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Green Ammonia Market to Grow by USD 3.21 Billion (2024-2028) Green Ammonia Introduction Boosts Growth, Report on AI-Driven Market Transformation – Technavio

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NEW YORK, Nov. 26, 2024 /PRNewswire/ — Report with the AI impact on market trends – The global green ammonia market size is estimated to grow by USD 3.21 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  113.07%  during the forecast period. Introduction of green ammonia is driving market growth, with a trend towards increasing investments boosting market growth. However, high cost of green hydrogen  poses a challenge.Key market players include AquaHydrex Inc., BASF SE, CF Industries Holdings Inc., Cummins Inc., Enapter S.r.l., ENGIE SA, Greenfield Nitrogen LLC, Hiringa Energy Ltd., ITM Power PLC, MAIRE S.p.A., MAN Energy Solutions SE, McPhy Energy SA, Nel ASA, OCI NV, Siemens AG, Starfire Energy, thyssenkrupp AG, Topsoes AS, Uniper SE, and Yara International ASA.

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Green Ammonia Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 113.07%

Market growth 2024-2028

USD 3209.7 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

85.16

Regional analysis

Europe, North America, APAC, South America, and Middle East and Africa

Performing market contribution

Europe at 37%

Key countries

US, Germany, China, Russia, and Australia

Key companies profiled

AquaHydrex Inc., BASF SE, CF Industries Holdings Inc., Cummins Inc., Enapter S.r.l., ENGIE SA, Greenfield Nitrogen LLC, Hiringa Energy Ltd., ITM Power PLC, MAIRE S.p.A., MAN Energy Solutions SE, McPhy Energy SA, Nel ASA, OCI NV, Siemens AG, Starfire Energy, thyssenkrupp AG, Topsoes AS, Uniper SE, and Yara International ASA

Market Driver

The Green Ammonia market is experiencing significant growth as businesses and governments prioritize carbon neutrality and ecological footprint reduction. Green Ammonia, a hydrogen carrier and energy storage solution, is an emission-free alternative to traditional fuels like natural gas in various industries. Its use as a transportation fuel, maritime fuel, and industrial feedstock is on the rise, contributing to decarbonization efforts. Electrolyzer technology, specifically Alkaline Water Electrolysis, is a key driver in the production of Green Ammonia. This clean energy source is also used in power generation, agriculture, and as eco-friendly fertilizers, reducing greenhouse gas emissions and environmental impact. Green Ammonia projects are gaining traction as renewable energy sources become more accessible. The transportation industry, including shipping and refrigeration transportation, is transitioning to this resourceful fuel to meet emissions regulations and improve air quality. Manufacturing facilities are also adopting Green Ammonia for its low carbon emissions, replacing natural gas dependency and reducing environmental hazards. This versatile commodity chemical is also used in fertilizer production, contributing to sustainable agriculture. Fuel cells, gas turbines, and internal combustion engines can utilize Green Ammonia as a fuel, providing a viable alternative to traditional fuels in power generation and industrial processes. Overall, the Green Ammonia market is a significant step towards environmental sustainability and the future of clean energy. 

The global green ammonia market is witnessing significant growth due to increasing research and development activities. Notably, the European Union’s Energy Technology Development and Demonstration Program (EUDP) is financing a major green ammonia project led by Skovgaard Invest, Vestas, and Haldor Topsoe. This project involves constructing a 10 MW green ammonia plant, directly linked to local wind and solar power generation, with an investment of USD11.9 billion. Furthermore, in August 2022, Carlyle and GIC, two global investment firms, announced a strategic investment in Eneus, a green ammonia project development company, to support the development of a 14GW+ green ammonia pipeline. In addition, renewable energy firm ACME Group plans to invest USD6 billion in green ammonia production. These developments underscore the growing industry momentum towards sustainable ammonia production. 

