Technology

Jobber Launches Copilot, The First Of Several AI-Powered Products Aimed at Making Home Service Business Ownership Simpler Than Ever Before

Published

2 years ago

October 1, 2024

New tool exemplifies Jobber’s commitment to harnessing AI in practical and meaningful ways

TORONTO, Oct. 1, 2024 /PRNewswire/ – Jobber, the leading provider of home service software, today announced the launch of Jobber Copilot, an AI-powered assistant that serves as a business coach, data analyst, marketing specialist, and Jobber product expert to help home service pros make better data-driven decisions, improve their strategies, and streamline their operations like never before.

“We’re developing AI tools to further simplify the daily operations of service professionals, with the long-term goal of having AI handle all administrative tasks, allowing business owners to focus on the work that they’re actually getting paid for,” said Forrest Zeisler, CTO and co-founder of Jobber.

“Jobber Copilot is the first step in this product evolution,” continues Zeisler. “It supports business owners in scheduling, quoting, and marketing best practices so they can service customers faster and grow revenue easier. We’re excited to unveil several new AI-powered features in the coming months that will take the guesswork out of starting and operating a home service business.”

Jobber Copilot’s initial capabilities include:

Marketing support: With context into a service pro’s customer trends and job history, Jobber Copilot can provide tailored marketing strategies to help businesses meet their marketing goals. Copilot can even write blog posts and social posts based on what’s relevant and interesting in their specific industry.Data analysis: Jobber Copilot goes beyond surface-level insights by using historical data within Jobber to analyze operational efficiency, cash flow, workforce performance, and more. This means customers can access all their data instantly and receive suggestions on improving or highlighting areas of opportunity.Business coaching: Drawing on its expertise in home service and knowledge of the service pro’s business, Jobber Copilot can deliver highly relevant and personalized guidance based on a customer’s questions and prompts. Whether they need help with day-to-day challenges or want to work on long-term goals, Copilot provides tailored strategies with the business’ data and goals at its core.Jobber product expertise: As an integrated feature within Jobber, Copilot is highly knowledgeable about how to get the most out of the platform. Jobber Copilot will recommend features to help business owners achieve their goals and optimize their business operations.

Addressing key pain points

The time-consuming nature of data analysis has long been a challenge for business owners, but Jobber Copilot alleviates this burden by providing instant insights. Sean Rozonkiewiecz, Vice President of Elite Lawn & Landscape based in Lexington, SC said, “Through Jobber Copilot, we discovered most of our requests come in on specific days, allowing us to increase ad spend on those days—something we wouldn’t have known without a lot of manual digging.”

“So much of my data is in Jobber, but before Jobber Copilot, I didn’t know how to use the data to meaningfully answer questions I had about my business,” explained Santiago Trujillo, owner of Sandia Shine Co LLC based in Albuquerque, NM. “Having Jobber Copilot there to give me answers to things that are on my mind, and quickly, is massive. Other AI tools just aren’t capable of that level of personalization.”

AI tailored to home service businesses

While some industries fear being overtaken by AI, home service pros have a unique opportunity to partner with AI while focusing on their trade skills—tasks that AI cannot replace, like repairing air conditioners or landscaping properties.

With 44% of service pros reporting in a recent survey* that business coaching is most valuable when paired with help developing marketing strategies, Jobber Copilot is well-equipped to address their needs.

Homeowners welcome AI in home services

Another recent survey of 1,000 U.S. homeowners** found that they are increasingly supportive of AI use in home service businesses, particularly for fast communication. More than half of homeowners (51%) are interested in AI if it means more rapid responses from their service pro, and 57% believe AI will lead to better customer service, particularly in automating the scheduling of maintenance and repairs (54%) and cost estimates for services (49%).

However, while AI can handle inquiries and bookings, 78% of homeowners still prefer a human to perform services inside their homes. This balance of AI-powered efficiency and human expertise is where home service businesses will shine.

A new standard for home service excellence

With the launch of Jobber Copilot, Jobber is not only enhancing the way home service businesses operate but also working with them to set a new gold standard for the industry. By integrating with AI, small businesses can deliver best-in-class service that is personalized, efficient, and reliable.

“Small, local businesses provide a level of care and customized service that’s hard to compete with,” adds Sam Pillar, CEO and co-founder at Jobber. “Our goal at Jobber is to stand behind these businesses and to provide tools that make it easier to do great work. Features like Jobber Copilot eliminate overhead so that business owners can focus their undivided attention on their customers and on doing a great job.”

