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Sony Electronics and Media RED Join Forces to Elevate Retail Media Through Innovative Display Technology Activations

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Sony’s Professional BRAVIA Displays Support Media RED’s Efforts to Turn Underutilized Retail Space into Engaging Fan-Focused Experiences Benefitting Brands, Shoppers, and Stores

LOS ANGELES, Jan. 13, 2025 /PRNewswire/ — Sony Electronics, a leader in technology and entertainment, and Media RED, under the leadership of visionary entrepreneur Tom Leach, are creatively reshaping in-store retail media advertising. This new collaboration harnesses Sony’s commercial display technology while taking advantage of Media RED’s global partnerships and expertise in brand advertising, storytelling, retail design, and software development.

Retail media ads hit $128B, mostly digital. Sony & startup bring dynamic, real-time ads to in-store shopping aisles.

A Confluence of Industry Leaders:
This initiative will enable leading companies to reimagine in-store retail media advertising. Taking advantage of underutilized operational space in entryways, under-activated aisles, and endcaps, this collaboration transforms ordinary retail spaces into vibrant, immersive brand showcases. Shoppers can experience powerful visuals paired with interactive retail elements that help deepen their engagement and support new forms of revenue generation.

Creating an Omnichannel Opportunity for Retail Media:
Marketers are projected to invest $128 billion in retail media this year alone, according to a new global forecast from the marketing research firm WARC. [^1^]

New technologies in targeted advertising and engagement metrics now allow retail environments to validate customer reach like never before, offering improved return on investment for brands and higher revenue potential for activations in physical retail locations. These technologies also immerse consumers in brand experiences, cultivating new fans, and deepening brand champions. Revitalizing environments at the heart of point-of-sale locations, these efforts can transform in-person shopping from transactions into memorable multi-sensory experiences.

A New Revenue Source and Branded Merchandise Showcases:
This initiative creates new revenue streams for brick-and-mortar retailers, captivating audiences through interactive display technology combined with Media RED’s expertise in crafting compelling branded narratives. Sony and Media RED can seamlessly integrate into existing retail ad networks, while also spearheading the establishment of their own global ad network. This provides a turnkey solution for retailers seeking to establish their own in-store advertising strategy. Whether accommodating seasonal transformations or real-time updates via digital tools, this flexible initiative aligns with the dynamic landscape of retail media spending.

Pioneering Retail Media Solutions:
Tom Leach, CEO, and Founder of Media RED, envisions a future where in-store retail media sets a new standard for instant, in-person engagement. With a track record spanning entertainment, startups, real estate, and NGOs, Leach eagerly anticipates this collaboration, noting, “This endeavor stands ready to redefine the in-store shopping experience and revolutionize the way brands connect with consumers. Our ambition goes beyond aligning with the future of retail media; we aspire to forge and define it.”

“Media RED’s expertise in branded storytelling paired with the high-quality visuals synonymous with Sony’s professional displays provide an interactive and opportunistic new form of retail media advertising and customer engagement,” said Rich Ventura, Vice President, Professional Display Solutions, Sony Electronics. “Together, we are creating an innovative, technology-driven way for shoppers to experience, interact with, and immerse themselves in brands and products. This initiative can also enhance a brand’s message and fandom, draw attention to key products, and enable retailers to capitalize on existing space in a way that has the potential to generate new revenue.”

The Retail Media Revolution:
With retail media on the rise, this joint effort is at the forefront of this shift, aiming to provide comprehensive solutions. With a focus on delivering hardware, software, and innovative storytelling, the collaboration offers in-store advertising opportunities to diverse retail environments, including big-box retail, convenience stores, shopping malls, theme parks, airports, gyms, fast-food chains, car dealerships, and grocery stores.

Media RED’s Retail Innovation:
In 2022, Media RED successfully introduced a related retail media test within select Walmart entryway vestibules, pairing interactive digital screens, custom QR codes, and branded animation content with long-established claw machines. MGA, a leading multi-billion-dollar toy company, joined the engagement, leveraging their iconic LOL Surprise brand.

About Sony Electronics Inc.
Sony Electronics is a subsidiary of Sony Corporation of America and an affiliate of Sony Corporation (Japan), one of the most comprehensive entertainment companies in the world, with a portfolio that encompasses electronics, music, motion pictures, mobile, gaming, and financial services. Headquartered in San Diego, California, Sony Electronics is a leader in electronics for the consumer and professional markets. Operations include research and development, engineering, sales, marketing, distribution, and customer service. Sony Electronics creates products that innovate and inspire generations, such as the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products. Sony is also a leading manufacturer of end-to-end solutions from 4K professional broadcast and A/V equipment to industry leading 4K Ultra HD TVs. Visit www.sony.com/news for more information.

