Technology
Toyota Debuts Stylish, Powerful 2026 C-HR Battery Electric Vehicle
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12 months agoon
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All-new, Toyota C-HR Battery Electric Vehicle with 338 combined system net hp and a manufacturer-estimated all electric driving range rating of up to 290-miles*Premium interior and easy access rear cargo area for comfort, convenience and utilityDC fast-charging capability with access to thousands of Level Three charging stations nationwide for a 10-80% charge in around 30 minutes under ideal conditionsCoupe-like SUV profile with eye-catching design and a fun-to-drive character with standard All-Wheel Drive (AWD)Built on Toyota’s e-TNGA platform, with chassis tuning that compliments its spirited outputModern interior with soft touch materials, customizable lighting, and 14-inch touchscreenCompact crossover utility with 60/40-fold flat seats and up-to 25.4-cubic feet of cargo space behind the rear seatsExpected arrival at U.S. Toyota dealerships in 2026
PLANO, Texas, May 14, 2025 /PRNewswire-HISPANIC PR WIRE/ — Today Toyota announces the all-new 2026 Toyota C-HR Battery Electric Vehicle (BEV), an all-new model set to be a bold entry in its electrified lineup. With an impressive 338 horsepower combined system output, and standard All-Wheel Drive, it has a performance-inspired spirit with a manufacturer estimated 0-60 mph time of around 5 seconds. The C-HR couples its dynamic performance with a coupe-like design, a well-appointed interior, and up-to 25.4-cubic feet of rear cargo space behind the rear seats for compact crossover utility.
The 2026 C-HR BEV brings cutting-edge style and high-tech features. It will be powered by a 74.7 kW battery and have a manufacturer-estimated all-electric range rating of 290 miles*. It will come equipped with a North American Charging System (NACS) port, giving it access to thousands of DC charging stations nationwide. It will also be capable of charging on Level One and Level Two AC power sources. Steering wheel-mounted paddle shifters that control regenerative braking power are also standard. When activated, four different levels of regenerative braking power can be selected to convert kinetic energy to electric energy, adding charge to the traction battery.
It will come in SE and XSE grades and have great standard interior features like a 14-inch touchscreen that runs the Toyota Audio Multimedia system, fully digital gauge cluster, dual wireless chargers in the center console, and the Toyota Safety Sense 3.0 system. The cabin also brings comfort, with seating choices from fabric and SofTex®-trim to synthetic suede and SofTex-trim.
On the outside, key standard equipment like a power liftgate, low-profile roof rails, and rain-sensing wipers bring functional value. There will be 18-inch and 20-inch wheel options and a variety of available exterior paint colors in single and two-tone paint options.
Developed from a compact BEV concept Toyota first presented in 2022, the new C-HR BEV is the 20th electrified model to be added to the Toyota lineup. The model carries forward Toyota’s multi-pathway powertrain approach, which includes a variety of models available across its lineup to fit customers’ lifestyles, including BEV, Hybrid, Plug-in Hybrid, and Fuel Cell (CA and Hawaii only) powertrains. The 2026 C-HR BEV is expected to arrive at Toyota dealerships nationwide in 2026.
*Ranges and charging times will vary depending on weather and other factors.
Spacious Style
The Toyota C-HR BEV is designed as an expression of the fun-to-drive, exhilarating character of electric vehicles. Built on Toyota’s dedicated e-TNGA battery electric vehicle platform, its flowing body lines and wide stance convey a dynamic drive. The vehicle’s compact coupe silhouette is formed by Toyota’s signature hammerhead front end flowing seamlessly into a compact cabin and angular rear.
The C-HR has compact crossover proportions with an overall length of 177.9-inches, overall width of 73.6-inches, wheelbase of 108.3-inches, and overall height 63.8-inches. This helps give it spacious accommodation, with generous headroom and ample cabin space. The interior design is clean and open, with a slim driver’s display and easy-to-access center console. For an added touch, it also has customizable ambient lighting for setting just the right mood. Altogether, it has a comfortable, high-tech cabin that is stylish and functional.
