Technology
LIGHT AI ANNOUNCES MARKETING AND INVESTOR AWARENESS CAMPAIGN
Published
1 year agoon
By
VANCOUVER, BC, Jan. 29, 2025 /CNW/ – Light AI Inc. (formerly, Mojave Brands Inc.) (the “Company”) (CBOE CA: ALGO) (FSE: OHCN) is pleased to announce that it has engaged the marketing services of Gold Standard Media, LLC (“Gold Standard”), New Era Publishing Inc. (“New Era”), Freedom Financial Resources, LLC (“Freedom Financial”), Senergy Communications Capital Inc. (“Senergy”), Outside The Box Capital Inc. (“Outside The Box Capital”), Capital Gains Media Inc. (“Capital Gains”), Entourage Group Inc. (“Entourage”), Direct To Investor Media, LLC (“D2I”), Emerging Markets Consulting, LLC (“Emerging Markets”), MIC Market Information & Content Publishing GmbH (“MIC”), Bergskogar Limited DBA Scandinavian Alliance (“Scandinavian Alliance”), and Green Stock News LLC (“GSN”) to provide a comprehensive marketing, market making, and investor awareness campaign. In addition, the Company has engaged Independent Trading Group Inc. (“ITG”) to provide certain market making services on behalf of the Company.
Gold Standard Media, LLC:
Pursuant to an agreement dated January 14, 2025, the Company has engaged Gold Standard Media to provide certain financial publishing and digital marketing services focused on introducing the Company to a broader audience. In exchange for providing these services, Gold Standard Media will receive an upfront payment of USD$200,000. The agreement with Gold Standard Media is for a 90-day term commencing on approximately January 14, 2025. Gold Standard Media has an arm’s length relationship with the Company. The Company will not issue any securities to Gold Standard Media as compensation for its marketing services.
New Era Publishing Inc.
Pursuant to an agreement dated January 14, 2025, the Company has engaged New Era to provide certain digital and video marketing services on behalf of the Company, including YouTube videos, landing page generation and sponsored advertisements. In exchange for providing these services, New Era will receive an upfront payment of USD$375,000. The agreement with New Era is for a six week term commencing on approximately January 14, 2025. New Era has an arm’s length relationship with the Company. The Company will not issue any securities to New Era as compensation for its marketing services.
Freedom Financial Resources, LLC
Pursuant to an agreement dated January 24, 2025, the Company has engaged Freedom Financial to provide certain email and digital marketing services on behalf of the Company, including, an email marketing campaign. In exchange for providing these services, Freedom Financial will receive an upfront payment of USD$55,000. The agreement with Freedom Financial is for a 10-day term commencing on approximately January 24, 2025. Freedom Financial has an arm’s length relationship with the Company. The Company will not issue any securities to Freedom Financial as compensation for its marketing services.
Senergy Communications Capital Inc.
Pursuant to an agreement dated January 14, 2025, the Company has engaged Senergy to provide certain digital marketing and advertising services for the Company, including, newsletter advertisements, landing page development, and influencer marketing. In exchange for providing these services, Senergy will receive an aggregate payment upfront of CAD $100,000 plus taxes. The agreement with Senergy is for a two (2) month term commencing on approximately January 14, 2025. Senergy has an arm’s length relationship with the Company. The Company will not issue any securities to Senergy as compensation for its marketing services. Such agreement with Senergy supersedes and replaces the Company’s initial marketing agreement with Senergy dated June 13, 2024 and as announced in the Company’s news release dated June 20, 2024. No services were provided nor fees paid under the original agreement with Senergy.
Outside The Box Capital Inc.
Pursuant to an agreement dated January 14, 2025, the Company has engaged Outside The Box Capital to provide certain financial publishing and digital marketing services, including, influencer videos, email marketing, and social media marketing. In exchange for providing these services, Outside The Box Capital will receive a payment of CAD$305,000 plus taxes, payable in two equal installments. The agreement with Outside The Box Capital a is for a six (6) month term commencing on approximately January 14, 2025. Outside The Box Capital has an arm’s length relationship with the Company. The Company will not issue any securities to Outside The Box Capital as compensation for its marketing services. Such agreement with Outside The Box Capital supersedes and replaces the Company’s initial marketing agreement with Outside The Box Capital dated June 12, 2024 and as announced in the Company’s news release dated June 20, 2024. No services were provided nor fees paid under the original agreement with Outside The Box Capital.
