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Online On-Demand Home Services Market in Southeast Asia to Grow by USD 2.27 Billion from 2024-2028, as Busy Lifestyles Drive Demand with AI Impact on Market Trends – Technavio

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NEW YORK, Nov. 11, 2024 /PRNewswire/ — Report on how AI is redefining market landscape – The online on-demand home services market in southeast asia size is estimated to grow by USD 2.27 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of over 86.02% during the forecast period. Busy lifestyles propelling demand for home services and solutions is driving market growth, with a trend towards digital marketing and consumer engagement on social media platforms. However, high competition among market vendors poses a challenge. Key market players include Amazon.com Inc., APLUS CLEAN SOLUTIONS, Borigarn Co. Ltd., Business Pixel Sdn Bhd, Carousell Pte. Ltd., Everyworks Services Pte. Ltd., Fixi Co. Ltd., GoodWork Solutions Inc., Grab Holdings Ltd., Home Reno Pte. Ltd., JB Hi Fi Ltd., Kaodim, LS Handyman, Maclean Services Sdn Bhd, Manage 4 U Sdn Bhd, PT. OKHOME Indonesia, Smile Clean Co.,Ltd., Taskrabbit Inc., Up Your Home Services Sdn Bhd, Urbanclap Technologies India Pvt. Ltd., and Wizard Home Services Pte. Ltd..

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Online On-Demand Home Services Market In Southeast Asia Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 86.02%

Market growth 2024-2028

USD 2265.7 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

60.75

Regional analysis

Southeast Asia

Performing market contribution

Southeast Asia at 100%

Key countries

Singapore, Malaysia, Thailand, Indonesia, and Rest of Southeast Asia

Key companies profiled

Amazon.com Inc., APLUS CLEAN SOLUTIONS, Borigarn Co. Ltd., Business Pixel Sdn Bhd, Carousell Pte. Ltd., Everyworks Services Pte. Ltd., Fixi Co. Ltd., GoodWork Solutions Inc., Grab Holdings Ltd., Home Reno Pte. Ltd., JB Hi Fi Ltd., Kaodim, LS Handyman, Maclean Services Sdn Bhd, Manage 4 U Sdn Bhd, PT. OKHOME Indonesia, Smile Clean Co.,Ltd., Taskrabbit Inc., Up Your Home Services Sdn Bhd, Urbanclap Technologies India Pvt. Ltd., and Wizard Home Services Pte. Ltd.

Market Driver

The Online On-Demand Home Services market in Southeast Asia is witnessing significant growth, with repair and maintenance, health, wellness and beauty services leading the charge. Consumers’ busy lifestyles and increasing smartphone usage drive this trend. Websites offer convenient access to services, enabling inorganic growth through collaborations and industry influencer partnerships. Repair and maintenance services dominate, but health and wellness are gaining ground. Effective consumer engagement through social media platforms and promotions are key strategies. Latest developments include Amazon Home Services and Amazon Care in health, Ginger and One Medical in health and wellness, Urban Company and Zimmber in home services, and Timesaverz in home cleaning. Comprehensive coverage, competitive positions, and effective user interfaces are prime reasons for success in this market. Pricing and profitability remain important considerations for enterprises in the next few years. Photo printing is a growing niche within this segment. Synthesis of data from multiple sources indicates continued growth in the mobile segment. 

Online on-demand home services in Southeast Asia have adopted various marketing strategies to enhance their service visibility. Digital and social media promotional activities are commonly used by vendors to reach potential customers. Local service provider partnerships are also crucial for expanding market reach. Strategies such as promotional offers and referral models are employed to attract new customers and retain existing ones. Mobile and smartphone-based digital platforms play a significant role in increasing service visibility through push messages and emails, providing details of new service launches and discounts. 

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 Market Challenges

The Online On-Demand Home Services market in Southeast Asia is witnessing significant growth due to the prime reasons of busy lifestyles and the internet. This market includes repair and maintenance, health, wellness and beauty services, and consumer engagement through website and social media platforms. Challenges include inorganic growth strategies, offline home services transition, and competitive positions against industry influencers like Amazon Home Services, Amazon Care, Ginger, One Medical, Urban Company, Zimmber, and Timesaverz. Effective strategies include comprehensive coverage, client base expansion, collaborations, and effective user interface. The mobile segment is a major driver, with smartphone users preferring on-demand services for home cleaning and photo printing. Latest developments include pricing strategies and promotions to attract consumers. Synthesis of data from multiple sources indicates profitability in the next few years.The online on-demand home services market in Southeast Asia is characterized by competition among various regional and country-based players. These companies compete based on strategic initiatives such as acquisitions, partnerships, and expansions, as well as marketing and advertising campaigns. Global players like Amazon also participate in the market, increasing competition. New startups are expected to enter the market during the forecast period, intensifying competition further. Numerous vendors in the market are fueling price wars, which may erode profit margins and potentially cause smaller businesses to exit.

