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Support Services Market to grow by USD 391.7 Billion from 2024-2028, driven by rising demand from the aviation industry and AI-powered market transformation – Technavio

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NEW YORK, Oct. 28, 2024 /PRNewswire/ — Report with the AI impact on market trends – The Global Support Services Market size is estimated to grow by USD 391.7 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 9.5% during the forecast period. Increasing demand for support services from aviation industry is driving market growth, with a trend towards rising adoption of AI models in support services. However, instances of technological disruptions in operation of support services poses a challenge.Key market players include ABB Ltd., Apple Inc., Broadcom Inc., Cisco Systems Inc., Dell Technologies Inc., FUJIFILM Corp., HCL Technologies Ltd., Infosys Ltd., Integra Global Solutions Corp, International Business Machines Corp., Lenovo Group Ltd., Markel Corp., Microsoft Corp., myairops, Panasonic Holdings Corp., Quatrro Inc., S and P Global Inc., Samsung Electronics Co. Ltd., SAP SE, Toshiba Corp., Wipro Ltd., and Zenoti.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Service Type (Hardware and Software), End-user (Small and medium enterprises and Large enterprises), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

ABB Ltd., Apple Inc., Broadcom Inc., Cisco Systems Inc., Dell Technologies Inc., FUJIFILM Corp., HCL Technologies Ltd., Infosys Ltd., Integra Global Solutions Corp, International Business Machines Corp., Lenovo Group Ltd., Markel Corp., Microsoft Corp., myairops, Panasonic Holdings Corp., Quatrro Inc., S and P Global Inc., Samsung Electronics Co. Ltd., SAP SE, Toshiba Corp., Wipro Ltd., and Zenoti

 

Key Market Trends Fueling Growth

The global support services market is experiencing a notable trend with businesses adopting artificial intelligence (AI) models to enhance customer interactions and streamline processes. In May 2024, a leading telecommunications company announced the integration of OpenAI ChatGPT-4 into their customer service and business operations. This AI model, with advanced natural language processing capabilities, aims to revolutionize customer support systems by providing more personalized and responsive solutions. By utilizing AI, support service vendors can handle a higher volume of inquiries with greater accuracy and speed, ultimately increasing customer satisfaction. The adoption of AI models, like ChatGPT-4, is indicative of the broader industry trend towards automation and digital transformation. Companies recognize the value of AI in improving operational efficiency, reducing costs, and delivering superior customer experiences. As AI technology continues to evolve, its applications in support services are expected to expand, offering even more sophisticated and intuitive solutions. This trend will drive the growth of the global support services market during the forecast period. 

Business support services continue to be in high demand as more organizations outsource administrative tasks to focus on core competencies. Trends include document preparation services, telephone call centers, business service centers, collection agencies, credit bureaus, and more. Large enterprises increasingly turn to online outsourcing for cost savings and flexibility. Outsourcing trends include remote work adoption, sustainability focus, data analytics, AI integration, regulatory changes, compliance changes, and supply chain resilience. Digital transformation and cybersecurity concerns are top priorities. Customized business solutions, new applications, and digital maturity are key. Infrastructure, artificial intelligence, customer support, operational costs, speech recognition, decision-making, multi-language support, marketing strategies, and corporate procedures are all areas of focus. Technology utilization, customer interactions, and strategic insights are essential for success. Stay informed on the latest business applications and digital transformations in outsourced services. 

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Market Challenges

The global support services market is currently facing challenges due to technological disruptions that can significantly impact various sectors’ operations. Instances of technical glitches, such as those experienced by major companies like McDonald’s, United Airlines, and the London Stock Exchange (LSE), highlight this issue. KLM, a prominent airline, had to suspend most of its flights due to a global computer outage, while businesses in Japan, India, and the US reported operational glitches. In Luxembourg, the national carrier, Luxair, and Luxembourg airport experienced service disruptions. The root cause of these disruptions remains unclear, but they underscore the critical dependency of businesses on seamless technological operations. To mitigate the impact of such disruptions, companies must invest in advanced technological solutions, backup systems, and comprehensive risk management strategies. These factors may hamper the growth of the global support services market during the forecast period.The Support Services Market is facing several challenges that require innovative solutions. Regulatory and compliance changes pose complexities, while digital transformation and infrastructure upgrades demand significant investments. AI integration is a key trend, bringing speech recognition and decision-making capabilities, but cybersecurity concerns must be addressed. Customized business solutions and new applications enhance customer experiences, but operational costs remain a concern. Multi-language support and marketing strategies are essential for digitally mature organizations. Outsourcing administrative and customer support services can provide strategic insights and technology utilization, but cybersecurity and AI strategies are crucial. Remote work and financial inclusion are growing trends, requiring multi-cloud management and digital upgrades. Innovative solutions in document preparation, phone contact centers, business service centers, and AI strategies are essential for staying competitive.

