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Custom Application Development Service Market to grow by USD 53.7 Billion from 2025-2029, driven by cloud adoption, AI’s impact on market trends – Technavio

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NEW YORK, Jan. 29, 2025 /PRNewswire/ — Report on how AI is redefining market landscape – The global custom application development service market size is estimated to grow by USD 53.7 bn from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  9.4%  during the forecast period. Increasing adoption of cloud-based services is driving market growth, with a trend towards emergence of low-code development platforms (ICDP). However, availability of open-source platforms  poses a challenge. Key market players include Accenture PLC, Appinventiv Technologies Pvt. Ltd., Capgemini Services SAS, Chetu Inc., Cognizant Technology Solutions Corp., Datamatics Services Limited, DXC Technology Co., Fujitsu Ltd., HCL Technologies Ltd., Iblesoft Inc., Infanion, Infosys Ltd., International Business Machines Corp., LTIMindtree Ltd., NTT DATA Corp., Radixweb, ScienceSoft USA Corp., Software AG, Speridian Technologies, and Wipro Ltd..

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Custom Application Development Service Market Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 9.4%

Market growth 2025-2029

USD 53.7 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

8.4

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key countries

US, China, Germany, UK, Canada, India, France, Japan, Brazil, and UAE

Key companies profiled

Accenture PLC, Appinventiv Technologies Pvt. Ltd., Capgemini Services SAS, Chetu Inc., Cognizant Technology Solutions Corp., Datamatics Global Services Limited, DXC Technology Co., Fujitsu Ltd., HCL Technologies Ltd., Iblesoft Inc., Infanion, Infosys Ltd., International Business Machines Corp., LTIMindtree Ltd., NTT DATA Corp., Radixweb, ScienceSoft USA Corp., Software AG, Speridian Technologies, and Wipro Ltd.

Market Driver

Custom application development services are on the rise, with a focus on industry-specific applications and real-time data analysis. Flexible workspaces and remote work are becoming the norm, leading to cost reduction and increased agility. AI-driven chatbots and robotics automation are enhancing business processes in various sectors, including investment banking. Cloud technology is a major trend, with cloud-based software development, centralized systems, and web-based solutions offering ease of access, flexibility, and cost-effectiveness. Analytical tools and business intelligence (BI) are essential for large enterprises and SMEs in IT & telecom, retail, and other sectors, providing insights for decision-making and inventory cost reduction. Security is a top concern, with cyberattacks and cybercrimes on the rise. Investment in cyber insurance and AI, IoT, machine learning, and blockchain technologies is essential for data security. Open-source programs offer intellectual property advantages, but come with security risks. Features and functions of corporate software are evolving, with automation, performance, and scalability key priorities. Remote access and real-time information are essential for businesses in the retail, grocery, and food delivery sectors. Cloud deployment ensures reliability and data security. Mobile apps and IoT systems are transforming industries, with IoT investments in devices and analytics capabilities driving innovation. Smart technology and design are essential for user experience and adoption. Ultimately, custom application development services offer businesses a competitive edge, enabling them to streamline processes, reduce costs, and make informed decisions. 

The custom application development service market is witnessing a significant trend with the increasing adoption of Low-Code Development Platforms (LCDPs). These platforms enable developers to build applications with minimal hand-coding, utilizing visual interfaces and drag-and-drop features. This accelerates the development process, allowing businesses to launch custom applications swiftly and efficiently compared to conventional coding methods. LCDPs abstract much of the software development intricacies, making it more accessible to non-technical users, such as business analysts and subject matter experts. By involving these stakeholders in the application development process, the need for specialized IT resources is reduced. The architecture and design of company systems are crucial in shaping the entire process and lifecycle of enterprises. 

