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Klarna announces Rep Her initiative addressing gender-based disparities in women’s sports merchandise accessibility

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In partnership with Sports Innovation Lab, key findings from a groundbreaking, data-led report identify a $4 billion untapped U.S. women’s sports merchandise market for retailers, with 79% of women’s sports fans indicating they would buy more merchandise if more options were available to them; To further address the cause, Klarna and women-owned media and commerce company TOGETHXR have released limited edition merchandise with proceeds benefiting the Women’s Sports Foundation

NEW YORK, June 26, 2024 /PRNewswire/ — Klarna, the AI-powered global payments network and shopping assistant, today announced, Rep Her, a multifaceted, research-backed initiative to raise awareness around gender-based gaps in women’s sports merchandise availability. In partnership with fan intelligence company Sports Innovation Lab, Klarna has released a first-of-its-kind report titled Rep Her: Revealing the Unmet Demand for Women’s Sports Merchandise. The Rep Her report values the rapidly growing women’s sports merchandise market at an estimated $4 billion annually, proving the sector’s drastically unmet consumer demand, and measures gender-based imbalances between men’s and women’s sports fan communities. To further address consumer appetite, Klarna has teamed up with female Olympian-founded, trailblazing media and commerce company TOGETHXR and 2x World Cup Champion, NWSL Champion, ESPN Analyst and TOGETHXR consultant Ali Krieger to launch limited edition merchandise and has also launched a new innovative shopping experience within its app and website.

Key findings from Klarna and Sports Innovation Lab’s report include that fans are:

Hungry for Options: 79% of surveyed respondents reported they would purchase more women’s sports merchandise if there were more options available to them, while 28% reported they could not find a style they likedDemanding Inventory: More than 60% of fans who searched for and intended to buy women’s sports merchandise did not make a purchase because it was not in stockSeeking Out Retailers: 32% of women’s sports fans cannot find a retailer that carries merchandise related to their favorite teams and athletesSearching for More Styles: Buyers of women’s sports merchandise are 60% more likely to have trouble finding a style than buyers of men’s sports merchandiseExpressing Fandom Through Merch: 67% of women’s sports fans have purchased sports merchandise despite only 49% having ever purchased a ticket to a live sporting eventLimited Compared to Men’s Sports: For every nine pieces of men’s sports merchandise available, women’s sports has one (The 30-team NBA has 9x more merchandise options than the 12-team WNBA, and the 29-team MLS has 6x more merchandise options than the 14-team NWSL)Vast Supporters: Most women’s sports fans identify as fans of multiple sports and leagues – top leagues include the WNBA (60%), NWSL (51%), NCAA Women’s Basketball (49%), NCAA Women’s Volleyball (39%) and the USWNT (37%)

“Consumer appetite for league, team, and athlete merchandise is vastly exceeding supply,” said Angela Ruggiero, Co-Founder of Sports Innovation Lab. “There is a golden opportunity for retailers to capitalize on a surging market that is telling us if you create something authentic to the community, they will buy it.” 

Klarna, TOGETHXR and Krieger have tapped designers Sophia Chang and Mellany Sanchez to create t-shirts and tote bags featuring the phrase “A movement, not a moment,” celebrating their passion for women’s sports and allowing fans to Rep Her with pride. This merchandise not only symbolizes the growing influence of women’s sports, but also empowers fans to showcase their dedication. Available for purchase on both Klarna.com and TOGETHXR.com, a percentage of all proceeds from the collection will go to Billie Jean King’s Women’s Sports Foundation, emphasizing that the interest in women’s sports is a formidable force that’s here to stay.

Additionally, to help women’s sports fans find merchandise to represent their favorite teams with ease, Klarna has curated an innovative women’s sports destination on Klarna.com and in its app, offering a seamless way to discover, shop and purchase women’s sports merchandise utilizing its interest-free pay in 4 payment option.

“As a brand that breaks the status quo and is a big supporter of women’s sports through our three-year partnership with Angel City Football Club, we saw there was a lack of merchandise available for women’s sports fans yet demand for it so we want to do our part to find a solve and contribute to fueling women’s sports fandom to continue to help propel the industry forward,” said Klarna’s Head of B2C Marketing in North America and the United Kingdom, Megan Gokey. “We are energized by the growing attention surrounding women’s sports and are proud to launch this initiative with Sports Innovation Lab and TOGETHXR to raise awareness around the merchandise gap, ultimately helping to make merchandise more accessible to millions of fans and create a space for women’s sports fans to shop smarter and ‘fan’ harder.”

