Technology
Omnicom Reports Third Quarter 2024 Results
Published
2 years agoon
By
Revenue of $3.9 billion, with organic growth of 6.5%
Net income of $385.9 million
Diluted earnings per share of $1.95; $2.03 Non-GAAP adjusted
Operating income of $600.1 million; EBITA of $622.3 million and 16.0% margin
NEW YORK, Oct. 15, 2024 /PRNewswire/ — Omnicom (NYSE: OMC) today announced results for the quarter ended September 30, 2024.
“Omnicom delivered a strong quarter, with 6.5% organic revenue growth, and 7.9% EBITA growth. We did so while continuing to strengthen our organization by investing in talent, service capabilities, and technology platforms to enhance our client offerings,” said John Wren, Chairman and Chief Executive Officer of Omnicom. “Our cash flow improved, and we continued our very disciplined capital allocation. With exceptional new business wins and exciting new work for our clients, we expect to finish the year with strong momentum.”
Third Quarter 2024 Results
$ in millions, except per share amounts
Three Months Ended September 30,
2024
2023
Revenue
$ 3,882.6
$ 3,578.1
Operating Income
600.1
560.8
Operating Income Margin
15.5 %
15.7 %
Net Income1
385.9
371.9
Net Income per Share – Diluted1
$ 1.95
$ 1.86
Non-GAAP Measures:2,3,4
EBITA6
622.3
576.5
EBITA Margin
16.0 %
16.1 %
Adjusted EBITA
622.3
576.5
Adjusted EBITA Margin
16.0 %
16.1 %
Non-GAAP Adjusted Net Income per Share – Diluted
$ 2.03
$ 1.92
Notes 1-6, see page 10.
Revenue
Revenue in the third quarter of 2024 increased $304.5 million, or 8.5%, to $3,882.6 million. Worldwide revenue growth in the third quarter of 2024 compared to the third quarter of 2023 was led by an increase in organic revenue of $231.3 million, or 6.5%. Acquisition revenue, net of disposition revenue, increased revenue by $74.4 million, or 2.1%, primarily due to the Flywheel Digital acquisition in the Precision Marketing discipline during the first quarter of 2024. The impact of foreign currency translation was neutral.
Organic growth by discipline in the third quarter of 2024 compared to the third quarter of 2023 was as follows: 9.4% for Advertising & Media, 35.3% for Experiential, 4.3% for Public Relations, 0.8% for Precision Marketing, and 0.3% for Execution & Support, partially offset by declines of 1.1% for Healthcare, and 5.4% for Branding & Retail Commerce.
Organic growth by region in the third quarter of 2024 compared to the third quarter of 2023 was as follows: 6.5% for the United States, 10.9% for Asia Pacific, 6.8% for Euro Markets & Other Europe, 24.8% for the Middle East & Africa, 8.7% for Latin America, and 1.5% for Other North America, partially offset by a decline of 0.2% for the United Kingdom.
Expenses
Operating expenses increased $265.2 million, or 8.8%, to $3,282.5 million in the third quarter of 2024 compared to the third quarter of 2023.
Salary and service costs increased $209.5 million, or 8.1%, to $2,796.0 million. These costs tend to fluctuate with changes in revenue and are comprised of salary and related costs, which include employee compensation and benefits costs, freelance labor, third-party service costs, and third-party incidental costs. Salary and related costs increased $90.2 million, or 5.1%, to $1,846.9 million, primarily due to our acquisition of Flywheel Digital. Third-party service costs include third-party supplier costs when we act as principal in providing services to our clients. Third-party incidental costs that are required to be included in revenue primarily consist of client-related travel and incidental out-of-pocket costs, which are billed back to the client directly at our cost. Third-party service costs increased $105.7 million, or 15.6%, to $784.5 million, primarily as a result of organic growth in our Advertising & Media and Experiential disciplines. Third-party incidental costs increased $13.6 million, or 9.0%, to $164.6 million.
Occupancy and other costs, which are less directly linked to changes in revenue than salary and service costs, increased $37.0 million, or 12.8%, to $325.6 million. The increase is primarily related to our acquisition activity during the year. Increased office and other related costs were partially offset by lower rent expense.
SG&A expenses increased $9.7 million, or 10.8%, to $99.5 million, primarily due to professional fees related to strategic initiatives.
Operating Income
Operating income increased $39.3 million, or 7.0%, to $600.1 million in the third quarter of 2024 compared to the third quarter of 2023, and the related margin decreased to 15.5% from 15.7%.
Interest Expense, net
Net interest expense in the third quarter of 2024 increased $2.1 million to $40.4 million compared to the third quarter of 2023. Interest expense increased $12.9 million to $66.4 million, primarily due to higher outstanding debt, and interest income increased, primarily due to higher cash balances. In August 2024, we issued $600 million aggregate principal amount of 5.3% Senior Notes due 2034. Net proceeds from the offering, along with available cash, will be used to fund the $750 million repayment of our 3.65% Senior Notes due November 1, 2024.
