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ASUS ROG Unveils Latest Innovations Forged to Unlock Limitless Gaming Potential at CES 2025

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ROG redefines the future of gaming with its powerful lineup of gaming laptops, desktops, and external graphics.

LAS VEGAS, Jan. 6, 2025 /PRNewswire/ — ASUS Republic of Gamers (ROG) unveiled its groundbreaking 2025 gaming technology lineup today at the Unlock the ROG Lab: For Those Who Dare virtual event for CES 2025. Channeling the innovative spirit of ROG Lab, this year’s products—including cutting-edge laptops, desktops, and external GPUs—are engineered to redefine gaming performance and help every player realize their full potential.

Headlining the range is the 2025 ROG Strix SCAR 16/18 series, featuring next-generation Intel® Core™ Ultra 9 275HX processors and up to NVIDIA RTX™ 5090 laptop GPUs for unrivaled power in both gaming and creative workflows. The ROG Strix G16/G18 models complement this by offering AMD Ryzen™ 9 or Intel® Core™ Ultra 9 HX processors, making them ideal for AAA gaming and content creation.

ROG also introduced the versatile Zephyrus G14/G16, ultrathin laptops combining portability with uncompromising performance, as well as the 2025 Flow Z13—a 2-in-1 gaming tablet powered by up to  AMD Ryzen AI MAX+ 395 and featuring a vibrant ROG Nebula Display. Completing the lineup is the ROG G700 desktop series, equipped with up to Intel® Core™ Ultra 9 285K or AMD Ryzen™ 7 9800X3D processors and up to NVIDIA RTX™ 5090 GPUs.

ROG’s previously revealed ROG Phone 9 series is also available for purchase starting January 7.

CES 2025 attendees can experience these innovations firsthand at The Venetian Expo, Meeting Room #3102, from January 6 to January 9, 2025.

ROG Strix SCAR 16/18: Unleashing Ultimate Power and Precision

The 2025 ROG Strix SCAR 16/18 is powered by the Intel® Core™ Ultra 9 275HX, paired with up to NVIDIA GeForce RTX™ 5090 laptop GPUs. Featuring a MUX Switch and NVIDIA Advanced Optimus, these laptops excel in AAA gaming, high-performance tasks, and multitasking. ROG’s Intelligent Cooling technology, with a custom vapor chamber, Tri-Fan design, and Conductonaut Extreme liquid metal, ensures low temperatures and noise levels, maintaining peak performance even in extended sessions.

The ROG Nebula HDR Display elevates visuals with its 2.5K mini-LED panel, 240Hz refresh rate, 16:10 aspect ratio, 2,000+ dimming zones, and 1200 nits peak brightness. 100% DCI-P3 color coverage and ACR technology enhance contrast and reduce reflections for immersive gameplay.

With up to 64GB DDR5-5600 RAM, a 2TB PCIe Gen4 SSD, and a futureproof upgrade design, the SCAR Series offers exceptional speed, storage, and flexibility. Customizable AniMe Vision and Aura RGB lighting add a personal aesthetic, making this laptop a powerhouse tailored for modern gamers.

ROG Strix G16/G18: Empowering Every Gamer

The ROG Strix G16/G18  redefine gaming and content creation with unmatched performance and cutting-edge design. Powered by AMD Ryzen™ 9 HX or Intel® Core™ Ultra 9 HX processors and paired with NVIDIA RTX™ 50 Series Laptop GPUs, these laptops deliver lightning-fast AAA gaming performance and seamless multitasking for resource-intensive applications. With up to 32GB of DDR5 5600MHz RAM, users can tackle demanding tasks with ease.

Advanced Tri-Fan Technology, a full-width heatsink, and full-surround vents ensure superior thermal management, keeping temperatures low during intense gaming sessions. Whether it’s marathon battles or creative workflows, the ROG Strix G16/G18 maintain peak performance without compromise.