“As a female athlete myself, it’s incredibly important to see efforts like these that highlight and address gender disparities in sports, like the gap in women’s sports merchandise. This initiative is a pivotal step in recognizing the value of women’s sports and ensuring that fans have the merchandise they want,” shared TOGETHXR consultant Ali Krieger. “Klarna has pushed the boundaries when it comes to creating a smart way to shop and pay, and this initiative directly speaks to the brand’s impactful efforts to push the women’s sports movement forward.”

This report is the fourth annual installment in Sports Innovation Lab’s internationally acclaimed The Fan Project series, which has become the global sports industry’s north star guidance on the commercialization of women’s sports since launching in 2021.

To view the full Rep Her report, please visit HERE. Additionally, Sports Innovation Lab is hosting a live webinar on July 11 to provide a report read-through and data deep dive, which can be accessed by registering HERE.

About Klarna

Since 2005 Klarna has been on a mission to accelerate commerce with consumer needs at the heart of it. With over 150 million global active users and 2 million transactions per day, Klarna’s fair, sustainable and AI-powered payment and shopping solutions are revolutionizing the way people shop and pay online and in-store, empowering consumers to shop smarter with greater confidence and convenience. More than 500,000 global retailers integrate Klarna’s innovative technology and marketing solutions to drive growth and loyalty, including H&M, Saks, Sephora, Macy’s, Ikea, Expedia Group, Nike and Airbnb. For more information, visit Klarna.com.

About TOGETHXR

TOGETHXR is a media and commerce company founded by Jessica Robertson alongside four of the world’s top professional athletes, Alex Morgan, Chloe Kim, Simone Manuel, and Sue Bird. With a focus on rich storytelling rooted in lifestyle and youth culture, TOGETHXR is an unapologetic platform where representation and gender equality are both expected and required. TOGETHXR highlights a diverse and inclusive community of game-changers, culture shapers, thought-leaders, and barrier breakers – finding and telling the stories of women who are doing the same. As one of the most compelling platforms for women in sport and culture, TOGETHXR’s in-house production studio has created a slate of scripted and unscripted premium content, including Surf Girls: Kaikaina, More Than A Name, FENOM, Summer of Gold, and more, which are in discussions to be adapted for film, TV, and digital media. In 2023, TOGETHXR was named one of Fast Company’s Most Innovative Companies and won Media Company of the Year in the DigiDay Media Awards.

About Sports Innovation Lab

Sports Innovation Lab is a data company that enables brands and sports properties to build more effective sponsorships, improve targeted advertising, and enhance fan experiences. Known for its pioneering research on fan behavior and the commercialization of the women’s sports market, Sports Innovation Lab’s flagship Sports Data Cloud offering built on proprietary observational, transactional, and deterministic fan data is evolving how organizations use data to understand their customers and acquire more of them – starting with sports & entertainment. Learn how global brands including the NFL, Nike, NHL, Ally Financial, WNBA, and NASCAR use Sports Innovation Lab’s data, audiences, and strategic advisory to drive revenue by visiting sportsilab.com or following on LinkedIn, Instagram, and Twitter.

Media contacts:
Klarna – Kimberly Gibbs
kimberly.gibbs@klarna.com
(614) 967-5032

Sports Innovation Lab – Anthony Baldini
anthony@athletestrategies.com
(408) 506-5975

TOGETHXR – Togethxr@laruepr.com

This information was brought to you by Cision http://news.cision.com

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SOURCE Klarna Bank AB (publ)

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LendingTree, Inc. to Report Third Quarter 2026 Earnings on November 3, 2026

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CHARLOTTE, N.C., Oct. 20, 2026 /PRNewswire/ — LendingTree, Inc. (NASDAQ: TREE), operator of LendingTree.com, the nation’s leading online financial services marketplace, today announced that it will release fiscal third quarter 2026 results after market close on Tuesday, November 3, 2026.  The company will also post a letter to shareholders on the Company’s website at investors.lendingtree.com.

The Company will hold its earnings conference call at 4:30 p.m. ET to discuss the release, which will be simultaneously webcast via the Company’s website at investors.lendingtree.com.  The webcast replay will be available following the event.

About LendingTree, Inc.

LendingTree, Inc. is the parent of LendingTree, LLC and several companies owned by LendingTree, LLC (collectively, “LendingTree”).

