Technology
Optical Brighteners Market Set to Reach USD 3.5 Billion by 2031, Driven by Rising Demand in Textiles and Paper Industries: – Market Research Intellect
Published
2 years agoon
By
The growth of the Optical Brighteners market is primarily driven by increasing demand across various industries, particularly textiles, paper, and detergents. Rising consumer preferences for visually appealing and high-quality products have led manufacturers to incorporate optical brightening agents to enhance brightness and whiteness. Additionally, the growing focus on sustainability is fostering innovations in eco-friendly optical brighteners, further propelling market growth. Increased industrialization in emerging economies also contributes to the rising demand for these products.
LEWES, Del., Nov. 12, 2024 /PRNewswire/ — The global Optical Brighteners market is projected to grow from approximately USD 2.3 billion in 2024 to around USD 3.5 billion by 2031, reflecting a compound annual growth rate (CAGR) of about 5.2%. This growth is driven by increasing demand across industries such as textiles, paper, and detergents, as well as a rising focus on environmentally friendly products and sustainable practices.
Download PDF Brochure: https://www.marketresearchintellect.com/download-sample/?rid=923413
202 – Pages
126 – Tables
37 – Figures
Scope Of The Report
REPORT ATTRIBUTES
DETAILS
STUDY PERIOD
2020-2031
BASE YEAR
2023
FORECAST PERIOD
2024-2031
HISTORICAL PERIOD
2020-2023
UNIT
Value (USD Billion)
KEY COMPANIES PROFILED
BASF SE, Huntsman Corporation, Clariant AG, Eastman Chemical Company, and Synthesia Group
SEGMENTS COVERED
By Type, By Application And By Geography
CUSTOMIZATION SCOPE
Free report customization (equivalent to up to 4 analyst working days) with purchase. Addition or alteration to country, regional & segment scope
Optical Brighteners Market Overview
1. Market Size and Growth Potential
The global Optical Brighteners market is projected to expand from approximately USD 2.3 billion in 2024 to around USD 3.5 billion by 2031, representing a compound annual growth rate (CAGR) of about 5.2%. This growth is driven by increasing demand for optical brightening agents in various applications, particularly in the textile and paper industries. The rising consumer preference for aesthetically pleasing products, coupled with growing awareness of product quality, is further propelling market expansion. As industries continue to innovate and incorporate advanced optical brighteners, the overall market size is expected to witness a steady upward trajectory, highlighting its importance in diverse applications.
2. Applications Across Industries
Optical brighteners find extensive applications across multiple industries, including textiles, paper, detergents, plastics, and coatings. In the textile industry, these agents are crucial for enhancing the brightness and whiteness of fabrics, improving overall product appeal. The paper industry utilizes optical brighteners to achieve higher brightness levels, which directly influences the quality and marketability of printed materials. Additionally, the detergent industry incorporates optical brighteners to enhance the visual appeal of cleaned fabrics. As these industries continue to grow, the demand for optical brighteners is expected to remain robust, driving market expansion across diverse applications.
3. Consumer Awareness and Demand for Quality
Increasing consumer awareness regarding the quality of products is a significant driver for the Optical Brighteners market. Consumers are becoming more discerning about the aesthetics and performance of textiles, papers, and other products. This heightened awareness is prompting manufacturers to enhance their offerings with optical brighteners, which improve brightness and whiteness. Additionally, the demand for high-quality products is influencing manufacturers to prioritize the use of advanced optical brightening agents in their production processes. As consumers continue to seek visually appealing and high-performing products, the Optical Brighteners market will benefit from this trend.
4. Sustainability and Eco-Friendly Innovations
The growing focus on sustainability is shaping the Optical Brighteners market, with an increasing demand for eco-friendly alternatives. Consumers and industries are becoming more conscious of their environmental impact, prompting manufacturers to innovate and develop bio-based optical brighteners. These sustainable options are designed to meet consumer expectations while minimizing environmental harm. Companies that prioritize sustainability in their product offerings are likely to gain a competitive edge in the market. The shift towards eco-friendly optical brighteners not only supports environmental goals but also caters to the evolving preferences of consumers seeking greener alternatives.
