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Unlock Health Launches Menopause and Medical Weight Loss Health Risk Assessments

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New clinically guided health risk assessments help health systems engage high-intent patients with personalized education, branded experiences, and measurable results  

NASHVILLE, Tenn., Aug. 27, 2026 /PRNewswire/ — Unlock Health, a full-service marketing agency for hospitals and health systems, today announced the launch of two new Health Risk Assessments (HRAs) focused on menopause and medical weight loss. As consumer demand for weight loss support and menopause care continues to grow, Unlock’s new HRAs give health systems a clinically-guided way to support patients while they are actively seeking answers, provide personalized health information, and help them take the next best step in their care.

Consumer interest in both menopause and medical weight loss has accelerated as people increasingly seek ways to feel better, manage symptoms earlier, reduce long-term health risks, and extend the number of years they live in good health. At the same time, consumers increasingly turn to search engines, AI, and social media for information about how to feel better, manage symptoms earlier, reduce risk, and make informed decisions about their health.

“Patients are searching for trusted answers about menopause and medical weight loss long before they schedule an appointment,” said Tracy Cobb, Director of Client Success, Unlock Health. “Healthcare organizations need a clinically credible solution that helps them meet patients at that critical moment. Our newest HRAs give health systems a scalable way to identify high-intent patients earlier, strengthen patient engagement, improve care navigation and timely intervention, and demonstrate the impact of their marketing investments.”

Early client feedback has reinforced the growing need for tools that help health systems meet rising demand for menopause and medical weight loss services.

Virtua Health, a longtime Unlock Health client and nonprofit health system serving communities across South Jersey, has seen firsthand how HRAs can help consumers better understand their health and take the next step toward care.

“At Virtua Health, we believe trusted relationships begin long before a person walks through our doors. When thoughtfully designed, HRAs can give people personalized, credible information that helps them better understand their health, manage their wellness, and have more informed conversations with their doctors. That kind of self-directed engagement is an increasingly important part of helping consumers take the next step in their care journey,” said Ryan Younger, Vice President of Marketing, Virtua Health.

Community Health Network, a non-profit health system with more than 200 sites of care and affiliates throughout Central Indiana, understands the importance of menopause care and was looking for a way to engage women in its community who are actively searching for menopause support. The organization will be one of the first to implement Unlock’s new Menopause HRA.

“Every woman’s journey to menopause care is unique,” said Amy Wire, Vice President, Women’s and Newborns Product Line, Community Health Network. “The Unlock Health Menopause HRA helps us engage women earlier by providing them with education, evidence-based care and personalized support needed to understand the changes they’re experiencing and make informed decisions that improve their health, well-being, and quality of life – right here in their own community.”

The HITRUST- and HIPAA-compliant assessments feature a modern, intuitive user experience that healthcare organizations can customize to align with each health system’s brand, service lines, and care pathways. The risk scoring and user journeys are built on clinical guidance and provide hyper-personalized risk reports and calls to action. Patients receive clear, easy-to-understand results along with actionable recommendations designed to move them confidently toward care.

Unlock’s HRAs also provide rich, contextual patient insights that support strategic service line growth initiatives across women’s health, primary care, bariatrics, metabolic health, and preventive care. Robust integration with healthcare CRM and marketing automation platforms enable hospitals and health systems to personalize follow-up communications, improve patient engagement, and better measure marketing performance.  

Patients who complete one of Unlock’s more than 20 condition-specific HRAs are 3-4x more likely to take a next step in their care journey, such as scheduling an appointment. The platform generated more than 136,000 completed assessments across more than 100 hospital and health system clients in 2025, underscoring the role HRAs play in helping providers identify, engage, and convert high-intent patients.

Unlock Health continues to expand its HRA portfolio in response to evolving consumer behavior, health system priorities, emerging service-line opportunities, and the latest clinical guidance.

To learn more, please visit: https://unlockhealth.com/capabilities/health-risk-assessments/.  