Powered by a large language model (LLM) that has been trained on over a decade of Jobber’s extensive knowledge base, Jobber Copilot is specifically designed to meet the needs of home service professionals. It leverages an array of resources, such as podcast transcripts, Jobber Academy articles, support videos, and more, positioning it as an industry expert in helping businesses thrive.

The Jobber Copilot is free and available in beta to all U.S. and Canadian Jobber customers. For more information visit https://getjobber.com/features/ai/

Survey Methodologies

*The survey data was commissioned by Jobber and conducted by Conjointly of 616 home service professionals in the U.S. and has a margin of error of plus or minus 4 percentage points at the 90% confidence level.

**The survey data was commissioned by Jobber and conducted by Conjointly of 1,000 homeowners in the U.S. and has a margin of error of plus or minus 3 percentage points at the 90% confidence level.

About Jobber

Jobber is an award-winning software for small home service businesses. Unlike spreadsheets or pen and paper, Jobber keeps track of everything in one place and automates day-to-day operations, so small businesses can run smoothly and provide five-star service at scale. Jobber is used by more than 250,000 home service professionals to serve over 27 million properties in more than 60 countries. The company continually ranks as one of Canada’s fastest-growing and most innovative companies by Canadian Business and Macleans, The Globe and Mail, Fast Company, and Deloitte. For more information visit: https://jobber.com/.

Media contacts

Travis Van Horn
PAN Communications for Jobber
jobber@pancomm.com
+1 202-840-2286

Elana Ziluk
Senior Public Relations Manager, Jobber
elana.z@getjobber.com
+1 416-317-2633

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SOURCE Jobber

Technology

MemeMax Officially Launches, Introducing a Meme-Native Perpetual Trading Infrastructure

Published

53 minutes ago

April 21, 2026

SEOUL, South Korea, SHANGHAI and NEW YORK, April 21, 2026 /PRNewswire/ — MemeMax, a perpetual decentralized exchange (Perp DEX), has officially launched, positioning itself as a trading infrastructure purpose-built for the meme coin market.

As the memecoin sector has grown into a multi-billion-dollar asset class, the lack of derivatives infrastructure tailored to its unique dynamics has become increasingly evident. MemeMax enters the market aiming to address this gap by offering a perpetual trading environment designed specifically for meme-driven assets.

Major meme assets such as DOGE, PEPE, and WIF have historically exhibited extreme volatility driven by narrative cycles and community participation. However, existing trading platforms have struggled to fully accommodate these characteristics.

Why Traditional Perp DEX Models Fall Short for Meme Markets

Most existing perpetual DEXs were originally designed around assets like Bitcoin (BTC) and Ethereum (ETH), where liquidity depth, relatively stable volatility, and structured price discovery dominate market behavior.

Memecoins operate under a fundamentally different dynamic. Price movements are often driven less by fundamentals and more by narrative momentum, community coordination, and viral attention cycles. These assets tend to experience rapid expansions and collapses, often outpacing the assumptions embedded in traditional oracle and liquidation systems.

Despite this, most platforms continue to apply the same infrastructure across all asset classes—creating a structural mismatch when applied to meme markets. MemeMax takes a different approach:

rather than adapting meme assets to fit existing systems, it introduces a trading infrastructure designed specifically for meme-driven market behavior.

Trading the Full Meme Cycle

MemeMax is designed to enable users to trade across the entire lifecycle of a meme.

Shorting narrative breakdownsEntering early during revival phasesNavigating extreme volatility environments

To support this, the platform’s oracle and liquidation mechanisms are structured with high-volatility, lower-liquidity assets in mind, rather than being retrofitted from BTC-centric models

Redefining Trading as Participation

Another key distinction lies in how MemeMax reframes trading itself.

Rather than viewing trading as isolated execution, MemeMax positions it as continuous participation. On-chain user actions are interconnected within a broader system, where behavior contributes directly to the dynamics of the platform.

This reflects a broader shift in meme markets, where price formation is increasingly influenced not only by liquidity, but also by attention and user participation.

Max Points (MP): A Participation-Based Metric

At the core of the platform is Max Points (MP), a native utility system designed to quantify user engagement beyond simple trading volume.

MP is calculated based on multiple dimensions, including:

Profit and loss (P&L) experienceConsistency of platform activity

Note: Incorporating “time spent in positions” into the calculation is planned as an additional feature in a future update.

By incorporating these factors, MemeMax moves away from purely volume-driven incentive models and introduces a system that captures holistic user participation.