Download Sample Report Now: https://www.marketresearchintellect.com/download-sample/?rid=923413
5. Regional Insights and Market Dynamics
Geographically, the Optical Brighteners market is experiencing varied growth dynamics across regions. North America and Europe are established markets, driven by robust textile and paper industries and stringent quality standards. Meanwhile, the Asia-Pacific region is expected to witness the fastest growth, fueled by rapid industrialization, increasing population, and rising disposable incomes. Countries like China and India are emerging as key players due to their expanding manufacturing sectors. Understanding regional market dynamics is crucial for stakeholders to identify opportunities and tailor their strategies to meet specific regional demands.
6. Competitive Landscape and Key Players
The Optical Brighteners market is characterized by a competitive landscape with several key players actively engaged in product innovation and strategic collaborations. Major companies include BASF SE, Huntsman Corporation, and Clariant AG, which are focusing on developing advanced optical brightening agents to meet diverse industry needs. These players invest significantly in research and development to enhance their product offerings and maintain market leadership. Additionally, smaller companies are emerging with innovative solutions, contributing to a dynamic competitive environment. The focus on innovation and collaboration is expected to drive market growth and provide consumers with a broader range of options.
7. Regulatory Environment and Compliance
The Optical Brighteners market operates within a regulatory framework that varies by region and application. Regulatory bodies impose standards to ensure the safety and efficacy of optical brightening agents, especially in consumer products such as textiles and detergents. Compliance with these regulations is essential for manufacturers to maintain market access and consumer trust. Companies must stay informed about evolving regulations to adapt their formulations and practices accordingly. Navigating the regulatory landscape is a critical factor for stakeholders in the Optical Brighteners market, impacting product development and market strategies.
8. Future Trends and Opportunities
The Optical Brighteners market is poised for continued growth, driven by emerging trends and opportunities. Innovations in bio-based and sustainable optical brighteners are expected to gain traction as industries prioritize eco-friendliness. Additionally, advancements in formulation technology may lead to improved performance characteristics, enhancing product appeal. The growing demand for high-quality products in developing economies presents significant opportunities for market expansion. As manufacturers adapt to changing consumer preferences and sustainability trends, the Optical Brighteners market is likely to evolve, offering new avenues for growth and development in the coming years.
Geographic Dominance:
Geographic dominance in the Optical Brighteners market is shaped by varying demand dynamics across different regions. North America and Europe remain significant markets due to their well-established textile and paper industries, stringent quality standards, and high consumer awareness regarding product quality. The Asia-Pacific region is emerging as a key growth area, driven by rapid industrialization, increasing population, and rising disposable incomes. Countries like China and India are witnessing substantial demand for optical brighteners as their manufacturing sectors expand. Additionally, Latin America and the Middle East are gradually increasing their market presence, influenced by growing industrial activities and consumer demand for high-quality products. Understanding these regional dynamics is crucial for stakeholders seeking to capitalize on opportunities in the Optical Brighteners market and tailor their strategies to meet specific local demands.
Optical Brighteners Market Key Players Shaping the Future
Key players shaping the future of the Optical Brighteners market include BASF SE, Huntsman Corporation, Clariant AG, Eastman Chemical Company, and Synthesia Group. Other significant contributors are ECKART GmbH, Croda International Plc, 20/20 Vision, Brightwell Dispensers, A. Schulman, Inc., FBA Chemicals, Organic Dyes and Pigments LLC, LuminoChem, KRAHN Chemie, and Chemetall GmbH. These companies are actively engaged in product innovation and strategic collaborations, influencing the market’s development and growth.
Optical Brighteners Market Segment Analysis
The Optical Brighteners market is segmented based on By Type, By Application and Geography, offering a comprehensive analysis of the industry.
By Type
Cationic Optical Brighteners: Primarily used in textiles and detergents, these brighteners carry a positive charge and are effective in acidic conditions.Anionic Optical Brighteners: These are commonly used in paper and plastic applications, functioning well in neutral to alkaline environments.Non-ionic Optical Brighteners: Suitable for a variety of applications, these brighteners do not carry any charge and are often used in detergents and coatings.
