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Tuniu Announces Unaudited First Quarter 2026 Financial Results

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NANJING, China, June 5, 2026 /PRNewswire/ — Tuniu Corporation (NASDAQ: TOUR) (“Tuniu” or the “Company”), a leading online leisure travel company in China, today announced its unaudited financial results for the first quarter ended March 31, 2026.

“We are pleased to see that the implementation of certain favorable policies this year has boosted the vitality of China’s tourism market,” said Mr. Donald Dunde Yu, Tuniu’s founder, Chairman and Chief Executive Officer. “In the first quarter, our business continued to maintain steady growth, with net revenues increasing by 12.8% year-over-year. At the same time, we achieved non-GAAP profitability for the fifth consecutive quarter. This year, we will continue strengthening both our product supply chain and sales channel capabilities. Leveraging our industry experience and strengths, we will maintain our focus on providing customers with more high-quality products and services. We will continue to uphold an open and collaborative approach by extending our products, services and technological capabilities to our partners across channels, working together to help more travelers enjoy simple and comfortable travel experiences.”

First Quarter 2026 Results

Net revenues were RMB132.6 million (US$19.2 million[1]) in the first quarter of 2026, representing a year-over-year increase of 12.8% from the corresponding period in 2025.

Revenues from packaged tours were RMB109.7 million (US$15.9 million) in the first quarter of 2026, representing a year-over-year increase of 10.8% from the corresponding period in 2025. The increase was primarily due to the growth of organized tours and self-guided tours.Other revenues were RMB22.9 million (US$3.3 million) in the first quarter of 2026, representing a year-over-year increase of 23.5% from the corresponding period in 2025. The increase was primarily due to the increase in the fees for advertising services provided to tourism boards and bureaus.

[1] The conversion of Renminbi (“RMB”) into United States dollars (“US$”) is based on the exchange rate of US$1.00=RMB6.8980 on March 31, 2026 as set forth in H.10 statistical release of the U.S. Federal Reserve Board and available at https://www.federalreserve.gov/releases/h10/default.htm.

Cost of revenues was RMB59.0 million (US$8.6 million) in the first quarter of 2026, representing a year-over-year increase of 22.6% from the corresponding period in 2025. As a percentage of net revenues, cost of revenues was 44.5% in the first quarter of 2026, compared to 41.0% in the corresponding period in 2025.

Gross profit was RMB73.6 million (US$10.7 million) in the first quarter of 2026, representing a year-over-year increase of 6.1% from the corresponding period in 2025.

Operating expenses were RMB77.3 million (US$11.2 million) in the first quarter of 2026, representing a year-over-year decrease of 3.5% from the corresponding period in 2025.

Research and product development expenses were RMB13.6 million (US$2.0 million) in the first quarter of 2026, representing a year-over-year decrease of 6.7%. The decrease was primarily due to the decrease in research and product development personnel related expenses. Research and product development expenses as a percentage of net revenues were 10.2% in the first quarter of 2026.Sales and marketing expenses were RMB50.5 million (US$7.3 million) in the first quarter of 2026, representing a year-over-year increase of 16.9%. The increase was primarily due to the increase in promotion expenses. Sales and marketing expenses as a percentage of net revenues were 38.1% in the first quarter of 2026.General and administrative expenses were RMB13.5 million (US$2.0 million) in the first quarter of 2026, representing a year-over-year decrease of 40.7%. The decrease was primarily due to the impairment of property and equipment, net recorded in the first quarter of 2025. General and administrative expenses as a percentage of net revenues were 10.2% in the first quarter of 2026.

Loss from operations was RMB3.7 million (US$0.5 million) in the first quarter of 2026, compared to a loss from operations of RMB10.8 million in the first quarter of 2025. Non-GAAP[2] loss from operations, which excluded share-based compensation expenses and amortization of acquired intangible assets, was RMB1.8 million (US$0.3 million) in the first quarter of 2026.