LendingTree (NASDAQ: TREE) is one of the nation’s largest, most experienced online financial platforms, created to give consumers the power to win financially.  LendingTree provides customers with access to the best offers on loans, credit cards, insurance and more through its network of over 770 financial partners.  Since its founding, LendingTree has helped millions of customers obtain financing, save money, and improve their financial and credit health in their personal journeys. With a portfolio of innovative products and tools and personalized financial recommendations, LendingTree helps customers achieve everyday financial wins.

LendingTree, Inc. is headquartered in Charlotte, NC. For more information, please visit www.lendingtree.com.

INVESTOR RELATIONS:
investors@lendingtree.com

MEDIA RELATIONS:
press@lendingtree.com

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SOURCE LendingTree, Inc.

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Hagerty to Report Third Quarter 2026 Results and Host Conference Call on Tuesday, November 3, 2026

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TRAVERSE CITY, Mich., Oct. 20, 2026 /PRNewswire/ — Hagerty, Inc. (NYSE: HGTY), a business that makes it easier and more enjoyable to be a driving enthusiast, today announced it will report its third quarter 2026 financial results before the market opens on Tuesday, November 3, 2026.

Hagerty will hold a conference call to discuss the financial results at 10:00 am Eastern Time on that day. A live webcast of the conference call will be available on Hagerty’s investor relations website at investor.hagerty.com. To dial-in for the conference call, please register using the link found here to receive your unique dial-in and PIN.

A webcast replay of the call will be available at investor.hagerty.com following the call.

About Hagerty, Inc. (NYSE: HGTY)
Hagerty is a company built by drivers for drivers, protecting 3.0 million vehicles in the United States, Canada and the UK. We make it easier and more enjoyable for enthusiasts to drive and celebrate the machines they love through innovative insurance products, live and digital auctions, engaging media and events, and the Hagerty Drivers Club, the world’s largest membership community of car lovers.

For more information, please visit www.hagerty.com or www.newsroom.hagerty.com. 

Category: Financial

Source: Hagerty

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SOURCE Hagerty

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Data Center Air Filtration Market to Reach USD 1.19 Billion by 2035 as Replacement Filters and Gas-Phase Media Drive Recurring Spend – DC Market Insights

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Market grows at an 8.59% CAGR from USD 520.20 million in 2025; replacement filters hold 78.3% of spending and gas-phase filtration grows fastest at 11.16% a year

LONDON, Oct. 20, 2026 /PRNewswire/ — The “Data Center Air Filtration Market – Growth, Share, Opportunities & Competitive Analysis, 2026-2035” report has been added to the DC Market Insights offering. The global Data Center Air Filtration Market was valued at USD 520.20 million in 2025, is estimated at USD 589.74 million in 2026, and is projected to reach USD 1.19 billion by 2035, growing at a CAGR of 8.59% from 2025 to 2035. DC Market Insights finds that this is primarily a recurring consumables market: replacement filters and media account for 78.3% of 2025 value, while liquid cooling slows first-fit demand by moving more AI rack heat away from the room air path.

Data Center Air Filtration Market at a Glance

Metric

Value (DC Market Insights estimate)

Market size, 2020

USD 314.90 million

Market size, 2025 (base year)

USD 520.20 million

Market size, 2026

USD 589.74 million (+13.4% year on year)

Market size, 2030

USD 843.18 million

Market size, 2035

USD 1.19 billion

CAGR 2025-2035

8.59% (low case 7.55%, high case 9.78%)

Largest filter type

Fine filters, 38.0% of 2025 value

Fastest-growing filter type

Gas-phase filtration, 11.16% CAGR

Leading region

North America, 39.0% (USD 202.87 million)

Fastest-growing region

Middle East and Africa, 12.13% CAGR

Market leader

Camfil, about 15% of 2025 value

Key Takeaways

USD 407.26 million, or 78.3% of 2025 value, is replacement spending because filters on the installed air-handled base are changed one to two times a year.The fleet-average filter bill is about USD 3,600 per MW of air-handled IT load a year in 2025.Gas-phase filtration grows 11.16% a year as operators manage corrosive gases and ASHRAE G1 limits in polluted and industrial hubs.Outside-air economizer intakes account for 27.0% of 2025 value and grow 10.10% a year as more sites use free-air cooling.Liquid cooling restrains first-fit demand: new-build first-fit filters grow 5.48% a year while replacement filters and media grow 9.33%.