About Unlock Health

Unlock Health is a full-service marketing communication agency, grounded in technology, built for healthcare—and integrated with a managed care consultancy with deep revenue strategy expertise. 

We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins.

We help our clients do everything from patient acquisition and build branding, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward. Visit UnlockHealth.com to learn more.  

View original content to download multimedia:https://www.prnewswire.com/news-releases/unlock-health-launches-menopause-and-medical-weight-loss-health-risk-assessments-302861845.html

SOURCE Unlock Health

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BioVid Launches Tumor Worlds™: A Strategic Intelligence System to Decode the Behavioral Logic of Oncology Markets

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29 minutes ago

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August 27, 2026

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BRISTOL, Pa., Aug. 27, 2026 /PRNewswire/ — BioVid, a leading life science consultancy, today announced the launch of Tumor Worlds™, a proprietary strategic intelligence system that helps pharmaceutical companies anticipate how oncology markets respond to new evidence. Integrating oncology expertise, behavioral science, and BioVid’s proprietary CIAIRA™ AI platform, Tumor Worlds™ moves beyond descriptive market research to provide an early signal model of physician decision-making. The launch begins with Non-Small Cell Lung Cancer (NSCLC), with Prostate and Pancreatic Cancer to follow, and full portfolio expansion planned through 2026. 

BioVid’s Tumor Worlds™ helps pharma companies anticipate how oncology markets respond to new evidence.

To learn more, visit www.biovid.com/tumorworlds.

Clinical evidence now moves faster than most markets can absorb, and one-size-fits-all launch playbooks weren’t built for that pace. Tumor Worlds™ maps the “gravitational forces” of each oncology market, identifying the structural conditions that govern how new evidence is adopted in clinical practice.

“The industry is trapped in a ‘rearview mirror’ approach, relying on historical data to predict what physicians will do next,” said Peggy Hirtle, CEO of BioVid. “We’ve mapped the sociotechnical forces — social norms, institutional constraints, cognitive heuristics — that drive physician behavior, so clients can anticipate where market change will accelerate, stall, or fail before it appears in prescription data.”

“Success in oncology is no longer just about having the best data; it’s about understanding the social and structural reality of the physician,” said Meredith Jacobetz, PhD, Senior Director, Oncology Center of Excellence at BioVid. “Tumor Worlds™ lets us build an actionable picture of the world an asset inhabits before that reality shows up in the data.”

Tumor Worlds™ includes four core suites, powered by a sociotechnical engine mapping behavioral rules across 30+ tumor types:

World Dynamics Suite: Maps the clinical and competitive landscape shaping how fast a market can move.

Treater Insights Suite: Maps physician roles and influence networks, from awareness to prescribing.

Cognitive Insights Suite: Surfaces the psychological drivers behind physician decisions and where messaging fails.

Lifecycle Intelligence Suite: Calibrates risk flags, competitive playbook, and resource allocation across an asset’s life.

CIAIRA™: BioVid’s proprietary AI engine synthesizes data across all four suites to identify leading indicators of physician sentiment as the market evolves.

About BioVid

BioVid is a life science consultancy applying behavioral science and AI to commercial and market access strategy, marrying market opportunity with behavioral insight for clients.

Visit www.biovid.com to learn more. 

Media Contact:

Lynn Clement, Executive Director, Growth Strategy, BioVid

lclement@biovid.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/biovid-launches-tumor-worlds-a-strategic-intelligence-system-to-decode-the-behavioral-logic-of-oncology-markets-302861963.html

SOURCE BioVid

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FORECLOSURE ACTIVITY REMAINS ELEVATED FROM A YEAR AGO IN JULY 2026

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August 27, 2026

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Foreclosure Starts Increase 10 Percent Year Over Year; Completed Foreclosures (REOs) Rises 23 Percent Annually

IRVINE, Calif., August 27, 2026 /PRNewswire/ — ATTOM, the leading provider of property data, AI-powered intelligence, and real estate analytics solutions, today released its July 2026 U.S. Foreclosure Market Report, which shows there were a total of 39,906 U.S. properties with foreclosure filings— default notices, scheduled auctions or bank repossessions — up 1 percent from a month ago and up 10 percent from a year ago.

