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Fantasy Sports Market to Grow by USD 9.72 Billion (2024-2028), Driven by Launch of Fantasy Sports Apps, AI Driving Market Transformation – Technavio

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NEW YORK, Nov. 25, 2024 /PRNewswire/ — Report with the AI impact on market trends – The global fantasy sports market size is estimated to grow by USD 9.72 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 7.05% during the forecast period. Launch of various apps for fantasy sports is driving market growth, with a trend towards use of fantasy sports for brand promotion. However, uncertain future of fantasy sports and ill effects of gaming on health poses a challenge. Key market players include APKMozo.com, Blitz Studios Inc., Dream Sports, FantasyPros.com, Fantrax, Flutter Entertainment Plc, Fox Corp., GamesKraft Technologies Pvt. Ltd., GDC Media Ltd., Head Digital Works Pvt. Ltd., i3 Interactive Inc., MyTeam11, NFL Enterprises LLC, Paramount Global, Playerzpot Media Pvt Ltd, Premier League Ltd., RealTime Fantasy Sports Inc., Sachar Gaming Pvt. Ltd., Sorare, and Yahoo.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Product (Fantasy soccer, Fantasy baseball, Fantasy basketball, Fantasy football, and Others), Platform (Mobile application and Website), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

APKMozo.com, Blitz Studios Inc., Dream Sports, FantasyPros.com, Fantrax, Flutter Entertainment Plc, Fox Corp., GamesKraft Technologies Pvt. Ltd., GDC Media Ltd., Head Digital Works Pvt. Ltd., i3 Interactive Inc., MyTeam11, NFL Enterprises LLC, Paramount Global, Playerzpot Media Pvt Ltd, Premier League Ltd., RealTime Fantasy Sports Inc., Sachar Gaming Pvt. Ltd., Sorare, and Yahoo

 

Key Market Trends Fueling Growth

The Fantasy Sports Market is experiencing significant growth, with popular sports leagues and tournaments like the NFL, Premier League, IPL, and more driving fan engagement. Fantasy sports platforms are thriving in the online gaming sector, thanks to high-speed internet and mobile applications. Football, baseball, basketball, hockey, cricket, and other sports are all represented in this industry. Trends include daily fantasy contests, virtual trading, and fan interaction through social media. New technologies like virtual reality (VR) and augmented reality (AR) are also gaining traction. However, online gambling and sports betting remain controversial. Key players include Reignmakers and Fantasy Football, offering NFT-based games and premium subscriptions. The market is expanding into new areas like soccer, FIFA, and various other sports. The mobile application sector is booming, with secure payment methods and blockchain-based apps ensuring safety. Software engineers, data scientists, and cyber security professionals are in demand to develop user-friendly interfaces and ensure fair gameplay. Internet penetration and sports tech are driving growth, with advertising, in-app purchases, and sponsorships providing revenue streams. Despite challenges, the future looks bright for this dynamic industry. 

Many major brands have adopted fantasy sports as a marketing strategy. Unilever, for example, launched the Dove Men+Care fantasy football hub, offering exclusive football recommendations and advice from ESPN analysts to consumers. Toyota secured advertising space for the Yahoo fantasy football league recaps. Hilton introduced a free-entry fantasy racing contest for members of its hotel chains. These companies utilize fantasy sports to target high-income consumers aged 25 to 50 years. Global brands leverage this platform to boost their brand visibility and customer engagement. 

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Market Challenges

The Fantasy Sports Market is a thriving industry that allows fans to engage with their favorite sports leagues and tournaments, such as the NFL, Premier League, IPL, and more, through fantasy sports platforms. With the rise of high-speed internet and online gaming, fans can now participate in daily fantasy contests for football, baseball, basketball, hockey, cricket, and other sports from anywhere. Fantasy sports platforms offer user-friendly interfaces, social interaction, and virtual trading. The market includes mobile applications, eSports, and even NFT-based games like Reignmakers and Fantasy Football. The online gaming business is growing, with secure payment methods, blockchain-based apps, and fantasy chatbots. However, it’s important to note that illegal sports betting and online gambling are not part of this market. The market includes freemium models, in-app purchases, advertising, and premium subscriptions. The sports tech sector is driving innovation with software engineers, data scientists, and cyber security professionals. The market’s growth is fueled by increasing sports viewership, sponsorships, and internet penetration. The mobile application sector, including sensor tower, plays a significant role in the market’s success. Virtual reality (VR) and augmented reality (AR) are also emerging trends.The fantasy sports market experiences continuous evolution, with companies like FanDuel and DraftKings emerging as major players, generating substantial revenues. However, their business practices faced scrutiny in 2015 due to allegations of illegal gambling. This incident led regulators and lawmakers to intervene, ensuring consumer protection and fair distribution of profits. It is essential to acknowledge potential health risks associated with fantasy sports, such as gaming addiction causing physical inactivity and related health issues, including carpal tunnel syndrome, headaches, migraines, sleep disturbances, and chronic back pain.

