Connect with us

Technology

Agriculture Analytics market is projected to grow by USD 1.23 Billion from 2024-2028, driven by AI and the rising global population’s food demand, redefining the market landscape- Technavio

Published

on

NEW YORK, Oct. 23, 2024 /PRNewswire/ — Report with market evolution powered by AI – The Global Agriculture Analytics Market size is estimated to grow by USD 1.23 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 12.97%  during the forecast period. Rising global population boosting food demand is driving market growth, with a trend towards growing mergers and acquisitions in global agriculture analytics industry. However, high cost of implementing analytics in agriculture  poses a challenge – Key market players include A.A.A Taranis Visual Ltd., Accenture Plc, AGCO Corp., AGEAGLE AERIAL SYSTEMS Inc., Agribotix, Bayer AG, Conservis Corp., Corteva Inc., Cropin Technology Solutions Pvt. Ltd., Deere and Co., Farmers Edge Inc., International Business Machines Corp., Iteris Inc., Microsoft Corp., Oracle Corp., PrecisionHawk Inc., SAP SE, Trimble Inc., Vistex, Inc., Wipro Ltd., and Xylem Inc..

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View the snapshot of this report

Agriculture Analytics Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 12.97%

Market growth 2024-2028

USD 1228.8 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

12.61

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 44%

Key countries

US, China, UK, Canada, and Japan

Key companies profiled

A.A.A Taranis Visual Ltd., Accenture Plc, AGCO Corp., AGEAGLE AERIAL SYSTEMS Inc., Agribotix, Bayer AG, Conservis Corp., Corteva Inc., Cropin Technology Solutions Pvt. Ltd., Deere and Co., Farmers Edge Inc., International Business Machines Corp., Iteris Inc., Microsoft Corp., Oracle Corp., PrecisionHawk Inc., SAP SE, Trimble Inc., Vistex, Inc., Wipro Ltd., and Xylem Inc.

Market Driver

The agriculture analytics market is witnessing an increase in mergers and acquisitions as companies aim to expand their capabilities and reach. Bayer AG launched a pilot program for a generative AI-powered virtual assistant to assist farmers with crop management, developed in collaboration with Ernst & Young and Microsoft. IBM partnered with The Climate Corporation to create an advanced agriculture analytics solution using IBM’s Watson IoT platform. Deere and Co. Partnered with Nutrien Ag Solutions to optimize logistics and streamline operations. SAP SE collaborated with DeHaat, an agricultural services provider in India, to offer end-to-end services using SAP’s cloud-based ERP solution. These collaborations will drive the growth of the global agriculture analytics market, integrating advanced technologies such as AI, machine learning, and IoT to improve farming outcomes. 

Agriculture analytics is a growing market trend that leverages technology to improve farming efficiency and sustainability. Companies like Farmers Edge lead the way with innovative solutions for crop yield optimization, farm operations, and environmental factors analysis. Sustainability and food security are key drivers, with farmers utilizing weather data analytics for crop growth monitoring and irrigation management. Precision farming techniques, such as positioning systems, navigation satellite systems, drones, and artificial intelligence, are transforming large and medium-size farms. Infrastructure advancements like 5G mobile networks, satellite capabilities, and cloud computing enable real-time data access. Farmers are embracing smart farming practices, including field planning, livestock farming, and sustainable practices. The market is also witnessing the integration of IoT, AI, and vertical farming for crop management. Farm size, cloud deployment, on-premises deployment, data security, and digital agriculture are strategic activities shaping the future of agriculture analytics. 

Request Sample of our comprehensive report now to stay ahead in the AI-driven market evolution!