About Media RED:
Media RED, founded and led by Tom Leach, is an innovative strategic storytelling firm with a focus on business development, film and TV production, branding, and digital content creation. Collaborating with high-growth startups, global non-profits, and Fortune 500 brands, Media RED positively impacts millions of lives worldwide.

For further information: info@mediared.tv

Footnotes:
[^1^] Source: https://www.businessinsider.com/retail-media-advertising-surges-challenging-google-traditional-channels-2023-9

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SOURCE Media RED

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JAMS Launches AI for Enterprise Job Scheduling: JAX and JAMS MCP, on the Model You Choose

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A new AI agent and an open-standard connector let IT teams query, diagnose, and manage automation in plain language, on the model they choose, with operational data staying inside their own network

LONDON, July 24, 2026 /PRNewswire/ — JAMS Software, an orchestration solution for scheduled and event-driven automation, today announced the general availability of two AI capabilities for enterprise job scheduling: JAX, an AI agent built into the JAMS Web Client, and JAMS MCP, a connector built on the open Model Context Protocol standard that brings JAMS into external AI coding tools. Both capabilities ship at no additional cost as part of JAMS Web.

Automation environments grow faster than the teams that run them. Jobs multiply across SQL Server, Azure Data Factory, Airflow, SAP, JDE, and Banner, and when one fails, finding the root cause often means searching several consoles at once, frequently outside business hours. At the same time, IT leaders carry pressure to adopt AI while staying accountable for where operational data goes. JAX and JAMS MCP close both gaps together.

Full details on how JAX and JAMS MCP work, including the control model behind every action, are available at jamsscheduler.com/product/ai.

JAX is an AI agent that runs inside the JAMS Web Client. It finds jobs, troubleshoots failures, and answers how-to questions in plain language, with each response grounded in the JAMS user guide and checked against a built-in glossary. JAX acts only when a user asks it to. Reads flow freely, and every write action pauses for the user’s explicit approval before it runs. JAX does not learn between sessions, and conversations are not retained on the server.

JAMS MCP is a connector, built on the open Model Context Protocol standard, that brings JAMS into the AI tools engineering teams already use, including Cursor, VS Code with Copilot, Claude Code, Claude Desktop, and Codex. Users query jobs, investigate failures, and manage runs in plain language without leaving their tool.

Both capabilities run inside the customer’s own network and act as the signed-in user, with that user’s exact JAMS permissions. There is no elevated AI account: whatever a user cannot do in the JAMS interface, JAX and JAMS MCP cannot do on that user’s behalf. Every JAX and MCP operation is recorded in its own dedicated log, and changes made through the JAMS API land in the JAMS audit trail like any other change. Customers choose their own AI model, whether a commercial provider such as OpenAI or Anthropic or a model running entirely on their own hardware, and JAMS never trains on customer data. In the current release, neither feature edits or deletes a job, folder, schedule, or agent definition. For teams that must keep operational data within a defined boundary, JAX runs on a local model entirely inside the customer’s own network, so nothing leaves at all.

“Adopting AI usually means giving something up, most often visibility into where your data goes,” said Pete Hegland, Chief Executive Officer of JAMS Software. “We built JAX and JAMS MCP so that trade does not have to happen. Every action runs as the signed-in user, every change waits for approval, and the model itself can run entirely inside your own network.”

“IT teams across the United Kingdom and EMEA tell us the same thing: they want the benefit of AI without losing sight of where their data goes,” said Greg McLaughlin, Account Executive for EMEA at JAMS Software. “JAX and JAMS MCP let them keep operational data inside their own network and still get answers in plain language. That combination is what makes this practical for the teams I work with.”

JAX and JAMS MCP are available now to all JAMS Web customers across the United Kingdom and EMEA, with no separate licence, SKU, or additional cost. AI-assisted creation of new jobs and workflows from a plain-language description is on the roadmap for a future release, gated by the same approvals and permissions as every other action.

Learn how JAX and JAMS MCP work at https://jamsscheduler.com/product/ai.

Fast facts

JAX is an AI agent built into the JAMS Web Client for job scheduling and workflow automation.JAMS MCP is a connector built on the open Model Context Protocol standard, for Cursor, VS Code with Copilot, Claude Code, Claude Desktop, and Codex.Both act as the signed-in user, with that user’s exact JAMS permissions, and there is no elevated AI account.Customers choose the AI model, including a local model that runs entirely inside their own network.JAMS never trains on customer data.Both are available now at no additional cost as part of JAMS Web.

About JAMS Software

Founded in 1987, JAMS Software is an orchestration solution that helps IT teams centralize, automate, and manage scheduled and event-driven jobs across complex, hybrid environments. Over 850 customers rely on JAMS to run their automated workloads. JAMS Software, LLC is headquartered at 108 Patriot Drive, Suite A, Middletown, DE 19709.

