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IAS Reports First Quarter 2025 Financial Results

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Total revenue increased 17% to $134.1 million

Net income of $8.0 million at a 6% margin; adjusted EBITDA of $41.5 million at a 31% margin 

Raises midpoint of full-year revenue and adjusted EBITDA outlook

NEW YORK, May 12, 2025 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced financial results for the first quarter ended March 31, 2025.

“We exceeded our expectations for the first quarter with 17% revenue growth highlighted by a 24% increase in optimization revenue and a 33% increase in publisher revenue,” said Lisa Utzschneider, CEO of IAS. “IAS is an AI-first company. We empower global marketers to optimize their digital investments and realize their target outcomes with our advanced technology. We are executing on our strategy as we prioritize performance, product innovation, and global reach. We are raising the midpoint of our full-year financial outlook to reflect our strong first quarter performance.”

First Quarter 2025 Financial Highlights

Total revenue was $134.1 million, a 17% increase compared to $114.5 million in the prior-year period.Optimization revenue was $64.8 million, a 24% increase compared to $52.5 million in the prior-year period.Measurement revenue was $48.4 million, a 4% increase compared to $46.3 million in the prior-year period.Publisher revenue was $20.9 million, a 33% increase compared to $15.8 million in the prior-year period.International revenue, excluding the Americas, was $42.7 million, an 18% increase compared to $36.0 million in the prior-year period, or 32% of total revenue for the first quarter of 2025.Gross profit was $103.9 million, an 18% increase compared to $88.4 million in the prior-year period. Gross profit margin was 78% for the first quarter of 2025.Net income was $8.0 million, or $0.05 per basic and diluted share, compared to a net loss of $1.3 million, or $0.01 per basic and diluted share, in the prior-year-period. Net income margin was 6% for the first quarter of 2025.Adjusted EBITDA* was $41.5 million compared to $33.1 million in the prior-year period. Adjusted EBITDA* margin was 31% for the first quarter of 2025.Cash and cash equivalents were $59.1 million at March 31, 2025.

Recent Business Highlights 

TikTok Social Optimization Expansion – In April, IAS announced an expansion of Social Optimization for TikTok to include pre-bid Video Level Exclusion Lists. Paired with TikTok’s Inventory Filter, advertisers applying pre-bid Video Level Exclusion Lists benefit from pre-bid granular exclusions, powered by IAS’s multimedia technology and based on brand-specific needs.Reddit Total Media Quality (TMQ) Expansion – In April, IAS announced the expansion of its partnership with Reddit to include Viewability and Invalid Traffic Measurement, as part of IAS’s TMQ for Reddit. This expansion builds on IAS’s earlier integration with Reddit to provide brand safety and suitability measurement.Google Search Partner Network (SPN) Expansion – In May, IAS announced the launch of IAS’s Pre-Screen brand safety solution for SPN. With this launch, IAS will provide advertisers with additional control over their investments before their ads are shown across the network.Spotify Podcast Tools – In May, IAS announced with Spotify the launch of new brand safety and suitability targeting and measurement tools for podcast advertisers for the Spotify Audience Network.Nextdoor Pre-Bid Partnership – In May, IAS announced a strategic first-to-market partnership with Nextdoor. IAS will now power Nextdoor’s first-party brand safety tool as a provider of pre-bid brand safety and suitability optimization on the platform.Roblox Measurement Partnership Update – In April, Roblox announced that IAS will offer coverage across media quality and performance solutions, including fraud, brand safety and suitability, and viewability.

Financial Outlook

IAS is providing the following financial outlook for the second quarter of 2025 and raising the midpoint of its full year 2025 revenue and adjusted EBITDA outlook:

Second Quarter Ending June 30, 2025:

Total revenue of $142 million to $144 millionAdjusted EBITDA* of $45 million to $47 million

Year Ending December 31, 2025:

Total revenue of $590 million to $600 millionAdjusted EBITDA* of $204 million to $210 million

Financial outlook is based on information as of today, May 12, 2025, and may be impacted by factors outside IAS’s control. See “Forward Looking Statements.”