 Market Challenges

The global agriculture analytics market faces a significant challenge due to the high implementation cost. Advanced analytics integration requires substantial investments in technology and infrastructure, which is a barrier for many farmers and agribusinesses in developing regions. The cost breakdown for various types of smart farming apps is as follows: A simple farm management app, which includes record-keeping, basic analytics, and weather forecasts, costs between USD25,000 and USD65,000. A precision agriculture app with basic sensors, offering real-time data monitoring, basic sensor integration, and basic recommendations, has an estimated cost of USD10,000 to USD17,000. An advanced smart farming app with AI and automation, featuring AI-powered decision-making, automated irrigation, and advanced sensor integration, costs between USD20,000 and USD28,000. Maintenance and updates, which are essential for functionality, security, and user satisfaction, range from USD500 to USD2,000 per month or USD50 to USD100 per hour for developer support. Marketing and promotion, which are crucial for reaching the target audience and maximizing app visibility, require a budget for app store optimization, social media marketing, and targeted advertising. The high cost of implementing analytics in agriculture sectors will likely hinder the growth of the global agriculture analytics market during the forecast period.Agriculture analytics is a growing market that uses data and technology to improve farming efficiency and sustainability. Companies like Farmers Edge provide farmers with real-time insights on crop yield, weather data analytics, and crop growth monitoring. However, challenges exist, such as environmental factors, soil degradation, and climatic conditions. Precision farming techniques, including positioning systems, navigation satellite systems, and drones, help address these challenges. Farm size, infrastructure, and mobility demand also impact the adoption of agriculture analytics. Technologies like artificial intelligence, smart farming, and 5G mobile networks are driving innovation in agriculture analytics. Large and medium-size farms are increasingly adopting these solutions for field planning, irrigation management, and sustainable practices. Livestock farming and vertical farming are also benefiting from these advancements. Cloud computing, internet of things, and data security are essential considerations for agriculture analytics. Strategic activities like crop management, food demand, and infrastructure development are key drivers of growth in this market. Overall, agriculture analytics is transforming farming operations to increase farm output and ensure food security.

Discover how AI is revolutionizing market trends- Get your access now!

Segment Overview 

This agriculture analytics market report extensively covers market segmentation by  

Type 1.1 Solutions1.2 ServicesApplication 2.1 Precision farming2.2 Livestock monitoring2.3 Aquaculture farming2.4 Vertical farming2.5 OthersGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Solutions-  The Agriculture Analytics Market is a significant sector that utilizes data and technology to enhance farming practices. It provides farmers with valuable insights into crop yields, weather patterns, soil health, and market trends. By implementing these analytics, farmers can make informed decisions, increase productivity, and reduce costs. The market is expected to grow due to the increasing adoption of precision farming techniques and the availability of affordable data analysis tools.

Download a Sample of our comprehensive report today to discover how AI-driven innovations are reshaping competitive dynamics

Research Analysis

The Agriculture Analytics Market is experiencing significant growth due to the integration of advanced technologies such as 5G mobile networks, satellite capabilities, and the Internet of Things (IoT). These technologies enable real-time data collection and analysis for various agricultural applications, including crop management, livestock farming, and aquaculture. The demand for mobility and food demand is driving the market, with artificial intelligence (AI) and cloud computing playing crucial roles in processing and analyzing large data sets. Vertical farming, precision farming, and land preparation are key areas of focus, with predictive models and positioning systems used to optimize farm operations and improve farm output. Weather data analytics and climatic conditions monitoring help farmers make informed decisions regarding crop growth and land preparation. Satellite capabilities and drones enable real-time monitoring of farm size and soil degradation, while cloud deployment and on-premises deployment offer flexibility in data storage and access. Data security is a critical concern, with digital agriculture solutions implementing advanced security measures to protect sensitive agricultural data. Navigation satellite systems and AI are used in livestock farming to optimize feeding, health monitoring, and breeding, while predictive models help farmers anticipate market trends and adjust production accordingly. Overall, the Agriculture Analytics Market is transforming the agricultural industry by providing farmers with valuable insights to increase efficiency, productivity, and profitability.

Market Research Overview

The Agriculture Analytics Market is experiencing significant growth due to various factors. The adoption of 5G mobile networks and satellite capabilities is enabling real-time data collection and analysis, meeting the mobility demands of farmers. Artificial Intelligence (AI), Cloud Computing, and the Internet of Things (IoT) are transforming agriculture by providing insights for crop management, farm size optimization, and farm output enhancement. Food demand continues to increase, driving the need for digital agriculture and sustainable practices. Vertical farming, precision farming, and livestock farming are gaining popularity, requiring advanced analytics for crop management, land preparation, and farm operations. Farmers Edge, focusing on digital agriculture, is a strategic activity to improve crop yield and efficiency. Sustainability and food security are essential factors, with AI-driven weather data analytics and crop growth monitoring essential for climate-smart farming. Cloud Deployment and On-Premises Deployment are options for data management, with data security a critical concern. Infrastructure development, including positioning systems, navigation satellite systems, drones, and infrastructure, is crucial for smart farming. Environmental factors, such as climatic conditions and soil degradation, are monitored for sustainable practices. Overall, the Agriculture Analytics Market is revolutionizing farming through advanced techniques and technologies.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeSolutionsServicesApplicationPrecision FarmingLivestock MonitoringAquaculture FarmingVertical FarmingOthersGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

View original content to download multimedia:https://www.prnewswire.com/news-releases/agriculture-analytics-market-is-projected-to-grow-by-usd-1-23-billion-from-2024-2028–driven-by-ai-and-the-rising-global-populations-food-demand-redefining-the-market-landscape–technavio-302284204.html

SOURCE Technavio

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Global AI Leader and Enterprise Transformation Visionary Zeya Ottomone Appointed Chief Executive Officer of Integrow

Published

on

By

Author of Empowered to Execute in the Agentic Era to Lead Next Generation of AI-Powered Enterprise Innovation

ATLANTA, July 24, 2026 /PRNewswire-PRWeb/ — Integrow announced the appointment of Zeya Ottomone as Chief Executive Officer, marking a significant milestone in the company’s evolution as it accelerates its vision to become a global leader in Agentic AI-powered enterprise software and business transformation.