[2] The section below entitled “About Non-GAAP Financial Measures” provides information about the use of Non-GAAP financial measures in this press release, and the table captioned “Reconciliations of GAAP and Non-GAAP Results” set forth at the end of this press release reconciles Non-GAAP financial information with the Company’s financial results under GAAP.

Net income was RMB0.2 million (US$32.8 thousand) in the first quarter of 2026, compared to a net loss of RMB5.4 million in the first quarter of 2025. Non-GAAP net income, which excluded share-based compensation expenses and amortization of acquired intangible assets, was RMB2.2 million (US$0.3 million) in the first quarter of 2026.

Net income attributable to ordinary shareholders of Tuniu Corporation was RMB0.7 million (US$0.1 million) in the first quarter of 2026, compared to a net loss attributable to ordinary shareholders of Tuniu Corporation of RMB4.7 million in the first quarter of 2025. Non-GAAP net income attributable to ordinary shareholders of Tuniu Corporation, which excluded share-based compensation expenses and amortization of acquired intangible assets, was RMB2.6 million (US$0.4 million) in the first quarter of 2026.

As of March 31, 2026, the Company had cash and cash equivalents, restricted cash, short-term investments and long-term deposits of RMB1.0 billion (US$147.7 million).

Business Outlook

For the second quarter of 2026, Tuniu expects to generate RMB134.9 million to RMB141.6 million of net revenues, which represents a 0% to 5% increase year-over-year compared with net revenues in the corresponding period in 2025. This forecast reflects Tuniu’s current and preliminary view on the industry and its operations, which is subject to change.

Share Repurchase Update

In August 2025, the Company’s Board of Directors authorized a share repurchase program under which the Company may repurchase up to US$10 million worth of its ordinary shares or American depositary shares (“ADSs”) representing ordinary shares.

Effective April 22, 2026, the Company changed its ADS ratio from the previous ratio of one (1) ADS representing three (3) Class A ordinary shares to the current ratio of one (1) ADS representing thirty (30) Class A ordinary shares.

As of May 31, 2026, the Company had repurchased an aggregate of approximately 0.6 million ADSs (on a post-ratio change basis) for approximately US$4.9 million from the open market under the share repurchase program.

Conference Call Information

Tuniu’s management will hold an earnings conference call at 8:00 am U.S. Eastern Time, on June 5, 2026, (8:00 pm, Beijing/Hong Kong Time, on June 5, 2026) to discuss the first quarter 2026 financial results.

To participate in the conference call, please dial the following numbers:

United States

1-888-346-8982

Hong Kong

800-905945

Chinese mainland

4001-201203

International

1-412-902-4272

Conference ID: Tuniu 1Q 2026 Earnings Conference Call

A telephone replay will be available one hour after the end of the conference call through June 12, 2026. The dial-in details are as follows:

United States

1-855-669-9658

International

1-412-317-0088

Replay Access Code: 9936168

Additionally, a live and archived webcast of the conference call will also be available on the Company’s investor relations website at http://ir.tuniu.com.

About Tuniu

Tuniu (Nasdaq: TOUR) is a leading online leisure travel company in China that offers integrated travel service with a large selection of packaged tours, including organized and self-guided tours, as well as travel-related services for leisure travelers through its website tuniu.com and mobile platform. Tuniu provides one-stop leisure travel solutions and a compelling customer experience through its online platform and offline service network, including a dedicated team of professional customer service representatives, 24/7 call centers, extensive networks of offline retail stores and self-operated local tour operators. For more information, please visit http://ir.tuniu.com.

Safe Harbor Statement

This press release contains forward-looking statements made under the “safe harbor” provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Tuniu may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Tuniu’s beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but are not limited to the following: Tuniu’s goals and strategies; the growth of the online leisure travel market in China; the demand for Tuniu’s products and services; its relationships with customers and travel suppliers; Tuniu’s ability to offer competitive travel products and services; Tuniu’s future business development, results of operations and financial condition; competition in the online travel industry in China; government policies and regulations relating to Tuniu’s structure, business and industry; the impact of health epidemics on Tuniu’s business operations, the travel industry and the economy of China and elsewhere generally; and the general economic and business condition in China and elsewhere. Further information regarding these and other risks, uncertainties or factors is included in the Company’s filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Tuniu does not undertake any obligation to update such information, except as required under applicable law.