Income Taxes
Our effective tax rate for the three months ended September 30, 2024 increased period-over-period to 26.8% from 26.0%.
Net Income – Omnicom Group Inc. and Diluted Net Income per Share
Net income – Omnicom Group Inc. for the third quarter of 2024 increased $14.0 million, or 3.8%, to $385.9 million compared to the third quarter of 2023. Diluted shares outstanding for the third quarter of 2024 decreased 0.9% to 198.2 million from 199.9 million as a result of net share repurchases. Diluted net income per share of $1.95 increased $0.09, or 4.8%, from $1.86. Non-GAAP Adjusted Net Income per Share – Diluted for the third quarter of 2024 increased $0.11, or 5.7%, to $2.03 from $1.92. Non-GAAP Adjusted Net Income per Share – Diluted excluded $16.4 million and $11.6 million of after-tax amortization of acquired and internally developed strategic platform assets in the third quarters of 2024 and 2023, respectively. We present Non-GAAP Adjusted Net Income per Share – Diluted to allow for comparability with the prior year period.
EBITA
EBITA and Adjusted EBITA increased $45.8 million, or 7.9%, to $622.3 million in the third quarter of 2024 compared to the third quarter of 2023, and the related margin decreased to 16.0% from 16.1%. EBITA and Adjusted EBITA excluded amortization of acquired and internally developed strategic platform assets of $22.2 million and $15.7 million in the third quarters of 2024 and 2023, respectively.
Risks and Uncertainties
Current global economic disruptions, including geopolitical events, international hostilities, acts of terrorism, public health crises, high and sustained inflation in countries that comprise our major markets, high interest rates, and labor and supply chain issues could cause economic uncertainty and volatility. The impact of these issues on our business will vary by geographic market and discipline. We monitor economic conditions closely, as well as client revenue levels and other factors. In response to reductions in revenue, we can take actions to align our cost structure with changes in client demand and manage our working capital. However, there can be no assurance as to the effectiveness of our efforts to mitigate any impact of the current and future adverse economic conditions, reductions in client revenue, changes in client creditworthiness, and other developments.
Definitions – Components of Revenue Change
We use certain terms in describing the components of the change in revenue above.
Foreign exchange rate impact: calculated by translating the current period’s local currency revenue using the prior period average exchange rates to derive current period constant currency revenue. The foreign exchange rate impact is the difference between the current period revenue in U.S. Dollars and the current period constant currency revenue.
Acquisition revenue, net of disposition revenue: Acquisition revenue is calculated as if the acquisition occurred twelve months prior to the acquisition date by aggregating the comparable prior period revenue of acquisitions through the acquisition date. As a result, acquisition revenue excludes the positive or negative difference between our current period revenue subsequent to the acquisition date, and the comparable prior period revenue and the positive or negative growth after the acquisition date is attributed to organic growth. Disposition revenue is calculated as if the disposition occurred twelve months prior to the disposition date by aggregating the comparable prior period revenue of disposals through such date. The acquisition revenue and disposition revenue amounts are netted in the description above.
Organic growth: calculated by subtracting the foreign exchange rate impact component and the acquisition revenue, net of disposition revenue component from total revenue growth.
Conference Call
Omnicom will host a conference call to review its financial results on Tuesday, October 15, 2024, starting at 4:30 p.m. Eastern Time. A live webcast of the call, along with the related slide presentation, will be available at Omnicom’s investor relations website, investor.omnicomgroup.com, and a webcast replay will be made available after the call concludes.
Corporate Responsibility
At Omnicom, we are committed to promoting responsible practices and making positive contributions to society around the globe. Please explore our website (omnicomgroup.com/corporate-responsibility) for highlights of our progress across the areas on which we focus: Empower People, Protect Our Planet, Lead Responsibly.
About Omnicom
Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions. Omnicom’s iconic agency brands are home to the industry’s most innovative communications specialists who are focused on driving intelligent business outcomes for their clients. The company offers a wide range of services in advertising, strategic media planning and buying, precision marketing, retail and digital commerce, branding, experiential, public relations, healthcare marketing and other specialty marketing services to over 5,000 clients in more than 70 countries. For more information, visit www.omnicomgroup.com.