Integrow announced the appointment of Zeya Ottomone as Chief Executive Officer, marking a significant milestone in the company’s evolution as it accelerates its vision to become a global leader in Agentic AI-powered enterprise software and business transformation.

With more than three decades of executive leadership spanning Fortune 500 enterprises, global technology organizations, and enterprise software innovation, Ottomone joins Integrow at a defining moment in the evolution of artificial intelligence.

Widely recognized for helping organizations modernize operations, simplify complex business ecosystems, and deliver measurable transformation outcomes, Ottomone has led some of the industry’s largest enterprise modernization initiatives across ERP, CRM, workforce management, cloud computing, cybersecurity, artificial intelligence, and intelligent automation. His appointment signals Integrow’s commitment to redefining how enterprises execute strategy in the era of autonomous AI.

“Artificial Intelligence is no longer about automation alone, it’s about empowering organizations to execute faster, make smarter decisions, and fundamentally rethink how work gets done,” said Zeya Ottomone, Chief Executive Officer of Integrow. “We’re entering the Agentic Era, where intelligent AI agents become trusted digital teammates capable of planning, reasoning, collaborating and executing alongside people. At Integrow, we’re building the enterprise platform that makes that future practical, secure and measurable for every organization.”

Ottomone is internationally recognized as a leader in enterprise technology, SaaS transformation, digital modernization and AI-enabled business strategy. Throughout his career he has held executive leadership and C-level positions with ABB, Honeywell, AmerisourceBergen, Cable & Wireless, Chicago Tribune and Rimini Street, leading global organizations through large-scale transformation initiatives across North America, Europe, Asia-Pacific and the Middle East. His expertise spans enterprise applications, Salesforce ecosystems, ServiceNow, ERP modernization, customer experience, intelligent operations, data strategy, and the emerging field of Agentic AI.

Before joining Integrow, Ottomone led global SaaS Centers of Excellence focused on enterprise transformation, helping organizations modernize critical business operations while reducing technology complexity and accelerating innovation. A certified Lean Six Sigma Master Black Belt and recognized executive advisor, Ottomone has consistently delivered operational excellence by combining strategic leadership with emerging technologies to create sustainable business value.

His appointment also coincides with the upcoming publication of his new book, Empowered to Execute in the Agentic Era, which explores how organizations can bridge the gap between strategy and execution by leveraging AI, empowering people, and building intelligent enterprises capable of continuous innovation. The book reflects many of the same principles that will guide Integrow’s next phase of growth: human-centered AI, intelligent automation, operational excellence, and measurable business outcomes.

Under Ottomone’s leadership, Integrow will accelerate investment across:

Agentic AIEnterprise AI PlatformsIntelligent ERPAI-powered CRMHuman Capital ManagementIT Service ManagementPredictive AnalyticsAutonomous WorkflowsEnterprise CopilotsIndustry-specific AI Solutions

The company’s vision is to deliver a unified enterprise platform where AI is embedded into every business process, enabling organizations to eliminate operational silos, automate decision-making, increase productivity, and create competitive advantage through intelligent execution. “Zeya represents exactly the type of visionary leader required for the next generation of enterprise software,” said Harvey Nicholson, Chair of Corporate Governance and Member of Integrow’s Board of Directors. “His global experience, deep understanding of enterprise technology, and forward-looking vision for Agentic AI position Integrow to become one of the industry’s most innovative AI-powered enterprise software companies.”

Wayne Gadson, Chair of Growth Strategy, added: “The future belongs to organizations that can execute strategy with intelligence, speed and confidence. Zeya has spent his career helping enterprises achieve exactly that. His appointment marks the beginning of an exciting new chapter for Integrow, our customers and our partners worldwide.” As enterprises face mounting pressure to modernize operations, reduce costs, improve workforce productivity and harness the power of artificial intelligence, Integrow is uniquely positioned to help organizations transform through a single AI-powered enterprise platform that unifies finance, operations, customer engagement, workforce management, projects and service delivery.

