Women In Product has appointed four new members to its Board of Directors: Dory Butler, Caroline Gaffney, Rita Khan, and Helen Ma. The new directors bring more than 20 years of experience across product, technology, healthcare, financial services, retail, commerce, and AI, strengthening the organization’s industry and regional representation as it enters its next phase of growth. Their leadership experience includes scaling digital products, driving transformation, building teams, and advancing women in product, bringing valuable perspective as the product management field continues to evolve.
PALO ALTO, Calif, Oct. 9, 2026 /PRNewswire-PRWeb/ — Women In Product, the nonprofit community advancing women in product management, today announced the appointment of four new members to its Board of Directors: Dory Butler, Caroline Gaffney, Rita Khan, and Helen Ma.
The new directors were selected through a search focused on broadening regional and industry representation, bringing leadership experience across healthcare, financial services, retail, and commerce and deepening the board’s capacity as Women In Product enters its next phase of growth.
“We are excited to bring a fresh new perspective. Each of them brings a unique perspective from varied industries and regions where women in product are building careers every day. They make us a stronger, more representative board, and our community will feel the difference.” – Deb Liu, Board Chair
The New Directors
Dory Butler is the Head of CoBrand Product at JPMorgan Chase where she focuses on creating new products and capabilities to help customers manage their consumer and business credit cards. As a product executive with more than 20 years building and scaling digital products, she previously served as Senior Vice President of Customer Experience at Verizon, leading product management, design, and strategy across the Consumer organization, work for which she was recognized in Reuters’ Trailblazing Women In Customer Experience and Top 50 Women Leaders of New York. Before Verizon, Butler led Omni Customer Experience and Product Management for the Walmart U.S. mobile app and Walmart.com, overseeing eCommerce, membership, social commerce, and the omnichannel returns and checkout experiences. Butler spent nearly 20 years at American Express where she led product management for global digital channels, consumer lending, digital commerce, and mobile payments.
Caroline Gaffney is the VP of Product and Chief of Staff of the group responsible for LinkedIn and Microsoft Office. Previously, she led the growth team at Instagram, helping the app reach over 1 billion monthly users. Before that, she led LinkedIn’s consumer experiences including feed, engagement, and learning. She started her career at McKinsey & Company.Caroline is an advocate for women in product and is excited to join the Women In Product Board at a moment when AI is reshaping what the product management role looks like.
Rita Khan most recently served as Chief Consumer Officer at Optum and as Chief Digital Officer at Mayo Clinic, leading enterprise digital, data, and AI transformation across two of the most complex and regulated organizations in healthcare. Earlier in her career, she led consumer digital transformation at United Healthcare and held product leadership roles in private-equity backed SaaS and large-scale retail. Khan is a healthcare operator and board director with more than 20 years building, scaling, and governing technology enabled platforms across healthcare and retail, with board work centered on long-term value creation, risks management, and leadership succession. She currently serves on the boards of AlixPartners, Butler/Till and the Walker Art Center in Minneapolis, and on the advisory boards of 10kR and Vapi.
Helen Ma is Vice President of Product and Engineering and Head of Meta Subscriptions, responsible for building paid products that span Meta’s family of apps, and monetizing consumer and business AI assistant and agent experiences. Prior to this role, she was VP of Product and Head of Monetization for Facebook at Meta, leading product development for advertising experiences that connect billions of people to millions of businesses, including Reels, Lead Generation, Commerce, Creator Marketing and Small Business initiatives. Prior to Meta, Helen built and launched commercial communications, reconnaissance and surveillance satellites at The Boeing Company and was a senior engagement manager at McKinsey & Company. She has 20+ years of experience across product, engineering, product marketing, and business strategy.
“What stands out about these leaders is how they have lived our mission as builders, mentors, and champions for women in product. They join us as product leadership is rapidly evolving, and their experience scaling products, teams, and partnerships is exactly what our next chapter demands.” – Carmen Palmer, CEO
Started in 2016 by several women working in product leadership, Women In Product has grown to become a 501(c)3 non-profit organization that equips women to thrive in product management careers at all levels, connects women in the product field, and advocates for more diverse workplaces. Today, the organization fosters a network of more than 22,000 constituents and 27 chapters, and hosts an annual conference that convenes more than 3,000 women in the field.
Media Contact
Carmen Palmer, Women In Product, 1 818-653-8849, info@womenpm.org, https://womenpm.org/
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SOURCE Women In Product
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