Technology
Chunghwa Telecom Reports Un-Audited Consolidated Operating Results for the Second Quarter of 2024
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2 years agoon
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TAIPEI, Aug. 6, 2024 /PRNewswire/ — Chunghwa Telecom Co., Ltd. (TAIEX: 2412, NYSE: CHT) (“Chunghwa” or “the Company”) today reported its un-audited operating results for the second quarter of 2024. All figures were prepared in accordance with Taiwan-International Financial Reporting Standards (“T-IFRSs”) on a consolidated basis.
(Comparisons throughout the press release, unless otherwise stated, are made with regard to the prior year period.)
Second Quarter 2024 Financial Highlights
Total revenue increased by 1.2% to NT$ 54.12 billion.Consumer Business Group revenue increased by 2.6% to NT$ 33.60 billion.Enterprise Business Group revenue decreased by 3.7% to NT$ 16.89 billion.International Business Group revenue increased by 21.8% to NT$ 2.64 billion.Total operating costs and expenses increased by 2.4% to NT$ 42.19 billion.Operating income decreased by 2.7% to NT$ 11.93 billion.EBITDA decreased by 1.7% to NT$ 21.81 billion.Net income attributable to stockholders of the parent decreased by 1.0% to NT$ 9.82 billion.Basic earnings per share (EPS) was NT$1.27.Operating income, EBITDA, net income attributable to stockholders of the parent, and EPS all exceeded our proposed guidance.
“The year-over-year improvements in the second quarter underscored the strength of our strategic execution and operational excellence,” stated Mr. Shui-Yi Kuo, Chairman and CEO of Chunghwa Telecom. “Chunghwa Telecom is delivering industry-leading, best-in-class service to our customers. As a result, we have proudly set a new record for total revenue for the same period since 2018, increasing our mobile revenue market share and subscriber share in the new market landscape. Our postpaid mobile ARPU has continued to outperform peers, demonstrating the highest YoY growth in the Taiwanese telecom industry for six consecutive quarters. Additionally, our fixed broadband service has seen a remarkable uptick as the number of subscribers opting for services of 300Mbps or higher continued to grow, resulting in revenue increase.”
“Regarding our three business groups, the Consumer Business Group sustained its growth trajectory, primarily due to mobile revenue growth driven by ongoing 5G migration and an increase in postpaid subscribers, as well as fixed broadband revenue growth. As a testament of our successful investment in media content, we saw our video platform subscriptions exceeded three million in the first week of broadcasting the Olympic Games, further expanding our lead in the industry as the largest video platform in Taiwan. Our Enterprise Business Group’s revenue decreased due to the higher base from the large ICT project revenue recognized last year, offset by increased IDC and cybersecurity revenues this quarter. A noteworthy highlight is the 10 consecutive quarters of year-over-year growth in our cybersecurity business driven by growing demand. Furthermore, we are impressed with the performance of our International Business Group, where revenue increased by 21.8% year-over-year, mainly driven by overseas ICT business.”
“Targeting the vast AI opportunities, we constructed AI Data Centers, GPU Cloud, and CHT AI Factory. These efforts support enterprise and government clients in facilitating AI transformation. Additionally, to strategically enhance our overall group’s market value, we focused on carving out subsidiaries for spin-offs and continuously evaluating potential M&A opportunities. Our subsidiary, CHT Security and International Integrated Systems Inc., will complete their listing on Taiwan’s Emerging Stock Market Board by the second half of 2024. Looking ahead, we remain confident that the consistent execution of our strategies will enable us to achieve our long-term goals for superior value creation for all our stakeholders,” Mr. Kuo concluded.
Revenue
Chunghwa Telecom’s total revenues for the second quarter of 2024 increased by 1.2% to NT$ 54.12 billion.
