teams accelerate development without sacrificing control

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Cam is the only AI agent that Salesforce teams can trust to take tickets end to end, fully governed by the security and delivery guardrails that DevOps demands. Within a week of onboarding Cam, Gearset customers had it creating up to 44% of their team’s pull requests.

CAMBRIDGE, England, Sept. 3, 2026 /PRNewswire-PRWeb/ — Gearset, the platform for agentic Salesforce development, today announces its AI agent. Cam is a virtual teammate that plans and builds Salesforce changes, delivered through the team’s governed release process. It is the only AI agent that Salesforce teams can trust to take tickets end to end, fully governed by the security and delivery guardrails that DevOps demands. In pilots with a selection of Gearset customers, Cam has helped deliver up to 44% of teams’ pull requests.

“The rest of our company moves fast with general AI tools. We needed a way to move that fast inside Salesforce, without handing everyone read and write access to our production org. Cam gave us the speed with the permissions and the governance intact.” Marilyn John, Sr. Revenue Systems Manager, Hudl

“AI can write a change in seconds, but making sure it’s right and getting it into a live business system without breaking anything is the hard part. Many development teams have quickly reached a level of AI maturity where every contributor generates code quickly with AI assistants, but the team as a whole hasn’t increased throughput because the bottleneck moves to code review: validating changes, fixing what agents break, and reconciling work built in isolation” said Kevin Boyle, CEO at Gearset.

Faros AI’s 2025 and 2026 research across tens of thousands of developers found that AI speeds up individual coders, but review and rework swallow the gains before they reach the team. Maturing to truly agentic workflows is also a far harder challenge. To trust agents working alongside development teams, businesses need to know that every change is governed and secure by default.

Now, with Cam, whole teams can accelerate together, without trading speed for control. Unlike coding copilots that generate a starting point for a developer, Cam can be assigned a ticket and carry the work right through to a pull request, taking routine work off teams’ backlogs and working with every team member in a consistent way. It interprets change requests, asks for clarification where needed, then plans and builds changes the way Salesforce teams actually work — based on the context of their repository and specific org setup.

Before sharing work for review, Cam ensures its Salesforce changes are valid and deployable, and makes the changes fully in line with an org’s standards, documented conventions and security controls. The result is significantly increased output without causing blockages further down the release pipeline, freeing teams up to focus on strategic, architectural, and business challenges. Within a week, one customer had Cam creating 44% of their team’s pull requests, with 75% of these successfully merged.

Marilyn John, Sr. Revenue Systems Manager at Hudl said: “The rest of our company moves fast with general AI tools. We needed a way to move that fast inside Salesforce, without handing everyone read and write access to our production org. Cam gave us the speed with the permissions and the governance intact.”

Every change Cam makes is governed by exactly the same testing, review and software delivery controls as the rest of the team’s work, and there’s a complete audit trail of what Cam has built and why. This means teams can confidently increase the amount of work they delegate to Cam, scaling throughput without sacrificing control over quality and security.

Gearset CEO Kevin Boyle added: “Salesforce teams need AI they can trust – not just capable, but governed and secure by their own standards. Cam is the only agent that delivers both. For the first time, teams can hand off real work to AI and gain genuine capacity, keeping complete control over the output.”

The launch of Cam marks a major expansion for Gearset, now not only helping thousands of teams manage and release changes but safely creating those changes too. As teams adopt agentic workflows to build changes, DevOps is more important than ever. Gearset’s decade of experience helping enterprises build robust Salesforce workflows means teams can accelerate Salesforce development with the appropriate guardrails in place from the outset.

Cam will be showcased live on Gearset’s booths at Dreamforce 2026, taking place from September 15th-17th. To read more about Cam, follow this link: https://gearset.com/solutions/gearset-agent/

About Gearset:

Gearset is trusted by 3500+ enterprises to accelerate Salesforce development without sacrificing quality or security. Its AI agent, Cam, works through tickets in the backlog, freeing up teams to focus on strategic projects, with all changes securely governed through the DevOps lifecycle. Gearset has over a decade of experience in the Salesforce ecosystem and is an official Salesforce partner.

Media Contact

Charlotte Humberston, Gearset, 44 7515433153, charlotte@gearset.com, https://gearset.com/

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SOURCE Gearset

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Agile & Co Launches Core, a Proprietary AI Marketing Platform Built for Local Service Businesses

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New system pairs AI-driven strategy with human oversight, giving contractors, clinics, auto shops and med spas a marketing partner that remembers their business and compounds results over time

ST. LOUIS, Sept. 3, 2026 /PRNewswire/ — Agile & Co, a full-service marketing agency specializing in local service businesses, today announced the launch of Core, a proprietary AI-powered marketing platform. Built on an 80% AI, 20% human strategy model, Core is designed to help contractors, clinics, auto shops, med spas and other local service businesses generate more booked jobs without their marketing strategy starting from scratch every month. More information on Core is available at agileandco.com.