Scope & Segmentation – Data Center Air Filtration Market

The report analyzes the market across the following segments:

Filter Type: Pre-Filters; Fine Filters; HEPA and EPA Filters; Gas-Phase Filtration; Housings, Frames and Pressure MonitoringApplication: CRAH/CRAC and Fan-Wall Recirculation; Outside-Air Economizer Intakes; Make-Up Air and Pressurization Units; Generator, Battery and Electrical RoomsPurchase Type: First-Fit with New Builds; Replacement Filters and MediaData Center Type: Hyperscale and AI Cloud Data Centers; Colocation Data Centers; Enterprise and Edge Data CentersGeography: North America; Europe; Asia Pacific; Latin America; Middle East and Africa, with 12 country forecasts

Report Updated: Oct. 20, 2026

Get Free Sample Report – Data Center Air Filtration Market

“Data center air filtration is increasingly an installed-base business. Liquid cooling reduces the air path in new AI halls, but hundreds of gigawatts of air-handled capacity still need recurring filter changes, and polluted or corrosive locations require more expensive fine and gas-phase media. That makes replacement contracts, pressure monitoring and chemical filtration the most defensible growth pools through 2035.”

— Amit Jain, Senior Consultant, ICT & Emerging Technologies, DC Market Insights, report author

Why This Report Matters

Air filtration sits at the intersection of equipment reliability, free-air cooling efficiency and contamination control. The report helps filter manufacturers, cooling vendors, data center operators, hyperscalers, colocation providers and investors size first-fit and replacement demand, compare filter classes and identify geographies where dust, smoke and corrosive gases raise lifecycle spending.

Key Attributes

Report attribute

Details

Historical Period

2020-2024

Base Year

2025

Forecast Period

2026-2035

Market Size 2025

USD 520.20 million

Market Size 2026

USD 589.74 million (+13.4% year on year)

Market Size 2035

USD 1.19 billion

CAGR 2025-2035

8.59% (low case 7.55%, high case 9.78%)

Leading Region

North America, 39.0% (USD 202.87 million)

Report Format

PDF + Excel

How Big Is the Data Center Air Filtration Market in 2026?

DC Market Insights values the Data Center Air Filtration Market at USD 589.74 million in 2026, 13.4% above 2025, as new capacity receives first-fit filters and the air-handled installed base continues to expand. The market remains tied more closely to replacement cycles than to new construction alone.

Year

Market size

2020

USD 314.90 million

2025

USD 520.20 million

2026

USD 589.74 million (+13.4% year on year)

2030

USD 843.18 million

2035F

USD 1.19 billion

Source: DC Market Insights, Data Center Air Filtration Market report, Oct. 20, 2026.

Why Does Replacement Spending Outgrow First-Fit Demand?

Liquid cooling removes a growing share of AI rack heat from the room air path, which limits the volume of first-fit filters required per new megawatt. Replacement demand behaves differently: existing air-cooled and hybrid halls continue to change pre-filters, fine filters and gas-phase media according to pressure drop, contamination and operating conditions. DC Market Insights therefore models replacement filters and media growing 9.33% a year, compared with 5.48% for first fit.

Which Filter Type Leads Data Center Air Filtration Spending?

Fine filters lead 2025 spending with 38.0% of market value, while gas-phase filtration grows fastest as operators manage sulfur dioxide, hydrogen sulfide and other corrosive contaminants around industrial and urban locations.

Filter type

2025 value

Share 2025

2035 value

CAGR

Pre-Filters

USD 109.24M

21.0 %

USD 213.46M

6.93 %

Fine Filters

USD 197.68M

38.0 %

USD 438.80M

8.30 %

HEPA and EPA Filters

USD 26.01M

5.0 %

USD 59.30M

8.59 %

Gas-Phase Filtration

USD 98.84M

19.0 %

USD 284.63M

11.16 %

Housings / Monitoring

USD 88.43M

17.0 %

USD 189.75M

7.93 %

DC Exclusive: The 1 MW Filter Change-Out Ledger

DC Market Insights estimates a 2025 fleet-average replacement bill of about USD 3,600 per MW of air-handled IT load a year. The model combines airflow, filter-face count, filter prices and change frequency across recirculation, outside-air intake, make-up air, gas-phase media and electrical-room applications. This ledger explains why the installed base, rather than only the annual build cohort, drives long-term revenue.

Metric

2025 estimate

Replacement filter bill per air-handled MW

USD 3,600/year

First-fit bill per new air-handled MW

USD 11,000

Replacement share of market

78.3 %

Air-handled load

113.1 GW

Which Region Leads the Data Center Air Filtration Market?

North America leads with 39.0% of 2025 value, while the Middle East and Africa grows fastest at 12.13% a year as desert dust and harsh ambient conditions shorten filter life on new Gulf campuses. The United States is the largest country market, while India grows rapidly because dust and corrosive gases increase the need for fine and chemical media.