The ROG Nebula Display features a stunning 2.5K resolution, ultra-responsive 240Hz refresh rate, and 3ms response time for smooth, vibrant gameplay. 100% DCI-P3 color coverage and Ambient Contrast Ratio (ACR) technology enhance every detail while reducing reflections for an immersive experience. A built-in 1080p FHD camera and dual Dolby Atmos-enabled speakers make streaming and recording effortless, with crisp visuals and high-quality audio for sharing your victories.

Dual PCIe Gen 4.0 SSD slots offer expansive storage, with Intel models supporting PCIe Gen 5 on both slots and AMD models on one. This future-ready design ensures easy upgrades to stay ahead of evolving gaming demands.

The AMD-powered Strix G614/814models feature ROG pixel-pattern aesthetics, a robust armor cap, and a sleek hinge design for durability and style. Meanwhile, the Intel-equipped G615/815 models showcase full-surround Aura RGB lighting, delivering a bold, customizable look that complements any gaming setup.

Customizable hotkeys provide quick access to essential commands, empowering gamers to stay in control during critical moments. Whether you’re leading your squad to glory or diving into creative projects, the ROG Strix G16/G18 are built to help you rise to the top.

Zephyrus G14/G16: Ultra-Portable Gaming at its Best

The ROG Zephyrus G14/G16 deliver portability and performance in a lightweight CNC-milled aluminum chassis. The G16 is powered by up to Intel® Core™ Ultra 9 285H and NVIDIA GeForce RTX™ 5090 laptop GPUs, while the G14 features up to AMD Ryzen AI 9 HX 370 and NVIDIA GeForce RTX™ 5080 laptop GPUs, ensuring seamless gaming and multitasking.

The G14’s ROG Nebula OLED Display offers 3K resolution, 120Hz refresh rate, and 0.2ms response time, while the G16’s 2.5K OLED Display boasts a 240Hz refresh rate with similar responsiveness. Both feature 100% DCI-P3 color coverage and NVIDIA G-SYNC® for smooth, tear-free visuals.

Advanced cooling with 2nd Gen Arc Flow Fans and vapor chamber or heat pipe systems keeps performance optimized during intense gaming. Weighing 3.46lbs (G14) and 4.30lbs (G16) with maximum thicknesses of 0.62″ and 0.58″, these ultrathin laptops offer exceptional portability. Stylish Platinum White and Eclipse Gray options with Slash Lighting add bold aesthetics.

The G14 integrates AI-powered tools like Microsoft Copilot for productivity and NVIDIA DLSS for optimized gaming. Both models include robust I/O options, such as DisplayPort 2.1 and USB-C with 100W power delivery, making the Zephyrus G14/G16 versatile and powerful companions for gamers and creators.

ROG Flow Z13: The Game-Changer in 2-in-1 Gaming

The 2025 ROG Flow Z13 is a versatile 2-in-1 gaming tablet that delivers portability and top-tier performance. Powered by AMD’s Ryzen AI Max+ 395, a cutting-edge chiplet-based design, it offers exceptional performance and power efficiency, perfect for its compact 13-inch form factor. With up to 128GB of unified memory, the Z13 ensures high-speed access for both CPU and GPU needs, boosting performance and responsiveness.

The Z13 features a 2.5K ROG Nebula 180Hz touchscreen with Pantone validation and 100% DCI-P3 color coverage, delivering stunningly accurate visuals. Built from durable CNC aluminum, it weighs slightly more than a standard tablet and includes a 170° kickstand for versatile use. A 70 Wh battery provides up to 10 hours of gaming or productivity on the go.

A revamped stainless steel vapor chamber and 2nd Gen Arc Flow Fans™ ensure quiet, efficient cooling even under heavy loads. The new ROG Command Center offers quick access to system functions, while an enhanced touchpad and keycaps make the Flow Z13 equally suited for work and play.

2025 ROG XG Mobile: More Than Graphics, Less to Carry

The 2025 ROG XG Mobile redefines portable gaming accessories with NVIDIA GeForce RTX™ 5090 laptop GPUs and cutting-edge Thunderbolt™ 5 connectivity. This compact external GPU delivers peak performance in a striking new design, making it the perfect companion for gamers on the go.