* See “Supplemental Disclosure Regarding Non-GAAP Financial Information” section herein for an explanation of these measures. IAS is unable to provide a reconciliation for forward-looking guidance of adjusted EBITDA and corresponding margin to net income (loss) and corresponding margin, the most closely comparable GAAP measures without unreasonable effort, because certain material reconciling items, such as depreciation and amortization, interest expense, income tax expense (benefit) and acquisition, restructuring and integration expenses, cannot be estimated due to factors outside of IAS’s control and could have a material impact on the reported results. However, IAS estimates stock-based compensation expense for the second quarter of 2025 in the range of $19 million to $21 million and for the full year 2025 in the range of $72.5 million to $75.5 million.

INTEGRAL AD SCIENCE HOLDING CORP.

CONDENSED CONSOLIDATED BALANCE SHEETS

(UNAUDITED)

(IN THOUSANDS, EXCEPT SHARE DATA)

March 31, 2025

December 31, 2024

ASSETS

Current assets:

Cash and cash equivalents

$           59,120

$            84,469

Restricted cash

288

506

Accounts receivable, net of allowance for credit losses of $5,622 and $7,454

as of March 31, 2025 and December 31, 2024, respectively

86,866

79,427

Unbilled receivables

51,053

53,388

Prepaid expenses and other current assets

41,008

36,639

Due from related party

7

28

Total current assets

238,342

254,457

Property and equipment, net

3,941

4,004

Internal use software, net

56,428

53,636

Intangible assets, net

132,533

140,943

Goodwill

674,505

673,025

Operating lease right-of-use assets, net

18,811

17,888

Deferred tax asset, net

1,731

1,675

Other long-term assets

6,061

5,943

Total assets

$      1,132,352

$       1,151,571

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities:

Accounts payable and accrued expenses

$           47,732

$            72,910

Operating lease liabilities, current

10,801

10,184

Due to related party

—

11

Deferred revenue

841

1,061

Total current liabilities

59,374

84,166

Deferred tax liability, net

1,727

3,118

Long-term debt, net

14,305

34,189

Operating lease liabilities, non-current

13,177

13,374

Other long-term liabilities

8,743

8,713

Total liabilities

97,326

143,560

Commitments and Contingencies

Stockholders’ Equity

Preferred Stock, $0.001 par value, 50,000,000 shares authorized at March 31, 2025;

0 shares issued and outstanding at March 31, 2025 and December 31, 2024

—

—

Common Stock, $0.001 par value, 500,000,000 shares authorized, 163,988,856 and

162,871,266 shares issued and outstanding at March 31, 2025 and December 31, 2024,

respectively

164

163

Additional paid-in-capital

981,980

964,765

Accumulated other comprehensive loss

(1,860)

(3,666)

Retained earnings

54,742

46,749

Total stockholders’ equity

1,035,026

1,008,011

Total liabilities and stockholders’ equity

$      1,132,352

$       1,151,571

 

INTEGRAL AD SCIENCE HOLDING CORP.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME (LOSS)

(UNAUDITED)

Three Months Ended March 31,

(IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)

2025

2024

Revenue

$       134,066

$       114,530

Operating expenses:

Cost of revenue

30,126

26,161

Sales and marketing

32,128

31,825

Technology and development

19,700

17,978

General and administrative

26,196

21,380

Depreciation and amortization

16,463

15,080

Foreign exchange (gain) loss, net

(1,998)

1,569

Total operating expenses

122,615

113,993

Operating income

11,451

537

Interest expense, net

(72)

(1,926)

Net income (loss) before income taxes

11,379

(1,389)

(Provision) benefit for income taxes

(3,386)

134

Net income (loss)

$           7,993

$          (1,255)

Net income (loss) per share – basic and diluted:

$             0.05

$           (0.01)

Weighted average shares outstanding:

Basic

163,646,444

159,385,167

Diluted

166,811,853

159,385,167

Other comprehensive income (loss):

Foreign currency translation adjustments

1,806

(1,059)

Total comprehensive income (loss)

$           9,799

$          (2,314)

Stock-Based Compensation 

(UNAUDITED)

Three Months Ended March 31,

(IN THOUSANDS)

2025

2024

Cost of revenue

$                80

$              124

Sales and marketing

4,773

5,738

Technology and development

4,806

4,399

General and administrative

5,866

5,477

Total stock-based compensation

$         15,525

$         15,738

 

INTEGRAL AD SCIENCE HOLDING CORP.