Non-GAAP Financial Measures
We present financial measures determined in accordance with generally accepted accounting principles in the United States (“GAAP”) and adjustments to the GAAP presentation (“Non-GAAP”), which we believe are meaningful for understanding our performance. We believe these measures are useful in evaluating the impact of certain items on operating performance and allows for comparability between reporting periods. EBITA is defined as earnings before interest, taxes, and amortization of acquired intangible assets and internally developed strategic platform assets, and EBITA margin is defined as EBITA divided by revenue. We use EBITA and EBITA margin as additional operating performance measures, which exclude the non-cash amortization expense of acquired intangible assets and internally developed strategic platform assets. We also use Adjusted Operating Income, Adjusted Operating Income Margin, Adjusted EBITA, Adjusted EBITA Margin, Adjusted Income Tax Expense, Adjusted Net Income – Omnicom Group Inc. and Adjusted Net Income per share – Omnicom Group Inc. – Diluted as additional operating performance measures. Non-GAAP financial measures should not be considered in isolation from, or as a substitute for, financial information presented in accordance with GAAP. Non-GAAP financial measures as reported by us may not be comparable to similarly titled amounts reported by other companies.
Forward-Looking Statements
Certain statements in this document contain forward-looking statements, including statements within the meaning of the Private Securities Litigation Reform Act of 1995. In addition, from time to time, the Company or its representatives have made, or may make, forward-looking statements, orally or in writing. These statements may discuss goals, intentions and expectations as to future plans, trends, events, results of operations or financial position, or otherwise, based on current beliefs of the Company’s management as well as assumptions made by, and information currently available to, the Company’s management. Forward-looking statements may be accompanied by words such as “aim,” “anticipate,” “believe,” “plan,” “could,” “should,” “would,” “estimate,” “expect,” “forecast,” “future,” “guidance,” “intend,” “may,” “will,” “possible,” “potential,” “predict,” “project” or similar words, phrases or expressions. These forward-looking statements are subject to various risks and uncertainties, many of which are outside the Company’s control. Therefore, you should not place undue reliance on such statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include: adverse economic conditions, including those caused by geopolitical events, international hostilities, acts of terrorism, public health crises, high and sustained inflation in countries that comprise our major markets, high interest rates, and labor and supply chain issues affecting the distribution of our clients’ products; international, national, or local economic conditions that could adversely affect the Company or its clients; losses on media purchases and production costs incurred on behalf of clients; reductions in client spending, a slowdown in client payments, and a deterioration or disruption in the credit markets; the ability to attract new clients and retain existing clients in the manner anticipated; changes in client advertising, marketing, and corporate communications requirements; failure to manage potential conflicts of interest between or among clients; unanticipated changes related to competitive factors in the advertising, marketing, and corporate communications industries; unanticipated changes to, or the ability to hire and retain key personnel; currency exchange rate fluctuations; reliance on information technology systems and risks related to cybersecurity incidents; effective management of the risks, challenges and efficiencies presented by utilizing Artificial Intelligence (AI) technologies and related partnerships in our business; changes in legislation or governmental regulations affecting the Company or its clients; risks associated with assumptions the Company makes in connection with its acquisitions, critical accounting estimates and legal proceedings; the Company’s international operations, which are subject to the risks of currency repatriation restrictions, social or political conditions, and an evolving regulatory environment in high-growth markets and developing countries; and risks related to our environmental, social, and governance goals and initiatives, including impacts from regulators and other stakeholders, and the impact of factors outside of our control on such goals and initiatives. The foregoing list of factors is not exhaustive. You should carefully consider the foregoing factors and the other risks and uncertainties that may affect the Company’s business, including those described in Item 1A, “Risk Factors” and Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our Annual Report on Form 10-K for the year ended December 31, 2023 and in other documents filed from time to time with the Securities and Exchange Commission. Except as required under applicable law, the Company does not assume any obligation to update these forward-looking statements.
OMNICOM GROUP INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF INCOME
(Unaudited)
(In millions, except per share amounts)
Three Months Ended
September 30,
Nine Months Ended
September 30,
2024
2023
2024
2023
Revenue
$ 3,882.6
$ 3,578.1
$ 11,366.9
$ 10,631.3
Operating Expenses:
Salary and service costs
2,796.0
2,586.5
8,288.7
7,747.2
Occupancy and other costs
325.6
288.6
953.9
877.9
Real estate and other repositioning costs1
—
—
57.8
191.5
Gain on disposition of subsidiary1
—
—
—
(78.8)
Cost of services
3,121.6
2,875.1
9,300.4
8,737.8
Selling, general and administrative expenses
99.5
89.8
295.8
278.1
Depreciation and amortization
61.4
52.4
181.4
157.4
Total operating expenses1
3,282.5
3,017.3
9,777.6
9,173.3
Operating Income
600.1
560.8
1,589.3
1,458.0
Interest Expense
66.4
53.5
182.9
165.9
Interest Income
26.0
15.2
74.0
80.9
Income Before Income Taxes and Income From Equity Method Investments
559.7
522.5
1,480.4
1,373.0
Income Tax Expense1
150.2
136.1
389.9
360.7
Income From Equity Method Investments
0.4
1.9
4.6
3.1
Net Income1
409.9
388.3
1,095.1
1,015.4
Net Income Attributed To Noncontrolling Interests
24.0
16.4
62.5
49.7
Net Income – Omnicom Group Inc.1
$ 385.9
$ 371.9
$ 1,032.6
$ 965.7
Net Income Per Share – Omnicom Group Inc.:
Basic
$ 1.97
$ 1.88
$ 5.25
$ 4.84
Diluted1
$ 1.95
$ 1.86
$ 5.19
$ 4.78
Dividends Declared Per Common Share
$ 0.70
$ 0.70
$ 2.10
$ 2.10
Operating income margin
15.5 %
15.7 %
14.0 %
13.7 %
Non-GAAP Measures:4
EBITA2
$ 622.3
$ 576.5
$ 1,654.5
$ 1,503.2
EBITA Margin2
16.0 %
16.1 %
14.6 %
14.1 %
EBITA – Adjusted1,2
$ 622.3
$ 576.5
$ 1,712.3
$ 1,615.9
EBITA Margin – Adjusted1,2
16.0 %
16.1 %
15.1 %
15.2 %
Non-GAAP Adjusted Net Income Per Share – Omnicom Group Inc. – Diluted1,3
$ 2.03
$ 1.92
$ 5.65
$ 5.39
1)
See Notes 3-5 on page 10 regarding our repositioning actions.