Consumer Business Group’s revenue for the second quarter of 2024 increased by 2.6% YoY to NT$ 33.60 billion. Mobile service revenue increased 3.8% YoY, mainly due to ongoing 5G migration and increase in postpaid subscriber. Fixed broadband revenue continued to grow year over year owing to the successful upsell of speed upgrade. Sales revenue increased 2.4% YoY mainly due to the strong sales of iPhone series. CBG’s income before tax decreased 1.6% YoY, mainly due to the increase of personnel expenses resulting from the company’s salary raises rolled out this year
Enterprise Business Group’s revenue for the second quarter of 2024 decreased 3.7% YoY to NT$ 16.89 billion, due to last year’s high base from large ICT projects and the deferral of revenue that was expected to be recognized in the second quarter. ICT business revenue remained on track when excluding those factors. Mobile service revenue slightly decreased due to the higher base of prepaid card project in the same period of last year, while 5G migration, international roaming revenue and text message revenue continued to grow. Fixed-line revenue slightly decreased year-over-year due to that the decline in fixed voice revenue offset the growth of broadband access revenue and data communication revenue. This was the main cause of the 9.6% year-over-year decrease in EBG’s income before tax.
International Business Group’s revenue for the second quarter of 2024 increased by 21.8% to NT$ 2.64 billion, while its income before tax increased 8.2% YoY. The positive growth was mainly due to overseas ICT business growth driven by clients’ global expansion.
Operating Costs and Expenses
Total operating costs and expenses for the second quarter of 2024 increased by 2.4% to NT$ 42.19 billion, mainly due to higher manpower cost and electricity expenses.
Operating Income and Net Income
Operating income for the second quarter of 2024 decreased by 2.7% to NT$ 11.93 billion. The operating margin was 22.0%, as compared to 22.9% in the same period of 2023. Net income attributable to stockholders of the parent decreased by 1.0% to NT$ 9.82 billion. Basic earnings per share was NT$1.27.
Cash Flow and EBITDA
Cash flow from operating activities, as of June 30th, 2024, increased by 3.0% year over year to NT$ 29.32 billion, mainly due to a rise in unearned revenue from ICT projects.
Cash and cash equivalents, as of June 30th, 2024, decreased by 24.2% to NT$ 37.71 billion as compared to that as of June 30th, 2023.
EBITDA for the second quarter of 2024 was NT$ 21.81 billion, decreasing by 1.7% year over year. EBITDA margin was 40.31%, as compared to 41.51% in the same period of 2023.
Business Highlights
Mobile
As of June 30th, 2024, Chunghwa Telecom had 13.42 million mobile subscribers, representing a 4.5% year-over-year increase. In the second quarter, total mobile service revenue increased by 3.5% to NT$ 16.73 billion, while mobile post-paid ARPU excluding IoT SIMs grew 2.0% year over year to NT$ 556.
Fixed Broadband/HiNet
As of June 30th, 2024, the number of broadband subscribers slightly increased by 0.6% to 4.41 million. The number of HiNet broadband subscribers increased by 1.3% to 3.72 million. In the second quarter, total fixed broadband revenue grew 4.4% year over year to NT$ 11.39 billion, while ARPU increased 2.0% to NT$ 790.
Fixed line
As of June 30th, 2024, the number of fixed-line subscribers was 9.02 million.
Financial Statements
Financial statements and additional operational data can be found on the Company’s website at http://www.cht.com.tw/en/home/cht/investors/financials/quarterly-earnings
NOTE CONCERNING FORWARD-LOOKING STATEMENTS
This press release contains forward-looking statements. These statements constitute “forward-looking” statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates” and similar statements. Statements that are not historical facts, including statements about Chunghwa’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Investors are cautioned that actual events and results could differ materially from those statements as a result of a number of factors including, but not limited to the risks outlined in Chunghwa’s filings with the U.S. Securities and Exchange Commission on Forms F-1, F-3, 6-K and 20-F, in each case as amended. The forward-looking statements in this press release reflect the current belief of Chunghwa as of the date of this press release and Chunghwa undertakes no obligation to update these forward-looking statements for events or circumstances that occur subsequent to such date, except as required under applicable law.