Capital Gains Media Inc.
Pursuant to an agreement dated January 14, 2025, the Company has engaged Capital Gains to provide certain digital marketing services, including, email and landing page marketing campaigns, content development, strategy and analytics review, and advertising and traffic optimization. In exchange for providing these services, Capital Gains will receive an upfront payment of USD$50,000 plus taxes. The agreement with Capital Gains is for a 90-day term commencing on approximately January 14, 2025. Capital Gains has an arm’s length relationship with the Company. The Company will not issue any securities to Capital Gains as compensation for its marketing services.
Entourage Group Inc.
Pursuant to an agreement dated January 14, 2025, the Company has engaged Entourage to provide certain digital advertising and marketing services focused on introducing the Company to a broader audience. In exchange for providing these services, Entourage will receive an upfront payment of USD$500,000. The agreement with Entourage is for a two and a half month term commencing on approximately January 14, 2025. Entourage has an arm’s length relationship with the Company. The Company will not issue any securities to Entourage as compensation for its marketing services.
Direct To Investor Media, LLC
Pursuant to an agreement dated January 14, 2025, the Company has engaged D2I to provide certain advertising and digital marketing services, including, consulting, advertising, media, email, and creative services for the purpose of advertising and promoting Client and its brand. In exchange for providing these services, D2I will receive an upfront payment of USD$150,000 (the “Advertising Budget”), of which D2I will be entitled to retain a service fee equal to 20% of the Advertising Budget. The agreement with D2I is for a six (6) month term commencing on approximately January 14, 2025. D2I has an arm’s length relationship with the Company. The Company will not issue any securities to D2I as compensation for its marketing services. Such agreement with D2I supersedes and replaces the Company’s initial marketing agreement with D2I as announced in the Company’s news release dated June 20, 2024. No services were provided nor fees paid under the original agreement with D2I.
Emerging Markets Consulting, LLC
Pursuant to an agreement dated January 14, 2025, the Company has engaged Emerging Markets to provide certain digital marketing services, including, dissemination of company profiles and corporate information, email marketing, and YouTube influencer videos. In exchange for providing these services, Emerging Markets will receive an upfront payment of USD$150,000. The agreement with Emerging Markets is for a 12 month term commencing on approximately January 14, 2025. Emerging Markets has an arm’s length relationship with the Company. The Company will not issue any securities to Emerging Markets as compensation for its marketing services.
MIC Market Information & Content Publishing GmbH
Pursuant to an agreement dated January 29, 2025, the Company has engaged MIC to provide certain marketing and digital marketing services, including, creation of advertorial content, advertising campaigns, keyword optimization, and creating landing pages. In exchange for providing these services, MIC will receive an advertising budget of €500,000, of which they will be entitled to retain a service fee equal to 16% of this total advertising budget. The agreement with MIC is for a six month term commencing on approximately January 29, 2025. MIC has an arm’s length relationship with the Company. The Company will not issue any securities to MIC as compensation for its marketing services. Such agreement with MIC supersedes and replaces the Company’s initial marketing agreement with MMG Market Medium GmbH & Co. KG dated June 14, 2024 and as announced in the Company’s news release dated June 20, 2024, which the parties have agreed to voluntarily cancel. No services were provided nor fees paid under the original agreement with MMG Market Medium GmbH & Co. KG.
Bergskogar Limited DBA Scandinavian Alliance
Pursuant to an agreement dated January 14, 2025, the Company has engaged Scandinavian Alliance to provide certain business development and marketing services. In exchange for providing these services, Scandinavian Alliance will receive an upfront payment of €85,000. The agreement with Scandinavian Alliance is for a 9.5 month term commencing on approximately January 14, 2025. Scandinavian Alliance has an arm’s length relationship with the Company. The Company will not issue any securities to Scandinavian Alliance as compensation for its marketing services.
Green Stock News LLC
Pursuant to an agreement dated January 24, 2025, the Company has engaged GSN to provide certain financial publishing and digital marketing services, including featuring the Company in GSN’s morning newsletter, video marketing, and custom branding services. In exchange for providing these services, GSN will receive an upfront payment of USD$15,000. The agreement with GSN is for a one-year term commencing on approximately January 24, 2025. GSN has an arm’s length relationship with the Company. The Company will not issue any securities to GSN as compensation for its marketing services.