A redesigned vapor chamber reduces weight by 30% with a new copper build while maintaining top thermal performance through 50% thicker capillary structures. Combined with an inverted fan outlet, the XG Mobile manages heat efficiently while keeping noise levels low. Advanced active bridge rectifier MOSFETs make it ROG’s smallest and lightest external GPU yet, enhancing portability without compromising power.

Connectivity options include HDMI 2.1, DisplayPort 2.1, dual USB 3.2 Gen2 Type-A ports, and an SD card reader, all accessible via a single Thunderbolt 5 connection. Customizable operating modes and full Aura Sync support let users personalize RGB lighting through its semi-transparent case. With the 2025 ROG XG Mobile, gamers can enjoy flagship performance and portability, transforming portable gaming solutions.

ROG Phone 9 Series

The ROG Phone 9 series, including the ROG Phone 9 and ROG Phone 9 Pro, combines sleek, high-end design with the innovative AniMe Vision mini-LED auxiliary display. Powered by the Qualcomm® Snapdragon® 8 Elite Mobile Platform, these gaming phones deliver unparalleled performance, supported by ROG’s AI-driven gaming features and the advanced GameCool 9 cooling system.

The 3-nanometer Snapdragon 8 Elite Mobile Platform ensures ultrasmooth, lag-free gameplay, with Qualcomm Seamless enabling effortless syncing to Snapdragon X Elite-powered PCs. Enhanced components like the Oryon™ CPU, Adreno™ GPU, and AI-focused Hexagon NPU push performance to new heights, handling even the most demanding titles with ease.

Designed with a unique SoC-centered structure, the ROG Phone 9 series stays cool under pressure, especially when paired with the AeroActive Cooler X Pro clip-on cooler for enhanced heat dissipation. For a console-like experience, the ROG Tessen mobile controller transforms the phone into a professional-grade gaming device, offering exceptional comfort for extended sessions.

ROG G700 Series Desktops: Built for Performance and Flexibility

The 2025 ROG Strix G700 series desktops are built for gaming excellence, featuring AMD Ryzen 7 9800X3D or Intel® Core™ Ultra 9 285K processors and NVIDIA RTX™ 50 Series Desktop GPUs. With up to 64 GB of DDR5 RAM at 6000MHz and high-speed PCIe Gen 5 storage, the G700 ensures exceptional performance and responsiveness.

Designed for durability, the G700 offers both air- and water-cooling configurations, with a quad-fan system optimizing airflow. Tool-less access to the side and front panels simplifies upgrades, while standard-sized components extend the chassis’s lifespan and ease maintenance.

The sleek design features a seamless glass front panel with minimal gaps, accented by ROG’s signature “slash” design and customizable RGB lighting. Aura Sync support allows for a unified aesthetic with other ROG peripherals, while dust filters on the top and bottom panels maintain cleanliness for consistent performance.

With premium ROG-engineered components, the G700 series delivers top-tier gaming performance and flexibility in a sophisticated, durable design.

AVAILABILITY AND PRICING 

Gaming laptops are scheduled for release in Q1 2025, starting in February.

ROG Desktops will soon be available for Configure to Order on the ASUS Store, offering gamers the flexibility to customize their ideal setup. Additionally, multiple pre-built configurations will be available for purchase through major retailers Q1 2025. For more details, please contact your ASUS representative.

The ROG Phone 9 and ROG Phone 9 Pro are now available for purchase through Amazon and ASUS Online Store.

For specific release dates and availability, please reach out to your ASUS representative.

