Technology
Ticket Market to Grow by USD 554.2 Billion (2025-2029), Driven by Movie Success Through Animation, Report on How AI is Redefining the Market Landscape – Technavio
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2 years agoon
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NEW YORK, Jan. 28, 2025 /PRNewswire/ — Report with market evolution powered by AI – The global ticket market size is estimated to grow by USD 554.2 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of 29.7% during the forecast period. Success of movies due to increasing use of animation is driving market growth, with a trend towards high utilization of social media in selling tickets. However, growing threat of terrorism and occurrence of war between nations poses a challenge. Key market players include AMC Entertainment Holdings Inc., Anschutz Entertainment Group Inc., Big Tree Entertainment Pvt. Ltd., Cinemark Holdings Inc., Citizen Ticket Ltd., Coast To Coast Tickets LLC, Comcast Corp., CTS Eventim AG and Co. KGaA, Cvent Holding Corp., eBay Inc., Eventbee Inc., Eventbrite Inc., Ideabud LLC, Live Nation Entertainment Inc., Lyte Inc., One97 Communications Ltd., Softjourn Corp., TickPick LLC, Viagogo Entertainment Inc., and Zoonga.
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Ticket Market Scope
Report Coverage
Details
Base year
2024
Historic period
2019 – 2023
Forecast period
2025-2029
Growth momentum & CAGR
Accelerate at a CAGR of 29.7%
Market growth 2025-2029
USD 554.2 billion
Market structure
Fragmented
YoY growth 2022-2023 (%)
24.6
Regional analysis
North America, Europe, APAC, South America, and Middle East and Africa
Performing market contribution
North America at 38%
Key countries
US, China, UK, Germany, India, Canada, Japan, France, South Korea, and Italy
Key companies profiled
AMC Entertainment Holdings Inc., Anschutz Entertainment Group Inc., Big Tree Entertainment Pvt. Ltd., Cinemark Holdings Inc., Citizen Ticket Ltd., Coast To Coast Tickets LLC, Comcast Corp., CTS Eventim AG and Co. KGaA, Cvent Holding Corp., eBay Inc., Eventbee Inc., Eventbrite Inc., Ideabud LLC, Live Nation Entertainment Inc., Lyte Inc., One97 Communications Ltd., Softjourn Corp., TickPick LLC, Viagogo Entertainment Inc., and Zoonga
Market Driver
Ticket Market is trending with the integration of artificial intelligence in convenient ticketing solutions. Credit amounts can now be stored on wearables like smartwatches and NFC cards for contactless electronic ticket purchases. Operational efficiencies are increased through hardware like tap-off readers and RFID tags. Virtual reality maps offer experiences for event ticketing, while buses and parking lots adopt electronic ticketing for cashless transactions. Component manufacturers are developing ticket validators with Wi-Fi modules, GPS, and IR sensors for public transportation networks. Smart cards and smart ticketing are replacing traditional paper tickets, providing premium experiences for customers. Digital transformation in the public sector includes mobile ticketing, contactless transactions, and ticketless entry through wristbands. Sports, movies, and entertainment events are utilizing digital ticketing platforms, offering deals, discounts, and pre-sales to expand their customer base. Fintech companies like Mastercard are partnering with service providers to ensure secure transactions and customer satisfaction. The entertainment industry is embracing digital ticketing for convenience, safety, and accessibility, with programming alternatives on Android and digital wallets for mobile payment platforms. Surveys show that customers prefer the user experience of mobile ticketing and online purchasing for leisure services, special presentations, and event marketing. Pre-recorded programs and 3-d content are enhancing the patronage of music concerts and movies. The future of ticketing is digital, offering a more convenient, hygienic, and accessible solution for all.
Social media plays a significant role in today’s business world, particularly for event organizers and moviemakers. They utilize social computing tools for various purposes, including branding, marketing, and ticket selling. By creating accounts on social networking sites like Twitter and Facebook, vendors can reach a broader audience and gather valuable feedback through blogs and social media interactions. Sentiment analysis and behavioral analytics are increasingly important, driving cost-effective collaborations with the public. These advanced techniques enable businesses to understand consumer preferences and tailor their offerings accordingly. In summary, social media provides a cost-efficient platform for vendors to engage with their audience, gather feedback, and ultimately, grow their business.