It also provides drivers and passengers alike with plenty of comfort and convenience, such as two wireless smartphone chargers and rear cabin USB ports to ensure everyone on board can be connected when on the move; rear cabin air conditioning controls; and an available panoramic roof that brings natural light to all parts of the interior.
Electrifying Performance
The 2026 Toyota C-HR BEV comes equipped with standard AWD with electric motors housed in the front and rear eAxles. Altogether, the model is expected to be capable of going from 0 to 60 miles per hour in around 5 seconds. Its coupe-like lines are complemented by a low center of gravity, thanks to the underfloor-mounted battery pack that is surrounded by a cross-framing structure for overall vehicle rigidity. In addition to the fundamental strength, rigidity and agility of the dedicated BEV platform, suspension parts have been precisely tuned for the new C-HR, including spring and damper performance and the stiffness of the anti-roll bars.
It will have a lithium-ion battery with a total capacity of 74.7-kWh and an 11-kW on-board AC charger. It will have a NACS charging port that is compatible with Level Three DC fast-charging, giving it access to thousands of high-speed charging stations nationwide. When using fast charging the C-HR will be capable of recharging from 10% to 80% battery capacity in around 30 minutes under ideal conditions*. The 2026 C-HR will also be capable of charging on Level One and Level Two AC power sources.
A battery pre-conditioning function is also included on C-HR. This system brings the battery to an optimal temperature for DC fast charging, enabling faster charging in colder climates. This function can be activated manually or automatically by setting the navigation system destination to a fast-charging station.
The 2026 C-HR also features steering wheel-mounted paddle shifters to activate and adjust regenerative braking. Regenerative braking is the process of converting energy created by the movement of the vehicle, also known as kinetic energy, into electrical energy. The driver can adjust the amount of regenerative braking power from four levels using the paddle shifters.
Two Style and Value-Packed Grades
The all-electric 2026 C-HR will be available in an SE and XSE grade. Exterior paint options on both grades will include the all-new Overcast and Tandoori colors, along with Cement, Midnight Black Metallic, and Wind Chill Pearl (premium paint option). The XSE will also have two-tone paint available, including the combination of Tandoori, Cement, or Wind Chill Pearl with a Midnight Black Metallic Roof. Key features by grade include:
SE
Performance specifications:Manufacturer estimated 290-mile all-electric driving range rating*338 horsepower11-kW onboard AC chargerDual-voltage A/C charging cableNACS charging port18-in. wheels with black alloy insertsPower liftgateRain-sensing wipersLow profile roof railsFabric/SofTex trimmed seating with 8-way power driver seat and 6-way manual passenger seatHeated front seats and steering wheel14-in. touchscreen with Toyota Audio Multimedia systemTwo front wireless Qi chargersThree USB-Type C ports (one front, two rear)Toyota Safety Sense 3.0Front & Rear Parking Assist with Automatic BrakingBlind Spot Monitor
XSE (adds to or replaces SE features with):
20-in. gun metal finished wheelsSofTex and synthetic suede-trimmed seats8-way power passenger seatDriver memory seatDigital Rearview Mirror with HomeLink®Traffic Jam Assist**Lane Change AssistPanoramic View Monitor
**4G Network dependent. Requires an active Drive Connect subscription or trial. Subscription required after trial period.
Intuitive Connected Tech
Modern convenience also comes standard on the 2026 Toyota C-HR BEV, as it will come with a 14-inch touchscreen that runs the Toyota Audio Multimedia system, designed and engineered by Toyota’s Texas-based Connected Technologies team. It also comes with a host of Toyota Connected Services** trials.
The Drive Connect** 3-year trial gives access to Intelligent Assistant, Cloud Navigation and Destination Assist. With Intelligent Assistant, simple phrases like “Hey Toyota” awakens the system for voice activated commands to search for directions, find Points of Interest (POI), adjust audio controls, change the cabin temperatures and more. Cloud Navigation, the available onboard navigation solution, utilizes the cloud to download the latest available map, traffic and routing information. To ensure users have the most up-to-date search capabilities, POI search is provided by Google Points-of-Interest data. Destination Assist also gives access to 24/7 live agent assistance to locate the next destination.