By Application
Textiles: Used to enhance the brightness and whiteness of fabrics, making them more appealing to consumers.Paper: Applied to improve the brightness and quality of printed materials and packaging products.Detergents: Incorporated to enhance the visual appeal of cleaned fabrics and improve washing performance.Plastics: Utilized to enhance the aesthetic qualities of plastic products, particularly in consumer goods.Coatings: Employed in paints and coatings to achieve superior brightness and visual appeal.
By Geography
North America: A significant market driven by established industries and stringent quality standards.Europe: Known for its high demand for quality products, particularly in textiles and paper.Asia-Pacific: Expected to witness the fastest growth due to rapid industrialization and increasing consumer demand.Latin America: Gradually emerging as a market with rising industrial activities.Middle East and Africa: Growing presence driven by demand for high-quality products across various sectors.
Electronics And Semiconductor:
The Electronics and Semiconductor segment of the Optical Brighteners market is gaining traction due to the increasing demand for high-quality, visually appealing electronic products. Optical brighteners are utilized in various applications, including the manufacturing of circuit boards, electronic packaging, and display technologies. These agents enhance the brightness and whiteness of materials, contributing to improved aesthetics and functionality. As the electronics industry evolves with advancements in technology and consumer preferences shift towards visually appealing devices, the need for effective optical brighteners is expected to grow. Additionally, the push for sustainable practices in electronics manufacturing is encouraging innovations in eco-friendly optical brighteners, further propelling market growth. Companies operating in this segment are likely to focus on research and development to create advanced formulations that meet industry standards and consumer demands, positioning themselves for success in an increasingly competitive market landscape.
Our related Reports
Global Instant Messaging and chat software market size forecast is categorized based on Type (PC, Mobile) and Application (Large Enterprises, SMEs) and geographical regions
Global Classroom Messaging Software market size and forecast is categorized based on Type (Cloud Based, Web Based) and Application (Large Enterprises, SMEs) and geographical regions
Global Silicon carbide sic semiconductor market size forecast is categorized based on Type (SIC Power Semiconductors, SIC Power Semiconductor Devices, SIC Power Diode Nodes) and Application (Automotive, Aerospace and Defense, Computers, Consumer Electronics, Industrial, Healthcare, Power Sector, Solar) and geographical regions
Global Automotive Pneumatic Disc Brake Market is categorized based on Type (Single-piston Pneumatic Disc Brakes, Multi-piston Pneumatic Disc Brakes, Caliper Pneumatic Disc Brakes, Rotor Pneumatic Disc Brakes, Drum-in-hat Pneumatic Disc Brakes) and Application (Passenger Cars, Commercial Vehicles, Racing Cars, Heavy-duty Trucks, Off-road Vehicles) and geographical regions
Global Antibacterial Nano Coatings Market is categorized based on Application (Silver Nanoparticle Coatings, Copper Nanoparticle Coatings, Zinc Oxide Nanoparticle Coatings) and Product (Medical Devices (Implants, Catheters), Food Packaging, Textiles, Healthcare Surfaces) and geographical regions
Global Antibacterial in Agriculture Market is categorized based on Type (Amide Antibacterials, Antibiotic Antibacterials, Copper-Based Antibacterials, Dithiocarbamate Antibacterials, Other Types) and Application (Foliar Spray, Soil Treatment, Other Modes of Application) and geographical regions
About Us: Market Research Intellect
Welcome to Market Research Intellect, where we lead the way in global research and consulting, proudly serving over 5,000 esteemed clients worldwide. Our mission is to empower your business with cutting-edge analytical research solutions, delivering comprehensive, information-rich studies that are pivotal for strategic growth and critical revenue decisions.
Unmatched Expertise: Our formidable team of 250 highly skilled analysts and subject matter experts (SMEs) is the backbone of our operations. With extensive training in advanced data collection and governance, we delve into over 25,000 high-impact and niche markets. Our experts seamlessly integrate modern data collection techniques, robust research methodologies, and collective industry experience o produce precise, insightful, and actionable research.