Core connects directly to a business’s operational data, including services, pricing, and past campaign performance, and applies that context across advertising, SEO, and website work. According to Agile & Co, this removes the need for clients to repeatedly re-explain their business to a rotating cast of marketers, since Core retains that context across every campaign.

Each new campaign also feeds Core’s models directly. The system analyzes lead and conversion data and adjusts strategy automatically, a design intended to help marketing performance compound over time rather than reset with every new push.

“We built Core because we were tired of watching service businesses get sold black-box AI tools that don’t know their market. Core learns your business, your customers, and what actually converts, so every dollar you spend gets smarter over time instead of starting from zero,” said Chans, Founder and CEO of Agile & Co.

Despite the AI foundation, Agile & Co said human strategists review every campaign and write final copy before anything goes live. The company built Core using MCP architecture, RAG retrieval, and vector databases rather than off-the-shelf AI tools, and applies it across SEO, Google Ads, Meta Ads, and website design. Agile & Co also offers transparent, attribution-based reporting, tracking leads to their source and optimizing toward booked jobs rather than clicks, and operates without long-term client contracts.

About Agile & Co

Founded in 2012, Agile & Co has grown from a scrappy SEO shop into a full-service growth partner powered by proprietary AI. The mission never changed: do right by the businesses that trust us, even when it’s the harder path.

Media Contact:

Chans, Founder and CEO
Agile & Co
1535 S 8th St, Suite A, St. Louis, MO 63104
(314) 661-2375

View original content to download multimedia:https://www.prnewswire.com/news-releases/agile–co-launches-core-a-proprietary-ai-marketing-platform-built-for-local-service-businesses-302869251.html

SOURCE Agile & Co.

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Position² Introduces Arena, the Proprietary Technology Powering Its AI-Native Growth System That Turns Two Decades of Expertise Into an Intelligence Layer, Orchestrated Agents, and Client Delivery in One Workspace

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Built for enterprise marketing teams and the agencies that serve them, Arena connects Position²’s Growth Intelligence, senior experts, and AI Agents across brand, demand, and campaign execution, working with the tools marketers already use and getting smarter with every engagement.

SANTA CLARA, Calif., Sept. 3, 2026 /PRNewswire/ — Position², the AI-Native Growth System for enterprise brands and GTM leaders, today introduced Arena, the proprietary technology at the core of its approach to modern marketing. Arena connects Position²’s Growth Intelligence Layer, senior experts, and AI Agents across the full marketing journey, from brand and positioning to demand generation, campaign execution, and client delivery. Built on more than two decades of marketing expertise, Arena brings together performance signals, brand context, connected workflows, and accumulated knowledge so teams can make better decisions, act faster, and strengthen every engagement that follows.

The business case

“Marketing has drowned in tools and starved for answers. Arena ends that,” said Rajiv Parikh, CEO of Position². “Enterprise marketing isn’t just campaigns, it’s brand, positioning, and every decision that compounds into a reputation. We turned two decades of that expertise into a system that tells teams what’s coming, what to do about it, and remembers everything it learns along the way. Stop paying to describe the past. Start building the brand that wins the next decade.”

Marketing is more than campaigns

Enterprise marketing is not a series of isolated campaigns. It spans brand positioning, audience intelligence, go-to-market strategy, content, creative, demand generation, and performance across channels. Yet many marketing organizations still manage these functions through disconnected tools and workflows, making it difficult to carry insights from one initiative into the next.

Arena connects the context behind strategy, performance, execution, and outcomes so Position² teams and clients can work from a shared foundation, and apply what they learn across the entire growth journey.

Built on Position² Expertise, Not Generic AI

Arena is grounded in Position²’s experience helping enterprise brands grow across industries, including healthcare, computing, consumer electronics, automotive, and industrial technology. Position² Experts apply senior judgment, strategic direction, and quality standards across disciplines such as SEO, paid media, creative, content, and demand generation.

That expertise guides how AI Agents prioritize and execute scoped work, ensuring recommendations and actions reflect each organization’s brand, market, goals, and performance history.