All Toyota C-HR models are equipped with a six-speaker audio system for enjoying entertainment while on-the-go, a JBL® Premium Audio system with 9 speakers, including an 8-channel 800-watt amplifier and 9-inch subwoofer will also be available.
The Toyota Audio Multimedia system also allows for dual Bluetooth phone connectivity, with support for standard wireless Apple CarPlay® and Android Auto™ compatibility. With further connectivity, the C-HR has a Wi-Fi Connect trial (30 days or up to 3GB upon activation) that offers 4G connectivity for up to five devices – turning the C-HR into an AT&T Hotspot.
Adding to the already robust offering of audio playback ability with HD Radio, USB data and a SiriusXM® 3-month trial subscription, Wi-Fi Connect also enables the new Integrated Streaming feature, providing the ability to link separate Apple Music® and Amazon Music subscriptions to the vehicle for onboard control.
The C-HR also comes with a 5-year minimum trial subscription for both Safety Connect** and Service Connect**. Safety Connect includes an Emergency Assistance Button (SOS), 24/7 Enhanced Roadside Assistance, Automatic Collision Notification and Stolen Vehicle Locator. Service Connect gives drivers the capability to receive Vehicle Health Reports, Maintenance Alerts and reminders.
With the Toyota App, users can stay connected to their C-HR with Remote Connect**, included as a 3-year trial. With Remote Connect, users can activate headlights, a horn alert, buzzer and unlock the rear hatch. The remote climate features include the ability for in-cabin temperature controls, including remote activation of the available seat heaters/ventilators, steering wheel heater, defroster, and the ability to schedule a timer to activate in a daily routine.
Remote charging capabilities are also included with Remote Connect trial or subscription on the C-HR, which includes the ability to check charging status, start/stop charging with a vehicle that is already plugged in and even edit charging schedules, allowing for enhanced controls of the C-HR’s charging. The Toyota App also provides an easy-to-use map to find charging station locations near you or along your route.
**4G Network dependent. Requires an active Drive Connect subscription or trial. Subscription required after trial period.
Active Safety & Driver Assist Technology
The C-HR features Toyota Safety Sense 3.0™, Toyota’s suite of active safety and driver assistance features designed to support driver awareness, decision-making, and vehicle operation. Please note that Toyota Safety Sense 3.0 systems and driver assist features are not a substitute for safe and attentive driving. The safety suite includes:
Pre-Collision System with Pedestrian Detection (PCS w/PD): Designed to help detect a vehicle, pedestrian, bicyclist, or motorcyclist and provide an audible/visual forward-collision warning under certain circumstances. If you don’t react, the system is designed to provide automatic emergency braking.Full-Speed Range Dynamic Radar Cruise Control (DCRR): An adaptive cruise control system that is designed to be set at speeds above 20 mph. DRCC uses vehicle-to-vehicle distance control to help maintain a preset distance from the vehicle ahead of you.Lane Departure Alert with Steering Assist (LDA w/SA): Detects lane markings or the road’s edge at speeds above 30 mph. LDA w/SA is designed to provide an audible/visual warning if an inadvertent lane departure is detected. If no corrective action is taken, Steering Assist is designed to provide gentle corrective steering for lane-keeping assistance.Lane Tracing Assist (LTA): Designed to help keep the vehicle in the center of a lane. LTA assists the driver with steering control while DRCC is in use.Road Sign Assist (RSA): Uses the forward-facing camera to recognize specific road signs, such as speed limit, stop, and yield signs. RSA provides sign information to the driver via the Multi-Information Display.Automatic High Beams (AHB): Designed to detect headlights of oncoming vehicles and taillights of preceding vehicles. AHB automatically toggles between high and low beams as appropriate.Proactive Driving Assist (PDA): Uses the vehicle’s camera and radar, when system operating conditions are met, to provide gentle braking and/or steering to support driving tasks such as distance control between your vehicle and a preceding vehicle, pedestrian, or bicyclist. PDA can also provide gentle braking into curves.