CONDENSED CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY

(UNAUDITED)

Three Months Ended March 31, 2025

Common Stock

(IN THOUSANDS, EXCEPT SHARES)

Shares

Amount

Additional

paid-in

capital

Accumulated

other 

comprehensive 

loss

Retained

earnings

Total

stockholders’

equity

Balance, December 31, 2024

162,871,266

$                163

$         964,765

$            (3,666)

$            46,749

$      1,008,011

RSUs and MSUs vested

917,186

1

—

—

—

1

ESPP purchase

200,404

—

1,690

—

—

1,690

Stock-based compensation

—

—

15,525

—

—

15,525

Foreign currency translation adjustment

—

—

—

1,806

—

1,806

Net income

—

—

—

—

7,993

7,993

Balance, March 31, 2025

163,988,856

$                164

$         981,980

$            (1,860)

$            54,742

$      1,035,026

Three Months Ended March 31, 2024

Common Stock

(IN THOUSANDS, EXCEPT SHARES)

Shares

Amount

Additional

paid-in

capital

Accumulated

other

comprehensive

loss

Retained

earnings

Total

stockholders’

equity

Balance, December 31, 2023

158,757,620

$                 159

$         901,259

$               (916)

$              8,954

$         909,456

RSUs and MSUs vested

806,546

1

—

—

—

1

Option exercises

44,049

—

313

—

—

313

ESPP purchase

153,239

—

1,895

—

—

1,895

Stock-based compensation

—

—

15,725

—

—

15,725

Foreign currency translation adjustment

—

—

—

(1,059)

—

(1,059)

Net loss

—

—

—

—

(1,255)

(1,255)

Balance, March 31, 2024

159,761,454

$                 160

$         919,192

$            (1,975)

$              7,699

$         925,076

 

INTEGRAL AD SCIENCE HOLDING CORP.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(UNAUDITED)

Three Months Ended March 31,

(IN THOUSANDS)

2025

2024

Cash flows from operating activities:

Net income (loss)

$           7,993

$          (1,255)

Adjustments to reconcile net income (loss) to net cash provided by

(used in) operating activities:

Depreciation and amortization

16,463

15,080

Stock-based compensation

15,525

15,738

Foreign currency (gain) loss, net

(2,486)

1,395

Deferred tax benefit

(1,447)

(5)

Amortization of debt issuance costs

116

116

Reversal of credit losses

(1,134)

(188)

Changes in operating assets and liabilities:

(Increase) decrease in accounts receivable

(5,439)

6,436

Decrease in unbilled receivables

2,656

3,167

Increase in prepaid expenses and other current assets

(3,429)

(13,759)

Increase in operating leases, net

(526)

(202)

Decrease in other long-term assets

4

19

Decrease in accounts payable and accrued expenses and other

long-term liabilities

(24,548)

(28,278)

(Decrease) increase in deferred revenue

(229)

644

Increase (decrease) in due to/from related party

10

(39)

Net cash provided by (used in) operating activities

3,529

(1,131)

Cash flows from investing activities:

Purchase of property and equipment

(554)

(1,128)

Acquisition and development of internal use software and other

(10,347)

(9,163)

Net cash used in investing activities

(10,901)

(10,291)

Cash flows from financing activities:

Repayment of long-term debt

(20,000)

(30,000)

Proceeds from exercise of stock options

—

313

Cash received from Employee Stock Purchase Program

1,232

1,393

Net cash used in financing activities

(18,768)

(28,294)

Net decrease in cash, cash equivalents, and restricted cash

(26,140)

(39,716)

Effect of exchange rate changes on cash, cash equivalents and

restricted cash

597

(847)

Cash, cash equivalents and restricted cash, at beginning of period

87,335

127,290

Cash, cash equivalents, and restricted cash, at end of period

$         61,792

$         86,727

Supplemental Disclosures:

Net cash (received) paid during the period for:

Interest

$               (23)

$           1,879

Taxes

$              822

$              268

Non-cash investing and financing activities:

Property and equipment acquired included in accounts

payable

$                55

$                  2

Internal use software acquired included in accounts payable

$              520

$              573

Lease liabilities arising from right-of-use assets

$           2,993

$              189

Supplemental Disclosure Regarding Non-GAAP Financial Information
We use supplemental measures of our performance, which are derived from our consolidated financial information, but which are not presented in our consolidated financial statements prepared in accordance with GAAP. Adjusted EBITDA is the primary financial performance measure used by management to evaluate our business and monitor ongoing results of operations. Adjusted EBITDA is defined as net income (loss) before depreciation and amortization, stock-based compensation, interest expense, net, provision (benefit) from income taxes, acquisition, restructuring and integration costs and foreign exchange gains and losses, and other one-time, non-recurring costs. Adjusted EBITDA margin represents the adjusted EBITDA for the applicable period divided by the revenue for that period presented in accordance with GAAP.

