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Curated for You Launches Innovative Email and SMS Purchase Intent Triggers to Revolutionize Customer Engagement

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A Game-Changer in Predictive Marketing, Focusing on Future Customer Actions for Unprecedented Conversion Rates

AUSTIN, Texas, Feb. 12, 2024 /PRNewswire/ — Curated for You (CFY), a pioneering force in lifestyle marketing technologies, unveiled today its groundbreaking Purchase Intent Email and SMS Trigger platform. This cutting-edge solution is set to redefine the marketing landscape by focusing not on past consumer actions but on predicting future purchasing behaviors.

While traditional email triggers have been widely successful, with abandoned cart trigger emails generating an 18% conversion rate, innovation has been scarce, primarily focusing on reactions to past consumer actions. CFY’s launch disrupts this status quo by leveraging advanced analytics to anticipate future needs based on a variety of predictive factors, including demographics, geographic location, and recent consumer behaviors, such as making a purchase from a lifestyle collection that indicates an upcoming event interest.

For example, a customer who purchased from a Miami collection within 30 days of Art Basel could receive a tailored email about outfits for Art Basel, demonstrating CFY’s commitment to aligning marketing efforts with consumers’ natural shopping behaviors. This approach moves beyond forcing searches based on product attributes, instead nurturing a more intuitive shopping experience by understanding the underlying reasons behind a purchase.

Key Features of CFY’s Purchase Intent Platform:

Predictive Insights: Utilizes advanced algorithms to predict future purchasing actions, enabling brands to engage with customers proactively.Seamless Integration: The system seamlessly integrates with existing Email Service Providers (ESP), ensuring marketers can easily adopt and implement it into their current workflows.Customized Engagement: Offers highly tailored segments, copy, and visuals, ensuring each communication is relevant and engaging to the intended audience.

“Our mission at CFY is to transform how brands interact with their customers, moving from a reactive to a predictive engagement model,” said Katy Aucoin, CEO of Curated for You. “By understanding not just what customers have done, but what they are likely to do, we open up a whole new realm of marketing potential.”

This innovative approach is expected to enhance customer engagement and drive significant increases in conversion rates, setting a new standard for email and SMS marketing strategies.

About Curated for You
Curated for You (CFY) is an innovative, female-founded retail AI lifestyle company at the forefront of developing solutions that merchandise and market based on shoppers’ natural behavior, their interests, and future buying intentions. By understanding why people shop, CFY creates contextual shopping experiences that go beyond traditional product searches, tapping into events, activities, and styles that consumers care about. This approach helps brands like Revolve and Steve Madden stand out in a crowded market, fostering connections that turn shoppers into loyal advocates. Visit curatedforyou.io to see how CFY is changing the way we shop.

Media Contact:
Mary Brendza
mary@curatedforyou.io

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Walden Group, one of the main players in European healthcare logistics, officially enters the Italian market

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The group’s goal is to position itself as a key player in the Italian market and continue to strengthen the offer of logistics solutions for its customers throughout Europe

MILAN and PARIS, March 1, 2024 /PRNewswire/ — Walden Group, one of the main players in the area of healthcare logistics in Europe, officially enters the Italian market after  the acquisition of the two Italian companies XCM Healthcare, a healthcare logistics company, and Unitex, a temperature-controlled last-mile network dedicated to the healthcare sector, belonging to the Marzano family, founder of the Farmacia S. Caterina group, and CEO Gaetano Colella.

 

 

With a 2.4% share of the global market in terms of drug consumption, Italy has always been a focus of Walden; the high level of expertise in the field of R&D, especially in the biotech sector, are among the main reasons that convinced the group in this decision. As a major player in the pharmaceutical supply chain and a provider of distribution solutions, the acquisitions have proven to be essential to enter the Italian market.

In addition, Italy is the third European country where the group will expand its operations within a year, following the recent extensions of transport activities in Romania and Germany. The group has significant ambitions for the future, with further projects already in the planning stages.