For complete details on TSS 3.0, please visit Toyota.com/safety-sense.
Blind Spot Monitor with Rear Cross-Traffic Alert is also standard. The BSM system uses rear side radar sensors installed on the inner side of the rear bumper, on both the left and right sides, to assist the driver in confirming safety when changing lanes. The RCTA function uses the same sensors installed behind the rear bumper. This function is intended to assist the driver in checking areas that are not easily visible when backing up.
Safe Exit Alert is also standard on the C-HR. This system is designed to detect vehicles or cyclists approaching from the rear and judge if there is a possibility of a collision with an open door or passengers who are exiting. Safe Exit Alert will illuminate an indicator in the outer mirror and provide an audible alert to notify vehicle occupants.
The Toyota C-HR is also equipped with Toyota’s Star Safety System, standard. This system includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology® (SST).
Driver assistance features include Traffic Jam Assist, Lane Change Assist, and Front Cross-Traffic Alert, standard**.
In terms of battery safety, Toyota uses many measures to help protect cell integrity, thanks to the design and a multiple monitoring system intended to protect the vehicle’s battery system. This includes:
Redundant monitoring of battery voltage, current and temperature designed to detect signs of abnormal heating to maintain optimal battery temperature and help prevent cell damageUtilization of a high-resistance coolant circulation system is designed to help prevent a thermal event from short circuits even in high battery load conditions due to repeatedly switching between high-speed driving and rapid charging
Limited Warranty
Toyota’s 36-month/36,000-mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and corrosion with no mileage limitation. The Electric Vehicle Driving Components, including the traction battery, are covered for 8 years or 100,000 miles, whichever comes first. Toyota dealers have complete details on the limited warranty.
The Toyota C-HR also comes with ToyotaCare, a plan covering normal factory-scheduled maintenance, for two years or 25,000 miles, whichever comes first, and three years of Roadside Assistance, regardless of mileage.
About Toyota
Toyota (NYSE: TM) has been a part of the cultural fabric in the U.S. for nearly 70 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships.
Toyota directly employs nearly 48,000 people in the U.S. who have contributed to the design, engineering, and assembly of more than 35 million cars and trucks at our 11 manufacturing plants. In spring 2025, Toyota’s plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 32 electrified options.
Through its Driving Possibilities initiative, the Toyota USA Foundation has committed to creating innovative educational programs within, and in partnership with, historically underserved communities near the company’s U.S. operating sites.
For more information about Toyota, visit www.ToyotaNewsroom.com.
MEDIA CONTACT
Paul Hogard
paul.hogard@toyota.com
469-429-4524
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SOURCE Toyota Motor North America
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Technology
ADX welcomes Morgan Stanley as the first international investment bank Remote Trading Member, expanding global access to Abu Dhabi’s capital markets
Published
10 hours agoon
May 5, 2026By
ABU DHABI, UAE, May 5, 2026 /PRNewswire/ — The Abu Dhabi Securities Exchange (ADX) Group today announced that Morgan Stanley, a leading investment bank and financial services company, has joined the ADX as its first international investment bank Remote Trading Member — enabling Morgan Stanley’s clients to access the ADX directly.
This milestone strengthens ADX’s global connectivity and supports growing international institutional demand for exposure to UAE markets. It also reinforces its position as one of the world’s fastest-growing exchanges by market capitalization, while highlighting the market’s continued progress in depth, liquidity, and inclusion in major global indices.
Remote membership enables Morgan Stanley to provide its clients with direct market access to the ADX, with trading conducted via the firm’s global trading platform. The ADX continues to play a pivotal role in advancing Abu Dhabi’s long-term economic ambitions, as a mechanism for a diversified, innovation-led, knowledge-based economy.
