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Electric Trucks Market to Grow by USD 20.32 Billion (2024-2028), Driven by Demand for Fuel-Efficient, Low-Emission Vehicles and AI’s Impact on Market Trends – Technavio

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NEW YORK, Oct. 2, 2024 /PRNewswire/ — The Global Electric Trucks Market  size is estimated to grow by USD 20.32 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  35.44%  during the forecast period.  Growing demand for fuel-efficient and low-emission vehicles is driving market growth, with a trend towards prominent truck manufacturers venturing into electric trucks market. However, high upfront cost of electric trucks  poses a challenge – Key market players include AB Volvo, BOLLINGER MOTORS LLC, BYD Co. Ltd., Daimler Truck AG, E Force One AG, Ford Motor Co., General Motors Co., Isuzu Motors Ltd., Lordstown Motors Corp., Navistar International Corp., Nissan Motor Co. Ltd., PACCAR Inc., Proterra Inc., Renault SAS, Rivian Automotive LLC, Scania AB, Sinotruk Hong Kong Ltd., Tesla Inc., Toyota Motor Corp., and VDL Groep BV.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2017 – 2021

Segment Covered

Propulsion (Hybrid electric trucks and Battery electric trucks), Vehicle Type (Light trucks, Medium trucks, and Heavy-duty trucks), and Geography (Asia, Europe, North America, and Rest of World (ROW))

Region Covered

Asia, Europe, North America, and Rest of World (ROW)

Key companies profiled

AB Volvo, BOLLINGER MOTORS LLC, BYD Co. Ltd., Daimler Truck AG, E Force One AG, Ford Motor Co., General Motors Co., Isuzu Motors Ltd., Lordstown Motors Corp., Navistar International Corp., Nissan Motor Co. Ltd., PACCAR Inc., Proterra Inc., Renault SAS, Rivian Automotive LLC, Scania AB, Sinotruk Hong Kong Ltd., Tesla Inc., Toyota Motor Corp., and VDL Groep BV

Key Market Trends Fueling Growth

Major automobile manufacturers, including Volvo, Daimler, Ford Motor, Hino Motors, BYD, and Renault, are expanding their product offerings by developing electric truck models to meet the growing demand for sustainable mobility. Notable launches include Ford’s F-150 Lightning pickup truck in April 2022, Renault’s T E-Tech and C E-Tech trucks announced for delivery in 2023, and General Motors’ Hummer Truck expected by early 2022. These initiatives by established automakers are a positive trend in the electric trucks market, as they aim to reduce their reliance on IC engine-based vehicles and cater to evolving consumer preferences. 

Electric trucks are gaining momentum in various industries, particularly in fleet operations. Governments worldwide offer incentives to encourage the adoption of zero-emission vehicles, benefiting both the logistics sector and the environment. Renewable energy sources like solar and wind power are powering charging infrastructure, making electric trucks more sustainable. Mitsubishi Fuso’s eCanter and Mitsubishi Fuso Truck’s hybrid electric trucks lead the market, with Tevva electric trucks emerging as strong competitors. The manufacturing sector, municipalities, e-commerce, and waste management are key adopters, aiming for emission reductions. Manufacturing operations in emerging economies are also embracing electric trucks, driven by stricter emission norms. Battery electric trucks, hybrid trucks, and fuel-cell electric trucks are the main vehicle types, with advancements in battery technology and fast-charging infrastructure pushing the market forward. Major players like Daimler Truck, Hyundai Hydrogen Mobility, Freightliner, and Truck World are investing in electric trucks, focusing on sustainability, efficiency, and reducing greenhouse gas emissions. Light-Duty, Medium-Duty, and Heavy-Duty Trucks are all seeing growth in the electric truck market. Online dashboards and vehicle type insights help fleet operators monitor and optimize their electric truck fleets. 

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Market Challenges

•         The electric trucks market is experiencing growth worldwide, yet the high upfront cost of electric trucks is a significant barrier to adoption. Despite government subsidies and incentives, the price of electric trucks remains higher than that of IC engine-based trucks, averaging between USD150,000 and USD300,000. Price-sensitive markets, such as China, India, and Eastern Europe, are witnessing demand for long-haul trucks but are hesitant to adopt electric trucks due to their high upfront cost. Fleet operators and individual customers with funding constraints can explore financing options to purchase electric trucks. Operating cost savings on electric trucks can be utilized to make loan repayments. Financial institutions can facilitate the adoption of electric trucks by offering attractive financing plans. However, the high upfront cost of electric trucks is anticipated to remain a challenge, impeding the growth of the global electric trucks market during the forecast period.