Media Contact
Bobby Schmidt, Vice President of Marketing
press@jamssoftware.com
800.261.4267

 

 

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Video: CNPC offers green chemical answer

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BEIJING, July 24, 2026 /PRNewswire/ — A news report from chinadaily.com.cn:

Located on the edge of the Taklamakan Desert in Northwest China’s Xinjiang Uygur autonomous region, the Tarim 1.2 MTA Phase II Ethylene Project and its supporting green and low-carbon demonstration facility of PetroChina Dushanzi Petrochemical Company, a subsidiary of China National Petroleum Corporation, are offering a new example of China’s low-carbon industrial transformation.

Watch the video to discover how CNPC is exploring a cleaner and more circular future for the industry.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/video-cnpc-offers-green-chemical-answer-302834036.html

SOURCE chinadaily.com.cn

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Shanghai Electric showcases embodied intelligence robot matrix and AI-native smart factory solutions at WAIC 2026

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Featuring humanoid robots with 41 degrees of freedom, pipe‑inspection robots with ±1mm positioning accuracy, and 51 industrial‑grade AI agents

SHANGHAI, July 24, 2026 /PRNewswire/ — Operations in high-end equipment manufacturing often involve confined spaces, complex objects, and fine manipulation tasks that demand sustained and stable precision. At the recent 2026 World Artificial Intelligence Conference and High-Level Meeting on Global AI Governance (WAIC 2026), Shanghai Electric (SEHK: 02727, SSE: 601727) showcased its comprehensive portfolio of embodied intelligence solutions tailored to a range of industrial scenarios.

Themed “AI for All: Smart Squad, Shining Without Limits,” Shanghai Electric highlighted its capabilities across embodied AI robots, robot core components, and AI-native smart factory solutions, demonstrating end-to-end capabilities spanning complete robot systems, critical parts, industrial software, and smart factory architecture.

“The true value of embodied intelligence lies in understanding real industrial tasks: combining the strength, precision, and stability of machines with human experience and judgment to drive a genuine paradigm of ‘machine-assisted, human-machine collaboration,'” said Wang Chunlei, deputy general manager of the Robotics Business Unit at Shanghai Electric Automation Group.

Shanghai Electric’s robotics portfolio covers five key industrial scenarios: connector insertion, electrical operations, flexible sorting, intelligent assembly, and pipe processing. Highlights include:

“SUYUAN” bipedal humanoid robot: With 41 degrees of freedom for enhanced mobility, it is equipped with a multimodal visual sensing system on the head and torso, along with a dual-battery hot-swap system. It is well-suited for inspection, material handling, and assembly tasks.”TUOYUAN” industrial wheeled humanoid robot: Powered by an embodied intelligence foundation model and force-position hybrid control, it is capable of multi-spec connector insertion, material sorting, and loading/unloading of automotive sheet metal parts.”Mermaid” bionic wheeled humanoid robot: Capable of autonomously identifying buttons, knobs, and air switches, it generates real-time operation paths.Autonomous pipe inner-wall chamfering robot: Designed for confined spaces, it can position and process thousands of hole edges with accuracy within 1 millimeter while transmitting data in real time.

Shanghai Electric also showcased its portfolio of core components ranging from power-output to end effectors. Among them, the planetary roller screw offers more than three times the load capacity of traditional ball screws, while the DexHand dexterous hand is designed to meet diverse gripping and manipulation requirements.

Shanghai Electric launched 51 AI models and agents under its “StarCloud Intelligent Manufacturing” series across three domains: R&D and design, production and manufacturing, and operations and maintenance—covering critical equipment processes such as process optimization and wind power facility maintenance.

These industrial agents are embedded in robotic decision-making systems and the operational logic of AI-native smart factories, transforming industrial expertise into digitized, reusable capabilities. They support production-line scheduling, quality inspection, and predictive maintenance, driving the evolution of manufacturing systems from experience-driven to data-driven operations.

Shanghai Electric also released the “AI-Native Smart Factory Technology White Paper,” proposing an active evolution architecture that enables real‑time, closed‑loop optimization of production data, giving the factory self‑perception, self‑decision, and self‑execution capabilities. Built on First Principles, the AI‑native smart factory vertically integrates process flows, industrial software, agents, and smart equipment to dismantle traditional hierarchies while horizontally bridging data silos. The architecture features three core layers: the AI factory brain as the “control center,” industrial agents and embodied robots as the “execution network,” and the physical twin as the “digital mirror.”

Leveraging its deep industrial expertise and comprehensive solution capabilities, Shanghai Electric will continue to drive the implementation of AI in industrial settings, tackle technical challenges facing embodied intelligence in complex scenarios, accelerate the large‑scale deployment of AI‑native smart factories, and deliver replicable solutions across diverse manufacturing environments.

SOURCE Shanghai Electric

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