“Our mission is simple,” Ottomone concluded. “We don’t believe AI should replace people. We believe AI should elevate people. The organizations that will define the next decade won’t simply adopt AI—they’ll empower every employee to execute better decisions every day. That’s the future Integrow is building.”

About Integrow

Integrow is a global enterprise software company delivering next-generation AI-powered business applications built on Salesforce. The platform unifies ERP, CRM, Human Capital Management, IT Service Management, Project Management, Field Service, Finance and Operations into a single intelligent ecosystem enhanced by Agentic AI.

By embedding artificial intelligence into every workflow, Integrow enables organizations to modernize operations, accelerate innovation, improve decision-making and execute strategy with confidence.

For more information, visit www.integrow.com.

Media Contact

Media Team, Integrow, Inc., 1 855-333-4769, info@integrow.com, www.integrow.com 

View original content to download multimedia:https://www.prweb.com/releases/global-ai-leader-and-enterprise-transformation-visionary-zeya-ottomone-appointed-chief-executive-officer-of-integrow-302833033.html

SOURCE Integrow, Inc.

Continue Reading

Technology

Lufax Announces Board and Management Changes

Published

on

By

SHANGHAI, July 24, 2026 /PRNewswire/ — Lufax Holding Ltd (“Lufax” or the “Company”) (NYSE: LU and HKEX: 6623), a leading financial services enabler for small business owners in China, today announced changes to its board of directors and senior management, effective July 25, 2026.

Ms. Fangfang Cai (“Ms. Cai”), Mr. Shibang Guo (“Mr. Guo”) and Mr. Peifeng Li (“Mr. Li”) have resigned as non-executive directors of the Company and from their respective positions on the Board’s committees. Mr. Tongzhuan Xi (“Mr. Xi”) has resigned as an executive director, the chief financial officer and the authorised representative of the Company (“Authorised Representative”) under Rule 3.05 of the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited (“Hong Kong Listing Rules”), with effect from July 25, 2026. Each of the four directors cited personal work arrangements as the reason for their resignation and confirmed there is no disagreement with the Board and no matter relating to their departure that needs to be brought to shareholders’ attention.

The Company has begun a search for a new chief financial officer. During the transition, the CFO’s duties will be temporarily assumed by the Company’s internal team to ensure continuity of the Company’s financial functions. Mr. Xiang Ji, an executive director and the Company’s chief executive officer, has been appointed as the Authorised Representative, the Company’s designated liaison with the Stock Exchange under the Hong Kong Listing Rules, in place of Mr. Xi, with effect from July 25, 2026.

The Board has appointed Mr. Wai Kin Chim (“Mr. Chim”) as an independent non-executive director for an initial three-year term commencing July 25, 2026.

Mr. Chim, aged 65, has over 40 years of experience in international banking and extensive board experience in Asia Pacific, having worked in Hong Kong, Singapore and Beijing. He specializes in risk management and internal control, with a strong emphasis on corporate governance, credit risk, market risk and capital management.

Mr. Chim served as a loan officer at Standard Chartered Bank, Hong Kong Branch, from October 1985 to August 1988. He was then employed by Bankers Trust Company, Hong Kong Branch, as a vice president of the Asia Credit Department from September 1988 to October 1996. He subsequently served as the managing director and the chief credit officer for Deutsche Bank AG, a company listed on the Frankfurt Stock Exchange under ticker symbol DBK, for Asia Pacific (non-Japan Asia), from October 1996 to November 2006. He joined Bank of China Limited, a company listed on the Main Board of the Stock Exchange under stock code 3988, as the chief credit officer from March 2007 to March 2015.

Mr. Chim was an independent non-executive director of Standard Chartered Bank (China) Limited from October 2015 to October 2017. He served as an independent non-executive director of HDR Global Trading Limited, owner and operator of the BitMEX digital asset trading platform, from February 2021 to February 2022. Mr. Chim served as a non-executive director of China Chengtong Hong Kong Company Limited from July 2022 to June 2025. Mr. Chim is currently an independent non-executive director of OCBC Bank (Hong Kong) Limited, since November 2017; an independent non-executive director of Banco OCBC (Macau), S.A., since August 2023; an independent non-executive director of China Intellogis Technology Co., Ltd., since June 2024; and a director of Hong Kong Dance Company Limited since June 2026.

Mr. Chim obtained a Bachelor of Science degree from the Chinese University of Hong Kong in 1983 and an MBA degree from Indiana State University, USA, in 1985. He also graduated from the Senior Executive Program at Columbia University in 2000.