2)
See Note 6 on page 10 for the definition of EBITA.
3)
Beginning with the first quarter of 2024, Adjusted Net Income per Share – Diluted excludes after-tax amortization of acquired intangible assets and internally developed strategic platform assets. We believe these measures are useful in evaluating the impact of these items on operating performance and allows for comparability between reporting periods.
4)
See Non-GAAP reconciliations starting on page 8.
OMNICOM GROUP INC. AND SUBSIDIARIES
DETAIL OF OPERATING EXPENSES
(Unaudited)
(In millions)
Three Months Ended
September 30,
Nine Months Ended
September 30,
2024
2023
2024
2023
Revenue
$ 3,882.6
$ 3,578.1
$ 11,366.9
$ 10,631.3
Operating Expenses:
Salary and service costs:
Salary and related costs
1,846.9
1,756.7
5,531.1
5,306.7
Third-party service costs1
784.5
678.8
2,293.8
2,033.9
Third-party incidental costs2
164.6
151.0
463.8
406.6
Total salary and service costs
2,796.0
2,586.5
8,288.7
7,747.2
Occupancy and other costs
325.6
288.6
953.9
877.9
Real estate and other repositioning costs3
—
—
57.8
191.5
Gain on disposition of subsidiary3
—
—
—
(78.8)
Cost of services
3,121.6
2,875.1
9,300.4
8,737.8
Selling, general and administrative expenses
99.5
89.8
295.8
278.1
Depreciation and amortization
61.4
52.4
181.4
157.4
Total operating expenses
3,282.5
3,017.3
9,777.6
9,173.3
Operating Income
$ 600.1
$ 560.8
$ 1,589.3
$ 1,458.0
1)
Third-party service costs include third-party supplier costs when we act as principal in providing services to our clients.
2)
Third-party incidental costs primarily consist of client-related travel and incidental out-of-pocket costs, which we bill back to the client directly at our cost and which we are required to include in revenue.
3)
See Notes 3-5 on page 10 regarding our repositioning actions.
OMNICOM GROUP INC. AND SUBSIDIARIES
RECONCILIATION OF NON-GAAP FINANCIAL MEASURES
(Unaudited)
(In millions)
Three Months Ended
September 30,
Nine Months Ended
September 30,
2024
2023
2024
2023
Net Income – Omnicom Group Inc.
$ 385.9
$ 371.9
$ 1,032.6
$ 965.7
Net Income Attributed To Noncontrolling Interests
24.0
16.4
62.5
49.7
Net Income
409.9
388.3
1,095.1
1,015.4
Income From Equity Method Investments
0.4
1.9
4.6
3.1
Income Tax Expense
150.2
136.1
389.9
360.7
Income Before Income Taxes and Income From Equity Method Investments
559.7
522.5
1,480.4
1,373.0
Interest Expense
66.4
53.5
182.9
165.9
Interest Income
26.0
15.2
74.0
80.9
Operating Income
600.1
560.8
1,589.3
1,458.0
Add back: amortization of acquired intangible assets and internally developed strategic platform assets1
22.2
15.7
65.2
45.2
Earnings before interest, taxes and amortization of intangible assets (“EBITA”)1
$ 622.3
$ 576.5
$ 1,654.5
$ 1,503.2
Amortization of other purchased and internally developed software
4.3
4.6
13.4
13.7
Depreciation
34.9
32.1
102.8
98.5
EBITDA
$ 661.5
$ 613.2
$ 1,770.7
$ 1,615.4
EBITA
$ 622.3
$ 576.5
$ 1,654.5
$ 1,503.2
Real estate and other repositioning costs2
—
—
57.8
191.5
Gain on disposition of subsidiary2
—
—
—
(78.8)
EBITA – Adjusted1,2
$ 622.3
$ 576.5
$ 1,712.3
$ 1,615.9
Revenue
$ 3,882.6
$ 3,578.1
$ 11,366.9
$ 10,631.3
Non-GAAP Measures:
EBITA1
$ 622.3
$ 576.5
$ 1,654.5
$ 1,503.2
EBITA Margin1
16.0 %
16.1 %
14.6 %
14.1 %
EBITA – Adjusted1,2
$ 622.3
$ 576.5
$ 1,712.3
$ 1,615.9
EBITA Margin – Adjusted1
16.0 %
16.1 %
15.1 %
15.2 %
1)
See Note 6 on page 10 for the definition of EBITA.