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Market Challenges

Green Ammonia is an eco-friendly alternative to traditional fossil fuels, gaining significant attention due to its role in achieving carbon neutrality and reducing ecological footprint. As a hydrogen carrier and energy storage solution, it offers potential as a transportation fuel, industrial feedstock, and maritime fuel. However, challenges exist in decarbonizing ammonia production through renewable energy sources, such as wind and solar, due to emissions from electrolyzer technology like alkaline water electrolysis. Green Ammonia’s production from renewable energy sources can help reduce greenhouse gas emissions, contributing to environmental sustainability in power generation, agriculture, and manufacturing facilities. In the transportation industry, it can replace natural gas dependency as an emission-free fuel for gas turbines, internal combustion engines, and industrial furnaces, as well as in fuel cells for electric vehicles. Moreover, green ammonia can serve as a sustainable alternative to traditional fertilizers, reducing the environmental impact of agriculture and contributing to cleaner air quality. With increasing emissions regulations, green ammonia projects can help industries transition to clean energy and low carbon emissions, making it a valuable commodity chemical for various industries. However, challenges remain in addressing environmental hazards and ensuring the safety and efficiency of green ammonia production and transportation.Green hydrogen, produced through renewable energy sources, has a higher initial cost compared to gray hydrogen due to the high fixed costs of setting up a production plant. On average, green hydrogen costs around 2-3 times more than gray hydrogen. Fuel cells used with green hydrogen are approximately 1.5 to 2 times more expensive than their fossil fuel counterparts. As a synthetic fuel, green hydrogen costs nearly 5-7 times more than fossil jet fuel. According to The Energy and Resources Institute (TERI), the production cost of green hydrogen is approximately USD5USD6 per kg. At this rate, green hydrogen is not economically feasible for industries such as steel, fertilizer, and long-range shipping to adopt as a fuel source.

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Segment Overview 

This green ammonia market report extensively covers market segmentation by  

Application 1.1 Power generation1.2 Transportation1.3 Industrial feedstock1.4 OthersTechnology 2.1 Alkaline water electrolysis2.2 Proton exchange membrane2.3 Solid oxide electrolysisGeography 3.1 Europe3.2 North America3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Power generation-  The global population growth and urbanization, particularly in developing regions like India and China, are driving the demand for electricity. This trend is compelling governments worldwide to secure a reliable electricity supply to attract investment in the power generation sector. The expanding urban population will continue to fuel the demand for power generation, making it a significant market growth factor during the forecast period.

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Research Analysis

The Green Ammonia market is experiencing significant growth as the world shifts towards renewable energy sources and carbon neutrality. Ammonia, a commodity chemical produced from nitrogen and hydrogen, is increasingly being recognized as a resourceful fuel and hydrogen carrier with minimal greenhouse gas emissions during combustion. Renewable energy sources such as wind and solar power are used to produce green ammonia through electrolysis, reducing its ecological footprint. Green ammonia is gaining popularity as a transportation fuel, particularly in shipping and marine industries, due to its high energy density and ability to store energy for long periods. It is also used as an eco-friendly fertilizer, reducing the need for traditional fertilizers with high carbon emissions. Gas turbines, internal combustion engines, and industrial furnaces can be fueled with green ammonia, leading to significant reductions in air quality emissions. The use of green ammonia in power generation and as a hydrogen carrier for energy storage is also on the rise. Emissions regulations continue to drive the demand for green ammonia as countries strive for environmental sustainability. Alkaline water electrolysis technology is a cost-effective method for producing green ammonia, making it an attractive alternative to conventional ammonia. Green ammonia is a valuable commodity chemical with numerous applications, including in the production of eco-friendly fertilizers, as a shipping fuel, and as a fuel for power generation and industrial processes. Its ability to store energy and reduce greenhouse gas emissions makes it an essential component of a sustainable energy future.