This press release is not an offer of securities for sale in the United States. Securities may not be offered or sold in the United States absent registration or an exemption from registration. Any public offering of securities to be made in the United States will be made by means of a prospectus that may be obtained from the issuer or selling security holder and that will contain detailed information about the company and management, as well as financial statements.
NON-GAAP FINANCIAL MEASURES
To supplement the Company’s consolidated financial statements presented in accordance with International Financial Reporting Standards pursuant to the requirements of the Financial Supervisory Commission, or T-IFRSs, Chunghwa Telecom also provides EBITDA, which is a “non-GAAP financial measure”. EBITDA is defined as consolidated net income (loss) excluding (i) depreciation and amortization, (ii) total net comprehensive financing cost (which is comprised of net interest expense, exchange gain or loss, monetary position gain or loss and other financing costs and derivative transactions), (iii) other income, net, (iv) income tax, (v) (income) loss from discontinued operations.
In managing the Company’s business, Chunghwa Telecom relies on EBITDA as a means of assessing its operating performance because it excludes the effect of (i) depreciation and amortization, which represents a non-cash charge to earnings, (ii) certain financing costs, which are significantly affected by external factors, including interest rates, foreign currency exchange rates and inflation rates, which have little or no bearing on our operating performance, (iii) income tax (iv) other expenses or income not related to the operation of the business.
CAUTIONS ON USE OF NON-GAAP FINANCIAL MEASURES
In addition to the consolidated financial results prepared under T-IFRSs, Chunghwa Telecom also provide non-GAAP financial measures, including “EBITDA”. The Company believes that the non-GAAP financial measures provide investors with another method for assessing its operating results in a manner that is focused on the performance of its ongoing operations.
Chunghwa Telecom’s management believes investors will benefit from greater transparency in referring to these non-GAAP financial measures when assessing the Company’s operating results, as well as when forecasting and analyzing future periods. However, the Company recognizes that:
these non-GAAP financial measures are limited in their usefulness and should be considered only as a supplement to the Company’s T-IFRSs financial measures;these non-GAAP financial measures should not be considered in isolation from, or as a substitute for, the Company’s T-IFRSs financial measures;these non-GAAP financial measures should not be considered to be superior to the Company’s T-IFRSs financial measures; andthese non-GAAP financial measures were not prepared in accordance with T-IFRSs and investors should not assume that the non-GAAP financial measures presented in this earnings release were prepared under a comprehensive set of rules or principle.
Further, these non-GAAP financial measures may be unique to Chunghwa Telecom, as they may be different from non-GAAP financial measures used by other companies. As such, this presentation of non-GAAP financial measures may not enhance the comparability of the Company’s results to the results of other companies. Readers are cautioned not to view non-GAAP results as a substitute for results under T-IFRSs, or as being comparable to results reported or forecasted by other companies.
About Chunghwa Telecom
Chunghwa Telecom (TAIEX 2412, NYSE: CHT) (“Chunghwa” or “the Company”) is Taiwan’s largest integrated telecommunications services company that provides fixed-line, mobile, broadband, and internet services. The Company also provides information and communication technology services to corporate customers with its big data, information security, cloud computing and IDC capabilities, and is expanding its business into innovative technology services such as IoT, AI, etc. Chunghwa has been actively and continuously implemented environmental, social and governance (ESG) initiatives with the goal to achieve sustainability and has won numerous international and domestic awards and recognitions for its ESG commitments and best practices. For more information, please visit our website at www.cht.com.tw
Contact: Angela Tsai
Phone: +886 2 2344 5488
Email: chtir@cht.com.tw
View original content:https://www.prnewswire.com/news-releases/chunghwa-telecom-reports-un-audited-consolidated-operating-results-for-the-second-quarter-of-2024-302215307.html
SOURCE Chunghwa Telecom
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Technology
Sungrow Opens Australia’s New Solar & Battery Experience Hub, Bringing the Future of Clean Energy Closer to Home
Published
5 minutes agoon
July 21, 2026By
SUNSHINE COAST, Australia, July 21, 2026 /PRNewswire/ — Sungrow, the globally leading PV inverter and energy storage system provider, officially opened its brand new Solar & Battery Experience Hub, marking a significant milestone in the company’s long-term investment in the Australian renewable energy market.