SPECIFICATIONS

2025 ROG Strix SCAR 16/18

Config Model Name

G635L | G835L

Marketing Name

2025 ROG Strix Scar 16/18

Operating System

Windows 11 Pro

Color

Off Black

Weight

18″: 7.67 lbs
16″: 6.28 lbs

Dimensions

18″: 15.71″ x 11.73″ x 0.93″ ~ 1.26″

16″: 13.94″ x 10.55″ x 0.90″ ~ 1.21″

Display

16″ | 18″, ROG Nebula HDR, Mini LED, 240Hz, 2560×1600, 500 nits (SDR), 1200 nits (HDR), 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR, 1200:1 contrast ratio

Processor

Intel Core Ultra 9 275HX

Graphics

Up to NVIDIA RTX 5090, 175W Max TGP, 24GB VRAM

Memory

Up to 64 GB DDR5 5600 Included (2 x SODIMM slots)

Storage

Up to 2TB PCIe 4.0 SSD included (2 x SSD slots, support PCIe 5.0)

Webcam

1080p FHD IR Webcam

Wi-Fi

Wi-Fi 7 + Bluetooth 5.4

IO Ports

1 x 2.5G Lan Jack
 2 x Thunderbolt 5 (PD, DP, G-Sync support)
 3 x USB 3.2 Gen 2 Type-A
 1 x HDMI 2.1 FRL
 1 x 3.5 mm Audio Combo Jack

Battery

90 Whr

AC Adapter

Rectangle Conn, 380W AC Adapter, Output: 20V DC, 19A, 380W, Input: 100-240V AC, 50/60Hz universal

 

2025 ROG Strix G16/G18 (Intel)

Config Model Name

G615L | G815L

Marketing Name

2025 ROG Strix G 16/18 (Intel)

Operating System

Up to Windows 11 Pro

Color

Off Black

Weight

18″: 7.54 lbs
16″: 6.02 lbs

Dimensions

18″: 15.71″ x 11.73″ x 0.93″ ~ 1.26″
16″: 13.94″ x 10.55″ x 0.90″ ~ 1.21″

Display

16″ | 18″, Up to ROG Nebula, IPS, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR

Processor

Intel Core Ultra 9 275HX

Graphics

Up to NVIDIA RTX 5080, 175W Max TGP, 16GB VRAM

Memory

Up to 64 GB DDR5 5600 Included (2 x SODIMM slots)

Storage

Up to 2TB PCIe 4.0 SSD included (2 x SSD slots, support PCIe 5.0)

Webcam

1080p FHD IR Webcam

Wi-Fi

Wi-Fi 7 + Bluetooth 5.4

IO Ports

Up to 1 x 2.5G Lan Jack*
 Up to 2 x Thunderbolt 5 (PD, DP, G-Sync support)**
 3 x USB 3.2 Gen 2 Type-A
 1 x HDMI 2.1 FRL
 1 x 3.5 mm Audio Combo Jack

Battery

90 Whr

AC Adapter

Rectangle Conn, Up to 380W^ AC Adapter, Output: 20V DC, 19A, 380W, Input: 100-240V AC, 50/60Hz universal

Notes

*2.5G or 1G Lan Jack depending on the configuration
 ** 2 x Thunderbolt 5 or 1x Thunderbolt 4 + 1x USB 3.2 Gen 2 Type-C depending on the configuration
 ^ 380W or lower depending on the GPU

 

2025 ROG Strix G16/G18 (AMD)

Config Model Name

G614F | G814F

Marketing Name

2025 ROG Strix G 16/18 (AMD)

Operating System

Windows 11 Home

Color

Eclipse Gray

Weight

18″: 6.61 lbs
16″: 5.51 lbs

Dimensions

18″: 15.71″ x 11.57″ x 0.91″ ~ 1.21″
16″: 13.94″ x 10.39″ x 0.89″ ~ 1.20″

Display

16″ | 18″, Up to ROG Nebula, IPS, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR

Processor

Up to AMD Ryzen 9 9955HX3D

Graphics

Up to NVIDIA RTX 5070Ti, 140W Max TGP, 12GB VRAM

Memory

Up to 32 GB DDR5 5600 Included (2 x SODIMM slots)

Storage

Up to 1TB PCIe 4.0 SSD included (2 x SSD slots, support for PCIe 5.0 on one slot)

Webcam

1080p FHD IR Webcam

Wi-Fi

Wi-Fi 6E + BT 5.3

IO Ports

1 x 1G Lan Jack
 1 x USB 4.0 (PD, DP, G-Sync support)
 1 x USB4 (DP, G-Sync support)
 1 x HDMI 2.1 FRL
 1 x 3.5 Audio Combo Jack