MP is expected to serve as a foundational metric across the ecosystem, with applications in reward distribution, seasonal events, and access to platform features. Early participation is designed to provide compounding advantages as the ecosystem evolves.

Max Points (MP): An Activity Reward System

As part of the platform’s reward system, Max Points (MP) exist to reward users for their activities. To encourage consistent user participation rather than just focusing on trading volume, MP operates on a flexible seasonal basis. Adapting to market trends, each season introduces new objectives and various forms of rewards, such as airdrops, recognizing the broader value of ecosystem participation beyond simple PnL.

Staking (Coming Soon)

The staking feature is currently in preparation and will be officially launched in the future as the platform continues to expand.

REKT Pack (In Preparation)

Additionally, it has been confirmed that a “REKT Pack” is currently in preparation. This feature aims to add a layer of entertainment by playfully sublimating user liquidations into meme culture, turning the unfortunate event of getting “rekt” into an engaging and fun experience for the community.

Seasonal Structure for Continuous Expansion

The platform operates on a continuously live trading environment, complemented by recurring seasonal events.

Each season introduces new participation mechanics and reward structures without resetting existing user data. This allows MemeMax to maintain continuity while continuously evolving alongside market dynamics.

Toward a Dedicated Financial Layer for Meme Markets

As memecoins continue to evolve into a distinct segment of the crypto market—driven by community behavior and narrative cycles—the need for specialized infrastructure has become more apparent.

MemeMax positions itself within this trend by treating memes not simply as speculative assets, but as behavior-driven market primitives, embedding these dynamics directly into its trading architecture.

According to the team, “MemeMax is not just another exchange listing meme assets—it is designed as the financial infrastructure that the meme ecosystem has been missing.”

Now Live and Closed Beta Successfully Concluded

A closed beta test was held on April 14 and successfully concluded with great interest from participants.

MemeMax is now live, with users able to access perpetual trading immediately. Participants can begin accumulating Max Points (MP) through on-chain activity and take part in upcoming seasonal events and reward programs. Early users may benefit from first-mover advantages in MP accumulation, positioning themselves favorably within the platform’s evolving incentive structure.

Learn More

Homepage: https://go.mememax.com/official-ptradeDocs: https://docs.mememax.comX (Twitter): https://x.com/MemeMax_Fi

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SOURCE MemeMax

Technology

Sonata Software Achieves AWS Migration and Modernization Competency Status

Published

53 minutes ago

April 21, 2026

EAST BRUNSWICK, N.J. and BENGALURU, India, April 21, 2026 /PRNewswire/ — Sonata Software (NSE: SONATSOFTW) (BSE: 532221), a leading AI-first Modernization Engineering company, today announced that it has achieved Amazon Web Services (AWS) Migration and Modernization Competency status.

This designation recognizes Sonata Software’s technical expertise and customer experience in helping enterprises accelerate application migration and modernization on AWS. It also reflects the company’s capabilities in supporting organizations as they modernize critical applications, improve operational efficiency, and build agile, resilient, and scalable digital platforms.

The AWS Migration and Modernization Competency helps customers identify AWS Partners with validated capabilities in migrating and modernizing applications from on-premises environments or other cloud platforms. This designation reflects Sonata Software’s capabilities in supporting customers across transformation initiatives spanning application migration, modernization, and optimization on AWS.

“Achieving the AWS Migration and Modernization Competency is an important milestone for Sonata Software and reflects our continued focus on modernization-led transformation,” said Manu Swami, Chief Technology Officer at Sonata Software. “For many enterprises, application modernization is now central to improving resilience, accelerating software delivery, and creating a more adaptable technology foundation. Our focus is on helping clients reduce technical debt, modernize with engineering rigor, and build platforms that support continuous innovation at scale.”

“Achieving the AWS Migration and Modernization Competency reinforces Sonata Software’s position as a trusted partner for enterprises pursuing large-scale transformation,” said Anthony Lange, Chief Revenue Officer at Sonata Software. “Our clients are looking for modernization programs that move quickly, reduce risk, and deliver visible business impact. This recognition strengthens our ability to take that message to the market and underscores the value we bring in helping customers accelerate outcomes through our partnership with AWS.”

Sonata Software continues to strengthen its AWS-aligned capabilities across cloud migration, application modernization, data transformation, platform engineering, and AI-enabled software delivery. In addition to the AWS Migration and Modernization Competency, Sonata has recently achieved AWS DevOps and Generative AI Competencies, along with key AWS service certifications, further reinforcing its ability to help enterprises simplify complexity, modernize business-critical systems, and derive value from their AWS investments.

