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Newgen Brings the Art of Storytelling to Enterprise Audiences with ‘Ahead of Victory’

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Three original, AI-generated story experiences for banking, insurance, and government audiences bring Newgen’s ‘Ahead of What’s Ahead’ brand narrative to life on DX++, its digital destination for thought leadership and industry perspectives.

NEW DELHI, Oct. 16, 2026 /PRNewswire/ — Newgen Software orchestrates intelligent enterprises at scale, bringing intelligence, trust, and control together to help organizations prepare for what’s ahead. Extending this focus beyond enterprise technology, Newgen is also reimagining how it engages with the industries it serves through DX++ (Digital Transformation Plus Plus), its digital destination for thought leadership, industry points of view, expert perspectives, and insights on emerging technologies and enterprise transformation.

Building on this content ecosystem, Newgen is bringing the art of storytelling to its banking, insurance and government audiences through ‘Ahead of Victory’, a Dussehra-special campaign featuring three original, 15-minute stories, crafted specifically for these industries and brought to life through a compelling, visual storytelling style. Streaming on DX++, the films offer a distinctive way to engage audiences, bringing together creativity, technology and industry understanding.

The campaign draws from Newgen’s overarching brand narrative, Ahead of What’s Ahead, launched earlier this year. Rooted in the company’s organisational DNA, the narrative reflects the ability to foresee what lies ahead, prepare for change and act with purpose. Ahead of Victory brings this approach into the festive season through the power of storytelling.

Ahead of What’s Ahead: A mindset that defines Newgen

For Newgen, staying ahead is more than a brand promise. It is an organisational mindset built around three fundamental principles: foresee, prepare and act. It means recognising emerging possibilities, anticipating challenges and helping enterprises navigate change with confidence.

This approach is reflected in Newgen’s global positioning, Orchestrating Intelligent Enterprises. Through the NewgenONE Platform, Newgen brings content, processes and communications together in an orchestration layer that embeds intelligence into how enterprises operate, with trust, governance and control built in.

The Ahead of What’s Ahead narrative brings these ideas together, reflecting Newgen’s commitment to innovation and its belief that being prepared for the future begins with anticipating what comes next.

Ahead of Victory: Where storytelling meets the spirit of staying ahead

Stories have the power to make ideas relatable, spark conversations and create lasting connections. With Ahead of Victory, Newgen brings this power to enterprise communication, using cinematic storytelling to engage the industries it serves in a fresh and memorable way.

The campaign features three original, 15-minute, AI-generated story experiences created for banking, insurance and government audiences. Moving beyond conventional B2B communication formats, these immersive narratives use engaging storytelling to connect with the unique contexts and interests of each sector.

The campaign takes inspiration from the spirit of Dussehra, the triumph of good over evil and the courage to overcome challenges. This resonates with Newgen’s approach of looking beyond the present, anticipating what lies ahead and being prepared to act.

The initiative reflects Newgen’s efforts to engage with its customers and prospects in fresh and unexpected ways. By using AI to bring industry-specific stories to life, the campaign offers a distinctive alternative to conventional B2B communication, creating a more relatable and engaging way to connect with audiences across banking, insurance and government.

DX++: Digital Transformation, Plus Plus

DX++ brings together Newgen’s thought leadership, industry points of view, expert perspectives and content on emerging technologies and enterprise transformation. It serves as a destination for audiences looking to explore the ideas, challenges and possibilities shaping their industries.

By bringing these resources together, DX++ extends the conversation beyond products and solutions to the wider business and technology developments influencing enterprise transformation. The addition of Ahead of Victory introduces a cinematic dimension to this content ecosystem, demonstrating how industry insights can be complemented by creative storytelling to engage audiences in new ways.

For Newgen, DX++ is a destination where expertise, ideas and creative expression come together reinforcing the company’s focus on anticipating change and exploring what comes next.