In connection with these changes, with effect from July 25, 2026, Ms. Cai will step down from the Nomination and Remuneration Committee, and Mr. Koon Wing Ernest Ip has been appointed as a member to that committee. The Company’s Special Committee will comprise Mr. Dicky Peter Yip, Mr. Koon Wing Ernest Ip and Mr. Siu Hong Cheng, continuing under the chairmanship of Mr. Dicky Peter Yip, with effect from July 25, 2026.

The Board would like to take this opportunity to thank Ms. Cai, Mr. Guo, Mr. Li and Mr. Xi for their service during the tenure of their office and warmly welcome Mr. Chim to the Board.

About Lufax

Lufax is a leading financial services enabler for small business owners in China. The Company offers financing products designed principally to address the needs of small business owners. In doing so, the Company has established relationships with 85 financial institutions in China as funding partners, many of which have worked with the Company for over three years.

Investor Relations Contact

Lufax Holding Ltd
Email: Investor_Relations@lu.com

ICR, LLC
Robin Yang
Tel: +1 (646) 308-0546
Email: lufax.ir@icrinc.com

 

View original content:https://www.prnewswire.com/news-releases/lufax-announces-board-and-management-changes-302834065.html

SOURCE Lufax Holding Ltd

Continue Reading

Technology

UMD Smith School Researchers Warn AI Security Lapses Highlight Urgent Need for Independent Oversight

Published

on

By

COLLEGE PARK, Md., July 24, 2026 /PRNewswire/ — A series of recent AI security lapses—including the OpenAI–Hugging Face breach—raises a fundamental question, say a pair of researchers at the University of Maryland’s Robert H. Smith School of Business: Can tech companies safely govern the powerful AI systems they build, or is stronger outside oversight now essential?

In its incident report, OpenAI confirmed that one of its experimental AI agents exploited a weakness in its testing environment while working on a routine benchmark task. The system wasn’t instructed to behave maliciously; instead, its persistence turned a small design flaw into a real escape. Earlier tests showed similar behavior, including agents that learned to bypass security checks by manipulating authentication tokens.

This pattern echoes findings from Dean’s Professor of Information Systems Siva Viswanathan at the Smith School, who studies how large technology platforms enforce rules. His research on mobile app privacy—published in Management Science—examined Google’s rollout of Android 6.0, which gave users more control over what data apps could collect. Developers were granted a flexible window to update their apps. Many used that flexibility to delay compliance for months, continuing to gather user data until Google imposed consequences such as lower search rankings and reduced visibility in its app store.

Viswanathan’s takeaway: when companies rely on voluntary compliance, self‑interested actors often exploit the slack. Real accountability requires pairing flexibility with firm, enforceable penalties.

That lesson now reverberates across the AI sector. As companies race to build increasingly capable systems, Viswanathan says oversight must treat these AI systems as strategic actors and must include strong safeguards that can pause or reverse a system before harm occurs.

He notes that a separate study from Anthropic underscores the stakes. In controlled tests, even an AI system designed to monitor another AI inherited the same flaws it was supposed to catch. In some cases, the “judge” model failed to flag clear sabotage because it agreed with the agent’s goals, allowing dangerous behavior to pass without human review.

Balaji Padmanabhan, Dean’s Professor of Decisions, Operations and Information Technologies and director of the Smith School’s Center for Artificial Intelligence in Business, extends Viswanathan’s governance argument into the realm of autonomous AI agents, warning that the same structural weaknesses now carry far higher stakes.

“The fact that this breach occurred organically without the AI agent being asked to be malicious is itself notable. Imagine what someone who actually intends to do harm can do. It’s also not terribly reassuring that the same firms we depend on for AI infrastructure, who are facing these issues, are the ones assuring enterprises that their systems with guardrails are perfectly safe,” says Padmanabhan. “We have to wake up to the fact that we’ve created capabilities that let software become as powerful as we want it to be—and then some. It’s time we seriously ask what’s needed to create an infrastructure to play defense well.”

Across the independent studies, the pattern is consistent, says Viswanathan: Voluntary compliance fails when the governed actor is more capable than the regulator. And AI systems cannot be governed by trust or good intentions alone. Oversight must be preventive, independent and capable of stopping harmful behavior before it spreads.

About the University of Maryland’s Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and flex MBA, executive MBA, online MBA, business master’s, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.

Contact: Greg Muraski, gmuraski@umd.edu

View original content:https://www.prnewswire.com/news-releases/umd-smith-school-researchers-warn-ai-security-lapses-highlight-urgent-need-for-independent-oversight-302834112.html

SOURCE University of Maryland’s Robert H. Smith School of Business

Continue Reading

Trending