Located on the Sunshine Coast, one of Australia’s most sustainability-focused regions, the Hub is Sungrow’s first solar and battery experience centre in the country. Visitors can explore advanced renewable technologies, see real-time demonstrations, and receive tailored home and commercial energy advice. Serving as an essential bridge to the region, the Hub is dedicated to establishing broad and deep connections with the local community. By partnering with residents, businesses, and non-profit organizations to deliver technical training, sustainability education, and diverse community events, it will work hand in hand to drive the sustainable prosperity of the local community. Meanwhile, powered entirely by Sungrow’s inverter and battery system, the centre serves as a working example of how commercial buildings can operate efficiently and sustainably.
The opening ceremony was attended by Sunshine Coast Mayor Rosanna Natoli, Queensland Government representative Kendall Hatcher MP, local community organisation leaders, prominent figures from the Australian renewable energy industry, and Sungrow Australia executives, highlighting a shared commitment to accelerating the clean energy transition through strong local collaboration.
In the opening addresses, the Mayor affirmed the vital role of the Experience Hub in helping the Sunshine Coast region embrace technological innovation for sustainability. The State Government representative also highly praised the Hub’s outstanding sense of community spirit and the significant, positive impact it brings to local development.
Bringing Renewable Energy to Life
With more than 600,000 residential and commercial installations across Australia and over 14 years of local market presence, Sungrow has become one of the country’s most trusted and bankable solar brands.
The centre features three immersive experience zones:
Sungrow Journey – showcasing its global innovation, local milestones and long-term commitment to Australia.
Live Experience Area – interacting with Sungrow’s latest residential solar, battery storage and EV charging solutions through live product demonstrations and real-time system management.
Smart Hub Experience – presenting the next generation intelligent home energy management, including battery optimisation, energy monitoring and future-ready smart energy technologies that help households maximise energy independence.
Built with the Community, for the Community
Meanwhile, Sungrow also donated two sets of energy storage systems to local charities, reinforcing its commitment to supporting the Sunshine Coast community.
The Hub will collaborate closely with local elite installers, ensuring visitors receive professional guidance, trusted installation support, and personalised energy solutions. Furthermore, the Hub will continuously host renewable energy event series and specialised workshops tailored for homeowners, first-time homebuyers, commercial developers, corporate partners, educational institutions (including schools, TAFEs, and universities), as well as government and community representatives.
“Sungrow Australia has been a trusted part of everyday life for families, installers, and industry partners across the country. Today, we take an important step forward. More than a physical space, it is a place where people can experience clean energy firsthand, learn from industry experts, and gain the confidence to make smarter energy decisions,” said Neil Yang, Channel Sales Manager at Sungrow Australia. “Following 14 years of continuous support from the local community, we made the significant decision to establish this experience hub on the Sunshine Coast. Our long-term vision is to replicate this model across major towns and cities in Australia, creating more opportunities for renewable energy education, community engagement, local employment, and sustainable infrastructure.”
A New Era of Home Energy Future
The Sungrow Solar & Battery Experience Hub represents a new way for Australians to engage with renewable energy. As Australia continues its transition towards a low-carbon future, Sungrow remains committed to investing in local innovation, strengthening industry partnerships and creating meaningful connections with communities. By bringing clean energy closer to people, the Experience Hub transforms renewable technology from something customers simply purchase into something they can experience, understand and trust.
To learn more about the Sungrow Solar & Battery Experience Hub, visit: www.sungrowpower.com/au/en/aus-sungrow-solar-battery-experience-hub
To book an appointment, please call 0472 787 829 or email hello@sungrowpower.com.au.