Runki Goswami, Chief Marketing Officer, Newgen, says, “‘Ahead of What’s Ahead’ reflects something fundamental to Newgen: our ability to foresee, prepare and act. It shapes how we approach enterprise transformation, innovation and the opportunities that lie ahead. With ‘Ahead of Victory’, we wanted to take a fresh approach to engaging with our customers and prospects, moving beyond conventional B2B communication through original, industry-specific stories. DX++ gives us a destination to bring together our industry perspectives, thought leadership and creative initiatives, creating new ways to connect with the audiences we serve.”

The three films are now streaming on DX++ at https://newgensoft.com/AheadOfVictory/.

Disclaimer

The content comprises original short-form creative content developed by Newgen Software Technologies Ltd. for its ‘Ahead of What’s Ahead’ campaign. The stories, characters and situations are fictional and have been independently developed for Newgen’s Government, Insurance and Banking domain narratives, respectively. The films use broad themes, humor and nostalgia associated with popular Indian cinema as a creative tribute. No original film footage, music, artwork, stills, clips, characters, actor likenesses or actor voices have been used. These films are not adaptations or remakes of any film, and are not sponsored or endorsed by, or affiliated with, any film, producer, actor, or rights holder. All third-party names and marks belong to their respective owners. For any concerns, please contact info@newgensoft.com.

About Newgen Software

Newgen Software Orchestrates Intelligent Enterprises at scale. The NewgenONE Platform unifies content, processes, and communications into an orchestration layer where intelligence is embedded into how enterprises operate, with trust, governance, and control built in. Enterprises move beyond fragmented initiatives to continuously adaptive, production ready operations. Decisions, workflows, and experiences evolve in real time, shaped by context, data, and embedded AI. Trusted by leading organizations worldwide, Newgen defines how modern enterprises operate, intelligently and at scale.

For more details, visit www.newgensoft.com

 

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/R E P E A T — Media Advisory – Minister Hodgson to deliver remarks and participate in fireside chat/

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41 minutes ago

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October 16, 2026

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ST. JOHN’S, NL, Oct. 14, 2026 /CNW/ — Canada’s Minister of Energy and Natural Resources, the Honourable Tim Hodgson, will deliver remarks and participate in a fireside chat with Energy NL CEO Charlene Johnson.  

Date:

Friday, October 16, 2026

Time:

11:30 a.m. NDT

All accredited media are asked to pre-register by emailing media@nrcan-rncan.gc.ca. Details on how to participate will be provided upon registration.

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SOURCE Natural Resources Canada

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VT Markets Provides Essential Relief to Support Flood-Impacted Communities in Thailand

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October 16, 2026

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BANGKOK, Oct. 16, 2026 /PRNewswire/ — In response to recent flooding that have disrupted daily life across Thailand, global multi-asset broker VT Markets has demonstrated its commitment to corporate social responsibility (CSR) by contributing essential relief supplies to support those impacted by the floods.

As part of this initiative, VT Markets has consolidated and delivered essential relief packages to the central donation hub managed by the Bangkok Metropolitan Administration (BMA) at Bangkok City Hall (Din Daeng) on 9 October, 2026.

Through coordination with BMA, the VT Markets team provided immediate necessities, including clean drinking water, non-perishable food, hygiene supplies, and daily household essentials, for direct distribution to affected and recovering communities. By working alongside local authorities, the company aims to contribute to emergency relief efforts and provide practical assistance during challenging times.

This emergency effort builds on VT Markets’ sustained community outreach in Thailand. The company recently supported the Baan Imjai shelter, providing essential supplies, furniture, and vocational setup donations for urban safety nets, as well as partnering with the Baan Nokkamin Foundation to supply food and educational materials for vulnerable children.

These ongoing community donations complement VT Markets’ flagship CSR program, Finance Forward, which promotes long-term financial literacy and independence across emerging markets. By pairing emergency response with long-term educational and social welfare support, VT Markets continues to strengthen its commitment to local communities across Southeast Asia.