Diverse Industry Coverage: We cater to a wide array of industries, ensuring that our insights are both relevant and specialized. Our expertise spans: Energy, Technology, Manufacturing and Construction, Chemicals and Materials, Food and Beverages
Having collaborated with numerous Fortune 2000 companies, we bring unparalleled experience and reliability to meet all your research needs. Our proven track record reflects our commitment to excellence and client satisfaction.
Contact Us:
Mr. Edwyne Fernandes
Market Research Intellect
Call Us on: +1 743 222 5439
Email: sales@marketresearchintellect.com
Web: https://www.marketresearchintellect.com/
Linkedin: https://www.linkedin.com/company/marketresearchintellect
Twitter: https://x.com/intellectmr
Logo: https://mma.prnewswire.com/media/2483702/Market_Research_Intellect_Logo.jpg
You may like
Technology
Care Career Announces Acquisition of MAS Medical Staffing, Completing Its First Acquisition Phase and Expanding Annual Revenue Beyond $150 Million, with a Path to Exceed a Quarter Billion by the End of 2026 Through Additional Acquisitions and Organic Growth
Published
7 minutes agoon
July 24, 2026By
WOODBRIDGE, N.J., July 24, 2026 /PRNewswire/ — Care Career, a rapidly growing healthcare workforce technology organization, today announced the acquisition of MAS Medical Staffing, one of the Northeast’s leading healthcare workforce organizations. Financial terms of the transaction were not disclosed.
The acquisition represents Care Career’s seventh strategic acquisition in the past 24 months, further strengthening the company’s position as one of the largest healthcare workforce organizations in the United States while accelerating its strategy to redefine the future of healthcare workforce management through artificial intelligence, enterprise technology, and workforce innovation.
MAS Medical Staffing has built an outstanding reputation for delivering high-quality workforce solutions through strong client relationships, exceptional clinician engagement, and deep regional expertise throughout the Northeastern United States. The acquisition significantly expands Care Career’s geographic footprint while broadening its access to healthcare professionals, client relationships, workforce data, and regional market intelligence.
Care Career is building a technology-enabled workforce ecosystem powered by its AI-powered workforce platform, where every acquisition contributes not only additional market presence, but also expanded data, enhanced artificial intelligence capabilities, digital innovation, and operational scale that continuously improve the experience for clients and clinicians alike. As the platform grows, every clinician engagement, client interaction, credential, placement, and workforce trend strengthens the intelligence of Career’s technology, creating a continuously improving ecosystem designed to deliver faster, smarter, and more effective workforce solutions.
The acquisition also brings MAS Medical Staffing’s MAESTRA® engagement technology, along with its client relationships and clinician network, directly onto Career’s AI-powered workforce platform. MAESTRA’s scheduling, credentialing, and communication capabilities will be integrated into Care Career’s existing technology stack, further enhancing clinician engagement across onboarding, scheduling, and career management while providing healthcare organizations with greater workforce visibility and operational efficiency.
“Our vision is to build the AI-powered infrastructure that modernizes healthcare workforce management,” said Siva Konatham, Group President and Chief Executive Officer of Care Career. “Under my leadership, Care Career is focused on transforming a fragmented, labor-intensive industry into a data-driven, technology-enabled ecosystem that improves speed, efficiency, and workforce visibility for healthcare providers. Each acquisition strengthens our platform intelligence, expands our scale, and enhances our margin potential. By integrating advanced analytics, AI automation, and digital engagement tools, we are not just growing revenue—we are building a smarter, more scalable model positioned to lead the next era of healthcare workforce solutions.”
The combined organization will leverage expanded recruiting resources, centralized credentialing, advanced workforce analytics, AI-enabled automation, and digital engagement technologies—all powered by Care Career’s AI-powered workforce platform—to deliver broader recruiting capabilities, faster response times, enhanced workforce insights, and expanded national coverage. Clinicians will benefit from a seamless digital experience that simplifies every stage of their careers—from job discovery and credentialing to onboarding, scheduling, communication, and long-term career development.