Independent Trading Group Inc.
Pursuant to an agreement dated January 14, 2025, the Company engaged ITG to provide typical market making services, on a commercially reasonable basis (the “ITG Agreement”). Pursuant to the terms of the ITG Agreement, the Company will pay ITG CAD $7,500 per month for an initial one month term, renewable automatically on a monthly basis. ITG is an arms length party to the Company.
About Light AI Inc. (CBOE: ALGO, FSE: OHCN)
Light AI Inc. is a healthcare company focused on developing artificial intelligence health diagnostic applications. Light AI is developing a technology platform which represents the next generation of patient management: it applies AI algorithms to smartphone images—starting with images of StrepA—to identify the disease in seconds. Its patented, app-based solution requires no swabs, lab tests or proprietary hardware of any kind—its hardware platform is the 4.5B smartphones that exist in the world today.
In pre-FDA validation studies, Light AI’s algorithm demonstrated remarkable accuracy in differentiating between viral and bacterial pharyngitis, specifically targeting Group A Streptococcus (GAS). The algorithm achieved an accuracy rate of over 96%, with a 97% accuracy rate that is comparable to the “Gold Standard” swab culture currently used for diagnosing GAS. Furthermore, the algorithm attained a Negative Predictive Value (NPV) of 100%, indicating its high reliability in confirming the absence of Streptococcus A infection. Viral and GAS pharyngitis affects over 600 million people annually worldwide. If left untreated, GAS pharyngitis can lead to serious complications such as Rheumatic Heart Disease (RHD), which imposes a global economic burden exceeding $1 trillion annually. Light AI’s technology offers a significant advancement in the accurate and timely diagnosis of GAS pharyngitis, potentially reducing the incidence of RHD and its associated costs. Light AI’s approach to applying AI to smartphone images can be expanded to other throat conditions, as well as other areas of analysis, such as the human eye and skin. Light AI’s vision is to combine the smartphone with AI in-the-Cloud to create a Digital Clinical Lab that provides quick and accessible diagnosis for countless conditions that today require expensive and time-consuming imaging or lab processes. For more information, please visit: https://light.ai/
CAUTION REGARDING FORWARD-LOOKING INFORMATION
This news release contains “forward-looking statements”, including with respect to the use of proceeds. Wherever possible, words such as “may”, “would”, “could”, “should”, “will”, “anticipate”, “believe”, “plan”, “expect”, “intend”, “estimate”, “potential for” and similar expressions have been used to identify these forward-looking statements. These forward-looking statements reflect the current expectations of the Company’s management for future growth, results of operations, performance and business prospects and opportunities and involve significant known and unknown risks, uncertainties and assumptions, including, without limitation, those listed in the Prospectus and other filings made by the Company with the Canadian securities regulatory authorities (which may be viewed at www.sedarplus.ca). Examples of forward-looking statements in this news release include, but are not limited to, statements regarding the proposed timeline and terms of the investor awareness campaign, anticipated benefits to Company from running the investor awareness campaign, and the performance of the investor relations services providers of the marketing services as contemplated in the marketing agreements, or at all. Should one or more of these risks or uncertainties materialize or should assumptions underlying the forward-looking statements prove incorrect, actual results, performance or achievements may vary materially from those expressed or implied by the forward-looking statements contained in this news release. These factors should be considered carefully, and prospective investors should not place undue reliance on the forward-looking statements. This list is not exhaustive of the factors that may affect any of the Company’s forward-looking statements and reference should also be made to the Company’s prospectus dated December 17, 2024, and the documents incorporated by reference therein, filed under its SEDAR+ profile at www.sedarplus.ca for a description of additional risk factors. The Company disclaims any intention or obligation to revise forward-looking statements whether as a result of new information, future developments or otherwise, except as required by law.
ON BEHALF OF THE COMPANY
“Peter Whitehead”
Chief Executive Officer
Website: https://light.ai/
LinkedIn: LinkedIn/company/Light AI
X (Formerly Twitter): @lightaihealth
SOURCE Light AI Inc.