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Segment Overview 

This support services market report extensively covers market segmentation by

Service Type1.1 Hardware1.2 SoftwareEnd-user 2.1 Small and medium enterprises2.2 Large enterprisesGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Hardware- The Support Services Market plays a crucial role in businesses by addressing customer queries and issues effectively. It enhances customer satisfaction and loyalty, reducing churn rates. Providers offer various channels like email, phone, chat, and social media. Advanced tools like AI and machine learning improve response times and accuracy. Continuous improvement through training and technology investments ensures efficient and high-quality support.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

Business support services encompass a range of outsourced administrative functions, including document preparation, telephone call centers, business service centers, collection agencies, and credit bureaus. These services are essential for organizations of all sizes, from large enterprises to small businesses. The market for business support services is evolving rapidly, with trends toward digital transformations and outsourcing of non-core functions. Online and offline business applications are increasingly being utilized for outsourced services, enabling customized solutions for organizations. Strategic insights gained from data analytics and artificial intelligence (AI) are driving improvements in corporate procedures and customer interactions. Phone contact centers are a significant component of business support services, with remote work and digital upgrades enabling greater flexibility and efficiency. Supply chain resilience and cybersecurity are critical concerns, with outsourcing partners providing advanced technology utilization and customized solutions to mitigate risks. Digital transformations are revolutionizing the business support services landscape, with AI and automation streamlining processes and enhancing customer support. Outsourcing trends indicate a shift toward more specialized services, with organizations seeking to optimize their operations and focus on their core competencies.

Market Research Overview

Business support services encompass a range of outsourced administrative functions, including document preparation, telephone call centers, business service centers, collection agencies, credit bureaus, and more. These services are essential for organizations of all sizes, from large enterprises to small businesses, both online and offline. Outsourcing trends continue to shape the industry, with a focus on remote work adoption, sustainability, data analytics, AI integration, and regulatory changes. Digital transformation is a key driver, with businesses seeking customized solutions for their unique processes and customer experiences. Infrastructure, artificial intelligence, and cybersecurity are top concerns, as organizations strive for digitally mature status and embrace new business applications. AI strategies are increasingly important, with speech recognition, decision-making, and multi-language support becoming standard offerings. Compliance changes and supply chain resilience are also critical considerations, as businesses navigate the complex regulatory landscape and seek to mitigate risks. Marketing strategies and innovative solutions, such as multi-cloud management and cloud adoption, are also key areas of focus. Ultimately, the goal is to optimize operational costs and enhance customer interactions, while ensuring the highest levels of security and data privacy.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

Service TypeHardwareSoftwareEnd-userSmall And Medium EnterprisesLarge EnterprisesGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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American Binary Sets New Standard in Post-Quantum Cryptographic VPNs with Symbolic Proof and Attestation

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WASHINGTON, July 21, 2026 /PRNewswire/ — American Binary, a leader in deep-tech cybersecurity, today announced an independent attestation regarding the validity of all 120 security properties of MaxKyber, their network protocol at the heart of their Ambit Client enterprise VPN, now third-party verified to comply with all Commercial National Security Algorithm Suite 2.0 (CNSA 2.0) requirements. This landmark verification is the result of an exhaustive private peer-review of their symbolic proof (Tamarin + ProVerif) and engineering documentation conducted by industry luminaries Dr. Joe Kiniry, PhD and Dr. Tom Shrimpton, PhD, both with long careers in academia and industry, including time at Galois as Principal Scientists.