Morgan Stanley’s direct trading access to ADX reflects the strength of Abu Dhabi’s investment proposition and the continued institutionalization of UAE capital markets. Morgan Stanley’s membership will enhance execution quality, optimize order routing, and provide greater control across the end-to-end trade lifecycle, delivering an advanced trading experience for global investors.
The structure follows a proven international access model used by Morgan Stanley and is designed to meet growing client demand for efficient, transparent, and seamless access to ADX-listed opportunities.
Abdulla Salem Alnuaimi, Group Chief Executive Officer of Abu Dhabi Securities Exchange (ADX) Group, said: “This marks a significant step in advancing our ambition to be a leading financial marketplace that drives opportunity and sustainable economic growth. This momentum is reflected in the strong foreign investor participation, with trading value exceeding 85 billion dirhams in the first quarter of 2026 up by 22% year on year. This performance underscores the growing depth and global relevance of our market, while reinforcing our commitment to expanding international access, strengthening cross-border connectivity, and building a world-class market infrastructure that attracts global capital, supports a diverse range of issuers and contributes to Abu Dhabi’s long-term economic prosperity.”
Patrick Delivanis, Regional Co-Head of MENA at Morgan Stanley, said: “Becoming a Remote Trading Member of ADX reflects our focus on providing clients with efficient, seamless access to Abu Dhabi’s capital markets through our market–leading trading platform. We see continued momentum in the institutionalization and international participation of UAE markets, and we’re pleased to support that evolution by enabling international investors to access opportunities in MENA with direct connectivity to local markets, alongside greater transparency and control across the trading lifecycle.”
Morgan Stanley’s participation aligns with ADX’s strategy to strengthen international connectivity, with remote memberships selectively offered to global firms to attract high-quality cross-border liquidity. The announcement builds on the ADX’s expansion momentum: in 2025, foreign investment rose by nearly 14% and institutional trading increased by 10% year on year. Subject to final operational readiness, Morgan Stanley expects to begin trading as a remote member in the coming weeks.
About Abu Dhabi Securities Exchange (ADX)
The Abu Dhabi Securities Exchange (ADX) was established on 15 November 2000 pursuant to Local Law No. (3) of 2000, which granted the exchange legal rights with independent financial and administrative status, as well as the necessary supervisory and executive powers necessary to carry out its functions. On 17 March 2020, the ADX was converted from a public entity into a Public Joint Stock Company (PJSC) in accordance with Law No. (8) of 2020.
The ADX Group, a market infrastructure group comprising the exchange (ADX) and its post-trade ecosystem, including its wholly owned subsidiaries AD Depository and AD Clear, was established. Through its integrated and globally aligned business structure, the ADX Group supports efficient, transparent, and resilient capital markets across trading, clearing, settlement, and custody.
The Group provides an efficient and regulated marketplace for the trading of securities, including equities issued by public joint-stock companies, bonds issued by governments and corporations, exchange-traded funds (ETFs), and other financial instruments approved by the UAE Capital Market Authority.
The ADX is the second-largest exchange in the Arab region by market capitalization. Its strategy of delivering stable financial performance through diversified revenue streams is aligned with the UAE’s national development agenda, “Towards the Next 50”, which aims to build a sustainable, diversified, and high-value-added economy.
For more information, please contact:
Abdulrahman Saleh ALKhateeb
Manager of Corporate Communication
Abu Dhabi Securities Exchange (ADX)
Mobile: +971 (50) 668 9733
Email: ALKhateebA@adx.ae
SOURCE Abu Dhabi Securities Exchange (ADX)
Technology
Geotab integrates Polestar vehicles into its OEM telematics network
Published
10 hours agoon
May 5, 2026By
Fleet operators across North America, Europe, and APAC can now access Polestar vehicle data directly in MyGeotab — no aftermarket hardware required.
LONDON, UK, May 5, 2026 /PRNewswire/ — Geotab, a global leader in connected vehicle and asset management solutions, today announced the integration of Polestar vehicles into its OEM telematics network, giving commercial fleet operators seamless access to Polestar data within MyGeotab from day one — with no aftermarket hardware installation required. The integration is available globally across North America, Europe, and Asia Pacific, supporting all Polestar models.