2)
See Notes 3-5 on page 10 regarding our repositioning actions.
The above table reconciles the U.S. GAAP financial measure of Net Income – Omnicom Group Inc. to EBITDA, EBITA, and EBITA – Adjusted. We use EBITA and EBITA Margin as additional operating performance measures, which exclude the non-cash amortization expense of acquired intangible assets and internally developed strategic platform assets. The above table also presents Non-GAAP adjustments to EBITA to present EBITA – Adjusted for the periods presented. Accordingly, we believe EBITA, EBITA Margin, EBITA – Adjusted, and EBITA Margin – Adjusted are useful measures for investors to evaluate the comparability of the performance of our business year to year.
OMNICOM GROUP INC. AND SUBSIDIARIES
RECONCILIATION OF NON-GAAP FINANCIAL MEASURES
(Unaudited)
(In millions)
Three Months Ended September 30,
Reported
2024
Non-GAAP
Adj.
Non-GAAP
2024 Adj.
Reported
2023
Non-GAAP
Adj.
Non-GAAP
2023 Adj.
Revenue
$ 3,882.6
$ —
$ 3,882.6
$ 3,578.1
$ —
$ 3,578.1
Operating Expenses
3,282.5
—
3,282.5
3,017.3
—
3,017.3
Operating Income
600.1
—
600.1
560.8
—
560.8
Operating Income Margin
15.5 %
15.5 %
15.7 %
15.7 %
Nine Months Ended September 30,
Reported
2024
Non-GAAP
Adj.
Non-GAAP
2024 Adj.
Reported
2023
Non-GAAP
Adj. (1)
Non-GAAP
2023 Adj.
Revenue
$ 11,366.9
$ —
$ 11,366.9
$ 10,631.3
$ —
$ 10,631.3
Operating Expenses1
9,777.6
(57.8)
9,719.8
9,173.3
(112.7)
9,060.6
Operating Income
1,589.3
57.8
1,647.1
1,458.0
112.7
1,570.7
Operating Income Margin
14.0 %
14.5 %
13.7 %
14.8 %
Three Months Ended September 30,
Nine Months Ended September 30,
2024
2023
2024
2023
Net Income
Net Income
per Share-
Diluted
Net Income
Net Income
per Share-
Diluted
Net Income
Net Income
per Share-
Diluted
Net Income
Net Income
per Share-
Diluted
Net Income – Omnicom Group Inc. – Reported
$ 385.9
$ 1.95
$ 371.9
$ 1.86
$ 1,032.6
$ 5.19
$ 965.7
$ 4.78
Real estate and other repositioning costs1
—
—
—
—
42.9
0.22
145.5
0.72
Gain on disposition of subsidiary1
—
—
—
—
—
—
(55.9)
(0.28)
Amortization of acquired intangible assets and internally
developed strategic platform assets (after-tax)2
16.4
0.08
11.6
0.06
48.2
0.24
33.4
0.17
Non-GAAP Net Income – Omnicom Group Inc. – Adjusted2,3
$ 402.3
$ 2.03
$ 383.5
$ 1.92
$ 1,123.7
$ 5.65
$ 1,088.7
$ 5.39
1)
See Notes 3-5 on page 10 regarding our repositioning actions.
2)
Beginning with the first quarter of 2024, Adjusted Net Income per Share – Diluted excludes after-tax amortization of acquired intangible assets and internally developed strategic platform assets. We believe these measures are useful in evaluating the impact of these items on operating performance and allows for comparability between reporting periods.
3)
Weighted-average diluted Shares for the three months ended September 30, 2024 and 2023 were 198.2 million and 199.9 million, respectively. Weighted-average diluted shares for the nine months ended September 30, 2024 and 2023 were 198.9 million and 202.0 million, respectively. The above tables reconcile the GAAP financial measures of Operating Income, Net Income – Omnicom Group Inc., and Net Income per Share – Diluted to adjusted Non-GAAP financial measures of Non-GAAP Operating Income – Adjusted, Non-GAAP Net Income-Omnicom Group Inc. – Adjusted and Non-GAAP Adjusted Net Income per Share – Diluted. Management believes these Non-GAAP measures are useful for investors to evaluate the comparability of the performance of our business year to year.