One Connected Approach: Growth Intelligence, Position² Experts, and AI Agents

Arena runs on three layers that work as one system. The intelligence layer forecasts performance and reasons about what to do next, from brand health to campaign ROI. The orchestration layer turns that intelligence into action, coordinating a library of Smart Marketing Agents that plan, execute, and hand off work across channels and disciplines. The workflow layer ships the output as on-brand, client-visible delivery, with Gantt and list views, task hierarchies, and dependencies. Underpinning all three are Arena’s connectors to hundreds of the top platforms marketers already run on: Google Ads, GA4, Meta, LinkedIn, HubSpot, Salesforce, Shopify, Slack, Gmail, Zoom, and 300+ data sources and 50+ business tools in all — each feeding the same intelligence layer, so the system reasons across the entire stack rather than one channel at a time.

“Arena connects the intelligence behind marketing decisions, the Position² Experts who guide them, and the AI Agents that help execute the work,” said Vikrant, Chief Technology Officer at Position², who heads product and technology for Arena. “Because it all runs as one connected system, Arena remembers every brand decision, campaign, and outcome, and gets sharper with each one. That memory is the moat: brand strategy that once lived in a few people’s heads becomes a durable, compounding asset. Most tools reset to zero. Arena compounds.”

Compounding Intelligence Across Every Engagement

The broader you draw marketing, the more corporate memory matters. Brand equity, positioning, and audience understanding are built over years, yet they usually live in slide decks and a handful of people’s heads, and walk out the door when those people leave. Arena changes that. As Position² Experts guide strategy and AI Agents execute, Arena captures a shared growth memory, a living record of brand decisions, campaigns, market intelligence, outcomes, and context that strengthens every engagement that follows. New agents and new team members inherit that institutional knowledge from day one rather than starting from scratch, and the intelligence layer learns from real results to sharpen future strategy and forecasts. The longer a team runs on Arena, the more the system reflects that organization’s own brand and playbook, turning tacit knowledge that usually disappears into a durable, compounding asset.

Built for the enterprise marketing team and the agency that serves it

Arena supports enterprise marketing organizations and the agencies serving them, particularly teams responsible for growth across multiple channels, stakeholders, and programs.

The CMO / VP of Marketing: a forward-looking read on brand health and whether spend will hit its target, with the reasoning to defend both to the board.The Brand / Growth / Performance Marketing lead: brand programs and campaigns across PPC, SEO, creative, and performance, running daily without routing every task through a specialist.The Marketing Operations / Analytics owner: one blended source of truth in place of hand-assembled reports.The Agency account and delivery lead: on-brand, client-visible results shipped on or before deadline, across every account and geography.

Connected Capabilities Across the Full Funnel

Arena is organized around three growth engines, all drawing on the same intelligence layer and shared corporate memory. AI Agents provide a library of Smart Marketing Agents users can chat with, customize, connect to a knowledge base, and schedule, spinning up project tasks directly from an agent’s response. Analytics (Calibrate) delivers predictive marketing analytics with cross-channel, blended dashboards, anomaly detection, and AI-driven forecasting that flags risks early rather than reporting them late. Project Management brings AI-powered delivery built for marketing and client work. Tying it together, Highlights provides a daily AI executive briefing on revenue at risk and pipeline upside, and Client Intelligence (CIS) generates per-client executive briefings with real-time health, owners, and due dates, auto-updated from Slack, Gmail, Zoom, and Arena activity.

That shift from reporting to decision support is already visible in how customers use Arena. “I use Arena on a daily basis to stay plugged into our performance. It’s an extremely efficient tool for viewing every angle of our paid channels’ performance. Detailed reporting and easy drill-downs make campaign analysis quick and allow me to focus more on strategic planning rather than pulling the numbers,” said Caroline Weisenhorn, Performance Marketing Manager at Eventgroove.

Early results

Marketing teams running on Arena are seeing measurable gains

60% reduction in time spent assembling reports and dashboards8–10 hours/week saved per marketer by automating routine campaign tasks2–3x faster client project delivery across agency accountsAt-risk revenue surfaced days earlier, before the budget is committed, not after

Enterprise-grade by design

Arena is enterprise-grade by design, SOC 2 Type II, ISO 27001, and HIPAA-compliant. The same intelligence and memory foundation can extend into adjacent functions over time, but Arena’s focus is unambiguous: it is built for marketing first.