About Non-GAAP Financial Measures

To supplement the Company’s unaudited consolidated financial results presented in accordance with United States Generally Accepted Accounting Principles (“GAAP”), the Company has provided non-GAAP information related to income/(loss) from operations, net income/(loss), net income/(loss) attributable to ordinary shareholders of Tuniu Corporation, which excludes share-based compensation expenses, amortization of acquired intangible assets and impairment of property and equipment, net. The presentation of this non-GAAP financial measure is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with U.S. GAAP. We believe that the non-GAAP financial measures used in this press release are useful for understanding and assessing underlying business performance and operating trends, and management and investors benefit from referring to these non-GAAP financial measures in assessing our financial performance and when planning and forecasting future periods.

This non-GAAP financial measure is not defined under U.S. GAAP and is not presented in accordance with U.S. GAAP. The non-GAAP financial measure has limitations as an analytical tool. Further, this non-GAAP measure may differ from the non-GAAP information used by other companies, including peer companies, and therefore its comparability may be limited. The Company compensates for these limitations by reconciling the non-GAAP financial measure to the nearest U.S. GAAP performance measure, all of which should be considered when evaluating performance. Tuniu encourages investors and others to review its financial information in its entirety and not rely on a single financial measure.

For more information on these non-GAAP financial measures, please see the table captioned “Reconciliations of GAAP and non-GAAP Results” set forth at the end of this press release.

(Financial Tables Follow)

 

Tuniu Corporation

Unaudited Condensed Consolidated Balance Sheets

(All amounts in thousands)

 December 31, 2025 

 March 31, 2026 

 March 31, 2026 

 RMB 

 RMB 

 US$ 

ASSETS

Current assets

Cash and cash equivalents

207,228

217,057

31,467

Restricted cash 

10,222

9,476

1,374

Short-term investments

853,704

745,577

108,086

Accounts receivable, net

66,834

63,739

9,240

Amounts due from related parties

1,293

1,060

154

Prepayments and other current assets, net

157,558

140,154

20,318

Total current assets

1,296,839

1,177,063

170,639

Non-current assets

Long-term investments

227,012

208,097

30,168

Property and equipment, net

18,860

17,780

2,578

Intangible assets, net

19,645

19,029

2,759

Operating lease right-of-use assets, net

6,873

6,254

907

Other non-current assets

30,754

30,663

4,445

Total non-current assets

303,144

281,823

40,857

Total assets

1,599,983

1,458,886

211,496

LIABILITIES AND EQUITY

Current liabilities

Short-term borrowings

35

Accounts and notes payable 

219,440

232,280

33,674

Amounts due to related parties

980

1,607

233

Salary and welfare payable

19,594

17,976

2,606

Taxes payable

4,077

3,219

467

Advances from customers

184,461

131,944

19,128

Operating lease liabilities, current

3,340

3,391

492

Accrued expenses and other current liabilities

204,388

112,420

16,299

Total current liabilities

636,315

502,837

72,899

Non-current liabilities

Operating lease liabilities, non-current

1,023

941

136

Deferred tax liabilities

4,534

4,390

636

Total non-current liabilities

5,557

5,331

772

Total liabilities

641,872

508,168

73,671

Equity

Ordinary shares

219

219

32

Less: Treasury stock

(82,474)

(87,332)

(12,660)

Additional paid-in capital

9,122,119

9,123,422

1,322,618

Accumulated other comprehensive income

307,446

303,382

43,981

Accumulated deficit

(8,317,009)

(8,316,343)

(1,205,617)

Total Tuniu Corporation shareholders’ equity

1,030,301

1,023,348

148,354

Noncontrolling interests

(72,190)

(72,630)

(10,529)

Total equity

958,111

950,718

137,825

Total liabilities and equity

1,599,983

1,458,886

211,496

 

