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Cryptocurrency Market to grow by USD 34.5 Billion (2024-2028), driven by rising digital asset investments, with market evolution powered by AI – Technavio

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NEW YORK, Dec. 6, 2024 /PRNewswire/ — Report on how AI is driving market transformation – The global cryptocurrency market size is estimated to grow by USD 34.5 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  16.64%  during the forecast period. Rising investment in digital assets is driving market growth, with a trend towards acceptance of cryptocurrency by retailers. However, volatility in value of cryptocurrency  poses a challenge. Key market players include AlphaPoint Corp., Binance Holdings Ltd., Bitcoinforme S.L., Bitfury Group Ltd., CEX.IO Ltd, Coinbase Global Inc., Dogecoin, FMR LLC, Gemini Trust Co. LLC, KuCoin, Ledger SAS, Marathon Digital Holdings Inc, Pantera Capital, Pintu Kemana Saja, Riot Platforms Inc., Ripple Labs Inc., Shiba Inu, WazirX, Xapo Bank Ltd., Cardano, and Valora.

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View Free Sample PDF

Cryptocurrency Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 16.64%

Market growth 2024-2028

USD 34.5 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

15.02

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 45%

Key countries

US, China, UK, Germany, and Switzerland

Key companies profiled

AlphaPoint Corp., Binance Holdings Ltd., Bitcoinforme S.L., Bitfury Group Ltd., CEX.IO Ltd, Coinbase Global Inc., Dogecoin, FMR LLC, Gemini Trust Co. LLC, KuCoin, Ledger SAS, Marathon Digital Holdings Inc, Pantera Capital, Pintu Kemana Saja, Riot Platforms Inc., Ripple Labs Inc., Shiba Inu, WazirX, Xapo Bank Ltd., Cardano, and Valora

Market Driver

The adoption of cryptocurrencies like Bitcoin and Ether has gained traction among the public, retailers, and merchants for everyday transactions. In 2022, major retailers, including Starbucks, accepting cryptocurrencies improved public perception and their use for financial transactions. Starbucks currently partners with third-party exchanges for cryptocurrency-to-cash conversions. In April 2022, Starbucks introduced NFTs and cryptocurrencies for payments. Companies such as Tesla, PayPal, Microsoft, and AT&T accept cryptocurrencies for various transactions. Microsoft accepts Bitcoin for digital products and services. AT&T uses the BitPay processor for Bitcoin bill payments. EGifter is a platform for purchasing gift cards with Bitcoin and other cryptocurrencies. Cryptocurrencies, such as Bitcoin, have a faster growth rate than inflation, providing businesses with a valuable savings option. For small businesses and retailers, accepting cryptocurrency as an alternative payment method is crucial for unexpected circumstances and market growth. 

Cryptocurrencies, like Bitcoin and Ethereum, are digital currencies based on decentralized technology called Blockchain. This technology allows secure, transparent transactions without the need for intermediaries. Global adoption of cryptocurrencies is on the rise, but price volatility remains a concern. Cybersecurity and theft risk are significant challenges, with regulatory outlooks varying worldwide. Energy consumption and environmental effects are topics of debate. Skilled developers are in high demand for financial services in this digital revolution. Consumer protection and financial stability are crucial. Digital assets offer investment opportunities, but beware of scams and fraudulent investments. Renewable energy and blockchain talent are keys to a sustainable future. Cryptography and decentralized systems ensure secure transactions on public ledgers. Altcoins, mining, digital wallets, encryption, trading, brokers, and cryptocurrency exchanges are essential components of this market. Fiat currency payment methods include ACH transfers and wire transfers. Hot wallets and cold wallets offer different levels of security. Be cautious of crypto scams, fraud, and romance scams. Bitcoin trusts and mutual funds are investment vehicles. 

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 Market Challenges

The cryptocurrency market is characterized by extreme volatility due to the significant control held by a limited number of investors who trade high volumes on platforms and exchanges. In June 2022, Bitcoin experienced a 10% one-day value drop from its November 2021 peak of USD69,000 per token. Other digital currencies, such as Shiba Inu and Dogecoin, also saw declines of over 15%. The absence of regulations and fees on trading platforms contributes to this volatility, allowing those holding large shares to manipulate value for profit. Major investors, including Accel, Ribbit Capital, and Insight Partners, have chosen not to include cryptocurrency in their portfolios due to these risks, potentially hindering the market’s growth. The recent regulatory announcement in a certain country further exacerbated the market instability, causing significant drops in value for various cryptocurrencies.Cryptocurrencies, digital assets, offer financial innovation but bring challenges. Financial stability is a concern due to price volatility. Scams and fraudulent investments pose risks. Renewable energy and blockchain talent are keys to growth. Cryptography and decentralized systems ensure secure transactions on the public ledger. Altcoins, mining, and digital wallets expand the market. Encryption and trading require brokers and cryptocurrency exchanges. Fiat currency transactions via ACH and wire transfers are common payment methods. Hot wallets offer ease, cold wallets ensure security. Crypto scams, fraud, and romance scams threaten investors. Bitcoin trusts, mutual funds, and blockchain stocks offer investment vehicles. E-commerce, luxury goods, insurance payments, and cryptocurrency debit cards broaden use. Security is crucial, with encryption and decentralization providing solutions.