About Sonata Software

Sonata Software is an AI-first modernization engineering company that helps enterprises transform legacy systems into intelligent, scalable business platforms. Powered by its Platformation™ framework and Harmoni.AI platform, Sonata delivers AI-led modernization across cloud, data, AI, Dynamics, test automation, and managed services. Headquartered in Bengaluru, India, Sonata has more than $1.2 billion in revenue and 6,400+ AI engineers supporting global delivery across regions including the US, UK, India, Malaysia, Mexico, Australia, DACH, and the Nordics. With deep partnerships across Microsoft, AWS, Salesforce, and Snowflake, Sonata helps Fortune 500 enterprises accelerate innovation, improve efficiency, and drive sustainable growth.

For more information, please visit https://www.sonata-software.com/

Photo: https://mma.prnewswire.com/media/2961889/Manu_Swami_CTO_Sonata_Software.jpg
Logo: https://mma.prnewswire.com/media/2681656/5928499/Sonata_Software_logo.jpg

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SOURCE Sonata Software

Technology

BELLA+CANVAS Brings Coachella 2026 Merchandise to Life with Immersive “Museum of Merchandise” Experience

Published

53 minutes ago

April 21, 2026

Premium apparel leader transforms festival merch into a living archive of culture, creativity, and self-expression

INDIO, Calif., April 21, 2026 /PRNewswire/ — BELLA+CANVAS, the industry leader in premium blank apparel, successfully concluded its role as the official blank apparel provider for the Coachella Valley Music and Arts Festival 2026 merchandise program, delivering both product and a standout on-site activation across two record-setting festival weekends.

At the heart of Coachella’s merchandise ecosystem, BELLA+CANVAS powered official festival products featuring a custom “printed on BELLA+CANVAS” neck label, giving fans a deeper connection to the garments they take home as wearable memories.

Extending beyond product, the brand introduced a first-of-its-kind immersive installation, “Coachella Merchandise: Then and Now — A Retrospective of Coachella Over the Years”. The design-forward, walk-through experience hosted by BELLA+CANVAS reimagined festival merchandise as both cultural archive and creative canvas. Hundreds of festivalgoers explored “Coachella: Then & Now”, revisiting standout pieces from past years while engaging in live, on-site customization.

At the “Museum of Merchandise” experience, guests were invited to print the vintage Coachella designs onto new BELLA+CANVAS t-shirts and sweatshirts of their choosing, blending past and present through personal style. With eight archival designs and eight premium garment options, attendees created unique combinations that reflected their individuality. Through live customization and past inspiration, the experience transformed nostalgia into one-of-a-kind, wearable pieces tied to each guest’s festival journey.

Across both weekends (April 10–12 and April 17–19), the “Museum of Merchandise” drew strong engagement. From festivalgoers, creators, and a curated network of industry influencers, including screen printers, merch designers, and apparel decorators, the experience was amplified in real time across digital platforms.

“Festival merchandise today is more than something you buy. It’s something you become part of,” said Megan Spire, Executive Vice President of Sales and Marketing, BELLA+CANVAS. “At Coachella, BELLA+CANVAS set out to elevate the role of the blank and show how it serves as the foundation for cultural storytelling, creativity, and identity.”

In addition to festivalgoers, media and partners were also offered exclusive access to guided walkthroughs, behind-the-scenes insights into the evolution of festival merchandise, and conversations at the intersection of fashion, music, and experiential storytelling.

As festival merchandise continues to evolve into a form of cultural currency, BELLA+CANVAS’ presence at Coachella 2026 reinforced its position not only as a supplier but as a defining force behind how those stories are created and worn.

About BELLA+CANVAS
BELLA+CANVAS is a premium apparel company redefining the role of the “blank” clothing product in modern fashion, retail, and brand storytelling. Known for its elevated quality, on-trend fits, and commitment to innovation, the company partners with leading brands, creators, and cultural institutions to power high-impact merchandise and experiential moments. By combining fashion-forward design with scalable production capabilities, BELLA+CANVAS sits at the intersection of apparel, creativity, and culture while serving as the foundation behind some of today’s most influential branded experiences.

Social:
Instagram: https://www.instagram.com/bellacanvas/
LinkedIn: https://www.linkedin.com/company/bellacanvas/

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SOURCE BELLA+CANVAS