Battery

90 Whr

AC Adapter

ø6.0, 280W AC Adapter, Output: 20V DC, 14A, 280W, Input: 100~240C AC 50/60Hz universal

 

2025 Zephyrus G16

Config Model Name

GU605C

Marketing Name

2025 Zephyrus G16

Operating System

Up to Windows 11 Pro

Color

Platinum White | Eclipse Gray

Weight

4.3 lbs

Dimensions

13.94″ x 9.69″ x 0.59″ ~ 0.69″

Display

16″, Up to ROG Nebula, OLED, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR

Processor

Intel Core Ultra 9 285H

Graphics

Up to NVIDIA RTX 5090, 175W Max TGP, 24GB VRAM

Memory

Up to 64 GB LPDDR5X 7467 (on board)

Storage

Up to 2TB PCIe 4.0 SSD included (2 x SSD PCIE 4.0)

Webcam

1080p FHD IR Webcam

Wi-Fi

Wi-Fi 7 + Bluetooth 5.4

IO Ports

1 x Thunderbolt 4 (PD, DP support)
 1 x USB 3.2 Gen Type-C (PD, DP, G-Sync support)
 2 x USB 3.2 Gen 2 Type-A
 1 x HDMI 2.1 FRL
 1 x 3.5 Audio Combo Jack

Battery

90 Whr

AC Adapter

Rectangle Conn, 240W AC Adapter, Output: 20V DC, 12A, 240W, Input: 100~240C AC 50/60Hz universal

 

2025 Zephyrus G14

Config Model Name

GA403W

Marketing Name

2025 Zephyrus G14

Operating System

Up to Windows 11 Pro

Color

Platinum White | Eclipse Gray

Weight

3.46 lbs

Dimensions

12.24″ x 8.66″ x 0.63″ ~ 0.72″

Display

14″, Up to ROG Nebula, OLED, 240Hz, 2880 x 1800, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR

Processor

AMD Ryzen AI 9 HX 370

Graphics

Up to NVIDIA RTX 5080, 175W Max TGP, 16GB VRAM

Memory

Up to 32 GB LPDDR5X 7500 (on board)

Storage

Up to 2TB PCIe 4.0 SSD included (1 x SSD PCIE 4.0)

Webcam

1080p FHD IR Webcam

Wi-Fi

Wi-Fi 7 + Bluetooth 5.4

IO Ports

1 x USB 4.0 (PD, DP support)
 1 x USB 3.2 Gen Type-C (PD, DP, G-Sync support)
 2 x USB 3.2 Gen 2 Type-A
 1 x HDMI 2.1 FRL
 1 x 3.5 Audio Combo Jack

Battery

90 Whr

AC Adapter

Rectangle Conn, 240W AC Adapter, Output: 20V DC, 12A, 240W, Input: 100~240C AC 50/60Hz universal

 

2025 Flow Z13

Config Model Name

GZ302EA-XS96

GZ302EA-DS96

Marketing Name

Flow Z13 (2025)

Flow Z13 (2025)

Operating System

Windows 11 Pro

Windows 11 Home

Color

Off Black

Off Black

Weight

2.64 lbs

2.64 lbs

Dimensions

11.81 x 8.03 x 0.51 inches

11.81 x 8.03 x 0.51 inches

Display

ROG Nebula Display, 13.4″, IPS, 180Hz, 3ms response times, 2560×1600, 100% DCI-P3, Pantone Validated, Touch and Pen support, 1500:1 contrast ratio, Corning Gorilla Glass 5

ROG Nebula Display, 13.4″, IPS, 180Hz, 3ms response times, 2560×1600, 100% DCI-P3, Pantone Validated, Touch and Pen support, 1500:1 contrast ratio  Corning Gorilla Glass 5