Indicator

2025 / Base

Outlook

Leading region

North America, 39.0% (USD 202.87 million)

Largest regional spending pool through the forecast

Fastest-growing region

Middle East and Africa, 12.13% CAGR

Dust-intensive Gulf campuses accelerate replacement demand

Largest country

United States, USD 189.34M in 2025

Remains the largest national market

How Could the 2035 Forecast Change?

The 2035 outcome depends on how much AI heat remains on the air side and how quickly filter prices and specification levels rise. The base case assumes liquid-cooled megawatts still send part of their heat to room air and replacement costs continue to increase.

Scenario

Assumption

2035 value

CAGR 2025-2035

Low

Lower air-side heat share and slower replacement inflation

USD 1.08B

7.55 %

Base

15% air-side heat share in mature liquid-cooled halls

USD 1.19B

8.59 %

High

Higher air-side heat share and wider MERV 13 / gas-phase adoption

USD 1.32B

9.78 %

Competitive Landscape and Recent Developments

The top five suppliers account for about half of 2025 value. Competition centers on particulate efficiency, pressure drop, molecular contamination control, replacement logistics and the ability to serve hyperscale customers across multiple regions.

Companies profiled include:

Camfil; AAF International (Daikin Industries); Parker Hannifin (Filtration Group and Purafil); Freudenberg Filtration Technologies; MANN+HUMMEL; Donaldson Company; Ahlstrom.

In September 2025, Camfil opened a HEPA and ULPA filter line at its Manesar plant in India.In November 2025, Parker Hannifin agreed to acquire Filtration Group, including Purafil, for USD 9.25 billion in cash.In November 2025, AAF International launched its AstroSorb molecular filter line in the United States.In March 2026, Camfil acquired Bioconservación (Bion) of Spain to expand molecular contamination control.In May 2026, Donaldson completed its acquisition of Facet Filtration and Camfil broke ground on a 14,400-square-metre expansion in Malaysia.In August 2026, Parker completed the Filtration Group acquisition, expected to add about USD 1.8 billion to fiscal 2027 sales.

Frequently Asked Questions

What is the size of the Data Center Air Filtration Market?

USD 520.20 million in 2025 and USD 589.74 million in 2026, projected to reach USD 1.19 billion by 2035 at an 8.59% CAGR.

Which filter type leads the market?

Fine filters, including bag and rigid box filters, with 38.0% of 2025 value.

Which segment grows fastest?

Gas-phase chemical filtration, at 11.16% a year through 2035.

Why is replacement spending so important?

Filters on the installed air-handled base are replaced repeatedly, giving replacement filters and media 78.3% of 2025 value.

Which region leads?

North America with 39.0% of 2025 value; the Middle East and Africa grows fastest at 12.13% a year.

Who are the leading suppliers?

Camfil, AAF International, Parker Hannifin, Freudenberg Filtration Technologies and MANN+HUMMEL are among the leading suppliers.

Methodology

DC Market Insights builds the market bottom-up from air-handled installed IT load, annual new capacity, filter faces per MW, replacement frequency, public filter price anchors and application mix. The model is checked against an all-air ceiling, supplier sales and a MERV 8 replacement floor before regional and segment splits are reconciled.

Download Sample Report – Data Center Air Filtration Market

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Data Center Thermal Management MarketData Center Precision Air Conditioning MarketData Center Cooling MarketData Center Liquid Cooling MarketData Center Cooling Tower Market

DC Market Insights Data & Tools

Explore live datasets and decision tools used across DC Market Insights research:

Data Center Database 

Data Centers 

Data Centers Operators 

Global Data Center Capacity 

Deal Tracker 

Power Policy 

Data Center PUE Calculator 

Data Center Construction Pipeline 

Data Center Transaction Comps 

Data Center Site Risk 

Data Center Electricity Rates 

Data Center Footprint 

About DC Market Insights

DC Market Insights is a dedicated research and consulting firm that empowers data center leaders with actionable intelligence. We combine rigorous market research, advanced analytics and practical advisory support to help organizations make confident decisions in an increasingly complex digital infrastructure landscape. Our goal is to transform data into clarity, giving clients the ability to act decisively on strategy, investment and execution.

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DC Market Insights

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Email: sales@dcmarketinsights.com 

United States: +1 628 262 7656

United Kingdom: +44 7453 598 606

Web: www.dcmarketinsights.com 

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