“I am thrilled to announce what we have achieved together; we share the same values and entrepreneurial mindset with the Marzano family and the CEO Gaetano Colella. This was certainly a key element in the decision to merge our companies,” says Stéphane Baudry, President of the Walden Group.

In recent years, the Marzano family and the CEO Gaetano Colella have developed Unitex, a robust transportation network organized around two main hubs strategically located in the north (Milan) and south (Naples) Italy, to offer comprehensive national coverage through a consolidated network of twenty-four regional depots.

The network will be incorporated into Eurotranspharma, Walden’s subsidiary specializing in last-mile pharmaceutical solutions, which makes daily deliveries to pharmacies, hospitals, wholesalers and other healthcare providers in nine countries. Thanks to the new acquisition, Eurotranspharma will extend its presence to ten European countries to provide an extensive and reliable service to all its customers.

Eurotranspharma will introduce its services to the Italian market while maintaining high quality standards and impeccable distribution practices. This will be supported by Walden Digital’s sophisticated IT systems, specifically dedicated to the healthcare sector, which enable the complete traceability of crucial healthcare products at every stage of the supply chain.

In parallel, XCM Healthcare has developed a promising healthcare logistics business that will be enhanced by integration within Movianto, Walden’s core healthcare logistics solution, which is already present in twelve European countries.

Movianto provides complete solutions for supply chain management, ensuring a reliable transfer of products from the manufacturer to the patient. Its expertise extends particularly to sensitive healthcare products such as biotechnology, vaccines and in vitro diagnostics. In addition to logistics management, the company offers high value-added services, such as order and collection management and laboratories dedicated to quality control. These services cover the entire supply chain, allowing manufacturers to focus solely on their core business.

“The recently completed acquisition marks the first step in our development in Italy. We are excited to collaborate with the Unitex and XCM teams to start the implementation of Eurotranspharma and Movianto solutions in Italy. I’m confident that we will achieve outstanding results, considering the expertise of the Unitex and XCM teams, combined with our international presence in Europe, which contributes to a deep understanding of the global market and experience in different business management models.”

“Of course, continuing to expand our presence in Europe is a priority, but we are a flexible organization and always ready to seize opportunities. Therefore, we are ready to grow wherever we can bring value to our customers and new healthcare markets, expanding beyond Europe,” concludes Baudry.

Logo – https://mma.prnewswire.com/media/2206749/Walden_Group_Logo.jpg

For press enquiries
Laure Murat
laure.murat@walden-group.com

View original content:https://www.prnewswire.co.uk/news-releases/walden-group-one-of-the-main-players-in-european-healthcare-logistics-officially-enters-the-italian-market-302076944.html

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GeeTest Introduces Device Fingerprinting, a front-line defence mechanism that effectively combats evolving cyber threats

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WUHAN, China, March 1, 2024 /PRNewswire/ — GeeTest, a leader in innovative bot management solutions, proudly presents its latest offering – GeeTest Device Fingerprinting. The advanced cybersecurity solution designed to fortify online platforms against evolving digital threats. Leveraging sophisticated algorithms and cutting-edge technology, it intelligently identifies and tracks devices, providing a robust defense mechanism against malicious activities. Existing security measures often struggle to identify and prevent malicious activities originating from seemingly legitimate devices. GeeTest Device Fingerprinting steps in as a proactive and advanced solution to bridge this gap.

Embrace the future of security with GeeTest Device Fingerprinting – where innovation meets protection. Elevate your risk management strategy with our advanced solution that not only identifies risks but adapts to the evolving landscape of digital threats. GeeTest Device Fingerprinting provides the following 5 key features.

1. Risk Labels

Monitor traffic credibility from both behavioral and device dimensions, providing up to 34 black industry risk labels for reference. It facilitates the identification of devices with similar risk labels, offering optimization references for your security and business strategies.

2. Relation Map

By identifying connections among risky traffic, automating the organization of risk details, frequency information, and associated data for high-risk devices, this process provides data references for business departments.