Tuniu Corporation

Unaudited Condensed Consolidated Statements of Comprehensive (Loss)/Income

(All amounts in thousands, except share and per share information)

 Quarter Ended 

 Quarter Ended 

 Quarter Ended 

 Quarter Ended 

 March 31, 2025 

 December 31, 2025 

 March 31, 2026 

 March 31, 2026 

 RMB 

 RMB 

 RMB 

 US$ 

Revenues

Packaged tours

98,969

102,090

109,675

15,900

Others

18,547

21,454

22,914

3,322

Net revenues

117,516

123,544

132,589

19,222

Cost of revenues

(48,169)

(53,503)

(59,033)

(8,558)

Gross profit

69,347

70,041

73,556

10,664

Operating expenses

Research and product development

(14,528)

(12,314)

(13,556)

(1,965)

Sales and marketing

(43,188)

(44,144)

(50,488)

(7,319)

General and administrative

(22,755)

(12,836)

(13,483)

(1,955)

Other operating income

326

328

223

32

Total operating expenses

(80,145)

(68,966)

(77,304)

(11,207)

(Loss)/income from operations

(10,798)

1,075

(3,748)

(543)

Other income/(expenses)

Interest and investment income, net

7,829

1,749

5,692

825

Interest expense

(551)

(312)

(211)

(31)

Foreign exchange (loss)/income, net

(1,521)

(644)

328

48

Other (loss)/income, net

(364)

247

(2,847)

(413)

(Loss)/income before income tax expense

(5,405)

2,115

(786)

(114)

Income tax expense

(52)

(474)

(100)

(14)

Equity in income/(loss) of affiliates

105

(105)

1,112

161

Net (loss)/income

(5,352)

1,536

226

33

Net loss attributable to noncontrolling interests

(654)

(10)

(440)

(64)

Net (loss)/income attributable to ordinary shareholders of
Tuniu Corporation

(4,698)

1,546

666

97

Net (loss)/income

(5,352)

1,536

226

33

Other comprehensive (loss)/income:

Foreign currency translation adjustment, net of nil tax

(861)

(2,213)

(4,064)

(589)

Comprehensive loss

(6,213)

(677)

(3,838)

(556)

Net (loss)/income per ordinary share attributable to ordinary
shareholders – basic and diluted

(0.01)

0.00

0.00

0.00

Net (loss)/income per ADS – basic and diluted*

(0.30)

0.00

0.00

0.00

Weighted average number of ordinary shares used in
computing basic (loss)/income per share

348,847,377

331,409,074

326,212,384

326,212,384

Weighted average number of ordinary shares used in
computing diluted (loss)/income per share

348,847,377

333,434,286

328,033,049

328,033,049

Weighted average number of ADSs used in computing basic
(loss)/income per share

11,628,246

11,046,969

10,873,746

10,873,746

Weighted average number of ADSs used in computing diluted
(loss)/income per share

11,628,246

11,114,476

10,934,435

10,934,435

Share-based compensation expenses included are as follows:

Cost of revenues

65

65

63

9

Research and product development

65

65

63

9

Sales and marketing

31

32

30

4

General and administrative

1,230

1,237

1,191

173

Total

1,391

1,399

1,347

195

*The Company changed the ratio of its ADSs to its Class A ordinary shares from the previous ratio of one (1) ADS representing three (3) Class A ordinary shares
to current ratio of one (1) ADS representing thirty (30) Class A ordinary shares, effective April 22, 2026. Net (loss)/income per ADS – basic and diluted has been
retroactively adjusted for all periods presented to reflect the current ADS ratio.

