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Solid State Drive (SSD) Market size is set to grow by USD 167.41 billion from 2024-2028, Enhanced performance and durability boost the market, Technavio

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NEW YORK, July 23, 2024 /PRNewswire/ — The global solid state drive (SSD) market size is estimated to grow by USD 167.41 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  35.02%  during the forecast period. enhanced performance and durability is driving market growth, with a trend towards emergence of portable SSDs. However, poor latency and endurance  poses a challenge. Key market players include ADATA Technology Co. Ltd., Corsair Gaming Inc., DataDirect Networks Inc., Intel Corp., International Business Machines Corp., Kingston Technology Co. Inc., Kioxia Corp., LITE ON Technology Corp., Maxta Inc., Micron Technology Inc., NetApp Inc., Pure Storage Inc., Samsung Electronics Co. Ltd., Seagate Technology Holdings Plc, Simms International plc, SK hynix Co. Ltd., Sony Group Corp., Toshiba Corp., Transcend Information Inc., and Western Digital Corp..

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Solid State Drive (SSD) Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 35.02%

Market growth 2024-2028

USD 167419.9 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

26.06

Regional analysis

APAC, North America, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 30%

Key countries

US, China, Japan, South Korea, and Taiwan

Key companies profiled

ADATA Technology Co. Ltd., Corsair Gaming Inc., DataDirect Networks Inc., Intel Corp., International Business Machines Corp., Kingston Technology Co. Inc., Kioxia Corp., LITE ON Technology Corp., Maxta Inc., Micron Technology Inc., NetApp Inc., Pure Storage Inc., Samsung Electronics Co. Ltd., Seagate Technology Holdings Plc, Simms International plc, SK hynix Co. Ltd., Sony Group Corp., Toshiba Corp., Transcend Information Inc., and Western Digital Corp.

Market Driver

The global SSD market is experiencing significant growth due to the introduction of advanced portable SSD alternatives. For instance, Kingston Technology’s XS2000 offers USB 3.2 Gen 2×2 speeds for next-generation performance in a compact, portable external drive. Micron Technology has expanded its portable SSD portfolio, providing consumers with various options for external storage based on performance, capacity, and value. Their new offerings include a high capacity 4TB and a 500GB portable SSD. These portable SSDs deliver superior speed and performance in a convenient, on-the-go format, fueling the expansion of the SSD market. 

The SSD market is thriving with advancements in NAND technology. MLC Planar and MLC 3D are giving way to TLC 3D, offering more storage at lower costs. Smartphones and PCs are leading the demand for SSDs under 500 GB, while Enterprise, Client, Industrial, Netbooks, Ultrabooks, and Laptop systems in the 500 GB–1 TB and 1 TB–2 TB range are growing. Homes and small workplaces in the Consumer market prefer SSDs over HDDs. MnM, PCI Express, SATA, 2 (SFF 8639), FHHL, and HHHL interfaces cater to various system requirements. SLC, MLC, and TLC, with RI and NAND 3D technologies, ensure efficient data access for Single-user desktops and laptop systems. 

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Market Challenges

The Solid State Drive (SSD) market faces significant challenges, primarily in the area of latency and endurance. SSDs cannot completely mask write latency with write-back caching, but read latency cannot be concealed. SSD read latencies typically range from a few hundred microseconds, but can exceed tens of milliseconds or even seconds when access is interrupted by internal device tasks. Additionally, SSDs have a limited number of write cycles compared to hard disks, with SLC flash drives offering higher endurance at a premium price, and MLC flash being a more affordable option, but its lifespan depends on user data and internal drive activity. These factors, particularly endurance, may hinder the growth of the global SSD market.The Solid State Drive (SSD) market is experiencing significant growth, driven by the demand for faster and more reliable storage solutions. One trend shaping the market is the development of “Smart SSDs” with advanced features like hardware-based encryption and IEEE 1667 interface for high-end cloud computing. However, challenges remain, such as the need for compatibility with ATA and SATA interfaces, and the design complexity of next-generation interfaces like PCIe. Solid-state drive providers are also addressing the needs of various industries, including automotive for infotainment systems and next-generation connected cars, and data centers for cloud computing and relational analytics. TLC SSDs are gaining popularity for their cost-effectiveness in consumer applications like notebooks and tablets. Enterprises are focusing on file back-up, archiving information, and ensuring security for sensitive data on cloud platforms. In April 2021, Samsung Electronics launched the PM9A1 SSD, offering NVMe interface, NAND flash memory, and hardware-based encryption for enhanced performance, reliability, and security. Overall, the SSD market requires a balance of flexibility, temperature management, and endurance to meet the diverse needs of businesses and consumers.