NOTES:
1)
Net Income and Net Income per Share for Omnicom Group Inc.
2)
See non-GAAP reconciliations starting on page 8.
3)
For the nine months ended September 30, 2024, operating expenses include $57.8 million ($42.9 million after-tax) of repositioning costs, primarily related to severance, which reduce diluted net income per share- Omnicom Group Inc. by $0.22. There were no repositioning costs for the three months ended September 30, 2024.
4)
There were no repositioning costs impacting the three months ended September 30, 2023.
5)
For the nine months ended September 30, 2023, operating expenses included real estate operating lease impairment charges, severance, and other exit costs of $191.5 million ($145.5 million after-tax) related to repositioning actions we took in the first and second quarters of 2023 to reduce our real estate requirements, rebalance our workforce, and consolidate operations in certain markets. In addition, in the second quarter of 2023, we recorded a gain of $78.8 million ($55.9 million after tax) on disposition of certain of our research businesses in the Execution & Support discipline. The net impact of these actions reduced diluted net income per share- Omnicom Group Inc. by $0.44.
6)
Beginning with the first quarter of 2024, EBITA is defined as earnings before interest, taxes and amortization of acquired intangible assets and internally developed strategic platform assets. As a result, we reclassified the prior year periods to be consistent with the revised definition, which reduced EBITA from previously reported amounts.
View original content:https://www.prnewswire.com/news-releases/omnicom-reports-third-quarter-2024-results-302276965.html
SOURCE Omnicom Group Inc.
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MIAMI, July 25, 2026 /PRNewswire/ — 5W AI Communications, the AI Communications Firm, today released the 5W AI Visibility Index — EV, ranking the top 25 EV brands by modeled AI citation share across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Tesla anchors the category at 18.4% — more than the next three brands combined. Rivian is second at 8.2%. Ford is third at 6.4%.
The Index is Volume 07 in 5W’s 2026 Consumer AI Visibility Index series. The full report is available at https://www.5wpr.com/research/ev-ai-visibility-index/.
More than a third of U.S. consumers now begin product research with an AI engine — not Google. For the EV category — where purchase consideration windows stretch six to twelve months and buyers cross-reference range, charging, ownership cost, and long-term reliability across dozens of sources — the answers the engines return are shaping the shortlist before a buyer walks into a dealership.
The Findings
Tesla dominates at 18.4% citation share — cited on virtually every consumer EV query across all five engines. Brand, product, and CEO overlap produce a citation profile no peer can match.Rivian (8.2%) is the dominant adventure-EV authority. The R1T and R1S anchor truck and SUV electric citation.Ford (6.4%) leads legacy automakers. The F-150 Lightning owns EV-truck queries; the Mach-E anchors EV-SUV comparisons.Lucid (4.8%) and Hyundai Ioniq (4.4%) complete the Tier 1 leaders. The Ioniq 5 and Ioniq 6 over-index against U.S. brand recognition.GM sits at #6 with 3.8% — despite scale — because Bolt, Lyriq, and Hummer EV are cited separately rather than as one GM-EV narrative. Ford consolidated its story. GM did not.Toyota (#17) and Honda (#18) are the two largest legacy automakers furthest behind in EV citation. The bZ4X, Solterra, and Prologue cite at rates far below what brand recognition would predict.EV charging networks are absent from the top 25. Electrify America, EVgo, and ChargePoint operate the infrastructure the entire category depends on — and have not built consumer-facing brand citation to match. The category is open.
“Every EV buyer starts inside a chatbox now. Tesla owns nearly one in five answers. The next three brands combined don’t match it. That’s a citation moat measured in AI — not TV budgets, not showroom count,” said Ronn Torossian, Founder and Chairman, 5W AI Communications. “GM is bigger than Rivian by every commercial metric and half its size in the answer. That gap costs sales. The charging networks are the biggest miss in the category — whoever builds the dominant ‘where should I charge’ answer anchors a multi-decade growth curve. Right now, none of them own it.”
The Five Engines Do Not Return Identical Answers
ChatGPT: Tesla, Rivian, Lucid, Ford, Hyundai dominate. Conservative and brand-anchored.Claude: Recurrent and CleanTechnica over-index. Data-source preference. Lighter on enthusiast brands.Perplexity: Reddit EV subreddits dominant. Out of Spec YouTube data heavily cited. Freshness-favored.Google AI Overviews: Tesla, InsideEVs, Edmunds, Kelley Blue Book dominate. Closest to a SERP-mirror.Gemini: YouTube EV creators dominate — Out of Spec, Munro Live, MKBHD at the highest rates.
Engine-aware strategy matters. A brand absent from one engine but present in another needs a different program than a brand absent across the board.
Methodology
Modeled directional estimates derived from publicly available data, observed retrieval patterns, structural signals, and the corresponding Everything-PR Citation Share Study — EV (Issue No. 07). Twenty-five brands, five engines, sixty-plus consumer-prompt query patterns. Not the output of logged query runs across millions of prompts. Intended as a strategic framework — not a definitive search-engine measurement.