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Segment Overview 

This cryptocurrency market report extensively covers market segmentation by  

Type 1.1 Bitcoin1.2 Ethereum1.3 Avalanche and othersComponent 2.1 Hardware2.2 SoftwareGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Bitcoin–  Bitcoin, the leading cryptocurrency with a market capitalization exceeding USD470 billion, is a digital currency that operates without central authorities. Its peer-to-peer (P2P) transfer system has gained global popularity, with 95% of interested parties aware of its existence. Bitcoin‘s market dominance is substantial, surpassing Ethereum‘s market cap by more than double. Tether, USD Coin, Binance USD, and DAI, pegged to the US dollar, are among the top cryptocurrencies in the top-20. In the US, approximately 8% of the population engages in cryptocurrency trading. Bitcoin‘s decentralized system, the blockchain, records all transactions on a public ledger, ensuring transparency and security. This widespread adoption and unique features contribute significantly to the expansion of the global cryptocurrency market.

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Research Analysis

The cryptocurrency market is a dynamic and evolving landscape shaped by the adoption of decentralized currencies built on blockchain technology. This digital revolution offers a decentralized system for financial transactions, enabling peer-to-peer exchanges without intermediaries. Ethereum, Bitcoin, Litecoin, Ripple, and a multitude of altcoins are leading the charge. However, the market faces challenges such as price volatility, cybersecurity threats, and theft risks. Regulatory outlooks vary globally, impacting financial services and consumer protection. Energy consumption and environmental effects are also concerns, while the need for skilled developers and blockchain talent continues to grow. Renewable energy solutions and cryptography offer potential solutions to these challenges. Amidst this digital revolution, financial stability and consumer protection remain key priorities. Despite scams and fraudulent investments, the potential for innovation and disruption is immense.

Market Research Overview

Cryptocurrencies, decentralized digital currencies built on blockchain technology, have revolutionized the financial landscape. Ethereum, the second-largest cryptocurrency, leads the charge in global adoption. However, price volatility remains a significant challenge. Cybersecurity and theft risk are concerns, with regulatory outlooks varying globally. Energy consumption and environmental effects are debated. Skilled developers are in high demand to build and secure the decentralized system. Financial services embrace cryptocurrencies, offering digital wallets, trading platforms, and investment vehicles like Bitcoin trusts and mutual funds. Consumer protection and financial stability are crucial. Renewable energy sources are being explored to reduce cryptocurrency‘s carbon footprint. Blockchain talent, cryptography, and decentralized transactions form the backbone of this digital revolution. Transactions are recorded on a public ledger, with altcoins, mining, and cryptocurrency exchanges playing key roles. Digital wallets, encryption, and trading brokers facilitate transactions. Fiat currency payment methods like ACH transfers and wire transfers can be used for cryptocurrency purchases. Hot and cold wallets offer different levels of security. Cryptocurrency scams and fraudulent investments are risks to be aware of. Cryptocurrency debit cards and insurance payments are emerging use cases.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeBitcoinEthereumAvalanche And OthersComponentHardwareSoftwareGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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LEAP Group Relaunches HumanView, a Growth Intelligence System Built to Explain Why Customers Behave the Way They Do

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October 24, 2026

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Reimagined from the ground up, HumanView pairs statistical modeling with expert analysts to turn millions of real-world customer signals into business decisions

LOUISVILLE, Ky., Oct. 23, 2026 /PRNewswire/ — LEAP Group today announced the relaunch of HumanView, its growth intelligence service. The new version has been rebuilt from the ground up and now has a dedicated home at leapgroupnetwork.com/humanview.

HumanView analyzes what customers say and do across social platforms, e-commerce sites, review platforms, search behavior and user-generated content, including signals from Reddit, TikTok, YouTube, Meta, Amazon and Walmart+ that general AI tools cannot always access. Because the data reflects unprompted, real-world behavior, it avoids the response bias built into surveys and focus groups.

The service works in three layers. HumanView captures signals at scale, decodes millions of records through validated statistical models such as regression, correlation and clustering, and then relies on experienced analysts to interpret the patterns. Clients receive clear, human-validated insights instead of another dashboard.

“Machines find the patterns. Humans find the point,” said Alan Gilleo, CEO at LEAP Group. “The first version of HumanView showed us how much customers reveal when nobody is asking them questions. This version is built to explain why they act the way they do, and to put those answers in front of everyone making decisions, from product to service to marketing.”