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Market Challenges
In today’s digital world, artificial intelligence is revolutionizing the ticketing industry. From convenient electronic ticketing for public transportation like buses and NFC cards, to event ticketing for sports, movies, and entertainment, the challenges are numerous. Credit amount management, hardware like tap-off readers and card readers, and operational efficiencies are key considerations. Wearables and RFID tags offer contactless ticketing experiences, while virtual reality maps and satellite delivery enhance the customer experience. Component manufacturers supply ticket validators, Wi-Fi modules, and GPS for smart ticketing systems. Operational efficiencies are further improved through mobile ticketing, cashless transactions, and digital payment services. Customer satisfaction is paramount, and digital transformation in the public sector is essential for staying competitive. Smarter ticketing solutions include ticketless entry through wristbands, deals, and discounts for internet users. Event organizers benefit from event ticketing software, online ticket purchase platforms, and digital wallets. Safety and accessibility are crucial, with hygiene a growing concern. Fintech companies like Mastercard are leading the way in digital ticketing and online purchasing. The entertainment industry, from music concerts to special presentations, is embracing digital ticketing for premium experiences. Programming alternatives on Android devices, pre-sales, and barcode scanning make ticket purchases seamless. Pre-recorded programs and online event ticketing offer convenience and access to a wider customer base. The future of ticketing is digital, and the challenges are many, but the rewards are great.The global rise in terrorist activities poses significant challenges for event organizers, particularly those hosting large gatherings in special venues or crowded places. These incidents often target tourists and foreign delegates, leading to increased security concerns and border clearance issues. As a result, tighter inspections and delays at borders have become common. This trend has negatively impacted participation in events, particularly in countries like the US, the UK, France, and Germany, where the threat level is perceived to be high. Despite investments in advanced security technologies, the fear of terrorist attacks continues to deter potential attendees.
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Segment Overview
This ticket market report extensively covers market segmentation by
Source 1.1 Primary1.2 SecondaryType 2.1 Sporting events2.2 Movies2.3 Concerts2.4 Performing artsGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa
1.1 Primary- The primary segment of the global ticket market is the largest and most dynamic, driven by the increasing number of movies and professional events. Primary tickets are sold through both online and offline platforms by event organizers and third-party providers. Movies, with their increasing visual and special effects, are a significant contributor to this growth, as is the expanding roster of professional events in various industries. End-users have diverse expectations, leading to intense competition among vendors. The adoption of AI and changes in consumer preferences will further boost demand for primary tickets. Additionally, the rise of sports events, mobile devices, and Internet penetration are catalysts for growth. The corporate segment, including private organizations, businesses, educational institutions, and political parties, is another major driver. Technavio anticipates a shift from in-person event attendance to digitally delivered content during the forecast period, which will increase the primary segment’s market share.
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Research Analysis
Entertainment ticketing and transit ticketing are two essential components of the modern mobility landscape. The entertainment ticketing industry offers seamless solutions for booking tickets to concerts, sports events, and other attractions, while transit ticketing focuses on optimizing the passenger experience through innovative technologies. Journey management and operational efficiency are key priorities in transit ticketing. Contactless and NFC ticketing, real-time transit information, and integrated ticketing systems are transforming the industry, enabling connected transportation and multimodal mobility. Public transport innovation includes fare collection systems, transit infrastructure improvements, and smart city initiatives. Durable ticketing solutions, ticket transfer, and ticket recovery are essential for ensuring a user-friendly experience. Transit automation, transit data analytics, and secure ticketing are crucial for enhancing operational efficiency and ensuring a seamless passenger journey. Transit technology advancements, such as RFID ticketing, digital fare media, and transit accessibility features, are making transportation more accessible and sustainable. The future of transportation includes fast ticketing, ticket platform solutions, event ticketing, and social media marketing. Event ticketing solutions, event ticketing APIs, and event management software are revolutionizing the way we plan and attend events. Smart mobility solutions, parking ticketing, and transit planning are also essential components of the evolving transportation landscape.