Market Research Overview

Green Ammonia is an eco-friendly alternative to traditional ammonia, produced using renewable energy sources instead of fossil fuels. It is a hydrogen carrier and energy storage solution, playing a crucial role in decarbonization efforts across various industries. Green Ammonia contributes to carbon neutrality by reducing greenhouse gas emissions, particularly in power generation, transportation fuel, and industrial feedstock applications. Its production process, using electrolyzer technology like alkaline water electrolysis, results in zero carbon emissions and improved air quality. Green Ammonia is also a sustainable solution for agriculture as eco-friendly fertilizers, replacing traditional nitrogen-based fertilizers with lower environmental impact. In transportation, it serves as a clean energy source for gas turbines, internal combustion engines, and fuel cells in ships and trucks, reducing the maritime and transportation industry’s carbon footprint. Green Ammonia projects are essential for the transition to a renewable energy-driven economy, promoting environmental sustainability and reducing reliance on natural gas dependency.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ApplicationPower GenerationTransportationIndustrial FeedstockOthersTechnologyAlkaline Water ElectrolysisProton Exchange MembraneSolid Oxide ElectrolysisGeographyEuropeNorth AmericaAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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AiRISTA Launches Newest Version of Sofia™, Setting a Standard for Enterprise-Grade Real-Time Location Systems

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Platform modernization delivers unmatched flexibility, enterprise security, and open interoperability — reinforcing AiRISTA’s position as the RTLS platform built to scale with any technology environment

TIMONIUM, Md., July 21, 2026 /PRNewswire/ — AiRISTA, a leading provider of real-time location systems (RTLS) trusted by more than 300 organizations worldwide, today announced the newest release of its flagship Sofia™ real-time location intelligence platform. Building on the foundation established with the Vision RTLS platform, Sofia represents the next evolution of AiRISTA’s location intelligence platform to meet the evolving needs of enterprise and government customers.

As organizations increasingly rely on location intelligence to improve staff safety, operational efficiency, and workflow automation, Sofia enables them to leverage existing technology investments through an open, technology-agnostic platform rather than a single-vendor ecosystem.

Sy Sajjad, Founder and CEO, AiRISTA: “Sofia reflects what we’ve believed since founding AiRISTA: location intelligence should adapt to how an organization actually operates, not force the organization to adapt to a single vendor’s technology. With this release, we’ve strengthened the security, flexibility, and scalability that enterprise and healthcare customers require — while staying true to the open, technology-agnostic architecture that has always set Sofia apart.”

Key enhancements in the new release include:

A modernized user experience with simplified administration

Enterprise-grade security with Single Sign-On (SSO), Multi-Factor Authentication (MFA), TLS 1.3, and enhanced access controls

A centralized Integrations Hub supporting leading wireless infrastructure and enterprise applications, including EHR, MES, nurse call, and other operational systems

Multi-tenant tag roaming for seamless multi-site deployments

Enhanced dashboards, reporting, alert management, and platform performance

Unlike RTLS platforms built around a single positioning technology, Sofia supports Wi-Fi, Bluetooth® Low Energy (BLE), Ultra-Wideband (UWB), infrared (IR), GPS, and RFID within a single platform, allowing organizations to select the right technology for each use case without vendor lock-in. 

Jon Collins, Director of Integrated Product Solutions, AiRISTA: “The latest release of Sofia was built around a simple principle: the platform should improve outcomes, not add complexity. Whether that’s enabling a faster staff duress response, integrating location intelligence with electronic health records (EHRs), manufacturing execution systems (MES), nurse call, or other enterprise applications, or scaling seamlessly across multiple sites, this release removes friction at every layer—for administrators, IT teams, and the frontline staff who rely on Sofia every day. “

Organizations shouldn’t have to replace existing systems to unlock the value of location intelligence. Sofia was designed to integrate with the technologies customers already rely on. The latest release extends that flexibility with a new, centralized Integrations Hub supporting HPE Networking solutions (including HPE Aruba Networking and Juniper Mist), Cisco Spaces, Cisco Meraki, Cisco CMX, and other leading infrastructure platform.

Wyatt Meek, Chief Commercial Officer, AiRISTA: “What we hear consistently from customers evaluating RTLS is that they don’t want to choose between capability and flexibility — they want both. Sofia gives organizations enterprise-grade security and a modernized experience without asking them to give up the freedom to choose the right technology for each use case. That combination is difficult to find elsewhere in this market.”

Sofia is available now. Existing customers can work with their AiRISTA account team to plan upgrades. To learn more, visit www.airistaflow.com.