With seven strategic acquisitions completed in less than two years, representing the first round of acquisitions now totaling more than $150 million in annual revenue, Care Career has rapidly expanded its national presence while executing a disciplined growth strategy focused on technology integration, operational excellence, and workforce innovation. The company has also signed additional Letters of Intent with other entities with expected close dates in the third quarter of 2026. Upon completion of these transactions, coupled with organic growth, Care Career expects consolidated annual revenue to exceed a quarter of a billion dollars by the end of 2026.
The addition of MAS Medical Staffing further strengthens the organization’s ability to serve healthcare systems, hospitals, long-term care providers, outpatient facilities, and other healthcare organizations across an increasingly diverse geographic footprint.
“The healthcare workforce industry is entering a new era where technology, artificial intelligence, and data-driven decision-making will define the market leaders,” Konatham added. “Every acquisition we complete expands the intelligence of our AI-powered workforce platform, enhances the value we deliver to our clients, and creates more opportunities for clinicians. We believe the combination of exceptional people, innovative technology, and strategic scale positions Care Career to lead the next generation of healthcare workforce solutions.”
About Care Career
Care Career is a technology-enabled healthcare workforce solutions company dedicated to transforming how healthcare organizations recruit, engage, credential, deploy, and retain clinical talent. Powered by its proprietary AI-powered workforce platform and supported by advanced artificial intelligence, enterprise technology, and workforce analytics, Care Career is building an intelligent healthcare workforce ecosystem that connects providers and clinicians more efficiently while improving workforce performance, operational effectiveness, and patient care. Following seven strategic acquisitions over the past 24 months the first round of acquisitions totaling more than $150 million in annual revenue and with additional signed LOIs under contract expected to complete shortly, positioning the company to surpass a quarter of a billion dollars in consolidated annual revenue by the end of 2026, Care Career has become one of the nation’s largest and fastest-growing healthcare workforce organizations, serving healthcare providers and clinicians across the United States.
About MAS Medical Staffing
MAS Medical Staffing is a premier healthcare workforce organization recognized for exceptional service, strong client partnerships, and a commitment to connecting healthcare professionals with rewarding career opportunities. With an established presence throughout the Northeastern United States, MAS Medical Staffing has earned a reputation for quality, responsiveness, and delivering workforce solutions that help healthcare providers meet their evolving workforce needs while supporting clinicians throughout every stage of their careers.
View original content to download multimedia:https://www.prnewswire.com/news-releases/care-career-announces-acquisition-of-mas-medical-staffing-completing-its-first-acquisition-phase-and-expanding-annual-revenue-beyond-150-million-with-a-path-to-exceed-a-quarter-billion-by-the-end-of-2026-through-additional-acqu-302834472.html
SOURCE Care Career
Technology
PointsKash Demonstrates How Businesses Can Build on Bitcoin Without Burdening the Blockchain
Published
7 minutes agoon
July 24, 2026By
As industry debate surrounding Bitcoin Improvement Proposal (BIP-110) intensifies, PointsKash unveils an architecture designed to work regardless of the proposal’s outcome.
SCOTTSDALE, Ariz., July 24, 2026 /PRNewswire/ — As the global Bitcoin community debates Bitcoin Improvement Proposal 110 (BIP-110) and the future of data stored on the Bitcoin blockchain, PointsKash, Inc. today announced that its next-generation kiosk infrastructure was intentionally designed to operate efficiently under any outcome of the proposal.
Rather than storing operational data directly on the Bitcoin blockchain, PointsKash utilizes a layered architecture that combines Bitcoin‘s unmatched security with modern decentralized communications technology. Every transaction, machine event, system update, and operational record generated across the PointsKash network is cryptographically verified, securely maintained off-chain, and anchored to the Bitcoin blockchain through a single immutable cryptographic proof.
This approach allows thousands of operational events to be permanently verified while utilizing only a minimal amount of blockchain data.
As discussion surrounding BIP-110 has intensified across the digital asset industry, PointsKash believes the debate does not require choosing between innovation and responsible blockchain stewardship.