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Segment Overview 

This solid state drive (ssd) market report extensively covers market segmentation by  

Type 1.1 TLC1.2 MLC1.3 SLCEnd-user 2.1 Laptops2.2 PCsGeography 3.1 APAC3.2 North America3.3 Europe3.4 South America3.5 Middle East and Africa

1.1 TLC-  The TLC segment of the Solid State Drive (SSD) market is an emerging and cost-effective option for consumer applications. TLC, or Triple-Level Cell, is the least expensive form of NAND flash memory, storing three bits per cell. Despite having lower performance, less endurance, and fewer write cycles compared to SLC and MLC, TLC is ideal for consumer usage due to its high storage density and low cost. Samsung Electronics, for instance, offers a 100+ layer 250GB V6 SATA SSD, which utilizes sixth-generation V-NAND technology, 136 layers of charge trap flash cells, and TLC 3bits/cell. With better error correction requirements and a lower price point, the TLC segment is expected to drive the growth of the global SSD market, offering a cost-effective solution for consumers.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2017-2021) – Download a Sample Report

Learn and explore more about Technavio’s in-depth research reports

The global Client Solid-State Drive (SSD) market is witnessing rapid growth driven by increasing demand for high-performance storage solutions in personal computing and enterprise environments. Advances in technology and declining prices are fueling adoption rates. Meanwhile, the global All Flash Array market is expanding due to its superior speed and efficiency over traditional storage systems, making it a preferred choice for data centers and cloud services. Key players in both markets are investing heavily in innovation to cater to the rising demand for faster, more reliable data storage solutions.

Research Analysis

Solid State Drives (SSDs) are digital storage devices that use NAND flash memory instead of spinning disks like Hard Disk Drives (HDDs). SSDs offer several advantages over HDDs, including faster read and write speeds, lower power consumption, and no moving parts, making them ideal for high-performance applications. SSDs come in various interfaces such as PCI Express (PCIe), SATA, and M.2 (SFF 8639), with form factors including Full Height Half Length (FHHL) and Half Height Half Length (HHHL). TLC Planar and SLC are common types of NAND flash memory used in SSDs. SSDs are widely used in high-end cloud computing, automotive, and other applications requiring fast storage. The NVMe interface is gaining popularity due to its high bandwidth and low latency, making it a preferred choice for PCIe SSDs. Solid-state drive providers continue to innovate, offering solutions for low-cost interface designs and advanced technologies like relational analytics.

Market Research Overview

Solid State Drives (SSDs) have revolutionized the storage industry, offering faster read and write speeds compared to traditional Hard Disk Drives (HDDs). SSDs use NAND flash memory, available in various types such as TLC Planar, SLC, and MLC, and the latest 3D NAND technology. SSDs come in different interfaces including SATA, PCI Express (PCIe), and Mini-SAS (MnM), with form factors like 2.5″ (SFF 8639), Half-Height Half-Length (HHHL), and Full-Height Full-Length (FHHL). SSDs are used in high-end cloud computing, automotive infotainment systems, next-generation connected cars, data centers, and various consumer applications like notebooks, tablets, smartphones, and PCs. The market for SSDs is vast, catering to Enterprises, file back-up, archiving information, cloud platforms, compute engine, and more. In April 2021, Samsung Electronics launched the PM9A1 SSD, designed for sensitive data with security requirements. SSDs offer benefits like performance, reliability, endurance, flexibility, and security through hardware-based and software-based encryption. The market continues to grow, with advancements in NVMe, IEEE 1667, and design complexity.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeTLCMLCSLCEnd-userLaptopsPCsGeographyAPACNorth AmericaEuropeSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Cheers to One Million! Broadway.com’s Instagram Hits a Milestone

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NEW YORK, Oct. 29, 2026 /PRNewswire/ — A celebration is in order! Broadway.com’s Instagram account has hit a milestone one million followers.

For over a decade, Broadway.com has offered exclusive access to Broadway’s hottest shows and iconic stars via Instagram. Followers have been invited along to starry opening nights, glamorous red carpets and exciting one-night-only events. We’ve shared gorgeous portraits, introduced Broadway newcomers, celebrated screen stars taking to the stage and given tastes of exciting interviews. There have been curtain calls and exclusive performances, backstage visits and sneak peeks into rehearsal. Need to keep up with breaking news? We’ve got that too! If it’s happening, rest assured, Broadway.com is there, and will continue to celebrate the Broadway community for years to come.

If you’re one of the million, thanks for choosing to have us on your feed! If not, what are you waiting for? Join in on the fun!

CONTACT:
Andrew Mitchell
media@cambridgeglobal.com

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SOURCE Broadway.com

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Vusion Completes Acquisition of In-Store Media, Opening a New Chapter for Digital Retail Media in Physical Stores

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Vusion and ISM combine connected store technology and retail media expertise to unlock the untapped advertising potential of physical stores

PARIS, Oct. 29, 2026 /PRNewswire/ — Vusion (VU – FR0010282822), the global leader in AI-powered digitalization solutions for physical commerce, today announces the completion of its acquisition of In-Store Media (ISM), following the agreement announced on July 27, 2026 and the satisfaction of all conditions precedent, including the receipt of the required regulatory approvals. 

The acquisition is financed through a bridge financing facility with total commitments of €200 million, an initial maturity of 12 months and two six-month extension options.