“No known VPN — post-quantum or classical, deployed or research — has been subjected to specification and formal verification of comparable depth.” – Dr. Joe Kiniry, PhD and Dr. Tom Shrimpton, PhD

In a landscape defined by emerging quantum threats and unproven solutions, this formal third-party verification differentiates MaxKyber from traditional or hybrid solutions by providing certainty in engineering and compliance with National Security requirements. MaxKyber provides the world with long-term full post-quantum security unlike shorter-term temporary solutions such as hybrids (which mix classical and post-quantum encryption). This breakthrough marks a transition from speculative security to a foundation of verified, provable resilience, establishing a new global benchmark for secure communications.

“While organizations today are increasingly recognizing the significance of PQC, American Binary has been preparing for a post-quantum world for seven years. The result is a resilient foundation for secure operations, today and in the post‑quantum future” – Oracle

Additionally, American Binary signed ACM Turing Award winner Whitfield Diffie, cryptographic pioneer and co-inventor of the Diffie-Hellman key exchange, as a key advisor. Whitfield joins the ranks of existing cryptographic advisors Bruce Schneier and Brian LaMacchia.

“Buy American Binary and you’ll be safe”

– Whitfield Diffie at Quantum.Tech World 2026

Key security pillars of the MaxKyber attestation include:

Protection against “Harvest Now, Decrypt Later” (HNDL): By utilizing purely CNSA 2.0 algorithms, including ML-KEM-1024 without any classical key exchange variants, MaxKyber secures today’s data against decryption by quantum adversaries.Comprehensive Symbolic Verification: The attestation covers 120 security properties across 11 critical categories, including secrecy, authentication, forward secrecy, identity hiding, and resistance to Replay, Denial of Service, Resource Exhaustion, and Key Compromise Impersonation.Architectural Stability: Beyond its post-quantum cryptographic core, MaxKyber’s protocol architecture is rooted in well-established, operationally proven design patterns, retaining their performance and simplicity.

This foundational security architecture provides the necessary reliability to enable significant performance breakthroughs in the field and the following four key impacts.

Impact I: Unambiguous Security and Mitigation of “Harvest Now, Decrypt Later”

MaxKyber achieves the end-state of post-quantum cryptographic purity by utilizing a pure CNSA 2.0 post-quantum key exchange, without using any classical cryptography, hybrid cryptography, or legacy key exchange variants. Instead, American Binary’s more modern key exchange utilizes ML-KEM-1024 operations to replace the Diffie-Hellman Key Exchange. This approach ensures that modern enterprises are not tethered to the vulnerabilities of legacy components or negative market reactions to hybrid solutions being partially broken. If the classical encryption in hybrid solutions is verifiably broken, markets likely will not wait for forensics to determine whether the rest of the solution remains intact; reputation damage and capital flight will occur immediately.

MaxKyber exclusively employs CNSA 2.0 approved algorithms, specifically ML-KEM-1024 (FIPS 203), AES-256-GCM, and SHA-512/256. This construction provides the highest level of security available today without any loss of existing security properties.

Impact II: Optimal Performance from Mobile and Lossy Environments to High-Performance Scenarios

Historically, high-security protocols have suffered from significant system latency, creating a bottleneck for edge computing and mobile workforces. MaxKyber eliminates these traditional performance trade-offs, enabling high-performance security at the network’s most vulnerable points. One partner benchmarked Ambit Client, powered by MaxKyber, to have 70% faster download speeds than a comparable classically encrypted enterprise VPN.

The MaxKyber protocol optimizes efficiency through an “Authenticated Key Exchange” (AKE) which achieves mutual authentication in a single round trip, dramatically reducing the data burden on the network.

Quantifiably, the AKE saves approximately 4,600 bytes per handshake compared to the next best option. This ultra-low overhead ensures that robust post-quantum security functions reliably on mobile devices and in lossy environments where traditional, bulkier PQC handshakes consistently fail. Reliability in the field is a prerequisite for everything from remote work to warfighting environments, and MaxKyber’s AKE directly facilitates such operational readiness.

Additionally, MaxKyber is well suited for high-performance scenarios such as AI workloads, work with 3D models, and more thanks to Vector Packet Processing and Data Plane Development Kit further reducing overheads to the technical minimums and enabling line-rate speeds for server-to-server use cases.

