Technology
Automotive Lighting Market to Grow by USD 12.38 Billion (2024-2028) with Rising Demand for Interior Lighting, Report with the AI Impact on Market Trends – Technavio
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2 years agoon
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NEW YORK, Nov. 27, 2024 /PRNewswire/ — Report on how AI is redefining market landscape – The global automotive lighting market size is estimated to grow by USD 12.38 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 8.09% during the forecast period. Increasing demand for effective interior lighting is driving market growth, with a trend towards development of autonomous vehicles. However, high cost of led lamps poses a challenge.Key market players include Continental AG, FlexNGate Group of Companies, General Electric Co., Hyundai Motor Group, Koito Manufacturing Co. Ltd., Koninklijke Philips N.V., LG Corp., Lumax Industries Ltd, Marelli Holdings Co. Ltd., Namyung Lighting Co. Ltd, NXP Semiconductors NV, OSRAM Licht AG, Robert Bosch GmbH, Samsung Electronics Co. Ltd., Seoul Semiconductor Co. Ltd., Stanley Electric Co. Ltd., Stellantis NV, Suprajit Engineering Ltd., Valeo SA, and Varroc Engineering Ltd..
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Forecast period
2024-2028
Base Year
2023
Historic Data
2018 – 2022
Segment Covered
Vehicle Type (Passenger cars and Commercial vehicles), End-user (OEM and Aftermarket), and Geography (APAC, Europe, North America, South America, and Middle East and Africa)
Region Covered
APAC, Europe, North America, South America, and Middle East and Africa
Key companies profiled
Continental AG, FlexNGate Group of Companies, General Electric Co., Hyundai Motor Group, Koito Manufacturing Co. Ltd., Koninklijke Philips N.V., LG Corp., Lumax Industries Ltd, Marelli Holdings Co. Ltd., Namyung Lighting Co. Ltd, NXP Semiconductors NV, OSRAM Licht AG, Robert Bosch GmbH, Samsung Electronics Co. Ltd., Seoul Semiconductor Co. Ltd., Stanley Electric Co. Ltd., Stellantis NV, Suprajit Engineering Ltd., Valeo SA, and Varroc Engineering Ltd.
Key Market Trends Fueling Growth
The Automotive Lighting Market is experiencing significant growth due to increasing demand from car users for advanced lighting systems in both passenger cars and commercial vehicles. Luxury vehicles lead the trend with adaptive lighting systems, such as LED lights and Xenon or HID headlights, becoming standard features. Indium gallium nitide and aluminum gallium arsenide are popular materials for these systems. Adaptive lighting includes projector headlights, reflector headlights, OLED, matrix LEDs, and laser glare-free lighting systems. These technologies enhance visibility during vehicle movements, especially on road tracks with pedestrians, road hazards, and traffic collisions. Passenger cars, buses, LCVs (light commercial vehicles) like pickup trucks, delivery vans, and heavy trucks are all adopting energy-efficient LED technology for headlights, tail lights, brake lights, reversing lights, turn signal lights, and interior lighting. Vehicle manufacturers focus on dynamic light sequencing, Dynamic Light System, and smart lighting systems to improve safety and road safety. The two-wheeler lighting market also follows this trend. Autonomous driving and specialized lighting technologies further boost the market growth. Traditional fixtures like halogen bulbs are being replaced by LED lamps due to their superior illumination and cooling equipment efficiency. Battery technology and charging infrastructure development in electric vehicles also impact the automotive lighting market. The market size is expected to grow based on increasing per capita income, vehicle aesthetics, and lighting design considerations.
Leading automotive companies, including Delphi, Continental, Bosch, Daimler, Scania, and Volvo, are making significant strides in expanding the autonomous driving market. Their efforts, such as research and development, have led to increased acceptance of semi-autonomous features in both passenger and commercial vehicles. By the end of the forecast period, self-driving cars may become a reality, with a substantial number of these vehicles expected to be on the road within the next decade. These prominent automotive vendors have advanced in their research on autonomous vehicles, and the development and testing of features in advanced driver-assistance systems (ADAS) and telematics/connected vehicle applications and services are estimated to continue.