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Technology
AI-Powered Connectivity: APAC Charts a Path to a Smarter Digital Future
Published
4 hours agoon
July 18, 2026By
Asia-Pacific’s first Broadband Development Summit brings regulators and operators to Bangkok to set the agenda
BANGKOK, July 19, 2026 /PRNewswire/ — Government officials, standards bodies and telecom operators gathered in Bangkok on 14 July for the inaugural Broadband Development Summit APAC 2026, convened by the World Broadband Association (WBBA) to build consensus on AI-era networks.
Participants included the ITU, Thailand’s National Board of the Digital Economy and Society, WBBA, IAB, FNCAP, WAA, NIDA and the IPv6 Council, alongside operators Telkomsel, XLSmart, Surge, Globe, AIS, CMI and HKT and Huawei.
Denny Deng, President of Huawei Asia Pacific Carrier Business, envisions a “faster, smarter, greener” Asia-Pacific.
VOICES FROM THE SUMMIT
“To seize the opportunities of the AI era, we call on the industry to accelerate broadband evolution, advance computing-network synergy, and strengthen the cross-border connectivity. Together, let us build faster, smarter, and greener digital infrastructure for Asia-Pacific.”
— Denny Deng, President of Asia Pacific Carrier Business, Huawei
“High-speed broadband is no longer just about ‘getting online’ — it is the vital infrastructure upon which the entire AI revolution is being built. We view AI not merely as a tool, but as a primary engine for national competitiveness and a catalyst for improving the quality of life for all.”
— Wetang Phuangsup, Ph.D., Secretary-General, the National Board of the Digital Economy and Society, Thailand
“Three initiatives define the road to 2030. We must close the quality divide so the value of broadband reaches everyone. We must build AI-ready networks — 10G access, 800GE cores, intelligence end to end. And we must do it together, through shared standards.”
— Martin Creaner, Director General of WBBA
“Moving towards next-generation networks, network architectures must continue to evolve to deliver broader connectivity, superior quality, enhanced security, and greater intelligence. This evolution is essential for Net5.5G, positioning the network not simply as infrastructure, but as the foundation that enables AI, strengthens resilience and efficiency, and supports digital transformation across industries.”
— Dhruv Dhody, Industry Standardization Expert at Huawei, Chair of the IAB, IETF
“Across Asia-Pacific, fibre is extending beyond homes and offices into rooms, devices, and machines. By working together, we can accelerate fibre innovation and adoption to build truly AI-ready infrastructure.”
— Ilham Nandana, Chair of the Market Intelligence Committee, Fiber Network Council APAC (FNCAP)
“We fixed it before you feel it! AIS is redefining premium home broadband by combining ultra-fast connectivity with AI-driven network intelligence and smart home ecosystem — delivering proactive, invisible service excellence that transforms connectivity into differentiated customer value and sustainable ARPU growth.”
— Thanit Chaiyaboonthanit, Head of Technology Department, Broadband Business, AIS
“Connecting the Unconnected: Affordable Broadband at Scale. Create equal access to global information and empower Indonesia’s digital society.”
— Shannedy Ong, CTO of Surge Indonesia
“Beyond Connectivity: Telkomsel is transforming into a true value creator. By leveraging our FBB market-leading footprint, we power growth through service excellence, customer loyalty, and a next-generation home ecosystem.”
— Stanislaus Susatyo, Director of Sales, Telkomsel Indonesia
“We stopped treating AI as an add-on feature. Instead, our approach at Globe starts with architecture, embedding intelligence into the very core of how we build, how we sell, and how we operate.
AI continuously monitors network health, customer behavior and service quality. Rather than waiting for failures, the system predicts degradation and initiates corrective actions. By maintaining minute-level awareness of network health, our systems automatically resolve 30% of all Wi-Fi issues without any human intervention.”
— Danny Theseira, Head of Broadband Business Group at Globe Telecom
“Huawei is driving the Optics-AI Synergy to foster their collaborative growth. Through AI-ON, operators could build an AI-centric all-optical target network and establish 1-5-20ms latency circles across the Asia Pacific region. AI-ON also supports efficient computing access and usage while delivering an ultimate network experience through gigabit/ultra-gigabit home broadband, accelerating the widespread adoption of AI services.”
— Kim Jin, Vice President & Chief Marketing Officer Optical Business Product Line, Huawei
“Connectivity is not just about technology. It is a lifeline, a platform for opportunity, and a driver of sustainable development. I believe the intersection of connectivity and artificial intelligence will shape the future of smarter, more resilient networks.”