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Segment Overview 

This fantasy sports market report extensively covers market segmentation by

Product 1.1 Fantasy soccer1.2 Fantasy baseball1.3 Fantasy basketball1.4 Fantasy football1.5 OthersPlatform 2.1 Mobile application2.2 WebsiteGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Fantasy soccer- Fantasy soccer is a popular game where participants build teams of real-life soccer players and earn points based on their actual on-field statistics. This game involves selecting eleven players for four positions. Soccer’s global appeal fuels the fantasy soccer market’s growth. Notable leagues include Draft Fantasy Football, McDonald’s FIFA World Cup Fantasy, Fantasy Premier League, and UEFA Champions League Fantasy Football. Players can make transfers before the season, with a cap on the number during the season. Some websites offer unlimited transfers but deduct points. Player performance determines transfer fees. The increasing viewership on various media platforms, such as the internet and mobile, is expected to boost the segment’s expansion in the global fantasy sports market during the forecast period.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

The Fantasy Sports Market is experiencing exponential growth, fueled by the increasing popularity of sports leagues and tournaments across the globe. NFL, Premier League, IPL, and various other leagues have a massive fan base, driving the demand for fantasy sports platforms. High-speed internet and smartphones have made online gaming more accessible than ever before. The market size is projected to expand significantly due to the rise of the Online gaming business. Secure payment methods and the integration of blockchain-based apps ensure a safe and transparent user experience. Fantasy chatbots offer personalized recommendations and real-time updates, enhancing fan engagement. However, the market faces challenges from illegal sports betting and the need for regulatory frameworks. Sports Tech is revolutionizing the industry, with software engineers and data scientists at the forefront of innovation. Baseball, Cricket, Football (rugby), Volleyball, and other sports continue to captivate audiences worldwide, fueling the growth of the Fantasy Sports Market. Internet penetration is a key factor, with more regions embracing digital platforms for sports consumption.

Market Research Overview

Fantasy sports market is experiencing exponential growth, fueled by the popularity of sports leagues and tournaments across the NFL, Premier League, IPL, and more. Fan engagement reaches new heights with fantasy sports platforms, enabling high-speed internet users to enjoy online gaming experiences, including eSports, football, baseball, basketball, hockey, cricket, and more. Gameplay is enhanced through user interfaces, social interaction, and daily fantasy contests, as well as virtual trading and NFT-based games like Reignmakers and Fantasy Football. The mobile application sector is a significant driver, with platforms offering mobile applications and virtual reality (VR) and augmented reality (AR) experiences. Online gambling and sports betting are also integral parts of the fantasy sports ecosystem. However, it’s essential to maintain secure payment methods and adhere to regulations against illegal sports betting. Software engineers, data scientists, and cybersecurity professionals are crucial in developing these innovative platforms, ensuring seamless user experiences and protecting against potential threats. The online gaming business continues to evolve, with freemium models, in-app purchases, advertising, and premium subscriptions driving revenue. Emerging sports like badminton, football (rugby), volleyball, and others are also gaining traction in the fantasy sports world. Internet penetration and the rise of Sports Tech have played a significant role in the market’s growth. As more users access these platforms, the importance of sensor tower data and advertising opportunities increases. The future of fantasy sports lies in the integration of blockchain-based apps, fantasy chatbots, and the potential of in-app advertisements, pay-per-download, and subscription services.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ProductFantasy SoccerFantasy BaseballFantasy BasketballFantasy FootballOthersPlatformMobile ApplicationWebsiteGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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The Inner Circle acknowledges Colleen Reilly as a Pinnacle Professional Member Inner Circle of Excellence

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PORT ST. JOE, Fla., April 24, 2026 /PRNewswire/ — Prominently featured in The Inner Circle, Colleen Reilly is honored as a Pinnacle Professional Member Inner Circle of Excellence for her contributions to Transforming Catering and Event Services in Northwest Florida.