We use non-GAAP financial measures to supplement financial information presented on a GAAP basis. We believe that excluding certain items from our GAAP results allows management to better understand our consolidated financial performance from period to period and better project our future consolidated financial performance as forecasts are developed at a level of detail different from that used to prepare GAAP-based financial measures. Moreover, we believe these non-GAAP financial measures provide our shareholders with useful information to help them evaluate our operating results by facilitating an enhanced understanding of our operating performance and enabling them to make more meaningful period-to-period comparisons. Although we believe these measures are useful to investors and analysts for the same reasons they are useful to management, these measures are not a substitute for, or superior to, U.S. GAAP financial measures or disclosures and should be read only in conjunction with financial information presented on a U.S. GAAP basis. Our non-GAAP financial measures may not be comparable to similarly titled measures of other companies. Other companies, including companies in our industry, may calculate non-GAAP financial measures differently than we do, limiting the usefulness of those measures for comparative purposes.

Reconciliation of historical Adjusted EBITDA and corresponding margin to their most directly comparable GAAP financial measures, net income (loss) and corresponding margin are presented below. We encourage you to review the reconciliations in conjunction with the presentation of the non-GAAP financial measures for each of the periods presented. In future fiscal periods, we may exclude such items and may incur income and expenses similar to these excluded items.

Reconciliation of Adjusted EBITDA

Three Months Ended March 31,

(IN THOUSANDS, EXCEPT PERCENTAGES)

2025

2024

Net income (loss)

$         7,993

$       (1,255)

Depreciation and amortization

16,463

15,080

Stock-based compensation

15,525

15,738

Interest expense, net

72

1,926

Provision (benefit) for income taxes

3,386

(134)

Acquisition, restructuring and integration costs

74

126

Foreign exchange (gain) loss, net

(1,998)

1,569

Adjusted EBITDA

$       41,515

$       33,050

Revenue

$     134,066

$     114,530

Net income (loss) margin

6 %

(1) %

Adjusted EBITDA margin

31 %

29 %

Conference Call and Webcast Information
IAS will host a conference call and live webcast to discuss its first quarter 2025 financial results today at 5:00 p.m. ET. To access the live webcast and conference call dial-in, please register under the “News & Events” section of IAS’s investor relations website. A replay will be available on IAS’s investor relations website following the live call: https://investors.integralads.com.

About Integral Ad Science
Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust, safety, and transparency in digital media quality. For more information, visit integralads.com.