Market Research Overview
Artificial intelligence is revolutionizing the ticketing industry, offering convenient and contactless ticketing solutions for various sectors. Wearables, such as smartwatches and wristbands, integrated with NFC chips and RFID tags, are becoming popular for sports, entertainment, and transportation events. Electronic ticketing systems, including mobile ticketing and smart cards, provide operational efficiencies and customer satisfaction through cashless transactions and ticketless entry. Hardware components, like ticket validators, card readers, and tap-off readers, ensure secure and accurate transactions. Virtual reality maps and GPS-enabled transportation networks offer enhanced customer experiences. Component manufacturers and service providers collaborate to deliver innovative ticketing solutions, integrating Wi-Fi modules and satellite delivery for seamless online ticket purchases and event discovery. Digital transformation in the public sector has led to the adoption of smart ticketing systems, reducing marketing costs and offering premium experiences through deals, discounts, and personalized recommendations. Event ticketing software caters to various industries, including movies, music concerts, and special presentations, providing digital projection, 3-d content, and alternative entertainment options. Digital devices, fintech companies, and digital payment services enable secure and convenient transactions, enhancing the overall user experience. Safety and accessibility are essential considerations, with hygiene becoming increasingly important in the post-pandemic world. The ticketing industry continues to evolve, offering a wide range of ticketing experiences for internet users and patronage growth for event organizers.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
SourcePrimarySecondaryTypeSporting EventsMoviesConcertsPerforming ArtsGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.
With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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Goodwill Houston and CompuCycle Launch Tech Recycle Workforce Training Program for Students with Disabilities
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HOUSTON, Oct. 20, 2026 /PRNewswire/ — Goodwill Houston and CompuCycle today announced Tech Recycle, a workforce training program that turns school districts’ retired electronics into paid vocational training for transition-age students with disabilities. Goodwill Houston operates the program and pays every student. CompuCycle, a Houston-based electronics recycler, provides certified data destruction and recycling for the districts’ devices.
Tech Recycle is a 12-week paid work-based learning program that helps students on the autism spectrum build skills and prepare for future employment, at no cost to them.
How Does Tech Recycle Work?
Districts send retired electronics to CompuCycle for certified data destruction and receive audit-ready documentation before sending the wiped devices to Goodwill Houston to be used in instruction.Students join a 12-week paid work-based learning program run by Goodwill Houston, gaining hands-on experience and skills that can support future employment.Goodwill Houston funds student paychecks in full, separate from the value returned to districts.CompuCycle recycles the scrap materials in-house at its 130,000 sq ft Houston facility and returns recovered material value to the districts.
From One Classroom to a Regional Workforce Program
Tech Recycle grew out of TechCycle, a program CompuCycle launched with Pearland ISD, supported by seed funding from Texas A&M and covered by ABC13. Goodwill Houston now runs it as Tech Recycle.
“Goodwill Houston saw what it could be across the region and built the training around it. Our job is to keep the recycling secure, certified, and done right here in Houston,” said Kelly Adels Hess, CEO of CompuCycle.
Building a Pathway to Success for Students with Autism
“We have run into so many students who have a passion for telling you how things work and taking them apart. But we did not have a pathway set aside for them. The greatest part about this program is we’re paying these students. They now have certified training and a resume builder,” said Vernee Sampson, Senior Manager of Vocational Rehabilitation Programs at Goodwill Houston.
“Most arrive assuming that they can’t do this or this isn’t for them, but we want them to walk away believing that they can do it,” said Alicia Franklin, Career Coach and instructor for Tech Recycle.
How Can Districts and Organizations Get Involved?
School districts that want to train their students through Tech Recycle can contact Goodwill Houston. Organizations with retired electronics can send them through CompuCycle. Learn more about the CompuCycle and Goodwill Houston partnership.
“Community impact is the point of Tech Recycle. A district retires its devices, we recycle them securely, and Goodwill Houston turns that into paid training for students. When a recycler, a nonprofit, and a school district work together, the whole community benefits,” Hess said.
Join the Conversation at E-Scrap
Kelly Adels Hess will lead a workshop, “Community Partnerships, Real Impact,” at the E-Scrap Conference in New Orleans on October 27 from 8:30 to 9:30 a.m.
