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Fantasy Sports Market to Grow by USD 9.72 Billion (2024-2028), Driven by Launch of Fantasy Sports Apps, AI Driving Market Transformation – Technavio

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NEW YORK, Nov. 25, 2024 /PRNewswire/ — Report with the AI impact on market trends – The global fantasy sports market size is estimated to grow by USD 9.72 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 7.05% during the forecast period. Launch of various apps for fantasy sports is driving market growth, with a trend towards use of fantasy sports for brand promotion. However, uncertain future of fantasy sports and ill effects of gaming on health poses a challenge. Key market players include APKMozo.com, Blitz Studios Inc., Dream Sports, FantasyPros.com, Fantrax, Flutter Entertainment Plc, Fox Corp., GamesKraft Technologies Pvt. Ltd., GDC Media Ltd., Head Digital Works Pvt. Ltd., i3 Interactive Inc., MyTeam11, NFL Enterprises LLC, Paramount Global, Playerzpot Media Pvt Ltd, Premier League Ltd., RealTime Fantasy Sports Inc., Sachar Gaming Pvt. Ltd., Sorare, and Yahoo.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Product (Fantasy soccer, Fantasy baseball, Fantasy basketball, Fantasy football, and Others), Platform (Mobile application and Website), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

APKMozo.com, Blitz Studios Inc., Dream Sports, FantasyPros.com, Fantrax, Flutter Entertainment Plc, Fox Corp., GamesKraft Technologies Pvt. Ltd., GDC Media Ltd., Head Digital Works Pvt. Ltd., i3 Interactive Inc., MyTeam11, NFL Enterprises LLC, Paramount Global, Playerzpot Media Pvt Ltd, Premier League Ltd., RealTime Fantasy Sports Inc., Sachar Gaming Pvt. Ltd., Sorare, and Yahoo

 

Key Market Trends Fueling Growth

The Fantasy Sports Market is experiencing significant growth, with popular sports leagues and tournaments like the NFL, Premier League, IPL, and more driving fan engagement. Fantasy sports platforms are thriving in the online gaming sector, thanks to high-speed internet and mobile applications. Football, baseball, basketball, hockey, cricket, and other sports are all represented in this industry. Trends include daily fantasy contests, virtual trading, and fan interaction through social media. New technologies like virtual reality (VR) and augmented reality (AR) are also gaining traction. However, online gambling and sports betting remain controversial. Key players include Reignmakers and Fantasy Football, offering NFT-based games and premium subscriptions. The market is expanding into new areas like soccer, FIFA, and various other sports. The mobile application sector is booming, with secure payment methods and blockchain-based apps ensuring safety. Software engineers, data scientists, and cyber security professionals are in demand to develop user-friendly interfaces and ensure fair gameplay. Internet penetration and sports tech are driving growth, with advertising, in-app purchases, and sponsorships providing revenue streams. Despite challenges, the future looks bright for this dynamic industry. 

Many major brands have adopted fantasy sports as a marketing strategy. Unilever, for example, launched the Dove Men+Care fantasy football hub, offering exclusive football recommendations and advice from ESPN analysts to consumers. Toyota secured advertising space for the Yahoo fantasy football league recaps. Hilton introduced a free-entry fantasy racing contest for members of its hotel chains. These companies utilize fantasy sports to target high-income consumers aged 25 to 50 years. Global brands leverage this platform to boost their brand visibility and customer engagement. 

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Market Challenges

The Fantasy Sports Market is a thriving industry that allows fans to engage with their favorite sports leagues and tournaments, such as the NFL, Premier League, IPL, and more, through fantasy sports platforms. With the rise of high-speed internet and online gaming, fans can now participate in daily fantasy contests for football, baseball, basketball, hockey, cricket, and other sports from anywhere. Fantasy sports platforms offer user-friendly interfaces, social interaction, and virtual trading. The market includes mobile applications, eSports, and even NFT-based games like Reignmakers and Fantasy Football. The online gaming business is growing, with secure payment methods, blockchain-based apps, and fantasy chatbots. However, it’s important to note that illegal sports betting and online gambling are not part of this market. The market includes freemium models, in-app purchases, advertising, and premium subscriptions. The sports tech sector is driving innovation with software engineers, data scientists, and cyber security professionals. The market’s growth is fueled by increasing sports viewership, sponsorships, and internet penetration. The mobile application sector, including sensor tower, plays a significant role in the market’s success. Virtual reality (VR) and augmented reality (AR) are also emerging trends.The fantasy sports market experiences continuous evolution, with companies like FanDuel and DraftKings emerging as major players, generating substantial revenues. However, their business practices faced scrutiny in 2015 due to allegations of illegal gambling. This incident led regulators and lawmakers to intervene, ensuring consumer protection and fair distribution of profits. It is essential to acknowledge potential health risks associated with fantasy sports, such as gaming addiction causing physical inactivity and related health issues, including carpal tunnel syndrome, headaches, migraines, sleep disturbances, and chronic back pain.