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Market Challenges
The Automotive Lighting Market faces several challenges in catering to the varying needs of car users. For luxury vehicles, providing glare-free lighting systems using technologies like OLED, matrix LEDs, and laser is crucial. However, affordability remains a concern for mass-market passenger cars, buses, and commercial vehicles like freight trucks and LCVs. Pedestrian safety is a significant challenge, with the need for adaptive lighting systems that respond to road tracks, vehicle movements, and pedestrian presence. Daytime running lights and LED tail lights are popular energy-efficient lighting solutions. Lighting design also focuses on vehicle aesthetics and autonomous driving requirements. Specialized lighting technologies like LED, Indium Gallium Nitride, and Aluminum Gallium Arsenide continue to evolve, with cooling equipment and battery technology playing essential roles in their implementation. Road safety and improved visibility are key concerns, with the market witnessing a shift from halogen and HID to LED headlamps and tail lights. The two-wheeler lighting market also presents opportunities for innovation, with dynamic light sequencing and smart lighting systems gaining popularity.The automotive lighting market has seen significant growth with the increasing adoption of LED lamps. These lamps offer energy efficiency and numerous features, making them a popular choice over traditional halogen and compact fluorescent lamps (CFL). LED lamps last 25 times longer than halogen lamps and three times longer than CFL, reducing the frequency of replacements. However, their high upfront cost remains a barrier to purchase. Vendors are working to reduce costs while maintaining quality and efficiency, making LED lamps more accessible to consumers. Despite the price reduction, LED lamps remain more expensive than other automotive lighting options.
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Segment Overview
This automotive lighting market report extensively covers market segmentation by
Vehicle Type1.1 Passenger cars1.2 Commercial vehiclesEnd-user 2.1 OEM2.2 AftermarketGeography 3.1 APAC3.2 Europe3.3 North America3.4 South America3.5 Middle East and Africa
1.1 Passenger cars- The automotive lighting market in passenger cars is driven by the growing demand for both exterior and interior lighting systems. While exterior lighting is the primary factor fueling the market’s growth, the increasing preference for interior lighting offers significant opportunities for vendors. Interior lighting in passenger cars has evolved to provide functional and operational benefits, enhancing safety, appeal, and fashion. Although initially found in luxury vehicles, ambient interior lighting is gaining traction in mid-segment and economic classes. Key stakeholders include suppliers, OEMs, and aftermarket service providers, who influence new technology usage. The luxury car sector leads the interior automotive lighting market due to rising demand and technological innovations. SUVs, with their multipurpose applications and added comfort, are the primary driver for the passenger cars segment. Additionally, the increasing adoption of electric vehicles (EVs) and the focus on in-vehicle comfort are boosting market growth. The aftermarket for automotive lighting is also expanding as consumers seek to enhance their vehicles’ comfort and aesthetics.
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Research Analysis
The automotive lighting market is witnessing significant growth due to the increasing demand for advanced lighting systems in cars. Car users, especially those driving luxury vehicles, are seeking better visibility and safety features, leading to the adoption of adaptive lighting technologies such as LED lights and Halogen, Xenon or HID headlights. Indium gallium nitride is a key material used in the production of high-performance LED lights. Car lights are not just for illumination but also play a crucial role in ensuring the safety of motor vehicles by enhancing visibility during traffic collisions, pedestrian detection, and warning of road hazards. Vehicle manufacturers are integrating advanced lighting technologies like Daytime running lights, High-Intensity Discharge headlights, LED tail lights, and Smart lighting systems to improve vehicle movements and road tracking. Lighting technology continues to evolve with the introduction of Laser lighting technology, Laser headlights, and cooling equipment for LED lamps. The focus on enhancing vehicle safety and reducing fatal crashes is driving the demand for advanced automotive lighting systems.
Market Research Overview
The Automotive Lighting Market encompasses various lighting technologies and applications for motor vehicles, including cars, buses, commercial vehicles, and two-wheeler vehicles. Adaptive lighting, such as LED lights and Halogen, Xenon or HID, plays a crucial role in enhancing visibility during vehicle movements, particularly in luxury vehicles and passenger cars. Advanced lighting systems, like matrix LEDs, laser, and OLED, offer glare-free lighting and dynamic light sequencing for improved safety during traffic collisions and pedestrian detection. LED technology, with its energy-efficient solutions, dominates the market, with applications ranging from headlights to tail lights, brake lights, reversing lights, and interior lighting. The market also includes traditional fixtures like halogen bulbs and high-intensity discharge headlights. Autonomous driving and specialized lighting technologies are emerging trends in the market, focusing on safety and design flexibility. The two-wheeler lighting market also showcases advancements in LED technology, with dynamic lighting features and superior illumination. Factors influencing the market include vehicle movements, road hazards, road tracks, and per capita income. The market caters to various vehicle types, including passenger cars, electric vehicles, LCVs, pickup trucks, delivery vans, heavy trucks, and buses. Manufacturers prioritize energy-efficient lighting solutions, cooling equipment, and lighting design for both aesthetic and safety purposes. The market also includes advanced lighting systems like dynamic lighting features, side lighting, and lighting grille technology. Road safety, traffic accidents, and fatal crashes are significant concerns driving the demand for advanced lighting systems. The market’s future growth is expected to be influenced by battery technology, charging infrastructure, and the increasing popularity of electric vehicles.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
Vehicle TypePassenger CarsCommercial VehiclesEnd-userOEMAftermarketGeographyAPACEuropeNorth AmericaSouth AmericaMiddle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.