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Segment Overview

This online on-demand home services market in southeast asia report extensively covers market segmentation by

Platform 1.1 Mobile application1.2 WebsiteService 2.1 Home care and design2.2 Repair and maintenance2.3 Health wellness and beauty2.4 OthersGeography 3.1 Southeast Asia

1.1 Mobile application- Mobile applications have become the primary platform for vendors in Southeast Asia’s online on-demand home services market. Customers need to download these apps first and then book or schedule appointments for services from the available slots. The convenience of using mobile phones, especially for working and traveling, has led to a significant shift from web-based to mobile-based services for both B2C and B2B buyers. The growing number of smartphone users and user-friendly interfaces of mobile applications are driving the expansion of companies offering online on-demand home services via smartphones. The increasing penetration of smartphones and the availability of numerous regional and international applications for home services, food and grocery delivery, car rentals, and travel tickets are further fueling the use of mobile for on-demand home services during the forecast period. Vendors are continuously enhancing their mobile applications to offer personalized experiences to customers, leading to increased conversion rates through intelligent persuasion and social proofing.

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Research Analysis

The Online On-Demand Home Services Market in Southeast Asia is poised for significant growth in the next few years, driven by busy lifestyles and the widespread use of the internet. Repair and maintenance, health, wellness, and beauty services are prime areas of focus for this market. Consumer engagement is key, with social media platforms playing a significant role in driving demand. Inorganic growth strategies, such as collaborations and acquisitions, are also common. Synthesis of data from multiple sources is essential for understanding market trends and profitability. Pricing remains a critical factor, with industry influencers advocating for transparency and affordability. Offline home services are also undergoing digital transformation, further expanding the market’s reach. Overall, the Online On-Demand Home Services Market in Southeast Asia presents exciting opportunities for innovation and growth.

Market Research Overview

The Online On-Demand Home Services Market in Southeast Asia is experiencing exponential growth, driven by the region’s large population of smartphone users and their increasingly busy lifestyles. This market encompasses various sectors, including repair and maintenance, health, wellness and beauty, consumer engagement, and offline home services. Social media platforms and industry influencers play a significant role in driving client base and promotions. Inorganic growth strategies, such as collaborations and acquisitions, are also common among enterprises seeking to expand their comprehensive coverage and competitive positions. Latest developments in the industry include Amazon Home Services and Amazon Care’s entry into the market, offering repair, maintenance, and healthcare services, respectively. Ginger, One Medical, Urban Company, Zimmber, and Timesaverz are some effective strategies in the repair and maintenance, home cleaning, and health and welfare sectors. The next few years are expected to see continued growth, with a synthesis of data from multiple sources indicating profitability and a shift towards pricing models that cater to the unique needs of each sector. Photo printing and user interface are emerging trends, as is the integration of artificial intelligence and machine learning to enhance the overall user experience.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

PlatformMobile ApplicationWebsiteServiceHome Care And DesignRepair And MaintenanceHealth Wellness And BeautyOthersGeographySoutheast Asia

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Department of Health – Abu Dhabi and Fred Hutchinson Cancer Center collaborate on cancer research and personalized prevention

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ABU DHABI, UAE, May 13, 2026 /PRNewswire/ — The Department of Health – Abu Dhabi (DoH), regulator of the healthcare sector in the emirate, together with the Abu Dhabi Public Health Center (ADPHC), today announced the execution of a Memorandum of Understanding (“MOU”) with Fred Hutchinson Cancer Center (Fred Hutch), one of the world’s leading cancer research institutions and home to three Nobel laureates.

By pairing Abu Dhabi’s unified clinical and genomic data infrastructure, sovereign AI capabilities and governed data environments with Fred Hutch’s globally renowned research engine, the ensuing collaborations will pave the way to shortening the distance between scientific discovery and patient benefit, for Abu Dhabi’s community and beyond.