Developed in collaboration with Geotab, among other telematics service providers, Polestar Fleet Telematics integrates directly into MyGeotab. The Geotab integration enables fleet managers to manage Polestar vehicles alongside all other makes and models on a single unified platform — without fitting additional devices.
Connected vehicle data where it matters most
Through Polestar Fleet Telematics, fleet operators gain near-real-time access to a comprehensive dataset — covering EV battery and charging status, location, tyre information, vehicle security, maintenance alerts, and climate data — flowing directly from Polestar’s connected vehicle architecture into MyGeotab, with no physical installation required.
This breadth of data enables fleet managers to move from reactive to proactive operations — scheduling maintenance before failures occur, optimising charge planning across depots, and maintaining duty-of-care oversight across the entire fleet.
Supporting Europe’s Mixed-Fleet Reality
OEM-embedded telematics removes the need for aftermarket device installation across mixed-manufacturer fleets, reducing logistical overhead and supporting compliance with works council and GDPR requirements — a critical consideration for European fleet operators.
“Polestar Fleet Telematics combines sustainability with intelligence, integrating seamlessly with Geotab to deliver these capabilities directly into the platforms fleet operators trust. Continuous data visibility enables more efficient and informed fleet operations, from day-to-day management to long-term planning. By leveraging Polestar vehicles’ embedded connectivity, fleet managers can make smarter, data-driven decisions — without adding hardware or complexity to their operations.” said Emma Knapp, Manager of Global Key Accounts at Polestar.
Polestar joins an OEM telematics network that already spans over 80% of leading global vehicle manufacturers by fleet market share, including BMW Group, Ford, Stellantis, Volkswagen Group, and Volvo Cars. For fleet operators already using MyGeotab, Polestar vehicles can be connected and deliver data without any additional hardware or installation.
“OEM-embedded telematics represents a change in how fleet data reaches the platform — and Polestar’s connected vehicle architecture makes this integration particularly well-suited for markets that are seriously considering transitioning to electric vehicles.” said Christoph Ludewig, Vice President OEM Global at Geotab. “Fleet operators managing mixed EV and internal combustion engine fleets no longer need separate tools or hardware for each vehicle type. Polestar data flows directly into MyGeotab alongside every other vehicle in the fleet — giving operators the consolidated visibility they need to drive efficiency, support duty of care, and manage their EV transition with confidence.”
Global Availability
The integration is available now across North America, Europe, and Asia Pacific, supporting all Polestar models. Fleet managers can activate the service via the Geotab Marketplace or by contacting their Geotab representative.
About Polestar
Polestar (Nasdaq: PSNY) is the Swedish electric performance car brand with a focus on uncompromised design and innovation, and the ambition to accelerate the change towards a sustainable future. Headquartered in Gothenburg, Sweden, its cars are available in 28 markets globally across North America, Europe and Asia Pacific.
Polestar has four models in its line-up: Polestar 2, Polestar 3, Polestar 4, and Polestar 5. Planned models include the Polestar 7 compact SUV (to be introduced in 2028) and the Polestar 6 roadster. With its vehicles currently manufactured on two continents, North America and Asia, Polestar plans to diversify its manufacturing footprint further, with production of Polestar 7 planned in Europe.
Polestar has an unwavering commitment to sustainability and has set an ambitious roadmap to reach its climate targets: halve greenhouse gas emissions by 2030 per-vehicle-sold and become climate-neutral across its value chain by 2040. Polestar’s comprehensive sustainability strategy covers the four areas of Climate, Transparency, Circularity, and Inclusion.