About AiRISTA

AiRISTA is a leading provider of real-time location systems (RTLS) and location intelligence solutions for healthcare, industrial, and government organizations. Trusted by more than 300 organizations worldwide, the Sofia platform delivers real-time visibility into people, assets, and environments while integrating with a broad ecosystem of wireless infrastructure and enterprise systems. AiRISTA is ISO 9001 and ISO 27001 certified.

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SOURCE AiRISTA Flow

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GCG Advisory Partners Reports Strong First-Half 2026, Marked by Four Strategic Acquisitions, $1.1 Billion in New Assets, and Completion of Three-Platform Model

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Firm expands AUM, welcomes new advisory teams, and deepens its national footprint following 2025 recapitalization

CHARLOTTE, N.C., July 21, 2026 /PRNewswire/ — GCG Advisory Partners (“GCG”), a national wealth management aggregator platform, today announced a series of milestones completed in the first half of 2026 that reinforce the firm’s growth trajectory and its position as a partner of choice for independent financial advisors.

Since its August 2025 recapitalization with BharCap Partners, GCG has grown EBITDA by more than 200%, a pace that reflects both a disciplined deal strategy and the caliber of the teams choosing to join. The firm acquires and supports registered investment advisory (RIA) practices nationwide, giving each the infrastructure, capital, and flexibility to keep growing while staying focused on clients.

Completion of the Three-Platform Model

GCG also completed the build-out of its three-platform operating model (independent RIA, broker-dealer/corporate RIA, and hybrid RIA), so advisors can choose the affiliation that best fits their practice and clients. Every prospective partner now has a clear route in, whatever structure they prefer.

Four Acquisitions, Four New Chapters

Gunderson Capital Management. Closed April 3, 2026, this deal added roughly $578 million in AUM, custodied at Charles Schwab, and established GCG’s independent RIA channel. The Mount Pleasant, S.C. firm is led by nationally recognized market commentator Bill Gunderson.

Gateway Capital Advisors. Also effective that day, this $300 million-plus practice joined through an asset purchase, recognized for its entrepreneurial, organically driven growth and deep client-planning work.

Head Investment Partners. In June, this $180 million Knoxville practice joined GCG, led by 30-year advisor Daniel Head and known for its options and risk-management expertise, giving GCG its first footprint in Tennessee.

BlueChip Financial Advisors. A hybrid RIA custodying through Fidelity Institutional Wealth Services, it opened GCG’s first presence in the Northeast and rounded out the firm’s affiliation options, giving incoming teams the full range of ways to join.

Each brings specialized capabilities to GCG’s expanding roster of practices.

Leadership Perspective

“The first half of 2026 has been about disciplined execution: completing our platform, welcoming exceptional advisory teams, and building a firm that advisors and institutional partners alike can trust. We’re proud of what our team has accomplished, and we remain focused on sustainable, high-quality growth, driven by both organic momentum and disciplined acquisitions, through the back half of the year and into 2027.”

— Joel Burris, CEO & Managing Partner, GCG Advisory Partners

Looking Ahead

GCG continues to evaluate new opportunities and remains committed to supporting advisors and clients across all three affiliation models. The firm expects to share further updates later in 2026.

For entrepreneurial advisors looking to build lasting equity in their practice, GCG offers the capital, infrastructure, and partnership to make it happen. To start a confidential conversation, contact our team.

About GCG Advisory Partners

GCG Advisory Partners is a national wealth management aggregator that acquires and supports registered investment advisory practices nationwide. Through its independent RIA, broker-dealer/corporate RIA, and hybrid RIA channels, the firm gives advisors the infrastructure, resources, and flexibility to grow while staying focused on their clients. GCG is backed by BharCap Partners. For more information, visit www.gcgap.com.

Media Contact:

Nicole Caputo
Contact@gcgap.com
704-372-4491

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Buzz Health and VetHubRx Partner to Bring Real-Time Prescription Savings to Veterinary Care

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Strategic integration embeds multi-card discount pricing directly into veterinary e-prescribing workflows, expanding affordability and price transparency for pet owners at the pharmacy counter

FORT WALTON BEACH, Fla., July 21, 2026 /PRNewswire/ — Buzz Health™, a healthcare technology company, and VetHubRx, a veterinary e-prescribing platform, today announced a strategic partnership to integrate real-time prescription discount pricing directly into VetHubRx’s e-prescribing and consumer-facing platforms.