About Goodwill Houston
Goodwill Houston is a nonprofit organization dedicated to changing lives through the power of work. Serving individuals and families across the Greater Houston area, Goodwill Houston provides workforce development, job training, career services and other programs designed to help people build skills, overcome barriers to employment and achieve greater independence.
About CompuCycle
CompuCycle is a Houston-based IT asset disposition and electronics recycling company. It holds R2v3, e-Stewards, and ISO 27001 certifications, the only electronics recycler in Texas with all three.
Media Contacts
CompuCycle: Kelly Adels Hess, CEO, khess@compucycle.com, 713-869-6700Goodwill Houston: Mia Brooks, Events and Public Relations Coordinator, MBrooks@goodwillhouston.org, 713-805-7031
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SOURCE CompuCycle
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xTool Launches C1 Color Cutter : The Full-Color Cutting Machine Built to Scan, Print, and Cut with Precision
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15 minutes agoon
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PARIS, Oct. 20, 2026 /PRNewswire/ — xTool, a global pioneer in digital fabrication and smart desktop manufacturing, announces today its expansion into the craft cutter market with the launch of the xTool C1 Color Cutter.
Engineered under the slogan “Scan It. Print It. Cut It. Always in One Workflow,” the C1 solves long-standing industry challenges by integrating high-precision CIS scanning, CMYK full-color inkjet printing, and dynamic blade cutting into a single automated desktop workstation.
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Beyond Lasers and Printers : The Natural Evolution into Craft Cutting
The launch of the xTool C1 marks a milestone in xTool’s strategy to build a fully integrated hardware and software ecosystem for creators, DIY enthusiasts, and small-business owners. Building on its global leadership in desktop laser engravers and digital printers, xTool is bringing its expertise in precision mechanics and automation to traditional blade cutting.
By combining full-color printing and precision cutting in one compact machine, the C1 eliminates the need for separate printers, manual material transfers, and error-prone registration marks, simplifying workflows for paper crafts, vinyl graphics, HTV, apparel, and stickers.
Designed for Advanced Crafters and Small Businesses
For DIY enthusiasts, its integrated print-and-cut workflow helps reduce material waste, alignment errors, and the need to cut and weed multiple layers of vinyl. Complex projects involving heat transfer vinyl (HTV) for textile customisation, sticker making, and paper crafts become easier to complete.
For entrepreneurs and small businesses producing customised apparel, labels, packaging, or promotional items, the C1 is a valuable addition to their production workflow. It helps improve productivity, reduce manufacturing costs, and deliver professional-quality results.
Seamless Print-and-Cut Workflow
Combining CMYK inkjet printing with precision blade cutting, the C1 prints directly onto materials before cutting, eliminating registration marks, maximizing printable space, and minimizing alignment errors and waste. Its proprietary Duraproof ink produces vibrant, waterproof, fade-resistant graphics that can withstand up to 30 home washes on textiles.
Built-In CIS Scanner and Live Preview
An integrated Contact Image Sensor (CIS) provides a 1:1 live preview, allowing users to position designs accurately, including leftover materials. Additional features include automatic contour extraction, material nesting, and QR-code-based parameter setup.
AI-Powered Atomm Creation Suite
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Pre-Order Details
Global pre-orders open on October 20th, 2026, with prices starting at £399 and reservations available for a £10 deposit. Several bundles will be offered, including the first-ever C1 bundle with Atomm Membership.
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About xTool
xTool is a brand founded in 2020 that specialises in smart digital fabrication machines. The company’s mission is to foster creativity by developing intelligent, user-friendly tools that leverage advanced technologies to significantly lower the barriers to creation.
The brand primarily serves makers, DIY enthusiasts, and the education sector by combining powerful software with safe, easy-to-use hardware. xTool provides users with new opportunities to bring their creative ideas to life efficiently and professionally.
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Technology
Green Data Center Market worth $197.02 billion by 2031 – Report by MarketsandMarkets™
Published
16 minutes agoon
October 20, 2026By
DELRAY BEACH, Fla., Oct. 20, 2026 /PRNewswire/ — According to MarketsandMarkets™, the global Green Data Center Market is expanding rapidly, with a projected market size anticipated to rise from about USD 60.77 billion in 2026 to USD 197.02 billion by 2031, featuring a CAGR of 26.5%.