About Geotab
Geotab is a global leader in connected vehicle and asset management solutions, with headquarters in Oakville, Ontario and Atlanta, Georgia. Our mission is to make the world safer, more efficient, and sustainable. We leverage advanced data analytics and AI to transform fleet performance and operations, reducing cost and driving efficiency. Backed by top data scientists and engineers, we serve approximately 100,000 global customers, processing 100 billion data points daily from more than 5 million vehicle subscriptions. Geotab is trusted by Fortune 500 organisations, mid-sized fleets, and the largest public sector fleets in the world, including the US Federal government. Committed to data security and privacy, we hold FIPS 140-3 and FedRAMP authorisations. Our open platform, ecosystem of outstanding partners, and Geotab Marketplace deliver hundreds of fleet-ready third-party solutions. This year, we’re celebrating 25 years of innovation. Learn more at www.geotab.com/uk and follow us on LinkedIn or visit our blog.
GEOTAB and GEOTAB MARKETPLACE are registered trademarks of Geotab Inc. in Canada, the United States and/or other countries.
Media Contact: Geotab Contact, Romina Dashghachian, Strategic Communications Lead, EMEA, pr@geotab.com
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Technology
IDX Opens Geneva Office and Strengthens Global Data & Insights Capability
Published
10 hours agoon
May 5, 2026By
New Swiss presence and specialist team integration support growing global demand for evidence-based, defensible communications strategies
LONDON, May 5, 2026 /PRNewswire/ — IDX today announced the opening of its new Geneva office and the integration of a specialist Data & Insights team, strengthening the company’s international footprint and expanding its ability to help clients worldwide build communications strategies grounded in evidence, market intelligence and audience insight.
The expansion gives IDX an on-the-ground presence in Switzerland while adding further depth to its Data & Insights capability. The Geneva-based team will work closely with IDX specialists across performance marketing and corporate communications, helping clients develop a clearer view of the markets they operate in and the forces shaping their growth.
The move aligns with Destination 250 – Customers First, IDX’s global strategy to grow its team by 250, focused on deepening client value, strengthening delivery and investing in the capabilities that matter most to clients.
The investment strengthens the Data pillar of IDX’s Connected Content™ model, which combines Creative, Data, Technology and Media to create what IDX calls The Multiplier Effect, helping clients multiply what matters through more connected, measurable and effective work.
“IDX is experiencing phenomenal growth, and our new Geneva office gives us boots on the ground to better serve clients across Europe and globally across performance marketing, investor relations and corporate communications,” said Crispin Beale, Worldwide CEO, IDX. “Data has been at the heart of this business for decades, and this centre of excellence reflects our continued investment in that capability. It’s an incredibly exciting time for IDX, and I look forward to the next phase of our growth as we continue to expand globally.”
“This is an exciting step in IDX’s growth story and a clear response to what clients are asking for: more evidence-based thinking, stronger market context and clearer rationale behind their communications strategies,” said Chris Corrigan, Chief Customer Growth Officer, IDX. “Our new presence in Geneva, combined with deeper Data & Insights expertise, strengthens the way we support clients globally, giving them earlier access to the insight and market context they need to make better-informed decisions and turn evidence into action.”
The Geneva office will strengthen relationships with existing clients in the region, support re-engagement with former partners and create new opportunities for IDX with organisations operating across European and global markets. It reflects IDX’s continued investment in the capabilities that matter most to clients as communications, marketing and corporate reputation work become increasingly data-led and commercially accountable.
“IDX’s integrated offer across insights, performance marketing and corporate communications, powered by the combination of human intelligence, advanced technology and AI, represents exactly where the industry is heading,” said Lonneke de Roo, Head of Data & Insights, IDX. “I am delighted to join the business and help clients navigate increasingly complex markets with clearer evidence, sharper insight and more connected strategies.”
ABOUT IDX
IDX is a global strategic communications and marketing agency, headquartered in London with offices around the world, including New York, London, Phoenix, Helsinki, Gothenburg, Geneva, and Vadodara. Working with more than 1,600 clients across sectors, IDX combines deep industry knowledge with a data-first mindset to help ambitious brands thrive in complex, fast-moving markets. The firm specialises in performance marketing, investor relations, and stakeholder engagement, delivering integrated campaigns that drive meaningful business outcomes. Visit www.idx.inc to learn more.
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