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Segment Overview 

This fantasy sports market report extensively covers market segmentation by

Product 1.1 Fantasy soccer1.2 Fantasy baseball1.3 Fantasy basketball1.4 Fantasy football1.5 OthersPlatform 2.1 Mobile application2.2 WebsiteGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Fantasy soccer- Fantasy soccer is a popular game where participants build teams of real-life soccer players and earn points based on their actual on-field statistics. This game involves selecting eleven players for four positions. Soccer’s global appeal fuels the fantasy soccer market’s growth. Notable leagues include Draft Fantasy Football, McDonald’s FIFA World Cup Fantasy, Fantasy Premier League, and UEFA Champions League Fantasy Football. Players can make transfers before the season, with a cap on the number during the season. Some websites offer unlimited transfers but deduct points. Player performance determines transfer fees. The increasing viewership on various media platforms, such as the internet and mobile, is expected to boost the segment’s expansion in the global fantasy sports market during the forecast period.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

The Fantasy Sports Market is experiencing exponential growth, fueled by the increasing popularity of sports leagues and tournaments across the globe. NFL, Premier League, IPL, and various other leagues have a massive fan base, driving the demand for fantasy sports platforms. High-speed internet and smartphones have made online gaming more accessible than ever before. The market size is projected to expand significantly due to the rise of the Online gaming business. Secure payment methods and the integration of blockchain-based apps ensure a safe and transparent user experience. Fantasy chatbots offer personalized recommendations and real-time updates, enhancing fan engagement. However, the market faces challenges from illegal sports betting and the need for regulatory frameworks. Sports Tech is revolutionizing the industry, with software engineers and data scientists at the forefront of innovation. Baseball, Cricket, Football (rugby), Volleyball, and other sports continue to captivate audiences worldwide, fueling the growth of the Fantasy Sports Market. Internet penetration is a key factor, with more regions embracing digital platforms for sports consumption.

Market Research Overview

Fantasy sports market is experiencing exponential growth, fueled by the popularity of sports leagues and tournaments across the NFL, Premier League, IPL, and more. Fan engagement reaches new heights with fantasy sports platforms, enabling high-speed internet users to enjoy online gaming experiences, including eSports, football, baseball, basketball, hockey, cricket, and more. Gameplay is enhanced through user interfaces, social interaction, and daily fantasy contests, as well as virtual trading and NFT-based games like Reignmakers and Fantasy Football. The mobile application sector is a significant driver, with platforms offering mobile applications and virtual reality (VR) and augmented reality (AR) experiences. Online gambling and sports betting are also integral parts of the fantasy sports ecosystem. However, it’s essential to maintain secure payment methods and adhere to regulations against illegal sports betting. Software engineers, data scientists, and cybersecurity professionals are crucial in developing these innovative platforms, ensuring seamless user experiences and protecting against potential threats. The online gaming business continues to evolve, with freemium models, in-app purchases, advertising, and premium subscriptions driving revenue. Emerging sports like badminton, football (rugby), volleyball, and others are also gaining traction in the fantasy sports world. Internet penetration and the rise of Sports Tech have played a significant role in the market’s growth. As more users access these platforms, the importance of sensor tower data and advertising opportunities increases. The future of fantasy sports lies in the integration of blockchain-based apps, fantasy chatbots, and the potential of in-app advertisements, pay-per-download, and subscription services.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ProductFantasy SoccerFantasy BaseballFantasy BasketballFantasy FootballOthersPlatformMobile ApplicationWebsiteGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SMASHIFY LAUNCHES BETA PLATFORM TO REWRITE THE STREAMING EXPERIENCE FOR ARTIST AND FANS

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The Way the World Streams Music Is About to Change

LOS ANGELES, April 21, 2026 /PRNewswire/ — Smashify announced today the launch of its beta music platform, introducing a new approach to streaming designed to create stronger alignment between artists, fans, and platform activity.

Built as a music technology platform, Smashify is focused on developing a more transparent and participatory streaming ecosystem. At the center of the platform is a model designed to better support artists while also recognizing the importance of listeners and fans in driving discovery, engagement, and long-term music value.

According to the company’s model, artists on Smashify are positioned to earn on average up to ten times more than they typically would through conventional streaming platforms. Smashify says this reflects its broader effort to create a more favorable economic structure for music creators in an industry where many artists have long expressed concern over limited payout models.

Smashify also places special emphasis on fans and listeners, which the company considers the most important part of its platform ecosystem. Through its participation model, Smashify is building a system intended to share a portion of company-generated revenue with listeners, recognizing the role fans play in supporting music discovery, engagement, and platform growth.