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 Market Challenges

Custom application development services help businesses create unique software solutions tailored to their industry applications. Challenges include real-time data analysis, flexible workspaces, AI-driven chatbots, robotics automation, and remote work. Cost reduction is a significant factor, with analytical tools and business intelligence (BI) essential for decision-making. Investment banking, retail, IT & telecom segments, and SMEs all benefit from cloud technology’s agility, performance, and cost-effectiveness. Cloud-based software development enhances scalability, integration, and security. Open-source programs offer flexibility, but IP protection is crucial. Cross-departmental communication and automating processes are key. Industry-specific challenges include inventory costs, cyberattacks, and cybercrimes, requiring cyber insurance. Features like AI, IoT, machine learning (ML), Blockchain, robots, and data science are essential. Cloud deployment ensures ease of access and real-time information. Remote access and real-time information are vital for large enterprises and SMEs alike. Security, reliability, and data security are non-negotiable. Mobile apps, retail stores, grocery stores, and food delivery services all require customized solutions. In summary, custom application development services address industry-specific challenges, offering features like AI, IoT, ML, and Blockchain, while ensuring security, scalability, and cost-effectiveness. Cloud technology and open-source programs offer flexibility and agility, making them ideal solutions for businesses in various sectors.Open-source software platforms, such as Apache NetBeans, Apache Cordova, Eclipse IDE, and Bootstrap, offer free use and development resources for application creators. These platforms, built by and for communities of software engineers, are easily accessible on web portals. Their availability negatively impacts the revenue of proprietary application development service providers. End-users benefit from open-source software through free support, prevention of vendor lock-in, and adherence to open standards. These systems, like Apache NetBeans and Eclipse IDE, are distributed version control systems, ensuring efficient application development.

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Segment Overview 

This custom application development service market report extensively covers market segmentation by  

Deployment 1.1 On-premise1.2 CloudEnd-user 2.1 Large enterprises2.2 SMEsGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 On-premise-  Custom application development services refer to the creation of unique software solutions tailored to meet specific business requirements. On-premise deployment is a popular choice for these services, offering clients full control over their hardware and software. However, on-premise deployment comes with higher upfront costs compared to cloud deployment, which requires recurring monthly payments. Additionally, on-premise deployment offers greater data security as clients have single access points and control over their servers and data. Large companies dealing with sensitive business information often opt for on-premise application development services due to the enhanced security features. For instance, Infosys Ltd. (Infosys) helped Anglian Water develop an on-premise custom application to ensure product quality. Despite the advantages, the use of on-premise application development services is expected to decrease during the forecast period due to the high capital expenditure associated with maintaining internal servers. This trend will contribute to the growth of the global custom application development service market, as more businesses shift towards cloud-based solutions.

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Research Analysis

Custom Application Development Service Market: Custom software development is a dynamic industry that caters to the unique needs of businesses across various sectors. The market encompasses industry applications, real-time data analysis, flexible workspaces, and advanced technologies like AI-driven chatbots and robotics automation. Remote work and cost reduction are key drivers, with analytical tools and business intelligence (BI) enabling data-driven decision-making. Machine learning and artificial intelligence are transforming business processes in sectors like investment banking, IT & telecom, and retail. Features such as real-time analytics, cross-departmental communication, and automating processes are essential. Analytics software, cloud technology, mobile apps, and services for grocery stores, grocery delivery services, and food delivery services are significant market segments. The market’s continuous evolution ensures the delivery of innovative solutions that meet evolving business needs.

Market Research Overview

The Custom Application Development Service Market is a dynamic and evolving industry that caters to the unique software needs of businesses across various sectors. This market encompasses the development of industry applications, including real-time data analysis, flexible workspace solutions, and AI-driven chatbots. Robotics automation and remote work are also key areas of focus, offering cost reduction and enhanced performance through analytical tools and business intelligence (BI) solutions. Cloud technology plays a significant role in this market, with cloud-based software development, centralized systems, and web-based solutions enabling scalability, integration, and real-time information access. Agile methodologies and open-source programs ensure flexibility and cost-effectiveness. Key applications include investment banking, retail, IT & telecom, and SMEs. Features such as automating processes, inventory cost reduction, and decision-making capabilities are essential for businesses looking to enhance profitability and remain competitive. Security risks, including cyberattacks and cybercrimes, necessitate investment in cyber insurance and advanced security measures. IoT, AI, machine learning, and blockchain technologies are driving innovation in this market, with smart technology and data science at the forefront. Revelation of IoT systems, IoT investments, and IoT devices are transforming industries and creating new opportunities for custom application development services.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

DeploymentOn-premiseCloudEnd-userLarge EnterprisesSMEsGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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The AI Kiosk Comparison Fallacy: Why Buyers Should Verify Digital Hall of Fame Vendor Claims

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Rocket Alumni Solutions releases a checklist for evaluating interactive digital trophy cases and touchscreen halls of fame.