•         Electric trucks are gaining traction in various industries, particularly in the logistics sector, as fleet operators seek to meet emission norms and reduce greenhouse gas emissions. However, challenges persist. Incentives for electric truck adoption are essential, but charging infrastructure development lags behind. Renewable energy sources like solar and wind power can help, but their availability and reliability are concerns. Mitsubishi Fuso’s eCanter and Hyundai Hydrogen Mobility’s fuel-cell electric trucks are pioneering solutions. Battery electric trucks, like Tevva’s offerings, and hybrid trucks from Mitsubishi Fuso Truck and Freightliner, are popular choices. The logistics sector, e-commerce, municipalities, and emerging economies are embracing zero-emission vehicles. Manufacturing operations face challenges in battery technology and fast-charging infrastructure. Light-Duty, Medium-Duty, and Heavy-Duty Trucks require different battery capacities. Daimler Truck’s Electric Freightliner and Freightliner’s eM2 106 and eCascadia are leading the way. Truck World highlights the importance of sustainability, efficiency, and environment-friendly advanced transportation. Online dashboards provide Vehicle Type Insights for fleet management. Together, we’re moving towards a more sustainable future for trucks.

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Segment Overview 

This electric trucks market report extensively covers market segmentation by

Propulsion 1.1 Hybrid electric trucks1.2 Battery electric trucksVehicle Type2.1 Light trucks2.2 Medium trucks2.3 Heavy-duty trucksGeography 3.1 Asia3.2 Europe3.3 North America3.4 Rest of World (ROW)

1.1 Hybrid electric trucks-  Hybrid electric trucks are gaining traction in the transportation sector due to their long-mile range and cost advantages. These trucks use both IC engines and electric motors, with the electric motor drawing power from a battery charged by an external source or regenerative braking. The segment is witnessing steady growth as manufacturers, such as Daimler, Volvo, and Volkswagen, introduce and expand their hybrid electric truck offerings. Ford Motor and General Motors Co. Are also expected to launch their hybrid pickup truck models by 2024. While battery electric vehicles face limitations due to insufficient charging infrastructure, hybrid electric trucks do not require external charging points for refueling. The dominance of hybrid electric trucks in the global electric trucks market is expected to continue during the forecast period, despite the development and improvement of EV charging infrastructure. Long-haul transport, which consumes a substantial amount of energy in the transportation sector, will significantly benefit from the adoption of electric vehicles, leading to reduced emissions and fuel consumption.

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Research Analysis

Electric trucks are revolutionizing the logistics industry with their sustainability and efficiency benefits. These zero-emission vehicles are gaining popularity in advanced transportation sectors, including light-duty, medium-duty, and heavy-duty trucks. The market growth is driven by battery technology advancements, fast-charging infrastructure development, and increasing emission norms. Sustainability-conscious fleet operators are adopting electric trucks to reduce their carbon footprint and improve operational efficiency. Waste management, municipal services, and e-commerce sectors are early adopters of electric trucks due to their environmental-friendliness. Emerging economies are also showing significant interest in electric truck manufacturing. Tevva electric trucks, for instance, have entered the market with their innovative designs and long battery capacity. Incentives from governments and industries are further boosting the adoption of these vehicles. Fleet operators can monitor their electric trucks’ performance through online dashboards, ensuring optimal usage and maintenance.

Market Research Overview

Electric trucks are revolutionizing the logistics industry with their sustainability and efficiency benefits. Battery technology and fast-charging infrastructure are key components of this advanced transportation system. The market for electric trucks spans various vehicle types, including light-duty, medium-duty, and heavy-duty trucks, used in sectors like waste management, municipal services, e-commerce, and manufacturing operations. Sustainability-conscious fleet operators are increasingly adopting zero-emission vehicles to reduce greenhouse gas emissions and meet stricter emission norms. Companies are investing in electric truck manufacturing, with players like Mitsubishi Fuso introducing models such as eCanter and eFuso. Hybrid electric trucks, battery electric trucks, and fuel-cell electric trucks are also gaining popularity. Renewable energy sources like solar and wind power are being integrated into charging infrastructure to ensure a sustainable energy supply. Incentives from governments and industries are further boosting the adoption of electric trucks. Companies like Hyundai Hydrogen Mobility, Freightliner, and Tevva are leading the charge in this sector with innovative electric truck models like the Freightliner eM2 106, eCascadia, and Tevva electric trucks. Emerging economies are also embracing electric trucks as part of their transportation future.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