Forward-Looking Statements
This earnings press release contains forward-looking statements that are subject to risks and uncertainties. All statements other than statements of historical fact included in this press release are forward-looking statements. Forward-looking statements give our current expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance, including guidance, and business, including pipeline and industry trends. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as “anticipate,” “estimate,” “expect,” “project,” “plan,” “intend,” “believe,” “may,” “will,” “should,” “can have,” “likely,” and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operating or financial performance or other events. For example, all statements we make relating to our estimated and projected costs, expenditures, cash flows, growth rates and financial results, including forecasted revenue and adjusted EBITDA, or our plans and objectives for future operations and products, growth initiatives or strategies, expected features and functionality of our products, and expectations regarding technology, including the use of artificial intelligence, are forward-looking statements. All forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially from those that we expected, including: (i) factors that affect the amount of advertising spending, such as economic downturns and marketability, uncertainty surrounding the stability of economic conditions due to new and proposed tariffs and uncertainty in the global trade environment, instability in geopolitical or market conditions generally, and any changes in tax treatment of advertising expense; (ii) our failure to innovate or make the right investment decisions; (iii) our ability to provide digital or cross-platform analytics; (iv) our ability to sustain our profitability and revenue growth rate, particularly if our revenue continues to decline; (v) issues in the development and use of artificial intelligence and machine learning; (vi) our failure to maintain or achieve industry accreditation standards; (vii) our dependence on integrations with advertising platforms, demand side providers (“DSPs”) and proprietary platforms that we do not control; (viii) our ability to maintain high impression volumes; (ix) risks that our customers do not pay or choose to dispute their invoices; (x) our dependence on the overall demand for advertising; (xi) our ability to compete successfully with our current or future competitors in an intensely competitive market; (xii) our international expansion; (xiii) our ability to expand into new channels; (xiv) risks of material changes to revenue share agreements with certain DSPs; (xv) our ability to effectively manage our growth; (xvi) the impact that any acquisitions we have completed in the past and may consummate in the future, strategic investments, or alliances may have on our business, financial condition, and results of operations; (xvii) our ability to successfully execute our international plans; (xviii) the risks associated with the seasonality of our market; (xix) the difficulty in evaluating our future prospects given our short operating history; (xx) uncertainty in how the market for buying digital advertising verification solutions will evolve; (xxi) the risk that a perceived failure to comply with laws and industry self-regulation may damage our reputation; (xxii) interruption by man-made problems such as terrorism, computer viruses, or social disruptions; (xxiii) the risk of failures in the systems and infrastructure supporting our solutions and operations; (xxiv) our ability to avoid operational, technical, and performance issues with our platform; (xxv) risks associated with any unauthorized access to user, customer, or inventory and third-party provider data; (xxvi) our ability to provide the non-proprietary technology, software, products, and services that we use; (xxvii) the risk that we are sued by third parties for alleged infringement, misappropriation, or other violation of their proprietary rights; (xxviii) our ability to obtain, maintain, protect, or enforce intellectual property and proprietary rights that are important to our business; (xxix) our involvement in lawsuits to protect or enforce our intellectual property; (xxx) risks that our employees, consultants, or advisors have wrongfully used or disclosed alleged trade secrets of their current or former employers; (xxxi) risks that our trademarks and trade names are not adequately protected; (xxxii) the impact of unforeseen changes to privacy and data protection laws and regulation on digital advertising; (xxxiii) our ability to maintain our corporate culture; (xxxiv) risks posed by earthquakes, fires, floods, and other natural catastrophic events; and (xxxv) other factors disclosed in our filings with the SEC. Given these factors, as well as other variables that may affect our operating results, you should not rely on forward-looking statements, assume that past financial performance will be a reliable indicator of future performance, or use historical trends to anticipate results or trends in future periods.

We derive many of our forward-looking statements from our operating budgets and forecasts, which are based on many detailed assumptions. While we believe that our assumptions are reasonable, we caution that it is very difficult to predict the impact of known factors, and it is impossible for us to anticipate all factors that could affect our actual results. The forward-looking statements included in this press release are made only as of the date hereof. We undertake no obligation to update or revise any forward- looking statement as a result of new information, future events or otherwise, except as otherwise required by law.

Investor Contact:
Jonathan Schaffer
ir@integralads.com

Media Contact:
press@integralads.com

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SOURCE Integral Ad Science, Inc.

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In HelloNation, Real Estate Expert Lee Malcom Explains Why Local Knowledge Matters When Buying Older Homes

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The article outlines key inspection priorities and explains how local expertise helps buyers evaluate older properties.

MONROE, Ga., Oct. 26, 2026 /PRNewswire/ — What should buyers look for when purchasing an older home?

HelloNation published an article that answers this question, drawing on insights from Lee Malcom, real estate expert at Malcom & Malcom Realty Professionals LLC in Monroe, Georgia.

The article examines the unique opportunities and responsibilities of buying older homes. While many buyers are drawn to historic details, mature landscaping, and established neighborhoods, the article explains that age can also bring maintenance concerns that deserve careful evaluation before a purchase.

According to a HelloNation article, one of the most important areas to assess during an older-home inspection is the roof. Roofing systems naturally deteriorate over time, and replacement costs can be substantial. The article notes that understanding the roof’s age, condition, and maintenance history can help buyers anticipate future expenses and avoid unexpected repairs. Professional evaluations can also reveal leaks, damaged materials, and ventilation issues that may not show up during a casual walkthrough.

The article also highlights the importance of reviewing plumbing systems. Many older homes contain materials and components installed decades ago that may no longer meet modern standards. Corrosion, leaks, and reduced water pressure can create challenges for homeowners. The article explains that evaluating plumbing systems before purchase allows buyers to better understand potential upgrade or repair needs.

Electrical systems represent another key area of focus. The article explains that older wiring, electrical panels, and outlets may have been designed for households with much lower power demands than today. Modern families often rely on many electronic devices and appliances, so it’s important to determine whether existing electrical systems can safely support current usage.