Since 2015, Colleen Reilly has served as founder and CEO of Catering Connections, a company that has redefined catering in Northwest Florida’s beach communities through innovation, collaboration, and community focus. Guided by her motto “Just one call feeds them all,” Ms. Reilly established a unique model by partnering with local restaurants to showcase their specialties, fostering unity among businesses while providing clients with one-of-a-kind event experiences.

With over 15 years of industry expertise, Ms. Reilly specializes in coordinating weddings, family reunions, and corporate events, managing every detail from client consultation to menu planning and flawless execution. Her dedication to service has earned Catering Connections multiple recognitions, including the Couples Choice Award from WeddingWire from 2021 to 2025, the Best of Florida Award from 2022 to 2024, and the Lux Life Hospitality and Catering Award in 2023 and 2024.

Ms. Reilly’s career foundation includes an associate degree in paralegal studies, magna cum laude, from Volunteer State College, a reflection of her meticulous approach to detail and commitment to excellence. Beyond her business, she serves her community as a board member of the Historic St. Andrews Waterfront Partnership and as president of Friends of the Governor Stone Inc., a nonprofit dedicated to preserving maritime heritage in Panama City. Her previous civic contributions include serving five years as a guardian ad litem, advocating for children within the legal system, and volunteering as a school chaperone for international student trips.

A leader who blends innovation with service, Ms. Reilly continues to grow Catering Connections while deepening her commitment to the local community. Looking ahead, she remains dedicated to expanding her company’s impact, bringing people together, and creating meaningful experiences through food and fellowship.

Contact: Katherine Green, 516-825-5634, editorialteam@continentalwhoswho.com

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SOURCE The Inner Circle

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Media Contributor Kianga Moore to Host Executive Media Roundtable On AI’s Transformational Impact in Retail

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Leaders from AdFury.ai, Vendormint, and New Nexus Group to Explore Real-Time Decision-Making, Resilience, and Growth in a Volatile Market

NEW YORK, April 24, 2026 /PRNewswire/ — As retailers navigate ongoing economic uncertainty, supply chain volatility, and rapidly shifting consumer expectations, the upcoming convening of a high-level roundtable discussion will examine how artificial intelligence is reshaping the retail landscape in real time.

Moderated by Media Contributor Kianga Moore, to be held on Wednesday, April 29 at 11h00am (EST), the roundtable will bring together senior leaders from AdFury.ai, Vendormint and New Nexus Group to discuss how modern enterprise platforms are leveraging AI to drive agility, efficiency, and long-term resilience across the retail ecosystem.

The discussion will additionally focus on how AI is enabling retailers to respond dynamically to changing demand signals, optimize marketing investments, and strengthen interoperability across increasingly complex vendor and marketplace networks.

“Retailers today are operating in a constant state of disruption”, stated Kianga Moore. “This roundtable will explore how AI is not just a tool for efficiency, but a strategic asset for anticipating change and building more resilient, adaptive American enterprise.”

Key discussion topics will include remarks on how, for example, enterprise AI platforms are helping retailers respond instantly to fluctuations in consumer demand, pricing pressures, and external supply chain disruptions and the role of AI in enhancing interoperability across vendors, partners, and marketplaces to create more agile and resilient retail infrastructures in 2026.

Rob Gonda, Chief Technical Officer at Vendormint, stated that, “Interoperability is the backbone of modern retail. AI enables seamless communication between platforms, vendors, and marketplaces—turning fragmented systems into cohesive, responsive ecosystems that can adapt under pressure.”

Discussion topics will also include machine learning’s ability to optimize ad spend, improving personalization, and delivering measurable ROI while maintaining brand trust and regulatory compliance.

Eric Howerton, Co-Founder and Chief Growth Officer of AdFury.ai, added that,”AI is fundamentally changing how brands approach customer acquisition. By leveraging machine learning through fine-tuned, retail-specific agentic flows, we can not only optimize ad spend in real time, but we can also ensure messaging is personalized, compliant, and aligned with evolving consumer expectations.”