PropulsionHybrid Electric TrucksBattery Electric TrucksVehicle TypeLight TrucksMedium TrucksHeavy-duty TrucksGeographyAsiaEuropeNorth AmericaRest Of World (ROW)

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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OMODA 4 Officially Rolls Off the Production Line: OMODA&JAECOO Sets Its Sights on a New Global Million-Unit Target

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KUALA LUMPUR, Malaysia and WUHU, China, April 27, 2026 /PRNewswire/ — On April 26, 2026, OMODA&JAECOO hosted the grand “From Million To Annual Million Launch Event and OMODA 4 Roll-off Ceremony”. As the flagship model for the brand’s Globalization 2.0 strategy, the official start of mass production for the OMODA 4 not only marks a milestone in the brand’s three-year journey to 1 million cumulative sales but also represents the launch of the core product powering the brand’s sprint to its 2027 sales target of annual million units. This event aligns with the Chery International Business Summit (IBS), together mapping a new blueprint for the brand’s global growth.

As a flagship model for the youth market and global layout, OMODA 4 precisely targets the “Cyber LOHAS tribe”. Grounded in deep insights into the consumption habits and lifestyles of young consumers, OMODA 4 adopts “Cyber Mecha”as its core positioning, building core product competitiveness in hyper-function, hyper-intelligence, and hyper-energy, serving as a key lever for the brand to capture the global youth market.

Hyper-Functional Design: CYBER MECHA Aesthetics Forge an Exclusive Visual Identity

OMODA 4 breaks away from conventional design logic with its class-exclusive Cyber Mecha supercar styling, forging a futuristic visual identity. The Cyber Lightning Headlights mimic the transient form of a lightning strike, using sharp lines and high-contrast light strips to create a highly recognizable design signature. The mecha-inspired light-flow body borrows from the structural elements of mecha armor, using sharp edges and geometric facets to generate 3D light and shadow effects beyond classic streamlined styling.

The interior features a starship-themed cockpit with a wraparound layout for an immersive mecha-command experience. Paired with a Lamborghini-style F1 supercar flip-start button, every departure is imbued with a sense of ceremony. Meanwhile, the model achieves the optimal drag coefficient within its stylistic class, balancing design with aerodynamic performance. A diverse palette of body colors caters to the individualized tastes of young users, making OMODA 4 a “mobile social card” for self-expression.

Ultra-Smart Features: A Class Benchmark Delivering a Warm Tech Experience

In terms of intelligent features, OMODA 4 leverages class-leading hardware and software capabilities to deliver a smart experience that integrates technology with a human touch, upgrading from “easy to use” to “intuitive”. Equipped with best-in-class hardware, it has 16 ADAS driver-assist features for easy driving and parking, greatly lowering driving barrier to driving and making every journey safer and more convenient.

The AI powered super voice assistant, built on a large language model, will soon be available in the vehicle. In the future, this technology is expected to support diverse function such as voice cloning and mood-based music recommendations, with the aim of accurately sensing the user’s emotional needs and delivering a personalized interactive experience. Additionally, features such as a 13.2-inch ultra-clear central screen, a 540° panoramic image, and 50W wireless charging and other features enrich smart car scenarios, fully addressing the tech demands of today’s youth.

High-Energy Ecosystem: An All-Scenario Setup Tailored to a Diverse Youth Lifestyle

To match young users’digital–physical lifestyle, OMODA 4 builds the best-in-class hyper-energy trendy ecosystem, redefining car scenarios and value as a connector of passion and life. As a mobile esports cockpit, the in-car system comes pre-loaded with over 20 casual and competitive games, supports wireless gamepad connection, turning waiting time into fun gaming moments anytime, anywhere. Building on this, OMODA 4 further expands the boundaries of in-car scenarios, creating a full-scene ecosystem that encompasses pet-friendly features, karaoke, camping, and multimedia entertainment. It is designed to fully accommodate the diverse lifestyle needs of young users and carry all their passions.

OMODA 4 will also launch an Ultra version, which offers class-exclusive factory performance modifications to deliver an exhilarating “supercar-like” experience for driving enthusiasts. The professional sports kit fully optimizes aerodynamics and body stance, boosting visual impact and high-speed stability. A launch control function unleashes peak torque at start for thrilling pushback, the tuned exclusive sports sound ignites drivers’ hearing on every acceleration. Professional sport tuning extends to the suspension, steering, and power response, resulting in more precise and sharper handling overall.