Rather than limiting value creation to the platform level alone, Smashify is building an ecosystem intended to broaden participation across artists, fans, and digital communities. The company says its beta launch marks the next step in rethinking how music is experienced, supported, and monetized in the digital era.

The platform incorporates blockchain infrastructure as part of its long-term technology framework, with an emphasis on transparency, accountability, and future utility across the Smashify ecosystem. As the company expands, Smashify plans to introduce additional features designed to support platform activity, artist promotion, fan engagement, marketplace functionality, and advertiser participation.

“The next wave of innovation in music will come not only from discovery, but from building stronger economic alignment across the ecosystem,” said 7 Ghosts, the team behind Smashify. “We believe artists deserve better economics, and we also believe fans deserve to be recognized as an essential part of the value chain. Smashify is being built to support both.”

Currently in beta, Smashify is focused on platform rollout, user growth, product development, and strategic expansion. The company says its mission is to build a next-generation music platform that reflects the changing expectations of both artists and audiences in a digitally native economy.

ABOUT SMASHIFY
Smashify is a music technology company developing a streaming ecosystem designed to deepen participation between artists, fans, and digital communities. With a focus on transparency, engagement, and long-term platform innovation, Smashify is building tools and infrastructure intended to support music discovery, artist visibility, user participation, and new forms of value creation within the streaming experience. Headquartered in Panama City, Panama, Smashify is focused on global platform growth and continued product development.

KEEP UP WITH SMASHIFY
APP WEBSITE 
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FACEBOOK
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For All Press & Media Inquiries Contact:
The Formula
info@theformulaent.com

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TCL Launches its First UltraThin Designer Series Soundbar

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Big Cinematic Sound in a Small Elegant Form

IRVINE, Calif., April 21, 2026 /PRNewswire/ — TCL®, one of the world’s best‑selling consumer electronics brands, is redefining how great sound looks at home with the launch of its first UltraThin Designer Series Soundbar, the TCL A65K. A perfect match for TCL slimmest TVs, the A65K delivers room‑filling 3.1.2 Dolby Atmos® sound in a low-profile design that blends seamlessly into any space.

At just 50mm (less than 2-inches) thin, the TCL A65K was designed alongside TCL UltraThin TVs, to deliver a punch from a sleek, minimalist aesthetic. It sits flush beneath the screen, creating a clean, modern look that enhances your décor instead of competing with it. No visual clutter, just a perfectly matched pairing of picture and sound.

“To address the growing demand for sound systems that combine harmonized aesthetics with immersive sound, TCL created the new Designer Series A65K Soundbar,” said Scott Ramirez, Vice President of Product Marketing and Development, TCL North America. “TVs are meant to be seen, while soundbars are meant to be heard. So, the A65K is designed to put you in the movie with room-filling sound, yet you’ll forget it’s even there.”

Don’t let the UltraThin design fool you. Inside the A65K is a powerful 3.1.2‑channel Dolby Atmos system with nine speakers, including up‑firing drivers that push sound above and around you for a truly immersive experience. From explosive action scenes to quiet dialogue, the A65K fills the room with rich, detailed audio while keeping your living space open and stylish. Acoustically tuned with Audio by Bang & Olufsen, the A65K delivers premium sound quality, clarity, and balance typically found in much larger systems. With its wireless subwoofer and auto room calibration, you get cinematic sound without sacrificing simplicity.

With the A65K, TCL brings together bold audio performance and minimized décor-oriented design – creating a soundbar that looks as good as it sounds.

TCL A65K Designer Series Dolby Atmos Soundbar – “The Art of Sound”

NEW 3.1.2 Channel System with 9 speakers and 240W peak powerNEW UltraThin Depth DesignBuilt-in Center Channel SpeakerUp-Firing Atmos DriversWireless SubwooferChorusSoundDolby Atmos & DTS:XAi Sonic Auto Room CalibrationDialog EnhancerHDMI 2.0TCL TV ReadyCustom three-way acoustic architecture with racetrack drivers and honeycomb diaphragm technologyAudio by Bang & Olufsen

The TCL A65K Designer Series Soundbar is available now for $699.99 MSRP on Amazon and at Best Buy.

About TCL
TCL Electronics specializes in the research, development and manufacturing of consumer electronics including TVs, mobile phones, audio devices, smart home products and appliances. Combining thoughtful design and innovative technology to inspire greatness, our lineup delivers must-have features and meaningful experiences. As one of the world’s largest consumer electronics brands, our vertically integrated supply chain, and state-of-the-art display panel factory help TCL deliver innovation for all.

For additional product information, please visit www.tcl.com for the full portfolio.