Browse 303 market data Tables and 60 Figures spread through 240 Pages and in-depth TOC on “Green Data Center Market – Global Forecast to 2031”
Green Data Center Market Size & Forecast:
Market Size Available for Years: 2021–20312025 Market Size: USD 48.26 billion2026 Market Size: USD 60.77 billion2031 Projected Market Size: USD 197.02 billionCAGR (2026–2031): 26.5%
Green Data Center Market Trends & Insights:
The global market is gaining momentum as data center operators and enterprises respond to rising energy costs, increasingly stringent sustainability regulations, and growing commitments to reduce carbon emissions.The infrastructure segment is expected to hold the largest market value of USD 39.31 billion by 2026.The building management software is projected to grow at the highest CAGR of 32.1% during the forecast period.Cloud and hyperscale data centers are expected to dominate the market during the forecast period.Retail and e-commerce enterprises are projected to grow at the highest CAGR during the forecast period.North America is estimated to dominate the market with the highest value of USD 25.12 billion by 2026.
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Green data centers are transforming digital infrastructure by integrating technologies such as renewable energy systems, liquid and immersion cooling, and intelligent energy management solutions to enable sustainability at scale. These innovations improve power usage efficiency, reduce carbon emissions, and support compliance with increasingly stringent global sustainability regulations, accelerating adoption across hyperscale facilities, colocation providers, and enterprise data centers. By incorporating energy-efficient and environmentally optimized technologies into core operations, green data centers enhance long-term resilience, regulatory alignment, and cost efficiency for energy-intensive workloads. This infrastructure enables organizations to support AI-driven applications, cloud services, and high-density computing environments more efficiently, while reducing reliance on fossil fuel-based power systems and minimizing overall environmental impact.
By Cooling Infrastructure, Green Air Cooling will register the largest market share during the forecast period
Green air cooling is expected to remain a key thermal management solution in data centers, driven by the growing emphasis on energy efficiency, sustainability, and reduced environmental impact. Key components include Computer Room Air Handlers (CRAH) and Computer Room Air Conditioning (CRAC) units, which use chilled water and refrigerant-based systems, respectively, to maintain optimal temperature and humidity conditions. These systems are increasingly equipped with variable-speed fans, advanced controls, and high-efficiency motors to reduce energy consumption and improve overall cooling performance. Energy-efficient air-cooled chillers further complement these systems by using low Global Warming Potential (GWP) refrigerants and incorporating free-cooling modes that leverage ambient outdoor air to reduce cooling energy requirements. Additional approaches, including hot/cold aisle containment, variable airflow management, and intelligent monitoring systems, enable cooling capacity to be dynamically adjusted according to real-time demand, improving energy efficiency. Emerging vendors and solution providers can capitalize on this trend by developing advanced thermal management technologies. Carrier’s investment in ZutaCore, announced in February 2025, highlights the industry’s increasing focus on advanced cooling solutions. The collaboration aims to deliver scalable and energy-efficient thermal management systems capable of addressing the rising cooling requirements of modern data centers. To capture these opportunities, vendors can focus on developing innovative cooling technologies that improve efficiency and support sustainability objectives. Strategic collaborations, industry partnerships, and continuous technological innovation will remain important for strengthening capabilities in the evolving green data center cooling market.