— Dr. Cosmas Zavazava, Director of the Telecommunication Development Bureau, ITU
“Performance and user experience are the essential path to the next-generation WLAN. Based on standards and AI-driven innovation, let’s jointly explore the path to the future autonomous WLAN with all the stakeholders.”
— Dr. Crane H. Yang, Secretary-General, World WLAN Application Alliance (WAA)
“At the summit, NIDA and WBBA signed an MOU to accelerate next-generation network evolution and establish pioneering smart city benchmarks through the co-development of industry standards, the harmonization of global regulations, and the sharing of vertical industry insights.
NIDA focuses on advancing network architecture standards, while WBBA drives global consensus on broadband evolution. This natural strategic complementarity creates vast opportunities for future collaboration.”
— Joey Deng, Secretary-General of NIDA
“ION-2030 develops the global standard for next generation optical networks in the AI era. It provides exceptional AI application and service experience. The WBBA and ITU will jointly accelerate its development, and this is a unique opportunity for Asia-Pacific stakeholders to actively influence the future of optical broadband networks.”
— Dr. Marcus Brunner, Chief Expert Standardization, WBBA WG1 Chair and Vice-Chair of ETSI ISG F5G
“The transition into the AI era demands a high-quality, deterministic digital foundation. By releasing Net5.5G policy guidelines, Malaysia is accelerating the evolution of next-generation network standards based on IPv6, establishing an innovative infrastructure to unleash AI’s value and drive a prosperous digital economy for 2030.”
— Prof. Sureswaran Ramadass, Chair of APAC at IPv6 Council, Industry Partner of WBBA
“The digital economy is thriving across the Asia-Pacific region, with AI emerging as a core catalyst for intelligent transformation. China Mobile International (CMI) is driving regional growth by integrating China’s advanced AI capabilities with comprehensive communications, computing, and AI services. Moving forward, CMI will collaborate closely with industry partners to foster a shared, AI-driven future for the region.”
— Paul Lin, Managing Director of Commercial and Technology, Asia Pacific, China Mobile International
“Next-generation network infrastructure is the oxygen of the intelligent economy. By integrating cutting-edge 800G connectivity with quantum-safe security, HKT is laying the essential foundations to keep Hong Kong’s enterprises highly competitive, secure, and ready for the computing paradigm shifts of tomorrow.”
— Wilson Cheung, Vice President, Broadband Design & Cyber Security, HKT
“The evolution toward Net5.5G AI WAN is an important step in strengthening XLSMART’s transport network for the future. By progressively adopting AI-assisted operations, SRv6, SDN, service differentiation, and higher-capacity transport infrastructure, we are enhancing network intelligence, operational efficiency, and service resilience while supporting long-term sustainability. This transformation is a continuous journey that aligns with the industry’s vision of AI-native broadband networks. Through collaboration with our technology partners and the broader ecosystem, we will continue to develop capabilities that deliver better network performance and support Indonesia’s growing digital connectivity needs.”
— Regie Ginanjar, Head of Transport Autonomy & Orchestration, Transport Network Transformation, XLSMART
“For the AI era, Huawei upgrades the IP bearer network via security resilience, multi-dimensional awareness, and network autonomy. This empowers carriers to guarantee service experience, accelerate monetization, and enhance efficiency, ushering in a new chapter of intelligent connectivity.”
— Arthur Wang, Vice President of Data Communication Product Line, Huawei
A CONVERGING VIEW
Speakers agreed AI is shifting networks from connectivity to intelligent connectivity, as broadband, IP, computing and cross-border infrastructure converge to support innovation and coordination.
WBBA launched the AI-Net Certification, a global benchmark for national policy, industrial ecosystems and network intelligence. XLSmart was named first AI-Net Champion, and Indonesia was among the first with a certified operator, backed by its Net5.5G roadmap.
In another high-profile segment, WBBA Director General Martin Creaner presented the Gigacity Certification to KOMDIGI, SURGE, Telkomsel, AIS, TRUE, HKT and Globe, recognizing regional broadband pioneers.