The official mass production rollout of the OMODA 4 represents a critical step in the execution of OMODA & JAECOO’s “New Million Strategy” and is a key component of the brand’s Globalization 2.0 blueprint. With strong tech heritage and a global innovation system, OMODA&JAECOO takes the OMODA 4 as its core model, paired with smart tech like the AiMOGA robot Mornine, to precisely target the global youth market. This shows the brand’s deep understanding of young users and strong R&D capabilities, as well as its commitment and breakthroughs in smart technology. Moving forward, the market launch of the OMODA 4 will further strengthen the brand’s position in the youth market and drive its premium and youthful evolution on the global stage.

About OMODA&JAECOO

In 2025, Chery Group, the parent company of OMODA&JAECOO, ranked 233rd in the Fortune Global 500, achieving the fastest ascent among global automakers, and maintained its position as China’s top passenger vehicle exporter for 23 consecutive years. OMODA & JAECOO takes “Co-Create A Beautiful Life With Young People” as its brand vision, while OMODA focuses on building “The World’s Leading Crossover Brand”, JAECOO adheres to the philosophy of “From Classic Beyond Classic” and is committed to building Global Elegant Off-Road Brand”, and building differentiated competitiveness through dual routes. By 2025, the OMODA & JAECOO brand has expanded into 64 markets worldwide, covering Europe, Asia, Australia, Africa, Latin America, the Middle East, and more,demonstrating strong global growth momentum, especially in the European market, becoming the fastest growing car brand in Europe and even the world. In the field of new energy vehicles, OMODA&JAECOO relies on the world’s leading SHS technology, with Super High Power, Super Low Efficiency, Super Long Combined Range,while providing efficient new energy solutions for global users, but also steadily advancing towards the objective of becoming the “The World’s Number One Hybrid Brand”. Notably, beyond its continuous breakthroughs in the core automotive sector, OMODA & JAECOO has extended its technological innovation into the field of intelligent technologies. The robot, jointly developed with the AiMOGA team, has entered real public service scenarios and made its official debut at the Asian Youth Para Games,representing a landmark practice in automakers’ intelligent transformation and further expanding the brand’s value boundaries.

In Malaysia, OMODA & JAECOO currently offers models including J5, J7, J7 PHEV, J8, C9 and C9PHEV, and will continue to introduce more new models that meet local market demand. Under the same group, OMODA & JAECOO has 3 sister brands in Malaysia – Chery, iCAUR and Lepas.

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SOURCE OMODA & JAECOO

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Broadridge Transforming Financial Literacy in Ireland Through AI-Powered Communication

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Helping Irish savers better understand investment products, Broadridge is developing innovative language simplification technology

DUBLIN, April 27, 2026 /PRNewswire/ — Broadridge Financial Solutions, Inc (NYSE: BR) today announced plans to support groundbreaking work in financial literacy in Ireland. Supported by IDA Ireland, the project will enable Broadridge to explore how artificial intelligence can be used to simplify the language in financial disclosures and make investment products more accessible to Irish retail investors.

“Ireland is a leading international centre for innovation in financial technology,” said Denis Curran, Head of International Financial Services, Emerging Business and Engineering & Green Economy at IDA Ireland. “We are delighted to support Broadridge in its mission to enhance financial literacy through the power of artificial intelligence. I wish the team at Broadridge every success with this innovative project.”

This collaboration addresses a critical challenge facing Ireland’s financial services sector. While Ireland hosts over €5 trillion in fund assets and is Europe’s ETF powerhouse, retail investor participation remains low. Research shows that dense, jargon-heavy disclosures create a significant barrier, with only 18% of EU citizens demonstrating high financial literacy according to the European Commission’s 2023 Eurobarometer Survey.

“This partnership with IDA Ireland positions Broadridge at the centre of a national initiative to leverage technology to make sophisticated investment products genuinely accessible to retail investors,” said Stephen Johnston, Senior Country Officer, Ireland, at Broadridge. “We’ve analysed investment disclosures from the 50 largest UK asset managers and found that nearly half were written at an academic level that would be difficult for most retail investors to understand. Across Europe, around €14 trillion sits in household savings accounts. At a time when purchasing power is eroding due to inflation, too many of these savers lack clarity and confidence in how best to realise their investment potential. By applying AI to create plain-language communications while maintaining regulatory compliance and accuracy, we can measurably boost engagement and help move Irish savers from deposit accounts into long-term investments that can support their financial futures.”