Luly Wang
luly.wang@sungrow-hq.com
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SOURCE Sungrow Power
Technology
Tencent Cloud Unveils a Major Upgrade to Its Agent Development Platform, Launching an Enterprise-Grade AgentOps Platform to Bring AI Agents into Production at Scale
Published
5 minutes agoon
July 21, 2026By
SHANGHAI, July 21, 2026 /PRNewswire/ — Tencent Cloud, the cloud business of global technology company Tencent, today announced a major enhancement to its Agent Development Platform (ADP) International Edition, evolving it into a comprehensive, enterprise-grade AgentOps platform designed to help enterprises move AI agents from experimentation into production at scale. The enhancement was unveiled at the 2026 World Artificial Intelligence Conference (WAIC) in Shanghai and is now available to customers worldwide.
Delivered in ADP’s 4.0 international release, the update introduces two headline capabilities — the Smart Desk and Claw Mode, powered by the Agentic Loop. Together with Connector, Skills, Knowledge Base, MCP and Agent Portal, ADP 4.0 now connects the entire enterprise agent lifecycle — from building and connecting, to distribution and governance — giving enterprises a single foundation to develop, deploy and manage AI agents reliably and at scale.
Today, enterprises seeking to rebuild their operations with AI Agents often face three critical challenges:
Individual pilots are easy to initiate but difficult to scale;Powerful models are challenging to integrate with existing legacy systems;Deployed Agents present difficulties in security governance and cost control.
Tencent Cloud ADP 4.0 addresses these challenges systematically by unlocking long-horizon, self-coding capabilities for complex tasks through Claw Mode, connecting enterprise systems and capability assets through nearly 40 Connectors and over 150 Skills, while moving security governance upstream to the very source of development. This enables enterprises to rapidly develop Agents while keeping them running in real business environments in a stable, secure, and controllable way.
To date, Tencent Cloud ADP has been deployed across retail, finance, government, manufacturing, and other industries, where teams have used AI Agents to support on tasks such as intelligent Q&A, customer service, marketing content generation and business analysis.
How Smart Desk Serves as a Unified Agent Entry Point
The newly launched Smart Desk serves as the unified, user-facing entry point of Tencent Cloud ADP 4.0, addressing two needs at once: enterprises can build Agents at scale, while employees can complete everyday tasks with a single sentence. Within the same workspace, users can build scalable Agents for their organization using natural language, or handle personal tasks just as they would with an everyday office assistant. Agent capabilities can also be integrated into existing enterprise systems—office software, ERP, CRM, customer service, and more—so that Agents “grow” on top of existing workflows without tearing anything down.
Smart Desk dramatically cuts the cost of building. Setting up a knowledge-based intelligent Q&A assistant once required manually configuring more than a dozen parameters. Now a single sentence can complete the entire configuration automatically, enabling it to go live within minutes. For more complex workflows such as multi-intent customer service, users simply describe the logic, and the system automatically generates a complete flow—intent routing, knowledge-base Q&A, human handoff, and more—packaged and ready to import. When a single Agent isn’t enough, users can orchestrate a collaborative team of Agents with a single command, with the system automatically assigning responsibilities, prompts, and task handoffs. The Smart Desk also integrates with the Skills Marketplace, packaging mature capabilities—such as contract review, financial analysis, and invoice entry—into reusable enterprise-grade Skills that can be shared and continuously refined across the organization. In doing so, Smart Desk brings “usable by everyone” and “enterprise-grade control” together in a single entry point.
How Upgraded Claw Mode Resolves Complex, Long-Horizon Tasks
For complex tasks that lack fixed rules, span long chains, and resist form-based configuration, Tencent Cloud Agent Development Platform (ADP) 4.0 adds a fourth building mode—Claw Mode. It can create Agents that autonomously write and run code in a cloud sandbox, call enterprise Skills, and execute long-running tasks. Once created, these Agents can be integrated into business systems via API/Web interfaces and reach employees and customers through channels such as LINE and Telegram. Creators do not need to fill out any forms; they simply describe their needs in natural language, and the platform automatically generates prompts, mounts knowledge bases, configures tools, and orchestrates workflows.