Impact III: Compliance Savings

As the cost of compliance and diligence cycles for critical infrastructure continues to escalate, proofs can be a shortcut for approval. For CISO and Legal departments, formal verification provides a transparent, “glass-box” view of security that goes beyond traditional testing.

For integration partners, this symbolic proof significantly reduces diligence cycles. By providing an exhaustively checked security profile, American Binary allows partners to shorten the lengthy, costly investigative phases usually required for new cryptographic implementations. Verified compliance is transformed from a hurdle into a catalyst for product development.

Impact IV: R&D Acceleration

For engineering teams looking to integrate this technology and/or customize it, American Binary’s documentation serves as a powerful force multiplier. By providing pre-verified, exhaustive, and high-quality documentation, American Binary provides an extraordinary shortcut to rapid integration.

The scale of the documentation and formal models provided to partners is unprecedented in the VPN industry. This rigorous approach allows integration partners to save months, if not years, of R&D effort.

MaxKyber provides more than just a secure tunnel; it delivers a fully documented, mathematically proven blueprint that accelerates the transition to a quantum-safe future. With MaxKyber, American Binary has rewritten the industry standard for post-quantum network security.

About American Binary

American Binary is a leader in deep-tech cybersecurity, specializing in the development of CNSA 2.0 post-quantum cryptographic solutions. Through advanced rigor and high-performance engineering, American Binary provides the provable foundations for secure, resilient communication in the quantum era.

Learn more at www.ambit.inc

CONTACT: sales@ambit.inc 

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MetaOptics to Deploy its Direct Laser Writer at the University of Arizona’s Center of Semiconductor Manufacturing to Advance its U.S. Expansion

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SINGAPORE, July 21, 2026 /PRNewswire/ — MetaOptics Ltd (Catalist: 9MT) (“MetaOptics” or the “Company,” and together with its subsidiaries, the “Group”), announced that it has entered into an agreement to deploy its key metalens Direct Laser Writer (“DLW”) system at the University of Arizona’s Center of Semiconductor Manufacturing (the “University”). The agreement marks a critical step in advancing its U.S. expansion strategy and its collaborative research with world-class semiconductor stakeholders in Arizona. Installation of the DLW is expected to commence in 2027.

The DLW is designed for a 4-inch wafer to enable quick prototyping and fabrication of metalens samples within weeks. It also supports small-volume production for pilot builds and customer demand evaluation, enabling partners to iterate faster and move from concept to product more efficiently. The deployment of the Company’s DLW will allow prospective customers in the U.S. to physically witness the system in action for their metalens prototyping needs. It will also support collaborative research and evaluation by the University’s researchers under the guidance of Dr. Krishna Muralidharan of the University of Arizona’s Department of Materials Science and Engineering. MetaOptics expects the deployment to generate user feedback and user demonstration opportunities, providing further technical validation of its metalens equipment and products, and serve as a launchpad to scale commercial production and collaboration in the U.S. market.

The deployment of its DLW serves as a key milestone for MetaOptics’ U.S. expansion strategy, prospective U.S. customer engagement, and commercialization roadmap. It also positions the Group to support emerging U.S. initiatives in silicon photonics, co-packaged optics, and integrated photonics, where its metalens technology is directly applicable. The DLW will anchor a “mini foundry” at the University for small-volume, quick turnaround prototyping. Beyond research, the installation serves a commercial purpose: a U.S. demonstration site where potential distributors, universities, and research institutions can physically witness the DLW in operation. It will also produce metalens samples for prospective customers’ evaluation. With Arizona’s fast-growing semiconductor ecosystem home to world-class manufacturers and suppliers, the Company aims to leverage its presence at the University and the wider ecosystem to deepen engagement with prospective industry partners and end customers.

MetaOptics Executive Chairman Thng Chong Kim commented: “By placing our Direct Laser Writer within a world-class semiconductor research environment in Arizona, we will be able to strengthen technical validation and gather valuable user feedback. It also supports our ongoing engagements with potential industry partners and end-customers while showcasing our metalens manufacturing equipment to prospective distributors and institutions across the United States. We believe this deployment reinforces our broader U.S. expansion efforts and deepens our engagement in Arizona’s world-class semiconductor ecosystem.”