Among the projected collaborations, the two organizations will consider leveraging Abu Dhabi’s intelligent health system, and layering Fred Hutch’s world-class science onto the secure, high-quality, real-world data foundation Abu Dhabi has built. That foundation includes the emirate’s pioneering liquid biopsy programme launched last year, one of the first national-scale efforts of its kind anywhere in the world. Alongside Abu Dhabi’s AI multi-cancer early detection work, and the world’s largest clinically integrated population-scale genomics programme – with nearly one million genomes sequence.

During his visit to the center, HE Mansoor Ibrahim Al Mansoori, Chairman of DoH commented: “Cancer is one of the defining health challenges of our time, and progress depends on combining world-class science with population-scale data, advanced AI, and research. In Abu Dhabi, we have built an AI-enabled health system that ‘cares before it cures, delivering prevention at population scale. We are already achieving some of the highest early cancer detection rates in the world, and through our partnership with Fred Hutchinson Cancer Center we are committed to bringing breakthroughs to people in Abu Dhabi and beyond.”

“This MOU between Fred Hutch Cancer Center and the Abu Dhabi Department of Health underscores the power of working together to prevent and treat cancer,” said Thomas Lynch Jr., MD, president and director of Fred Hutch and holder of the Raisbeck Endowed Chair. “Our organizations share a deep commitment to research and to provide the highest levels of cancer prevention, diagnosis and care to our communities, and we are excited to bring our expertise, tools and datasets together to identify unique approaches to cancer care and research in pursuit of our boldest goals.”

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SOURCE The Department of Health – Abu Dhabi

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L’Mychele & Associates Founder LaKessia Hill Completes North Texas FWC Hospitality Program (FIFA World Cup) and Appears on The Jeff Crilley Show

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DALLAS, May 13, 2026 /PRNewswire/ — L’Mychele & Associates LLC is proud to announce two significant milestones for the growing strategic meetings and events firm: Founder & CEO LaKessia Hill has successfully completed the North Texas FWC Organizing Committee’s Hospitality Program and was recently featured on The Jeff Crilley Show.

These accomplishments reflect the company’s continued momentum within the hospitality, tourism, and events industries as L’Mychele & Associates expands its presence through strategic partnerships, leadership engagement, and elevated client experiences.

The completion of the North Texas FWC Hospitality Program further strengthens the company’s commitment to delivering intentional, guest-centered experiences rooted in strategy, hospitality, and meaningful connection — values that are central to the L’Mychele & Associates brand.

In addition, Hill recently joined veteran journalist and media personality Jeff Crilley on The Jeff Crilley Show to discuss her entrepreneurial journey, the vision behind L’Mychele & Associates, and the company’s approach to creating experiences as bold as its clients’ goals.

“Both opportunities represent growth, visibility, and the continued evolution of our brand,” said Hill. “Hospitality is more than service — it’s about creating intentional moments that leave lasting impressions. Being recognized through the hospitality program and having the opportunity to share our story on The Jeff Crilley Show were both incredibly meaningful experiences.”

Known for its consultative and strategy-first approach, L’Mychele & Associates specializes in executive summits, conferences, nonprofit galas, incentive experiences, corporate meetings, and curated social gatherings. The firm partners with organizations, brands, and leaders to transform ideas into impactful experiences through strategic planning, management, and execution.

Guided by the company’s signature philosophy — “The Art of Listening. The Science of Execution.” — L’Mychele & Associates continues to position itself as a strategic partner within the meetings, events, and hospitality industries.

The episode of The Jeff Crilley Show featuring LaKessia Hill is now available across multiple platforms, including YouTube, Facebook, LinkedIn, and Transistor.

About L’Mychele & Associates LLC

L’Mychele & Associates LLC is a Dallas-based strategic meetings and events firm specializing in executive summits, corporate meetings, conferences, nonprofit events, incentive experiences, and curated social gatherings. The company is known for blending strategy, hospitality, and execution to create experiences that drive connection and lasting impact.

Media Contact

LaKessia Hill
Founder & CEO, L’Mychele & Associates LLC
469-402-7825

LaKessia@LMychele.com
www.LMychele.com  

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SOURCE L’Mychele & Associates LLC

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HBX GROUP ANNOUNCES HALF YEAR 2026 FINANCIAL RESULTS

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LONDON, May 13, 2026 /PRNewswire/ — HBX Group International plc (HBX Group, the Company, the Group, HBX.SM) announces its Half Year 2026 results for the six months ended 31 March 2026.  