Headquartered in Barcelona, ISM brings deep expertise in designing, deploying and monetizing in-store retail media networks, long-standing relationships with 90 retail banners and more than 1,600 brands, as well as a strong international track record in 9 countries across EMEA, Americas and APAC.

This acquisition strengthens retail media as a core pillar of Vusion’s connected store platform. Despite their significant shopper traffic and proximity to purchasing decisions, physical stores remain an underdeveloped retail media channel, capturing less than 3% of retail media spending. Unlocking this opportunity requires combining retail media expertise with the digital capabilities to understand audiences, activate relevant content and demonstrate campaign performance.

Together, Vusion and ISM aim to help retailers and brands better understand in-store audiences, deliver more relevant content and adapt campaigns in real time. By making in-store media easier to integrate into brands’ omnichannel campaigns and its impact on sales easier to measure, the combination will help brands invest with greater confidence and retailers generate more revenue from their media networks.

“We are delighted to welcome the In-Store Media teams to Vusion,” said Thierry Gadou, Chairman and CEO of Vusion. “We share the same vision that physical stores will be the next great digital media. Together, we now have an exceptional opportunity to bring that vision to life, combining our cutting-edge connected store platform and ISM’s retail media expertise to create lasting value for retailers, brands and shoppers.”

“Joining Vusion is a tremendous opportunity for our teams and customers,” said Fernando de Vicente, CEO of In-Store Media. “We have built our business through close partnerships with retailers and brands, and a deep understanding of how to make in-store media work. We look forward to leveraging those foundations with Vusion, accelerating our digitalization, and expanding what we can achieve together.”

In-Store Media to participate in Vusion’s Capital Markets Day

ISM will participate in Vusion’s Capital Markets Day in Paris on November 18, 2026. The event will provide an opportunity to share more about the role of in-store digital retail media in Vusion’s medium-term strategic plan and the growth opportunities created by this acquisition.

About In-Store Media

The Spanish multinational, founded in 1998, is today a global benchmark in the development of Retail Media advertising solutions. Present in 9 countries across Europe, Latin America and Asia, it works with more than 90 retailers and maintains partnerships with over 1,600 brands. It covers hypermarkets, supermarkets, shopping centres, department stores and specialty stores in Spain, France, Portugal, Italy, Poland, Mexico, Argentina, Chile and the Philippines.

About Vusion

Vusion is the global leader in AI-powered digitalization solutions for physical commerce, serving over 350 major retail groups in the world. www.vusion.com

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Abel Communications CEO Greg Abel Named President of Newly Formed Public Relations Society of America Maryland Chesapeake Chapter

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Merger of two regional public relations chapters creates new opportunities for professional development and industry connection across Maryland

BALTIMORE, Oct. 29, 2026 /PRNewswire/ — Abel Communications announced today that CEO and founder Greg Abel will serve as President of the newly formed Public Relations Society of America (PRSA) Maryland Chesapeake chapter, helping lead an expanded network of public relations and communications professionals across the Baltimore region.

The PRSA Maryland Chesapeake chapter brings together the PRSA’s Maryland and Central Chesapeake chapters following a merger approved by both chapters’ members and boards, as well as PRSA’s national leadership. Effective immediately, the merger will support broader professional engagement across Maryland, with a strategic focus on the Greater Baltimore region.

“This is an exciting day and the culmination of a great deal of behind-the-scenes work by leaders who are committed to promoting and supporting the public relations profession,” said Greg Abel, CEO and founder of Abel Communications. “By combining our energy, talent, and networks, the PRSA Maryland Chesapeake chapter is committed to delivering high-quality and consistent programming for our members.”

As President, Abel will work alongside a board representing public relations agencies, higher education, public media, philanthropy, and advocacy organizations. This board aims to strengthen the chapter’s programming and create more opportunities for members to learn, build relationships, and contribute to the public relations profession.

Beginning in the fourth quarter of 2026, the PRSA Maryland Chesapeake chapter plans to offer monthly virtual learning sessions with industry thought leaders, monthly in-person coffee meetups at member locations, and visits every other month to local news organizations and other organizations making news.

PRSA and Public Relations Student Society of America members are invited to help shape the chapter through its Communications, Programming & Professional Development, and Membership & Engagement committees. Those interested in joining or volunteering can learn more by visiting https://prsamd.org.

About Abel Communications
Abel Communications is a full-service public relations firm, delivering strategic communications programs for regional and national clients in sectors including health and wellness, professional services, and local, national, and global brands. The firm provides strategic counsel to help clients navigate the intersection of media relations, content development, social media, and digital strategy.

About the PRSA Maryland Chesapeake Chapter
The PRSA Maryland Chesapeake Chapter is the premier professional organization serving strategic communication, public relations and marketing professionals across Maryland. Formed through the union of two established regional chapters, PRSA Maryland Chesapeake fosters lifelong learning, ethical standard-setting and collaborative connection through programming, professional development and industry leadership.

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SOURCE ABEL COMMUNICATIONS

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