Learn more about Arena and how it powers Position²’s AI-Native Growth System at https://thearena.ai 

About Position²: Position² is the AI-Native Growth System for enterprise brands and GTM leaders, combining Growth Intelligence, senior experts, and AI Agents to help organizations drive smarter, more connected growth. Powered by Arena, Position²’s proprietary technology, the company connects strategy, execution, and continuous learning across brand, demand, and marketing performance. Learn more at www.position2.com

Media Contact: Position² info@position2.com 

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SOURCE Position2

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Diameter Pay Raises $10 Million to Expand Global Access to the US Dollar

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Series A Round Co-Led by CMT Digital and Lightspeed Faction, with participation from SixThirty Ventures, Stellar Development Foundation, Tech Council Ventures, Onigiri Capital and BitRock Capital

JERSEY CITY, N.J., Sept. 3, 2026 /PRNewswire/ — Diameter Pay, a fintech platform building the infrastructure for global U.S. dollar payments and virtual accounts, today announced a $10 million Series A financing round co-led by CMT Digital and Lightspeed Faction, with participation from SixThirty Ventures, Stellar Development Foundation, Tech Council Ventures, Onigiri Capital and BitRock Capital.

Diameter Pay gives banks, fintechs, digital asset exchanges and their customers around the world access to U.S. dollar accounts and payment rails through a single API. The platform supports virtual accounts, domestic and international payments, stablecoin on- and off-ramps, and embedded compliance controls across multiple U.S. banking partners. Diameter Pay has processed more than $10 billion year-to-date in 2026.

The U.S. dollar remains the foundation of global trade and payments, but accessing it has become increasingly difficult in many parts of the world. Correspondent banks have pulled back from entire markets amid rising sanctions and anti-money laundering risk. The result is a global financial system in which legitimate businesses can be excluded alongside the bad actors those safeguards are designed to stop.

“The world is becoming more global, but the financial system is becoming more fragmented,” said David Lighton, founder and CEO of Diameter Pay. “Diameter Pay takes a different approach: rather than asking banks to accept more risk, we provide the technology, data, and compliance infrastructure to understand and manage that risk with greater precision. That’s the bridge we’re building, between traditional finance and digital finance, so money can move at the speed people and businesses actually need in a world that now runs 24/7.”

Stablecoins are amplifying the need for solutions. They enable dollar value to move globally, around the clock, but institutions still need regulated, reliable connectivity between digital dollars and the U.S. banking system, especially to fight financial crimes. Diameter Pay provides that connective tissue, giving banks the technology, data, and compliance infrastructure to manage digital risk with more precision.

The financing will accelerate Diameter Pay’s mission to expand access to the U.S. dollar for financial institutions around the world. The company will use the capital to expand its banking and payment capabilities, deepen its stablecoin and FX infrastructure, and continue investing in the technology and compliance capabilities required to safely move dollars across borders.

Stablecoins are transforming how dollars move globally, but they don’t replace the need for trusted access to the U.S. banking system,” said Charlie Sandor, Partner at CMT Digital. “Diameter provides that connective layer, combining traditional payment rails, stablecoin infrastructure, and compliance in a platform built for regulated financial institutions.”

“The challenging part of modernizing global payments with stablecoins isn’t just technology. It’s building reliable and trustworthy compliance and banking infrastructure,” said Tim Khoury, Partner at Lightspeed Faction. “Diameter started with a relentless focus here, and has won the trust of a growing number of clients as a result. We’re thrilled to be backing the company for its next leg of growth.”

“The modern payments stack is no longer just about speed-to-market; it’s about speed-to-trust. The components: verified counterparties, transactions screened before they move, and licensed settlement behind them,” said Evan Thorpe, Principal at SixThirty Ventures.  “Diameter is the settlement layer that ties each of those critical parts together, turning a trusted counterparty and a clean transaction into dollars that actually arrive, compliantly, across borders. It reflects a conviction we hold about this market: trust, not transport, is the product in modern money movement. Diameter delivers it.”

About Diameter Pay
Diameter Pay’s mission is to expand global financial institutions’ and fintechs’ access to the U.S. dollar through compliance-first infrastructure trusted by banks and regulators. The platform provides U.S. virtual accounts, domestic and international payment rails, stablecoin on- and off-ramps, and embedded compliance controls across multiple banking partners. Diameter Pay is led by a team of banking, payments, technology, and regulatory veterans with decades of experience building and operating financial systems, including former senior executives and founders from Deutsche Bank, Fidelity Investments, Segovia Technology, Reserve Trust, and the World Bank.

Media Contact
Press@Diameterpay.com

View original content:https://www.prnewswire.com/news-releases/diameter-pay-raises-10-million-to-expand-global-access-to-the-us-dollar-302869225.html

SOURCE Diameter Pay

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