With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio
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CollectivIQ Introduces GigaBrain, Giving Enterprises a Shared Brain That Gets Smarter as Employees Work
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New Enterprise Intelligence Layer Turns the Collective Learnings of AI Agents Into Secure, Usable Organizational Knowledge
BOSTON, Oct. 21, 2026 /PRNewswire/ — CollectivIQ, the collective intelligence platform built to give employees more honest AI insights and digital teammates that put its intelligence to work, today announced the availability of GigaBrain, a new shared intelligence layer that enables organizations to capture, connect, and use the knowledge accumulated by employees and their Digital Direct Reports (DDRs), which are specialized AI teammates that work for people much like human direct reports do. Every company has valuable knowledge that lives outside its formal systems, across various tools, residing in employees’ heads, embedded in conversations, and lodged in disparate company applications. GigaBrain is designed to make that collective intelligence available to the organization and its employees.
As employees work with their Digital Direct Reports, those AI teammates develop context about their work, including projects, processes, responsibilities, relationships, and preferences. With GigaBrain, those individual learnings can contribute to a shared enterprise memory, allowing knowledge developed in one part of an organization to make AI more useful across the business. The result is an enterprise AI environment that gets smarter through use. Rather than requiring employees to repeatedly find, upload or explain the same information, GigaBrain gives employees and their Digital Direct Reports access to relevant organizational context when they need it.
When a sales representative’s DDR learns the intricacies of a customer’s procurement process, including approval requirements, key decision-makers, and purchasing timelines, that knowledge can automatically become available to other team members, subject to appropriate access permissions. When the customer reaches out for help, the team will already have the context needed to navigate the relationship effectively, without asking the customer to repeat information or relying on a manual handoff.
“Companies are collectively spending billions to bring intelligence to their employees, but very little of that investment makes the company itself smarter,” said John Davie, CEO of CollectivIQ. “The breakthrough isn’t just giving every employee an AI teammate, it’s making sure what those employees and AI teammates learn becomes an advantage for the entire organization. GigaBrain turns everyday work into intelligence that compounds across the enterprise.”
While enterprise AI platforms such as Microsoft Copilot and Glean help employees access organizational information, GigaBrain is designed to capture knowledge that emerges through employees’ day-to-day interactions with their DDRs, including insights that may never be formally documented. GigaBrain creates an organizational knowledge layer that can connect what employees and their Digital Direct Reports learn through everyday work, giving AI access to relevant internal context alongside the broader knowledge available from large language models.
GigaBrain was built to provide a source of enterprise knowledge that Digital Direct Reports can draw upon as they work, including the ability to trace information back to its source, giving employees greater visibility into where organizational knowledge came from, and helping AI work from relevant company context. Employees do not need to manually document every useful insight for the system to become more valuable. As they collaborate with their Digital Direct Reports, relevant knowledge can become part of the enterprise intelligence available to other authorized AI teammates.
GigaBrain is also designed for the realities of enterprise information governance, as employees can use an incognito mode when working with information that should not contribute to shared organizational memory, giving users a way to keep sensitive or confidential interactions out of GigaBrain.
GigaBrain expands CollectivIQ’s vision for Digital Direct Reports beyond individual AI productivity, allowing the knowledge developed through that work to become part of a broader organizational intelligence layer. Together, they give companies a foundation for AI that does more than answer questions. CollectivIQ’s ecosystem can learn how an organization works, retain what it learns and make that knowledge useful across the enterprise.
GigaBrain is available through the CollectivIQ platform. For more information, visit www.collectiviq.ai.
About CollectivIQ
CollectivIQ is the collective intelligence platform built to give employees more accurate AI insights and teammates that put its intelligence to work. Founded by the leadership team behind Buyers Edge Platform, CollectivIQ was built to bring accountability, action, and economic alignment to enterprise AI adoption. Learn more at www.collectiviq.ai.
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Pactum Launches Intake Agent, Cutting Purchase Request Cycle Time by 90%
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New AI agent replaces complicated purchase forms and repeated follow-ups by completing and checking every request before it is submitted, inside Microsoft Teams, Coupa, and SAP Ariba.
MOUNTAIN VIEW, Calif., Oct. 21, 2026 /PRNewswire/ — Pactum, the most advanced agentic AI platform for enterprise autonomous procurement execution, today announced the launch of its Intake Agent, which lets employees describe what they need to buy in plain language. The agent turns each request into a complete, correctly coded requisition and checks it against company buying policies before it is submitted. Available now in Microsoft Teams, Coupa, and SAP Ariba, the Intake Agent connects with Pactum’s other agents to enable end-to-end autonomous indirect procurement. A purchase can draw on an existing contract or move to autonomous sourcing and negotiation, with a human buyer handling requests that require judgment.