Processor

AMD Ryzen AI Max+ 395

AMD Ryzen AI Max 390

Graphics

RDNA 3.5

RDNA 3.5

Memory

32GB LPDDR5X

32GB LPDDR5X

Storage

1TB PCIe 4.0 SSD

1TB PCIe 4.0 SSD

Webcam

Front Camera: 3DNR + 5M IR Camera
 Rear Camera: 13M Camera

Front Camera: 3DNR + 5M IR Camera
 Rear Camera: 13M Camera

Wi-Fi

Wi-Fi 7

Wi-Fi 7

IO Ports

2 x USB4 (PD, DP support)
 1 x USB-A 3.2 Gen 2
 1 x HDMI 2.1
 1 x microSD card reader (UHS-II)
 1 x Audio Combo Jack

2 x USB4 (PD, DP support)
 1 x USB-A 3.2 Gen 2
 1 x HDMI 2.1
 1 x microSD card reader (UHS-II)
 1 x Audio Combo Jack

Battery

70Whr

70Whr

AC Adapter

200W

200W

 

NOTES TO EDITORS
ASUS USA Pressroom: https://www.asus.com/us/news/      
ASUS USA Facebook: https://www.facebook.com/asus.n.america/  
ASUS USA X (Twitter): https://twitter.com/ASUSUSA  

About ROG
Republic of Gamers (ROG) is an ASUS sub-brand dedicated to creating the world’s best gaming hardware and software. Formed in 2006, ROG offers a complete line of innovative products known for performance and quality, including motherboards, graphics cards, system components, laptops, desktops, monitors, smartphones, audio equipment, routers, peripherals and accessories. ROG participates in and sponsors major international gaming events. ROG gear has been used to set hundreds of overclocking records and it continues to be the preferred choice of gamers and enthusiasts around the world. To become one of those who dare, learn more about ROG at http://rog.asus.com.

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SOURCE ASUS Computer International

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Real-World Study of Over 185,000 Users Finds Engagement with UpLife Digital Mental Health App Yields Significant Reductions in Depression and Anxiety

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Five-year evaluation shows a clear “dose–response” link between deeper engagement with UpLife’s CBT-based ‘Journeys’ programs and greater depression and anxiety symptom improvement

LEESBURG, Va., July 21, 2026 /PRNewswire-PRWeb/ — UpLife Inc, a digital mental health and self-therapy platform, today announced a set of research findings from a large real-world evaluation of its app, showing that people who engaged with the platform reported statistically significant reductions in symptoms of depression and anxiety over time. The evaluation drew on five years of real-world data from an engaged user base of more than 185,000 people across the United States and 197 other countries worldwide.

“These results reflect what we hear from users every day, now backed by data at real-world scale. What stands out is the dose–response signal where the people who lean into the work by completing their Journeys and doing the exercises are the ones who get the most out of it.” Jeff Musa, CEO, UpLife

The research analysis examined anonymized data collected between 2021 and 2026 using three validated clinical outcome measures: the PHQ-9 (depression), the GAD-7 (anxiety), and the WHO-5 (well-being). Among UpLife users who completed assessments at baseline and follow-up, depression and anxiety scores decreased significantly over time.

In the fully adjusted analysis, average depression scores (PHQ-9) fell by approximately 3.7 points; moving the typical UpLife user from the “moderately severe” range toward the “moderate” range. Anxiety scores (GAD-7) showed comparable significant reductions over time.

A clear dose–response relationship

One of the study’s central findings was a consistent dose–response pattern regarding the relationship between engagement and outcomes. Users who completed UpLife’s CBT-based ‘Journeys’ experienced a reduction in their symptoms. The study also found that the completion of additional Journeys were associated with a further measurable decrease in their assessment scores, even after accounting for subscription type and other factors. Notably, depth of engagement with therapeutic content was a stronger predictor of improvement than simply the amount of time spent in the app.