About VT Markets

VT Markets is a regulated multi-asset broker with a presence in over 160 countries as of today. It has earned numerous international accolades including Best Gold Trading Platform, Best Online Trading and Fastest Growing Broker. In line with its mission to make trading accessible to all, VT Markets offers comprehensive access to over 1,000 financial instruments and clients benefit from a seamless trading experience via its award-winning mobile application.

For more information, please visit the official VT Markets website or email us at info@vtmarkets.com. Alternatively, follow VT Markets on Facebook, Instagram, or LinkedIn.

For media enquiries and sponsorship opportunities, please email media@vtmarkets.com 

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SOURCE VT Markets

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Croatian Railway Tunnel Rejuvenated with Crystalline Admixture-Treated Shotcrete

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October 16, 2026

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The rehabilitation of the Dujmovača Tunnel in Split, Croatia, strengthened the railway tunnel lining with upgraded waterproofing designed to prevent water seepage and support long-term structural stability. PENETRON ADMIX, a crystalline waterproofing admixture, was incorporated into the tunnel’s shotcrete layers in late 2025 to meet durability requirements and help keep the project on schedule.

ORLANDO, Fla., Oct. 16, 2026 /PRNewswire/ — Part of the Split suburban railway line, the Dujmovača Tunnel (M604) is one of two railway tunnels running beneath the city center of Split, Croatia. Split is now the country’s second-largest city and a key economic, cultural, and transportation hub for the region.

The tunnel lining rehabilitation focused on upgrading waterproofing and drainage to control water ingress and improve long-term structural performance. The original design called for a dimpled membrane system to direct water inflows to through drains and half-pipes into a drainage channel and covered

“Several challenges emerged during implementation. The specified composite drainage material was no longer available and shotcrete adhesion tests produced values below the required threshold,” notes Theodor Mentzikofakis, Managing Director and Partner of Penetron Hellas. “These issues highlighted the need for improved mechanical resistance and enhanced waterproofing performance, which led to a redesign of the system.”

The revised technical approach addressed the limitations of the original design through several alternative solutions. Two options required an increased number of implementation steps and increased total construction costs. The third proposal introduced a new technical solution that combined reinforcement mesh with two additional waterproofing shotcrete layers (8 cm on the base layer and new 10 cm on untreated surfaces). This strategy would create a static arch effect to enhance mechanical resistance.

As part of the waterproofing and repair process, PENETRON ADMIX, a crystalline admixture for concrete, was proposed as an optimal waterproofing enhancement for the shotcrete layers. PENETRON, a topical crystalline waterproofing material and PENEPLUG, a rapid-setting crystalline compound, were also specified to stop active leaks and repair surface cracking in the tunnel walls.

PENETRON ADMIX offered several engineering advantages. The admixture delivers waterproofing performance comparable to two layers of a sprayed waterproofing membrane system and reacts with water and moisture to self-seal cracks. Installation was also simplified because the shotcrete could be applied in thicker layers, such as a 3+8 cm configuration instead of the original 3+3+4-cm sequence. This approach generated significant time savings by eliminating approximately 60 days originally allocated for waterproofing works and enabled faster rehabilitation even when limited to a 6½-hour daily work window.

“Testing and validation showed water penetration depth was reduced by 83% after ten cycles. This showed how PENETRON ADMIX SB significantly improved the water resistance of the shotcrete layers,” concludes Theodor Mentzikofakis. “The admixture was a cost-effective and time-efficient alternative to traditional PVC sheet membranes as well as sprayed waterproofing systems. It also improved mechanical resistance through the combined use of reinforcement mesh and crystalline-enhanced shotcrete.”

The Penetron Group is a leading manufacturer of specialty construction products for concrete waterproofing, concrete repairs, and floor preparation systems. The Group operates through a global network, offering support to the design and construction community through its regional offices, representatives, and distribution channels.

For more information on Penetron waterproofing solutions, please visit penetron(dot)com or Facebook(dot)com/ThePenetronGroup, 

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SOURCE The Penetron Group

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