“The increase in foreclosure starts and completed foreclosures compared to last year shows that financial pressures remain a factor for some homeowners,” said Rob Barber, CEO at ATTOM. “However, the broader context is important. Foreclosure activity remains relatively low by historical standards. While annual increases have become more common, current volumes indicate that the market remains relatively resilient overall.”

Nevada, South Carolina, and Florida record worst foreclosure rates in July
In July 2026, one in every 3,603 housing units nationwide had a foreclosure filing. Nevada led the nation with one foreclosure filing for every 1,703 housing units. South Carolina ranked second (one in every 2,085 housing units), followed by Florida (one in every 2,232 housing units), Delaware (one in every 2,579 housing units), and Texas (one in every 2,653 housing units).

Among metro areas with populations of 200,000 or more, Punta Gorda, FL recorded the worst foreclosure rate in July 2026, with one filing for every 899 housing units. Following Punta Gorda were Killeen, TX (one in every 1,359); Las Vegas, NV (one in every 1,394); Vallejo, CA (one in every 1,432 housing units); and Lakeland, FL (one in every 1,501).

Texas, Florida, and California post most foreclosure starts nationwide
Lenders initiated the foreclosure process on 26,648 U.S. properties in July 2026, up 2 percent from the previous month and up 10 percent from a year ago.

Texas led the nation in foreclosure starts in July 2026 (3,306 foreclosure starts); followed by Florida (3,277 foreclosure starts); California (2,540 foreclosure starts); Illinois (1,243 foreclosure starts); and Georgia (1,217 foreclosure starts).

Contrary to the national trend, among metropolitan areas with a population of at least 200,000 with at least 20 foreclosure starts, the following saw the largest year-over-year declines in foreclosure starts in July 2026: Tulsa, OK (decrease from 138 foreclosure starts in July 2025 to 41 in July 2026); Spokane, WA (decrease from 43 to 20 foreclosure starts); Fayetteville, NC (decrease from 62 to 31 foreclosure starts); Toledo, OH (decrease from 98 to 49 foreclosure starts); and Greeley, CO (decrease from 47 to 24 foreclosure starts).

Completed foreclosures stay elevated compared to last year
Lenders repossessed 4,764 U.S. properties through completed foreclosures (REOs) in July 2026, virtually unchanged from the previous month but up 23 percent from a year ago.

States with the highest number of REOs in July 2026 were Texas (1,265 REOs); California (616 REOs); North Carolina (299 REOs); Maryland (272 REOs); and Virginia (263 REOs).

Those major metropolitan statistical areas (MSAs) with a population greater than 200,00 that saw the highest number of REOs in July 2026 included: Houston, TX (405 REOs); Dallas, TX (223 REOs); Baltimore, MD (164 REOs); Washington, DC (131 REOs); and San Antonio, TX (128 REOs).

Key takeaways from the July 2026 foreclosure data
ATTOM’s July 2026 U.S. Foreclosure Market Report shows that 39,906 properties nationwide had a foreclosure filing, up 1 percent from the prior month and 10 percent from July 2025. Foreclosure starts increased 10 percent year over year to 26,648, while completed foreclosures (REOs) rose 23 percent to 4,764, extending a broader trend of annual increases. Despite the upward movement, foreclosure activity remains below pre-pandemic norms.

Report methodology
The ATTOM U.S. Foreclosure Market Report provides a count of the total number of properties with at least one foreclosure filing entered into the ATTOM Data Warehouse during the month and quarter. Some foreclosure filings entered into the database during the quarter may have been recorded in the previous quarter. Data is collected from more than 3,000 counties nationwide, and those counties account for more than 99 percent of the U.S. population. ATTOM’s report incorporates documents filed in all three phases of foreclosure: Default — Notice of Default (NOD) and Lis Pendens (LIS); Auction — Notice of Trustee Sale and Notice of Foreclosure Sale (NTS and NFS); and Real Estate Owned, or REO properties (that have been foreclosed on and repurchased by a bank). For the annual, midyear and quarterly reports, if more than one type of foreclosure document is received for a property during the timeframe, only the most recent filing is counted in the report. The annual, midyear, quarterly and monthly reports all check if the same type of document was filed against a property previously. If so, and if that previous filing occurred within the estimated foreclosure timeframe for the state where the property is located, the report does not count the property in the current year, quarter or month.

