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Identity as a Service Market to Reach $54.1 billion, Globally, by 2032 at 27.5% CAGR: Allied Market Research

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The identity as a service market is expected to witness notable growth owing to an increase in the number of identity frauds, increase in the adoption of cloud computing, and other connected technologies, and enhanced integration with IoT devices.

NEW CASTLE, Del., July 2, 2024 /PRNewswire/ — Allied Market Research published a report, titled, “Identity as a Service Market by Component (Provisioning, Single-Sign-On (SSO), Multi-Factor Authentication (MFA), Audit, Compliance and Governance, Directory Services, and Password Management), Deployment Type (Public Cloud, Private Cloud, and Hybrid Cloud), Enterprise Size (Large Enterprise, and Small and Medium-sized Enterprise), and Industry Vertical (BFSI, IT and Telecom, Manufacturing, Government and Public Sector, Energy and Utilities, Healthcare, and Others): Global Opportunity Analysis and Industry Forecast, 2024-2032″. According to the report, the identity as a service market was valued at $6.2 billion in 2023 and is estimated to reach $54.1 billion by 2032, growing at a CAGR of 27.5% from 2024 to 2032.

Prime determinants of growth

The identity as a service market is expected to witness notable growth owing to an increase in the number of identity frauds, increase in the adoption of cloud computing and other connected technologies, and enhanced integration with IoT devices. Moreover, the integration of evolving technologies is expected to provide a lucrative opportunity for the growth of the market during the forecast period. On the contrary, data privacy issues involving consumer information and critical application outsourcing limit the growth of the identity as a service market. 

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Report coverage & details:

Report Coverage

Details

Forecast Period

2024–2032

Base Year

2023

Market Size In 2023

$6.2 Billion

Market Size In 2032

$54.1 Billion

CAGR

27.5 %

No. of Pages in Report

337

Segments Covered

Component, Deployment Type, Enterprise Size, Industry Vertical and Region

Drivers

Increase in the Number of Identity Frauds

Increase in the Adoption of Cloud Computing and Other Connected Technologies

Enhanced Integration with IoT Devices

Opportunities

The Integration of Evolving Technologies

Restraints

Data Privacy Issues Involving Consumer Information

Critical Application Outsourcing

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The provisioning segment to maintain its leadership status throughout the forecast period

By component, the provisioning segment held the highest market share in 2023, accounting for more than one-fourth of the identity as a service market revenue, and is estimated to maintain its leadership status throughout the forecast period. The growing need for a high level of automation is one of the primary reasons enterprises are increasing their investment in identity provisioning solutions. However, the single-sign-on segment is expected to witness the largest CAGR of 31.3% from 2024 to 2032 and is projected to maintain its lead position during the forecast period.

The public segment to maintain its lead position during the forecast period

By deployment type, the public segment accounted for the largest share in 2023, contributing to more than two-fifths of the identity as a service market revenue, an increase in the need for secure and reliable data within the organization is fueling the market growth for public cloud-based identity as a service solution. However, the private segment is expected to portray the largest CAGR of 30.1% from 2024 to 2032 and is projected to maintain its lead position during the forecast period. It provides several advantages such as reducing costs, supporting business, and effectively controlling the business environment in the organization.

The large enterprises segment to maintain its lead position during the forecast period

Based on enterprise size, the large enterprises segment accounted for the largest share in 2023, contributing to more than three-fifths of the identity as a service market revenue, owing to increase in the adoption of IDaaS devices and cloud computing by enterprises, which significantly aids in market growth. However, the small and medium-sized enterprises segment is expected to portray the largest CAGR of 30.4% from 2024 to 2032 and is projected to maintain its lead position during the forecast period. owing to the expansion of “bring your own device” (BYOD) policy usage and the demand to uphold compliance standards.

The IT and telecom segment to maintain its lead position during the forecast period

By industry vertical, the IT and telecom segment accounted for the largest share in 2023, contributing to more than one-fifth of the identity as a service market revenue, owing to the increasing need to secure telecom procedures, which drives the demand for effective identity management solutions. However, the healthcare segment is expected to portray the largest CAGR of 32.6% from 2024 to 2032 and is projected to maintain its lead position during the forecast period. The extensive adoption of electronic health records supplemented with constant monitoring reform has encouraged healthcare organizations to implement effective technological solutions.