HumanView focuses on three areas:

Growth Intelligence: customer motivations and how people perceive a brand and its competitors

Market and Category Intelligence: product pain points, service friction, unmet needs and competitive gaps

Audience Intelligence: new segments, positioning opportunities and gaps in the market

Every model is designed and validated by data scientists and benchmarked before it informs a recommendation.

To learn more about HumanView, visit leapgroupnetwork.com/humanview.

About LEAP Group
LEAP Group is a boutique marketing agency holding company with offices in Louisville, Indianapolis, Cincinnati and Chicago. Guided by the belief that brands should “Market Less. Matter More.,” LEAP gives clients access to specialized experts across its entire network. Learn more at leapgroupnetwork.com.

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SOURCE LEAP Group

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STEPHEN A. SMITH ADDRESSES WHITE HOUSE DINNER ATTENDANCE, REAFFIRMS COMMITMENT TO HBCUs AND PROTECTING CORPORATE INVESTMENT IN BLACK EDUCATION

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October 24, 2026

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NEW YORK, Oct. 23, 2026 /PRNewswire/ — Stephen A. Smith, media mogul, New York Times bestselling author, and proud 1991 graduate of Winston-Salem State University, is addressing the public discussion surrounding his decision to attend a White House dinner with President Donald Trump, emphasizing his commitment to the long-term financial stability of Historically Black Colleges and Universities (HBCUs).

For Smith, the decision was rooted in a commitment to institutions that have educated generations of Black leaders, professionals, entrepreneurs, and public servants.

“I will always advocate for HBCUs and the students whose futures depend on them,” Smith said. “My reason for attending the White House dinner was to discuss the challenges these institutions face in securing long-term funding and to make the case that corporate America must continue to invest in them.”

Smith acknowledged federal support through the FUTURE Act while expressing concern that political tensions surrounding diversity, equity, and inclusion (DEI) could discourage private companies from supporting HBCUs. He maintains that these institutions deserve sustained corporate partnerships, philanthropic contributions, and public investment.

“If we truly believe in free-market capitalism, businesses should be able to support educational institutions and charitable causes without fear of criticism or repercussions,” Smith said. “HBCUs have made extraordinary contributions to this country. They deserve sustained public and private investment.”

Ashley Christopher, Esq., Founder and CEO of the HBCU Week Foundation, recognized Smith’s advocacy and decision to engage with the administration.

“Stephen A. Smith has been a powerful advocate for HBCUs, using his platform and influence to shine a national spotlight on our institutions,” expressed Christopher, “His continued support of HBCU Week helps advance our mission of connecting students with life-changing educational opportunities, and we are proud to have him as our ambassador.”

Since Smith became an HBCU Week Ambassador in 2019, the initiative has facilitated more than 15,000 on-the-spot college acceptances and raised and awarded more than $150 million in scholarships, according to the HBCU Week Foundation.

As public discussion continues, Smith is emphasizing the importance of ensuring HBCUs have the resources and partnerships needed to educate future generations and expand opportunities for students.

CLICK HERE to watch Smith’s full response to his White House visit.

MEDIA CONTACT:

media@mrsasinc.com

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SOURCE Straight Shooter Media

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Advantex Announces Completion of Financing and Extension of Maturity Date of Previously Issued Debentures

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3 hours ago

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October 24, 2026

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TORONTO, Oct. 23, 2026 /CNW/ — Advantex Marketing International Inc. (CSE: ADX) (“Advantex”), a leader in the merchant cash advance and loyalty marketing products for merchants, today announced the completion of a $250,000 secured debt financing. Advantex issued a $250,000 non-convertible debenture which bears an interest rate at 12% per annum and matures December 15, 2027. The proceeds raised from this issuance of the Debenture will be used for working capital purposes.

Advantex has also extended the maturity of its existing $700,000 in 12% secured debentures from October 10, 2026 to December 15, 2027.

About Advantex Marketing International Inc.

Advantex provides working capital to merchants. Advantex also provides specialized marketing programs that enable members of Aeroplan to earn Aeroplan points at participating merchants.

Advantex shares trade on the Canadian Securities Exchange under the symbol ADX. For more information go to Advantex’s profile on www.sedar.com

Forward-Looking Information

This news release contains “forward-looking statements” within the meaning of applicable securities laws relating to the future business and operations of Advantex. Actual results and developments may differ materially from those contemplated by these statements. The business and operations of Advantex described herein is dependent on a number of factors and is subject to a number of risks and uncertainties. Factors that could cause actual results to differ material include, but are not limited to, changes in Advantex’s economic and competitive conditions including but not limited to the industry sectors in which Advantex operates.

The statements in this news release are made of the date of this release. Forward-looking statements are made based on management’s beliefs, estimates and opinions on the date the statements are made and Advantex undertakes no obligation to update forward-looking statements if these beliefs, estimates and opinions or other circumstances should change, except as required by applicable law.

SOURCE Advantex Marketing International Inc.

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