“These results reflect what we hear from users every day, now backed by data at real-world scale. What stands out most is the dose–response signal where the people who lean into the work by completing their Journeys and doing the exercises are the ones who get the most out of it. That tells us our job is to keep building an experience that helps people stay engaged, because engagement is where the clinical value lives.” — Jeff Musa, Chief Executive Officer, UpLife

Built on cognitive behavioral therapy

UpLife delivers evidence-based psychological education and interventions grounded in the principles of cognitive behavioral therapy (CBT) through five core features: structured Journeys, a Daily Plan, a Mood Tracker, journaling, and an AI assistant (“Lila”) that recommends relevant content from the platform. The app does not provide AI-generated therapy; its assistant only directs users to content that has been created, curated, and reviewed by clinicians.

For clinicians, UpLife also offers a HIPAA-compliant therapist portal that supports a Blended Care model, allowing providers to extend therapeutic support between sessions through structured digital programs, progress tracking, and shared assessments.

The platform has also been extensively used in humanitarian settings. Through UpLife’s Ukraine Humanitarian Gift Program, tens of thousands of users in Ukraine have received full, free access to a localized version of the app through UpLife’s Ukraine Humanitarian Gift Program.

About the evaluation

The study used an observational pre–post design based on real-world data and was conducted in accordance with the ethical principles of the Declaration of Helsinki. As an observational evaluation without a control group, it demonstrates associations between app engagement and symptom improvement rather than establishing causation, and well-being scores (WHO-5) did not change significantly over the study period. The findings add to a growing body of research suggesting that CBT-based digital interventions can be associated with meaningful symptom reduction, while underscoring the central role of sustained user engagement.

About UpLife

Founded in 2019, UpLife is a digital mental health and self-guided therapy platform that is designed to help people improve their emotional well-being, build healthier thinking patterns, and develop positive daily habits through structured, evidence-based psychological programs. UpLife also provides a secure, HIPAA-compliant portal to help therapists and health systems to extend care beyond the through a Blended Care Therapy model. Learn more at www.uplifecare.com.

Media Contact

Matt Landry, UpLife, 1 617-699-7205, matt@thesecondrow.net, https://www.uplifecare.com/ 

View original content:https://www.prweb.com/releases/real-world-study-of-over-185-000-users-finds-engagement-with-uplife-digital-mental-health-app-yields-significant-reductions-in-depression-and-anxiety-302829280.html

SOURCE UpLife

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TruHeight Joins Nordstrom and JCPenney Marketplaces as Wellness Brands Reshape the Department Store

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Family nutrition brand’s newest retail partnerships reflect a broader shift: health and wellness products are becoming a staple of platforms once reserved for fashion and apparel

LAS VEGAS, July 21, 2026 /PRNewswire/ — TruHeight, the family nutrition brand, today announced it is joining the Nordstrom Marketplace and the JCPenney Marketplace, bringing its lineup of clean-label vitamins, gummies, protein shakes, and everyday nutrition products to two of America’s most iconic department store names.

The partnerships place TruHeight at the center of one of retail’s most notable shifts. Department stores and fashion-first marketplaces, long defined by clothing, shoes, and accessories, are rapidly expanding into health and wellness as consumers increasingly treat wellness as part of their everyday lifestyle rather than a separate shopping trip. For a generation of shoppers, the same platforms where they buy back-to-school outfits and activewear are becoming destinations for the products that fuel those activities.

“Five years ago, you wouldn’t expect to find a family nutrition brand next to denim and sneakers,” said Justin Rapoport, Co-CEO of TruHeight. “Today, wellness is part of how families shop for everything. Nordstrom and JCPenney recognize that, and we’re proud to bring family nutrition to their marketplaces.”

The move extends a period of rapid retail growth for TruHeight, which launched in 5,000 CVS stores nationwide in June following its national debut at Target earlier this year, and is also available at iHerb and on Amazon. With the addition of Nordstrom and JCPenney, TruHeight’s products will reach shoppers across drug, mass, e-commerce, and department store channels.

“Every retailer we add is a signal of the trust families place in our brand,” said Eden Stelmach, Co-Founder of TruHeight. “Department stores are where families have shopped together for generations. Meeting them there with simple, clean nutrition products is a natural next step.”