The article also discusses foundation concerns as part of a comprehensive evaluation process. The article explains that while minor cracks may be common in some homes, larger issues can signal structural problems. Uneven floors, sticking doors, and visible foundation movement may warrant additional professional assessment before buyers decide to purchase.

The HelloNation article emphasizes that a detailed inspection of an older home can uncover concerns early and provide valuable information about future maintenance responsibilities. Understanding the condition of major systems allows buyers to make more informed decisions and prepare for potential ownership costs.

Beyond physical inspections, the article explains why local real estate knowledge matters when buying an older property. Experienced professionals often understand neighborhood histories, regional building practices, and long-term housing trends that may not appear in standard property disclosures. This knowledge helps buyers better evaluate the risks and opportunities associated with older homes.

For those exploring Walton County real estate, local expertise can provide important context regarding construction methods, neighborhood development patterns, and common maintenance issues found throughout the area. The article notes that this understanding helps buyers approach purchasing decisions with greater confidence and a clearer understanding of long-term ownership expectations.

The article also discusses the value of working with professionals who maintain strong local networks. Access to trusted inspectors, roofing specialists, contractors, and foundation experts can help buyers obtain reliable assessments and accurate information before finalizing a transaction.

Why Local Knowledge Matters When Buying Older Homes features insights from Lee Malcom, real estate expert in Monroe, Georgia, in HelloNation.

About HelloNation

HelloNation is America’s Good News Network, a premier media platform built on the idea that good news travels faster when real people tell real stories. Through its community-focused publications and innovative “edvertising” approach, HelloNation delivers content that informs, inspires, and spotlights the leaders making a meaningful impact in their communities.

www.hellonation.com

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SOURCE HelloNation

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EZRA, the coaching arm of the Adecco Group, launches Loop – the first connected human and AI coaching experience

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The first connected coaching experience pairs a dedicated ICF-accredited coach and Cai, an AI development partner that remembers conversations, priorities and organizational context to enable manager performance enhancement

ZURICH, Oct. 26, 2026 /PRNewswire/ — EZRA, the enterprise coaching arm of the Adecco Group (SIX: ADEN), today launched EZRA Loop, a first-of-its-kind fully connected coaching experience that combines human expertise with AI to help managers build the skills needed to lead in the age of AI.

As AI becomes part of everyday work, hybrid workforce orchestration is about redesigning work so people and AI agents each contribute where they create the most value and impact.

In this new environment, managers are under increasing pressure to lead change, navigate complexity and develop their teams. Yet coaching remains out of reach for most employees. EZRA Loop democratizes coaching: businesses can now provide managers with an always-on AI development partner that knows exactly when to loop in a dedicated, accredited human coach.

Denis Machuel, CEO of the Adecco Group: “As AI changes how work gets done, organizations need to bring their people along with them. Loop shows how human expertise and AI support can work together to make coaching more accessible, in the flow of work. This is an excellent example of how to leverage technology, while retaining a human touch, judgement and trust that only people can provide. In the hybrid – human-AI – workplace, it is essential to intentionally design how people and technology interact.”

Research shows that teams led by coached managers resolved customer problems 18% faster. Drawing on insights from more than a million coaching sessions with 200,000 people across its customers including companies like Microsoft, Spotify, Mastercard, HSBC, Eli Lilly and KPMG, EZRA found that AI and human coaching each excel in different areas. It noticed that AI support outperformed human coaches on task skills such as prioritization and goal setting, while human coaching outperformed on interpersonal skills like emotional intelligence and executive presence. Together, humans and AI, outperform either alone, driving a 37% increased chance of behavioral changes. 

This combination reflects a broader shift across organizations where the greatest value is increasingly created not by humans or AI working independently, but by orchestrating the interaction between people and technology.