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Software segment is poised for the fastest growth rate during the forecast period
The software segment is expected to register the highest CAGR in the Green Data Center Market, driven by growing demand for intelligent automation, energy optimization, operational visibility, and regulatory compliance. Data Center Infrastructure Management (DCIM) software provides real-time visibility into power consumption, cooling performance, server utilization, and environmental conditions, enabling operators to identify inefficiencies, optimize resource allocation, and maintain high availability. Building Management Systems (BMS) integrate electrical, mechanical, and HVAC systems to automate energy-efficient facility operations while regulating lighting, temperature, and airflow to minimize energy waste and improve cooling efficiency. Compliance software supports adherence to environmental standards, industry regulations, and sustainability certifications such as LEED and ISO 50001 by automating reporting, documentation, and audit processes, thereby improving transparency and accountability. Specialized software solutions, including AI-driven predictive workload management and energy analytics platforms, can dynamically optimize cooling, power distribution, and IT workloads based on real-time demand, reducing energy consumption, environmental impact, and operating costs. Emerging vendors and solution providers can capitalize on this growth through strategic partnerships, technology integration, and AI-enabled capabilities. For instance, in August 2025, Vertiv acquired Waylay NV, a Belgium-based AI-powered software provider, to strengthen monitoring, optimization, and operational efficiency across data center systems. By developing advanced software solutions, collaborating with established technology providers, and leveraging AI, automation, and analytics, vendors can support sustainable, efficient, and regulatory-compliant green data center operations while addressing the growing demand for intelligent infrastructure management.
North America accounts for the largest market during the forecast period
North America is witnessing measurable growth in green data center activity, driven by corporate decarbonization targets, rising onsite power costs, and the increasing need to deploy high-density computing infrastructure with lower water and energy intensity. According to the US Energy Information Administration, solar power generation in the United States increased by 25% in 2024, while wind power generation grew by 8%, improving the availability of low-carbon electricity for hyperscale and colocation data center campuses. Additionally, Schneider Electric announced collaborative AI data center reference designs with NVIDIA in December 2024 that support liquid cooling at densities of up to 132 kilowatts per rack, highlighting supplier responses to rising rack power densities and efficiency requirements. Federal and commercial developments during 2024 and 2025 are also influencing procurement timelines and technical specifications. The White House issued an executive order in July 2025 aimed at accelerating federal permitting for large data center projects and supporting infrastructure. By streamlining approvals for facilities exceeding 100 megawatts or involving capital expenditures of at least USD 500 million, the order supports faster deployment of next-generation data centers, enabling integration of renewable power, liquid cooling systems, and energy-efficient designs. Schneider Electric also introduced and validated new electrical and liquid cooling reference designs through 2024 and 2025, creating standardized deployment pathways for integrators and data center owners. Vendors and solution providers are increasingly focusing on liquid cooling systems, modular electrical skids, facility-level heat recovery, and advanced DCIM capabilities to address evolving procurement requirements amid faster permitting processes and increasing renewable power availability.
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Top Companies in Green Data Center Market:
The Top Companies in Green Data Center Market are Schneider Electric (France), Vertiv (US), Eaton (US), Daikin (Japan), ABB (Switzerland), Delta Electronics (Taiwan), Siemens (Germany), Carrier (US), and GE Vernova (US).
Green Data Center Market – Investment & funding +Merger & Acquisition
Investment and Funding Context
The global Green Data Center Market is attracting strong investment from hyperscalers, cloud providers, colocation operators, and enterprises seeking sustainable ways to expand capacity for AI, high-performance computing, and edge workloads. Investment is increasingly directed toward energy-efficient power and cooling systems, eco-friendly IT modules, high-density green AI pods, and sustainable manufacturing capacity.
Capital is also flowing toward companies developing technologies that address the power, cooling, and energy-efficiency requirements of sustainable AI infrastructure. For example, Eaton completed its USD 9.5 billion acquisition of Boyd Thermal in March 2026, adding liquid cooling and thermal management capabilities for high-density, energy-efficient data centers. Similarly, Vertiv agreed in September 2026 to acquire UtilityInnovation Group for approximately USD 1.45 billion to add microgrid controls, on-site generation orchestration, and behind-the-meter power architecture that shorten time to power. Schneider Electric completed the acquisition of a 75% controlling interest in Motivair for USD 850 million in February 2025 to strengthen its liquid cooling portfolio for AI data centers. These investments and strategic transactions demonstrate the increasing emphasis on energy-efficient, low-carbon, and rapidly deployable power and cooling infrastructure across the green data center ecosystem.