 

Reconciliations of GAAP and Non-GAAP Results

(All amounts in thousands)

 Quarter Ended March 31, 2026

 GAAP Result 

 Share-based 

Amortization of Acquired 

Impairment

 Non-GAAP 

 Compensation 

  Intangible Assets 

 of Property and Equipment, net 

 Result 

Loss from operations

(3,748)

1,347

591

(1,810)

Net income

226

1,347

591

2,164

Net income attributable to ordinary shareholders of Tuniu
Corporation

666

1,347

591

2,604

 Quarter Ended December 31, 2025

 GAAP Result 

 Share-based 

Amortization of Acquired 

Impairment

 Non-GAAP 

 Compensation 

  Intangible Assets 

 of Property and Equipment, net 

 Result 

Income from operations

1,075

1,399

591

3,065

Net income

1,536

1,399

591

3,526

Net income attributable to ordinary shareholders of Tuniu
Corporation

1,546

1,399

591

3,536

 Quarter Ended March 31, 2025

 GAAP Result 

 Share-based 

Amortization of Acquired 

Impairment

 Non-GAAP 

 Compensation 

  Intangible Assets 

 of Property and Equipment, net 

 Result 

Loss from operations

(10,798)

1,391

764

3,316

(5,327)

Net (loss)/income

(5,352)

1,391

764

3,316

119

Net (loss)/income attributable to ordinary shareholders of Tuniu
Corporation

(4,698)

1,391

764

3,316

773

 

 

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SOURCE Tuniu Corporation

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Webull Launches Mutual Funds for IRA Investors, Expanding Long-Term Investing Offerings

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New offering provides IRA customers access to diversified, professionally managed investment products within the Webull platform

NEW YORK, June 5, 2026 /PRNewswire/ — Webull (NASDAQ: BULL), an online investment platform, today announced the launch of mutual funds for IRA accounts, expanding its suite of long-term investing and retirement solutions for U.S. users.

This new offering gives eligible IRA customers access to professionally managed mutual funds, enabling investors to build more diversified portfolios directly within the Webull platform. The launch represents another step in Webull’s continued expansion of investment products designed to support a broader range of investor needs and long-term financial goals.

Mutual Funds pool investor capital into diversified portfolios of stocks, bonds, and other securities managed by professional portfolio managers. They are commonly used for retirement and long-term investing because they provide diversification, simplified portfolio construction, and access to professionally managed investment strategies.

“Expanding access to mutual funds within IRA accounts allow investors to more easily diversify their portfolios and manage their retirement savings through a single platform,” said Lindsay Ryan, Head of U.S. Products. “By bringing more investment choices into one streamlined experience, we’re helping clients simplify long-term financial planning and stay focused on achieving their goals.”

The launch is designed to support investors contributing to retirement accounts, rolling over retirement assets, or looking to diversify their long-term portfolios through professionally managed products.

Key features of the offering include:

Access to diversified, professionally managed mutual funds within eligible IRA accountsAvailability of no-load mutual funds for retirement investorsExpanded portfolio diversification options for long-term investing strategiesImproved flexibility for retirement investors holding mutual fund positions

Mutual Funds have launched in beta for select U.S.-based customers, with a full rollout to all IRA accounts coming soon. The available fund lineup will continue to expand through the addition of new funds and CUSIPs, providing investors with a broader range of investment options. Support for ACAT transfers of mutual fund positions is also expected in a future release.

For more information about Webull and its offerings, visit www.webull.com.

###

About Webull US 

Webull is a leading online investment platform built on next-generation global infrastructure. Users of the Webull platform are empowered to pursue their financial goals with advanced charting tools, cutting-edge technology, and real-time market data. Webull’s customers can access low-cost trading across a wide range of assets, including securities1, options1, digital assets2, and futures3, along with wealth management services4. All investing is subject to risk, including the possible loss of principal. Customers should carefully consider all risks associated with any investment, including the risks set forth in the disclosure documents linked below, and consult with a financial professional and other advisors you deem appropriate before making any investment. Please visit www.webull.com/disclosures to read the applicable disclosure documents. For more information about Webull, visit www.webull.com.