North America region to maintain its dominance by 2032

By region, North America held the highest market share in terms of revenue in 2023, accounting for more than one-third of the identity as a service market revenue.  The increase in the usage of identity as a service solution in businesses to improve businesses and the customer experience is anticipated to propel the growth of the market in this region. However, Asia-Pacific is projected to manifest the highest CAGR of 31.1% from 2024 to 2032. Countries such as China, India, and South Korea are at the forefront, embracing digital technologies to enhance their effectiveness and competitiveness, which is further expected to contribute to the growth of the market in this region.

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Leading Market Players: –

CyberArkGoogle LLCIBM CorporationMicrosoft CorporationOktaOneLogin, Inc.Oracle CorporationJumpCloud, Inc.SailPoint TechnologiesThales

The report provides a detailed analysis of these key players in the identity as a service market. These players have adopted different strategies such as new product launches, collaborations, expansion, joint ventures, agreements, and others to increase their market share and maintain dominant shares in different countries. The report is valuable in highlighting business performance, operating segments, product portfolio, and strategic moves of market players to showcase the competitive scenario. 

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About Us:

Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Wilmington, Delaware. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports Insights” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

We are in professional corporate relations with various companies, and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Allied Market Research CEO Pawan Kumar is instrumental in inspiring and encouraging everyone associated with the company to maintain high quality of data and help clients in every way possible to achieve success. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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Capline Healthcare Management Expands RCM Support To 1,300+ Practices, Citing Rising Demand From Health Providers

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The Houston-based company, founded in 2016 and BBB A+ accredited, says health providers are increasingly turning to third-parties to keep their revenue cycle running.

HOUSTON, April 20, 2026 /PRNewswire/ — Capline Healthcare Management has crossed a significant operational threshold, supporting more than 1,300 independent medical practices across the United States. The Houston-based revenue cycle management firm says the growth is not incidental. It reflects a measurable and accelerating shift in how independent providers are choosing to manage their RCM operations amid rising payer complexity and shrinking administrative capacity.

Independent medical practices are under increasing pressure due to complex payer requirements, workforce shortages, reimbursement challenges, and growing administrative demands.

According to the American Medical Association, the number of physicians in private practice dropped from 60.1% in 2012 to 42.2% in 2024. Meanwhile, denial rates across commercial payers have climbed steadily, with some studies pointing to denial volumes increasing by as much as 20% over five years. This highlights how difficult it has become for many practices to maintain both quality care and financial stability.

According to Capline, these growing pressures are why many practices are turning to outside partners. They’re looking for experts who can bring order and consistency to their revenue cycle. Capline supports healthcare providers across the board, from billing and coding to eligibility checks, provider credentialing, follow-ups, and denial handling.

“Independent practices need more than basic billing help,” said Abhinav Rastogi, Founder, Capline Healthcare Management. “They need a revenue cycle partner that understands the details, works with discipline, and helps protect the financial health of the practice. Reaching 1,300+ supported practices is an important milestone for us because it reflects the trust providers place in our team and in the way we work.”

Unlike generalist billing vendors, Capline said its model focuses on practical execution across the full revenue cycle. That includes front-end work such as eligibility checks and credentialing, as well as back-end support such as claim follow-up, denial review, and accounts receivable management. Practices working with Capline gain a single operational partner rather than patching together multiple vendors. The goal is to help practices reduce delays, improve collections, and gain a clearer view of financial performance.

Our role is to help practices build a stronger financial foundation and that requires more than billing experience. It takes process discipline and a clear understanding of how every stage of the revenue cycle connects to the health of the whole organization,” said Sumeet Patney, Director at Capline Healthcare Management.

Looking ahead, he noted that Capline plans to expand its proprietary AI-driven analytics capabilities and invest further in its specialized billing and coding teams, building the infrastructure needed to accelerate growth well into 2027 and beyond.

About Capline Healthcare Management

Capline Healthcare Management is a Houston-based healthcare management company founded in 2016. Capline has an A+ rating on the Better Business Bureau and has HIPAA-compliant practices to ensure confidentiality and the privacy of sensitive healthcare data.