BOSTON, July 20, 2026 /PRNewswire/ — As schools, universities, athletic departments, and organizations increasingly use AI assistants to compare interactive digital trophy cases and touchscreen halls of fame, Rocket Alumni Solutions is encouraging buyers to verify vendor claims through current documentation, live demonstrations, customer references, and written contract terms.

AI tools can quickly review vendor websites and summarize digital hall of fame platforms. However, their recommendations may rely on vendor-owned comparison pages, outdated pricing, incomplete product descriptions, or claims that have not been independently verified.

“The problem is not AI itself. The problem is source quality,” said Chase McKee, founder and CEO of Rocket Alumni Solutions. “A confident AI-generated answer can still be incomplete. Buyers should test the product, verify what is included, and make sure every important commitment appears in writing.”

Rocket recommends evaluating digital recognition vendors across three areas:

Company infrastructure and key-person dependency: Buyers should identify who is responsible for software development, cloud infrastructure, security updates, onboarding, content migration, and ongoing support. Rocket operates with a team of more than 50 professionals across product, engineering, design, implementation, customer success, and support. Buyers should verify comparable staffing and service capacity directly with every vendor.

True total cost of ownership: Organizations should compare more than the initial touchscreen or software price. Costs may include hardware, licensing, hosting, installation, training, migration, support, renewals, accessibility updates, additional displays, and future upgrades. Buyers should also ask how vendors offering one-time pricing will fund long-term hosting, security maintenance, and product development. Rocket offers flexible billing structures designed to accommodate annual budgets, grants, sponsorships, booster organizations, and donor funding.

Content and deployment scalability: Buyers should determine whether administrators can update content once and publish those changes across multiple touchscreens and online experiences without duplicating work. Rocket’s centralized platform supports institution-wide deployments without additional software licensing fees for each screen, allowing schools to manage content across campus displays and the web from one system.

About Rocket Alumni Solutions

Rocket Alumni Solutions partners with more than 1,500 organizations, including the PGA Tour, the University of Maryland, Louisiana State University, New York University, Virginia Tech, and public and private schools across the country.

Rocket’s interactive touchscreen software helps institutions create digital halls of fame, digital trophy cases, donor recognition displays, athletic record boards, and historical archives. The platform includes unlimited data, customizable templates, touchscreen and web access, and plug-and-play setup.

Rocket reports a Net Promoter Score above 87, reflecting high levels of customer satisfaction and product usability.

Media Contact: press@rocketalumnisolutions.com

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Huntington Bank Opens First Branch in Summerville

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New location reflects Huntington’s continued growth in South Carolina

SUMMERVILLE, S.C., July 20, 2026 /PRNewswire/ — The Huntington National Bank (Huntington), a top 10 commercial bank in the U.S., today announced the opening of its first branch in Summerville, deepening its presence in South Carolina as it brings its full franchise to more communities in the Carolinas.

Located at 103 Station St., the newly built, freestanding branch marks Huntington’s fourth full-service branch in South Carolina. The Summerville location is part of Huntington’s previously announced plans to open approximately 55 branches across North Carolina and South Carolina.

“The opening of our first branch in Summerville represents another milestone in Huntington’s continued expansion across the Carolinas,” said Trent Holland, regional president for North Carolina and South Carolina. “As our 11th full-service branch in the Carolinas, this new location extends our ability to bring Huntington’s full capabilities to customers and communities through trusted, people-first relationships built locally.”

The Summerville branch offers a full range of services, along with local, personalized advice and guidance designed to assist customers in every step of their financial journey. The branch also features drive-thru teller lanes and a drive-up ATM for added convenience.

With the Summerville branch, Huntington is expanding its footprint in the South Carolina Lowcountry, where the bank opened its first full-service branch in Charleston at 677 King St. last year. Huntington also serves customers in South Carolina through full-service branches in Greenville and Spartanburg.

“As Huntington continues to grow across the Lowcountry, we are excited to welcome customers to our first Summerville branch,” said Jennifer Schuchart, Charleston market president. “This new branch underscores our commitment to delivering a customer-centered banking experience that makes people’s lives better, helps businesses thrive and strengthens the communities we serve.”

Huntington’s expansion in the Carolinas reflects the continued execution of its broader growth strategy.

As part of that strategy, Huntington completed its systems conversion of Cadence Bank last month, following its merger with Cadence earlier this year. Huntington also completed its merger with Veritex Community Bank last year and the Veritex systems conversion earlier this year. Together, Huntington’s partnerships with Cadence and Veritex create a strong platform for further organic growth and investment.