Broadridge’s research project will investigate how AI-driven plain-English communications can transform complex fund documentation into clear and simple information that empowers everyday Irish savers to make informed investment decisions. The initiative aligns with both the European Commission’s Financial Literacy Strategy and regulatory efforts such as the UK FCA’s Consumer Composite Investment framework to deliver simplified, user-friendly disclosures.

Broadridge’s Dublin team supports clients across Ireland’s financial services community, delivering a broad range of technology and operational solutions. With dedicated Dublin-based regulatory expertise, the team partners with leading global asset managers and fund administrators to navigate complex requirements, including PRIIPs, MiFID, Solvency II and the evolving UK–EU regulatory landscape.

Results from the study will be shared with industry stakeholders and regulators to inform best practices.

About Broadridge

Broadridge Financial Solutions (NYSE: BR) is a global technology leader with trusted expertise and transformative technology, helping clients and the financial services industry operate, innovate, and grow. We power investing, governance, and communications for our clients – driving operational resiliency, elevating business performance, and transforming investor experiences.

Our technology and operations platforms process and generate over 7 billion communications annually and underpin the daily average trading of over $15 trillion in tokenized and traditional securities globally. A certified Great Place to Work®, Broadridge is part of the S&P 500® Index, employing over 15,000 associates in 21 countries.

For more information about us, please visit www.broadridge.com

Broadridge Contacts:

Investors:
broadridgeir@broadridge.com

Media:
Gregg.Rosenberg@broadridge.com

 

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SOURCE Broadridge Financial Solutions, Inc.

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Fabpad Surpasses 12-Month Projections in 90 Days, Delivers 300% Growth Following Seed Round

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Achieves rapid scale within a quarter of funding—while keeping most capital undeployed—highlighting strong demand, repeat usage, and a scalable multi-channel model

HYDERABAD, India, April 27, 2026 /PRNewswire/ — Fabpad, India’s fast-growing menstrual hygiene brand, has achieved its 12-month post-seed projections within just three months of closing its funding round in December 2025. The company also reported a 300% year-on-year growth for FY 2025–26.

Fabpad has reached this milestone within the first quarter post funding, with a significant portion of the raised capital still undeployed, pointing to strong underlying demand and disciplined execution.

The company is now planning to raise its Pre-Series A round to support its next phase of growth, with a focus on expanding access and scaling operations across markets.

Fabpad’s product portfolio—including reusable period panties, cloth pads, biodegradable disposables, and intimate hygiene solutions-—is designed to serve both individual consumers and larger-scale use cases.

Fabpad operates as a direct-to-consumer (D2C) brand in India, where it has built strong user engagement through product performance and repeat usage. Alongside this, the company has scaled across multiple demand channels and markets, enabling it to grow rapidly without relying on a single growth engine.

The company’s growth has been driven by a combination of:

Strong repeat behaviour and customer retentionConsistent product performance across use casesExpansion across geographies

Commenting on the milestone, Dipesh Dhelia, CEO, Fabpad, said, “What stands out to us is not just the speed of growth, but how efficiently it has come together. We’ve been able to hit our projected numbers early while still keeping most of our capital undeployed. That’s a strong signal that we have built a strong scalable model.”

Commenting on product adoption, Shripriya Khaitan Dhelia, Co-Founder, Fabpad, said, “Our focus has always been on solving for real, everyday use. This isn’t a one-time purchase decision—it’s something customers evaluate every single month. That’s where trust gets built. If the product performs consistently, it earns credibility over time, and that’s what ultimately drives repeat usage and growth.”

About Fabpad

Fabpad is a personal hygiene brand founded by Shripriya Dhelia, focused on building high-performance, affordable, and sustainable hygiene solutions for modern consumers. The company has developed a diversified business model, combining its direct-to-consumer (D2C) presence in India with institutional partnerships, export markets, and B2B distribution channels, enabling it to scale across both individual and large-scale use cases.

Fabpad’s product portfolio spans reusable period panties, cloth pads, biodegradable disposables, and intimate hygiene products, designed to deliver consistent performance while addressing cost efficiency and environmental impact. Built with a strong focus on product quality, repeat usage, and real-world functionality, the brand has gained traction across multiple markets and customer segments.

Fabpad is building a capital-efficient hygiene platform designed to scale across markets, channels, and use cases—without compromising on performance or accessibility.

Website: https://fabpad.in/

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