The launch extends Pactum’s growing portfolio of AI agents to the start of indirect procurement, covering purchases such as software, office equipment, and professional services. It brings Pactum’s co-founders’ vision of procurement run with AI agents from the first request through sourcing and negotiation into operation. Procurement teams set the buying rules once, and the agent applies them to every request, whatever its value.
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For employees, finding an approved supplier or selecting the right accounting code can require expertise across procurement, finance, operations, and IT teams. Missing or incorrect information can lead to rejected requisitions and repeated follow-ups, leaving buyers to focus on correcting forms instead of focusing on supplier relationships and commercial decisions. Review queues can stretch from days to weeks.
With Pactum Intake, employees describe what the business needs, whether goods or services of any complexity, and can provide supporting documents such as a supplier quote. The agent uses the request and relevant documents to identify the best procurement category and complete the accounting and supplier details. It asks only the follow-up questions needed to complete the requisition. Once the request is checked, it is handed off to another Pactum digital worker to autonomously source and negotiate for better pricing and terms where required.
“Building software that assists procurement professionals is relatively easy. Building software that runs the whole process on its own, from the first request to the final purchase, is much harder,” said Kristjan Korjus, Co-Founder and Chief Scientist at Pactum. “It is the difference between driver assistance and a car with no one behind the wheel. Most procurement AI still needs a buyer at the wheel for every request. Our AI agents take the request all the way to the purchase on their own, and it is remarkable to watch them pass the work from one agent to the next.”
The launch follows Pactum’s Requisition Alignment Agent surpassing one million requisition checks, which validates purchase requests against company buying policies, existing contracts, and approved suppliers. Intake builds on this foundation in policy enforcement by connecting employee requests with agents that carry out sourcing and negotiation.
For more information about Pactum Intake, visit https://pactum.com/procurement-agents/intake.
About Pactum:
Since 2019, Pactum has been leading the shift to autonomous procurement. Its AI agents check every purchase request against a company’s policies, contracts and approved suppliers, source and negotiate with suppliers in more than 40 languages, and work inside Coupa and SAP Ariba. Pactum agents are relied on by more than 60 of the world’s largest enterprises. To learn more, visit www.pactum.com.
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Crush Security Launches Crush Dollar Exposure, Turning Cyber Risk Into Dollars and Showing Which Security Investments Reduce It Most
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SCOTTSDALE, Ariz., Oct. 21, 2026 /PRNewswire/ — Crush Security today announced the launch of Crush Dollar Exposure, a new capability within its cybersecurity intelligence platform that translates cyber risk into financial exposure and helps organizations identify which security improvements can deliver the greatest reduction in potential financial loss.
For years, cybersecurity teams have measured their environments through vulnerabilities, risk scores, compliance percentages and control gaps. While valuable to security operations, those measurements often fail to answer the fundamental questions that executives and boards need answered:
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From Technical Risk Scores to Financial Decisions
Traditional cybersecurity assessments often produce long lists of findings ranked by technical severity. But the most technically severe vulnerability is not necessarily the one that represents the greatest potential financial loss to the organization.
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“With Crush Dollar Exposure, we’re connecting cybersecurity decisions to financial outcomes. Our goal is to give every CISO the ability to walk into a board meeting and explain their organization’s estimated financial exposure, identify the gaps driving it, and show which actions have the greatest potential to reduce that risk.” -Joshua Jones, CEO-
Built on the Crush Security Intelligence Platform
Crush Dollar Exposure extends Crush Security’s intelligence platform, which brings together vendor, control, compliance and threat data to support security investment decisions.
Powered by Cassandra, the platform helps organizations identify coverage gaps, compare technology and vendors, and optimize cybersecurity spending.
Risk calculations are performed within each customer’s data environment, with customer-specific information remaining within its designated security boundary. Anonymized and aggregated industry reference information supports comparative risk modeling.
Availability
Crush Dollar Exposure is available now within the Crush Security platform. Organizations interested in quantifying their financial cyber exposure, evaluating remediation priorities or scheduling a demonstration can visit www.CrushSecurity.com. Access information is available directly from Crush Security.
About Crush Security
Crush Security is a veteran-owned cybersecurity technology and advisory company headquartered in Scottsdale, Arizona.
Its proprietary intelligence platform, advisory services and cybersecurity procurement data help customers make data-driven technology purchasing decisions leveraging Crush Security’s resell capabilities.
Cassandra, its AI-powered advisor, unifies security, vendor and compliance intelligence to identify gaps, optimize investments, quantify risk and evaluate solutions to shorten the decision time and accuracy for each project.
Crush Security’s core intelligence platform is currently included at no separate subscription cost with eligible customer engagements.
Website: www.CrushSecurity.com
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SOURCE Crush Security Group Inc
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