About MetaOptics Ltd

MetaOptics Ltd (Catalist: 9MT) is a semiconductor optics company pioneering glass-based metalens solutions enhanced by AI-driven image processing. Using advanced optical design and a scalable 12-inch DUV lithography process, it powers next-generation applications in CPO, mobile, AR VR, automotive, and other emerging markets. Find out more at www.metaoptics.sg.

Forward-Looking Statement

This press release contains forward-looking statements which can be identified by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “likely to,” “potential,” “continue” or other similar expressions. Any statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company’s growth strategies, its future business development, results of operations and financial condition, its research and development efforts, its ability to attract and retain customers, and its ability to establish and maintain relationships with suppliers and business partners; and assumptions underlying or related to any of the foregoing. All information provided in this press release is as of the date of this press release, and the Company undertakes no obligation to update any forward-looking statement, except as required under applicable law.

Singapore (HQ)
Metaoptics Technologies Pte Ltd. 81 Ayer Rajah Crescent, #01-45 Singapore 139967

United States
Metaoptics Inc. (USA) 1 Ferry Building, Suite 201 San Francisco, CA 9411

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11:11 Systems Announces Strategic Partnership with Cato Networks to Deliver SASE Solution for Distributed Enterprises

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New Managed Secure Access Service Edge (SASE) solution combines SD-WAN, cloud-native networking and security capabilities with 11:11’s connectivity, cyber resilience and cloud expertise

SYDNEY, July 22, 2026 /PRNewswire/ — 11:11 Systems, a leading managed infrastructure solutions provider, today announced the global availability of its 11:11 Managed Secure Access Service Edge (SASE) solution and a new strategic partnership with Cato Networks.

11:11 Managed SASE is a fully managed secure connectivity solution leveraging Cato Networks AI-native network security platform. This solution brings together intelligent SD-WAN, cloud-delivered security and global connectivity into a single offering. It enables organisations to simplify and secure access across branch offices, data centres, users and cloud environments, reducing complexity without sacrificing performance or control.

Built on the Cato Networks cloud-native SASE platform, 11:11 Managed SASE combines zero trust network access (ZTNA), firewall as a service (FWaaS), secure web gateway (SWG), cloud access security broker (CASB), advanced threat protection and centralised visibility into a unified managed experience. 11:11 also delivers 24x7x365 monitoring and support, incident management integration and operational accountability to help customers limit vendor sprawl, increase agility and free internal teams to focus on higher-value priorities.

The offering is backed by 11:11’s broader networking, cloud and cyber resilience capabilities. Through its global backbone, carrier-agnostic connectivity options and integrated portfolio spanning cloud, backup, disaster recovery and security services, 11:11 gives customers a practical path to modernise network and security architecture while strengthening resilience across the business.

“Enterprises are under pressure to support users, applications and locations that are more distributed than ever, while limiting complexity and improving security,” said Justin Giardina, CTO, 11:11 Systems. “Our Managed SASE solution provides customers with a unified approach to modernising networking and security, along with the visibility, support and flexibility they need to thrive in a rapidly changing environment.”

According to Karl Soderlund, global channel chief, Cato Networks, “As enterprises move beyond fragmented legacy networking and security stacks, they need a simpler way to gain visibility, context and control across hybrid work environments and reduce the operational burden on IT. Through our partnership, we can address these challenges head on and deliver end-to-end visibility and protection in a single service built for the reality of modern work.”

The joint offering is well suited for distributed enterprises, multi-site organisations, hybrid workforce initiatives, SD-WAN refreshes, security modernisation efforts and businesses with limited IT resources. 11:11 meets customers where they are by supporting existing environments, simplifying multi-vendor operations and serving as a single provider accountable for network, security, cloud and data integration.

This partnership expands 11:11’s Network as a Service portfolio and follows Forrester’s inclusion of 11:11 Systems in its report, “The Secure Access Service Edge Services Landscape, Q1 2026.”

About 11:11 Systems

11:11 Systems is a managed infrastructure solutions provider that empowers customers to modernise, protect and manage mission-critical applications and data, leveraging 11:11’s resilient cloud platform. Learn more at www.1111Systems.com and follow 11:11 on LinkedIn.

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