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Wellworks For You Releases White Paper Reframing Wellness ROI Around Personalization and Cost Containment

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PHILADELPHIA, July 27, 2026 /PRNewswire/ —

What’s new: Wellworks For You — a cost containment strategy company that helps employers reduce healthcare spend through prevention, engagement, and claims analytics — has published a new white paper, “Rethinking Wellness ROI: How Personalization and Technology Are Reshaping Outcomes.” The paper argues that personalization, powered by data, technology, and machine learning, is now the key factor separating programs that measurably lower healthcare costs from those that don’t.

Get the white paper and join the conversation: Download the full white paper at wellworksforyou.com, and register for the live webinar “Rethinking Wellness ROI: A Live Conversation with Clients” on Tuesday, July 28 at 2:00 p.m. ET, featuring current Wellworks clients discussing what’s actually driving cost savings today.

Why it matters: For more than a decade, employers have questioned whether wellness programs deliver promised savings. A 2013 RAND Health study found that disease management components — the primary driver of high claims costs — produced far weaker returns than the industry claimed. A 2020 study in JAMA Internal Medicine reinforced this, finding that even high engagement doesn’t guarantee improved clinical outcomes. In response, the industry has shifted from hard ROI toward Value on Investment (VOI), a framework accounting for engagement, morale, retention, absenteeism, and mental health. The white paper argues personalization connects all of these outcomes — using individual health status, behavior, and goals to deliver the right intervention to the right person at the right time.

Key facts at a glance:

Wellworks positions itself as a cost containment strategy, not a traditional wellness vendor, built on prevention, engagement, and claims analytics. A multi-year partnership with a large civil contractor produced an estimated $834,000 in annual cost avoidance. Biometric resolution rates among at-risk employees in that partnership: 48.4% for high cholesterol, 43.4% for high blood pressure, 32.7% for high triglycerides. Wellworks partners with 750+ clients and 2 million+ participants nationwide. Wellworks is developing an AI-powered companion to extend personalization across each participant’s health journey.

“For years, this industry oversold hard ROI numbers that didn’t hold up to scrutiny, and employers were right to push back,” said Zach Von Eschen, President of Wellworks For You. “This white paper is our attempt to reset that conversation and give employers a more honest, evidence-based way to think about the return on their cost containment investment.”

At the center of Wellworks‘ approach is Know Your Number®, a proprietary health risk assessment combining biometric screening, medical history, and lifestyle data to build a personalized foundation for each participant — from tailored coaching to incentive design, backed by a dedicated account team, claims analytics, and an interoperable technology ecosystem.

The white paper also looks ahead to AI as the next stage of personalization. “Personalization built the foundation, and AI is going to take it even further,” Von Eschen said. “We’re developing an AI-powered wellness companion that will meet each participant exactly where they are and evolve with them over time. It’s the next chapter for Wellworks and for this industry.”

About Wellworks For You

Wellworks For You delivers a cost containment strategy that helps employers control healthcare spend through prevention, engagement, and in-depth claims analytics. Partnering with over 750 clients and engaging more than 2 million participants nationwide, Wellworks For You combines cutting-edge technology with personalized programs to catch health risks before they become costly claims, creating healthier, happier workplaces while reducing costs for employers.

Lisa Kyler, Director of Marketing
L.kyler@wellworksforyou.com
(800) 425-4657
www.wellworksforyou.com

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SOURCE Wellworks For You

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

View original content:https://www.prnewswire.com/news-releases/stephen-a-smith-addresses-white-house-dinner-attendance-reaffirms-commitment-to-hbcus-and-protecting-corporate-investment-in-black-education-302918547.html

SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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Club Offers for Travel Enthusiasts in Canada

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TORONTO, Oct 23, 2026 /PRNewswire/ — Travelzoo® (NASDAQ: TZOO), the club for travel enthusiasts, announces three of many new Club Offers for Club Members in Canada.

Rigorously vetted and negotiated for us travel enthusiasts:

$799—COSTA RICA WEEK WITH FLIGHTS & CAR
We think fall is an ideal time to visit Costa Rica; the scenery is lush and the crowds are gone. Drive between volcanic Arenal and the idyllic beaches of Tamarindo on this seven-night trip. Since it’s not as busy, we were able to negotiate a price that saves members up to $648 on departures through mid-December.

$899—BARCELONA: 5 NIGHTS WITH FLIGHTS
Explore Barcelona’s world-class museums and architectural masterpieces in the quieter winter months to pack more into your trip. You won’t waste hours in lines and can access top restaurants that are fully booked in summer. We save $300 on travel this January and February, when temperatures are still spring-like. Roundtrip flights from Toronto, hotel and daily breakfast are included.

$999—ST. KITTS GETAWAY FOR 2, REG. $2083
Most visitors to St. Kitts book months in advance, but when we pointed out that travel enthusiasts are more spontaneous, this resort gave us a terrific rate for stays this November and December. Spend four nights in Frigate Bay and get an upgraded Oceanview room, too.

Are you a travel enthusiast? Join the club today: https://travelzoo.com

Who are we?
We, Travelzoo®, are the club for travel enthusiasts. We reach 30 million travellers. Club Members receive Club Offers negotiated and rigorously vetted by our deal experts around the globe. Our relationships with thousands of top travel companies give us access to irresistible deals. Our club and its benefits are built around the lifestyle of a modern travel enthusiast.

Media Contact: 
Amanda Ieraci – Toronto
+1 437 866 8540
aieraci@travelzoo.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/club-offers-for-travel-enthusiasts-in-canada-302918543.html

SOURCE Travelzoo

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