TTV up +17% to €3.8bn, and Revenue of €309m, up +1% YoY at constant currency, reflecting targeted commercial and strategic actions to prioritise growth and capture market share, partly offset by disruption from the Middle East conflictAdjusted EBITDA up +9% at constant currency to €163m, with margin of 53% expanding +4ppts in constant currency. Profit after tax was €28m (H1 25: €(227)m).Strong cash generation with 103% cash conversion and leverage at 1.7x Adjusted Net Debt / Adjusted EBITDA. S €100m share buyback programme and a 7.5 cents per share (c.€18m) interim dividend.Executing the strategic building blocks, including the acquisition of Bridgify announced today.FY26E guidance revised to reflect the impact of Middle East conflict and macroeconomic uncertainty. New FY26 guidance is for constant currency TTV growth +11% to +15%, Revenue growth -4% to +1% and Adjusted EBITDA growth -5% to -2%, and Operating Free Cash Flow conversion between 90% and 100%. Medium-term guidance is unchanged.

First half 2026 Financial Performance Summary1

6 months
ended 31
March 2026

6 months
ended 31
March 2025

Change
constant
currency2

Change 

Total Transaction Value (TTV) (€m)

3,770

3,370

+17 %

+12 %

Revenue (€m)

309

319

+1 %

-3 %

Adjusted EBITDA (€m)

163

159

+9 %

+3 %

Delivering profitable growth

Group TTV increased to €3.8bn in the first half, up +17% at constant currency. TTV contribution increased from shorter lead-time bookings, Third Party Supply and Online Travel Agents.

Revenue of €309m, increased +1% in constant currency. Take rate was 8.2%, down 1.3ppts year‑on‑year.

Adjusted EBITDA increased 9%, with margin +4ppts.

Net finance costs were €35m, 77% lower than the prior year. The tax charge was €16m. Adjusted Earnings were €83m, up +44% at constant currency.

Delivering commercial milestones in line with strategy

Commercial progress in H1 2026 reflected HBX Group’s strategy to expand its global travel ecosystem and drive profitability through AI-driven operational efficiency and commercial performance. Key developments included new distribution partnerships in Asia-Pacific, acquisitions such as Bridgify and PerfectStay to strengthen experiences and dynamic capabilities, and new platform and fintech initiatives.

HBX group also continued embedding AI across products and operations, including AI-powered solutions for Bedsonline and HotelTech, while scaling internal AI agents already delivering measurable savings and supporting more than 120 identified use cases, reinforcing the Group’s connected B2B travel ecosystem strategy.

Regional performance and trading dynamics

TTV grew in double-digits in all three regions, up +18% in the Americas and +16% in both MEAPAC and Europe, at constant currency.

In Europe, TTV growth was supported by strong intra‑regional and domestic travel. Asia Pacific up +18%, partly offset by slower growth in the Middle East and disruption on some Europe-Asia corridors. In the Americas, TTV was predominantly driven by domestic demand.

Middle East impact and near‑term outlook

Since late February, the escalation of the conflict in the Middle East has impacted travel demand across affected destinations and selected international corridors, resulting in increased volatility, shorter booking windows and reduced near‑term visibility. The impact of this on H1 Group TTV growth was approximately 1ppt.

HBX Group implemented dynamic pricing, inventory reallocation and active partner support. Demand outside affected corridors has been more resilient.

Cost discipline, cash generation and capital allocation

Underlying operating costs fell by 5%. Performance was supported by productivity initiatives, automation and AI.

On a last 12-month basis, Operating Free Cash Flow was €447m, with cash conversion of 103% over the last 12 months. Adjusted Net Debt at 31 March 2026 stood at €741m.

Outlook

The Group started FY26 with strong performance. Since late February, trading conditions have been adversely impacted by the escalation of the conflict in the Middle East and broader geopolitical uncertainty.

The Group has revised its FY26 guidance. Updated outlook reflects a -4ppt effect of the Middle East conflict on TTV growth. Assumes four months of disruption with gradual stabilisation.

For the complete press release and disclaimer applicable to this information, please visit www.investors.hbxgroup.com

1 See financial statements for definitions of specific financial terms and KPIs, including any Alternative Performance Measures (APMs)
2 Constant currency changes exclude the impact of foreign exchange rate fluctuations by translating current year results at the exchange rates used in the prior year.

Contact: 
Clara Truyols
clatruyols@hbxgroup.com 

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SOURCE HBX Group

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