“The industry has been debating whether businesses can build meaningful applications on Bitcoin without unnecessarily consuming blockchain space,” said Michael Herron, Chief Executive Officer of PointsKash. “We believe we’ve demonstrated that the answer is yes. Bitcoin provides the world’s most trusted immutable timestamp and security layer, while higher-volume operational data belongs on technologies specifically designed to manage it. By combining both, we’ve built an architecture that is scalable, transparent, and future-ready regardless of how the BIP-110 discussion ultimately evolves.”
The company’s infrastructure assigns every kiosk its own unique cryptographic identity, allowing each machine to securely authenticate every transaction and operational event. Those records are then independently verifiable through cryptographic proofs while remaining resistant to alteration or manipulation—even by PointsKash itself.
According to the company, this architecture delivers several significant advantages:
Mathematically verifiable transaction records for regulators, banking partners, auditors, and enterprise customers.Improved network reliability, allowing kiosks to continue operating during temporary connectivity interruptions without losing transaction history.Enhanced cybersecurity, with every machine maintaining its own authenticated identity and secure communications.A scalable blockchain architecture that minimizes on-chain data while preserving complete auditability.
“Bitcoin was created to provide trust, security, and permanence—not to become a storage system for every piece of application data,” Herron added. “Our philosophy has always been simple: use Bitcoin for what it does better than anyone else—creating immutable proof that records have never been altered—and leverage modern decentralized technologies for everything else. We believe that’s the future of enterprise blockchain infrastructure.”
PointsKash believes this architecture positions the company among a new generation of fintech innovators utilizing Bitcoin as a secure trust layer while developing scalable financial applications for enterprise deployment.
The technology also establishes the foundation for future blockchain-based financial products currently under development, including enhanced digital audit capabilities, verifiable financial records, enterprise licensing opportunities, and next-generation digital asset infrastructure.
As the Bitcoin ecosystem continues to mature, PointsKash believes its technology demonstrates that responsible innovation and blockchain scalability can successfully coexist—providing enterprise organizations with the confidence to build on Bitcoin without contributing unnecessary data to the network.
About PointsKash, Inc.
PointsKash, Inc. is a financial technology company developing an integrated ecosystem of AI-enabled self-service financial centers, digital banking, digital payment solutions, cryptocurrency services, loyalty rewards, enterprise merchant technologies, and mobile financial applications. Through proprietary software, Artificial Intelligence, and strategic partnerships, PointsKash is building innovative financial solutions designed to empower consumers, merchants, and enterprise organizations throughout North America.
For more information, visit www.pointskash.com.
Media Contact
PointsKash, Inc.
Investor Relations
info@pointskash.com
www.pointskash.com
Forward-Looking Statements
This press release contains forward-looking statements regarding anticipated technology integrations, Artificial Intelligence initiatives, product development, future commercialization plans, expected operational efficiencies, business strategy, and future growth. These statements are based on current expectations and involve risks and uncertainties that could cause actual results to differ materially from those expressed or implied. Factors that could affect actual results include, but are not limited to, technology development timelines, integration efforts, financing, regulatory developments, market conditions, and other risks facing the Company. PointsKash undertakes no obligation to update any forward-looking statements except as required by applicable law.
View original content to download multimedia:https://www.prnewswire.com/news-releases/pointskash-demonstrates-how-businesses-can-build-on-bitcoin-without-burdening-the-blockchain-302834473.html
SOURCE PointsKash Inc.
Technology
As ADA Anniversary Approaches, University of Phoenix Survey Highlights AI’s Potential to Advance Accessibility in Work and Learning
Published
1 hour agoon
July 24, 2026By
Survey conducted by The Harris Poll on behalf of University of Phoenix finds among those already using AI in the workplace, 60% say AI has improved their knowledge of and ability to use accessibility standards and guidelines.