Through the collaboration, VetHubRx will embed Buzz Health’s RxCompare® pricing infrastructure into its prescribing workflow, enabling veterinary providers and pet owners to access and apply the lowest available discount price at the point of prescribing and fulfillment. The integration supports automated best-price routing via Buzz Health’s SmartBIN® across a configurable multi-card discount network, delivering real-time price visibility within the digital prescribing experience and seamless claims adjudication through RxCompare’s pharmacy network and infrastructure.

The partnership marks Buzz Health’s first integration with a veterinary e-prescribing platform, extending the company’s prescription affordability technology into a market where most medication purchases are paid entirely out of pocket, given that only 4 to 5% of pets in the U.S. are insured, according to the North American Pet Health Insurance Association.

Unlike human healthcare, pet insurance rarely covers prescription drugs at the point of sale, leaving pet owners fully exposed to retail pricing with limited visibility into available savings. Many pet owners are unaware that the same prescription discount programs available for human medications can also be applied to their pet’s prescriptions, a gap this partnership addresses by embedding savings directly into the prescribing workflow.

“Veterinary prescribing is undergoing a digital transformation, and this partnership positions Buzz Health at the forefront of that shift,” said Lathe Bigler, Senior Vice President, Business Strategy at Buzz Health. “By embedding real-time pricing and multi-card savings directly into the prescribing workflow, we are helping veterinary providers deliver price transparency to pet owners before they arrive at the pharmacy, reducing surprises at the counter and improving prescription fulfillment rates.”

VetHubRx is a standalone e-prescribing application designed for veterinary clinics and animal hospitals, enabling providers to generate and transmit prescriptions electronically to retail pharmacies nationwide. Animal hospitals typically do not dispense medications on-site, meaning prescriptions are mostly routed to retail pharmacies, making real-time pricing visibility at the pharmacy counter particularly valuable. The platform also includes a consumer-facing app that engages pet owners on refills and prescription management.

“Our providers want to give pet owners every advantage when it comes to affording the medications their animals need,” said MJ Hamilton, CEO and Founder of VetHubRx. “Integrating real-time discount pricing into our workflow means pet owners can see the most affordable option at the pharmacy closest to them, all within the same digital experience their veterinarian uses to prescribe. It removes friction from the process and helps ensure prescriptions are filled.”

The partnership focuses on prescriptions for human-equivalent medications commonly prescribed for pets, which are filled at retail pharmacies across the country. The integration applies SmartBIN technology to automatically route each prescription to the discount card offering the lowest available price using a single set of processing codes, ensuring pet owners receive optimal savings with no additional steps required by the prescriber or pharmacist.

Buzz Health currently supports prescription access across thousands of pharmacies nationwide and continues expanding its platform to serve e-prescribing applications, EMR/EHR integrations, and additional enterprise partners.

About Buzz Health

Buzz Health is a healthcare technology company delivering intelligent, customizable prescription solutions through its integrated platforms, including BuzzRx, RxCompare, and RxAffect. Designed for scale and flexibility, Buzz Health’s technology helps streamline pharmacy operations, optimize claims in real time, and improve access and affordability across the prescription ecosystem. By serving as the intelligence layer behind prescription savings and benefit navigation, Buzz Health enables measurable cost reductions, improved adherence, and better health outcomes. Learn more at www.buzzhealth.com.

About VetHubRx

VetHubRx is the first and only e-prescribing platform built exclusively for veterinarians, empowering clinics to electronically prescribe to virtually any participating pharmacy nationwide. By eliminating phone calls, faxes, and unnecessary administrative work, VetHubRx streamlines the prescribing process for veterinary teams while giving pet owners the freedom to fill prescriptions at the pharmacy that best meets their needs. Faster prescribing, greater convenience, and improved access to medications help create a better experience for both clinics and pet owners. Learn more at vethubrx.com.

Media Contact
buzzhealthPR@supremecomms.ai

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