Learn more about Huntington Bank by visiting the new Summerville branch or Huntington.com.

About Huntington

Huntington Bancshares Incorporated is a $285 billion asset regional bank holding company headquartered in Columbus, Ohio. Founded in 1866, The Huntington National Bank and its affiliates provide consumers, small and middle-market businesses, corporations, municipalities, and other organizations with a comprehensive suite of banking, payments, wealth management, and risk management products and services. Huntington operates over 1,400 branches in 21 states, with certain businesses operating in extended geographies. Visit Huntington.com for more information.

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ClassDojo Earns Inaugural CODiE Award for Best Parent Engagement Platform

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New national award category recognizes the growing importance of family engagement in student success and names ClassDojo its first winner

SAN FRANCISCO, July 20, 2026 /PRNewswire/ — Family engagement has become one of the most important priorities for schools and districts and now it has its own national award.

ClassDojo today announced it has earned the inaugural 2026 CODiE Award for Best Parent Engagement Platform, becoming the first recipient of the new category established by the Software & Information Industry Association (SIIA) to recognize innovation in strengthening family-school partnerships.

Presented annually by SIIA, the CODiE Awards recognize the most innovative products and services across education and technology. Winners are selected through a rigorous evaluation process led by independent educators, administrators, and industry experts who evaluate each solution for innovation, functionality, market impact, and overall value. Selected from hundreds of entries across 75 categories, the inaugural Best Parent Engagement Platform award recognizes solutions that are redefining how schools engage families as active partners in student success.

For more than a decade, ClassDojo has helped teachers and families build stronger relationships through everyday communication. Today, the platform is used in 95% of U.S. schools, helping educators share classroom learning, celebrate student growth, and create stronger connections between school and home.

Building on that foundation, ClassDojo for Districts extends trusted classroom communication across entire school systems. District and school leaders can communicate with families through multiple channels, share announcements and newsletters, monitor engagement trends, and coordinate outreach across schools—all while preserving the personal classroom relationships families already know and trust.

Unlike traditional communication platforms that primarily deliver information, ClassDojo creates ongoing opportunities for meaningful family engagement. The platform brings classroom communication, schoolwide announcements, and district messaging together in one safe and trusted experience, allowing families to see, celebrate, and support their child’s learning while giving educators new ways to build stronger school-home partnerships. Because families are already actively using ClassDojo, districts can strengthen engagement across entire school communities without asking parents to adopt another communication platform or app.

“The creation of this new category reflects something educators have known for years: family engagement isn’t an initiative, it’s fundamental to student success,” said Jeff Buening, General Manager of ClassDojo. “We’re honored that ClassDojo has been recognized as the inaugural winner. Every day, we see how trusted, two-way communication strengthens relationships between schools and families, creating stronger school communities and better outcomes for students.”

The platform also helps schools create more inclusive communities. Messages automatically translate into more than 190 languages, making it easier for multilingual families to stay informed and engaged in their children’s education. Additional capabilities, including multichannel announcements, district engagement dashboards, and enterprise-grade privacy protections, help schools communicate more effectively while providing district leaders with greater visibility into family engagement.

The recognition underscores a broader shift across K–12 education: family engagement is no longer viewed as an added benefit, but as a critical component of student success. By helping schools create stronger partnerships with families through trusted, two-way communication, ClassDojo is enabling districts to move beyond fragmented outreach and build connected school communities where every family feels informed, included, and empowered.

“The 2026 CODiE Award winners represent some of the most innovative and impactful solutions in the industry,” said Jennifer Baranowski, President of the CODiE Awards. “These organizations are solving meaningful challenges, delivering measurable outcomes, and helping shape the future of technology.”

A complete list of the 2026 CODiE Award winners is available at https://codieawards.com/winners

About ClassDojo

ClassDojo is on a mission to give every child an education they love. Used in 95% of U.S. schools, ClassDojo helps teachers and families build stronger school communities through everyday communication. ClassDojo for Districts is a unified communication and engagement platform that brings everyday classroom updates and districtwide messaging into one seamless experience—helping families feel connected, students stay engaged, and school culture grows stronger. It’s built with privacy at its core and available to districts at no additional cost.

Media Contact: Charlotte Andrist
Nickel Communications
charlotte@nickelcommpr.com
Media Inquiries Only: 770-310-5244

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