Revenue Shift Context
The market is shifting from conventional, energy-intensive data center infrastructure toward energy-efficient, low-carbon, and sustainability-oriented architectures as operators seek to reduce power consumption, operating costs, and carbon emissions. The rapid growth of AI and high-performance computing is accelerating this transition by increasing power density and cooling requirements, creating greater demand for efficient power distribution, advanced thermal management, renewable energy integration, and intelligent energy management. Technologies such as liquid cooling, high-efficiency UPS systems, renewable-powered generation, energy storage, and intelligent monitoring platforms are increasingly being integrated into data center infrastructure to improve energy utilization and support sustainability targets. Operators are also adopting modular and prefabricated solutions that improve deployment efficiency while incorporating energy-efficient power and cooling systems.
Revenue opportunities are consequently expanding beyond conventional energy-efficiency equipment toward integrated green infrastructure solutions, including renewable energy systems, liquid and immersion cooling, energy storage, high-efficiency power systems, AI-enabled energy management, DCIM platforms, carbon monitoring, and heat recovery technologies. The growing deployment of high-density AI infrastructure is particularly increasing demand for liquid cooling, optimized power architectures, and real-time energy monitoring capable of maintaining performance while controlling energy consumption.
Mergers and Acquisitions
Mergers, acquisitions, and strategic investments are increasingly shaping the Green Data Center Market as infrastructure providers seek to strengthen capabilities across energy-efficient power systems, advanced cooling, renewable energy integration, and intelligent energy management. Recent activity is focused on expanding sustainable technology portfolios, enhancing vertical integration across critical infrastructure components, and accelerating the development and deployment of energy-efficient solutions for AI-ready and high-density data center environments.
GREEN DATA CENTER MARKET: MERGERS AND ACQUISITIONS, AUGUST 2025–SEPTEMBER 2026
Month and Year
Deal Type
Company 1
Company 2
Description
September 2026
Acquisition
Eaton (Ireland)
COL Group (Italy) (from Oaktree)
Eaton signed a deal to buy COL Group at an enterprise value of about EUR 810 million. COL makes medium-voltage distribution equipment, including SF6-free switchgear, grid automation, and modular power systems. The deal expands Eaton’s European manufacturing for data center and utility customers.
September 2026
Acquisition
Vertiv (US)
King Environmental Services (KES) (Ireland)
Vertiv agreed to buy this Europe-based provider of fluid management, commissioning, and load-testing services for liquid-cooled data centers. It extends Vertiv’s thermal services into EMEA, building on PurgeRite in North America.
April 2026
Acquisition
Vertiv (US)
BMarko Structures (US)
Vertiv acquired BMarko to bring structural fabrication in-house and expand capacity for manufactured, prefabricated, and converged infrastructure solutions.
November 2025
Acquisition
Eaton (Ireland)
Boyd Thermal (US)
Eaton announced the USD 9.5 billion purchase of Boyd’s thermal business, which closed on March 12, 2026. It adds liquid cooling and thermal components for data centers, and about 80% of Boyd’s business serves that market.
Company Revenue Share Details
The global Green Data Center Market is led by established power, cooling, and electrical infrastructure providers competing across energy-efficient power distribution, power backup and energy storage, green air and liquid cooling, and DCIM and energy management software. Major participants include Schneider Electric, Vertiv, Eaton, ABB, and Hitachi Energy, alongside other global and regional players such as Daikin, Delta Electronics, Siemens, Carrier, and STULZ. Competition is increasingly shaped by the ability to offer integrated power and cooling portfolios that lower PUE, support renewable and low-carbon power integration, and handle the higher rack densities of AI workloads.
Competition is also shifting toward vertical integration and end-to-end offerings that span grid interconnect to chip. Recent transactions demonstrate this focus on liquid cooling, thermal management, and sustainable power distribution. For example, Eaton’s USD 9.5 billion acquisition of Boyd Thermal added liquid cooling capabilities. Its agreement to acquire COL Group (EUR 810 million enterprise value) adds SF6-free medium-voltage switchgear.
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Built on the ‘GIVE Growth’ principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts.
MarketsandMarkets™ SalesPlay is an AI-driven Revenue Intelligence Co-Pilot designed to help revenue teams prioritize the right accounts, identify critical changes early, and surface opportunities ahead of demand, so pipeline builds naturally and deals close with greater consistency.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.
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Mr. Rohan Salgarkar
MarketsandMarkets™ INC.
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