1. Securities and options trading is provided by Webull Financial LLC, which is registered as a broker-dealer with the Securities and Exchange Commission (SEC) and a member of the Financial Industry Regulatory Authority (FINRA) and the Securities Investor Protection Corporation (SIPC). Investing in securities and Options involve unique risks that are not suitable for all investors. 2. Access to digital assets trading is provided by Webull Pay LLC, and in some jurisdictions, via Bakkt Crypto Solutions, LLC. Digital asset prices are subject to extreme and rapid volatility. Digital assets are not protected by the Securities Investor Protection Corporation (SIPC) or the Federal Deposit Insurance Corporation (FDIC). Neither Webull Pay nor Bakkt are registered broker-dealers or members of SIPC or FINRA. 3. Futures and event contract trading are offered by Webull Futures LLC, a Futures Commission Merchant (FCM) registered with the Commodity Futures Trading Commission (CFTC) and a member of the National Futures Association (NFA). Futures and event contract trading are highly speculative and may not be suitable for all investors. 4.Advisory accounts and services are provided by Webull Advisors LLC, an investment advisor registered with the SEC. Registration does not imply a level of skill or training.

About Webull Corporation

Webull Corporation (NASDAQ: BULL) owns and operates Webull, a leading digital investment platform built on next-generation global infrastructure. Through its global network of licensed brokerages, Webull offers investment services in 16 markets across North America, Asia Pacific, Europe, Africa and Latin America. Webull serves more than 27 million registered users globally, providing retail investors with 24/7 access to global financial markets. Users can put investment strategies to work by trading global stocks, ETFs, options, futures, fractional shares, and digital assets through Webull’s trading platform, which seamlessly integrates market data and information, its user community, and investor education resources. Learn more at www.webullcorp.com.

Webull Media Contact

Nicholas Koulermos
Webull@5Wpr.com
(212) 999 – 5585

 

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SOURCE Webull Financial LLC

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Rapidus Completes 150 Billion Yen Funding Round from Japan Government

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TOKYO, June 5, 2026 /PRNewswire/ — Rapidus Corporation today announced that it has completed an additional funding round of 150 billion yen (equivalent to about $943 million USD) from the Information-Technology Promotion Agency (IPA), Japan, an independent administrative agency under the jurisdiction of the Ministry of Economy, Trade and Industry (METI) based on the “Act on Facilitation of Information Processing.”

Earlier this year, Rapidus announced that it received a 100 billion yen investment from the IPA, in addition to private-sector funding, totaling 167.6 billion yen from 32 companies including Canon, Development Bank of Japan Inc., Fujitsu, NTT, SoftBank and Sony Group. Simultaneously, Rapidus announced that the total amount of stated capital and legal capital surplus reached 274.95 billion yen. As a result of this latest capital increase by the IPA, Rapidus funding now totals 424.95 billion yen.

Since its fiscal year 2022, Rapidus has received subsidies from Japan’s New Energy and Industrial Technology Development Organization under the “Post-5G Information and Communication Systems Infrastructure Enhancement R&D Project / Development of Advanced Semiconductor Manufacturing Technology (Commissioned).” These projects are part of the “Research and Development of 2nm-Generation Semiconductor Integration Technology and Short Turnaround Time (TAT) Manufacturing Technology Based on Japan–U.S. Collaboration” and “Development of Chiplet, Package Design and Manufacturing Technology for 2nm-Generation Semiconductors.”

To support its evolution from the R&D stage to full-scale 2nm logic semiconductor manufacturing by 2027, Rapidus will continue to raise capital and financing from a mix of public and private sources.

About Rapidus Corporation
Rapidus Corporation aims to develop and manufacture the world’s most advanced logic semiconductors. We will create new industries together with our customers through the development and provision of services to shorten cycle times in design, wafer processes, 3D packaging and more. We will continue to challenge ourselves in order to contribute to the fulfillment, prosperity and happiness of people’s lives through the use of semiconductors.