The company offers end-to-end RCM support and other back-office support services to healthcare practices in the United States. Its services include medical billing, coding, denial management, accounts receivable follow-up, eligibility verification, and provider credentialing. Capline specializes in assisting healthcare organizations to enhance financial performance, reduce administrative workload, and streamline practice operations for healthcare providers.

Across its supported healthcare practices, Capline reports an average first-pass claim acceptance rate of 96% and a denial resolution turnaround of 3 business days.

Practices that have transitioned to Capline’s full-cycle model report measurable reductions in AR aging and double-digit percentage gains in net collections, with several multi-physician groups seeing those results within the first two quarters of engagement.

“A multi-specialty practice working with Capline reported a reduction in claim denials of over 25% and an 18% improvement in collections turnaround time within six months.”

To learn more about Capline’s revenue cycle services, visit https://caplinehealthcaremanagement.com/.

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SOURCE Capline Services

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Liene Launches Mother’s Day Campaign Celebrating the Individuality of Moms with PixCut S1 Smart Printer

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Celebrating Every Mother’s True Self Beyond the Role of a Mom

LOS ANGELES, April 20, 2026 /PRNewswire/ — MOM is a title she earned, but it’s not the only story she owns. When a woman becomes a mom, some of her traits grow stronger, while others may be temporarily set aside. This Mother’s Day, Liene, a global leader in innovative smart printing solutions, today launches a campaign titled “Stick What Makes Her, HER”, celebrating the full and more authentic person behind every mom.

During this campaign, Liene teamed up with four real families to create heartfelt surprises for their moms. Each family used Liene’s PixCut S1 Smart Printer, the world’s first all-in-one photo printing and cutting machine for home use, to create custom stickers that honor a mother’s unique traits, passions, and hidden stories that make every mom an individual. Instead of praising “perfect mom”, Liene encourages people to see “the complete her”.

 

“Moms are often reduced to their role as caregivers, overshadowing the passions and personalities they carried before and continue to have alongside motherhood,” said Kim, Marketing Director of Liene, “With the PixCut S1, we want to give people a simple, joyful tool to say: ‘We love you not only for what you’ve done for us, but for exactly who you are.'”

PixCut: Stick What Makes Her, HER

Creating a heartfelt gift for mom is more achievable than you realize. With the PixCut S1, you can upload a cherished photo, a symbol of her favorite hobby, or a family moment that captures her essence. In just moments, the Liene app connects seamlessly to the printer, producing your design in vibrant, high-resolution 300 dpi. The process is smooth and effortless. If the design doesn’t quite look right in the preview, you can easily adjust it before printing to ensure it perfectly captures what makes your mom unique.

The PixCut S1 does more than just print. It combines AI-powered precision cutting into one machine, ensuring that each design is refined to perfection and delivers clean, detailed results with minimal waste, making the process as smooth and thoughtful as the gift itself. Additionally, the PixCut S1 uses thermal dye-sublimation technology to make every sticker waterproof, fade-resistant, and scratch-resistant, preserving the memories you create for years to come. Every creation becomes more than just a gift; it’s a lasting tribute to the mom you admire, celebrating her uniqueness and the love she shares.

Jenna, a daughter from one of the four families, is creating a personalized 3D photo book using the PixCut S1 to print stickers of her mother’s favorite video game character. “My mom loves video games,” Jenna said. “This year for Mother’s Day, I wanted to show my mom how cool her video game character is. Something so uniquely ‘my mom.'”

How to participate

In-Person Event: On Mother’s Day (May 10), Liene will host a pop-up activation at the Melrose Trading Post in Los Angeles from 10 AM to 5 PM. Visitors can print custom stickers for free, featuring their mom’s favorite things, to personalize any gift they bring. An artist KOL will also be on-site to offer crafting guidance.Online Participation: From April 25 to May 9, families are encouraged to record their mom’s reaction when she receives the sticker-decorated gift. Share the video on social media with #StickWhatMakesHerHer #PixCutS1, and tag @lienephotoprinter (on Instagram, YouTube, and TikTok) or @LienePhoto (on Facebook). Participants will have a chance to win a free Liene Pearl N200 Pro Portable Photo Printer, plus a special mystery gift.