PHOENIX, July 24, 2026 /PRNewswire/ — As artificial intelligence becomes part of how people work, learn and solve problems, a new University of Phoenix survey conducted by The Harris Poll finds that recent working learners see meaningful opportunities for AI to support accessibility. The survey was designed to understand the impact of AI in the workplace and learning environments on accessibility, defined as ensuring digital content, tools and resources, including AI tools and output, are usable by people with different abilities through inclusive design, use of assistive technology or conformance with accessibility standards, such as the Web Content Accessibility Guidelines (WCAG). The findings are being released ahead of the 36th anniversary of the Americans with Disabilities Act (ADA) on July 26.
The survey, conducted among 1,019 U.S. employed adults who completed a professionally presented training or school course in the past 12 months (“recent working learners”), found that, among workers already using AI in the workplace, 3 in 5 (60%) say AI has improved their knowledge of and ability to use accessibility standards and guidelines, including nearly 1 in 5 (19%) who report significant improvement.
While the findings point to optimism about AI’s accessibility potential, they also reveal an opportunity for clearer organizational guidance: 45% of respondents say accessibility is absent from, unclear in, or they are uncertain whether it is covered by their workplace AI policies.
“The reality is that accessibility benefits everyone,” shares Kelly Hermann, Vice President of Accessibility and Student Affairs at University of Phoenix. “If accessibility is built in from the beginning, organizations are more likely to create AI-enabled environments that are universally usable. Clearer content, better summaries, accurate captions, and multiple formats can help workers and learners with disabilities, but they also help busy adults, multilingual learners, mobile users, and anyone trying to absorb information quickly.”
Key findings from the survey include:
Workers see AI’s accessibility potential: 89% of recent working learners identify workflows that could benefit from AI and accessibility tools, especially creating accessible documents, presentations, websites or learning materials (38%), presenting information in different formats such as plain language, audio, summaries or translations (33%), and training employees or learners on accessibility practices (30%).AI may help build accessibility awareness: Among those already using AI in the workplace, 60% say AI has improved their knowledge of and ability to use accessibility standards and guidelines.Accessibility is not always clear in workplace AI policies: 45% of recent working learners say accessibility is absent from, unclear in, or they are uncertain whether it is covered by their workplace AI policies.AI tools may not yet fully support different access needs: Among those who use workplace AI tools, only about a quarter of survey respondents (27%) say AI tools available through their workplace or professional learning environment support people with disabilities very well.Human oversight remains important: 36% of recent working learners say human review for important decisions or high-impact work should be part of responsible AI use at work or school.Workers also recognize how AI and accessibility can have an impact on their own career journey: 90% of recent working learners identify AI and accessibility skills that would be valuable in their current or desired career field, including 45% who see value in understanding when AI-generated content needs human review.
Why accessibility is essential to responsible AI adoption
As AI tools are used to draft documents, summarize information, generate captions and transcripts, create image descriptions, support learning and assist with workplace tasks, accessibility becomes central to responsible use. Poorly implemented AI can also create or amplify barriers, including inaccessible content, inaccurate summaries, biased outputs and tools that do not work effectively with assistive technologies.
“Responsible AI is not only about productivity,” Hermann said. “It is about whether the technology works for the people who need to use it. AI can help create more accessible materials and more flexible ways to engage with information, but it still requires clear policies, practical training and human judgment to make sure the outputs are accurate, applicable and usable.”
What the findings mean for employers and educators
The survey suggests that organizations have an opportunity to align AI adoption with supportive design, accessibility practices and workforce training. Employers and educators can take immediate steps by:
Naming accessibility directly in AI policies and guidance.Choosing AI tools with accessibility and assistive technology compatibility in mind.Training workers and learners to create, check and improve accessible AI-generated content.Making support pathways clear for people who experience barriers using AI tools.Keeping human review in place for important decisions, high-impact work and accessibility-sensitive outputs.
The survey also found workers want practical AI training. The most helpful resources identified by recent working learners include real-world examples from their field or industry (36%), hands-on practice using realistic workplace scenarios (34%) and step-by-step demonstrations of common tasks (33%).