About ATTOM
ATTOM delivers AI-driven property intelligence built on one of the nation’s most trusted property data assets, covering 160 million U.S. properties—99% of the population. Our engineered, multi-sourced real estate data spans property tax, deeds, mortgages, foreclosure, environmental risk, property conditions, natural hazards, neighborhood insights, and geospatial boundaries, rigorously validated for advanced analytics. ATTOM supports analytics and AI-driven applications through flexible delivery options including APIs, bulk licensing, cloud delivery, and the MCP Server for AI-powered, agentic access to engineered property data—enabling organizations to automate analysis and scale property intelligence across industries.

Media Contact:
Megan Hunt
megan.hunt@attomdata.com

Data and Report Licensing:
949.502.8313
datareports@attomdata.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/foreclosure-activity-remains-elevated-from-a-year-ago-in-july-2026-302860746.html

SOURCE ATTOM

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IBM Brings AI-Powered US Open Fan Experience Back to Madison Square Park

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29 minutes ago

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August 27, 2026

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Join IBM for AI-powered tennis activations, live US Open match viewing, giveaways and more during Championship Weekend

NEW YORK, Aug. 27, 2026 /PRNewswire/ — IBM (NYSE: IBM), the official AI and Cloud sponsor of the US Open, is bringing the excitement of the US Open back to the heart of New York City at Madison Square Park Thursday, September 10 – Sunday, September 13.

The free, four-day fan experience will transform Madison Square Park into a central hub  for the US Open, offering AI-powered tennis activations, an immersive live viewing experience, official US Open merchandise, and more throughout Championship Weekend. Attendees can expect to experience:

IBM Serve Speed: A tennis serve simulator that lets attendees see how their serve speed and accuracy stacks up against the pros.   Calling the Shots: IBM’s AI-enabled ping pong tables that allows attendees to test their skills and serves up an AI-powered recap of the match  AI Photobooth: Attendees can snap an AI photo that puts them right inside iconic US Open and NYC personas. 

Since 1992, IBM and the USTA have brought some of the most advanced digital experiences in sports to more than 14 million global tennis fans annually – this year unveiling new enhanced AI-powered innovations, including Live Updates, Serve Quality, and Key Moments. 

WHEN:               

Thursday, September 10 11:00AM–9:00PM ET – hours of operation

11:00AM – Activations open to public7:00PM – Women’s Singles Semifinals coverage begins
**Preview time for media available from 9:00AM. Contact Zach Rowe at IBM to schedule  (zrowe@ibm.com)

Friday, September 11 9:00 AM–9:00 PM ET – hours of operation

9:00AM – Activations open to public3:00PM – Men’s Singles Semifinals coverage begins

Saturday, September 12 11:00 AM–8:00 PM ET – hours of operation

11:00AM – Activations open to public4:00PM – Women’s Singles Final coverage begins

Sunday, September 13 11:00 AM–7:00 PM ET – hours of operation

11:00AM – Activations open to public2:00PM – Men’s Singles Final coverage begins

WHERE:           

Madison Square Park
The intersection of Fifth Avenue and Broadway at 23rd Street
New York, NY 10010

The pop-up  is located at the South East corner of Madison Square Park, adjacent to IBM’s flagship New York City office at One Madison Avenue.

Media Contact:      

Zach Rowe
IBM Comms,
zrowe@ibm.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/ibm-brings-ai-powered-us-open-fan-experience-back-to-madison-square-park-302861972.html

SOURCE IBM

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