ADP 4.0 also supports two-way invocation between Agents and Workflows: Workflows handle steps with clear-cut rules, balancing stability with predictable token consumption. When unstructured judgment or open-ended tasks arise, they invoke a Claw Mode Agent to fully leverage the model’s capabilities. This gives enterprises the flexibility to integrate deterministic processes with intelligent decision-making.
Connecting Enterprise Systems, Knowledge, and Tools to Embed Agents into Workflows
To address the pain point of “powerful models that cannot reach enterprise production systems,” ADP 4.0 uses Connector, Skills, plugins, Knowledge Base, and MCP to turn an enterprise’s scattered business resources into callable and reusable AI assets.
The Connector framework offers nearly 40 curated Connectors in the first batch, supporting integration with high-frequency systems such as CRM, ERP, ticketing, customer service, knowledge bases, and document systems, and covering mainstream international SaaS applications like Google Workspace, Confluence, and Jira. Agents can directly read, retrieve, and perform operations such as querying, analysis, generation, and routing.
The upgraded Skills Marketplace now supports 150+ Skills. Business teams can package custom Skills into shared enterprise plugins that enter the enterprise zone for use only after passing security checks and approval.
More than 50 scenario-based templates and industry-curated applications shorten the path from zero to one. The upgraded Model Marketplace enables enterprises to select leading international models alongside their own self-hosted models, with native compatibility for the OpenAI standard protocol.
In addition, ADP 4.0 supports multiple entry points—platform, browser, Office, Chat channels, and API/SDK—embedding Agents into employees’ daily work scenarios.
End-to-End Governance from Development to Launch: Clearing the “Security Gate” Before Production
To tackle the challenge of “Agents that run but whose security and cost cannot be controlled,” ADP 4.0 moves governance upstream to the source of development, building a security control system that spans the full Agent lifecycle around permission management, Skills governance, runtime observability, and deployment compliance.
For permission management, ADP 4.0 supports a layered architecture at the enterprise, workspace, and application levels, combined with a Role-Based Access Control (RBAC) role-permission matrix to achieve dual-dimension isolation of functional and data permissions. For Skills governance, custom Skills must pass security checks—static code scanning, data-access review, outbound-network review, dependency allowlisting—and multi-level approval before entering the enterprise zone to become shareable and schedulable enterprise assets. For observability and governance, enterprises can use Agent Portal to centrally manage Agents across platforms and scenarios, and use business and resource dashboards to monitor key metrics such as call volume, response quality, operating cost, and errors in real time, enabling rapid issue identification and optimization.
Wu Yunsheng, Vice President of Tencent Cloud and Head of the Tencent Cloud Agent Development Platform, emphasized that enterprise-grade Agents are not merely about who can build them the fastest, but rather about who can keep Agents operating on the front lines of business in a stable, secure, and sustainable manner. ADP aims to provide enterprises with a production-ready AgentOps foundation—one that enables them to build Agents quickly, connect these Agents to systems and distribute them to the front lines, and operate them continuously under a framework of permissions, security, evaluation, and observability, truly unlocking productivity value.
Learn more about Tencent Cloud ADP: Build AI Agents with RAG+LLM, Workflow & Multi-Agent Capabilities
###
About Tencent Cloud:
Tencent Cloud, one of the world’s leading cloud companies, is committed to creating innovative solutions to resolve real-world issues and enabling digital transformation for smart industries. Through our extensive global infrastructure, Tencent Cloud provides businesses across the globe with stable and secure industry-leading cloud products and services, leveraging technological advancements such as cloud computing, Big Data analytics, AI, IoT, and cybersecurity. It is our constant mission to meet the needs of industries across the board, including the fields of gaming, media and entertainment, finance, healthcare, real estate, retail, travel, and transportation.