Mother’s Day Discount

To celebrate Mother’s Day, Liene is offering Top 35% off on any product from May 4 to 10. Just click here to go to Liene’s official Amazon store and order the best gift!

Media contacts
Liene
liene.service@liene-life.com 

Media Resources
https://youtu.be/I5-lXN5H3PU

About Liene

Established in 2017, Liene was born from a deep belief in the enduring power of printed memories. Our journey is fueled by the desire to empower you to capture and preserve life’s most beautiful moments through our innovative photo printers.Liene photo printers are renowned for their exceptional print quality, whether it’s color reproduction, clarity, or detail. Designed with user convenience in mind, our printers offer smart connectivity features that make printing photos directly from a variety of devices quick and easy. Join us as we weave your digital memories into tangible treasures that you can touch, share, and hold close to your heart.

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SOURCE Liene

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In HelloNation, Property Management Expert Jennifer Oliver Highlights When to Hire a Property Manager

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The article examines how growing demands in rental ownership can signal the need for more structured support and improved efficiency.

DETROIT, April 20, 2026 /PRNewswire/ — When should rental owners recognize that managing their properties alone is no longer sustainable? The answer is explored in a HelloNation article featuring Jennifer Oliver of Elite Real Estate Professionals that outlines how increasing demands can signal the need for property management and more consistent systems.

 

The HelloNation article explains that many property owners in Detroit, MI, begin their real estate investment journey with a hands-on approach. Early stages of rental property management often feel manageable, with owners handling leasing, property maintenance, and tenant communication directly. Over time, however, these responsibilities tend to grow and become more complex.

A key early indicator discussed is time pressure. The article notes that when daily property management tasks begin to interfere with schedules, it can lead to missed communications and slower responses. These small disruptions may affect tenant satisfaction and signal that support is needed.

Property maintenance is another area where strain often becomes clear. Coordinating repairs, managing vendors, and ensuring quality outcomes requires consistent attention. The article describes how inconsistent property maintenance can frustrate tenants, which may increase tenant turnover and create additional operational challenges.

Vacancy trends also provide valuable insight into performance. The article explains that extended vacancy periods may indicate issues with pricing, marketing, or tenant screening. Structured rental property management systems can help reduce vacancy by improving how quickly units are filled and how effectively listings reach qualified tenants.

Financial organization is equally important. The article emphasizes that accurate rent tracking and expense monitoring are essential to evaluating a real estate investment. When rent tracking becomes inconsistent or unclear, it limits an owner’s ability to make informed decisions about property performance and future planning.

The HelloNation article further explains that as workloads increase, owners often shift away from long term planning. Instead of focusing on improvements or expansion, time is spent addressing daily concerns. This shift can slow the growth of a real estate investment and reduce overall efficiency in rental property management.

Tenant relationships are also impacted by inconsistent processes. The article notes that without clear systems for screening, leasing, and communication, small issues can escalate. This can contribute to higher tenant turnover, affecting both stability and income for the property.

Local conditions in Detroit add another layer of responsibility. Regulations, inspections, and neighborhood trends require ongoing attention. The article highlights that keeping up with these factors while managing property maintenance and rent tracking can become difficult without structured property management support.

Growth further increases complexity. Managing multiple units requires coordination across maintenance, communication, and financial tracking. The article explains that rental property management becomes more system driven as portfolios expand, making professional support more valuable in reducing vacancy and maintaining consistency.

The article concludes that recognizing when demands outweigh the benefits of self management is an important step. When time constraints, rising tenant turnover, and inconsistent rent tracking begin to impact results, property management can help improve both efficiency and long term outcomes.

How Do Detroit Rental Owners Know It’s Time to Hire a Property Manager? features insights from Jennifer Oliver, Property Management Expert of Detroit, MI, in HelloNation.

About HelloNation

HelloNation is America’s Good News Network, a premier media platform built on the idea that good news travels faster when real people tell real stories. Through its community-focused digital publications and innovative “edvertising” approach, HelloNation delivers expert-driven, good-news content that informs, inspires, and spotlights the leaders making a meaningful impact in their communities. HelloNation maintains partnerships with the National Governors Association, the U.S. Conference of Mayors, and the United States First Responders Association.

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SOURCE HelloNation

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