3. Application Management

You can add as many applications as you need. Each application’s data is distinguished through unique IDs and keys, facilitating secure data analysis for different modules of the business.

4. Access Control

According to your needs, you can manually add blacklists or whitelists to facilitate the management of access permissions to specific objects or resources.

5. Data Studio

Our Device Fingerprinting product includes a robust Data Studio feature, offering users an intuitive analytics dashboard for comprehensive insights. It enables informed decisions, pattern detection, and effective security strategy optimization.

GeeTest Device Fingerprinting leverages cutting-edge technologies such as Triple-Dimensional Review Technology, GCN Knowledge Graph, and Weak Feature Identification Technology. These technologies ensure comprehensive device identification and analysis while prioritizing user privacy. To learn more about key technologies at play you can download the product brochure of GeeTest Device Fingerprinting by clicking here.

In the fast-paced digital landscape, GeeTest’s Device Fingerprinting emerges as a beacon of defense. By intelligently identifying and tracking devices, it offers a robust defense mechanism against a multitude of threats faced by industries today.

For more about GeeTest, follow the company on LinkedIn.

About GeeTest:

GeeTest, a CAPTCHA and bot management provider, protects websites, mobile apps, and APIs from automated bot-driven attacks, like ATO, credential stuffing, web scalping, etc. GeeTest has been developing human-bot verification technology since 2012. Now it processes 2.9 billion CAPTCHA requests daily and serves 320,000+ companies in sectors like blockchain, online games, e-commerce, etc. In November 2021 GeeTest was recognized as a selected vendor in Forrester’s Now Tech: Bot Management, Q4 2021. In Aug 2023, GeeTest CAPTCHA Awarded 2023 Best Ease of Use and Best Value Badges by Capterra.

View original content to download multimedia:https://www.prnewswire.com/news-releases/geetest-introduces-device-fingerprinting-a-front-line-defence-mechanism-that-effectively-combats-evolving-cyber-threats-302076908.html

SOURCE GeeTest

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Toray ACS Exhibits at Texprocess in Frankfurt, Germany

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European Debut of Integrated 2D/3D Fashion CAD Software “CREACOMPO®GLOBAL”

TOKYO, March 1, 2024 /PRNewswire/ — Toray Advanced Computer Solution, Inc. (hereinafter “Toray ACS”) will be exhibiting at Texprocess, held at Messe Frankfurt from April 23rd to 26th, 2024.

Under our purpose “Uplifting the fashion industry, with our love for fashion creation and the power of IT.”, we are proud to offer cutting-edge CAD software to customers worldwide, boasting the No. 1 market share for 2D pattern making software in Japan.

At the exhibition, we will introduce the innovative 2D/3D integrated fashion CAD software “CREACOMPO®GLOBAL”, which revolutionizes our customers’ work efficiency.

CREACOMPO GLOBAL enables advanced 2D pattern making and accurate 3D simulations through simple operations, even without the need for CG skills or high-spec professional PCs.

You can find us at booth No. C65 in Exhibition Hall 8.0.

We look forward to your visit.

How to get there:
https://texprocess.messefrankfurt.com/frankfurt/en/planning-preparation/arrival-stay.html

For more information about CREACOMPO GLOBAL, please visit https://www.toray-acs.co.jp/en/creacompo-global-lp/

Company information:
Location: 1-1-3, Toranomon, Minato-ku, Tokyo, Japan
President: Kouichirou Ikeda

Company website: https://www.toray-acs.co.jp/en/   

Note: CREACOMPO is either a registered trademark or a trademark of Toray Advanced Computer Solution, Inc. in Japan and/or other countries.

Photo – https://mma.prnewswire.com/media/2340244/Toray_ACS_Inc.jpg

View original content:https://www.prnewswire.co.uk/news-releases/toray-acs-exhibits-at-texprocess-in-frankfurt-germany-302074061.html

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