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SOURCE Tencent Cloud
Technology
Coda Launches Playbook on Turning Linkouts into a Growth Channel
Published
5 minutes agoon
July 21, 2026By
SINGAPORE, July 21, 2026 /PRNewswire/ — Coda, a global leader in digital monetization and distribution, launched Beyond the App Store: A Publisher’s Guide to Direct Linkouts and Out-of-App Monetization, a new white paper showing mobile game publishers how to turn linkouts into a scalable revenue channel.
For years, anti-steering restrictions limited publishers’ ability to direct players from inside their games to external purchasing options. Legal and regulatory changes in the United States and Japan have opened that channel, giving publishers more control over where transactions happen, what value players receive and how recovered margin is reinvested.
The opportunity is significant. Publishers can use the improved economics of out-of-app payments to offer better prices, bonus currency, exclusive items or loyalty rewards, while investing more in content, acquisition and retention.
However, designing the journey from the app to the web requires precision. The right audience, offer and checkout experience determine whether a linkout converts and creates incremental value.
Drawing on Coda’s experience supporting more than 300 publishers, including gaming giants like Activision Blizzard and Electronic Arts, the white paper sets out a practical framework built around these core questions:
Who should see the linkout?When should they see the linkout?What should they be offered?How should the choice be presented?
“Publishers can now take greater control of the purchase journey and decide how recovered margin is put back to work,” said Zac Liew, Chief Commercial Officer at Coda.
“The real opportunity is not simply moving a payment outside the app. It is using linkouts to create better player value, improve conversion and grow the economics of a game.”
The paper recommends starting with engaged players, repeat buyers and higher-value spenders, while ensuring every linkout offer provides a clear advantage over its in-app equivalent.
It also highlights the infrastructure required behind the link, including payment routing, local payment methods, tax, fraud, compliance and reconciliation.
Coda Links gives publishers the infrastructure to put that strategy into action. It intelligently routes players from the app to the most relevant payment experience, while Coda manages the payments, tax, fraud and compliance required to operate at scale.
Linkouts are already delivering significant results:
In one Coda Links deployment for a major US publisher, intelligent routing increased webstore revenue by 17% and first-time purchase rates by 78%.In another Coda Links deployment, providing players with direct webstore access increased transactions by 25%.
For publishers, the priority now is to apply the right strategy at scale and capture more value from every player transaction.
Beyond the App Store: A Publisher’s Guide to Direct Linkouts and Out-of-App Monetization is available at: https://www.coda.co/resources/out-of-app-monetization-guide/
Learn more about Coda at: coda.co
About Coda
Coda is a global leader in monetization, distribution, and commerce, trusted by the biggest names in gaming, entertainment, and technology, including Activision, Electronic Arts, Riot Games, Ubisoft, and Moonton. Founded in 2011 and headquartered in Singapore, Coda operates with 600+ employees worldwide, with core hubs in Asia and Europe. Coda combines payments, commerce, distribution, and rewards to drive global revenue growth for brands and publishers.
Coda’s products include Codapay, which provides access to 400+ payment methods across 80+ markets through a single API integration; Coda Webstore, which powers fully customised direct-to-consumer storefronts; Coda Consumer Platforms including Codashop, Recharge.com, and Startselect.com; Coda Distribution, which extends reach through a network of commerce partners; and Giftcloud, a UK-based rewards business serving enterprise customers across Europe.
Coda is backed by Apis Partners, Insight Partners, Smash Capital and GIC, and has been named an APAC High Growth Company (2023) by Financial Times, one of Granite Asia’s NextGenTech 30 (2024), a payments leader on Fortune’s Fintech Innovation Asia list (2024), and listed among The Straits Times Fastest Growing Fintechs (2024). For more on Coda, visit coda.co.
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SOURCE Coda
Sungrow Opens Australia’s New Solar & Battery Experience Hub, Bringing the Future of Clean Energy Closer to Home
Tencent Cloud Unveils a Major Upgrade to Its Agent Development Platform, Launching an Enterprise-Grade AgentOps Platform to Bring AI Agents into Production at Scale
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