And indeed the roundtable will include discussions on how AI-powered predictive analytics can help businesses anticipate economic, technological, and geopolitical disruptions ahead—and plan accordingly.

Cheryl Yarbrough, Vice President of Partnerships at New Nexus Group added that, “Resilience in retail is no longer built in quarterly planning cycles-it’s built in real time. AI gives organizations the ability to identify disruptions before they cascade, pivot strategies before momentum is lost, and maintain continuity when the market moves faster than any human team can react alone.”

The roundtable will be held via Zoom TeleConference, with questions from the press and key stakeholders to follow opening remarks and a 30-minute Q&A between the moderator and the panelists.

For all media inquiries and to register to attend, please contact: Sam Amsterdam, Amsterdam Group Public Relations Inc. – Sam@AmsterdamGroup.net / +1 (202) 910-8349

Vendormint (https://vendormint.com)New Nexus Group (https://www.newnexusgroup.com)AdFury.ai (https://www.adfury.ai)

Samuel Amsterdam
Communications Counsel
Vendormint
samuelamsterdam@gmail.com

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SOURCE Vendormint

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Fairway Home Mortgage Earns Prestigious USA TODAY Top Workplaces Award For 6th Consecutive Year

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Fairway CEO Steve Jacobson Named #1 Leadership Award Winner of Companies With 2500+ Employees

MADISON, Wis., April 24, 2026 /PRNewswire/ — Fairway Home Mortgage announced that it has earned the prestigious 2026 USA TODAY Top Workplaces award. This is the sixth year in a row Fairway achieved this honor.

The award honors organizations with 150 or more employees that have created exceptional, people-first cultures. This year, more than 40,500 organizations were invited to participate. The winners are recognized for their commitment to fostering a workplace environment that values employee listening and engagement. USA TODAY showcased the winners at the National Awards Summit in Nashville. Watch the video of the event here.

“Being recognized with this award reflects Fairway’s commitment to bringing our people together face-to-face,” said Fairway’s CEO and Founder Steve Jacobson. “Companies are better when their people are around each other. People need each other and they learn from each other, and we’re very intentional about creating opportunities for in-person collaboration at Fairway.”

Jacobson demonstrated that in-person collaboration when he traveled to Knoxville this week with Fairway Senior Vice President Dan Richards to spend time with one of Fairway’s branches and their local real estate partners. “We engaged in real conversations about the market, discussed what people are seeing on the ground, and talked about how Fairway keeps showing up for clients,” said Richards. “It’s a reflection of the same hands-on approach that has defined Fairway’s culture for more than two decades.”

“To be named a Top Workplace for six consecutive years speaks to Fairway’s leadership, our mindset, and the empowerment of our staff,” said Fairway’s Chief People and Engagement Officer Julie Fry. “Our strength isn’t just what we offer employees. What sets a top workplace apart is the daily commitment to people—prioritizing connection, valuing contributions, and creating an environment where employees feel energized to serve because they feel valued first.”

The winners are determined by authentic employee feedback captured through a confidential survey conducted by Energage, the HR research and technology company behind the Top Workplaces program since 2006. The results are calculated based on employee responses to statements about Workplace Experience Themes, which are proven indicators of high performance.

“Earning a USA TODAY Top Workplaces award is a testament to an organization’s credibility and commitment to a people-first culture,” said Eric Rubino, CEO of Energage. “This award, driven by real employee feedback, is more than just a recognition — it’s proof that your employees believe in the organization and its leadership. Job seekers and customers look for this trusted badge of credibility and excellence. It signals a company that values its people, and that kind of culture resonates in today’s competitive market”

About Fairway Home Mortgage
Madison, WI- and Carrollton, TX-based Fairway Independent Mortgage Corporation (NMLS #2289) is a full-service mortgage lender licensed in all 50 states. Fairway is the #2 overall retail lender in the U.S.

About Energage
Making the world a better place to work together.™
Energage is a purpose-driven company that helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 20 years of culture research and the results from 30 million employees surveyed across more than 80,000 organizations, Energage delivers the most accurate competitive benchmark available. With access to a unique combination of patented analytic tools and expert guidance, Energage customers lead the competition with an engaged workforce and an opportunity to gain recognition for their people-first approach to culture. For more information or to nominate your organization, visit energage.com or topworkplaces.com.

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SOURCE Fairway Home Mortgage

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