View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/ai-powered-connectivity-apac-charts-a-path-to-a-smarter-digital-future-302829032.html
SOURCE HUAWEI
Technology
Laifen Expands U.S. Retail Footprint with Costco Launch of Best-Selling SE Hair Dryer
Published
5 hours agoon
July 18, 2026By
Starting July 18, Costco Members Can Shop Laifen’s Award-Winning Hair Dryer in Select Warehouse Locations Across the U.S.
NEW YORK, July 18, 2026 /PRNewswire/ — Laifen, ranked the world’s No.1 high-speed hair dryer brand, today announced the launch of its best-selling SE High-Speed Hair Dryer at select Costco warehouse locations, marking the brand’s largest U.S. retail expansion to date and bringing its award-winning haircare technology to Costco members across select U.S. markets.
The launch brings Laifen’s award-winning haircare technology to Costco, making it easier for consumers to experience the brand through one of the nation’s leading membership retailers. Laifen joins Costco’s growing portfolio of premium beauty and personal care brands. The initial rollout includes select Costco warehouse locations across the United States, with a strong presence across the Western U.S., including California, the Pacific Northwest and the Southwest.
Costco’s reputation for quality and its highly selective merchandising approach make this partnership especially meaningful. The Costco launch reflects Laifen’s continued expansion beyond direct-to-consumer channels as the brand accelerates its U.S. omnichannel retail strategy. “Costco represents an important milestone in our U.S. retail strategy,” said Romeo, General Manager of International Business of Laifen. “As more consumers seek salon-quality performance at an accessible price, we’re excited to make Laifen available through one of America’s most trusted retailers.”
Engineered to deliver professional-level performance in a sleek, lightweight design, the Laifen SE is powered by the brand’s proprietary high-speed brushless motor, delivering fast drying, reduced heat damage and smoother styling. An intelligent temperature control system continuously monitors airflow to help minimize frizz while protecting hair from excessive heat.
The Costco launch represents the next phase of Laifen’s U.S. retail expansion as the brand continues to grow beyond its direct-to-consumer and online channels. By expanding into one of the nation’s most trusted retailers, Laifen aims to broaden access to its category-disrupting haircare solutions while advancing its mission to bring more thoughtful design and everyday excellence into more homes.
The Laifen SE High-Speed Hair Dryer in White will be available at select Costco locations, while Costco.com shoppers will have access to additional color options including Purple and Pink, alongside the White model.
For more information on Laifen, please visit LaifenTech.com.
About Laifen:
Founded in 2019, Laifen is a global personal care technology brand combining high-performance engineering with modern design across hair care, oral care, and grooming categories. Ranked the world’s No. 1 high-speed hair dryer brand by Euromonitor International, Laifen first gained recognition for its self-developed 110,000 RPM high-speed brushless motor, the proprietary technology behind its award-winning hair dryers.
Building on this innovation, Laifen has expanded its portfolio to include electric toothbrushes and shavers, delivering premium technology and elevated everyday experiences to consumers worldwide. Today, Laifen products and accessories are used by over 22 million households across more than 60 countries, supported by more than 600 patents and recognized with over 50 international design and innovation awards. Driven by continuous technological breakthroughs, Laifen is committed to making cutting-edge personal care technology more accessible to consumers around the world.
View original content to download multimedia:https://www.prnewswire.com/news-releases/laifen-expands-us-retail-footprint-with-costco-launch-of-best-selling-se-hair-dryer-302828573.html
SOURCE Laifen
NEW YORK, July 18, 2026 /PRNewswire/ — Pillsbury Winthrop Shaw Pittman LLP (“Pillsbury”) was among many law firms targeted by sophisticated social engineering attempts in an incident last year. While the firm quickly detected and blocked the activity, an unauthorized actor was able to access some of the firm’s documents during a short window of time. Pillsbury notified any impacted clients last year and undertook a detailed process to review the accessed documents for personal information. Pillsbury then began notifying individuals whose personal information was affected. That process is now complete, and today, Pillsbury is publishing substitute notice as a final step.
For more information, please visit the substitute notice on our website at https://www.pillsburylaw.com/en/breach-notice.html.
View original content to download multimedia:https://www.prnewswire.com/news-releases/pillsbury-notice-of-data-breach-302828892.html
SOURCE Pillsbury Winthrop Shaw Pittman LLP
AI-Powered Connectivity: APAC Charts a Path to a Smarter Digital Future
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