Rapidus Corporation
Headquarters: 4-1 Kojimachi, Chiyoda-ku, Tokyo 102-0083, Japan
Founded: August 10, 2022
Business Areas: Development, design, manufacture, and sale of semiconductor devices, integrated circuits and other electronic components
Capital (as of June 5, 2026): 424.95 billion yen (including legal capital surplus)

U.S. Media Contact:
Breakaway Communications for Rapidus
Email: rapidus@breakawaycom.com

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SOURCE Rapidus Corporation

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Norton Reveals the Top 10 Scams Standing Between You and a Scam Free Summer

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From AI-powered imposter fraud to reservation hijacking, Norton pinpoints the attacks surging most between now and Labor Day

TEMPE, Ariz. and PRAGUE, June 5, 2026 /PRNewswire/ — SPF isn’t the only protection you need this summer. Norton, a global leader in consumer Cyber Safety and part of Gen (NASDAQ: GEN), today launched Scam Free Summer to help people spot and stop the scams that spike in in the summer months. The forecast shines light on the moments scammers tend to show up most.

Norton’s 2026 Summer Scam Forecast shares the 10 scam types projected to be most active this summer, grounded in a Norton analysis of millions of scam attacks blocked by Norton in 2024 and 2025 and cross-referenced against emerging threat patterns from spring 2026.

Why is Summer So Hot For Some Scams?

“Scammers follow the calendar,” said Leyla Bilge, Global Head of Scam Research for Norton. “People are understandably distracted, spending more on travel and tickets, tapping confirmation links without a second look. Scam Free Summer gives you the playbook to enjoy the season without lining a scammer’s pockets.”

Gen’s threat data shares the top trends:

Imposter scams are when fraudsters pose as family members, government agencies, or known contacts. These jumped 144% last summer compared to the rest of the year.Financial scam attacks in the U.S. were up 55% versus the annual average.Package delivery scams rose 89%.Gambling fraud climbed 88%, driven by summer sports events.

What’s new in 2026: AI is doing even more heavy lifting for scammers. Voice cloning has made phone-based imposter scams harder to detect, and deepfake technology has made romance fraud and investment schemes more convincing. Data breaches are contributing to the rise in Reservation Hijacking Scams, while lookalike sites built to mimic real booking platforms, sportsbooks, and ticket sellers are surfacing through paid search ads, often indistinguishable from the real thing.

The Scam-Free Summer Forecast

Norton’s threat intelligence team is tracking the scams hitting right now. Trending scams include:

Reservation hijack attacks that use your real hotel name, real dates, and real confirmation number to redirect your payment to a fake page.Fake ticket sites for sold-out concerts, festivals, or sports events like the World Cup that surface above the legitimate sellers in search results.AI-powered romance scams where the video chats look real (because they are, just not the person on the other end).Gambling sites built specifically for major sporting events, designed to disappear by September before anyone catches up.

The forecast details 10 scams in total, each with the threat data behind the seasonal spike and the specific steps to avoid it. The full 2026 Summer Scam Forecast is available now at https://us.norton.com/blog/research/summer-scams.

How to Stay Safe
For consumers who want real-time protection against these threats, Norton Genie has them covered. Built directly into Norton Cyber Safety products, Genie analyzes texts,, emails, and websites for hidden scam patterns and detects sophisticated schemes even the most careful person can miss. Key features like Safe SMS, Safe Web, and Safe Email proactively flag suspicious content before it can do damage, while Safe Call automatically blocks scam calls. For those who do fall victim, Norton 360 with LifeLock Ultimate Plus also includes Scam Support and Reimbursement to help recover lost funds. You can also use Genie with the Norton App in ChatGPT.

Norton wishes everyone a Scam Free Summer and will be sharing additional threat intelligence, expert commentary, and consumer guidance throughout the season.

About Norton
Norton is a leader in Cyber Safety, and part of Gen (NASDAQ: GEN), a global company dedicated to powering Digital Freedom with a family of trusted consumer brands. Norton empowers millions of individuals and families with award-winning protection for their devices, online privacy, and identity. Norton products and services are certified by independent testing organizations including AV-TEST, AV Comparatives, and SE Labs. Norton is a founding member of the Coalition Against Stalkerware. Learn more at https://us.norton.com.

Media Contact:
Brittany Posey
Gen
Press@GenDigital.com

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SOURCE Gen Digital Inc.

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