TruHeight products will be available on the Nordstrom and JCPenney marketplaces in the coming weeks, joining the brand’s existing availability at CVS, Target, iHerb, Amazon, and truheightvitamins.com.

About TruHeight
TruHeight is a family nutrition brand offering clean-label vitamins, gummies, protein shakes, and everyday nutrition products for kids, teens, and active families. Founded with a commitment to simple ingredients and convenient formats, TruHeight products are available at major retailers nationwide and online at truheightvitamins.com.

Media Contact
TruHeight Vitamins
Kim Brown
419189@email4pr.com
4704265920
truheightvitamins.com

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TrendyMinds Founder Trevor Yager Returns as CEO to Lead Agency’s Next Phase of Growth

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Veteran agency leader returns to accelerate TrendyMinds’ AI capabilities and advance the firm’s evolution as a strategic partner helping organizations drive growth, strengthen reputation, and navigate transformation.

INDIANAPOLIS, July 21, 2026 /PRNewswire/ — Trevor Yager has returned as Chief Executive Officer (CEO) of TrendyMinds, the Indianapolis-based agency he founded in 1995, while continuing to serve as Chairman. In this dual role, Yager has resumed direct involvement in day-to-day leadership, working alongside account and delivery teams on client work in addition to setting the agency’s strategic direction. As CEO, he is leading the company’s next phase of growth by advancing the firm’s artificial intelligence (AI) capabilities while strengthening its position as a strategic partner to organizations navigating growth and change.

Yager previously transitioned from CEO to Chairman as part of a planned leadership evolution that reflected both the agency’s maturity and his own exploration of future ownership opportunities. As AI has accelerated the pace of change across the industry, reshaping how organizations operate and compete, he made the decision to step back into the CEO role and lead TrendyMinds through its next chapter directly.

“Moving into the Chairman role was the right decision at the time because the Board, including myself, believed TrendyMinds needed to demonstrate it could thrive beyond its founder,” said Yager. “But after more than 30 years of leading through every major technology shift, I believe artificial intelligence represents one of the greatest opportunities our industry has ever seen. The environment shifted fast enough that it made sense for me to step back in and lead it personally, continuing to build the capabilities our clients will need and position the agency for what’s next.”

Beginning in 2019, TrendyMinds became increasingly intentional about optimizing the artificial intelligence, machine learning, and automation capabilities already embedded within the technologies used across the agency. Following a comprehensive assessment of AI-enabled tools and workflows, the agency integrated AI across strategy, research, creative development, marketing operations, and internal business processes while establishing governance, security, and data protection standards to support responsible implementation.

By transforming its own business first, TrendyMinds refined its methodologies, validated new approaches, and built the operational discipline that now informs how it evaluates AI opportunities with clients. Today, TrendyMinds continues to expand its internal AI capabilities through a dedicated team of AI transformation specialists, developing proprietary workflows, audience intelligence tools, and implementation frameworks. Drawing on that experience, the agency helps clients responsibly evaluate and implement AI in ways that align with their business objectives, regulatory requirements, and governance standards.

That experience also enables TrendyMinds to support clients developing innovative AI technologies, including a leading healthcare AI innovator. By combining firsthand AI transformation experience with strategic consulting, communications, and market positioning expertise, the agency helps organizations communicate complex technologies, build trust with stakeholders, and accelerate market adoption.

Founded as a traditional marketing agency more than 30 years ago, TrendyMinds has continually evolved alongside the changing needs of its clients, bringing together strategic consulting, integrated marketing, communications, creative, thought leadership, media relations, digital strategy and development, research, analytics, and emerging technologies.

About TrendyMinds

TrendyMinds is the Agency of Preference®, a multidisciplinary consulting partner helping organizations accelerate growth, strengthen and protect reputation, and navigate transformation. Founded in Indianapolis in 1995, the firm has spent more than 30 years uniting strategic consulting, communications, marketing, creative, technology, and data-driven insight into a single integrated practice built to solve complex business challenges.

Learn more at TrendyMinds.com.

Media Contact:
Claire Gregory
419095@email4pr.com | 317.902.6973

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SOURCE TrendyMinds

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