To access the full text of the press release, click here: https://www.adeccogroup.com/our-group/media/press-releases/ezra-launch-loop-human-ai-coahing

About The Adecco Group

The Adecco Group is the world’s leading talent and technology expertise company. Our purpose is making the future work for everyone. Through our three global business units – Adecco, Akkodis and LHH – across 60 countries, we enable sustainable and lifelong employability for individuals, deliver digital engineering consulting to innovate and accelerate business transformation and empower organizations to optimize their workforces. The Adecco Group leads by example and is committed to fostering sustainable employability and supporting resilient economies and communities. The Adecco Group AG is headquartered in Zurich, Switzerland (ISIN: CH0012138605) and listed on the SIX Swiss Exchange (ADEN). https://www.adeccogroup.com/

About EZRA

EZRA is the connected coaching company that gives every manager a coach. Founded in 2019 as part of The Adecco Group, EZRA has delivered more than a million coaching sessions to over 200,000 people in 120 countries and 75 languages. EZRA combines behavioral science with 4,500 ICF-accredited human coaches and Cai, its AI development partner, to deliver coaching that drives behavior changes, leadership development and better performance. Companies like Microsoft, Spotify, Mastercard, HSBC, Eli Lilly, KPMG and ServiceNow rely on EZRA coaching. 

For further information please contact:

The Adecco Group Corporate Press Office
media@adeccogroup.com
Rodrigo Sánchez Flórez – Tel: +34 658 06 54 02 / Jürg Schneider – Tel: +41 79 876 09 21
r.sanchezflores@adecco.com / Juerg.Schneider@adeccogroup.com

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EaseUS Software Releases Disk Health Insights Report 2026 H1 from 440K Disk Samples, Finding HDDs Show a 20x Higher Share of Caution/Bad Ratings Than SSDs

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NEW YORK, Oct. 26, 2026 /PRNewswire/ — EaseUS Software released the Disk Health Insights Report 2026 H1 from 444,282 disk samples, highlighting differences in HDD and SSD health ratings, key warning indicators, and storage characteristics that may warrant closer monitoring.

According to this report, HDD samples were substantially more likely than SSD samples to receive a Caution or Bad health rating: 24.83% of sampled HDDs received one of these ratings, compared with 1.22% of sampled SSDs – a difference of approximately 20 times in the share of health warnings.

The findings highlight the importance of regular disk health checks and proactive data protection, particularly for users who continue to rely on hard disk drives.

How Did EaseUS Lab Conduct This Disk Health Report?

EaseUS Lab, in collaboration with the EaseUS Partition Master R&D and technical support teams, conducted this study and analyzed 444,828 HDD and SSD samples collected from February 1 through July 31, 2026.

The EaseUS Lab examined disk health ratings and S.M.A.R.T. diagnostic indicators, as well as drive capacity, power-on hours (POH), partition styles, and Windows system drive configurations. Rather than measuring actual failure rates or predicting the remaining lifespan of individual drives, the report identifies patterns in observed health ratings and characteristics associated with a higher share of warnings in the dataset.

Alongside the differences between HDDs and SSDs, the findings revealed several noteworthy patterns, including:

HDDs with capacities below 500 GB showed a 35.89% share of Caution/Bad ratings, while those with more than 5,000 power-on hours recorded a 28.10% share.MBR HDDs also showed a higher share of Caution/Bad ratings than GPT HDDs, at 34.14% versus 19.29%.The share of HDDs receiving Caution/Bad ratings was nearly identical when C: drive utilization reached 90% or higher.

These findings help Windows users identify key disk health warning signs, protect important data, and prepare for migration or replacement when needed.

The following key findings offer a more thorough look at the report’s most notable disk health patterns and the factors that may warrant closer attention.

Core Findings: Five Key Insights Into Windows Disk Health

According to the report, EaseUS Lab identified five key findings to help users better understand disk health and prioritize maintenance.

1. HDDs Show a Higher Share of Caution and Bad Health Ratings

Among sampled HDDs, 74.73% were rated Good, 23.04% Caution, and 1.78% Bad. By comparison, 98.26% of sampled SSDs were rated Good, while 0.21% were rated Caution and 1.01% Bad.

Overall, 24.83% of HDDs were rated Caution or Bad, compared with 1.22% of SSDs.

Although SSDs show a much lower risk of getting Caution/Bad ratings, it still matters to run regular SSD health checks and take timely action when significant warnings remain.

2. Reallocated Sectors and Read Errors Stand Out Among HDD Warning Indicators

The report identifies S.M.A.R.T. attribute 05, Reallocated Sectors Count, and attribute 01, Read Error Rate, as notable HDD warning indicators.

Reallocated Sectors Count was reported in 5.06% of HDD samples, while Read Error Rate was reported in 1.62%. Among the warning indicators recorded in HDDs rated Bad, these attributes accounted for 70.00% and 22.47%, respectively.