TCL is a registered trademark of TCL Corporation. All other trademarks used herein are the property of their respective owners.

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SOURCE TCL North America

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Johnny Lieberman of Harbor IT named Entrepreneur Of The Year® 2026 New York finalist by EY US

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NEW YORK, April 21, 2026 /PRNewswire/ — Johnny Lieberman, founder and CEO of Harbor IT, has been named a finalist for the Entrepreneur Of The Year 2026 New York Award by Ernst & Young LLP (EY US). Now in its 41st year, the Entrepreneur Of The Year program celebrates the bold leaders who disrupt markets through the world’s most ground-breaking companies, revolutionizing industries and uplifting communities. The program honors entrepreneurs whose innovations drive economic growth and help shape the future of business.

An independent panel of judges selected Johnny among 33 finalists based on their entrepreneurial spirit, purpose, company growth and lasting impact in building long-term value.

“We set out to build Harbor differently than everyone else building at our scale – one fully integrated company, with real specialization and technical depth that most MSPs weren’t willing to build. Cyber-first, focused on the customers that are hardest to serve: multi-site healthcare providers who can’t afford a clinical system going down; manufacturers dealing with OT and CMMC; PE-backed companies going through rapid change. These customers need specialists who’ve actually done the hard work and understand these complex environments. Most MSPs have shied away. We’ve leaned in. And none of it is possible without the almost 400 people who show up every day – the engineers, the founders who joined us and never left, and every person who chose Harbor and helped us build something none of us could have built alone. Our mission hasn’t changed: go where it’s hardest. If we can solve those problems, we can solve anything,” said Johnny Lieberman, founder and CEO of Harbor IT.

Harbor IT is a cyber-first managed services provider delivering integrated IT, cybersecurity, AI, and cloud solutions for organizations with complex, critical, and compliance-driven technology environments. Founded and led by CEO Johnny Lieberman, Harbor was built through a differentiated approach: raising $50 million from a curated network of entrepreneurs and business owners to create an operator-led alternative to traditional private equity rollups. Through nine strategic acquisitions, Harbor has been fully integrated into a single operating platform with a unified product line, including its own US-based SOC and proprietary MXDR platform. Harbor serves midmarket customers predominantly through three specialized vertical practices: private equity portfolio companies, critical infrastructure, and healthcare, each defined by complex operational, regulatory, or security requirements. With nearly 400 employees across 40 states, Harbor supports customers nationwide as their trusted technology partner.

For more information about Harbor IT, visit harborit.com.

Entrepreneur Of The Year honors business leaders for their ingenuity, courage and entrepreneurial spirit. The program celebrates original founders who bootstrapped their business from inception or who raised outside capital to grow their company, transformational CEOs who infused innovation into an existing organization to catapult its trajectory, and multigenerational family business leaders who reimagined a legacy business model to strengthen it for the future.

This year’s New York finalists represent New York and Connecticut across all industries, including technology, consumer products, manufacturing, finance life, sciences and more.

Regional award winners will be announced on June 16 during a special celebration in Manhattan and will become lifetime members of an esteemed community of Entrepreneur Of The Year alumni from around the world. The winners will then be considered by the national judges for the Entrepreneur Of The Year National Awards, which will be presented in November at the annual Strategic Growth Forum®, where high-growth CEOs, Fortune 1000 executives and investors converge to shape the future of business.

Sponsors
Founded and produced by Ernst & Young LLP, the Entrepreneur Of The Year Awards include presenting sponsors PNC Bank, Cresa, LLC, Marsh USA, SAP, and the Ewing Marion Kauffman Foundation. In New York, sponsors also include regional Platinum sponsor Donnelley Financial Solutions (DFIN), regional Gold sponsors ADP and DLA Piper, and regional Silver sponsor Stagedge.

About Entrepreneur Of The Year®
Founded in 1986, Entrepreneur Of The Year® has celebrated more than 11,000 ambitious visionaries who are leading successful, dynamic businesses in the US, and it has since expanded to nearly 80 countries and territories globally.

The US program consists of 17 regional programs whose panels of independent judges select the regional award winners every June. Those winners compete for national recognition at the Strategic Growth Forum® in November where national finalists and award winners are announced. The national overall winner represents the US at the World Entrepreneur Of The Year® competition. Visit ey.com/us/eoy.

About EY
EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories All in to shape the future with confidence.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation are available via ey.com/privacy. EY member firms do not practice law where prohibited by local laws. For more information about our organization, please visit ey.com.

About Harbor IT
Harbor IT is a cyber-first managed service provider delivering integrated IT, cybersecurity, AI and cloud solutions for complex, critical, and compliance-driven organizations nationwide.

Media Contact 
Maya Adelstein
Maya.Adelstein@HarborIT.com

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