The dominant outlets shaping EV citation are InsideEVs, Electrek, Recurrent, Edmunds EV, Car and Driver EV, CleanTechnica, and the Reddit-and-YouTube creator layer. Brand citation share is built primarily through presence inside that specific outlet set — and through Recurrent battery-data partnership for used-EV citation.
About 5W AI Communications
5W is the AI Communications Firm, building brand authority across the platforms where decisions now happen — ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — alongside earned media, digital, and influencer channels. 5W combines public relations, digital marketing, Generative Engine Optimization (GEO), and proprietary AI visibility research to help clients measure and grow their presence in AI-driven buyer research. Founded in 2003, 5W is recognized as a Top U.S. PR Agency by O’Dwyer’s, named Agency of the Year in the American Business Awards®, honored as a 2026 Top Place to Work in Communications by Ragan, and named to Digiday’s WorkLife Employer of the Year list. 5W serves clients across B2C sectors — Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, and Nonprofit — and B2B specialties including Corporate Communications, Reputation Management, Public Affairs, Crisis Communications, and Digital Marketing across Social, Influencer, Paid Media, GEO, and SEO. Learn more at 5wpr.com.
Media Contact
press@5wpr.com
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SOURCE 5W Public Relations
Technology
TECNO Unveiled as Title Sponsor of The SAFF Championship Bangladesh 2026, Bringing AI Innovation to South Asian Football
Published
4 hours agoon
July 25, 2026By
As Official Title Sponsor, TECNO joins hands with SAFF to inspire the next generation through football, innovation, and meaningful fan experiences.
DHAKA, Bangladesh, July 25, 2026 /PRNewswire/ — TECNO, an AI-driven innovative technology brand, officially announced its title sponsorship of the SAFF Championship Bangladesh 2026, South Asia’s premier international football tournament, during the tournament’s official launch ceremony in Dhaka.
Scheduled to take place from 4–17 November 2026, the championship will bring together South Asia’s leading national teams, celebrating the region’s passion for football while strengthening friendship, sporting excellence, and regional unity.
The partnership marks another milestone in TECNO’s global football journey while reinforcing the brand’s long-term commitment to South Asia—one of its most important strategic markets. Guided by its brand spirit, “Stop At Nothing,” TECNO believes football embodies the same values that define the brand: ambition, resilience, innovation, and the courage to pursue every dream.
A New Chapter for South Asian Football
The title sponsorship was officially announced during the SAFF Championship Bangladesh 2026 Official Launch Press Conference held in Dhaka. The event brought together representatives from the South Asian Football Federation (SAFF), the Bangladesh Football Federation (BFF), TECNO’s global and Bangladesh leadership teams, SAFF Member Associations, national team representatives, members of the diplomatic community, media, and digital creators to celebrate the official launch of the championship and TECNO’s role as its Title Sponsor.
Mr. Purushottam Kattel, General Secretary of SAFF, said: “The SAFF Championship represents the highest stage of football in South Asia, bringing together our Member Associations through competition, friendship, and a shared passion for the game. Today, as we unveil the identity of the SAFF Championship Bangladesh 2026, we are delighted to welcome TECNO as our Title Sponsor. This partnership reflects a shared commitment to elevating football across the region, and together we look forward to delivering a championship that inspires millions of supporters and creates lasting memories for South Asian football.”
Following the official logo unveiling ceremony, SAFF and TECNO exchanged the Title Sponsorship Agreement, formally launching their collaboration for the SAFF Championship Bangladesh 2026 and reaffirming their shared commitment to delivering an outstanding football experience for fans across South Asia.
A Shared Vision for Football
Delivering a recorded message during the ceremony, Guo Lei, General Manager of TECNO, reaffirmed the brand’s belief that football is a powerful platform for inspiring young people, connecting communities, and bringing innovation closer to fans.
“South Asia is home to one of the world’s youngest and most passionate football communities. Football has the unique power to bring people together beyond borders and cultures. We are proud to continue TECNO’s football journey through the SAFF Championship Bangladesh 2026 and look forward to working with SAFF to create unforgettable experiences for millions of football fans across the region.”
Speaking on behalf of TECNO Bangladesh, Rezwanul Hoque, CEO of Ismartu Technology BD Limited, said: “Football has become an important part of TECNO’s global journey because it reflects the values we believe in: passion, resilience, and the courage to dream bigger. Following our partnership with the Bangladesh Football Federation during the AFC Asian Cup Qualifiers, we are honoured to continue that journey as the Title Sponsor of the SAFF Championship Bangladesh 2026. Guided by our brand spirit, ‘Stop At Nothing,’ we look forward to working with SAFF and BFF to create a championship that inspires players, unites communities, and leaves a lasting legacy for football across South Asia.”