These findings highlight the importance of combining overall health rating with significant diagnostic indicators. When significant warnings appear, users should prioritize protecting important data and determine whether disk cloning, migration, or replacement is appropriate.

3. Smaller-Capacity, Longer-Running, and MBR HDDs Show Higher Shares of Health Warnings

The report found higher Caution/Bad shares in several HDD groups:

35.89% of HDDs with capacities below 500 GB were rated Caution or Bad.28.10% of HDDs with more than 5,000 power-on hours (POH) were rated Caution or Bad.34.14% of MBR HDDs were rated Caution or Bad, compared with 19.29% of GPT HDDs.

These patterns identify scenarios that may warrant closer monitoring. However, the findings do not indicate that smaller capacity, longer operating hours, or MBR partitioning style may directly cause disk health to decline. Users should consider these characteristics alongside diagnostic results, device configuration, and usage history when planning maintenance or migration.

4. Low C: Drive Space Does Not Necessarily Indicate Poor HDD Health

This study also examined the relationship between C: drive utilization and disk health, using 90% utilization as the threshold for high storage pressure.

Among HDDs, 29.04% of samples with C: drive utilization at or above 90% were rated Caution or Bad, compared with 29.32% of those below 90%. The similar result doesn’t show a direct relationship between C: drive utilization and poorer HDD health in this dataset.Among SSDs, the Caution/Bad share was 1.83% in the high-utilization group and 0.89% in the lower-utilization group. Although the high-utilization group showed a higher share of Caution/Bad ratings, the data do not show a causal relationship.

For Windows users, low disk space and disk health issues are distinct concerns and should be evaluated separately, even when both issues affect the same device.

5. HDDs Continue to Power a Meaningful Share of Windows Systems

Despite the growing adoption of SSDs, HDDs accounted for 17.79% of sampled Windows system drives. GPT accounted for 75.46% of system drives, while MBR remained in use on 24.54%.

These findings show effective disk health management requires more than mere disk diagnostics. Windows users with HDDs should also consider storage capacity, data protection, partition compatibility, and SSD migration operations.

Industry Implications: Disk Health Detection Is Shifting to Proactive Management

According to this report, disk health diagnostics are taking a broader role in Windows storage management.

A single health rating can indicate whether a further investigation is needed, but it can’t provide a complete picture of storage readiness or determine the remaining lifespan of a disk drive.

This report highlights three practical priorities for disk management providers, PC support teams, and individual users:

Don’t ignore and check for early warning signs. Review overall health status along with S.M.A.R.T. indicators, power-on hours, and other drive details rather than relying on a single indicator.Back up data in advance. When a drive receives a Caution or Bad rating, confirm the reported issue and back up important files before making further decisions.Prepare for disk drive upgrade. If a drive is aging or running out of space, check the new drive’s capacity, partition style, and BIOS/UEFI compatibility before migrating or replacing a system drive.

This approach helps users understand disk health warnings and take appropriate action without assuming every warning signals an immediate drive failure.

Actionable Suggestions to Protect HDD and SSD Health in Windows

Based on the report’s findings, EaseUS Lab recommends a practical approach to disk health management tailored to the condition of each drive.

Drives in Good Status: Continue normal use, back up data regularly, and check disk health periodically.Drives in Caution Status: Review warning indicators, back up important files, and monitor disk health.Drives in Bad Status: Back up data first and consider drive replacement or data recovery if needed.Using small or aging HDDs: Monitor disk health and consider upgrading to an SSD if appropriate.Disk with low C: drive space issue: Free up space or expand the partition; low space alone does not indicate disk failure.HDD-to-SSD migration: Check disk health, target capacity, and boot compatibility before migrating.

The report emphasizes a complete process to take as long as a user is using a disk drive on their devices: Check Disk Health → Protect Data → Prepare New Disk → Migrate or Replace Disk. The goal is not simply to label a drive as healthy or unhealthy, but to help users respond appropriately to the available evidence.

The full report, including detailed findings and practical recommendations, is available at: https://www.easeus.com/whitepapers/disk-health-insights-report-2026-h1.html

About EaseUS Software

Founded in 2004, EaseUS is a software provider specializing in data recovery, disk management, data backup, and multimedia solutions. Trusted by users in more than 160 countries and regions, EaseUS develops accessible software to help individuals and businesses manage, protect, and make the most of their digital data. For more information, visit https://www.easeus.com.

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SOURCE EaseUS Software

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