Accessibility insights from University of Phoenix
Hermann shared the survey findings ahead of the ADA anniversary in recent media interviews. Hermann oversees the University’s accessibility initiative, including evaluation and remediation of curricular resources, the Center for Access, Resources, Engagement and Support Services (CARES), and the Office of Collaborative Learning and Educational Engagement. Her work focuses on fostering accessible and welcoming educational environments for students, faculty and staff.
Hermann’s office at University of Phoenix also convenes accessibility conversations through initiatives such as Access Amplified™, a free, annual virtual event focused on advancing digital accessibility in web development. The event brings together engineers, developers, designers, content authors and digital strategists for practical strategies and human-centered conversations that address the gap between coding practices and how users with assistive technology experience the web.
About the survey
The survey was conducted online within the United States by The Harris Poll on behalf of University of Phoenix from June 22–29, 2026, among 1,019 employed adults ages 18 and older who have taken a professionally presented training or a school course in the past 12 months, referred to as “recent working learners.” Data were weighted where necessary by age, gender, race/ethnicity, region, education, employment, marital status, household size, household income and smoking status to bring them in line with their actual proportions in the population.
Respondents for this survey were selected from among those who have agreed to participate in surveys. The sampling precision of Harris online polls is measured by using a Bayesian credible interval. For this study, the sample data is accurate to within +/- 3.8 percentage points using a 95% confidence level. This credible interval will be wider among subsets of the surveyed population of interest.
Review the complete survey at phoenix.edu/aiaccessibility.
About University of Phoenix
University of Phoenix is Built for Real Life. 50 Years Strong. The University innovates to help working adults enhance their careers and develop skills in a rapidly changing world through flexible online learning, relevant courses, academic AI pillars, and skills-mapped curriculum for associate, bachelor’s and master’s degree programs. Active students and alumni have access to Career Services for Life® resources including career guidance and tools. For more information, visit phoenix.edu.
View original content to download multimedia:https://www.prnewswire.com/news-releases/as-ada-anniversary-approaches-university-of-phoenix-survey-highlights-ais-potential-to-advance-accessibility-in-work-and-learning-302834448.html
SOURCE University of Phoenix
Care Career Announces Acquisition of MAS Medical Staffing, Completing Its First Acquisition Phase and Expanding Annual Revenue Beyond $150 Million, with a Path to Exceed a Quarter Billion by the End of 2026 Through Additional Acquisitions and Organic Growth
PointsKash Demonstrates How Businesses Can Build on Bitcoin Without Burdening the Blockchain
As ADA Anniversary Approaches, University of Phoenix Survey Highlights AI’s Potential to Advance Accessibility in Work and Learning
Send Rakhi to UK swiftly with UK Gifts Portal
Whiteboard Series with NEAR | Ep: 45 Joel Thorstensson from ceramic.network
New Gooseneck Omni Antennas Offer Enhanced Signals in a Durable Package
Why You Should Build on #NEAR – Co-founder Illia Polosukhin at CV Labs
Whiteboard Series with NEAR | Ep: 45 Joel Thorstensson from ceramic.network
NEAR End of Year Town Hall 2021: The Open Web World, MetaBUILD 2 Hackathon and 2021 recap
Trending
-
Coin Market5 days agoWill the US get CLARITY this week? Bitcoin’s new $80K target: Hodler’s Digest, July 19
-
Technology5 days ago“Every Day CO₂ Challenge”: More Than a Game, A New Way of Learning
-
Technology5 days agoTrakka Systems to Demonstrate Advanced ISR Capabilities at Farnborough International Airshow 2026
-
Technology5 days agoPowering ASEAN’s Manufacturing Transformation: IME 2026 Connects Technology, Industry and Opportunity
-
Technology4 days agoSigneasy expands beyond eSignatures with Intelligent Contract Management for growing businesses
-
Technology5 days agoDBS named Asia’s Best Digital Bank by Euromoney, recognised for its AI leadership and responsible innovation
-
Technology5 days agoCNPC launches China’s first full-chain green, low-carbon ethylene project
-
Technology5 days agoBOC Group Releases ADONIS 19.0 LTS to Bring Smarter Support into Everyday BPM Work