Welcoming the championship to Bangladesh, Mr. Fahad Karim, Vice President of the Bangladesh Football Federation (BFF), highlighted Bangladesh’s role as the host nation and officially marked the beginning of the journey toward the championship this November.
“Hosting the SAFF Championship 2026 is a proud moment for Bangladesh and an important milestone for football in our country. Today marks the beginning of our journey toward November, and we look forward to welcoming our fellow South Asian nations to Bangladesh for a championship that celebrates football, friendship, and regional unity. We are delighted to welcome TECNO as the Title Sponsor, and together with SAFF, our Member Associations, and our partners, we look forward to making this a memorable tournament for players, supporters, and the entire South Asian football community.”
TECNO’s Global Football Journey Continues
Football has been at the heart of TECNO’s global brand journey for nearly a decade. Through partnerships with Manchester City Football Club, the CAF Africa Cup of Nations, and the AFC Club Competitions, TECNO has consistently used football as a platform to inspire young people, connect communities, and celebrate the power of sport.
In Bangladesh, TECNO strengthened that commitment through its title sponsorship of the AFC Asian Cup Qualifiers in partnership with the Bangladesh Football Federation. The overwhelming passion shown by Bangladeshi supporters reaffirmed the country’s vibrant football culture and inspired TECNO to deepen its engagement with the sport.
The SAFF Championship Bangladesh 2026 represents the next chapter in TECNO’s football journey, reinforcing the brand’s commitment to South Asia and its rapidly growing community of young football fans.
Growing Together with Bangladesh
Bangladesh continues to be one of TECNO’s most important strategic markets. Alongside its growing smartphone business, the brand is expanding its AI ecosystem and strengthening long-term investments in retail, innovation, and local partnerships—reflecting its confidence in the country’s digital future and youthful consumer base.
Beyond technology, TECNO remains committed to empowering the next generation by supporting platforms that encourage ambition, creativity, and meaningful human connection.
Football Meets AI Innovation
Throughout the championship, TECNO plans to showcase AI-powered experiences designed to bring fans closer to the game. Powered by Ella, TECNO’s AI assistant, these experiences are intended to demonstrate how intelligent technology can enrich football engagement through interactive match information, smarter fan interactions, and immersive digital experiences.
By combining the emotional power of football with accessible AI innovation, TECNO and SAFF share a common vision of inspiring young people, strengthening communities, and creating richer experiences for football fans across South Asia.
As the countdown to November 2026 begins, TECNO, SAFF, and the Bangladesh Football Federation share a common ambition—to deliver a championship that celebrates the passion of South Asian football while inspiring the next generation through innovation, partnership, and the enduring spirit of “Stop At Nothing.”
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Technology
Tony Jaa Becomes GAC’s 30-Millionth Customer – GAC Wins Global Trust with “True Craftsmanship”
Published
6 hours agoon
July 25, 2026By
GUANGZHOU, China, July 25, 2026 /PRNewswire/ — On July 16, at the roll-off ceremony for GAC’s 30-millionth vehicle, Feng Xingya, Chairman of GAC Group, handed over the key to the right-hand-drive GAC M8 PHEV (named GN8 overseas) to Tony Jaa. The milestone vehicle is headed straight for overseas markets.
Thai action superstar Tony Jaa’s choice reflects the trust of 30 million customers worldwide. That trust is built not on showmanship, but on GAC’s solid manufacturing “true craftsmanship.”
From Guangzhou to the world, there are no shortcuts – quality speaks for itself. While the industry runs standard “three-high” tests, GAC pushes further with “five-high, one-mountain, one-dust” extreme vehicle trials. New models undergo at least “two winters and one summer” of validation – a minimum 18 months of real-world road testing, covering 12 major categories and over 1,500 sub-items across wind tunnel labs and proving grounds.
For each overseas market, GAC conducts additional adaptive testing for local climate and road conditions – from Middle Eastern desert heat to Southeast Asia’s humidity and heavy rains.
Quality consistency starts at the smart manufacturing front. GAC’s AION Intelligent Eco-Plant is the world’s first “Lighthouse Factory” for new energy vehicles, featuring full-process digital quality monitoring. Automated robots with AI vision systems deliver millisecond response and millimeter-level precision – ensuring uniform quality whether vehicles roll off lines in Guangzhou or overseas plants.
Safety comes first. GAC’s magazine battery has been deployed in 1.5 million vehicles, accumulating over 160 billion kilometers of safe driving. The Starlink Safety Protection System serves nearly 2 million users, preventing 6.28 million potential incidents.
With this commitment to quality and safety, GAC has established a presence in 110 countries and won the trust of 30 million users. Standing at this new milestone, GAC will continue to refine its craftsmanship and deliver worry-free, high-quality mobility experiences to every customer worldwide.
For further information about GAC, please visit: https://www.gacgroup.com/en or follow us on social media.
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